Handbook of Corporate Communication and Public ... - Blogs Unpad

Kanter, R. M. (1989) When Giants Learn to Dance, New
York: Simon and Schuster.
Margulies, W. P. (1997) ‘Make the most of your corporate
identity’, Harvard Business Review, 55,
66–74.
Martineau, P. (1958) The Personality of the Retail Store,
Cambridge, MA: Harvard Business Press.
Meech, P. H. (1999) ‘Television clutter: the British
experience’, Corporate Communications: An
International Journal, 4(1).
O’Rourke, R. (1997) ‘Managing in times of crisis’,
Corporate Reputations Review, 1, 1–2.
Oliver, S. (1997) Corporate Communication, London:
Kogan Page.
Oliver, S. (2002) Public Relations Strategy, London:
Kogan Page.
Peters, T. (1987) Thriving on Chaos, New York: Knopf.
Peters, T. and Austin, N. (1985) A Passion for
Excellence, New York: Warner.
Stacks, D. W. (2002) Primer of Public Relations
Research, New York: Guilford.
Van Riel, C. B. M. (1995) Principles of Corporate
Communications, London: Prentice Hall.
Van Riel, C. B. M. and Balmer, J. M. T. (1997)
‘Corporate identity: the concept, its measurement
and management’, European Journal of
Marketing, 31, 5–6.
Other sources
Daily Mail, 11 Oct. 02.
Guardian Newspaper, 22 Jul. 02; 7 Nov. 02.
The Independent, 19 Feb. 02; Nov. 02.
Media Week, 1 Jun. 02.
Sunday Times, 20 Oct. 02.
BBC Annual report and Accounts 2001/2.
www.bbc.co.uk/Info/report2000/pdf/bbcsummary.pdf
A presentation to the Internal Audience at the BBC
entitled ‘It’s Creative Darling’ by R. Grossman
(2001).
© 2004 Sandra Oliver for editorial matter and selection;
individual chapters, the contributors