Hospitality Business Management: - College of Business ...
Hospitality Business Management: - College of Business ...
Hospitality Business Management: - College of Business ...
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Dividend<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong><br />
Dean: Eric R. Spangenberg<br />
Associate Deans:<br />
Traci Hess<br />
Graduate Programs<br />
Jerman Rose<br />
Undergraduate Programs<br />
David Whidbee<br />
Faculty Affairs and Research<br />
Dividend<br />
2006–07 Vol. 20<br />
Executive editor: Malia Jacobson<br />
Contributing writers: Malia<br />
Jacobson, Beverly Makhani,<br />
Megan Cooley, Elaine<br />
Porterfield, Hope Tinney, Caitlin<br />
Devlin, Brian Gillespie<br />
Layout and design: Diana Whaley<br />
Photography: Bob Hubner and<br />
Shelly Hanks<br />
Dividend is produced annually by<br />
the WSU <strong>College</strong> <strong>of</strong> <strong>Business</strong>.<br />
PO Box 644750, Pullman, WA<br />
99164-4750, www.cb.wsu.edu,<br />
509-335-2363.<br />
All correspondence, including<br />
changes <strong>of</strong> address, should be<br />
sent to the editor at<br />
dividend@cbe.wsu.edu<br />
Printed by University Publishing,<br />
Washington State University.<br />
Copyright August 2006,<br />
Washington State University.<br />
All rights reserved. 112451<br />
On the cover:<br />
School <strong>of</strong> <strong>Hospitality</strong> <strong>Business</strong><br />
<strong>Management</strong> director Terry<br />
Umbreit works with students<br />
from his senior-level operations<br />
management course to analyze<br />
data at a local café.<br />
Contents<br />
Celebrating 75 Years <strong>of</strong> Excellence.....................................................4<br />
A Half-Century <strong>of</strong> Service............................................................6<br />
Save the Date...............................................................................7<br />
New Culinary Educator joins Shbm...........................................7<br />
Micr<strong>of</strong>inance: Creating Solutions for the World’s Poor..................10<br />
Marketing Club Students Develop Passion<br />
for Social Entrepreneurship...................................................13<br />
Advertising Science: Uncovering Why You Buy..............................14<br />
Advertising Scholar Receives Lifetime<br />
Achievement Award...............................................................15<br />
Proposed Marketing Research Center......................................17<br />
<strong>Business</strong> Plan Competition...............................................................18<br />
Delivering Innovation................................................................20<br />
Student News.................................................................... 24–37<br />
Students Applaud New Mis Curriculum..........................................24<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> Students Around the World............................26<br />
Carson Center Wraps Up Successful First Year................................28<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> Student Clubs and Organizations...................29<br />
Ph.D. Placements...............................................................................31<br />
Postcards from Pullman....................................................................32<br />
One Year Out: A Recent MBA Grad Looks Back..............................34<br />
A Message from the Associate Dean<br />
<strong>of</strong> Graduate Programs in <strong>Business</strong>................................................36<br />
MBA Internship Placement...............................................................37<br />
Faculty and <strong>College</strong> News................................................. 38–45<br />
WSU Vancouver and Tri-Cities Offer<br />
WSU Four-Year Degrees................................................................38<br />
<strong>College</strong> <strong>of</strong> <strong>Business</strong> Awards..............................................................39<br />
Pr<strong>of</strong>essor Al Frakes Retires ...............................................................40<br />
New Leadership ................................................................................41<br />
New Faculty Hires..............................................................................43<br />
CB Faculty in the News....................................................................44<br />
Admission to Washington State University<br />
is granted without regard to race/ethnicity,<br />
color, creed, religion, national origin, gender,<br />
sexual orientation, age, marital status, disabled<br />
veteran or Vietnam-era veteran status,<br />
disability, or use <strong>of</strong> a service animal.<br />
Alumni and Development News....................................... 46–52<br />
Opportunities to Engage..................................................................46<br />
Scholarships.......................................................................................48<br />
National Board <strong>of</strong> Advisors...............................................................50<br />
A Message from the Director <strong>of</strong> Development...............................52<br />
Dividend