This ball changes - Callaway Golf
This ball changes - Callaway Golf
This ball changes - Callaway Golf
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letters<br />
Pleasure in<br />
Tough Times<br />
I’m a loyal <strong>Callaway</strong> <strong>Golf</strong> fan<br />
in Detroit. With the severe<br />
economic times we are suffering<br />
here, many people are losing<br />
their jobs and homes. While<br />
many people are selling their<br />
“pleasure items” to make ends<br />
meet, I refuse to get rid of my<br />
Big Bertha Irons and Woods!<br />
These clubs give me something<br />
much more important than<br />
just a better game. They give<br />
me an excuse to get away from<br />
all the bad news for a few<br />
hours. They give me pleasure<br />
in tough times.<br />
Tony Bissonette<br />
Redford, MI<br />
What A Difference<br />
I have played hockey for the<br />
past 25 years, but golf never<br />
seemed exciting enough to<br />
collect my interest. My new<br />
boss recently decided that he<br />
should take me to his course,<br />
so that I could give the game a<br />
try. One thing led to another,<br />
and I bought a set of 25-yearold<br />
clubs at a garage sale for<br />
$10. After struggling with these<br />
clubs and having very few<br />
lessons, I decided it was time<br />
to update. I was afforded the<br />
opportunity to play with a used<br />
set of <strong>Callaway</strong> <strong>Golf</strong> X-18 Irons,<br />
a Steelhead Driver and 3- and<br />
5-woods. I was blown away by<br />
the difference the <strong>Callaway</strong> <strong>Golf</strong><br />
clubs made when I was able to<br />
cut 10 strokes off my handicap!<br />
I have since purchased a new<br />
set of X-20 Irons (right) and an<br />
X460 Driver. I am now a true<br />
believer that <strong>Callaway</strong> <strong>Golf</strong>’s<br />
technology makes a huge<br />
dif ference and can immediately<br />
improve your game. Thanks<br />
for making a superior product!<br />
Alan Lane, via e-mail<br />
“I went to the pro shop and rented<br />
a set of X-20 Irons. I play to an<br />
eight and my first time out using<br />
<strong>Callaway</strong> <strong>Golf</strong> clubs, I shot a 73!”<br />
I Switched!<br />
I have never gone on vacation<br />
without my Pings, but recently<br />
I decided to leave my clubs at<br />
home and spend more time on<br />
the beach with my wife. It was<br />
just a matter of time, however,<br />
before I succumbed to the<br />
lure of the lawn. I went to the<br />
pro shop at Sandals <strong>Golf</strong> and<br />
Country Club in Jamaica and<br />
rented a set of X-20 Irons. I play<br />
to an eight, and my first time<br />
out using <strong>Callaway</strong> <strong>Golf</strong> clubs,<br />
I shot a 73!<br />
I immediately made an<br />
appointment to get fitted for<br />
a set back home. I am now<br />
the proud owner of a new set<br />
of <strong>Callaway</strong> <strong>Golf</strong> irons!<br />
Vin Nello<br />
Northport, NY<br />
ISSUE 17 summer 2008<br />
EDITOR-in-chief<br />
Nick Wright<br />
nwright@macduffgroup.com<br />
MANAGING EDITOR<br />
Leda Buster<br />
ledab@callawaygolf.com<br />
ASSISTANT EDITOR<br />
Paula Story<br />
paula@paulastory.com<br />
ART DIRECTOR<br />
Peter Yates<br />
info@peteryatesdesign.com<br />
ADVERTISING REPRESENTATIVE<br />
Gail Early<br />
gearly@macduffgroup.com<br />
(404) 835 5735<br />
CONTRIBUTING PROFESSIONALS<br />
Rich Beem, Olin Browne<br />
Michael Campbell, Bruce Fleisher<br />
Rocco Mediate, Morgan Pressel<br />
CONTRIBUTING EDITORS<br />
Margaret Schmitz,<br />
Tim Sweeney, Abby Vetter<br />
PHOTOGRAPHERS<br />
Getty Images, Chris Stanford,<br />
Jeff Harris, Tim Tadder<br />
SUBSCRIPTIONS<br />
www.callawaygolf.com/mycallaway<br />
reader panel<br />
www.callawaygolf.com/readerpanel<br />
callaway golf magazine<br />
is pUBLISHed by<br />
the macduFF group<br />
6100 Lake Forrest Drive<br />
atlanta, georgia 30328<br />
T: (404) 835 5700<br />
F: (404) 835 5750<br />
W: www.macduffgroup.com<br />
All content owned by <strong>Callaway</strong> <strong>Golf</strong> unless stated. Reprinting in whole or in part is forbidden<br />
except with written permission from the publisher. Due care is taken to ensure that the content of<br />
the magazine is fully accurate, but the publisher cannot accept liability for errors and omissions.<br />
©2008 <strong>Callaway</strong> <strong>Golf</strong> Company. The following are registered trademarks and/or trademarks of<br />
<strong>Callaway</strong> <strong>Golf</strong> Company: A Better Game By Design, Big Bertha, <strong>Callaway</strong>, <strong>Callaway</strong> <strong>Golf</strong>, Chevron<br />
device, FT-5, FT-i, FT i-Brid, Fusion, Gems, Heavenwood, HX, Hyper X, I-Mix, Odyssey, OptiFit,<br />
S2H2, Tour Authentic, Tour i, Tour iX, X-12, X18, X20, X460, X-Forged, X-Hot and 2- Ball design.<br />
The following trademarks and logos are the intellectual property of their respective<br />
company or organization: Mercedes, Lexus, Ping, YouTube, Autism Speaks, ANNIKA, Chrysler,<br />
Cutter & Buck, LPGA, PGA Tour, Nationwide Tour, Neox, Nikon, Rolex.<br />
Page 7 Note: Gas Card Giveaway is valid in the U.S. only. Void where prohibited. While stocks<br />
last. Card valid for 6 months. Usage restrictions and guidelines apply. Go to: www.callawaygolf.<br />
com/gascard for official rules, eligibility requirements and redemption details. Go to:<br />
www.rewardearner.com/fillitup for further card details. Please allow 10 to 12 weeks for delivery.<br />
SUMMER 2008 <strong>Callaway</strong> <strong>Golf</strong> 5