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let's compare the two perceptions of food....<br />

the obese mind virus:<br />

"i have to starve myself to lose weight." (negative)<br />

"i have to eat less to lose weight" (negative)<br />

"i have to give up chocolate to lose weight" (negative)<br />

how the f**k are you going to find the motivation to<br />

choose the right foods if the language that generates the<br />

behaviour is NEGATIVE<br />

"who wants to starve, eat less, give up and be miserable<br />

i might as well eat whatever i like and be fat and happy."<br />

this negative mental programming then leads to<br />

overeating and fat gaining behaviour that ultimately<br />

drives people towards obesity.<br />

compare this to....<br />

the sustained fat loss programme:<br />

"i have to fill up on clean foods to get lean" (positive)<br />

"i have to eat more to get lean" (positive)<br />

"i have to deliver nutrients to my body" (positive).<br />

you are far more likely to find the motivation to choose<br />

the right foods if the language that generates the<br />

behaviour is POSITIVE.<br />

"i'm not on a diet, i'm enjoying a healthy eating plan that<br />

encourages me to fill up, eat more and deliver nutrition to<br />

my body".<br />

www.<strong>rebelfit</strong>.co.uk

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