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SIGHTINGS<br />
It’s possible that, in <strong>the</strong> 15 years this Edi<strong>to</strong>r has<br />
reviewed <strong>the</strong> Sightings, we’ve received more<br />
Sightings than this issue, but we doubt it. Land<br />
Rover enthusiasts of all ages throughout North<br />
America kept a sharp eye out – or an ear cocked<br />
– for any use of a Land Rover <strong>to</strong> embellish a<br />
product or improve a sound. The result was <strong>the</strong><br />
largest number of Sightings ever.<br />
Once again <strong>the</strong>re are superb entries that<br />
warrant emptying more of <strong>the</strong> crockery cupboards<br />
at Rovers North. As always, it's helpful for<br />
rookies <strong>to</strong> review <strong>the</strong> rules for Sightings - and<br />
useful as a reminder for <strong>the</strong> grizzled Sighting veterans<br />
as well.<br />
Rule # 1 - All Sightings receive recognition<br />
and our appreciation, but not necessarily a mug.<br />
We reward only those Sightings that capture <strong>the</strong><br />
unique qualities of Land Rovers and <strong>the</strong>ir<br />
owners, and display <strong>the</strong>m in a distinctive way.<br />
Rule #2 - If your Sighting does not really<br />
surprise you, it won't surprise us, ei<strong>the</strong>r, and you<br />
won't get a mug. We're delighted, but not surprised,<br />
that Land Rovers appear in British television<br />
programmes, British publications, films<br />
with British <strong>the</strong>mes, and shows about African<br />
safaris. You shouldn't be surprised, ei<strong>the</strong>r, and<br />
should consider looking for o<strong>the</strong>r ways <strong>to</strong> get a<br />
coffee mug.<br />
Rule #3 - At an ever-changing date before<br />
publication we close off <strong>the</strong> Sightings. If we've<br />
mentioned <strong>the</strong> Sighting in an earlier issue, we<br />
won't mention it again. If you're new <strong>to</strong> <strong>the</strong><br />
family of Land Rover enthusiasts, you may not<br />
have seen your Sighting in an earlier issue.<br />
Rule #4 - We're not outfitting your kitchen.<br />
If you qualify, please remember - one mug per<br />
Sighting per issue.<br />
Rule #5- Sightings that are Land Rover<br />
references in books go <strong>to</strong> our Literary Land<br />
Rover edi<strong>to</strong>r for mention, but only when space<br />
permits.<br />
Rule #6 - Psst... if we can't read your name<br />
and address because of atrocious penmanship,<br />
we can't recognize your Sighting nor send you<br />
a mug. Psst...E-mail submissions - remember we<br />
can't send a mug by e-mail. Send us your real<br />
name and shipping address, <strong>to</strong>o.<br />
Rule #7 - Grudgingly, very grudgingly, <strong>the</strong><br />
Edi<strong>to</strong>r admits he might make an error. Let me<br />
know if you think you've been jobbed, but all<br />
decisions of <strong>the</strong> Edi<strong>to</strong>r are final.<br />
While <strong>the</strong> President believes that <strong>the</strong><br />
economic stimulus checks he authorized will<br />
send you in<strong>to</strong> a consumer frenzy, television<br />
advertisers know it takes a Land Rover <strong>to</strong><br />
stimulate sales. Transition lenses put a<br />
pho<strong>to</strong>grapher in <strong>the</strong>ir glasses on safari and threw<br />
in a Land Rover for effect. It worked. D. Aaron<br />
Conway, St. Louis Park, MN, Ben Turover, New<br />
Castle, DE, Sherry Block, Hadlyme, CT, David<br />
Lane, Darien, CT, W. Prillaman, Irving<strong>to</strong>n, VA,<br />
Mary Jean Terrell, Glen Allen, VA, Josh<br />
McLain, Rochester, NH, Joey Boerner, Forest<br />
Grove, OR, Vincent Coratello, Elizabeth<strong>to</strong>wn,<br />
PA, Dean Minner, Carnation, WA and Robert<br />
Whitely [see Rule #6], all saw <strong>the</strong> ad.<br />
62<br />
Columbia Sportswear scored a hit with <strong>the</strong>ir<br />
ad featuring Ma Boyle and her Defender 110.<br />
Earning a mug were Greg Akin, Abilene, TX,<br />
Stephen Andrews, Eas<strong>to</strong>n, MD, Chandler<br />
Shepard, E. Sarasota, FL, Erin Corbett,<br />
Missoula, MT, Bill Tanner, Dawsonville, GA,<br />
Alex Ackermann, Chatham, NJ, Colin<br />
Spencer, Kodiak, AK, Allen Minner, Carnation,<br />
WA, Kevin Eyres, Beaver<strong>to</strong>n, OR, Graham<br />
Brizendine, Ft. Worth, TX, Pat Ingram,<br />
Madras, OR, Matt Joyce, Chester, MD, and<br />
Rudy Minar, Harvard, MA. James Dargan,<br />
Daniel Carradini, Mat<strong>the</strong>w Smith and Tony<br />
Sims [See Rule #6] also spotted <strong>the</strong> same ad.<br />
Old Navy knew it needed more than leggy<br />
models with sharp outfits <strong>to</strong> attract viewers so it<br />
threw a Defender 90 in<strong>to</strong> <strong>the</strong> ad. They hit a home<br />
run! Jorge Sheddon, Ft. Lauderdale, FL, reports<br />
that <strong>the</strong> ad was shot in Buenos Aires back in<br />
January 2008 [summertime <strong>the</strong>re]. John<br />
Russell, Saline, MI, Derek Leath, Frontenac,<br />
MO, Loic Fabro, Herndon, VA, Randy Kremer,<br />
Paramus, NJ, Rob<br />
Goodhall, Richmond,<br />
VA, Charles Af<strong>to</strong>mis,<br />
Greensburg, PA,<br />
Patricia Jansen,<br />
Leesburg, VA, Keith<br />
Allen, Collierville, TN,<br />
Blackhawk Aamodt,<br />
San Jose, CA, Martin<br />
& Dragan Tuip,<br />
Snoqualmie, WA and<br />
Jim Reichers, Niwot,<br />
CO, all spotted <strong>the</strong> ad<br />
and will receive mugs.<br />
So, <strong>to</strong>o, will Kevin<br />
Thayer, Abingdon, VA,<br />
David Rackich, Simi<br />
Valley, CA, John<br />
Franklin, Delaware,<br />
OH, Robert Alley,<br />
Kennesaw, GA, Greg<br />
Akin, Abilene, TX,<br />
Sean Gabeler, S<strong>to</strong>ne<br />
Ridge, VA, Mark<br />
Libby, Bux<strong>to</strong>n, ME,<br />
Ben Stauffer [age<br />
11], Lititz, PA, Josh<br />
McLain, Rochester,<br />
NH, Racquel Fredie,<br />
Dulles, VA. Rule #6<br />
affects Greg Toal,<br />
Pres<strong>to</strong>n Forshee,<br />
Jason Sheehy,<br />
Rebecca Huth, and<br />
Ben Bailey.<br />
Kohls teamed up<br />
with Ralph Lauren<br />
Chaps <strong>to</strong> sell more<br />
clo<strong>the</strong>s and <strong>the</strong> two<br />
companies again feature<br />
Land Rovers in<br />
<strong>the</strong>ir brochures and<br />
sales inserts. LCDR<br />
Mike Fredie, Dulles,<br />
VA, Jim Leach,<br />
Westbury, NY, Randy Kremer, Paramus, NJ,<br />
John Kostuch,N, Hunting<strong>to</strong>n, PA, Greg<br />
Coffman, Coshoc<strong>to</strong>n, OH, William Leek,<br />
Ola<strong>the</strong>, KS, and Deborah Stephenson all spotted<br />
<strong>the</strong> campaign.<br />
The J. L. Powell catalogue of adventure<br />
clo<strong>the</strong>s features a Defender 110 on expedition.<br />
Larry Golds<strong>to</strong>ck, Boca Ra<strong>to</strong>n, FL, Chuck<br />
Atchley, Sevierville, TN and Bernard<br />
McMahon, Washing<strong>to</strong>n, DC, all noted <strong>the</strong><br />
Defender. Mike McCarthy, Arcadia, FL, also<br />
sent in a Col. Little<strong>to</strong>n catalogue that featured a<br />
late IIA as well.<br />
The mini Boden catalogue also featured a<br />
<strong>to</strong>pless Series I. Steve Matt White, Lexing<strong>to</strong>n,<br />
KY, Jeff Briggs, Meadow Vista, CA, Randy<br />
Edgar, Lower Burrell, PA, Reuben Loewen,<br />
Kodiak, AK, all spotted <strong>the</strong> winner. The Babies R<br />
US catalogue includes a Koala Kids t-shirt with a<br />
Defender 110 embroidered in<strong>to</strong> <strong>the</strong> shirt,<br />
claimed John DeRosa, Fairfield, CT and Shawn<br />
Palmer, Cumming, GA – but it’s an emotional