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application - Associated Student Government, Northwestern University

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PROMOTION: (email answers to<br />

louisehunter2013@u.northwestern.edu and bri.hightower@gmail.com<br />

and copy dilloday@gmail.com<br />

1. If you are interested in the graphic design side of Mayfest Promo,<br />

design a Dillo Day t-shirt. Be as creative and detailed as you wish. Please<br />

attach as a pdf or jpg. (Don’t worry if Photoshop is not your forte—we will<br />

all be learning this year). If you are not interested in graphic design, list<br />

ideas of Dillo Day merchandise to be handed out to the student body.<br />

2. We need to promote the kick off of May (signaling the start of all<br />

things leading up to Dillo Day) and the world has suddenly stopped using<br />

flyers, Facebook and flashmobs. Show us your marketing game plan!<br />

3. What are your favorite things about Promotions and PR – Graphic<br />

design Dealing with the media Organizing/dealing with<br />

logistics/deadlines Big-picture campaign work Please rank, explain, and<br />

talk about your comfort level and experience with each.<br />

4. Most of the student body doesn't realize that Mayfest produces Dillo<br />

Day, what could we do to help raise campus awareness Talk about what<br />

could be done to improve our image and brand on campus.<br />

5. What is your comfort level in utilizing social media (Facebook, Twitter,<br />

etc.) Please list the social media that you personally utilize, and how you<br />

think each could be better used to market Mayfest events and brand to<br />

the student body.<br />

6. Which world would Mayfest belong in Hogwarts, Westeros, Narnia,<br />

or Middle Earth Please explain your answer.

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