Book 2 - Ebu
Book 2 - Ebu
Book 2 - Ebu
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Guidelines on gender-ethical reporting<br />
7. Many times the media takes part in normalizing or naturalizing this reality by<br />
presenting women as sex objects or commodities and/or by failing to introduce<br />
concepts that question this reality. The Beijing Platform for Action adopted at<br />
the 1995 United Nations Fourth World Conference on Women exhorts media<br />
to abstain from presenting women as inferior beings and from exploiting them<br />
as sex objects and goods, in order to facilitate their insertion in processes of<br />
development and progress 3 .<br />
8. It is necessary for all communicators, female and male, to become familiar with<br />
global and regional statistics. Currently, the trafficking business mobilizes 12<br />
million US dollars a year worldwide. According to the International Labour<br />
Organization (2005 statistics), over 12.3 million people undergo labour<br />
conditions similar to slavery. 4 million people – girls, boys and women – fall prey<br />
to traffickers each year. Between 10% to 30% of females trafficked are minors.<br />
9. It is important to guard against allowing this issue to fall off the media agenda.<br />
The topic is habitually addressed when extraordinary measures are carried out<br />
by security forces, but the daily reality is to a significant extent hidden from the<br />
public eye, which reinforces these networks in their clandestine situations and<br />
silence. Options include developing regular reports, providing correct coverage<br />
of legal processes, as well as campaigns or special initiatives on this issue. Private<br />
networks working in relative obscurity all over the world need greater visibility.<br />
3. United Nations, Section J “Women and the media” in the Platform for Action and the Beijing<br />
Declaration adopted at the United Nations Fourth World Conference on Women, Beijing,<br />
China, 1995.<br />
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