01.01.2015 Views

2006 Sustainability Report - Coca-Cola Amatil

2006 Sustainability Report - Coca-Cola Amatil

2006 Sustainability Report - Coca-Cola Amatil

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Our Business continued<br />

Engaging With Our Communities<br />

In <strong>2006</strong>, CCA began a new National<br />

Community Engagement Strategy<br />

which aims to build good relationships<br />

with every community in which we<br />

operate. We have set up a phone<br />

number, 1800 LOCAL1 for local<br />

residents to call us. We also correspond<br />

with our neighbours to seek their<br />

feedback on our local activities.<br />

CCA pioneered the strategy in<br />

Bayswater,Victoria and the community<br />

provided valuable feedback on our<br />

operations. Suggestions on how we<br />

could improve were implemented.<br />

At Peats Ridge north of Sydney, CCA<br />

is a local water user and we own a<br />

bottled water business. We regularly<br />

communicate with our neighbours<br />

and we acknowledge community<br />

concern about how the groundwater<br />

resource is used and shared. We are<br />

fully committed to ensuring the<br />

sustainability of this valuable resource<br />

and by law, we monitor our daily<br />

water use and undertake rigorous<br />

hydrogeological surveys of the source.<br />

Our daily standing water levels are<br />

reported to local and state<br />

governments on a quarterly basis.<br />

We sponsor the local Peats Ridge fire<br />

brigade, undertake maintenance work<br />

on the local school, sponsor the local<br />

chamber of commerce Golf Day for<br />

charity and the local Lions Club<br />

charity fundraiser for children with<br />

special needs.<br />

We proposed to fund a community<br />

water monitoring system, under<br />

which we will fund the installation<br />

and maintenance of equipment to<br />

monitor and analyse water extraction<br />

and levels for other users.<br />

Our Proud Partnership With<br />

Taronga Zoo<br />

We engage actively with our<br />

customers, local government<br />

and industry groups to support<br />

environmental initiatives and<br />

projects via sponsorship, commercial<br />

agreements, partnerships and<br />

memberships. This is exemplified<br />

by our 15-year long and beneficial<br />

partnership with the Zoological Parks<br />

Board of New South Wales (ZPB).<br />

Together, CCA and the ZPB support<br />

the Chimpanzee Park at Taronga Zoo.<br />

As well, CCA and Taronga Zoo have<br />

established a recycling bin placement<br />

and bin signage trial around the Zoo,<br />

encouraging visitors to ‘do the right<br />

thing’ and reinforce the message that<br />

wildlife and the environment are<br />

under threat from litter and loss of<br />

natural resources.<br />

Our work with the Zoo also helps<br />

raise awareness of threats facing<br />

chimpanzees and we are working<br />

together on a number of initiatives,<br />

including incorporating products<br />

made of recycled PET bottles into the<br />

exhibit for behavioural enrichment<br />

and erecting a viewing platform and<br />

boardwalk made entirely out of<br />

recycled PET.<br />

CCA’s support of the chimpanzees<br />

extends to ‘in-situ’ research and<br />

protection programs in Ngamba,<br />

Uganda. The ZPB is one of the five<br />

founders of a chimpanzee sanctuary<br />

on an island in Lake Victoria where<br />

orphaned chimpanzees are being<br />

rehabilitated for release. Partner funds<br />

are used to purchase new equipment<br />

and to allow Taronga keepers and<br />

education staff to spend time working<br />

at the sanctuary.<br />

Over the years our relationship<br />

with Taronga Zoo has evolved from<br />

a traditional “sponsorship”into a<br />

true partnership which fulfils the<br />

commercial, brand and social<br />

responsibility objectives of both parties.<br />

The partnership resulted in CCA being<br />

named the <strong>2006</strong> winner of the Packaging<br />

Evolution Awards Community<br />

Partnership Action Category.<br />

10

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!