Scenario planning â how to find the right strategy at ... - Roland Berger

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Roland Berger Strategy Consultants Guidance in uncertain times – Scenario planning step by step An approach that guides companies to strategic success
Study 9 What approach can guide companies to success in uncertain times Changes in the macro environment outside of a company's industry, such as political, social, ecological, economic or technological developments, often play a decisive role in the success of the company's business model. A holistic perspective is therefore strongly recommended to incorporate macroenvironment factors in a flexible strategic plan. Roland Berger Strategy Consultants collaborated with HHL Leipzig to design a scenario planning methodology that can give companies faster and earlier warning about important macroenvironment events, trends and changes. This analytical method works like radar to track movements far beyond a company and its industry. The methodology can detect "weak signal" influences that typically only become evident in the long run. "Blind spots" that are hidden in companies preoccupied by internal perspectives become transparent. To develop this holistic view, our scenario planning analytic techniques take into account the opinions of many internal and external stakeholders. Scenario planning is an appropriate tool for global companies in all industries – whether automotive or pharmaceuticals, manufacturing or services, aviation or energy utilities – that wish to position themselves successfully in emerging and developing countries. Our method for developing key future scenarios involves five core steps.
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Page 3 and 4: Study 3 global topics 8 billion Sce
Page 5 and 6: Study 5 "In emerging markets, volat
Page 7: Study 7 F2 Emerging countries plan
Page 11 and 12: Study 11 2. Selecting stakeholders
Page 13 and 14: Study 13 5. Deriving scenarios To i
Page 15 and 16: Study 15 F6 Four major future scena
Page 17 and 18: Study 17 A polarized world with hig
Page 19 and 20: Study 19 Capitalism goes green with
Page 21 and 22: Study 21 Trying to identify busines
Page 23 and 24: Study 23 Daniel Himmel Project Mana
Page 25 and 26: Study 25 S. S. Garr (2011) Retainin
Page 27 and 28: Study 27 Credits Pages 2: sinopictu
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