Innovation Journal - Cognizant

REINVENT - INTO THE NOVEL NATION
the mounting real-time collaboration requirements of today’s millennial
workforce.
What is innovation?
Entire essays, books and treatises have been written on this topic; here
is a lighter take on the question.
I: Indigenous
Companies that promise to deliver innovation to their clients should
also live and breathe innovation, internally. An innovation that has
become part of the fabric of our processes is Cognizant 2.0, the
delivery excellence platform that acts as our global knowledge
repository, enterprise social platform, and project management
environment which has helped us stay ahead of the competition. With
140,000-plus associates and growing, the more prolific C2.0 becomes
and the more efficiency we show in our business, the better able we
are to deliver services that meet our clients’ top- and bottom-line
expectations. C2 (think Facebook meets Twitter) can be continuously
leveraged with more virtual and social computing features to address
Motivation is also very important for creativity and innovation,
because any new idea is raw and must be proved.
This may involve much iteration; again, as Edison said, “I
have not failed. I’ve just found 10,000 ways that won’t
work.”
N: Natural
Creativity is as natural as breathing. Human beings are said to be born
creative, even though their thinking becomes more conditioned and
structured as they grow older. Think of a model getting ready to walk
on the ramp, and suddenly her heel breaks, so she fixes it with tape. If
there is problem, then solve it or work around it until it is solved -- that
is how the human mind works. Experience also plays a role; experts,
for instance, become so adept at certain tasks that they can become
highly innovative about how they ply their trade. An example is a cook,
who can make many dishes using the same ingredients.
N: Nurtured
Successful innovators focus on implementing their ideas, nurturing
them from the “hunch” stage to completion. Every great achievement
progresses in stages, from gliders to Boeing jets, from steam engines
to bullet trains, from analytical engines to supercomputers. In all these
cases, the ideas were cultivated, thought about deeply and reinvented
after failures. Thoughts flow when we rethink an existing idea or
problem, making it ground-breaking.
O: Optimistic
When it comes to innovation, it is not a sin to commit a mistake, only
to fail to learn from the mistake. As Albert Einstein said, “Anyone who
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