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West Rail vs. Bus - Lingnan University Library

West Rail vs. Bus - Lingnan University Library

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For passengers that travel by <strong>West</strong> <strong>Rail</strong>, there are several reasons that attract<br />

them to travel by <strong>West</strong> <strong>Rail</strong>. The most important reasons are speed and convenience.<br />

Cheap fare and concession are also the reasons that attract them to travel by <strong>West</strong> <strong>Rail</strong>.<br />

On the other hand, promotion and promotional activities are not the important reasons<br />

for choosing <strong>West</strong> <strong>Rail</strong>.<br />

For the passengers’ demographics, we notice that the household income<br />

have a small relationship with the choice of travel. The lower the household income,<br />

the more willing the household travel <strong>West</strong> <strong>Rail</strong>. There is no relationship between the<br />

education level and the choice of traveling. Occupation and age do not show a<br />

significantly different on traveling <strong>West</strong> <strong>Rail</strong> or bus.<br />

The home location has an influence on the traveling pattern. If we group all<br />

the places of living by distance from the <strong>West</strong> <strong>Rail</strong>, the household income of people<br />

who live near <strong>West</strong> <strong>Rail</strong> stations is lower than people who live far away from <strong>West</strong><br />

<strong>Rail</strong> stations. Passengers that live far away from the <strong>West</strong> <strong>Rail</strong> stations are not willing<br />

to buy the one day pass. On the other hand, people live near to <strong>West</strong> <strong>Rail</strong> stations are<br />

more willing to buy the one day pass. Passengers live far away from <strong>West</strong> <strong>Rail</strong><br />

stations agree that cheap is the reason of choosing <strong>West</strong> <strong>Rail</strong> when compare with<br />

people live near to <strong>West</strong> <strong>Rail</strong> stations.<br />

For the home location grouped by district in <strong>West</strong> New Territories,<br />

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