Innovation Journal - Cognizant

REINVENT - INTO THE NOVEL NATION
has never made a mistake has never tried anything new.” Optimism is
at the heart of this effort, as it is the sense of hope for any
advancement in any society. The invention of penicillin and various
other vaccines for dreaded diseases like smallpox brought about a
drastic change in the lives of people. If not for the optimism shown by
the people who invented it during the toughest of times, these
diseases might still be prevalent.
V: Valuable
Innovations are always precious. The value they add to our daily lives
makes them the most prized ideas. We have information at our
fingertips, thanks to Tim Berners-Lee for establishing the World Wide
Web, one of the most powerful information tools of the modern world.
At Cognizant, we have exploited the advancements of the Internet and
allied technologies to implement next-generation solutions that help
our clients prepare for the future by bringing in flexible and global
solutions for their business challenges.
A: Articulate
Effective communication of ideas is essential for an idea to get further
refined. These conversations open up the space for rethinking and
improving the scope of research, which forms the basis for further
innovation. Articulating the essence of an innovation through a simple,
uncomplicated but powerful message is important for garnering
support for your innovation.
T: Tangible
Rather than being visionary, an innovation’s impact should be
measurable so that its value can be fully appreciated. One of the
greatest hypotheses in science, the theory of relativity, has
measurement as its basis. Similarly, the suggestions or thoughts that
we introduce should also be measurable, so we can translate their
actual value.
I: Influential
Any innovation should benefit a wide audience, making it influential.
Many of the items that we use in our day-to-day life were once ideas in
someone’s brain, the prime examples being the telephone and
television. An idea that changes people’s lives dramatically has a
higher influencing power. The more reusable the idea is, the more
people benefit from it. It need not be complex; it can even be a simple
innovation that addresses the most frustrating pain points.
O: Omnipresent
Great innovations are often sprung from companies that have fostered
a culture of innovation, in which people are constantly working in the
realm of change. For ideas to be powerful, we need thorough
knowledge and a good understanding of what we are working on (the
tools and processes) and what we are working toward (targets and
goals), and everyone working on it should share the same vision and
passion. Innovation is not a single note of a melody but a wellorchestrated
handshake between the visionaries, thinkers and doers.
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