BRAND IDENTITY STANDARDS - Baldwin Filters

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CONTACT INFORMATION UPDATES Periodically check our website at www.baldwinfilter.com/ resourcesimagebank.html to ensure you have the latest PDF version of our Brand Identity Standards, as well as our most current logos. MARKETING COMMUNICATIONS DEPARTMENT Thank you for taking the time to review our brand identity standards. If you have any questions or need additional assistance, please contact the Marketing Communications Department at Baldwin Filters. 4400 East Highway 30 P.O. Box 6010 Kearney, NE 68848-6010 Ph: 308-234-1951 Toll Free: 800-822-5394 Fax: 308-233-9424 Email: marcom@baldwinfilter.com www.baldwinfilter.com If the logo or format you are looking for is not on our website, please contact the Marketing Communications Department at Baldwin Filters at marcom@baldwinfilter.com. Brand Identity Standards March 2012 28
Form 30 Brand Identity Standards March 2012 © 2012 Baldwin Filters, Inc.
Page 1 and 2: BRAND IDENTITY STANDARDS March 2012
Page 3 and 4: INTRODUCTION BALDWIN FILTERS A STRO
Page 5 and 6: LOGOS BLACK & WHITE LOGOS ON WHITE
Page 7 and 8: LOGOS BACKGROUND USAGE THE WHITE OU
Page 9 and 10: LOGOS INCORRECT LOGO USAGE To ensur
Page 11 and 12: LOGOS INCORRECT LOGO USAGE To ensur
Page 13 and 14: LOGOS CLEAR SPACE WITHOUT WHITE BOR
Page 15 and 16: PRINT & ELECTRONIC SECONDARY FONTS
Page 17 and 18: PRINT & ELECTRONIC LETTERHEAD LETTE
Page 19 and 20: PROMOTIONAL ITEMS GUIDELINES 1-COLO
Page 21 and 22: APPAREL ITEMS GUIDELINES With appar
Page 23 and 24: APPAREL ITEMS CAPS SIDE VERSIONS Si
Page 25 and 26: APPAREL ITEMS SHIRTS COLOR VERSIONS
Page 27: APPAREL ITEMS INCORRECT LOGO USAGE

BRAND IDENTITY STANDARDS - Baldwin Filters

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