LAFFERS DANCE - Kidscreen

collectible detail. Meanwhile, New
Line and Scholastic continue to
explore marketing and licensing
opportunities across the board.
david.imoff@newline.com
Domestic: Gary Hymowitz,
VP of consumer products,
Scholastic Media,
212-389-3934,
ghymowitz@scholastic.com
The series has sold more than 10 million copies and been
translated into 30-plus languages.
Mimzy
Licensing and promo opps:
New Line is exploring marketing
and licensing opportunities across
the board.
Lance Still, EVP
of national promotions,
New Line Cinema,
310-967-6947,
lance.still@newline.com
New Line Cinema David Imhoff, senior EVP of
worldwide licensing and
merchandising, New Line
Cinema, 212-649-4944,
david.imoff@newline.com
Family 2007 (L) An 11-year-old boy and his fi ve-year-old sister fi nd a box of
toys and a stuffed rabbit named Mimzy on the beach one day.
The mysterious discovery leads them to a series of adventures
as they attempt to complete a daunting task that has been set
before them.
Horton Hears a Who
Licensees: With more than 30
partners attached to the original
property—including Nzania
(apparel) and Small World Toys
(toys)—Dr. Seuss Enterprises is
looking to enlist retail partners for
a program that will highlight the
classic character art, timed with
the fi lm’s release.
Jamie Hamilton, director of feature
fi lm promotions, Twentieth
Century Fox, 310-369-4910,
jamie.hamilton@fox.com
Susan Brandt, EVP of licensing
and marketing, Dr. Seuss
Enterprises, 858-459-9744,
susanb@drseuss.com
Dr. Seuss Enterprises/
Blue Sky Studios/
Twentieth Century Fox
Family March 14, 2008 (CGI) Dr. Seuss’s classic and comical tale of loveable
elephant Horton comes to the big screen. When Horton
hears a cry for help from a tiny speck of dust, he does
everything in his power to protect the wee creatures
living on it, even though all his friends think he’s gone
batty. Jim Carrey and Steve Carell from The Office
lead the voice talent as Horton and Whoville’s mayor,
respectively.
Licensing and promo opps:
PorchLight is currently seeking
partners across all categories.
Caren Shalek, SVP of consumer
products, PorchLight
Entertainment, 917-620-5519,
cshalek@porchlight.com
Caren Shalek, SVP of consumer
products, PorchLight
Entertainment, 917-620-5519,
cshalek@porchlight.com
PorchLight Entertainment/
UTV Toons
Jay Jay’s Race Round the World
Kids & Family Spring 2008 (A) The race is on when Jay Jay the Jet Plane squares off
against Ace Winger in an around-the-world scavenger
hunt arranged by their bosses EZ O’Malley and Mighty
Mike Magoon. At stake are the delivery routes to some
of the most important destinations in the world. In an
adventure that takes them all the way from the Taj Majal
to the Great Wall of China, Jay Jay and Ace meet many
interesting people along the way and learn the true value
of friendship.
The Incredible Hulk
Marvel Studios Marvel Studios, 212-576-4026 Marvel Studios, 212-576-4026 Licensing and promo opps:
AME, Hallmark, Hasbro, Hanes
and Mega Bloks will be supporting
the fi lm with product, and
Marvel is currently looking to
round out broad licensing and
promo programs.
Tweens/Teens June 27, 2008 (L) This second big-screen rendition about the powerful
green one fi nds alter-ego Bruce Banner reaching the point
where he’ll do anything to stop from turning into the Hulk.
Then Bruce learns of a peril even more dangerous than his
Hulk rage and must come to terms with the fact that the
monster within is actually a hero.
“RadarScreen” is a bi-annual chart of upcoming kid and teen movies, detailing their licensing and promotional activities.
Questions or materials related to “RadarScreen” should be directed to Lana Castleman at 416-408-2300 ext. 334, lcastleman@brunico.com.