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West Rail vs. Bus - Lingnan University Library

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enhancement of feeder service in Kowloon as their number 2 measure. When we add<br />

up the percentage of the 2 measures of enhancement of feeder service, the percentage<br />

will become higher than increasing interchange concession. So it can still conclude<br />

that the number 2 measure for attracting bus passengers to travel by <strong>West</strong> <strong>Rail</strong> is to<br />

enhance the feeder service.<br />

Table 5.2.3 No. 2 measures for attracting bus passenger to take WR<br />

Frequency<br />

Valid Percent<br />

increase interchange concession 19 36.5<br />

enhance feeder service in Kowloon 15 28.8<br />

enhance feeder service in <strong>West</strong> New Territories 10 19.2<br />

increase fare concession 5 9.6<br />

enhance customer service 2 3.8<br />

enhance train service 1 1.9<br />

Total 52 100.0<br />

Proposition 3: People travel <strong>West</strong> <strong>Rail</strong> mainly because of the speed and discount<br />

We use the descriptive statistics to determine why passenger chooses to<br />

travel on <strong>West</strong> <strong>Rail</strong>. We compare the mean score of all the reasons to see if the speed<br />

and discount are the most important reasons.<br />

Table 5.2.4 shows all the reasons and their mean scores. The mean score of<br />

the top seven measures is very near. The different between their mean is less than 0.2.<br />

The one that get the highest mean is speed (5.58). The second reason is convenient<br />

49

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