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MRM pg 1-5.pdf - Mabati Rolling Mills

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THE LAUNCH OF SAFAL, HORN OF AFRICA REGION<br />

MABATINEWS<br />

Amid pomp and fireworks, SAFAL Group<br />

was officially launched on the 26th of<br />

October, 2006 in a colourful ceremony<br />

in Nairobi. In attendance were both local and<br />

foreign guests. The unveiling ceremony was<br />

carried out by Dr Manu Chandaria, Chairman<br />

of the Comcraft Group of Companies,<br />

accompanied by his wife Aruna, and<br />

Mr. D.P. Shah, Senior Director, together<br />

with his wife.<br />

SAFAL incorporates four clusters<br />

mainly Horn of Africa region, Great<br />

Lakes Region, Southern Africa and<br />

South Africa. The Great Lakes Region<br />

launch was carried out in August 2006,<br />

in Kampala.<br />

SAFAL Horn of Africa region includes<br />

<strong>Mabati</strong> <strong>Rolling</strong> <strong>Mills</strong> Ltd., Athi River,<br />

Nairobi and Mariakani, Insteel Limited<br />

and Ethiopian Steel PLC. Mr. Kaushik<br />

Shah is the CEO. In his welcoming<br />

address, he had the following message<br />

to share:<br />

“In today’s business environment,<br />

more than at any one time in history,<br />

the only constant is change. Markets,<br />

Products, Technology and Competitive<br />

Conditions are rapidly changing ... What this<br />

means for us and, indeed for all organizations,<br />

is that we must possess the capacity and<br />

goodwill to adapt to these changes effectively.<br />

Indeed, any organization, large or small, that<br />

fails to change could pay a very heavy cost,<br />

which could impact on its very survival!<br />

On the other hand, organizations that<br />

effectively manage change by continuously<br />

adapting their bureaucracies, strategies,<br />

systems, products and cultures to survive<br />

the shocks of change; should benefit and<br />

prosper.<br />

Reality today is that leaders and managers<br />

MUST become Masters of Change and<br />

Renewal to effectively lead their organizations<br />

to greater levels. Those who do not will<br />

continue to struggle.<br />

Tonight, Ladies and Gentlemen, we will be<br />

celebrating the results of our organizations’<br />

renewal … As my role was to welcome you, I<br />

will not delve into the details of this important<br />

step that we have taken.”<br />

Mr. Sarit Shah, Director for South and<br />

Southern Africa Region, took the audience<br />

through the genesis, current state and future<br />

of SAFAL.<br />

Dr. Manu Chandaria, in his usual jovial<br />

mood, gave an inspiring address, highlights<br />

of which are reproduced here:<br />

“The recent World Bank report<br />

on Africa says that Africa is listed<br />

as the most difficult place in the<br />

world to do business. However<br />

there are lots of opportunities<br />

and some of the companies are<br />

doing extremely well in spite of<br />

all the problems of insecurity,<br />

famine, HIV/aids and difficult<br />

political situations. All of us<br />

who are here know all this and<br />

yet we are running successful<br />

businesses. This is largely due to<br />

our commitment, dedication and<br />

hard work. SAFAL is no exception.<br />

Thanks to all of you for your support<br />

to us, the SAFAL Group is now in a number<br />

of countries in eastern Africa and southern<br />

Africa and hope it will have its presence<br />

in many more countries in Africa. In my<br />

various speeches I keep on addressing the<br />

government that Kenya’s best resource is<br />

its human resource - its professionals and,<br />

above all, its entrepreneurs. Our workforce<br />

can be quickly trained and our professionals<br />

are equally a brand on their own not only<br />

in Kenya but also in many African countries<br />

and in Europe and the United States. Our<br />

entrepreneurs are second to none. They are<br />

not only entrepreneurs of Kenya but also<br />

of the region. Today our world<br />

is a global village;<br />

it's global<br />

in nature, it's global in<br />

manufacturing, it's global in<br />

trading, its global in services.<br />

Under these circumstances<br />

economies like China, India,<br />

Brazil and Russia are going to<br />

compete for the same Kenya<br />

shillings or any other African<br />

currencies which are in the<br />

pockets of our people. Today’s<br />

trend is that they are out to invest<br />

in Africa for natural resources<br />

and, against that, they will flood<br />

the markets of Africa with goods<br />

which are manufactured in their<br />

countries. Because of the scale<br />

of manufacturing, they are cheaper than ours.<br />

This onslaught is going to upset a number<br />

of economies unless we all get together and<br />

continue to keep our markets and propagate<br />

“made in Africa” as our first responsibility and<br />

keep jobs of our people and our children. This<br />

will require a lot of Africanness.<br />

Today in Kenya we are seeing a period<br />

of turbulent politics; but we are also seeing<br />

M A B A T I N E W S<br />

3

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