PRESSDOSSIER - Tile of Spain

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SPANISH CERAMIC TILES: A LEADING EDGE PRODUCT AND INDUSTRY One of the features of Spain’s ceramic tile industry is that it is immensely dynamic and in constant development on both the technological and the design fronts. This makes it essential to keep specifiers (architects, interior designers, builders, retailers, etc.) and the end user abreast of the industry’s new products. Ceramic is a material that is looking to move ahead, stepping outside the box of the domestic environment to offer unlimited architectural solutions for facades, urban spaces, public surfaces, industrial applications, roofs, heated flooring and more. ASCER organises a multitude of activities and events designed to increase awareness and knowledge amongst consumers and specifiers and provide training for the latter. All are part of a promotional drive that is rolled out not just in Spain but worldwide too. TILE OF SPAIN AROUND THE WORLD… Batimat Exhibition (París) Spanish floor and wall tiles can be found in over 190 countries around the world. The industry is working daily to boost its presence in a number of marketplaces, organising a variety of promotional activities not just in those countries where there is a specific promotion plan in place (France, USA, UK, Germany and Russia) but also throughout the rest of the world. Under the generic Tile of Spain brand, the industry works all over the world to promote knowledge, the use and the image of Spanish tiles. Coverings Exhibition (Chicago, USA.)
PRESS DOSSIER 9 Workshop Ceramic is a creative, versatile product that offers architectural and construction solutions that combine design with high technical specifications. One of the main target audiences for the overseas promotion plan, therefore, is specifiers (architects and interior designers). Participation in international exhibitions. The main events the industry exhibits at are: CERSAIE (Bologna, Italy), COVERINGS (Orlando, USA), MOSBUILD (Moscow, Russia), SURFACES (Las Vegas, USA) and NEOCON CHICAGO (Chicago, USA). As well as these four shows, where the companies exhibit themselves, the industry has been represented, by means of an information stand, at the AIA Convention in Los Angeles (USA), the Tile and Stone Show (London, United Kingdom), the NEOCON interiors and design fair (Canada) and BATIMAT Paris.
Page 1: PRESSDOSSIER THE SPANISH CERAMIC TI
Page 4 and 5: CEVISAMA 2008: THE SHOWCASE FOR THE
Page 6 and 7: more than 100 trade journalists and
Page 8 and 9: THE SPANISH CERAMIC TILE INDUSTRY I
Page 12 and 13: The Spanish industry’s commitment
Page 14 and 15: Since 2005 the Spanish ceramic tile
Page 16 and 17: AN INDUSTRY PLOUGHING THE FURROW OF
Page 18 and 19: NETWORK OF CERAMIC TILE STUDIES DEP
Page 20 and 21: VI TH TILE OF SPAIN AWARDS OF ARCHI
Page 22 and 23: 3 The jury awarded an Honorary Ment
Page 24 and 25: WWW.SPAINTILES.INFO: THE SOURCE OF
Page 26: QUALICER 2008: TENTH ANNIVERSARY AN

PRESSDOSSIER - Tile of Spain

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