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Head: Big Data<br />

$7,000,000<br />

$6,000,000<br />

$5,000,000<br />

$4,000,000<br />

$3,000,000<br />

$2,000,000<br />

$1,000,000<br />

$0<br />

1 586 1171 1756 2341 2926 3511 4096 4681 5266 5851 6436 7021 7606 8191 8776<br />

Power Law<br />

Number of Grants<br />

Dollar Amount<br />

Total Grants (NSF07)<br />

80%<br />

7,478<br />

$938,548,595<br />

9,347 (Count)<br />

20%<br />

1,859<br />

$1,199,088,125<br />

$2,137,636,716 (Amount)<br />

given their other investments and information<br />

technology usage.<br />

Big Data advancements have included<br />

better targeted Web ads by the likes of<br />

Google and Facebook, as well as better<br />

recommendation systems by Netflix and<br />

Amazon. The use of data on the part of<br />

these and similarly savvy data-driven<br />

companies has seemingly had a positive,<br />

unilateral impact on operations, offering<br />

supporting evidence for a data-driven<br />

approach.<br />

The social turn in Big Data, however,<br />

promises the marked improvement of<br />

policy and governance decisions affecting<br />

the lives of everyone. Big Social Data<br />

makes great effort to disspell a number<br />

of enduring malpositions of Big Data.<br />

The contributions on the part of several<br />

socially conscious data scientists are<br />

Long Tail: Intelligence Reporting, Science Data, Dark Data<br />

ultimately highlighting the differences<br />

between the demands on data and analysis<br />

on the part of private industry and<br />

the demands on data and analysis on the<br />

part of security, governance, and policy –<br />

foreign or domestic.<br />

Lieutenant General Michael Flynn<br />

(Director of the Defense Intelligence<br />

Agency, 2012) recently noted that focuses<br />

on the precursors of war are needed<br />

– what he calls “left of boom.” When<br />

speaking of national security, he notes<br />

that one thing needed in greater frequency<br />

is the engagement of populations before<br />

starting a counterinsurgency campaign.<br />

He notes that there have been 32 major<br />

insurgencies since 1960, and in 22 of these<br />

cases the insurgent forces were the victors.<br />

Irregular warfare is the template for future<br />

battlefields; U.S. interests are best served<br />

1<br />

2<br />

by preventive measures that ensure these<br />

wars are never fought.<br />

Ethnic tension is frequently a part of<br />

the developing world, a world often in<br />

the greatest need of aid or humanitarian<br />

assistance, and the frontlines of current<br />

or perhaps future engagements. These<br />

areas have also seen some significant, if<br />

not dramatic, increases in data. Flynn<br />

cautiously accounts for potential social<br />

ills facing the industrialized world as<br />

well. Big Social Data is a potential that is<br />

largely untapped and will allow decision<br />

makers to track progress, better understand<br />

and improve social conditions of<br />

local populations, and understand where<br />

existing policies require adjustment.<br />

Big Data, Small Theory<br />

The typical state-centric analysis<br />

that seeks to determine how states<br />

can or do maintain stability must<br />

also develop a sensory capability to<br />

better detect the precursors to political<br />

change, a social radar of sorts with a<br />

level of granularity that enables policy<br />

leaders to make informed decisions<br />

that maximize national influence left of<br />

boom. (Flynn, 2012)<br />

The Failed States Index (Foreign Policy,<br />

2012) claims that 108 of the 178 countries<br />

evaluated are in high warning of failing.<br />

Assuming the remaining unmeasured<br />

countries (18) are “stable,” then Foreign<br />

Policy estimates 55% of the world’s countries<br />

to be in serious danger of failing.<br />

Many of these countries are important<br />

pivots in foreign policy, currently receiving<br />

aid and/or simply in close proximity to<br />

the United States, (see Figure 3) either<br />

geographically or economically.<br />

The Failed States Index provides<br />

annual snapshots of a state at a national<br />

level. It turns out that states fail for a<br />

variety of reasons, shaped in innumerable<br />

ways, many of which are not violence.<br />

Violence, as it is, may result from the<br />

failure of the state, what Thomas Hobbes<br />

called the “state of nature.” Flynn’s idea<br />

of left of boom is an acknowledgement<br />

of the “state of nature” and a plea for<br />

better data analysis. State failures are not<br />

36<br />

IMAGING NOTES // WINTER 2013 // WWW.IMAGINGNOTES.COM

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