Yamaha Corporation Of America Winter Namm 2012 Press

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KEYBOARD DIVISION AUTHENTIC TOUCH, ELEGANT FORM: YAMAHA NU1 HYBRID PIANO OFFERS REALISTIC UPRIGHT ACTION -Superb Upright Launches New Hybrid Piano Category- ANAHEIM, Calif.— Yamaha introduces the NU1, a new hybrid piano that combines the traditional sound and feel of an acoustic instrument with the industry’s most innovative digital technology. Featuring the same acoustic piano action used in Yamaha upright pianos, housed in a refined, compact design, the NU1 brings the renowned sound of Yamaha to any home. sound of an acoustic grand. NU1 is part of a newly established hybrid category that also features the AvantGrand Series of pianos. Introduced in 2009, the acclaimed technology of the AvantGrand offers advanced piano sound reproduction without the tuning, cost or footprint of a comparable stringed instrument. This hybrid category caters to serious players who live in small spaces, as well as families on limited budgets, offering them the feel and “The touch and feel of a piano is vitally important to any pianist, whether they’re just starting out or playing at a professional level,” says Jim Levesque, hybrid piano marketing manager, Yamaha Corporation of America. “The NU1 delivers an authentic playing experience that is almost indistinguishable from that of an acoustic piano.” With the same action and natural wood keys used in Yamaha’s finest upright pianos, the NU1 offers a realistic feel that is sure to inspire. The NU1 utilizes Yamaha’s newly-developed acoustic technology to reproduce the characteristic resonance felt when playing an acoustic piano. This authentic action is complemented by remarkable sound sampled directly from Yamaha’s elite fleet of hand-built concert grand pianos. 4 of 4
The elegant simplicity of the NU1 blends effortlessly into any setting, adding an air of distinction without being imposing. Echoing the superb sound and playability of the AvantGrand Series, the NU1 offers the warmth and natural presence of an acoustic instrument in a stylish, compact form. For more information on the NU1, visit Yamaha Corporation of America at Winter NAMM 2012 at the Anaheim Marriott Marquis Ballroom; write Yamaha Corporation of America, Keyboard Division, P.O. Box 6600, Buena Park, CA 90622; telephone (714) 522-9011; e-mail infostation@yamaha.com; visit www.yamaha.com/keyboards. 5 of 5
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