Innovation in the UK Retail Sector - Nesta

Preface
Oxford Institute of Retail Management (OXIRM)
Authors
Innovation in the UK Retail Sector
The Oxford Institute of Retail Management (OXIRM) is a leading centre of retail
studies based at the Saïd Business School, University of Oxford. OXIRM was
created in 1985 to relate sound scholarship to the practical needs of retailers,
service companies and public sector agencies. It undertakes management
development programmes for companies, conducts research with direct relevance
to practitioners and acts as a centre for education and networking activity.
Latchezar Hristov and Dr. Jonathan Reynolds
Latchezar Hristov is a senior lecturer in marketing at Sheffield Hallam University and doctoral
researcher in the area of management and innovation at Saïd Business School, University of
Oxford.
Dr. Jonathan Reynolds is a lecturer in management studies at the University of Oxford’s Saïd
Business School, and Director of the Oxford Institute of Retail Management.
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