Balanced Scorecard ING BANK - sasCommunity.org
Balanced Scorecard ING BANK - sasCommunity.org
Balanced Scorecard ING BANK - sasCommunity.org
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<strong>Balanced</strong> <strong>Scorecard</strong>: Users & usage<br />
• Primary users: Mid-level sales management in<br />
branches as well as headquarters departments<br />
• Management attitude<br />
• Self-management and communication, instead of control<br />
• Uniformity of goals, different ways to achieve them<br />
• Offer more than financial information<br />
• Is reprospective<br />
• Is short-term focused<br />
• Has little explanatory power