Brassica Magazine 2009 - Rijk Zwaan
Brassica Magazine 2009 - Rijk Zwaan Brassica Magazine 2009 - Rijk Zwaan
Contents ‘A serious player in Brassica crops’ 3 Rijk Zwaan cauliflower takes up a permanent place at processors 4-5 Agassi RZ feels at home in the desert 6 ‘Widening range for storage’ 7 ‘Growing... with the market’ 7 Brassica Tour 2008 8-9 New appeal with ‘Pointed Bio’ 10-11 New and promising 12-13 Early Brassicas: a specialty in South-East Europe 14 ‘There is so much more you can do with Brassicas’ 15 Rijk Zwaan in Brassica is a publication by: Rijk Zwaan P.O. Box 40, 2678 ZG De Lier The Netherlands Tel. +31 (0)174 53 23 00 E-mail: rijkzwaan@rijkzwaan.nl www.rijkzwaan.com For more information: visit www.rzbrassicayear.com
‘A serious player in Brassica crops’ During Brassica Year 2008, Rijk Zwaan gave extra attention to Brassicas worldwide. And with great success. The crowds in the demo fields, the positive feedback afterwards and the high expectations for the future all indicate that when it comes to Brassica crops, Rijk Zwaan is now a serious player. With no less than 25 events in 22 countries, last year we put great effort in showing our assortment. A huge action but with a local approach, what made it possible to show the best assortment on every demo field, depending on the season. But there was more: expert advice, interesting lectures and appropriate buffets to exchange knowledge and experiences. In doing so we have generated a lot of enthusiasm with thousands of visitors. Continuous search We are pleased that we can really present ourselves as a Brassica com- pany now. In all Brassica segments we have varieties that perform well, where quality and crop characteristics are concerned. Looking at it internationally, we are covering an ever increasing share of the market and the search for top varieties continues unabated. After all, breeding is a continuous process and we are already growing a number of promising new varieties in trials. Ad van den Nieuwenhuizen Michael Kreitz Christian Spangenberg Rijk Zwaan in Brassica 3
- Page 1: Rijk Zwaan in Brassica
- Page 5 and 6: Processors like nice tight florets
- Page 7 and 8: Germany ’Widening range for stora
- Page 9 and 10: Rijk Zwaan in Brassica 9
- Page 11 and 12: With new packing and cooling facili
- Page 13 and 14: Broccoli 25-59 RZ Small florets In
- Page 15 and 16: ▲ Innovation expert Corrinne Goen
Contents<br />
‘A serious player in <strong>Brassica</strong> crops’ 3<br />
<strong>Rijk</strong> <strong>Zwaan</strong> cauliflower takes up a permanent<br />
place at processors 4-5<br />
Agassi RZ feels at home in the desert 6<br />
‘Widening range for storage’ 7<br />
‘Growing... with the market’ 7<br />
<strong>Brassica</strong> Tour 2008 8-9<br />
New appeal with ‘Pointed Bio’ 10-11<br />
New and promising 12-13<br />
Early <strong>Brassica</strong>s: a specialty in South-East Europe 14<br />
‘There is so much more you can do with <strong>Brassica</strong>s’ 15<br />
<strong>Rijk</strong> <strong>Zwaan</strong> in <strong>Brassica</strong> is a publication by:<br />
<strong>Rijk</strong> <strong>Zwaan</strong><br />
P.O. Box 40, 2678 ZG De Lier<br />
The Netherlands<br />
Tel. +31 (0)174 53 23 00<br />
E-mail: rijkzwaan@rijkzwaan.nl<br />
www.rijkzwaan.com<br />
For more information:<br />
visit www.rzbrassicayear.com
Change language