30.12.2014 Views

Slides as PDF - ETHZ - Computer Vision Lab

Slides as PDF - ETHZ - Computer Vision Lab

Slides as PDF - ETHZ - Computer Vision Lab

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

4. Team


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Part 1: Founders<br />

Flickr: zacharyparadis


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

How many<br />

1-4 “re<strong>as</strong>onable” size of founder team<br />

1 founder: total control but expensive, lonely and slow<br />

2 founders: the magic number. “one builds, one sells”<br />

3-4 founders: can make a great dev team but leader needed<br />

>4 founders: crazy unless some are “p<strong>as</strong>sive”<br />

“Everyone obsesses with dilution from investors.<br />

The biggest dilution comes from co-founders.”<br />

– @msuster


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

2 founder dynamics<br />

Flickr: oskay<br />

“The ideal founding team is two individuals, with a<br />

history of working together, of similar age and financial<br />

standing, with mutual respect. One is good at building<br />

products and the other is good at selling them”<br />

– @venturehacks<br />

Jobs and Wozniak<br />

Allen and Gates<br />

Hewlett and Packard<br />

Larry and Sergei<br />

Yang and Filo<br />

http://venturehacks.com/articles/pick-cofounder


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Finding founders & early employees<br />

Share ide<strong>as</strong>, be open<br />

Co-founders need to be people you trust, preferably people you<br />

worked with before<br />

You want broad skills and doers<br />

Controversial but interesting:<br />

vesting founder shares (VCs will <strong>as</strong>k for this)


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Size matters<br />

Output is not linear in # employees<br />

Most efficient (development) team is ~4<br />

Over ~15 “formal” organization and information channels becomes<br />

incre<strong>as</strong>ingly important<br />

Avoid hiring admin staff or positions that don’t “produce” anything<br />

(non-coding proj manager, office manager...) <strong>as</strong> long <strong>as</strong> possible.<br />

Ideally, never hire such persons.


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Part 2: Hiring staff<br />

Flickr: yodelanecdotal


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Where to find them<br />

1. By recommendation (both ways!)<br />

2. Events and conferences<br />

3. LinkedIn!<br />

Avoid recruitment agencies at all cost.<br />

W<strong>as</strong>te of time and money.<br />

Never hire unless you absolutely must.<br />

Are you sure you need to hire now<br />

Flickr: bouldair


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Interviewing and testing<br />

Early on, look for people that are bright, broad with potential to grow<br />

Always test developers<br />

Don’t underestimate team fit (personality)<br />

Never hire without trial period<br />

<strong>Computer</strong> vision team should have a mix of skills<br />

“theoretical”-”practical” and people that can make demos.


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Stock options and motivation<br />

Motivation<br />

Money is not motivation (competitors ALWAYS pay more)<br />

Good motivators are similar to founders’ motivators (build something, dynamic<br />

organization, make a difference, ...)<br />

Warning: people with “big-co” motivation (titles, salary, career, benefits, “security”)<br />

Stock options<br />

Good idea if exit is the goal<br />

If possible create options pool post investment<br />

Beware: rules and taxes vary a lot between countries!


What is special about <strong>Vision</strong><br />

In terms of building teams


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

What’s special about <strong>Vision</strong><br />

Academic research groups can be a great “extension” to your R&D<br />

team<br />

Small vision teams can go far, no need to overstaff


How we did it


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Polar Rose: How we did it<br />

1. Founder + key early employees<br />

2. Built 2 dev teams (vision + infr<strong>as</strong>tructure)<br />

Hiring process:<br />

Initially friends and connections from university<br />

Networks of a few key employees (especially France and Poland)<br />

LinkedIn - search, search, search<br />

Trial period in ALL contracts<br />

Stock options (legal & tax mess with multi-national team)


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Kooaba: How we did it<br />

Founders + 1 key early employee (first employee needed to be changed, lost lots of time)<br />

Built two dev teams (vision + interfaces (web, mobile))<br />

W<strong>as</strong> hard to find initial employees<br />

Work permit problems<br />

Hiring process:<br />

Initially friends and connections from university<br />

Networks of a employees<br />

LinkedIn - post job offer (299 is cheap)<br />

Sales & Marketing hired from customer (EMI Music)<br />

Employees are involved in interviewing process<br />

Recently: testing day<br />

Stocks (promised, formalized these days)<br />

We are hiring later this year!!


Q & A


Learnings from founding a <strong>Computer</strong> <strong>Vision</strong> Startup<br />

Resources<br />

Founders:<br />

http://venturehacks.com/articles/pick-cofounder (Picking co-founders)<br />

Hiring:<br />

xxx

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!