Dear FOX customer, Thank you for your business and support in the 2009 model year. We understand that you have many choices for suspension and we appreciate the continued trust you have in our team and our products. The 2008 Race Season was the best in FOX history. FOX Racing Shox sponsored athletes won 43 championships in our Mountain Bike Division, 2 Snowmobile Gold medals in the Winter X Games, both the WORCS and ATVA overall championships on FOX equipped ATVs, the 85cc class at the US Open in Las Vegas, the Trans Orientale Rallye, and multiple CORR Off-Road races. There is no suspension company in the world supporting racing across as many markets, in as many countries, as FOX Racing Shox. The cross fertilization between the disciplines listed above gives us an unparalleled knowledge base and understanding of vehicle dynamics, versus our bicycle suspension supplier competition. That knowledge is one of the reasons we go racing. The other is simple: our mutual customers. Both address the enthusiast segment of mountain biking with our products, and what better way to say we care about our customers than to be there hanging out with them and helping them on race day. We always try to be our own toughest critics. So, for 2010 we’ve brought out more new products and product improvements since the original introduction of FOX forks. 1440g cross country forks. 1470g trail forks. 150mm travel 32s. We have the all-new FIT RLC 32 fork dampers across the line. Boost Valve technology brought into the FLOAT line up of rear shocks. The all new <strong>RC4</strong> shocks will be brought into our coil shock line up after over one year of testing on the World Cup circuit, and so on. We’re hopeful the product line we’re going to show you for 2010 proves that the intellectual property and financial partnerships we’ve forged this past year demonstrate a stronger and hungrier FOX going forward. Our sprinter van is on the road year round visiting retailers to educate them on the ease of servicing FOX products and providing set-up and feature/benefit instruction for FOX products. For 2009 we’ve added a second sprinter van to the FOX fleet to cover even more retailers and grassroots events. Say hi to Scott, the driver of the second van when he comes by your area in the upcoming season. Please call us and set up your free clinic if you want to be the best-trained FOX dealer possible. Thank you for taking the time to review the 2010 FOX Racing Shox collection of forks and shocks. We look forward to working with you in the coming year. Regards, The FOX Team 2008/2009 championships/WINS BICYCLE 2008 World Championships World Downhill Champion Gee Atherton / Animal-Commencal World Downhill Champion Rachel Atherton / Animal-Commencal World 4x Champion Rafael Alvarez / Specialized UCI World cup wins World Cup Series Downhill Champion Rachel Atherton / Animal-Commencal World Cup Series Cross Country Champion Marie-Helene Premont / Rocky Mountain World Cup Series 4x Champion Rafael Alvarez / Specialized World Cup Series Trade Team Champions Team LunaChix / LunaChix World Cup Series Race #1 Downhill Rachel Atherton/ Animal-Commencal World Cup Series Race #1 4X Rafael Alvarez / Specialized World Cup Series Race #2 Downhill Gee Atherton / Animal-Commencal World Cup Series Race #2 Downhill Rachel Atherton/ Animal-Commencal World Cup Series Race #2 4X Dan Atherton / Animal-Commencal World Cup Series Race #5 Cross Country Marie-Helene Premont / Rocky Mountain World Cup Series Race #3 4X Jared Graves / Yeti / FOX Racing Shox World Cup Series Race #3 4X Jana Horakova / RB World Cup Series Race #6 Cross Country Marie-Helene Premont / Rocky Mountain World Cup Series Race #4 Downhill Rachel Atherton / Animal-Commencal World Cup Series Race #4 4X Rafael Alvarez / Specialized World Cup Series Race #7 Cross Country Catherine Pendrel / LunaChix World Cup Series Race #5 Downhill Rachel Atherton/ Animal-Commencal World Cup Series Race #5 4X Rafael Alvarez / Specialized World Cup Series Race #6 4X Jared Graves / Yeti / FOX Racing Shox World Cup Series Race #7 Downhill Sam Blenkinsop / Yeti / FOX Racing Shox World Cup Series Race #7 Downhill Rachel Atherton / Animal-Commencal National championships Great Britain National 4X Champion Scott Beaumont / Rocky Mountain Slovakia National 4X Champion Filip Polk / Kenda-Tomac United States National 4X Champion Rich Houseman / Yeti / FOX Racing Shox Slovakia National Downhill Champion Filip Polk / Kenda-Tomac Sweden National Downhill Champion Robin Wallner Australia National Downhill Champion Tracey Hannah France National Downhill Champion Emmeline Ragot / Suspension Center Canadian National Cross Country Champion Geoff Kabush / Maxxis United States National Cross Country Champion Adam Craig / Giant Canadian National Cross Country Champion Marie-Helene Premont / Rocky Mountain France National Cross Country Champion Cecile Ravanel / Lapierre U.S. championships Mountain States Cup Gravity Champion Chris Boice / Yeti / FOX Racing Shox NMBS Cross Country Champion Geoff Kabush / Maxxis NMBS Cross Country Champion Georgia Gould / LunaChix NMBS Downhill Champion Darian Harvey / Cannondale NMBS Short Track Champion Katerina Nash / LunaChix NMBS Super D Champion Carl Decker / Giant United States National Super D Champion Adam Craig / Giant USA Cycling National Calendar XC Champion Georgia Gould / LunaChix USA Cycling National Calendar Downhill Champion Aaron Gwin / Yeti / FOX Racing Shox ATV 2008 WORCS Overall Series Champion ATVA Motocross Series Champion Josh Frederick / Motoworks/Can-Am Dustin Wimmer / Rock Star/Yoshimura/Suzuki MOTO 2008 Lake Whitney MX, 1st 12-16 Girls Jennifer Burton / Honda Lake Whitney MX, 1st 85cc Stock Jessy Nelson / Red Bull / Honda Oakhill MX, 1st 85cc Mod Jessy Nelson / Red Bull / Honda Oakhill MX, 1st 85cc Stock Jessy Nelson / Red Bull / Honda World Mini Grand Prix, 1st 85cc Stock Jessy Nelson / Red Bull / Honda World Mini Grand Prix, 1st 85cc Mod Jessy Nelson / Red Bull / Honda World Mini Grand Prix, 1st 85cc Open Jessy Nelson / Red Bull Honda World Mini Grand Prix, 1st Supermini Jessy Nelson / Red Bull / Honda Ford Mammoth MX, 1st 85cc Open Jessy Nelson / Red Bull Honda Ford Mammoth MX, 1st 65cc 6-8 Michael Mosiman / KTM Ford Mammoth MX, 1st 450 Open Darryn Durham / Rockstar / Suzuki Ford Mammoth MX, 1st 250 Pro Darryn Durham / Rockstar / Suzuki Ford Mammoth MX, 1st 450 Pro Darryn Durham / Rockstar / Suzuki Montreal Supercross, 2nd MX1 Michael Willard / Yamaha 450 Dodge Amateur, 1st Supermini Jessy Nelson / Honda Dodge Amateur, 1st 85 Mod Jessy Nelson / Honda Dodge Amateur, 1st 150 Open Jessy Nelson / Honda Dodge Amateur, 1st 85 Open Jessy Nelson / Honda Dodge Amateur, 1st 65cc 6-9 Mod Michael Mosiman / KTM Dodge Amateur, 1st Girls 9-14 Jennifer Burton / Honda US Open, 1st 85cc Austin Politelli / Suzuki US Open, 1st 85cc Jessy Nelson / Honda SNOWMOBILE 2008 WPSA World Wide Champion, 1st Pro Stock Tucker Hibbert / Monster Energy/Arctic Cat X Games, Pro Open Gold Tucker Hibbert / Monster Energy/Arctic Cat X Games, Freestyle Gold Levi LaVallee / Hentges/Polaris X Games, Speed and Style Gold Levi LaVallee / Hentges/Polaris OFFROAD 2008 CORR Short Course CORR LA Pomona, Round 1 Rob MacCachren, Pro 2 Marty Hart, Pro Lite Rob MacCachren, Pro Buggy CORR LA Pomona, Round 2 Rob MacCachren, Pro 2 Chad Hord, Pro Lite Rob MacCachren, Pro Buggy CORR Primm, Round 3 Rob MacCachren, Pro 2 Robert Naughton, Pro Lite CORR Primm, Round 4 Johnny Greaves, Pro 4 Ricky Johnson, Pro 2 Jeff Kincaid, Pro Lite Rob MacCachren, Pro Buggy CORR LA Pomona, Round 5 Jeff Kincaid, Pro Lite Rob MacCachren, Pro Buggy CORR LA Pomona, Round 6 Jeff Kincaid, Pro Lite CORR Round 7 Robert Naughton, Pro Lite Bryce Menzies, Pro Lite Rodrigo Ampudia, Pro Lite CORR Round 8 Scott Douglas, Pro 4 Bryce Menzies, Pro Lite CORR Round 9 Rob MacCachren, Pro 2 Chad Hord, Pro Lite Larry Foddrill, Pro Buggy Bryan Freeman, Single Buggy CORR Round 10 Scott Douglas, Pro 4 Rob MacCachren, Pro 2 Rodrigo Ampudia, Pro Lite Robert Naughton, Pro Lite CORR Round 11 Jerry Whelchel, Place Pro 2 Jeff Kincaid, Pro Lite CORR Round 12 Rob MacCachren, Pro 2 Marty Hart, Pro Lite WSORR Short Course WSORR Round 1 Jeff Kincaid, Pro Lite WSORR Round 2 Jeff Kincaid, Pro Lite WSORR Round 3 Johnny Greaves, Pro 4 Kevin Probst, Pro 2 Jeff Kincaid, Pro Lite WSORR Round 4 Johnny Greaves, Pro 4 Scott Taylor, Pro 2 Jeff Kincaid, Pro Lite WSORR Day 1 Jeff Kincaid, Pro Lite WSORR Day 2 Johnny Greaves, Pro 4 Ross Hoek, Pro 2 Chad Hord,Pro Lite WSORR Day 3 Scott Douglas, Pro 4 Jeff Kincaid, Pro Lite Desert Race Desert Race/SCORE Baja 500 Adam Pfankuch, Class 1-2 1600 Heidi Steele, Class 7SX Truck Desert Race/BITD Parker 425 Chet Huffman, Class Trick Truck Chuck Hovey, Class 1500 Desert Race/SCORE San Felipe 250 Adam Pfankuch, Class 1-2 1600 Marathon Rally / Central European Rally Stacey/Gotlib/der Kinderen, Truck Division Marathon Rally / TransOrientale Rally Monterde/Lurquin, Car Division Stacey/Gotlib/der Kinderen, Truck Division desert 2008 XRRA Western Championship Aaron Dusenbery, Place Unlimited BITD Vegas to Reno Gary Weyhrich, Class 1 SCORE Primm 300 Aaron Hawley/Bryan Freeman, Class 1-2 1600 Ramon Fernandez, Stock VW Bug Kent Kroeker, Stock Full Truck ATV 2009 WORCS, Phonier AZ, Pro Josh Fredrick / Motoworks GNCC, River Ranch FL, 4X4 Open Ultity Bryan Buckhannon / Warnet Can-Am GNCC, River Ranch FL, 4X4 Lites Ultity Cliff Bealsey / Warnet Can-Am GNCC, Maxxis General, Pro Chris Borich / RockStar Suzuki GNCC, Maxxis General, 4X4 Open Ultity Bryan Buckhannon / Warnet Can-Am GNCC, Maxxis General, 4X4 Lites Ultity Cliff Bealsey / Warnet Can-Am GNCC, Maxxis General, U 2 Ultity Rick Cecco / Warnet Can-Am ITP Cross, Glen Helen CA, Pro ITP Jeremie Warnia / Motoworks AMA Pro Atv, Glen Helen CA, Pro Dustin Wimmer / RockStar Suzuki MOTO 2009 Arenacross, DES MOINES, IA, 1st Main Michael Willard / Monster Kawasaki Arenacross, DES MOINES, IA, 1st Lites Michael Willard / Monster Kawasaki Supercross, DAYTONA, FL, 4th Matt Lemoine / Star Yamaha Supercross, DAYTONA, FL, 7th Darryn Durham / Star Yamaha SNOWMOBILE 2009 ISOC, Canterbury Park , Pro Open Tucker Hibbert / Monster Energy Arctic Cat ISOC, Canterbury Park, Pro Stock Tucker Hibbert / Monster Energy Arctic Cat X-Games, Aspen CO, Pro Open Tucker Hibbert / Monster Energy Arctic Cat X-Games, Aspen CO, Best Trick Dan Ferguson / Team Yamaha USCC, ADA 100, Pro 600 Ryan Simons / HC Racing Arctic Cat USCC, ADA 100, Pro Open DJ Ekre / Christen Bros Arctic Cat USCC, ADA 100, Sport 85 Ryan Greening / Brothers Motor Sports ISOC, BIR Racway, Pro Open Tucker Hibbert / Monster Energy Arctic Cat ISOC, BIR Racway, Pro Stock Tucker Hibbert / Monster Energy Arctic Cat ISOC, Eastern National, Pro Open TJ Gulla / Hentages Polaris ISOC, Ski Doo National, Pro Open Brett Bender / Hentages Polaris ISOC, Ski Doo National, Pro Stock Ryan Simons / HC Racing Arctic Cat USCC, Munsing 300, Pro 600 Corey Davis / HC Racing Arctic Cat USCC, Munsing 300, Sport 85 Ryan Greening / Brothers Motor Sports ISOC , Hayward 300, Pro Open Brett Bender / Hentages Polaris ISOC, Hayward 300, Pro Stock TJ Gulla / Hentages Polaris USCC, Warroad 100, Pro Open DJ Eckre / Christen Bros Arctic Cat USCC, Warroad 100, Sport 85 Ryan Greening / Brothers Motor Sports OFFROAD 2009 BITD Parker 425 Andy McMillin, Trick Truck Snore Battle At Primm Cameron Steele, Trick Truck 3
fox philosophy At FOX Racing Shox we race what we sell and race what we manufacture on our production line. We take product off the assembly line and send it to our world class sponsored athletes, confident it will perform flawlessly. We utilize the world’s best testers — our sponsored athletes — as an integral part of our product development process, knowing there is no harsher test of a product’s worthiness than to mount it onto a professional athlete’s race machine. The new FIT dampers in our 32mm RLC models and the new from the ground up shocks like our <strong>DHX</strong> <strong>RC4</strong> and RC2, are examples of the products that can come from this kind of process. In 2009 we made incredible strides in stiffness and improved damping performance throughout our fork line, to the point that our athletes asked us to develop rear shocks giving them the same Velcro traction and ride control. Our Engineering Team took this advice and started development of the new <strong>DHX</strong> line as well as working on adding our patented Boost Valve technology to our RP23 and RP2 shocks. At FOX Racing Shox, we are a racing based, product driven company and we don’t limit that winning, performance driven attitude to just the race course. It happens everyday within FOX. And really, that’s the reason the products come out the way that they do. Our founder Bob Fox said, “It’s a competitive world out there. It’s a Darwinian world. Our goal is to make the best product a customer can buy. That’s where we started, that’s where we are today and we’re not going to sit back and say we’re done. We’re never done.” 5