Cisco, Wendy Carstairs - Unwired

The Connected
Workspace
Wendy Carstairs, Head of Technical Strategy, Networks
wendy@cisco.com
@carspares
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 1

If you had to choose only one mobile device,
what would it be
1/3
1/3
favoured laptops
preferred smartphone
Smartphones seven times as popular as desktop PCs
Five times as popular as a tablet.
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 2

Check smartphone
Dress
Eat
Brush teeth
Globally
“It’s important in my
morning routine getting
ready for work or school”
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 3

41%
“would feel anxious,
like part of me was
missing”
if they couldn’t check
their smart phones
constantly.
81% UK
Wish they didn’t
feel so compelled
60% Globally
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 4

Where are smartphones used
Over 4 out of 5
Over 2 out of 3
Nearly half
Almost 1 in 5
Watch out!
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 5

Denied or Restricted
Allowed
Encouraged
Supplied
Environment requires
tight controls
Corp Only Device
Mfg Environment
Trading Floor
Classified Gov
Networks
Traditional Enterprise
Focus on basic
services, easy access
Broader Device Types
But Internet Only
Edu Environments
Public Institutions
Simple Guest
Enable differentiated
services, on-boarding
with security –
onsite/offsite
Multiple Device Types +
Access Methods
Early BYOD Enterprise
Adopters
Corp native apps, new
services, full control
Any device, any
ownership
Innovative Enterprises
Retail on Demand
Mobile Sales Services
(Video, Collaboration, etc.)
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 6

101% more devices 58% more users 300% more data usage
38% fewer cases 28% higher satisfaction 33% lower per user cost
*2 year comparison
© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Public 7