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Hospitality Business Management: - College of Business ...

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New Leadership for Undergraduate and Graduate Programs<br />

Rose Appointed Associate Dean<br />

Jerman Rose will bring his<br />

experience as a <strong>College</strong> leader<br />

to his new role as associate dean<br />

<strong>of</strong> undergraduate programs.<br />

In this position, Rose will also<br />

lead international business and<br />

entrepreneurship initiatives.<br />

Rose joined WSU in 1987<br />

and has taught marketing,<br />

international business, and<br />

entrepreneurship courses. His<br />

expertise is focused on small and<br />

medium enterprises.<br />

“Dr. Rose brings tremendous<br />

experience and expertise to the<br />

Jerman Rose<br />

role,” says Dean Eric Spangenberg.<br />

“He is an acclaimed teacher with significant<br />

international experience and contacts. His experience in<br />

teaching, researching, and practicing entrepreneurship<br />

will be invaluable to the CB and across WSU. Both<br />

undergraduate and graduate programs as well as our<br />

external constituencies will benefit from his leadership.”<br />

Rose has served as director <strong>of</strong> external programs for the<br />

<strong>College</strong> since 2003. In this role, he led the development<br />

<strong>of</strong> online programs, including curriculum development,<br />

faculty engagement, and program growth. A business<br />

owner himself, Rose has led the <strong>College</strong>’s Center for<br />

Entrepreneurial Studies since 1999, organized an awardwinning<br />

local chapter <strong>of</strong> Students in Free Enterprise, and<br />

teaches and lectures on entrepreneurship. In 2004, he was<br />

selected as a Fulbright Scholar with a five-month assignment<br />

to lecture at Can Tho University in Vietnam.<br />

“I am very pleased to be <strong>of</strong>fered the opportunity<br />

to contribute to the development <strong>of</strong> our world-class<br />

undergraduate programs in the role <strong>of</strong> associate dean,”<br />

says Rose. “After 19 years <strong>of</strong> service to the <strong>College</strong>, I<br />

have never been more optimistic about the direction <strong>of</strong><br />

the college, and our commitment to prepare students to<br />

think globally and act with entrepreneurial spirit.”<br />

With a doctorate from the University <strong>of</strong> Kansas, Rose’s<br />

research interests include international entrepreneurship,<br />

e-commerce, and entrepreneurship. He has authored<br />

several articles and contributed to numerous books in<br />

these fields, with his most recent work, “Are strategic<br />

assets contributions or constraints for SMEs to go international?<br />

An empirical study <strong>of</strong> the US manufacturing<br />

sector,” appearing in The Journal <strong>of</strong> The American Academy<br />

<strong>of</strong> <strong>Business</strong> (2004).<br />

Rose replaces M. Chris Paxson, who will return<br />

to teaching in the School <strong>of</strong> <strong>Hospitality</strong> <strong>Business</strong><br />

<strong>Management</strong>.<br />

Hess Appointed New Associate<br />

Dean <strong>of</strong> Graduate Programs<br />

The <strong>College</strong> <strong>of</strong> <strong>Business</strong> has<br />

a new leader for their graduate<br />

programs in Traci Hess, an<br />

associate pr<strong>of</strong>essor <strong>of</strong> information<br />

systems.<br />

“I am delighted that Dr. Hess<br />

has agreed to lead the <strong>College</strong>’s<br />

graduate education programs,”<br />

says Dean Eric Spangenberg.<br />

“She is a highly respected<br />

member <strong>of</strong> our faculty, and she<br />

brings valuable experience and<br />

perspective to the role.”<br />

Traci Hess<br />

Hess received her master’s<br />

degree and doctorate from Virginia Tech and joined the<br />

<strong>College</strong> <strong>of</strong> <strong>Business</strong> in 2002. In 2006, she received tenure<br />

and was promoted to associate pr<strong>of</strong>essor. Prior to her<br />

career in academia, she served as senior vice president at<br />

the Bank <strong>of</strong> Hampton Roads and Valley Bank.<br />

“I am honored and excited to contribute to the<br />

development and advancement <strong>of</strong> our successful graduate<br />

programs as a member <strong>of</strong> <strong>College</strong>’s leadership team,”<br />

says Hess.<br />

Hess has been honored with numerous <strong>College</strong> <strong>of</strong><br />

<strong>Business</strong> awards, including a Teaching Innovation grant<br />

in 2003, MIS Pr<strong>of</strong>essor <strong>of</strong> the Year awards in 2004 and<br />

2005, and Dean’s Excellence and Furman Fellowships in<br />

2005. She has served the <strong>College</strong> in a variety <strong>of</strong> capacities,<br />

including co-chair and departmental representative <strong>of</strong> the<br />

Undergraduate Program Policy Committee in the <strong>College</strong><br />

<strong>of</strong> <strong>Business</strong>, information systems doctoral program<br />

coordinator, <strong>College</strong> <strong>of</strong> <strong>Business</strong> representative for the<br />

University Advisory Committee for Computing and<br />

Telecommunications, and department representative in<br />

the <strong>College</strong> <strong>of</strong> <strong>Business</strong> Technology Steering Committee.<br />

Her research centers on human-computer interaction<br />

in a decision-making context, decision support technologies,<br />

and user acceptance and evaluation <strong>of</strong> information<br />

systems, and has appeared in Journal <strong>of</strong> <strong>Management</strong><br />

Information Systems, Decision Sciences, and Decision Support<br />

Systems. Hess currently serves as chair <strong>of</strong> the Association<br />

for Information Systems Special Interest Group on<br />

Human-Computer Interaction.<br />

Hess replaces Chuck Munson, who will return to<br />

teaching full-time in the Department <strong>of</strong> <strong>Management</strong> and<br />

Operations. Munson led CB graduate programs for two<br />

years, during which he spearheaded a major redesign <strong>of</strong><br />

the MBA curriculum.<br />

Dividend 41

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