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Special Promotional Supplement<br />

The Butterfly Ball<br />

Co-chairs and honorees prepare for a “green” event.<br />

Living Beyond Breast Cancer is “going green”<br />

at its annual gala, The Butterfly Ball, on<br />

Saturday, Oct. 3, at <strong>the</strong> Loews Philadelphia<br />

Hotel. Co-chairs Jacki and Eric Blumenfeld<br />

of Gladwyne, Howard and Emily Cutler of<br />

Blue Bell, and Byron and Paulina Hewett<br />

of Bryn Mawr are meeting fundraising<br />

challenges by bringing eco-friendly changes<br />

to this year’s event. To conserve paper and<br />

printing costs, <strong>the</strong>y replaced <strong>the</strong> traditional<br />

ad book with a “virtual” album, where tributes<br />

in honor or in memory of loved ones will be<br />

viewed on a screen during <strong>the</strong> event. The cochairs<br />

sent electronic save-<strong>the</strong>-date cards and<br />

replaced <strong>the</strong> paper auction preview<br />

catalog with an online version.<br />

“Going green is not only good for <strong>the</strong><br />

environment, it’s also economical,” Jacki Blumenfeld<br />

says. “These changes will <strong>help</strong> make<br />

this year’s Butterfly Ball a financial success<br />

by raising more money to support LBBC’s<br />

programs and services.”<br />

The night’s festivities begin with a cocktail<br />

reception and silent auction. Guests will<br />

enjoy dinner, music, dancing, and silent and<br />

live auctions, where <strong>the</strong>y can bid on items<br />

like a one-week stay at a villa in Tuscany and<br />

a three-course tasting dinner for 10.<br />

Until Oct. 2, <strong>the</strong> public is invited to visit<br />

lbbc.org to purchase chances for <strong>the</strong> gala<br />

drawing at $50 for one chance, $100 for three<br />

and $250 for 10. The grand prize is a diamond<br />

tennis bracelet donated by Govberg Jewelers.<br />

The second prize is an escape package for<br />

two at <strong>the</strong> Loews Philadelphia Hotel.<br />

You do not need to be present to win.<br />

The evening will feature an awards<br />

presentation recognizing five women<br />

for <strong>the</strong>ir dedication to <strong>help</strong>ing<br />

women and families affected<br />

by breast cancer:<br />

King of Prussia’s Aundreia<br />

Alexander is an ordained minister<br />

serving Saints Memorial Baptist Church in<br />

Bryn Mawr. After she was diagnosed with<br />

breast cancer four years ago, she began <strong>help</strong>ing<br />

o<strong>the</strong>r women cope by sharing information<br />

about faith and spirituality at LBBC events.<br />

When Wendy Jonas, of Fort Washington,<br />

attended LBBC’s gala for <strong>the</strong> first time with<br />

her friend, Tracey Brazier, she never imagined<br />

that a few years later she would be diagnosed<br />

with breast cancer. She often shares LBBC’s<br />

resources and supports fundraising events.<br />

Phyllis Markoff, of Cherry Hill, N.J., was<br />

only 36 years old when she was diagnosed in<br />

2006. In her doctor’s office, she met her best<br />

friend, Emily Scattergood, of Haddonfield,<br />

N.J., who was diagnosed at age 34. They<br />

have traveled toge<strong>the</strong>r to LBBC conferences<br />

and have raised awareness of breast cancer<br />

in young women by speaking to <strong>the</strong> media.<br />

LBBC will bestow <strong>the</strong> 2009 Founder’s<br />

Award on <strong>the</strong> organization’s education director,<br />

Elyse Spatz Caplan, of Lafayette Hill.<br />

Since her diagnosis 18 years ago, Elyse<br />

has dedicated her career to educating and<br />

supporting women affected by breast cancer.<br />

The evening would not be possible without<br />

<strong>the</strong> support of generous sponsors, including<br />

Gold Sponsors Comcast-Spectacor Foundation,<br />

Lisa D. Kabnick and John<br />

H. McFadden.<br />

To support LBBC or for more information<br />

about <strong>the</strong> gala, contact development director<br />

Sandy Martin at sandy@lbbc.org.<br />

15 Living Beyond Breast Cancer<br />

Programs to Keep in Mind<br />

1. The toll-free Survivors’ Helpline at<br />

(888) 753-LBBC (5222) offers confidential<br />

guidance, information and peer support.<br />

2. Conferences like “News You Can Use:<br />

The Future of Breast Cancer Care” in<br />

Philadelphia on Nov. 14 keep women<br />

informed on medical and quality-oflife<br />

issues.<br />

3. The LBBC Community Connection<br />

newsletter focuses on local programs and<br />

special events, and celebrates volunteers.<br />

4. Networking meetings in West<br />

Conshohocken, Cherry Hill, N.J., and<br />

Center City cover medical and practical<br />

topics like pain management (October).<br />

5. Lbbc.org delivers breaking news and<br />

access to LBBC’s programs, all at <strong>the</strong> click<br />

of a mouse.<br />

6. Project Connect outreach events keep<br />

African-Americans empowered about<br />

breast health.<br />

7. Teleconferences address issues like<br />

treatment and quality-of-life updates for<br />

women affected by advanced breast<br />

cancer (October), follow-up testing<br />

(November) and research updates (January).<br />

8. Local providers can get healthcare<br />

provider training to enhance<br />

communication with patients.<br />

9. The quarterly newsletter Insight<br />

sheds light on complex medical and<br />

emotional concerns.<br />

10. MP3 podcasts and transcripts bring<br />

women to LBBC’s education events, no<br />

matter where <strong>the</strong>y live.<br />

11. Guide to Understanding brochures<br />

explore life after diagnosis, emotional<br />

health, lymphedema, treatment decision<br />

making, insomnia, fatigue, triple-negative<br />

breast cancer, clinical trials and<br />

financial concerns.<br />

12. The books Getting Connected and<br />

We Celebrate Tomorrow share <strong>the</strong><br />

experiences of local African-Americans<br />

and Latinas who have faced breast cancer.<br />

13. The Paula A. Seidman Library and<br />

Resource Center, open to <strong>the</strong> public, offers<br />

comprehensive info on breast cancer.<br />

14. The brochure series for women<br />

affected by advanced breast cancer<br />

explores treatment options, symptoms and<br />

side effects.<br />

15. Newly diagnosed women with financial<br />

difficulties may apply for <strong>the</strong> Cis B. Golder<br />

Quality of Life Grant to offset expenses.<br />

(Top, from left) 2009 LBBC gala award recipients are<br />

Emily Scattergood, Wendy Jonas, Phyllis Markoff,<br />

Elyse Spatz Caplan and Aundreia Alexander.<br />

(Below, from left) 2009 LBBC gala co-chairs are<br />

Howard and Emily Cutler, Byron and Paulina Hewett,<br />

and Eric and Jacki Blumenfeld.<br />

L8 www.mainlinetoday.com october 2009

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