Boxoffice-August.23.1971

NATIONAL EXECUTIVE EDITION • AUGUST 23, 1971
Includino the Sectional Ntws Paoes of All Editions
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CONTINUING
SUCCESS
STORY
FROM
PARAMOUNT
SEPTEMBER

OCTOBER
OCTOBER
OCTOBER
Thommy Berggren
Directed and
produced
by Bo Widerberg
JOE
HILL
Bo Widerberg's film
of the
American hero.
Candice Bergen
Peter Boyle
Directed by
Herbert Ross
Produced by
Peter Hyams
T.R.
BASKIN
Country girl
takes on
Chicago.
Barry Primus
Linda De Coff
Directed by Jeffrey Young
Produced by
Robert Rosenthal
BEEN DOWN
SO LONG IT
LOOKS LIKE
UP TO ME
Tragi-comlc look
at a premature rebel.
FEBRUARY
-^^_^3f.
Dyan Cannon
Nina Foch
James Coco
Ken Howard
Directed and produced
by Otto Preminger
SUCH GOOD
FRIENDS
From the
best selling novel.
MARCH
Sandy Duncan
Tony Roberts
Directed by Jerry Paris
Produced by
Howard W. Koch
STAR
SPANGLED
GIRL
Neil Simon's
hit play.
LAST OF THE
RED HOT LOVERS
THE GODFATHER
BROTHER SUN,
SISTER MOON
DEADHEAD MILES
A SEPARATE PEACE
PLAY IT AGAIN,SAM
THE LADY SINGS
THE BLUES
CHILD'S PLAY

. Equlpmtnt
. . . Businm
yAe 7i(j^ o^t/ie y/loition 7^ict(4/l^ //id/Ut^
THE NATIONAL FILM WEEKLY
Putlltliti In tlBt SMtloiMl E^llleiM
BEN SHLYEN
Editor-in-Chiel and Publisher
JESSE SHLYEN Miiu|lo| Edltir
THOHAS PATRICK
. Editor
SVD CASSVO
W»l«fn Editor
MORRIS SCHLOZMAN . Mgr.
MERLIN LEWIS . . Ad

Peter Myers Realigns
20th-Fox Sales Force
NEW YORK—A realignment of the 20lh
Century-Fox domestic distribution organization,
effective Monday (23), has been
James V. O'Gs
announced by Peter S.
Al Levy
Myers, vice-president
in charge of domestic sales. James V.
O'Gara also will join the company as an
assistant general sales manager and will
share equally the responsibility for all sales
in the United States and Canada with Al
Levy, who has been an assistant general
sales manager since February.
O'Gara, who was most recently Eastern
and Canadian division manager for Buena
Vista, 1969-1971, started in the motion
picture industry with 20th Century-Fox
International in 1938 in Cuba. Prior to his
position at Buena Vista, O'Gara was roadshow
sales manager for Warner Bros, for
five years.
Levy and O'Gara will be assisted by
Morris Stermer who will be in charge of
administration of sales. Stermer's successor
as branch operations manager will be announced
shortly.
Under the realignment, the domestic
territory will be under the supervision of
four existing division managers, with the
three largest branches—New York, Los
Angeles and Chicago—reporting directly to
the home office rather than a division
manager.
The division managers and areas are as
follows: Irving Sochin, Western division,
with headquarters in .San Francisco; Victor
Beattie, Canadian division, Toronto; William
C. Gehring, Southern division, Atlanta,
and John Peckos, Eastern division, Boston.
The new setup is a direct result of the
increased production and distribution program
now under way for the remainder of
this year and all of next year, according to
Myers. The company currently is filming
three pictures— "Hot Rock," "We Pointed
'Em North" and "Ace Eli and Rodger of
the Skies"—with another trio scheduled to
begin within the next month— "The Salzburg
Connection," "When the Legends
Die," and the screen version of the current
best-seller. "The Other."
John Flinn Quits Columbia
HOLLYWOOD—John C. Flinn, Columbia
Studios publicity director, will leave in
September, following the expiration of his
contract. Flinn has been with Columbia
since 1959.
BOXOFHCE :: August 23. 1971
Picker Emphasizes Rating Support;
Yablans Honored As 'Man of Year
MILWAUKEE—Approximately 350 exhibitors
and other members of the motion
picture industry gathered in Milwaukee for
the eight-state Mid-Continent convention
and tradeshow, held Sunday (15) through
Wednesday (18) at the Pfister Hotel. The
first combined conclave for theatremen
from Wisconsin, Michigan, Minnesota,
Iowa, Nebraska, North Dakota and
Illinois,
South Dakota, representatives were given
the rare opportunity to gain from the experience
of exhibitors from neighboring
states.
Convention attendees were welcomed to
the city of Milwaukee by a representative
of the mayor, then Monday (16) heard
Sherrill C. Corwin, Variety Clubs International
president, review the work of that
organization, calling for the formation of
more Variety Club tents and added participation
in Variety activities by exhibitors.
Corwin asked all theatremen to regenerate
an awarenes,s of VCl and its work,
reviewing the activities of several tents and
reporting on the progress of the Sunshine
Coach program. The pledge to make a
strong effort to add as many as six tents
in the next two years and to increase membership
to 15,000 from the present 10,000-
member range was recalled by Corwin.
Eugene Picker, president of the National
Ass'n of Theatre Owners, in the convention's
keynote address Tuesday (17), discussed
a variety of matters of current concern
to theatre operators. Singling out the
Film Rating System for examination, Picker
declared, "The floodtide of permissive pictures
appears to be ebbing at long last."
Thursday morning (19) a committee took
under consideration a resolution regarding
making a change in the GP rating.
Picker emphasized that exhibitors must
support the Film Rating System, "because it
has demonstrated its merits and is all we
have to work with." He extolled the work
of NATO's various committees and their
efforts on behalf of theatremen, .stating
that, as a result of the success of the "Man
in
Management" seminars held in .San Francisco
and Pittsburgh, more such .sessions
would be scheduled in the future.
Frank Yablans, president of Paramount
Pictures Corp., was honored at the convention's
banquet Wednesday night (18),
when he was presented a plaque naming him
"Man of the Year." The honor was bestowed
with a "Local-Man-Makes-Good"
theme, inasmuch as New York City-born
Yablans attended the University of Wisconsin-Milwaukee
and held various managerial
positions with motion picture company
staffs in Milwaukee during the 1950s
and 1960s. On the dais were Eugene Picker,
NATO president; Jack Valenti, president of
the Motion Picture Ass'n of America; Ben
D. Marcus, president of Marcus Theatres
Management Corp. and the convention's
general chairman, and other industrj' luminaries,
joining with hundreds of friends
in paying tribute to Yablans.
Yablans also was present at the first
showing of Paramount's "Star Spangled
Giri," as was producer Howard W. Koch,
at the Centre Theatre Tuesday evening
(17).
Resolution Offered to Aid Low-Grossing Theatres
MILWAUKEE—Exhibitors attending the eight-state Mid-Continent convention
of NATO units August 16-18 adopted the following resolution which they said
"should be adopted by both exhibition and distribution to alleviate the existing
chaotic conditions." It
read:
"Resolved: That both exhibition and distribution adopt the following film
sales policy for theatres grossing under $1,200 per week.
1. All exhibitors must meet the necessary requirements stipulated by NATO's
low-grossing committee before consideration by distribution.
2. Distribution, in return, to make this plan successful, is urged to do the
following: a. All distributors offer a workable sales policy; b. All product to be included
in the plan; c. Maintain present availability of print schedules.
3. Request that the Department of Justice interpret the "blind bidding" rules
in such a manner as to eliminate the practice of offering a film on a "blind bid"
and withdrawing it and replacing it with another release.
4. National NATO to make its legal department available to give advice to
local exhibitors to prevent forced buying of unwanted product. Exhibitors, in turn,
to be encouraged to contract for as many of the lesser films as possible.
"Further Be It Resolved: That National N.\TO
1. Make every effort, through its officers, to meet with the heads of distribution
to work out a plan as outlined above.
2. Point out to the national sales heads that "firm term" sales policies have put
marginal theatres in such an economical financial plight that unless relief from
these onerous terms is not eased immediately thousands of marginal theatres will be
closed forever."

Spyros Skouras, Former Fox Chairman
Of the Board, Showman Leader, Dies
R^L. N.^'.-- Spyros P. Skouras. 78. lormcr
president and board chairman of 20th
Century - Fox Film
Corp., the Greek-born
immigrant who rose
Irom hotel busboy in
Spvro.s P. Skouras
.St.
Louis to leadership
in the motion picture
industry, in shipping
and to wide respect
lor his efforts in behalf
of his adopted
country, died at his
h""^"-' ^ere Monday
(16) apparently of a
heart attack.
The son of a Greek sheepherder, Skouras
studied for the priesthood in that country,
but gave this up to follow his oldest brother
Charles to the U.S. Spyros and George, another
brother, came to St. Louis in 1910,
three years after Charles.
Four years later the three brothers bought
the Olympia Theatre in St. Louis and in subsequent
years, interrupted by his service with
the fledgling U.S. Air Force of World War
I, Spyros and his brothers built up a circuit
of 37 theatres in St. Louis, Kansas City and
Indianapolis. The theatres were sold to Warner
Bros, and .Spyros served as general manager
for a time.
The three brothers headed Wesco Corp.
in 1932, which later became National Theatres,
with Spyros as its president, the job
from which he resigned in 1942 to become
president of 20th Century-Fox, beginning a
20-year reign and numbering among his
particular successes the introduction of the
first Cinemascope picture, "The Robe," in
1952,
Skouras was a great believer in showmanship
which he exemplified from his
earliest days as an exhibitor throughout his
later career in production-distribution.
When the industry was going through rough
periods, such as in the early 1950s, he
brought exhibitors and distributors together
in an all-out campaign to revitalize theatre
attendance.
After the shakeup in 20th-Fox leadership
in 1962, Skouras was elevated to chairman
of the board, honorary chairman and consultant
to management, retiring in 1969.
From that time until his death, Skouras
devoted himself to his shipping interests as
chairman of the Prudential-Grace Lines.
However, he kept up his relationship with
Tributes to Skouras
Jack Valenti, president of the Motion
Picture Ass'n of America;
"The motion picture industry has suffered
a terrible loss in the death of Spyros
Skouras. He was a large man of great heart
and a spacious instinct, which made him
one of the preeminent showmen of this
century. He was one of the last of a breed
of movie men and one who simply cannot
be duplicated."
William T. Gossett, chairman of the
board of 20th Century-Fox, stated:
"Spyros Skouras was a giant in the world
of motion pictures and his contributions to
the growth of the industry over many, many
years were indeed enormous.
"His stature as a man was no les,s—for
he also worked most diligently and with
great distinction for numerous civic and
charitable causes. As a long time friend, I
feel a deep sense of personal loss.
"My colleagues and I at 20th Century-
Fox look back to the many great contributions
he made to the long range growth
of this corporation and, in behalf of the
directors, the officers and employees, we
extend deepest sympathies to Mrs, Skouras
and other members of his family."
Leonard H. Goldenson, president of
ABC:
"All of us at the American Broadcasting
Companies who knew and admired Spyros
P, Skouras were deeply saddened to hear the
news of his passing. On behalf of my colleagues
at ABC, I extend our heartfelt
sympathies to Mrs. Skouras and her family
on the great personal loss they have suffered.
"Spyros was a truly great American.
Over his long and brilliant career he contributed
so much to the motion picture and
maritime industries. He also never forgot
his humble beginnings, and gave much of
his time and energy in helping the less
fortunate through his many philanthropic
activities. We join with his many friends
throughout the nation in mourning his loss."
the motion picture industry. During and following
World War 11, .Skouras headed the Nat D. Fellman, president of National
Greek War Relief Ass'n, and was an active General Theatres, Inc.: "I am deeply grieved
participant in the War Activities Committee, to hear of his passing. Spyros Skouras was
the World Brotherhood Movement, the Red a true motion picture pioneer as exhibitor,
Cross and the United Jewish Appeal.
distributor and producer, and although in
His brothers preceded him in death several
recent years he was no longer active, he
continued to maintain his interest and
years ago. Skouras is survived by his
wife, the former Saroula Bruiglia; two sons. dedication in matters related to the industry.
Spyros S. Skouras jr. and Plato Skouras; His contributions to our industry and his
two daughters, Mrs. Oren Root and Mrs. devotion to so many charitable activities will
George A. Fowler, and 14 grandchildren. continue to keep his memory alive."
A. H. Blank Dies at 92;
Tri-States Circuit Founder
DES M01NE.S— A, H. Blank. 92, veteran
showman, founder and former president of
Tri-States Theatre Corp.. long-time Paramount
Theatres partner and well-known philanthropist,
died here Tuesday (10). Blank
had retired from show business in 1957.
He launched his career in 1911 with the
Casino Theatre in Dcs Moines, then
branched out and acquired more theatre
properties. He joined with other exhibitors
in 1916 to form First National Pictures and
operated his own exchanges in St. Louis.
Kansas City. Omaha and Dcs Moines. After
selling some of his theatres to Paramount,
Blank organized Central States Theatres
Corp. around the smaller theatres.
He later became a partner of Paramount,
holding a half interest in Tri-States and retaining
Central States, the latter now owned
by his son, Myron.
Blank sold his interest in Tri-States in
1951 to United Paramount Theatres, then
signed a management contract to run the
circuit, which remained in effect until his
retirement.
44 Circuits Pledge to Aid
Rogers Audience Drive
NEW YORK—As of Friday (13). 44 circuits
had pledged their theatres to undertake
audience collections for the Will Rogers
Hospital and Research Center. The annual
campaign is to raise funds for the hard-ofbreathing
through Will Rogers' comprehensive
healing, research and teaching-training
programs.
The pledged circuits are: ABC-Mid South,
American Multi Cinemas, Brandt, California
Sterling, Craver, Century Theatres, Chakeres,
Chertcoff, Cinecom, Cinema Circuit,
Countrywide, Decar Amusement, Empire
Cinema, Fabian, Florida States, Fox Intermountain,
Frick (Broumas), General Cinema,
Gulf State, Hellman, Highland, Interboro.
And: Intermountain. Interstate & Texas,
Klein (Brandt), Laemmle. Jerry Lewis, E.
M. Loew's, Loews, Maine & New Hampshire,
B. S. Moss. Moyer. Neighborhood,
Pacific Drive-ins, Walter Reade-Sterling,
RKO-Stanley Warner, Rowley United, Sero
Amusement, M. Switow, Theatrical Enter.,
Weiner, Westland. Wilby-Kincey and Wolfberg.
20th-Fox 1971 Billings Top
$50,000,000 to Date
NEW YORK—For the first 33 weeks of
the 1971 calendar year. 20th Century-Fox
recorded domestic billings totaling $50,528,-
300, according to Peter S. Myers, vicepresident
in charge of domestic sales.
This outstanding figure is only eight per
cent behind the company's all-time record
year of 1970, which also was a record for
any company in the industry. For that entire
year, 20th-Fox amassed domestic billings of
$102,000,000.
BOXOFFICE :; August 23, 1971

Corwin Going Abroad
For Variety Clubs
LOS ANGELES—Shcrrill C. Corwin.
president of Variety Clubs International
begins
a 10-day, 10,000-mile-plus intercontinental
journey in behalf of Variety's affairs
Monday (23).
Accompanied by Mrs. Corwin, he will fly
first to London where on Wednesday evening
(25), a reception and dinner in their
honor will be given at the Savoy Hotel by
members of the executive board and the
crew of Great Britain's Tent 36. and their
wives, with an imposing guest list that includes
Sir James Carreras, M.B.E., Sir William
Butlin, M.B.E., and International vicepresidents
Monty Berman, M.B.E., and Leslie
A. Macdonnell, C.B.E., along with Chief
Barker Percy Livingstone and other officers.
Visits to some of the charities supported
by Tent 36 then will be followed by a flight
to Dublin for meetings with officers and
crew of Tent 41 and an inspection of the
Dublin supported charities—the Children's
Hospital and St. Joseph's School for Blind
Boys. In Dublin president Corwin also will
discuss plans for Variety International's
1973 convention, to be held there, with
Chief Barker Dermond Cafferky and his
already-formed 1973 convention committee.
Returning to London. Corwin will then
proceed to the Channel Islands, accompanied
by Sir James Carreras, Monty Berman
and Leslie MacDonnell, for meetings with
Sir William Butlin. Chief Barker Cyril Tanguy
and the crew of Tent 52, and a visit to
Variety's Home for Handicapped Children
on the island of Jersey.
The same group and their wives will then
fly to Athens for three days of activities
there. These events will include presentation
of a Variety-sponsored Sunshine Coach to
the Hellenic Society for Disabled Children;
a reception for them at the British Embassy:
a dinner with the Hellenic Society for Disabled
Children and on the final night of
their stay, a dinner hosted by "Greek
Friends of Variety," a group fostering the
proposal to establish a Variety tent in
Greece.
Last leg of the journey will be a four-day
visit in Israel, for which C. K. Greidinger,
chief Barker of Israel Tent 51, Variety's
newest chapter, is planning a number of
special events in both Jerusalem and Tel-
Aviv, where Tent 51 is based.
The Corwins return to the U.S. September
11 for a weekend in Maine, then back to
Los Angeles September 13.
Capital Productions Adds
Short Subjects Division
HOLLYWOOD — Capital
Productions,
producer-distributor company, has set up
a complete short subjects division, under the
aegis of .Sol Fried, president and executive
producer. Package deals for both production
and distribution of theatrical short subjects
and documentaries are being negotiated.
The new department will be under
ihe active management of Lou Peralta,
vice-president in charge of domestic sales.
BOXOFFICE :: August 23, 1971
Closer Surveillance of Film Ratings
Expected From New Administrator
HOLLYWOOD—Dr. Aaron Stern, new
administrator of the Code & Rating Administration,
in an interview over KHJ
radio and television, has indicated that
closer surveillance will be forthcoming from
his office on the rating of motion pictures
as to their acceptability for viewing by
children.
Dr. Stern, physician and psychologist
with years of experience, was interviewed
by Art Kevin on "Close-Up" on the responsibilities
of the industry and its rating
system. Stern reiterated the Motion Picture
Ass'n of America's often-stated objective
that the primary purpose of the industry's
self-regulation is the "protection of children."
and Stern stated that the first step
must provide "information for parents" so
they may protect their children under their
own parental systems of values.
He pointed out that it is "almost impossible
to get a rating category to cover
the age range of children between six and
16," asserting, "It's a ludicrous situation,
for you're dealing with two major distinctions—
pre-teen and teenage children," in
which there are dramatic differences in
biological and p.sychological development
as well as other qualitative elements.
"To adequately handle teenage problems
without intruding in the area of pre-teens
and family structures relative to pre-teens
is a massive job," Dr. Stern said. He further
pointed to the differences in urban and rural
mores, citing New York, Los Angeles, Chicago
and San Francisco as typical of urban
centers.
Paramount Division Heads
Meet in New York City
NEW YORK.—Paramount Pictures held
meetings here of division managers on
Thursday and Friday (19, 20) headed by
Norman Weitman, the company's general
sales manager-United States and Canada.
In
attendance were Barry Reardon, assistant
to the president; Ted Zephro, assistant
general sales manager; Fred Mathis, southeastern
division manager; Weber Howell,
southwestern division manager; Irwin Yablans.
western division manager; Virgil Jones,
central division manager and Frank Mancuso,
president and general manager of
Paramount Film Service. Ltd., Canada.
Also in attendance were members of the
home office, including Jack Perley, manager-playdate
department; Gino Campagnola,
contract manager, and Joseph Moscaret,
director world-wide non-theatrical sales.
Forthcoming releases between now and
spring of 1972 were discussed. These included
"Black Beauty," "Harold and
Maude," "The Red Tent," "Deadhead
Miles," "Joe Hill," "T. R. Baskin," "Let's
Scare Jessica to Death," "Deep End," "Been
Down So Long It Looks Like Up To Me,"
"Edict, " "Such Good Friends, " "A Separate
Peace." "The Godfather, " "Star Spangled
Girl," and "Riot" and "Uptight," (reissues).
"You cannot use the value systems expressed
in communities like that to measure
the entire country," Dr. Stern said. "Urban
children grow up more rapidly than in rural
areas, yet the responsibility of the Code
Rating System is to also defend that rural
system, no less than the urban system. "
Asserting that precedents set before July
1 (when he took over as administrator)
would not be applicable in his surveillance
of product, Stern also expressed particular
concern over brutality and violence in GP
and R rated films.
Dr. Stern indicated that his office would
a.ssist filmmakers "on the go," at various
stages of production, including the reading
of scripts and the making of suggestions at
any stage in production, and he further
stated that "no verbal or visual explicits"
(presumably sex scenes, unnecessary nudity
and violence) are likely to receive GP
ratings in the future.
As for the rights of the film creator.
Stern emphasized that any creator still can
film whatever he chooses, "so long as he is
prepared to pay the price" in an honest
rating.
"Most human beings." said Dr. Slern.
"talk of freedom, but most of us are afraid
of it. Responsibility lies in making a choice."
Filmmakers, therefore, should have the freedom
to make the movies they choose to.
Dr. Stern added, but the public also should
have the freedom to see what it wishes to
see and to be informed about its choices
through proper labeling of the product.
Century Circuit Launches
Reduced Admission Prices
NEW YORK — Martin H. Newman,
executive vice-president of Century Theatres,
announced that the circuit has instituted
a new reduced admission policy at
all houses. Extensive surveys conducted at
the theatres during a six-week period revealed
that patrons complained about admission
prices being too high for the product
that was shown.
Newman stated that the current recession
period has decreased the wage earner's
ability to pay for motion picture entertainment.
He said that something had to
be done to increase grosses and get more
people back into the movie-going habit.
Identical admission prices will prevail at
all Century Theatres except for the Red
Carpet Theatres, which will charge an additional
50 cents, Monday through Thursday
evenings.
The new admission policy is as follows:
Fri. &
Sal. Eve.
Mon. -Fri. Saturday Mon.-Thur.& All Day
Matinen Matinee Evenings Sunday
Children under 12 .50 .75 .75 .75
Senior Citizens .50 1.00 1.00 1.25
Students .50 1.00 1.00 1.25
Adults 1.00 1.50 1.50* 2.00
•Except at Red Corpet Ttieafrcs— $2 00

A/ew Mexico Filming
Increasing;
Governor Appoints Commission
AIBLQLLRQUE— Revealing that location
film pnxiuction figures in Mexico between
January 1 and June 30 of this year
exeeeded the entire year of 1970. Gov.
Bruce King announced that he personally
has assumed chairmanship of the New
Mexico Film Industrv' Commission.
Tot.il budgets for 14 films in the state
during the first half of this year were
$15.620,(M)0, compared with the 16 films'
total for 1970 of $14,035,000. Six motion
pictures were shot entirely on New Mexico
locations, utilizing indigenous interiors and
local sound stage facilities.
Governor King announced appointments
to the film commission as follows: Larry
Hamm. director (Hamm served as administrative
assistant to the state's chief
executive for several months prior to this
appointment); Charles Cullin, field executive:
Ruth Armstrong in charge of operations
in central New Mexico, operating
out of the Albuquerque Chamber of Commerce
(Mrs. Armstrong has been performing
this service for the past four years);
Fred Banker Associates to continue representing
the commission in Hollywood, and
film exhibitor (National General) Lou
Gasparini, vice-chairman of the commission
and member-at-large. A prime mover
initiated the state's location package, to
June 30. 1971, the total budgets of films
shooting in New Mexico was $70,000,000.
The number of films shooting throughout
1970 was 16. The number for 1971,
first half, was 14. Warner Bros.' big budgeter,
"The Cowboys," starring John Wayne,
accounted for a chunk of the total, filming
two months in the Los Alamos-Chama-
Santa Fe area. Others were 20th Century-
Fox's "Five Days Home" and "Black Day,"
Cinegai S.P.A. (Italy); Universal/ ABC-
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I
Z'XfJxUtatlo^i,
GUIDE FOR SHOWMEN
'SOUL TO
A CINERAMA RELEASE
sour
iMMI^
AMERICAtoAFRICA
THE BASIC SELL
America to Africa where it oil came from
—"Soul to Soul." It's sound to sound, song
to song, soul to soul . . . Everything Happens!
"Soul to Soul" is excitement ... an exchange
of musical fire, a warm welcome,
common bonds tightly tied ... an entertainment
event . . . starring the top soul artists
. . . Wilson Pickett, Ike and Tina Turner,
Santana, and Roberta Flack . . . joined by
singers, dancers, and just plain joyous people
of the land of the roots—Africa.
Of course, this film is a natural for the
biggest possible black audience, but it will
have enormous appeal to all young audiences
of all groups.
PRINT MEDL4
Put your biggest space into the most mass
audience papers. Use a tight campaign. Put
special space for the Sunday after your
opening, the big day for the black audiences.
Block newspapers. Weeks in advance, you
can start your advance campaign with ads
in the black newspapers. Dollar for dollar,
this will
be one of your best ad investments.
TELEVISION SPOTS
60-and 30-second spots available from
NSS. We emphasize the 60's up to opening
day with 30's for follow-up. The best bets
for effective availabilities will
be:
a) Late movies. (Inexpensive and a powerhouse,
particularly in
b) Sports events, roller derby, etc.
re-run seasons.)
c) Spots •; and around with either a
AMERIGAtO
AFRICA
Where It All Came From
Get It
With
Wilson PIckelt
Ike allna Turner
Santana
Bonds Tightly Tied- Musical Fire- SoundToSound
BOXOmCE :: August 23, 1971
young people's or block impact—Mod
Squad, Room 222, Julia, Dick Clark,
Dick Cavett.
d) Creature Feature, Chiller Theater, Alfred
Hitchcock, Science-Fiction Theatres,—
great with young people and
action
audiences.
e) Ethnic-oriented TV, (UHF) and, in some
cases, shows on the VHF stations.
RADIO CAMPAIGN
60's and 30's available from NSS. Naturally,
the sound and excitement of "Soul to
Soul" can be easily transmitted through
radio. Use 60's primarily up-front. Buy:
a) Black radio. (Start weeks ahead to drop
a few in, just to whet the appetite.)
Buy every black
b) Rock radio.
radio station.
c) Key FMers that have the big young
people's audience.
d) After opening, you con consider quick
spots on the news stations with review
copy supplementing the recorded spot.
There ore three 60's:
a) Wilson Pickett spot which features
Pickett's biggest song from the film.
(Also music only for live copy.)
b) Tina Turner spot with the hard-driving
narration (also featured on the teaser).
c) A spot featuring the various artists.
Spot (a) should get major ploy on black
stations and should also be ustd for variety
on the rock stations. Spot (b) is also suitable
for both markets. Spot (c) should be used
for the rock stations primarily.
There is one 30-second spot, a cut-down
of spot (b).
TRAILER AND CROSS-PLUG
A regular trailer and a cross-plug trailer
are available. The cross-plug is available by
ordering through your CRC representative.
The regular trailer will be available through
NSS. This is your most dynamic sell.
PROMOTIONS
1. Atlantic Records Sound Track Album.
This should be a tremendous album and
Atlantic is set for total cooperation with us.
(They are mentioned right in the radio spots
and on the trailer.) Work your coordination
through your CRC Representative who can
STtm siauu
[Gl^
refer you to the Atlantic Representative in
your area.
disc
You and Atlantic should be the hosts for
jockeys. We suggest that the DJ's be invited
opening day and night in
the policy of
no advance screenings.
keeping with
2. Tie-up with the key block station or
key rock station in town. Offer them a special
performance opening day or immediately
thereafter— possibly with a "live" remote
—with tickets going to on audience of young
people— perhaps chosen by the community
or by the station.
3. Tie-up with Food Stores and Restaurants
that feature Soul
Food.
4. Travel. We are developing a promotion
with the Ghana Tourist Office. This will be
another important aspect of the campaign.
5. Schools. Even in the summer. Schools,
Day Camps, Church and Scout groups will be
prime prospects for group soles. This film is
a rare opportunity to offer a smashing entertainment
within the context of a valuable
historical culture "block heritoge" event. It
is
ideal for white and block audiences alike.
POSTERS AND ACCESSORIES
(full color)
The basic theme art used in the ads is
representative of the following: 1-sheet, 40 x
60, 30 X 40, 22 x 28, insert cord, 24 x 82 Da-
Glo Title
Display and Hi-Rise Standee.
Also available:
Set of (8) color stills, 8 x 10 and 11 x 14
Set of 8 X 10 B/W stills
(Order from your NSS exchange)

'^iilbert Bosse Appointed
Griggs Equipment Head
HI 1 ION. n\.— t.ilhcrt B. Bonsc oI
C IcM'land. Ohio, well known nationally in
the office furniture
field, has been appointed
president of
Griggs Equipment,
Inc., which headquarters
here. Bosse previously
was vice-president
of Marble/ Imperial
Furniture Co..
a division of the
Dictaphone Corp..
and previously served
(;illHrl B. Bos.se
as president of Imperial
Desk Co.
He has served as past director of the
National Office Products Ass'n and past
chairman of the office furniture and equipment
group of the Business Equipment &
Mfrs.
Ass'n.
Griggs Equipment, manufacturer of
school equipment, auditorium seating and
office furniture, recently was acquired by
a New York group of which Robert L.
Gardner is chairman of the board.
AA Promotes Dopkins;
Names Murray Kaplan
NEW YORK—Doug Dopkins has been
appointed Southwest division manager for
Allied Artists Pictures, it was announced by
Jerry Gruenberg. vice-president of general
sales. Dopkins, formerly AA's Chicago
branch manager, will be headquartered in
Dallas and be responsible for the territories
of Dallas, Oklahoma City, New Orleans and
Memphis.
Murray Kaplan has been appointed Eastern
division manager for Allied Artists.
Gruenberg. said. A veteran distributor.
Kaplan has been associated with a number
of film companies, among them 20th Century-Fox,
United Artists and Warner Bros.
Martin Ritt will direct 20th Century-
Fox's "Tender Loving Care."
You can now CUT YOUR
CARBON COSTS with
qualify LASER-LITES and
still get all of the advantages
of local servicing and
supplies through your favorite
deal_er.
GET THE LASER-LITE FACTS NOWI Call your local
Theatre Supply Dealer or drop us a line for the name
of yournearest Laser-Lite Stocking Distributor.
ATTENTION: MR. DEALER-Contact
us NOW for FULL LASER-LITE DETAILS!
MOTION PICTURES RATED
BY THE CODE & RATING
ADMINISTRATION
The following feature-length motion pictures
have been reviewed and rated by the
Code and Rating Administration pursuant
to the Motion Picture Code and Rating
Program.
TIM* Dlrtflbutot «oMi»9
Doc (UA)
tH
Dracula vs. Frankenstein (Indepcndent-
Infl)
GP
Fulfillment (Something Worth
Remembering) (Charles Conner)
(x)
Happy Birthday. Wanda June (Columbia) g]
Hellcats (Crown)
[r]
Let's Scare Jessica to Death (Paramount) GP
Night of Dark Shadows (MGM) GP
The Notorious Daughter of Fanny Hill
(Entertainment Ventures)
Romance of a Horse Thief
(Allied Artists)
Single Room Furnished (Crown)
(x)
GP
GP
Star Spangled Girl (Paramount)
[g]
Terror in the Jungle (Crown) GP
The Trojan Women (Cinerama)
GP
Audubon Handling Release
Of 'The Zodiac Killer'
NEW YORK—"The Zodiac Killer,"
based on the story of San Francisco's
macabre murderer who is still at large, has
been acquired for distribution in the United
States by Audubon Films, it was announced
by Ava Leighton, Audubon general sales
manager.
A revealing case history of the man who
claims 13 unsolved murders in the San
Francisco area, "The Zodiac Killer" depicts
the tragic plight of the psychopathic murderer
who craves fame through crime and
the frustration of the law which cannot
capture him.
A first feature film effort by producerdirector
Tom Hanson. "The Zodiac Killer"
is based on an original screenplay by Ray
Cantrell and Manny Cardoza and stars Hal
Reed and Bob Jones.
Bob Saxton Reports Big
Biz on 'Mothers/ Etc.
HOLLYWOOD—Robert Saxton, president
of Golden Eagle International, has
announced that the overwhelming success
of the opening engagements of "Mothers,
Fathers & Lovers" has necessitated additional
prints on the picture. In its opening
engagements in Columbia. S.C., and Charleston.
S.C, it outgrossed a number of top
films. The picture is opening with multiples
in the Minneapolis-St. Paul area Wednesday
(25). Saxton predicts a domestic gross of
multi-millions for "Mothers, Fathers &
Lovers."
Columbia Sales Drive
Winners Announced
M \V YORK—Milt Goodman, vice-president
and general sales manager of Columbia
Pictures, announced the winners in the
domestic sales drive keyed to the theme
"Columbia Is The One In '71." The 14-
week campaign was designated as the "Keep
the Bandwagon Rolling Sales Drive."
Branches named for the top prizes were
New York, which exceeded its quota by
l.'il per cent, with Eugene Margoluis as
district manager and Jules Rieff as branch
manager; St. Louis, Stan Smith as branch
manager, and Toronto, where Harvey Harnick
is general manager.
During the competition, branches vied
to surpass quotes based on their respective
billings and shipments during Columbia's
biggest year. Cash prizes will be awarded
to the managers, sales staffs, bookers and
office managers of each winning branch.
Company Being Formed
As Films of Ireland
NEW YORK—Films of Ireland, to be
devoted exclusively to the distribution and
promotion of motion pictures produced in
the Irish Republic, now is in the process of
formation, it was announced by Al Sherman,
president, Sherman Films, Inc., and
American representative for Films of Scotland.
Scottish film producing cooperative.
Meetings with Dublin producers and
screenings of Irish-made films are being
scheduled for Sherman's extended visit to
the British Isles in September. While in
Ireland,
the American film veteran also will
attend the Cork International Film Festival
and further talks with Gaelic film executives.
Following his stay in Ireland, Sherman
has been invited to screen a program
of Rank Organization documentaries in
London. He then will visit Edinburgh for
conferences with H. Forsyth Hardy, director,
the Films of Scotland Committee.
Gerald Hall Is P. R. Mgr.
For Optical Radiation
MONROVIA, CALIF.—Gerald "Jerry"
Hall has been appointed manager of public
relations for Optical Radiation Corp., it was
announced by Richard Wood, president.
In this position Hall will manage the public
relations, advertising and publication efforts
for the various divisions of the company
which include theatrical, military, photochemical,
electroforming and medical instrumentation.
Prior to joining Optical Radiation Corp.
Hall was advertising and publications manager
for the instrument division of KRATOS
in Pasadena. Before this he was with Bell &
Howell's Electronic and Instrument Group
advertising department, also in Pasadena.
Disney Votes Dividend
BURBANK. CALIF.—The board of
directors
of Walt Disney Productions has declared
a quarterly cash dividend of 5 cents
per share, payable October 1, to stockholders
of record September 13.
BOXOFFICE :: August 23, 1971

Maryland NATO Event
Draws 175 Exhibitors
BALTIMORE—NATO of Nhiryhinds
reactivated seminar and get-together, alter
a lapse of three years, was held by popular
demand Tuesday (10) at the Bay Ridge
land, Virginia, New York, Philadelphia and
Washington, D.C.
General chairman of the event was
George Brehm, owner of the Westview I
and 11, and coordinator was Jack. Whittle,
executive director, NATO of Maryland.
Other committees included: John Manuel,
owner of the Squier, Aberdeen, Md., and
Belair Drive-In, Churchville, Md., entertainment;
Vernon Nolte, F. H. Durkee
Enterprises, golf; Bill Brizendine, Schwaber,
and John Thompson, Ray Thompson &
Associates, advertising; John Reicher,
Hicks/ Baker, soft ball, and Mrs. Vera
Wolfe, NATO of Maryland secretary, hospitality.
An interesting symposium, including a
business discussion, interlaced the event,
with Leon B. Back, the organization's
president and general manager of Rome
Theatres, giving an in-depth talk on legislation
and classification.
This was followed by golfing,
swimming,
a tennis match (arranged by Bill Pacy of
F. H. Durkee Enterprises), a gourmet luncheon
and dinner, prizes (awarded to golfers)
and door prizes for those holding lucky
numbers.
20th-Fox Gets Australian
Award for 'Walkabout'
NEW YORK — Twentieth Century-Fox
and its Australian-made production "Walkabout"
have been honored by the American-
Australian Consul General Philip Searcy,
OBE, who presented the award, also read
a cable from William McMahon, prime
minister of Australia, to Dennis C. Stanfill,
president of 20th Century-Fox. It read:
"Congratulations to you and to 20th Century-Fox
upon winning the International
Friendship Award which marks your 'Salute
to Australia' and the special showing
of the Australian film 'Walkabout.' The
lienor ;s well merited and illustrates in a
significant way the continuing friendship
between our two countries and people. We
here in Australia wish you much success.
May I, too, express our thanks to the American-Australia
Ass'n."
Gordon Curry, president of the associa-
dramatic World War II documentary, 'The
Battle of the Corral Sea.' Twentieth Century-Fox,
with its honest and absorbing portrayal
of the real outback of Australia in its
moving production Walkabout" has done
much to further the goodwill that has long
existed between our two countries."
"Walkabout," which was directed and
photographed by Nicolas Roeg, was produced
by Si Litvinoff with Max L. Raab
serving as executive producer.
NATO of W. Pa. Advises
On Nontheatrical Shows
PITTSBURGH — NATO of Western
Pennsylvania president George Tice has advised
members that the license agreement
between distributors and Films, Inc., which
handles the distribution of prints to nontheatrical
accounts, specifically provides
that the accounts may not advertise in
newspapers, TV, radio or any public media.
Schools and/ or institutional showings are
restricted to advertising within the school
or institution for the faculty, students, staff
organization members, etc., and all advertising
must make it clear that showings are
not open to the public.
The agreements between those companies
who have their own nontheatrical facilities
and their licenses provide essentially the
same restrictions.
The NATO of Western Pennsylvania
committee has contacted United Artists,
Avco Embassy, 20th Century-Fox, Paramount.
Universal, Cinerama, ABC Pictures,
MGM and Buena Vista, who have agreed
Australian Ass'n with its coveted International
Friendship Award, which was presented
to the company for "its never-ceasing
in principle that they will delay the release
dedication to international friendship and
for nontheatrical exhibition of certain motion
mutual understanding."
pictures for a period of no less than
Elmo Williams. 20th-Fo\ vice-president
18 months and two years on all important
charge of worldwide production, accepted
in
the handsomely mounted Australian aborigine
pictures.
Distributors indicate that they do not
boomerang, emblematic of the award,
h.ive the facilities to police this matter but
NATO
at a reception held at the studio and attended
by international newspaper and TV correspondents,
.isk that report to them any violations
of the above agreements. Therefore,
NATO members of the diplomatic
if exhibitors will provide of Western
corps and the American-Australian Ass'n,
Pennsylvania with any instances of a
as well as a number of film and TV personalities.
violation, the organization will immediately
refer this to the national NATO committee.
Exhibitors Challenge
Fairfax County Tax
WASHINGTON, D.C—Area
exhibitors
have gone to court challenging the 10 per
cent admissions tax imposed by the super-
Nothing Taken in Break-In
WOODBRIDGE, VA. — The Marumsco
Theatre in Woodbridge apparently was entered
through the roof recently. Several
doors and candy counters were pried open
but nothing was found missing.
tion, told the gathering: "Although our organization
visors of Fairfax County. The suit, filed in
Inn. starting at 10 a.m. The event was the
Fairfax Circuit Court, asks that the tax be
has long been in existence, we
17(h such affair.
have only twice previously presented our ruled unconstitutional and that a permanent
There was a turnout of approximately award. Sir Edmund Hillary was our first court order be executed forbidding Fairfax
recipient
175 exhibitors, distribtuors, sales managers,
from passing a similar tax again.
for his remarkable feat in climbing
Mount Everest. Our second award went to Wade Pearson, Neighborhood Theatres'
suppliers and others connected with the industry.
Representatives arrived from Mary-
the National Broadcasting Co. for its highly northern Virginia division manager, is chairman
of the committee of theatre owners addressing
itself to this legal argument. Walter
Hodges, Sunset Drive-In, is treasurer.
Other committee members are Paul Roth,
president of Roth Theatres and president of
NATO of Virginia; Morton Gerber, president
of District Theatres; Frank Storty,
Tyson I and II theatres; John Broumas,
manager. Showcase Theatres; Morton Thalhimer
jr. and Sam Bendheim III, president
and vice-president, respectively. Neighborhood
Theatres; Joe Sommers, Redstone
Drive-In, and Jerry Baker, RKO-Stanley
Warner division manager.
UATC Division Manager
Assignments Realigned
GREAT NECK, NY—Eastern
division
manager assignments for the United Artists
Theatre Circuit in some areas have been
it revised, was announced by Fred Koontz
sr., general manager. The United Artists
supervisory personnel remains intact, how
ever, with specific theatre responsibilities
altered to take in new construction and
geographical
locations.
In Nassau County, Harry Unterfort will
supervise theatre operations in 13 houses.
Jack Wauhop will look after 12 theatres in
Queens and a segment of Brooklyn. He also
will oversee the circuit's newest construction,
the UA Quartet in Flushing, Queens.
Morris Rochelle will continue operations
supervision in 13 theatres in western Suffolk
but has added the Westbury Drive-In in
Nassau to his roster. Jack Smith remains
with the UATC Manhattan flagship, the
Rivoli, along with 12 other theatres in
Manhattan and Rockland County. Harry
Horn will oversee four theatres in Westchester
and three in the Bronx. Fred Koontz
jr. will supervise six Connecticut locations
and has been given, in addition, the Playhouse
Theatre in Larchmont and Mamaroneck
in Westchester County and the new
UA Twin Cinema 1 and 2 in Carmel, N.Y.
Al Lowy, after a prolonged leave of absence
due to health, is back operating nine
theatres in Brooklyn. In central Suffolk,
Herman Ficken continues with 13 theatres,
including the new Sun Wave Twin cinemas
in Patchogue. Cono Sideri continues to
direct the UA operation of 14 houses in
eastern Suffolk. The New Jersey operations
remain unchanged with Dorothy Manley
heading the northern part of the state, with
1 1 theatres, and Jed Prouty taking in the
BOXOFHCE :: August 23, 1971 E-1
Plainfield-New Brunswick area of seven theatres.

Carnal Knowledge NY Topper 7th
Week; love-In '12 Debut 650
NEW YORK.— Carnal Knowledge" was
still supreme here, recording its seventh
straight week on top (670 at Cinema I). For
the first time, it appeared likely to be toppled
by a newcomer, in this case "Love-In
'72. a new sexer which debuted at Rialto
II with a whopping 650 to capture a very
close second place. Not too far below, but
down from second spot last week, was "The
Cio-Between. ' 570 for the third consecutive
week at the 68ih Street Playhouse.
Opening at the Cine and State I. the science-fiction
thriller "The Omega Man"
earned a composite 258 for fourth position.
Fifth was "All About Sex of All Nations."
another sexer. 250 in its fourth World stanza.
"The Love Machine" dropped from third
to sixth place, with a combined 235 second
week at the Orpheum and State IL
(Averoge Is 100)
Touch ;CRC), 5th wk Baronet—The 200
Bcckmon The Hired Hond (Univ) 100
Corner Art— Fever, Fever, Fever (Variety Films),
8th wk 185
Cinc-^The
Cmema I—
190
..570
Omcgo Mon (WB)
Cornal Knowledge (Emb), 7th wk.
Cincmo 57 Rendezvous— Adrift (MPO), 6th wk. ..190
Criterion—The Brotherhood of Sotan (Col),
2nd wk
DeM.llc—Shoft (MGMl, 7th wk
59th Street Twins— Johnny Got
140
200
His Gun
(Cinemotion), 2nd wk 215
Fine Arts—The Devils (WB), 5th wk
Forum— Next! (Moron)
170
1 20
Lincoln Art—The Clowns (Levitt-Pickman),
9th wk 80
FINER PRC
i

Many Moviegoers Respond
To Unique Columbia Ad
NEW YORK.— Responses from moviegoers
as far away as Georgia and Vermont
have inundated Columbia Pictures since the
company ran its unique ad for "The Go-
Between" in the Sunday New York Times
of August 8. More than 1.000 requests for
the specially prepared review brochures
have been received.
Columbia felt that the customary ads
reprinting review excerpts would be a disservice
to the public and the film and decided
upon running the special announcement.
The ad invited readers to send for a
special brochure containing the full text
of the rave reviews given to the film.
The offer will remain in effect throughout
the film's New York engagement at
the 6Sth Street Playhouse. Plans are now
under way to supply the brochures in connection
with all upcoming playdates throughout
the country.
Winner of the Best Film Award at the
Cannes Film Festival, "The Go-Between"
was directed by Joseph Losey and stars
Julie Christie and Alan Bates.
Cinerama Reports Net Loss
In Unaudited 26 Weeks
NEW YORK—Cinerama. Inc., reported
its unaudited consolidated results of operations
for the 26 weeks ended July 3. The
results showed a net loss for the period of
$823,818 or 7 cents per share after an extraordinary
credit of $188,263 (net of taxes).
This compares with net earnings of $225,-
428 or 2 cents per share for the comparable
period in 1970. Gross revenues for the 1971
period were $40,507,968. compared with
S2 1.8 19. 1 99 for the same period in 1970.
The per share figures are based on the
weighted average number of common shares
and common equivalent shares outstanding
during the period.
The results of operations of RKO-Stanley
Warner Theatres, Inc. acquired as of January
3. 1971, are included in the consolidated
results of operations from that date.
United Int'l Will Produce
Feature Film in Jamaica
NEW YORK—Don Dorsey.
president of
United International Productions, producerdirector
of the recent feature film release,
"Love and Kisses." announced the company's
plans for the production of "Mistress
of Rose Hall."
Dorsey plans to start shooting the film
on location in Jamaica by the end of September.
A May 1972 release date has been
set and worldwide distribution of the film
is
scheduled.
Summervilles Sell Equipment
OIL CITY. PA. — The Max Summervilles.
who operated the Parker Theatre
from 1957 until early 1970. are now managing
the Chicora Drive-In. Their final bit
of equipment from the Parker, a 13-ton
air-conditioning unit, is being offered for
sale.
B RO AD\N Ay
gY OSHINSKY, media contact for American
International Pictures, left the
company on Monday (23) to begin his
duties as assistant editor of City News, a
weekly paper catering to the residents of
Co-Op City in the Bronx. Sy formerly
worked for Paramount and was a reporter
for Motion Picture Daily and for Riverdale
Press, a Bronx newspaper. His AIP
job is being filled by Nick Yanni, also an
M. P. Daily Alumnus. Good luck to both.
Myrnci Post, piihlicisl with Harold Rand
& Co.. has been assif;iu'd to work with
iVoody Strode on promotion for Plaza Pictures'
"Black Je.ius." which opens Wednesday
(25) at the Cinerama and Murray Hill.
In the film. Strode portrays a Congo revolutionary
leader. Myrna is also escorting
Jack Lemmon and Felicia Farr while the
husband and wife team are in town for a
.screening of "Kotch." which Lemmon directed
for ABC Pictures.
•
Norman Robbins and Herbert Morgan
have been named chairman and co-chairman
of Cinema Lodge's annual Cadillac
drawing, to take place on December 17. No
more than 1.000 chances will be sold and
prizes will include a 1972 Cadillac and
a color TV set. Contact the Cinema Lodge
office at 565-4566 for details.
•
Jules Stein, director of international
sales and distribution for American International
Pictures Export Co.. has returned
from a two-week trip to the Far Halt. He
met with distributors and exhibitors in Singapore,
the Philippines. Hong Kong and
Japan for discussions on international releases
of such films as "The Abominable
Dr. Phibes," "The Return of Count Yorga."
"Bunny O'Hare" and "Murders in the Rue
Morgue."
The New York exchange for AIP, incidentally,
has moved from the Palace Theatre
building to the company's New York
headquarters at 165 West 46th St. The
new phone number is 489-8100.
•
Richard Roundtree. star of MGM's
"Shaft." and volunteers from the League
register
of Women Voters, were on hand to
new voters between the ages of 18 and 21
at the 72nd Street Playhouse on Thursday
(19) from 6 a.m. to 12 noon. All of the
voters were admitted to the film free of
charge. The site was used to facilitate the
registration of under 21 voters who must
register by October 2 in order to vote in
next June's Presidential primary and the
election.
•
Fred Weintraub, producer of "Medicine
Ball Caravan." was due in town for the
New York premiere at the Plaza Theatre.
The film is a record of a two-month cro.v.vcountry
musical experiment-in-living by 154
youths.
•
Each of the first 200 patrons at the Friday
(13) opening of "The Omega Man"
at Loews State 1 received a free copy of
the Berkeley Books edition of the novel
on which the Warners film is based. 10,-
000 tabloid newspapers carrying the headline
"News From the End of the World"
are being distributed throughout the city as
a promotional for the picture, which is also
at Loews Cine. An Omcgathon, sponsored
by radio station WHN, was held on Thursday
(12), when free tickets were offered
to previews of the new science-fiction
thriller which stars Charlton Heston.
•
Ira Teller. National General Pictures' director
of advertising, was in Philadelphia
on Wednesday (18) to supervise the world
premiere of "The Todd Killings" at the
Arcadia Theatre.
•
Roger Sichel and Ken Gaul, whose First
Annual New York Erotic Film Festival is
scheduled for the fall, have been engaged
in discussions with John Lennon, one of
the judges for the competition. Lennon's
wife Yoko Ono is expected to contribute
her latest film to the festival.
•
A total of 31 industry ites joined Variety
Club of New York in the last four months,
it was announced by chief barker Salah
Hassanien. New members include: Paul
Rosen. David Silman. Steven J. Ross, Sol
Shapiro. William C. Cohen, Adolph Hernum.
Murray J. Wolfson. Ben Griefer, Lee
Salmon, Frank J. Moreno, Gerald R. Lake,
Leo Simon, Richard Rodgers. Milton Samuels
and Harry A. Foster.
Also. Martin Goldman, Michael Scagiuso,
Lorraine Davis. Henry Weintraub, Leonard
Kaufman. Jerome Balsam. Nat Alper.
Daniel Ponticelle. Robert Mistrough. Edward
F. Royal, Joseph Singer, Max Schiering.
Benjamin D. Gladstone, William H.
Frankle. Bernard P. Gurtman and Harold
Sobcl.
•
The first 1 00 patrons at Loews Tower
East Theatre on Wednesday (18) for the
opening of "Romance of a Horsethief" were
given a recording of Yul Brynner's "Soft
as the Evening" from the soundtrack of the
Allied Artists release.
•
Showcases: Wednesday (18): "The Anderson
Tapes' at Columbia Showcase Presentation
Theatres; "Doc," first run at Red
Carpet Theatres: "Le Mans' at Flagship
Theatres; "Fools' Parade" (first run) and
"Marooned" at Columbia houses; and
"Shaft," MGM showcases.
For Wednesday (25): "Sweet Sweetback"
at RKO Showcase and neighborhood theatres;
and "Banana.s" at 24 premiere showcase
houses.
Lewis Cinema Near Completion
DOWNINGTOWN. PA. — The 350-seat
Jerry Lewis Cinema, under construction in
the Marchwood Shopping Center, is expected
to be completed by late summer.
BOXOFFICE :: August 23, 1971
E-3

. . And
BUFFALO
Construction on the dualer being erected
by Carrols Development Corp. in the
plaza at 5737 South Transit Rd.. Lockport.
was held up by the cement strike hut now
that it has been settled full-scale building is
under way. Carrols now hopes for a late
September or early October opening. The
theatres will be named Carrols Cinema I and
II. The decor will be the corporation's suburban
design with wide aisles, spacious rows
and rocking-chair seats. There will be a carpeted
lobby area and restrooms. Simplex
and National Theatre Supply will install the
projection equipment. There will be 350
seats in each auditorium. Dane Conley has
been named manager of the twin houses.
Sidney J. Cohen, New York NATO president
and a director of the Will Rogers Hospital
Fund, has received a check for nearly
$3,500 from Jo-Mor Theatres in Rochester,
which general manager Bill Laney says is
the second largest in that circuit's history.
The check represents monies collected in all
the Kodak Town area Jo-Mor houses during
this year's campaign.
John J. Serfustino, manager of the 20th-
Fox branch, is enthusiastic over the 1971
financial showing of his company which, it
seems, improves each quarter. Serfustino
announces the booking of "The Panic in
Needle Park" as the next attraction at the
Boulevard Cinema II. The New York Post
calls the film "one of the year's top movies."
In view of the success of last year's film
program, the Studio Arena Theatre is taking
the plunge again, this time with a series entitled
"A Retrospective of American Directors,
1930-1951." The new program opens
October 1 1 and continues appro.ximately
every other Monday evening through April
24, 1972. The program, with added short
subjects, is offered by subscription only and
the showings will be at 8 p.m. at 681 Main
St.
"The movie theatre population explosion,
forecast in announcements of plans to build
at least 16 movie theatres around Rochester
within eight months, has everyone asking
what is up." said Jean Walrath in the Democrat
and Chronicle. "Established Rochester
theatremen say it's crazy," she continued.
"The existing theatres are doing okay but
Lee ARTOE XENON LAMPS
INTRODUCTORY OFFER (LIMITED TIKEI
1000 -1600 -2500 WWATTS
$150 $200 $250 ^H
•t'°Chicago
Dr. Jerry Greene, left, the medical
director of the Will Rogers Ho.spital.
being introduced at the recent
annual convention of NATO of New
York by Sidney J. Cohen, president of
the exhibitor organization.
on weekends only. Lines around the block
from the boxoffices on Friday and Saturday
nights could be deceiving. Somebody has
been doing a selling job on the mom-andpop
theatres with automation, said a veteran
of the business! It's kind of frightening."
Earl Wallace of Webster, a senior safety
engineer for Eastman Kodak Park industrial
safety department, has been certified as a
safety professional by the Board of Certified
Safety Professionals of America . . . The
Robert Ellis Memorial Book Fund has been
established by the clinical staff of the Rosweil
Park Memorial Institute as a living
memorial for the late Dr. Ellis, who was the
son of Michael F. Ellis, a prominent member
of the Variety Club and a brother of
Mickey Ellis, a past chief barker of Tent 7.
Alvin G. Wright, president, and Joseph
P. Garvey, general manager. Holiday Theatres,
attended the NATO Mid-Continent
convention and tradeshow in Milwaukee.
While there, they saw several new-season
productions, some of which may reach the
screens of their circuit.
Irving Kass and Joe Cooper have been in
town working with Frank Arena, city manager,
Loews Theatres, on "Soul to Soul," a
CRC production, which opened Friday (20)
in Loews Teck. Both visited newspaper,
radio and TV stations in their promotion
campaign on the rock musical.
Mannie A. Brown, veteran distributor
here, is recovering from a minor operation
in Buffalo General Hospital. Brown is president
of Frontier Amusement Corp., 505
Pearl St., which books a number of theatres,
including those of the Holiday circuit.
Following a public hearing, the Bolivar
Town Board postponed the CATV franchise
held by the Bolivar TV Cable Co., until a
meeting was held with John Baker, the
owner, to discuss the franchise further. Taxpayers
who attended the hearing expressed
dissatisfaction with the quality of service.
One asked why an educational and a sports
channel could not be added to the four
channels now provided . to prove
that none went home empty-handed, there
was a photo in Ad-Vents of "happy" Jim
Hayes, managing director of the downtown
Cinema, with one of the big prizes in his
hands. The prize was won at the Ad Club's
father-and-son golf tournament in Chippewa.
The prize was a pair of barbecue mitts.
Earl L. Hubbard jr., district manager.
Countrywide Theatres, has returned from a
\acation during which he toured Lakes Erie
;md Ontario in his cruiser. Hubbard and
family made stops in Erie, Rochester and
the new Toronto Marina, Canada. Hubbard,
who also is managing director of the Granada,
his wife and four children stayed
aboard the cruiser during the tour. He now
is busy preparing for the fall season at the
Granada.
"Frontier Focus" in the Courier-Express
said Sunday (8): "The battle over the film industry's
rating code goes on apace and the
MPAA has come up with no solutions. The
self-imposed code has failed to accomplish
its aims, if indeed it is at all possible to
precensor and classify movies that should be
seen by various segments of the public. The
ratings serve more as advertising gimmicks,
with an X regarded as a sure boxoffice lure
in many quarters. This, in turn, discouragees
those theatre people who hope to fill
their houses with viewers attracted to 'general
audience' features. In the midst of the
snarled situation, the conscientious parent
who would just like to see a half-way decent
movie with his youngster becomes more
confused by the day."
Defective wiring was blamed for a small
fire in the storeroom of the downtown
Cinema the other evening, forcing patrons
to evacuate the house during an evening performance.
It is estimated the blaze did $500
dam.age. James J. Haynes is managing director
of the Cinema, a link in the Jo-Mor
circuit.
Andy Schell, district manager, Blatt Bros.,
reports "Evel Knievel" set an attendance record
in its first week at the Skyway Drive-In,
Athol Springs, and was held a second week.
Knievel, who recently appeared in person at
the Lancaster Speedway, has announced
plans to jump a jet-propelled motocycle
across a wide canyon on the Snake River
in Oregon.
Trans-Lux to Distribute
Singer/GPL TV Systems
NEW YORK — Trans-Lux Corp. and
Link Division of the Singer Co. have concluded
an agreement whereby Trans-Lux
will distribute and service Singer/ GPL
closed-circuit TV systems in the greater
New York area, it was announced by Richard
Brandt, president of Trans-Lux.
Trans-Lux, the world's largest designers
of stock market ticker displays, pioneered
in the development of CCTV ticker communications
systems for the securities industry.
Shortly after. Trans-Lux established
a new department to market CCTV information
and surveillance systems for commercial
air carriers, later expanding its TV
operation to cover general commerce and
industry.
E-4 BOXOFHCE :: August 23, 1971

700-SeatDeluxerSet
For Victor by Jo-Mor
BUFFALO — William Laney, general
manager, Jo-Mor Theatres, Rochester, announces
his corporation will build a de luxe
motion picture theatre in the Eastway Mall,
Victor, N.Y. The Eastway, which will be
in the ninth theatre Kodak Town operated
by Jo-Mor and which will have a seating
capacity of 700. will be opened by Christmas,
with several innovations for the patrons,
according to John Martina, president
of the Rochester-based company.
.Steel for the structure has arrived on the
site. Prime among the innovations will be
the nation's first theatre equipped with Luv
Seats, which will accommodate two persons
In a divan-like seat, recently introduced by
American Seating. Nearly a third of the
seating will be of the Luv Seat type.
The theatre, which will be a free-standing
building adjacent to
the big Sibley store
in the Eastway complex, will be "typical of
our de luxe operations," said Morris Slotnick,
co-founder and partner in the Jo-Mor
firm.
Another innovation will be a canopy extending
the length of the side wall of the
Eastway to protect lines of patrons awaiting
entry to the theatre. Plans also call for a
two-story-high lobby, which will add spaciousness
to the theatre, planners say.
The projection booths will be operated
by full-time professional projectionists, according
to Slotnick. George Yurchison, who
has designed several Jo-Mor theatres, is the
architect of the new theatre and Joseph
.Schuler jr.. is designer of the interior decor.
Wilniortc. Inc.. developers of the mall, are
building the theatre.
"We founded our company on the theory
that going to the movies should be a memorable
experience," declared Slotnick. "and
we still hold to that. Ease of entry to large
parking areas, commodious lobbies and
comfortable seats, plus the best picture and
sound, are among the physical attributes
which we try to obtain. But, even more
important, we think, are the friendly, pleasant
people who staff our theatres," said
Slotnick.
The Jo-Mor circuit in the Rochester area
includes the Stoneridge in Greece, the
Towne twin in Henrietta, the Panorama
in Penfield, the Stutson in Irondequoit and
the Cinema. Little and Fine Arts in the
city. The corporation also operates two theatres
in Buffalo, the Cinema downtown and
the Wchrle Drive-In on Transit Road. James
H. Hayes is the city manager for the firm
in
Buffalo.
Nairn Moshi Dies in Iran
NEW YORK—Nairn Moshi. 53, manager
for 20th-Fox in Iran for the past two years,
died July 26 in Teheran. Born in Bagdad.
Iraq, Moshi was manager for Metro-Goldwyn-Mayer
in the Middle East and manager
for the Lexington Film Corp. prior to joining
20th-Fox. He leaves his wife and three
children.
Head Don Rugoffs Favorite
Circuit
Synonym for Exhibition Still
NEW YORK — "I enjoy this business,"
said tall, chunky, 40-ish theatre executive
Donald Rugoff, when interviewed recently
by Staten Island Advance reporter Frances
Taylor. "I've been in it for 22 years and
I still get fun out of it."
The article continued: "It
cost Manhattan
theatre owner Donald Rugoff $25,000 to
celebrate an anniversary by giving 24 hours
of free movies, popcorn and Cokes to 60,-
000 New Yorkers. Would he do it again?
'Oh, yes,' says Rugoff. 'It was fun. And I
wasn't hit, as one newspaper reported, by
one of the people waiting in line. I was
shoved but I certainly understand the impatience
of those who stood in lines all day.'
Circuit 50 Years Old
"Rugoff heads a circuit of movie houses
begun 50 years ago by his late father and
Herman Becker. Among the Rugoff theatres
is the 8th Street Playhouse, one of the early
intimate movies where coffee was and still
is served nightly and art films, so-called,
were shown along with the Hollywood comedies
and dramas that an 'in' crowd enjoyed.
The playhouse, in the heart of Greenwich
Village, was a meeting place for intellectuals
and artists. It offered art e.xhibits in its upstairs
lounge, with no commisions paid by
the artists when their works were sold.
"Now the theatre circuit also includes
many houses on the swinging upper East
Side where a new 'in' generation goes to the
Beekman, Cinema I and II or the Sutton.
Rugoff, who was graduated from Harvard
ready to begin a career as a writer, is content
to head the business he inherited. But
he has expanded it from owning and operating
movie houses to add distribution of films
and, most recently, producing.
People Appreciative
" 'I received many letters after the anniversary
day, most of them thanking me for
the treat and expressing regret that some
people complained about the long lines at
the theatres. That touched me,' Rugoff said.
'People are really nice. People of all ages
are among our regular customers and they're
always well-behaved. I'm concerned with
supplying them with movies that please an
audience. I entered production because I
think we need to return to good old-fashioned
moviemaking. By that I mean films made
to please large audiences, not a few individuals.
I mean movies with a beginning, a
middle and an end. Filmmakers have to
learn to please audiences, not only themselves.
They have to learn why audiences
actually cheer "Z" and a few other
successes.
" 'The nonfiction film can be very exciting
and satisfy huge audiences. I'm thinking of
"Gimme Shelter." "The Battle of Algiers,"
"Woodstock" and others that deal with
truth, that are relevant, exciting and also
educational while they entertain.'
"That is why Rugoff hopes to distribute
several new movies from abroad and also to
Fun
produce here and abroad films made on
comparatively low budgets but offering excitement
. . . Rugoff also plans to produce
for the cassette market. One of the first
items of his cassette list is an educational
job, 'The Edna Lewis Cookbook,' written
by Mrs. Rugoff and to be enacted by Miss
Lewis. A step-by-step movie will show the
preparation of what Rugoff calls 'The best
foods I've ever tasted.'
"For cassettes, Rugoff feels all kinds of
films will be in demand when the home
market creates new patterns of theatrical
distribution of movies.
"But first and always, any movie must
entertain. That's the buying rule for his
theatres and his production plans. The 50
years of the movie circuit have enriched the
owners and have taught them that the mass
audience is the first consideration, even in
the intimate, offbeat theatre."
Courier Cable Co. Plans
Expansion in Fall of 71
BUFFALO—Officials of the Courier
Cable Co. have disclosed that expansion of
the company's present service is scheduled
to begin this fall.
Robert Bartemus, general manager of the
company, has told members of the common
council's legislative committee that bids
currently are being asked on wiring two
areas. One is bounded by Main Street.
Kcnmore Avenue and the Erie-Lackawanna
Railroad. The other is bounded by Bailey,
Winspear, the Buffalo city line and Kensington
Avenue.
Both areas border Courier Cable's current
service area, which covers 155 blocks
in the Kensington, Central Park and North
Park sections, which has L800 CATV subscribers.
Bartemus said construction of the new
CATV facilities is expected to begin this
fall. He said that engineering work has
started for bringing CATV to a section
bounded by Bailey, Kensington and Davidson
avenues and the city line.
Together with the company's attorney,
Thomas T. Basil, and chief engineer Frank
B. Ridgcway. Bartemus appeared before the
council committee in response to requests
for more information about what Courier
Cable has done since receiving an exclusive
franchise February 10 to provide CATV
service to all of Buffalo.
Basil said that it is possible Courier
Cable may begin transmitting some educational
programs in the fall. He predicted
the company will make CATV available to
all the city well within the three-year deadline
it received when it was awarded the
franchise.
Courier Cable officials also have disclosed
they have met with leaders of the
Minority Coalition to discuss the service
cable TV, could provide to nonwhite and
other minority groups.
BOXOFHCE :: August 23. 1971 E-5

. .
PITTSBURGH
ptie C'hulhaiii Cinvma, successful with
•Summer ot 42" in its tenth week, has
licensed "Billy Jack" for early showing .
The Gateway is showing "The Love Machine"
... In area release are "The Andromeda
Strain." "Bananas." "The Psycho
Lover" and the combination of "Blue Water.
White Death" and "A Man Called
Horse" ... At the time when the district
attorney's office was in court trying to clo.se
the L'berty, the recently opened theatre was
showing "How to Make a .Se\ Movie" and
"Jobs. Jobs. Jobs."
Newspaper employees continue on strike
with no daily newspaper published here in
The Duquesne
more than 100 days . . .
Light Co. again seeks rate a increase and
so does Bel! Telephone of Pennsylvania . . .
The next civic arena wrestling show is dated
for September 17.
Hal Prosser sr. reportedly is leaving the
theatre sound service field, in which he is
a veteran. In recent years he has been a
partner in exhibition at Bedford with Tom
Hickes jr.. Saxon theatre owner.
The world-premiering of CRCs "No
Drums. No Bugles" at the Robinson Grand
Theatre. Clarksburg. W. Va., caused unprecedented
excitement in the Mountain State
and in Doddridge County and West Union
in particular, where the entire feature was
photographed in Technicolor. The film, produced,
written and directed by Clyde Ware,
a Clarksburg native, stresses, in its Civil
War setting, the beauties of nature as exemplified
in West Virginia hills and streams
the movie reconstructing the world as it was
then. 100 years ago. The dramatic film stars
Martin Sheen and brings a Mountain State
Civil War legend to the screen.
John O. Glaus, who has had more than
a quarter of a century of experience in the
business, was a manager back in 1946 at
the State Theatre, Johnstown, For many
years he has been in exhibition, particularly
in the outdoor theatre field, and for several
Park, of which Gabe Rubin is president.
^ssm\\\ji/////5g^
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Condolences from all members of the
Iheatre-film industry went out to the George
F. Callahan jr. family on the death of
daughter Carol. Mrs. William Kircher. who
died Tuesday (10) in Magee Hospital. Her
grandfather, the late George F. Callahan
sr.. established Exhibitor .Service Co. here
60 years ago.
Channel 13. WQED. recently—on two
evenings—exploited the pioneer American
family of Klingensmiths. of which your correspondent
is secretary . . . Preseason grid
games are being played and the fall-winter
wrestling season started big.
Dean Lutz, former film manager here.
is with MGM at Minneapolis and Henry
Burger, in former years with WBT here, is
vice-president. Eastern division, National
General Theatres.
In a future issue we hope to publish
names of former members of the motion
picture trade in this area, where they are
now and what they are doing. Write and
let us have the news about yourself or of
some former film representative, exhibitor,
etc., for early publication. Thanks—but do
it now!
The Lund Theatre, Carmichaels. closed
for several years, is being razed to make
way for new projects. Former owner-exhibitor
was Werner "Fuzzy" Lund and in many
years past the theatre was owned by his
late father John Lund. "Fuzzy" reportedly
is a gas wildcatter in Southern states . . .
The Gem, Derry, also has been razed. For
many years it was a Harry Rachiele theatre
and was operated for a score of years
by Fred Piper.
Tom McCleary, manager of National
Theatre Supply here, has hired Jim Biggart
as sales representative. Jim, who resides in
Bethel Park and who is a Heidelberg, Ohio,
college graduate, formerly was with Union
Carbide here . . . Harry Wittmer, in past
years Columbia shipper and for some recent
years PFS shipper, resigned. He is entering
years he has operated a booking service.
P&G Agency, with Saul Perilman, and has a new employment field. Eddie Reith was
been a distributor of in-demand sexploitation
promoted to Harry's former post with PFS.
and other films. Glaus is general man-
ager of the Fair Ground Drive-In, South
Buena Vista is to close its doors here
within the next several weeks. Larry Seidelman,
long here with BV. will transfer to
Cleveland when the local branch folds. He
will operate the Cleveland and Pittsburgh
territories from the former city office of
BV. This city becomes sub-branch, with no
representative
here.
Jake Pulkowsky, NSS depot manager
here, has been vacationing in Detroit and
in the Eastern states. He was planning to
stop at NS.S's Philadelphia branch shipping
point, from where all trailers and posters
used in this territory are distributed.
who continues in exhibition at the New
Bedford Drive-In, Bedford, which he
opened last season . . . With both Alex Illar
and his son deceased, the St. Marys Theatre,
St. Marys. W. Va., is dark . . . The
former Paramount Theatre. Sistersville. W.
Va.. is now a state liquor store.
Movie Theatre Is Planned
In Proposed Pa. Complex
NORRISTOWN. PA.— Plans are
nearing
completion for a proposed shopping center,
to be located at West Main Street and Oak
Boulevard in Towamencin Township. In addition
to retail shops and various services,
a motion picture theatre is slated to be a
part of the complex.
The Towamencin Township Planning
Commission has reviewed and approved
the plans with a few minor changes in the
location and size of the parking spaces. The
site already is zoned for shopping center
use. rather than commercial.
The complex site has been purchased by
Edward Haisfield. Chester County builder,
who developed the Gateway Shopping Center
west of King of Prussia at the Devon
exit of Route 202.
Irving S. Dunn Helming
Exton Cinema and Airer
WEST CHESTER. PA.—New manager
of the Exton Drive-In and the Exton Cinema
is Irving S. Dunn. In theatre management
for 25 years. Dunn most recently has
been with the Budco circuit for five years.
Assisting him in the operation of the two
theatres is Todd Ensminger.
Projectionist at the 721 Exton Drive-In.
located at the intersection of routes 100
and 202, is Ivan Welhaf. Heading the concession
stand operation is Mrs. Bertha Davis.
Theatre Building Sold
SUNBURY. PA. — The Stanley Theatre,
located at 6 North Market St.. Selinsgrove,
was sold recently to Mr. and Mrs. John G.
Walter. Freeburg. Walter said he purchased
the building for an investment and the seats
and projection equipment have been removed.
The Stanley was built in 1921 by
the late Charles P. Ulrich and later was
owned by the Comerford Theatre Co. It
was shuttered earlier this vear.
Thanksgiving Bow Planned
CHE.STER, PA. — Located in the new
Grant Plaza off Edgmont Avenue, the Eric
Brookhaven theatres I and II are expected
to open to the public around Thanksgiving.
Each 700-seat auditorium will have rockingchair
scats.
rre Eguipmenl Supply Deoler.
r|TtCH TECHNIKOTE CORP. 63 Seabrirg St.. B l

Pennsylvanians Say
Obscenity Laws Vague
READING, PA.—Park Theatre owner
James S. Maurer and the chief of the city
vice squad think the state of Pennsylvania's
obscenity laws are "filthy with vagueness."
"The laws in the state are confusing, perplexing,
bewitching, bothering and bewildering,"
declared Maurer, "but I don't
feel that I've broken any laws."
The remarks by Maurer came after vice
squad officers and city police recently confiscated
seven reels of film and two projectors
from the Park Theatre, located at
1016 Penn St.
Detective Lt. Jere L. Verdone, chief of
the vice squad, also spotlighted the vagueness
of the laws; "It's one thing to expect
people to obey the law and police to enforce
the law when you know what the law
is," he explained. "But it's a completely
different thing in this state and county
where the obscenity laws that determine
what is pornographic are unclear."
Lt. Verdone said the film was seized after
the exhibition was viewed for three hours
hy four city policemen.
Commenting that he personally was not
a prude, Lt. Verdone did remark that he
found the films "objectionable." He said,
however, that seizure laws are unclear and
unfair to police as well as to theatremen.
"A determination has to be made by the
county or state courts," Verdone emphasized,
"as to what is obscene and what can
and cannot be shown."
l.i. Verdone said he would ask the county
court to form a panel to view the films
and determine whether they are "obscene."
If they are judged obscene, he indicated
that Maurer would be charged.
"We think this is the procedure but we're
not sure." Verdone said. He explained that
he hopes the film seizure will
bring about a
definite delineation of the obscenity laws.
Warrants for the confiscation were obtained
from District Justice George F. Graeff.
Milly Sherman Is Ncoxied
Assistant to Schlossberg
NEW YORK— Milly Sherman has been
named assistant to Julian Schlossberg, film
buyer for the theatre division of the Walter
Reade Organization, it was announced by
Sheldon Gunsberg, executive vice-president.
Miss Sherman will assist Schlossberg in his
buying and booking for the company's
first-run theatres in New York City, as well
as throughout the U.S.
Rose Deutsch will continue as the film
buyer and booker for the circuit's New
Jersey and upstate New York theatres.
Okay Lewis Cinema Site
MADISON. N.J.—The Madison Board of
Adjustment has approved a variance which
will permit the construction of a minitheatre,
to be operated under a Jerry Lewis
Cinema franchise, on a three-acre tract off
Route 9. The application had been made by
Realty Center of New Jersey.
BOXOFHCE :; August 23, 1971
Harry R. McGee Upped
In National A-V Ass'n
FAIRFAX, VA.—Harry R. McGcc, 15-
year veteran in trade association and convention
management, has been named executive
vice-president and general manager of
the National Audio-Visual Ass'n. He succeeds
Don White, who resigned.
McGce moves up to the post from vicepresident
and general manager. He has been
with NAVA since February 1968, holding
the vice-presidency since December 1969.
He has worked in the Washington metropolitan
area since 1956 as an executive in
two trade associations and the Washington
Metropolitan Board of Trade.
The National Audio-Visual Ass'n is the
trade association of the audio-visual industry.
Its members include more than 500
audio-visual dealers in 50 states, Canada
and overseas countries, as well as more than
280 educational materials producers, equipment
manufacturers and manufacturers' representatives
in the audio-visual field. Headquarters
of the association is
in Fairfax, Va.
AI Lo Presti Promoted
By Paramount Pictures
NEW YORK—AI Lo Presti has been
named vice-president in charge of worldwide
technical facilities for Paramount Pictures,
it was announced by Frank Yablans, president
and chief operating officer. He had
been serving as East Coast television coordinator.
East Coast technical manager and
worldwide print manager.
A native New Yorker, Lo Presti joined
Paramount in 1947 as a shipping clerk, his
first full-time employment. He worked his
way up from traffic clerk to assistant traffic
manager and foreign service manager. He
lives in Flushing, N. Y., with his wife and
three
children.
Cinema 5 Reports Loss
In Net for Nine Months
NEW YORK—Cinema 5, Ltd., reported
a loss of $301,400 for the nine months
ended June 30 (unaudited) compared with a
profit of $861,900 for the same period in
1970. Revenues and sales for the nine
months ended June 30, 1971 totaled $5,-
744,600 against $8,702,800 in 1970.
The figures for the nine months ended
June 30, 1971 include a write-off of inventory
for all motion pictures of the company
which had been released prior to June 1,
1971, which had the effect of reducing net
incomes for the period by $443,000.
Lou Letter to New Post
With Century Theatres
NEW YORK—Lou Letter has been appointed
acting head of the theatre operations
department of Century Theatres.
The announcement was made by Martin
H. Newman, executive vice-president of
the company, at a managers' meeting at the
Westbury Manor.
Letter, who has been with Century Theatres
since 1953, holds a degree in business
.idministration from Brooklyn College.
BALTIMORE
fhe McHenry Theatre, 1032 Light St.,
closed officially Monday (16) after 40
years of continuous operation. The original
owner and founder was Walter D. Pacy.
After his death, it passed to his son and two
daughters, Charles W. Pacy, F. H. Durkec
Enterprises executive; Mrs. Samuel B. Temple,
and Mrs. Robert Dyer.
Approximately 245 people attended annual
Variety Club Tent 19 crab feast Sunday
(15) from 1 p.m. lo 6 p.m. at the very
attractive Overlea Hall on Belair Road. They
were treated to a tremendous array of food,
including steamed crabs, crab soup, crab
cakes, hot roast beef, baked ham, corn fritters,
shrimp salad, chicken Hawaiian, pretzels,
potato chips, beer, hot coffee and dessert.
Chairmen for the event were J. Seymour
Sureff, chief barker, and Lew Glasner,
first assistant chief barker. According
to those in charge, there was a sizable
profit which will be used for the benefit
of crippled and handicapped children.
Aaron Seidler, executive vice-president of
R/C Theatres, has become a grandfather
for the first time with the birth of boy,
Stephen Jordan, to his son Joseph and
daughter-in-law, the former Marsha Koplin.
They live in Atlanta, Ga. Accordingly,
Seidler and his wife spent the Friday (13)
weekend in Atlanta to view the new descendant
and visit with the little family.
.
Miss Linda Jansen has joined Associated
Pictures Co. as a junior booker. She is new
in the industry, having worked in other
. . related fields Phil Glazer, owner of Associated
Pictures Co., with Mrs. Glazer and
their son Charles just returned from a tenday
vacation in Ocean City. The family
stayed at the Stardust Motel while in this
resort town. Glazer was back in time to attend
the NATO of Maryland outing at the
Bay Ridge Inn.
Irwin Cohen, R C Theatres head, with
Mrs. Cohen spent a weekend on a business
and pleasure jaunt in New York . . . Scott
Cohen, son of Irwin Cohen, left Wednesday
(18) to spend a week in Fredericksburg. Va.
While ostensibly it is a vacation, he will,
nonetheless, look in on his father's theatres
in this area . . . Phil Glazer of Associated
Pictures Co. has this to say: "Our new GPrated
picture "Swamp Girl.' with Ferlin Husky,
has just completed its first test engagement
in the Washington territory at the
(Continued on next page)
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WASHINGTON
gam KoNCiifcId has been named district
manager of Roih Iheatrcs. He formerl\
was with Cinecom in Seranton.
Alex Schimel, Universal Pictures branch
manager, is being congratulated for the eagle
which he made on the fifth hole at Indian
Springs . Boswell, Cinerama salesman
for both this exchange and the Atlanta
exchange, won low gross at the NATO of
Baltimore annual outing Tuesday (10) at
Bay Ridge Beach Inn golf course, Annapolis.
He was in a foursome with Ross Wheeler,
vice-president of Wheeler Films; Bernie
I-ust. partner in Sidney Lust Theatres, and
Alex Schimel. Among other notable golf
foursomes were Shep Bloom. 20th Century-
Fox branch manager; Seymour Berman,
United Artists branch manager; Ted Krassner.
MGM resident salesman, and Eddie
Kimpel of Baltimore's Rome Theatres. Also.
Vernon Nolte; Sam Temple of the Durkee
circuit; John Thompson, Thompson Associates,
and Nolte's brother-in-law, all of
Baltimore.
Interstate Theatres, with headquarters in
Boston, opened a new theatre Wednesday
(18) in Hagerstown. Md.. and has plans
under way for another new showhouse, to
be built in Frederick, Md., and scheduled
for a December opening, according to Mai
Ureene, a recent Filmrow visitor and booker
for the circuit.
Sid Zins, Columbia regional publicist,
screened "The Go-Between" at MPAA
Ihursday (12) for the British Embassy staff.
It opened at the K/B Fine Arts Wednesday
(18). Zins left the following day for a twoweek
vacation . . . Robert Miller and Oron
"Doc" Summers. Cinerama divsion and
branch managers, tradcscreened "One Day
in the Life of Ivan Denisovich" at the K/B
Apex Wednesday (11) . . . "No Drums, No
Bugles" opens at the RKO-SW Uptown
Wednesday (25).
Fred Sapperstein, Columbia branch manager,
has added Santosh Sharma from Pakistan
to his staff as a booker's clerk . . .
Alex Schimel has two new staffers at Universal.
They are Opal Swaby from Jamaica
and Jislaine D'Haiti from Haiti.
Delores Taylor, Jean of "Billy Jack," was
a visitor promoting her film, which she and
her husband Tom Laughlin wrote and produced.
He directed and also plays Billy
Jack.
PLAYDATES ONLY
COME FROM PICTDRES
GROSS!- ^
PROGRESS REPORT
ASSOCIATED PICTURES CO.
AS OF AUGUST 20, 1970
We had 1448 play-dates on the boaks
•
AS OF AUGUST 20, 1971 . .
We have 3823 play-dates on the books.
Must
INCREASE
Doing Someth ing Right/'
THIS WEEK'S TOP PICTURE!
LET'S
PLAY
DOaOR
Stage actress Bemadette Peters has been
signed to make her film debut in "Ace Eli
and Rodger of the Skies."
MR. EXHIBITOR,
MR. PRODUCER,
To Get On The
Winning Team..
CALL
PHIL GLAZER
TODAY
(area code 301)
385-0600
GROSSED
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TIMONIUM DRIVE-IN
Garrison, Md.
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ASSOCIATED PICTURES CO. . 19 W. Mt. Royal Ave. • Balto., Md. 21201
"Home of The BIG ONES ... At Liveable Terms!"
Bettinger Tells Patrons
How Taxes Hike Prices
ROCK-VILLE, MD.—Initiating action on
the exhibitor level to oppose the county
and city taxes being levied on motion picture
theatre admissions following the lowering
of rates at the state level, Hy Bettinger
of the Pike Theatre. Rockville, Md., posted
a sign in the lobby of the movie house to
explain to patrons the reason for higher
ticket prices.
An illustration depicts a sailing ship with
three bo.xes floating near it. The boxes are
labeled "Montgomery," "City" and "Council."
A slogan just below urges: "Let's have
a Boston Tea Party.' "
The poster advises, "This increase in price
is not of our doing. It has been inflicted
upon us by the Montgomery County Council
without notice of public hearing!"
Bettinger points out that the prevailing
tax rate on movie admissions in Rockville
is now 9.5 per cent.
BALTIMORE
(Continued from preceding page)
Castle Drive-In, Martinsville, Va., to a
record-breaking gross. The picture will be in
general release in the rest of the Washington
territory beginning in early September."
Walter Gettinger, Gettinger Amusement
Co., was installed as a vice-president at the
annual meeting of the Israel Histadrut
Council of Baltimore Wednesday (18) at
the Emerald Gardens.
Allen Steinhorn, Schwaber Theatres controller,
his wife and daughter Michele will
leave Monday (23) to spend a week at the
Dennis Motel in Atlantic City, N.J.
Billie Agel, secretary to George F. Eitel,
NTS branch manager, has just returned
from a week's fishing at Nag's Head, N.C.
She caught the biggest fish and the most
fish while there, her boss revealed (it was a
dolphin). Miss Agel formerly was with JF
Theatres in the booking office.
George F. Eitel, National Theatre Supply
branch manager, reveals that F. H. Durkee's
new Liberty n, scheduled to open Wednesday
(2.5), "will be completely automated
with the latest projection equipment and
xenon lighting system. It will be installed
by Dick Anstatt, service man for Durkee.
The equipment was purchased at NTS."
Eitel supervised the overall job of intallation.
He further stated, "I'm going to Toledo,
Ohio, Thursday (26) to check on some
automation equipment. It has to do with the
SWORD system. This is for the complete
automation of the booth. It is supposed to
be the latest innovation for automation. We
are going to check and study it in the hope
it will make better complete automation in
this area for several theatres. I shall be accompanied
by several exhibitors whose theatres
are involved and they want to see the
equipment first hand. I'm flying out and
returning the same night."
E-8 BOXOmCE :: August 23, 1971

Royally Will AHend
SF Festival Opening
SAN FRANCISCO — HRH Princess
Alexandra and her husband the Honorable
Angus Ogilvy have accepted the invitation
VIEWS
of the 15th annual San Francisco International
Film Festival to attend its openingnight
performance Saturday, October 2, it
was announced by Claude Jarman, executive
director of the film event. Princess Alexandra,
cousin to Queen Elizabeth II, also
will attend the opening-night party immediately
following the showing of Joseph
Losey's "The Go-Between."
The first-night party is under the chairmanship
of Donald Magnin and will be held
in an area adjacent to the theatre in the
Palace of Fine Arts. General chairman of
the film festival will be Raymond J. Syufy.
The 1971 San Francisco International
Film Festival will run from October 2
through October 17, to coincide with British
Week in San Francisco.
Rex Harrison will be special guest of the
arts on opening night and also will be honored
the following day in the festival's
afternoon retrospective series.
The deadline for entering films in the
festival has been extended to September 1.
Entries in both the competitive films-ascommunication
and TV categories and in the
noncompetitive theatrical short films division
will be accepted through this new deadline
date. Information and entry forms may
be obtained from Mark Chase at the film
festival office at 1409 Bush St., San Francisco
94109, phone (415) 928-8333. The international
event continues through Sunday,
October 17.
Actor Paul Lukas Is Dead;
Noted For Character Roles
TANGIER, MOROCCO—Paul Lukas,
veteran stage and film star, died here in a
hospital Sunday night (15) after a long illness.
He was best known for a World War II
anti-Nazi role in "Watch on the Rhine" that
won him an Academy Award in 1943. He
played varied character and leading roles.
In World War I he fought for the German
Empire as a flier in the Hungarian Air
Force. He resigned his commission after the
war to go on the stage and make films. Dur-
(Hollywood Office—6425 Hollywood Blvd.. 465-1186)
Delilah," playing the strong man. Others included
"The Night Watch," "Strictly Dishonorable,"
"Little Women," "The Three
Musketeers," "Dodsworth." "The Lady Vanishes,"
"Strange Cargo," "The Monster and
the Girl," "Uncertain Glory," "Kim,"
"Deadline at Dawn," "Berlin Express,"
"20,000 Leagues Under the Sea," and "Four
Horsemen of the Apocalypse."
Greek Primate Expresses
Regard for S.P. Skouras
LOS ANGELES—The death of industry
philanthropist Spyros P. Skouras last
leader,
week brought the following statement from
Archbishop lakovos, primate of the Greek
Orthodox Church in the Western Hemisphere,
who was visiting here from New
York:
"Spyros P. Skouras has been one of the
greatest citizens of our nation and a most
devout and dedicated Christian. His life portrayed
the faith and loyalty he had in God,
in his country and in mankind. His career
in business, industry and international trade
bore the marks of true greatness. In his long
and dramatic life, he knew moments of
glory and exultation as well as moments of
humiliation and betrayal; days of optimism
and enthusiasm and days filled with gloominess
and pain, but he never allowed himself
to be overcome by pessimism or despair.
"His name will shine as a luminary in the
horizon of the Greek-American community,
for he personified hard work and suffering,
diligence and perseverance, vision and hope,
success and triumph. Spyros P. Skouras'
image will continue to electrify the imagination
of the young and his example will inspire
those who fight against disadvantageous
situations, adversities, ignominies and
It is failures. for these reasons that we
mourn the death of Spyros Skouras, for he
was one of those rare men whom it is difficult
to replace or to find an equal."
Skouras and his brothers, Charles and
George, both deceased, were instrumental in
the building of the Saint Sophia Greek
Orthodox Cathedral in Los Angeles.
Art Film Series Offered
BILLINGS, MONT. — Manager Tim
Warner has inaugurated a series of experimental
films, to be shown after the end
of the regular feature, Wednesday through
ing World War II. as an American citizen, .Saturday, at the World Theatre in Billings.
he enlisted in the U.S. Army and fought "Tickets will be a straight $2," says Warner,
behind the lines in his native Hungary "and we're hoping to get a good cross-section
of people who are simply interested in
against the Germans.
His first screen role was in "Samson and arty films."
PRODUCTION
SAG Approves Film
Pad by 3-1 Vole
HOLLYWOOD—By a commanding margin
of almost three to one, the membership
of the Screen Actors Guild, in a nationwide
mail referendum, has ratified a new contract
covering theatrical and television motion
pictures. More than 7,000 ballots were
cast. The tabulation by Lybrand, Ross Bros.
& Montgomery, certified public accountants,
showed 5,580 "yes" votes, 2,006 "no" and
128 invalid votes. This was announced Monday
(16) by John L. Dales, the guild's national
executive secretary.
In addition to 15 per cent increases in
minimums and many improvements in working
conditions, the contract provided two
major gains of long-range significance to
actors—continuing payment in perpetuity
for actors in cassettes, pay TV and CATV,
the first time that any actors' union has
achieved this goal, and achievement of the
principal of residual payments for network
reruns using actual salary as a yardstick.
The wide margin of affirmative votes is
considered especially significant in light of
organized opposition to approval of the contract
by .some actors in Hollywood. Those
opposed to the agreement asked that the
guild go back into negotiations and obtain
a better deal on a number of points. The
guild board and negotiating committee replied
that "all that could possibly be achieved
without a strike had been achieved" and
that "what has been achieved without a
strike is all that, or very close to what, could
be achieved with a strike."
The contract runs for three years, commencing
July 1, 1971. It was negotiated with
the Ass'n of Motion Picture and Television
Producers and the three TV networks.
Although clarification may be sought, the
guild is of the opinion that the contract increases
will not be affected by the wageprice
control freeze, because of the July 1
effective date of the contract.
Plan Hardtop in Corona
CORONA, CALIF. — William
Landis,
Beverly Hills developer, has proposed the
construction of a 300-seat motion picture
theatre in Corona, according to Tariq M.
Shamma, president of Tariq M. Shamma
Associates. If the plans are carried out, the
showhouse will be the first constructed in
the city in approximately 50 years. The
Corona Theatre on East Sixth was built
in the 1920s.
BOXOFHCE :: August 23, 1971 W-1

. . Bob
Hollywood
J^^ANS DAUGHTER," David Lean's
much-acclaimed love story and winner
of iwo Academy Awards, opens in selected
theatres in the Greater Los Angeles area
Wednesday (18), as well as continuing its engagement
at Pacific's Beverly Theatre where
the Metro-Goldwyn-Mayer presentation has
played exclusively since it opened last
November.
•
Maury Foladare & Associates has moved
Hollywood office to 10203 Riverside
its
North Hollywood.
Dr..
*
Martin Roberts, publisher of the Videocassette
Newsletter, was a featured speaker
Wednesday evening (11) at the videotape
technology and techniques seminar held for
Universal Studios personnel. Roberts, who
is president of Martin Roberts & Associates,
Beverly Hills advertising agency, gave
this lecture as part of the weekly series
being given in conjunction with Columbia
College.
•
Janet Leigh was the guest of honor at
Baltimore when the American Film Institute
marked "Janet Leigh Day" with special
screenings of "Psycho" and a formal
reception.
•
A revised and final national advertising
approach for "The Fearmaker," Capital
Productions release, has been completed
and is being readied for exhibitors, according
to Joseph Mass, international advertising
director of the production-distribution
company. The feature toplines Katy
and Paul Picerni. Filmed in Mexico City
and Jalisco, the picture is scheduled for
fall release in Capital's late '71 and early
'72 lineup.
Principal photography was completed on
MGM's "Going Home," the Talbot-Leonard
production starring Robert Mitchum,
Brenda Vaccaro and Jan-Michael Vincent
under the direction of Herbert B. Leonard.
•
Dundee Productions' "The Touch of
MeUssa," a contemporary witchcraft feature,
completed filming in Buellton, Calif.,
after seven weeks. The picture, produced
by George E. Carey and directed by Don
Henderson, stars Michael Berry and Emby
Mellay.
•
Chad Everett, star of MGM-TV's "Medical
Center," and his actress wife Shelby
Grant became parents of a baby girl Wednesday
(4). They already have two-yearold
Katherine Kerrie.
•
Marty Greenstein, American International's
Western division sales manager, went to
Happenings
he wrote in collaboration with his wife
Yvonne Wilder . . . Ralph Forman, AlP
Central division sales manager went to Chicago
and Cleveland to set releases of "The
Return of Count Yorga" and "Some of My
Best Friends Are ."
. .
•
Vincent Price, en route back from personal
appearances for American International
Pictures' "The Abominable Dr. Phibes"
in England, gave lectures on films and art
for his fellow passengers aboard the Queen
Elizabeth II. He arrived in the U.S. Friday
(20).
•
The Hollywood/LA WOMPI Club held a
"Meet-and-Greet" champagne party Sunday
(22) from 2 to 6 p.m. at the home of Mrs.
Lee Hanna (20th Century-Fox). Membership
in WOMPI is confined to women actively
engaged in the motion picture and
affiliated industries.
•
Author-actress Joanna Barnes, whose latest
novel "The Deceivers" will be released
in paperback next month, is currently touring
25 cities to promote the book. Miss
Barnes previously wrote "Starting From
Scratch."
•
Girls Friday of Show Business had Dr.
Murray J. Peiman, who holds a Ph.D. in
existential psychology, as the guest speaker
at their dinner meeting Tuesday (17).
•
Hanna-Barbera Productions assigned John
Cutts to function as director of motion picture
development. Cutts, who resigned from
a similar capacity with Tomorrow Entertainment
to join Hanna-Barbera, formerly
was West Coast production chief of Commonwealth
United.
•
Executive producer Harry Ackerman at
Screen Gems tested five candidates for the
title role in "Gidget Gets Married." All are
experienced actresses and the one selected
probably will join such stars as Sandra Dee,
Sally Field and Karen Valentine, who have
portrayed "Gidget" on films and for whom
the role was a career milestone.
IFA to Represent Clients
Of Chartwell Artists
HOLLYWOOD — International Famous
Agency, a division of Marvin Josephson
Associates, has entered into an agreement
to represent the client list of Chartwell
Artists, it was announced by Jerry Perenchio,
Chartwell president, and Marvin
Josephson, president of MJA. A number of
key Chartwell executives also will join IFA.
Terms of the agreement were not disclosed.
Among the leading Chartwell clients who
Seattle to set releases of "Ihe Return of
Count Yorga" and "Murders in the Rue will now be represented by IFA are Richard
Morgue" Kelljan, director of
Burton, Elizabeth Taylor, Jane Fonda.
.
"Yorga," left for Paris and Rome for preopening
Marlon Brando, Henry Mancini, Elton
promotion of the shocker, which John, Glen Campbell, Johnny
Mathis,
Donovan, Jose Feliciano, Sergio Mendes,
Rod Taylor and Michael Landon.
Josephson said, "The conclusion of the
Chartwell agreement is an important step
in the growth of our IFA division. The
addition of the Chartwell agents and clients
to this division greatly strengthens our
worldwide variety operations and gives dimension
to our motion picture activities."
Chartwell is—and has been—one of the
leading international motion picture and
variety talent agencies. It was formed in
1968 as a result of the merger of the Hugh
French Agency and Perenchio Artists.
Perenchio will remain with Chartwell,
which will maintain its talent agency franchise
and service those client commitments
made to date. Chartwell will announce
future plans at a later date.
Marvin Josephson Associates is a major,
diversified leisure and entertainment company.
Through its International Famous
Agency division, it is a leading creative
talent agency in the entertainment and
literary fields, representing more than 2,000
clients.
The company recently announced the
purchase of Robin Dalton Associates, a
leading London, England, talent agency.
UATC Opens Cinema Quad
In Del Amo Shop Area
LOS ANGELES—If the quad theatre
complex has ever had an impact on Southern
California before, it will now see new
impetus with United Artists Theatres opening
its Cinema group in the new and huge
Del Amo Fashion Center.
Roy Evans, Southern California district
manager, outlined the Torrance complex.
"We have a great location right in the
center of the shopping area, where our four
theatres are in the retail lineup and not a
self-standing building. We have a 300-seat
capacity in each of the four theatres and will
attract top releases."
Cinema 1 opened with "Willard," Niirnher
2 with "Plaza Suite," 3 with "Pinocchio"
and Number 4 with "Love Story" on
Wednesday (18).
Prices from 12:30 to 2 p.m. encourage
housewives to stop in and see a film, for
price is $1; then from 2 to 6 p.m., it is
$1.50, and after that, $2.
Lease for the theatre is set at from 20 to
25 years with UATC equipping the building.
Orpheum Corp. Purchases
Mount Ogden Properties
OGDEN, UTAH—The sale of the assets
of Mount Ogden Enterprises to the
Orpheum Corp. was announced jointly by
Mount Ogden Enterprises president Wayne
Stephens and Richard B. Glasmann, vicepresident
and general manager, Orpheum
Corp.
Properties involved in the transaction include
the 22-acre Twin Screen Drive-In
on U.S. 91 in Pleasant View and the lease
to the Movie in the Ben Lomond Motor
Hotel
here.
W-2 BOXOFFICE :: August 23, 1971

CREST FILM DISTRIBUTORS, INC.
Jerry
Persell
CONGRATULATES
NEW WORLD PICTURES and Larry Woolner
for impressive boxoffice successes (all in color) in their first year.
We have set this impressive lineup IN MULTIPLES
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STUDENT NURSES WOMEN IN CAGES ANGELS HARD AS THEY COME
BIG DOLL HOUSE BURY ME AN ANGEL BEAST OF THE YELLOW NIGHT
through our offices-
Los Angeles — San Francisco
Denver - Salt
Lake City
Seattle — Portland
BOOK THEM NOW!
CREST FILM DISTRIBUTORS, INC.
Jerry Persell
(213) 733-1123 1979 S. Vermont Ave. Los Angeles, Calif. 90007
SAN FRANCISCO SEATTLE—PORTLAND DENVER—SALT LAKE CITY
Don Urquhort Bob Pornell Crest Films
(415) 673-0737 (206) 622-0246 (303) 377-9501
BOXOFFICE :: August 23, 1971

last Run; 'McCabe & Mrs. Miller
Show Strength in Los Angeles Bows
LOS ANUtLES — Two new pictures—
The Last Run" at the Village and "Mc-
Cabc & Mrs. Miller" at Pantages— tried
valiantly to take the metropolitan grossing
lead away from holdovers "Willard," "The
Hellstroni Chronicle" and "On Any Sunday"
but fell shy by 50 to 100 points. All three
of the holdovers put a sound 400 week on
the board while "The Last Run" scored 350
and "McCabe & Mrs. Miller" turned in
300. Another 300 went to fourth-week
"Blue Water. White Death" and 340 to
si.xth-wcck "Carnal Knowledge," rounding
out the seven top grossing films.
(Average Is 100)
Beverly- Peter Robbif ond Tales of Beatrix PoMer
(MGM), 6th wk 80
Brurn^Who Is Horry Kellermon? (NGP), 8th wk. 100
:>- Evcl Kn
Cinerama- Blue Wotcr, White Death (NGP),
4th wk
Crest—The Hellstroni Chronicle (5R), 3rd wk. .
Doheny Ploza—The Crook (UA)
Arts— Death in Venice (WB), 6th wk. ...
Fine
Fox— Fortune and Men's Eyes (MGM), 5th wk
Hollywood Pacific Two-Lane Blacktop (Univ),
65
125
Loews The Anderson Tapes (Col), 7th wk
Mayon Refinements in Love (5R), 4th wk 250
Music Hon—The Devils (WB), 4th wk 280
National Carnal Knowledge (Emb), 6th 340
wk
Pacific Beverly Hills Ryan's Daughter (MGM),
38th wk 65
Pontoges—MeCabe & Mrs. Miller (WB) 300
Picwood. Pi.y—Willard (CRC), 3rd wk 400
Plaza—On Any Sunday (SR), 4th wk 400
Village The Last Run (MGM) 350
World—The Blood Suckers (5R) 100
'Klute' Second-Week 260
Best Percentage in Denver
DENVER—While it's true that gro.ss per-
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centages did not climb to extremely high
levels during the report week, still only
three first-run films out of 15 showing here
fell below average. High honors went to
"Klute" for a second-week 260 on the Paramount
screen and 215 was enough to give
"The Andromeda Strain" No. 2 ranking.
The big science-fiction thriller was in a seventh
frame at the Denham Theatre.
Aladdin Peter Rabbit and Toles of Beotrix
Potter (MGM), 2nd wk 100
Bluebird— Bedroom Mazurka (SR), 2nd wk 90
Centre The Anderson Tapes (Col) 1 50
Century 21 Plain Suite (Para), 7th wk 90
Cherry Creek, Villa Italia— Comal Knowledge
(Emb), 5th wk 160
Cooper—The Hired Hand (Univ) 100
Denham—The Andromeda Strain (Univ), 7th wk. 215
Denver, Villoge Square 1, Lokeside 1 — Big Joke
(NGP), 3rd wk 125
Esquire—The Hellstrom Chronicle (SR), 2nd wk. 175
Five theatres—Two-Lone Blacktop (Univ) 100
Northglen, Wadsworth, South Evel Knievel
(AlP), 2nd wk 135
Ogden On Any 80
Sunday (SR), 4th wk
Paramount Klute (WB), 2nd wk 260
Towne Billy Jock (WB), 1 5th wk 1 60
Webber, Federal Willard (CRC), 7th wk 100
'Willard' LOOO Second Week
Best Business in Portland
PORTLAND—Weather here was pleasant
enough to keep people outdoors but
the lure of "Willard," "Evel Knievel." "Carnal
Knowledge," "Summer of '42" and other
first-run film fare successfully overcame
the weather handicap. "Willard" raced on
to a second-week 1.000 at the Broadway
Tri-Cinema 1 and Foster Boulevard, while
"Evel Knievel" and "Carnal Knowledge"
each grossed 850 and "Summer of "42"
rated 500 in an eighth week at Westgate 1.
Broadway Tri-Cinemo 1, Foster Boulevard
Willard (CRC), 2nd wk
1 ,000
Broadway Tri-Cinema 2, 104th Street Evel
Knievel (AlP) 2nd wk 850
Broadway Tri-Cinema 3^-Carnal Knowledge
(Emb), 7th wk 850
Cinemo 21— Cloire's Knee (Col), 2nd wk 400
Eastgote 1 The Andromedo Stroin (Univ),
12th
Eastgote 2 Billy Jack (WB), 5th wk. . .
Fox—The Hunting Porty (UA)
Guild On Any Sunday (SR), 5th wk
Irvington Murphy's War (Para), 3rd wk.
Paramount McCabe & Mrs. Miller (WB),
2nd wk
Westgate 1 Summer of '42 (WB), 8th wk
Horace McMahon Is Dead;
Film and Stage Veteran
NORWALK, CONN. — Horace Mc-
Mahon, 64, an actor known for his portrayal
of gangsters and policemen on stage,
.screen, television and radio, died Tuesday
night (17) in Norwalk Hospital. Funeral
services were held Friday (20) in Norwalk.
A native of South Norwalk. McMahon
interrupted his law studies at Fordham
University just before graduation to take
a role as a gangster in the play "Broadway."
He went on to appear in more than
40 Broadway productions, including "Sailor
Mcware." "Detective Story" and "Say, Darling."
Among the more than 125 motion piclures
in which he appeared were "Detective
Story." "Exclusive" and "The Detective."
On television McMahon appeared in the
"Naked City" .series and during his earlier
career on radio he was heard in one of the
most popular serials, "Big Town."
An amateur fighter as a young man, later
in life he was known for his close friendship
with causes involving policemen. In
I9fi9 he was named an honorary member
of the 100 Club, a group that provides financial
aid to families of Connecticut policemen
and firemen killed in the line of
duty.
McMahon was once president of the
Catholic Actors Guild and was a member
of the Knights of Columbus.
He leaves his wife Louise Campbell, a
former actress, and their three children.
Construction Under Way
On 71 Hennepin Complex
From North Central Edition
MINNEAPOLIS—Construction is under
way on ABC North Central Theatres' entertainment
complex at 711 Hennepin Ave.,
Minneapolis. The eight-story building is
located on the site of the old Lyric Theatre
and will house ABC North Central
Theatres' offices, twin theatres Skyway I
and Skyway II. a cocktail lounge-Supper
Club, retail stores and satellite shops.
Skyway I and II will replace the Lyric
and State theatres, formerly under the ABC
banner.
Contracts for construction have been signed
with Adolfson & Peterson of St. Louis
Park, with design and plans by ABC Theatres'
national consulting architect Henry
George Greene.
Hyams Is Casting Head
At Warner Bros. Studios
BURBANK — Nessa Hyams has been
named head of motion picture casting at
the Warner Bros. Studios. For the past two
years. Miss Hyams has been associated
with the studio. She has the Robert Mulligan-Richard
A. Roth production of "Summer
of '42" among her recent credits.
Previously, she was active in television
and motion picture casting in New York
with the Alan Shayne company and Marian
Dougherty Associates, two of the leading
independents in the field.
HARTFORD—New England Theatres,
a Delaware corporation, has filed a certificate-of-withdrawal
to do business in
Connecticut with the Secretary of State's
office.
'
«- CARBONS, Inc.
*^ Box K. C.dor Knolk,
in California—Budd Theotre Supply Co., Culver City, 839-4325
B. F. Shearer Compony, San Francisco—Underbill 1-1816
1
Western Theotricol Equip. Co., Son Francisco—861-7571
ia Arizona—Theatrical Supply Company, Phoenix—254-0215
in Colorado—National Theatre Co., Denver—825-0201
in Utah—L and S Theatre Supply Co., Salt Lake City—328-1 641
W-4 BOXOFHCE :: August 23, 1971

SC Variety Club Neoring
Sellout for Golf Event
LOS ANGELES—The 22n(J
annual golf
tournament and dinner of the Variety Club
of Southern California, to be held September
23 at the Pomona National Golf Course
in Walnut, Calif., already is a near sellout,
it is announced by Jude E. Poynter of Film
Booking Service, chairman, and Fred
Weimar of National Screen Service, director
of the event.
A limited number of additional golf reservations
for the 10:30 a.m. tee-off will be
accepted before the September 1 1 deadline.
Variety Club members and their guests
Little Kinema Premieres
LA MESA. CALIF.—The Little Kinema
Theatre, located at 8363 Center Dr., recently
its celebrated grand opening. The
Theatre Keeps Marquee
SAN BERNARDINO, CALIF.—Following
a hearing at which the city engineer
testified that the two-and-a-half-foot variance
in the size of the California Theatre's
marquee posed no traffic problem, the city
council has ruled that the structure can
remain unchanged. A recent widening of
Fourth Street had raised a question about
the legality of the marquee's size.
Observe NGC Anniversary
BRAWLEY. CALIF.—The tenth anniversary
of National General Corp. was observed
recently by the Brawley Theatre,
with free cake and gifts for adult moviegoers,
as well as free favors for youngsters
during the Saturday matinee. Brawley's
only walk-in theatre since June 1961, the
NG house is managed by Darwin Daniels.
Apartments on Airer Site
PALO ALTO, CALIF.—The city planning
commission was scheduled to consider
a proposal for the construction of apartment
houses on the site of the Palo Alto
Drive-In on Amarillo Avenue. No closing
date has been announced for the ozoner.
Built in the late 1940s, it is managed by
United Artists.
LOS ANGELES
SI Lapidus has been made chairman of the
first Variety Club luncheon, to be held
October 6 at the Beverly Hills Hotel. This
is the start of a new program of regular
monthly luncheons that Variety Club Tent
25 will hold for members and guests, offering
an opportunity to socialize. Entertainment
will be presented. Luncheon cost will
be nominal.
Shan Sayles, Continental Theatres, announces
that the firm's new address is
5544'/2 Hollywood Blvd., Los Angeles
90027, phone 465-1273.
at the Beverly Hillcrest hosted by Sid Preier,
Dan Fettig, Bud Green, Howard Milner and
John Porzio. Joe Stabile and his wife represented
Jerry Lewis. Jack Gunsky of San
Jose also was in attendance.
mini-house is in the Parkway Square Center A group of friends and business associates
and is being operated by William Korenbrot of George Ingham, who died Saturday (7),
is
of the Fresno-headquartered Shellmell Theatre
Corp. The exhibition of G and GP-rated for the purpose of setting up a George
taking the liberty of forming a committee
films is planned, with no R or X films Ingham Memorial Fund. The object of the
anticipated.
movement is two-fold: First, it provides an
opportunity to pay final respects to George,
following almost a lifetime on the Filmrow
scene, a highly regarded personage and always
prominent in all worthwhile social and
charitable undertakings. Secondly, the fund
itself will be used to defray an unfortunate
legacy of large bills incurred by his terminal
illness. The committee, which consists
of E. L. "Duke" Douglyn, Al O'Keefe, Bert
Pirosh, Horst Schmidt and Abe Swerdlow,
will appreciate everyone's participation in
this farewell to George and the meaningful
message of condolence it will convey to
Mrs. Dorothy Ingham. "Duke" Douglyn requests
that responses be sent to him in care
of Avco Embassy Pictures Corp., 1901 Avenue
of the Stars, Los Angeles 90067.
Cinema Center Films' 'Who Is Hairy
Kellerman and Why Is He Saying Those
Terrible Things About Me?", the Dustin
Hoffman starrer, opens at hardtops and
drive-ins throughout the Los Angeles area
Wednesday (25).
The first American showing of "Carry on
Camping," a new comedy in the tradition of
the successful "Carry on Nurse" and "Carry
on Doctor," has been set by American
International Pictures for National General's
Lido Theatre in Los Angeles, opening Friday
(27). National release by AIP will follow
and the company may distribute other
"Carry On ." . . features as they are produced.
Variety Club Tent 25 reminds all that
Saturday, .September 18, is the date to mark
on the calendar for the tent's dinner-dance,
which will be held in the Grand Ballroom of
the Beverly Hilton Hotel. The occasion not
only will have the special attraction of previewing
new TV shows of the season but
there will be many stars attending. New
members also will be introduced.
desiring to play should contact Poynter at
653-2722 here.
Serra Twin
A
Reopened
total of 160 golfers are expected to
In town from Alaska for the Jerry Lewis
participate in the tournament and 250 will
Cinema meeting at the Century Plaza was
attend the dinner scheduled for 6 p.m.
By New Management
Ed Hanley of Anchorage, who runs the Billiken
Drive-In on an 11-months-per-year
The Variety Club, composed of persons
MILPITAS, CALIF—The twin Serra
in various phases of the show business
basis. From Fort Stockton, Tex., was Paul Theatre was reopened Sunday (1) under the
world, supports the 3,000-member Variety
Dionne, who also is the Pecos County Attorney
there, although he has the Jerry in-law James R. Zaiinski and David L.
new management of partners and brothers-
Boys Club, located at 2530 East Cincinnati
St. in Los Angeles and also has presented
Coaches
Lewis franchise for the New Mexico area. Rudolph of Concord. Independent owneroperators
in the last
(inini-buses) to children's hospitals and
three years 17 Sunshine
Lou Johns, franchise-holder for Texas, is
doing business as Zoroz Enter-
moving back to El Paso. Present from Utah
the two theatremen are eager to work
prises,
was Rulon Stanfield, who is the United with the community to give it the film fare
institutions serving children in Southern
California.
Funds executive for Ogden and the northern desires.
it
Spero L. Kontos of the Filbert Co. is the
section of the state. All attended a luncheon The Serra twin will have showings seven
chief barker of the showmen's organization.
nights a week, with matinees on Saturdays,
Sundays and holidays. Additionally, the
house will offer special bookings of films by
arrangement with the school district for
BOXOFHCE :: August 23, 1971
classes,
charity drives by working with local
service clubs, use of the auditoriums for
lectures or conferences during the day and
other methods of community involvement.
Commented Zaiinski, "We don't believe
the people of Milpitas aren't interested in
Serra Theatre. We're going to give them
what they deserve—good clean entertainment.
And it's going to be at a price they
can afford."
All seats during the grand opening were
75 cents, while regular prices will be $1.50
for adults and 75 cents for children. The
emphasis will be on family entertainment,
with special "family nights" and "buddy
nights."
'The kids in this town haven't been given
a fair shake." Zaiinski observed. "We've
both got big families, we've spent years
working with youth groups and we like kids.
We're going to give them a fair shake and
we're sure they're going to give us one in
return."
Prices on snack bar items have been lowered
and. besides the traditional popcorn,
soft drinks and candy. Rudolph and Zaiinski
will have small pizzas, sandwiches and
hotdogs for the really hungry customer.
The Serra Theatre was shuttered recently
by the former operator, who said that audiences
were too small to make the twin showhouse
profitable.
Jack Donovan, Serra Shopping Center developer,
said he was very optimistic about
the future of the practically new theatre
under the ownership of Rudolph and Zaiinski.
"Butterflies Are Free' will be directed by
Milton Katselas.

ALBUQUERQUE
^lirec officials ol the New Mexico Thealre
Ass'n got together to line up details for
the 25lh anniversary convention of the
group, set for September 14-15 at LaFonda
in Santa Fe. On hand was president Loyd
Franklin. Clovis; Paul West. Albuquerque,
and Bob Michaelson. Santa Fe. Michaelson
is chairman of the convention this year.
Virginia Mayo, film actress, has been
signed to headline the Little Theatre production
of "Cactus Flower," which will
open the new season September 3 ... A
TV series starring Rod Taylor and Dennis
Cole is currently filming four segments on
location in northern New Mexico.
Several film crews were in Gallup to record
activities at the 50th International Indian
Ceremonial. Included was a crew from
the U. S. Information Agency, one from the
Navy shooting a recruiting documentary
and the third was Handel Productions of
Hollywood.
Children Have Own Movie
Theatre in Albuquerque
ALBUQUERQUE—"No movies for children
anymore? That complaint may be
tioie elsewhere but thanks to the Tree House
Theatre, it's no longer an accurate statement
of the situation in Albuquerque,"
declares Journal feature writer Gary Stone.
"It may be true that not many films are
being made especially for children today,"
continued Stone, "but movie distributors
have hundreds on their shelves and many
of them are classics.
"One Albuquerque theatre is taking advantage
of all this and, instead of letting
them collect dust, is showing both old and
new movies to children here.
"Albuquerque's Tree House Theatre, located
in La Mesa Shopping Center at 3117B
San Mateo NE, is the brainchild of Bruce
Caird, an Albuquerque real estate agent
whose partner in the venture, Richard
Munro, manages the theatre.
"But the Tree House Theatre, which
opened Dec. 19, 1970, is more than just
a movie theatre. 'We're trying to make this
a kind of club for kids,' Munro said. 'We
have children's fashion shows once a month,
staged by Rhodes Department Store. Our
lobby is an art gallery and we hang every
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WINOOSKI. VT.—Mrs. Theresa Gale
has been promoted from assistant manager
to manager of the SBC Management Corp.'s
Mountain View Drive-In.
She succeeds James Reid, who had resigned.
ty Superior Court Judge Rufus Coulter
and the Ellwest Stereo Theatre, 22 West
Washington, over an alleged "obscene film."
Richard Hertzberg, attorney for the theatre,
filed a special action with the appellate
court stating his client should not have to
produce the film, because it violates his
right against self-incrimination.
The court of appeals has enjoined Judge
Coulter from requiring the theatre to pro-
W-6 BOXOFFICE :: August 23, 1971

a
"
duce the film print, pending the outcome
of the legal question in the higher state
court. The appellate court is expected to
make a written opinion in the case after
Thursday (26).
Judge Coulter had ordered that the Ellwest
Stereo Iheatre produce the film to
determine if it was "obscene," as well as
ordering that the theatre "not destroy, remove
or edit the movie prior to showing in
court."
Attorney Hertzberg raised the defense
of self-incrimination, maintaining that the
Filth Amendment rights also can apply to
a motion picture which is shown publicly
and took the legal question to the appeals
court. The trial is slated to begin September
y if the appellate court rules in favor of
Judge Coulter.
Flea Market Operation Is
Halted at Woodland Airer
WOODLAND, CALIF. — The Yolo
County Planning Commission, in a hearing
on the controversy over Sunday flea
markets at the Sunset Drive-In on Highway
113, voted not to revoke the airer's
use permit for the entire theatre operation.
Such a revocation had been threatened by
the alleged failure of drive-in operator Bob
Garrette to abide by a previous cease and
desist order from the planners concerning
use of the property for such an enterprise.
The commission scheduled a hearing to
determine whether or not a variance could
ho granted to permit the legal operation
ol flea markets at the location in the
tuiure.
3-Day Promotion for Bow
Of 'McCabe & Mrs. Miller'
SAN FRANCLSCO—A three-day
sweepstakes-style
radio and record store promotion
involving posters, albums and free
passes heralded the opening of Warner
Bros.' "McCabe & Mrs. Miller" at the UA
Theatre in Stonestown. Calif.
Top soft-rock radio station KIOI deejays
conducted telephone contests offering Warren
Beatty and Julie Christie posters to
early callers, with lucky recipients becoming
eligible for bonus prizes of the Leonard
Cohen soundtrack album from the Robert
Altman film. A pair of free tickets to attend
a screening of the picture went along
to album winners.
Poster displays also blanketed the entire
Bay area, with more than 70 key record
outlets and shopping centers participating
in
the widespread promotion.
MEDFORD, MASS.—The Mcdford Twin
Drive-In has announced a $4-a-carload policy.
The admission is applicable to every
regardless of number of passengers.
car,
The Medford Twin also is featuring a
7:15 p.m. auction Fridays and Saturdays
as added weekend patron inducement.
Now Closed Uptown Was Vital Factor
In Salt Lake City Life
SALT LAKE CITY—National General
Corp.'s Uptown Theatre here closed Sunday
(1) after providing motion picture entertainment
for residents of Salt Lake City for
60 years. The showhouse, located on the east
side of Main, will be demolished to make
room for the new ZCMI Mall.
"It's called progress," said Deserct News
staff writer Harry Jones. He continued, "It
was built in 1911, a memorable year—
very good year. The ground at the theatre
site was being scooped up by horse-drawn
Fresno scrapers. Up the street, construction
of the Hotel Utah was well under way. It
was a busy and noisy section of town.
"A special platform was built at the theatre
site. The horses would pull the dirt up
the ramp while the driver guided the scoop
to the edge. The dirt would be dumped into
horse-drawn wagons and carted away.
"The week the theatre opened, ZCMI was
selling Pongee silk for 65 cents a yard. It
was regularly $1 per yard. At Keith
O'Brien's there was a sale on printed scrims.
Down the street and around the comer,
Auerbach's had a profit-sharing sale on all
merchandise.
the flea market.
Garrette denied any malicious intent and
said he operated the flea market without
Best Seats 75 Cents
"At the Sullivan and Considine Theatre,
knowing it was illegal, pointing out that he
as the Uptown was known, matinees had 25-
sponsored only one after being informed
cent and 50-cent seating. Evenings, patrons
of the zoning technicality forbidding the
paid 75 cents for the best seats in the house.
The Sullivan and Considine opened as a
stageplay house. The opening night is remembered
as a gala event, with the governor,
the mayor and many celebrities on
hand. But 60 years is a very long time and
the name of the first play seems to have
been lost to memory . . .
"By 1913, a new medium became popular.
Many of the experts said moving pictures
were just a passing fancy but one by
one, theatres began the switch. It was slow
at first. A theatre would offer a variety
stageshow and a full-length silent black and
white movie. The films were dim, the people
walked and moved jerkily and conversation
was by captions at the bottom of the picture.
Around this time, the named was changed to
the Empress. It became a first-run movie
house.
Films on Silver Screen
"A silver screen was erected and a beautiful
backdrop painted by a local artist was
left on the wall. It is still gathering dust on
the back wall. The scene is Lake Pheobe in
Big Cottonwood Canyon. The artist's name
was Davis.
"By the time voices were added to movies
(the first was Al Jolson in the 'Jazz Singer')
the name had been changed to the Paramount-Empress.
It had been taken over from
the original owners by Louis Marcus who
sold films for Paramount. In the lobby, the
big drink wasn't a
cola or an uncola. Sarsaparilla
was the big seller.
"Movies got better and better. There was
60 Years
a vast improvement in stereo sound. Then
came color and the movies entered the golden
age. About this time Joe Laurence and
Dave Edwards of Fox Intermountain Theatres
took over and the name Empress was
dropped. Later, so the name wouldn't be
confused with Paramount Studios, the name
was changed to the Uptown. For the past
several years the theatre has been in the
National General Corp. circuit and managed
by Ted Kirkmeyer.
"While movies have taken over completely,
there still remains evidence of the early
era. The area back of the stage is lined with
dressing rooms where the biggest names of
that time changed at one time or another.
The backdrops and the dust-covered ropes
that lifted scenery up and down are still in
evidence.
"One of the largest dressing rooms still
has a drain in the center of the floor. It was
the room where trained animals were housed
in
the golden age of vaudeville.
"When the crews start the demolition,
ihey will be knocking down more than
bricks and mortar—they will be knocking
down 60 years of memories."
Says Kirkmeyer, "The staff, the actors,
the patrons of the Uptown—^nearly everyone
in the area has been touched by this
theatre. And it's always hard to say goodbye.
But 1 think this has a happy ending because
we will be replaced by one of the most
beautiful and practical shopping centers in
the U.S. A new theatre also is planned for
the downtown area that will be in keeping
with the tradition of the Uptown."
Golf Course Lights Hurt
Operation of Drive-In
SACRAMHNIO, CALIF.— Ihe Southgate
Auto Movie may go out of business
unless an adjacent golf course dims its
lights, the owners say. The golf course owners
say they will go out of business if the
lights are dimmed. A Thursday (12) hearing
in Superior Court was scheduled, at
which time United Artists Theatre Circuit
planned to ask Judge B. Abbott Goldberg
to prevent permanently the golf center from
operating lights which interfere with the
movies on the airer's screen.
In the meantime. Judge Goldberg issued
a temporary restraining order requiring the
golf center to operate its driving range
lights "in such a manner as to eliminate any
aiid all lights cast on the drive-in movie
screen.
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BOXOFTICE :: August 23, 1971

. . 3-D
. . While
DENVER
fjlcnwood Ihcalrcs of Cilenwood Springs
will break ground shortly for a 300-
scai ihcatrc to be erected on Main Street
south of the Ulenn Theatre. Mel Glatz &
Associates will handle the design for the
structure. The showhouse will be thoroughly
modem throughout, with de luxe decor and
the latest in equipment.
Funeral services were held in Pueblo for
veteran exhibitor Lionel Semon, who died at
age 68. Semon erected one of the first driveins
in the Colorado area and operated the
Lake and Pueblo drive-ins in Pueblo prior to
his retirement several years ago. He leaves
his wife, two daughters and several grandchildren.
In town to set datings were Bob Heyl,
Wyoming Theatre, Torrington, Wyo.; Sam
Amendola, Cliff Theatre. Wray; Howard
Phoenix Openings Are Set
For 'Riders/ 'Bigfoot'
PHOENIX — Anthony Cardoza's '-Bigfoot"'
and "Outlaw Riders" will open backto-back
at the Phoenix Drive-In and the
Fox Downtown. "Outlaw Riders" bows at
the two theatres September 15, followed by
"Bigfoot." which opens September 22 in
the same two theatres.
Ellman Enterprises distributes "Bigfoot"
and "Outlaw Riders" is being distributed
through American International Pictures
exchanges.
The prolific producer is now prepping
"Toni-Jo," a sort of "Bonnie and Clyde"
property.
Court System Challenged
By Attorney in Phoenix
PHOENIX—A motion by Phoenix attorney
Richard Hertzberg that all criminal
complaints against several accused "smut
peddlers" be dropped because of an alleged
improperly constituted city court system
will be heard beginning September by 1
three city court magistrates-—James Smith,
Donald Christensen and Harold Kautz. Prior
adversary hearings held in city courts earlier
have resulted in rulings that magazines sold
and films exhibited were obscene.
The makeup of the Phoenix city courts
was challenged by Hertzberg, who claimed
the courts were not sufficiently separated
from other parts of the city government to
SPECIAL TRAILERS
for
BACK-TO-SCHOOL MATINEES
OR LABOR DAY
Write for Details
insure an unbiased trial. He also challenged
the constitutionality of a state statute making
the sale of "obscene items" illegal.
Ihe attorney declared that the Arizona
law doesn't spell out how a seller can know
if an item is "obscene." Hertzberg further
charged that the state law doesn't include
what is called "the average man test" to
determine if an item is "obscene"; the city
is trying to prosecute about half the cases
without jurisdiction, and a client's constitutional
right against self-incrimination was
violated when he was forced to
to superior court for showing.
bring a film
AMC's Buckingham 4
Premieres in Aurora
DENVER—Stanley H. Durwood, president
of American Multi Cinema, Kansas
City, was in Denver for the opening of
Campbell and Neal Lloyd, Westland Theatres,
Colorado Springs; Lyle Myers, Yuma
the circuit's first entry into the theatre
business in Colorado. AMC is operating the
Theatre, Yuma; Ross Campbell. Wyo Theatre.
Buckingham 4 cinema complex, located in
a new shopping center in suburban Aurora.
Sheridan, Wyo., and Quent Evers, El
Cinema 1 has 264 seats; Cinema 2 seats
Grande Theatre, Granbv.
iiO; Cinema 3 accommodates 330, and
Cinema 4 has a 264-seat auditorium. Each
of the theatres has its own entrance but
all share a common boxoffice and lobby.
Prices are $1.75 for adults; $1.50 for
students; 75 cents for children, and for the
first time in the Denver area, AMC has
inaugurated a "twilight hour" with a 90-
cent price.
Tom Sheppard has been moved from the
Kansas City home office and will manage
the Buckingham 4 complex.
Joseph J. Novak Rites
Held in Pueblo, Colo.
PUEBLO, COLO—Funeral services for
Joseph J. Novak, 51, manager of National
General's Fox Theatre in Amarillo, Tex.,
were held here Wednesday (4) at St. Leander"s
Church.
Novak, who died Sunday (1) following
a heart attack, had been with National
General since July 1967 and had managed
theatres in LaJunta, Durango and Sterling,
Colo. He was transferred to Amarillo June
17.
He is survived by his wife Pat and two
daughters, Jo Carol Novak and Mrs. Cecelia
Toren.
Two Theatres Blueprinted
In Winter Haven Project
From Southeastern Edition
WINTER HAVEN, FLA.—Twin motion
picture theatres will be part of a huge development
to be constructed on Third
Street, Southwest, as a result of the Boston
Red Sox baseball team's decision to move
all its spring training operations to Winter
Haven.
John Alevizos, Red Sox vice-president,
said that a Hilton Inn will be the first
structure built in the development and its
construction will start soon so it will be
well along by the time the Red Sox come
here for spring training in February.
HONOLULU
J^cgis McCall, manager of Waikiki 1 and 2,
has left Consolidated Amusement Co.
to return to Southern California and possibly
another assignment with the parent company
in Los Angeles. During the past five
or six years, McCall had managed the
Kuhio, Kapahulu and Kaimuki theatres before
he was appointed to the Waikiki 1 and
2, which opened last fall . . . Mrs. Florence
Holt shifts from the Cinerama to succeed
McCall. Mrs. Holt formerly was manager of
Kuhio and for many years was cashier of
Waikiki 3. Koichi Nakanishi moves into the
Cinerama, coming from the downtown Japanese-language
house, the Toyo.
The Hawaii Theatre's Robert Morton pipe
organ was featured recently on Bob Barker's
"Paul Hana Years" (Hawaii ETV), with a
tour from console to the backstage loft and
a brief recital by Consolidated organist John
de Mello . movies return to Honolulu
with the Stereovision feature, "The Stewardesses,"
slated for opening Thursday (26) at
the New Queen Theatre.
Harry Novak, Boxoffice International
Pictures, spent a couple of days in Waikiki
before flying back to Los Angeles. Novak
was returning from a global trip, arriving
here from Tokyo, Hong Kong and Manila.
Vacationing is Bucky Valentine Richards,
manager of Waikiki 3. Filling in are J.
Nunes and Jack Hoyle . the regular
movie reviewer of the morning Advertiser
takes his annual holiday, Tim Toner
will be covering the first-run features in
Waikiki and downtown Honolulu. Toner
studied films and filming techniques at
San Francisco State College.
The three-hour documentary of the Osaka
World's Fair, "Expo 70," is now in its third
week of its U.S. premiere at the Toho in
midtown Honolulu. The United Japanese
Society of Hawaii is sponsoring the program.
The Hawaii Chinese Buddhist Society's
one-week benefit performance of the Cantonese
film, "The Jade Goddess," is at the
downtown American Theatre in Chinatown.
R. C. McBride Is Helming
Colorado Springs' Flick
COLORADO SPRINGS — Richard C.
McBride is the new manager of the Flick
Theatre, located at 532 North Tejon St.
A native of Colorado Springs, McBride
most recently was associated with the Flick
in Larimer Square, Denver.
The manager indicated that the Flick
will concentrate on films dealing with social
comment, political education, intellectual
discovery and concepts and ideas stressing
the changing society of today.
McBride declares that the Flick will be
a showhouse where patrons can see the best
works of such directors as Bergman of
Sweden, Truffaut of France and Fellini of
Italy, as well as the outstanding films made
in this country.
W-8 BOXOmCE :: August 23, 1971

—
—
—
I
— —
.
'
Nine KC First Runs
Gross 200 or Belter
KANSAS CriY— Although it dropped
100 points, "Billy Jack" remained the undisputed
leader with an impressive 700 per
cent in its 15th week at Glenwood 11. Two
holdovers grossing only one-half the strength
of "Billy Jack" tied for second spot at 350:
"Carnal Knowledge" (sixth frame, Embassy
1 and 2) and "Summer of "42" (fourth stanza
at Glenwood 1). "Ginger," a sexploitation
entry at the Boulevard and Hiway 40 driveins,
bowed in at a composite 300 which
guaranteed it a two-week run. Fourth and
fifth place among the "top five" for the area
went to "McCabe & Mrs. Miller," picking
up 90 points in its fourth inning at Empire
I and Ranch Mart 1 for a solid 275, and
"The Omega Man." 250, second go-round
at three indoors. The only other new arrival,
"The House That Dripped Blood," registered
a fair 125 at four units.
(Average Is 100)
Boulevard, Hiwoy 40 Ginger (SR) 300
Embassy 1, 2 Cornol Knowledge (Emb), 6th wk. 350
Empire 1, Ranch Mart 1 McCobe & Mrs. Miller
(WB), 4th wk 275
Empire 2—Shoft (MGM), 4th wk 150
Empire 4— Klute (WB), 7fh wk 125
Fine Arts The Hellstrom Chronicle (SR), 3rd wk. 185
Four theotres The House That Dripped Blood
(CRC) 120
Glenwood I—Summer of '42 (V^B), 4th wk 350
Glenwood II— Billy Jock (WB), 1 5th wk 700
Indian Springs 1, Towne 2—Willord (CRC),
Kimo—Thc'steworde5ses'(SRY '25Vh' wk
'.'.'.'.'.'.'. !200
Kimo South—The Deon's Wife (SR), 2nd wk 150
Metro 3, Ronch Mart 2, Towne 1—Omega Mon
(WB), 2nd wk 250
Midland The Anderson Tapes (Col), 5th wk. ..200
Plaza—Who Is Horry Kellerman? (NGP), 2nd wk. 210
Roxy—On Any Sundoy (SR), 4th wk 150
'Love Machine' Heavy Grosser
First Week in Chicago
CHICAGO— "The Love Machine," newcomer
at the Chicago Theatre, was the top
grosser for the week, with 300 per cent.
But also "making the news" for exceptional
business were "Shaft" in the seventh week
at the Roosevelt, with a repeat of 275 per
cent, and "Carnal Knowledge," 250 per cent
in the seventh week at the United Artists
Theatre. "Billy Jack" continued with 225
it its as closed third week at the Loop Theatre.
The Woods defied the traditional bugaboos
of Friday the 13 th by choosing that
day to set an admission of $1 from morning
opening until 2:30 p.m. It was believed this
special admission would aid in increasing
attendance for "Willard" in its eighth week.
The house was filled over the weekend and
there were not many empty seats during
the weekdays, for a total 200 gross.
Carnegie On Any Sunday (SR), 2nd wk 175
Chicago The Love Mochine (Col) 300
Cinemo Death in Venice (WB), 2nd wk 175
Esquire—The Hellstrom Chronicle (SR), 4th wk. ..165
Loop— Billy Jock (WB). 3rd wk 225
Michael Todd The Ponic in Needle Park
(20th-Fox), 2nd wk 100
Oriental—McCabe & Mrs. Miller (WB), 3rd wk. .150
Roosevelt Shoff (MGM), 7th wk 275
State Loke The Red Tent (Pora) 1 75
United Artists Cornol Knowledge (Emb), 7th wk. 250
Woods—Willord (CRC), 8th wk 200
Jewelry-Boutique Sale
From New Englond Edition
NEWTON CENTRE. MASS.—Academy
cinemas I and II recently featured a jewelry-boutique
sale on a Monday and Tuesday
only.
BOXOFHCE :: August 23, 1971
One-Day NAC Session Will
Be Sept. 15 in Chicago
CHICAGO — The long-range planning
committee of the National Ass'n Concessionaires,
of
which was appointed by
NAC
president Andrew S. Berwick jr., during the
association's May midyear board meeting,
will hold a one-day session September 15
at the Regency Hyatt House, located near
Chicago's O'Hare Airport.
Nat Buchman, Theatre Merchandising
Corp., Boston, NAC director, is chairman
of the committee. Members of the committee,
in addition to Buchman, are: Andrew
S. Berwick jr., Wright Popcorn & Nut Co..
C. Evans,
San Francisco, NAC president; J.
Gold Medal Products Co., Cincinnati, NAC
director; Richard Grossman, the Walter
Reade Organization, Oakhurst, N.J., NAC
regional vice-president; Julian Lefkowitz,
L&L Concession Co., Troy, Mich., NAC
board chairman; Clifford D. Lorbeck, Supurdisplay/
Server Sales, Milwaukee, NAC
vice-president, and Frank M. O'Brien, Coca-
Cola USA, Atlanta. NAC director-at-large.
The committee will consider and discuss
a wide range of subjects dealing with the
future growth of the food service-snack
bar
industry in the leisure-time field, the areas
which will be most vitally affected and decide
on directions which NAC will have
to take to keep apace of this growth.
Some of the questions which the committee
will investigate are: In what locations
—Canada and the U.S.—will the industry
grow the fastest? What will be the most popular
products of the future? What segment
of the food service-snack bar business in
the leisure-time field will grow the fastest
—theatres, ball parks, amusement parks,
campgrounds, shopping centers, etc., and
who will be our members in the future?
What services will they need?
The committee will submit its findings
and recommendations to the NAC board of
directors when they meet during the association's
annual convention at the Americana
Hotel, New York City, October 24-
28.
Dodge City SC Builder Is
Sued by Miami Beach Firm
DODGE CITY. KAS.—The Massachusetts
Business Trust of Miami Beach, Fla.,
has filed a mortgage foreclosure suit in
U.S.
District Court against the builder of the
Village Square Shopping Center in Dodge
City. Contractor for the center is the James
Watson Co., Kansas City. The Miami firm
asked judgment of $3,045,000. bearing an
interest rate of 15 per cent per annum from
May 30. Construction on the shopping center
was started in 1969 and a twin Jerry
Lewis Cinema, scheduled for an August
opening by owner-manager Don Kessen, is
located in the project.
The mortgage company asked for alternative
judgments: One allowing it full title
to the shopping center property if payment
is not received within ten days of entry of
judgment or a foreclosure of mortgage and
judicial
sale of the property.
Mayor Cervantes Asks
Repeal of Movie Tax
.ST. l.OUI.S— Mayor Cervantes' administration,
which two years ago sponsored the
bill for a 5 per cent gross receipts tax on
theatre admissions, is now sponsoring a bill
for repeal of the controversial tax. A spokesman
for Mayor Cervantes said Thursday
(12) the move for repeal is in line with an
agreement reached with theatre owners last
year. He said the city had agreed to eliminate
the tax in return for support of a city
sales tax proposal which was approved by
the voters.
The administration spokesman said, however,
that the question of whether the theatre
owners would have to pay the $275,000
in
gross receipts taxes that accrued since the
bill was passed in 1969 probably would be
resolved in court.
St.
Louis exhibitors have advised the city
that they will resist payment of the accrued
taxes.
In an item headed "Bad Show on Theatre
Tax," the St. Louis Globe-Democrat editorialized
Friday (13): "The noncollection
of St.
Louis' 5 per cent tax on gross receipts
of motion picture theatres, ever since enactment
two years ago, is a bad show all
around.
"There can be no doubt of the will of
city officials in passing the tax. The board
of aldermen enacted it Aug. 15, 1969, at
the request of Mayor Cervantes, by a vote
of 26-2.
"The public may well wonder how theatre
owners have been able to get by without
paying the tax simply becalusc they refused
to do so.
"The performance of License Collector
Benjamin L. Goins. who has earned a reputation
as a vigorous reaper of revenue, is
blurred in this scene. He blames the city
counselor for failing to act.
"The showmen say they were promised
a deal: They would not have to pay their
tax in return for supporting the city sales
tax, which was approved by the voters in
March 1970, with the understanding the
money would help fight crime and provide
safer street lights.
"If the showmen thought the tax on receipts
was excessive, which it may be, their
proper recourse was to sue, alleging discrimination,
while holding the money in
escrow.
"The mayor's office could have legitimately
introduced a repealer to the theatre
tax but no one had any right to promise a
deal. There has been bad acting by the entire
cast."
Billy "Green" Bush was set for a key role
in "We Pointed "Em North."
ONE
DAY
SERVICE
PROGRAMS • HERALDS
INDOOR & DRIVE-IN THEATRES
THEATRICAL ADV. CO.
24001 Southficid Rood
Southficld, Miehigon 48075

KANSAS CITY
paramount Pictures will hold a division
meeting in Kansas City Thursday (2(-)).
Managers of the Western division, headed
hy Irwin Yablans, will attend . . . Paramount
held a special midnight showing of its new
release. "Friends," starring Sean Bury, at
the Plaz;i Theatre Friday (20). Admission
w.is $1 per person, with the proceeds going
to the Will Rogers Hospital fund. The picture
will begin its exclusive Kansas City area
engagement at the Fine Arts Theatre
Wednesday (25).
lier, who volunteered his drive-in for the
project, circulated handbills before the show
began, offering to wash car windshields for
a donation. Participating were WOMPI
members Myrtle Cain. Goldie Woerner,
Helen Hedderman. Kay George. Helen Sinclair,
Kay Rhodes (and her husband Frank),
Donna Jones, Goldie Lewis and Elaine
Palmer. The project was most successful and
the WOMPIs are considering doing it again
in the near future. The drive-in patrons were
very generous and receptive.
Virginia Free, National Screen Service,
went to Branson over the weekend with her
mother and father to visit her daughter Julia
and son-in-law Jim Shick and baby daughter
Randy. Jim and Julia are managing the
Stormy Point Park, which is located seven
miles from Branson. Virginia told her
friends that she hoped to catch a lot of fish.
Charles Settles, Astro Theatre manager,
has returned from a vacation in St. Louis.
He visited Six Flags Over Mid-America and,
of course, spent a "busman's holiday" visiting
St. Louis theatres.
Bob Johns, Universal salesman, returned
Monday (16) from a week's vacation.
Judy Helton, Universal Pictures, reports
that she found a pair of bifocal glasses,
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MERCHANT ADS
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lost while visiting the office.
Exhibitors seen on Filmrow: From Missouri—Bob
Buscher, Excelsior Springs.
From Kansas— -Dennis Montee. Hutchinson,
and Bill Yeager. Strong City.
Forty years ago, according to the column
of that name in the Monday (16) Kansas
City Times, Theodore Dreiser's classic "An
American Tragedy," starring Sylvia Sidney
and Frances Dee, was the main feature at
The WOMPI Club held a fund-raising
the Newman Theatre. The Liberty was offering
"Ihe Star Witness" with Chic Sale
project .Saturday evening (14) at the National
and Walter Huston, while the Loews Midland
General-Fox 50 Drive-In. Lenexa,
Kas. A group of the girls got together and.
was presenting Clark Gable in "Sport-
ing Blood." Olsen and Johnson were appear-
with the cooperation of manager Bill Col-
ing on the
Mainstrect stage.
Wichita Theatremen Feel
Price Cuts Not Feasible
WICHITA, KAS.—Although the city of
Wichita has one of the outstandingly high
unemployment rates of any area in the U.S.,
no immediate relief appears to be in sight
for moviegoers, unlike some cities where
managers are trying to lure larger crowds
with lower admissions. Local theatres, however,
have maintained under-$2 tickets,
while theatres in most larger cities charge
from $2 to $2.50.
In a widely publicized Associated Press
survey, it was shown that a number of film
houses across the country had reduced
prices, with a resulting increase in business
and reasonably higher grosses. Lee Formato,
vice-president of the New York-based
Brandt Theatres, summed it up for the reduced-price
experimenters, saying: "The $1
policy works."
Two of American Multi Cinema's thea-
Terrie Acinger returned to her old position
as branch manager's secretary at National
Screen Service Monday (9). She had
been with her husband George in Los Angeles
until the couple decided to return to
tres, one in Dallas and the other in Jefferson
City, Mo., chopped prices from $1.75
Kansas City. Terrie had a lot to tell her old
to $L50 because "the price was too high
friends, including her experience during the
for the economic situation in those areas,"
recent earthquake.
a spokesman said. "The lower price is working
out better in both cases. It was a smart
Howard Thomas, Thomas Film, was in
St. Louis last week visiting with the circuits. move to make."
The Alexandria Amusement Corp., owners
of four theatres in Alexandria, Va., tried
the $1 admission experiment a summer ago
and reported "tremendous" business as a
result. "It's a crime, it's so simple," said
business manager Woodrow Wise at the
time. "Everybody's happy—the patrons, the
film companies, the concession owners and
the ushers. Now the usher gets a full week's
work. He used to be off Monday nights
because business was slow."
James O. Martin, manager of National
General Theatres in Wichita, says, however,
"A $1 Monday through Thursday policy
would break me. Drawing large crowds with
less expensive tickets has not been the trend.
My company tried reduced admissions about
a year ago in some locations (not in the
Midwest) but it did not increase attendance
any substantial amount."
Weber Meredith, Commonwealth Theatres
manager here, and Bill Warren, manager
of the independent Westway Cinema,
shared the pessimism. "We've tried discounted
admissions on matinee performances
and they have not been successful," Meredith
said. "I don't know if price is that important.
We sometimes have free children's
matinees sponsored by a merchant and attendance
to the free movies is comparable
to when we charge 50 or 75 cents."
Meredith is not certain audiences can
be convinced to attend films on week nights.
"It depends on the film and who it appeals
to," he said. "Theatres are primarily oriented
now to weekends. I'm not sure if we
could change public thinking and make
Tuesday night a night out."
Warren said he cannot lower prices "because
the movies we're showing cost us such
a fantastic amount, we can't afford to do
it. These films are bought on a percentage
basis. We're going to have to charge roadshow
prices of $2 or $2.50 to be able to
buy a film like 'Ryan's Daughter' and make
any profit at all."
Four Wichita theatres, part of the Jerry
Lewis franchise operation, may try lower
"twilight prices" for showings before 6:30
or 7 p.m.
ST. LOUIS
The Jablonows' Mid-America Esquire Theatre
was the scene of an all-night
"OMEGA-thon" sponsored by WIL Radio
and featuring Warner Bros.' "The Omega
Man," starring Charlton Heston. No admission
was charged for the innovative
event, with guests seated on a first-come,
first-served basis. Four complete shows were
offered, starting at midnight Saturday (14)
and repeating at 2. 4 and 6 a.m. Sunday
(15). Lou Jablonow reports phenomenal attendance,
with full houses at the first two
shows and three-quarters full at the 4 and
6 a.m. screenings. More than 3.000 persons
participated in the all-night "OMEGAthon."
Dick Fitzmaurice, Mid-America executive,
remains a patient at St. John's Mercy
Hospital undergoing treatment.
Minnesota Fats was here plugging his new
film, "The Players." as a part of a nationwide
tour of personal appearances he will
make at area premieres, the first of which
was scheduled Wednesday (18) in Baton
Rouge, La., where the movie was filmed by
International Cinema. In "The Hustler,"
Jackie Gleason portrayed pool shark Minnesota
Fats and in the new film, "The Player,"
Minnesota Fats plays himself. Fats
launched the local advance campaign with
a party in his home town, DuQuoin, 111.,
attended by DuQuoin's mayor and leading
citizens, with a contingent of press from
this city, riding the Playboy limousine to
DuQuoin for the festivities.
Joe Campbell of the Arthur Enterprises
office staff is back on the job following a
long period of hospitalization and convalescence.
Campbell had been the victim of a
robbery and vicious assault by a trio of
thugs.
C-2 BOXOFFICE :: August 23, 1971

But erfly>/^^
,.'?/
'^' 'I
^ol so tree tale
of love.
% ^H
"''
With Anna Kristma • Directed by Alexis Neve • Produced by Durniok Productions
In Eastnnancolor» Released through Audubon Films
IN AUGUST FROM M\ AUDUBON FILMS
Ava Leighton (General Sales Mgr.), 850 Seventh Ave.. New York, N.Y. 10019 • (212) JU 6-4913

CHICAGO
Uvrsc-hell Lewis, president of Creative
Comnninications. announced that he
will start shooting another feature film
Monday (30). It is titled "Face Stripper"
and is categorized as a "whimsical gore
film." Locations are to be in the Midwest.
The 100-minute movie was written by Alan
J. Dachman. "Black Love," for which Lewis
recently was appointed national distributor,
is set for openings on a nationwide basis.
Ralph Banghart, Midwest field representative
for Cinerama Releasing Corp., returned
from the Si. Louis and Detroit territories,
where he set up campaigns for "Soul
to Soul" openings . . . Regina Bartlett of
CRC is vacationing in Florida.
In response to numerous requests from
Chicagoland e.xhibitors who heard about the
substantial grosses produced by the New
World Pictures movies, "The Velvet Vampire"
and "Scream of the Demon Lover."
Gilbreth Films Co. is now placing the combination
into a first release in this area September
3. A number of the drive-ins in this
territory already have submitted their playdates
and Gilbreth has arranged to promote
both attractions with full color ads in this
city's newspapers.
Pat Wiesnewski of American International
Pictures is .spending her holiday in Las
Vegas, Nev.
"Carnal Knowledge," which had opened
at the United Artists Theatre with an "adults
only" rating, won a court battle to have
the rating eliminated. It is now available
to youngsters under 17, if accompanied by
an adult.
The Three Penny Cinema, which reportedly
has been closed since July 7 because
dL0H3!
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P:

—
'Murphy's War' Gross
Champion in Memphis
MEMPHIS — ••Murphy's War," new at
the Village, and "•Summer of '42," eight
weeks old at the Paramount Theatre, formed
the big duo for Memphis theatregoers and
apparently most people eager for film entertainment
here saw either one or both during
the week. "Murphy's War" piled up 350
percentage points and '•Summer of '42"
leveled off at 300. Two other new pictures.
"My Secret IJfe" and "The Seven Minutes,"
started off with better-than-average grosses
of 150 and 120, respectively.
(Average Is 100)
Crosstown—Seondolous John (BV), 4th wk 100
Guild— My Secret Life (5R) 150
Loews—The Seven Minutes (20th-Fox) 120
Maico The Anderson Topes (Col), 4ttl wk 100
Memphion— Blue Woter, White Deoth (NGP),
3rd wk 90
Paramount—Summer of '42 (WB), 8ttl wk 300
Park Wild Rovers (MGM), 3rd wk 100
Plaza, Whitehoven—$1,000,000 Duck (BV) 100
Studio The Undergraduate (SR), 2nd wk 175
Village Murphy's Wor (Para) 350
NATO's Movie Now Copies
Go Fast at GTC Theatres
By SAM LUCCHESE
ATLANTA—E. E. Whitaker, vice-president
in charge of operations of Georgia
Theatre Co., is a skeptic who is willing to
take "an outside chance" when it comes
to something that '•might help" improve boxoffice
business or relations with the ticketbuying
public.
So, when the long-awaited publication
date of Movies Now, sponsored by the National
Ass'n of Theatre Owners, drew near,
Whitaker signed up for 5,000 copies to distribute
throughout his 50-theatre circuit, 22
of these situations being in the five-county
Atlanta metropolitan area.
He distributed the copies among the circuit's
key hardtops and drive-ins with no
instructions to managers other than to display
the magazine on concessions counters
with a simple sign calling attention to the
fact that a $1 magazine about the world of
movies could be bought for the introductory
price of 25 cents.
In no time at all, Whitaker was being besieged
by his managers for additional copies
of the magazine. The effect was electric.
"They went like hot cakes," the managers
reported and, alas, Whitaker couldn't get a
new supply.
Perusal of the first issue convinced this
reader that the magazine could well be "just
what the doctor ordered" for motion picture
BOXOmCE :: August 23. 1971
aficionados, a magazine devoid of saccharine
buildups and sex overtones. It provides
a good look at Hollywood and the stars and
personalities, new and old, complete with
bright writing that "digs and delves into
the
interesting and exciting nooks and crannies
of the Hollywood scene—its purposes and
its people," to borrow a phrase from managing
editor Paul D. Flowers. Without peering
through keyholes, it might be added.
Theatre owners and exhibitors should welcome
this new publication and be proud to
be part of an industry of which it is a
worthy representative. Its "instant reception."
as proved here and throughout Georgia,
indicates it's on the right track.
Movies Now is published in a handy size,
8'/2xll inches on slick paper, and made
more attractive by liberal use of color. It's
easy to read and, if the first issue can be
taken as an indicator, it will be abreast of
the industry in its editorial content. Of
special interest to exhibitors is the department
of Capsule Film Listings, complete
with ratings. Six issues per year are planned.
Florida NATO to Meet
At New Disney World
JACKSONVILLE — Horace Denning,
local district supervisor of Dixie Drive-In,
announced that NATO of Florida will be
the first theatrical group to hold a convention
in Disney World, the vast entertainment
complex south of Orlando scheduled for
opening in October.
Acting on behalf of Henry Glover of
Largo, president of NATO of Florida, Denning
said the convention is set up for January
16-20, with conventioners being offered
accommodations in either a Polynesian Village
or a conventional-type hotel, both on
the grounds of Disney World.
Business gatherings at the four-day convention
will be restricted to morning hours
to give theatremen and their families an
opportunity to enjoy Disney World entertainment
facilities. Carl Floyd of Haines
City, a director of NATO of Florida and
president of Floyd Theatres, will serve as
chairman of a NATO golf tournament. Denning
said, to be played on one of the two
18-hole courses in Disney World.
in future cases it would remove objections
to a picture on a vote of three members who
had screened it. providing theatre owners
agree to remove objectionable scenes.
Two Siaies Proclaim
Kiddies Film Days
A ILANTA—Gov. Jimmy Carter of
Georgia and Gov. Winfield Dunn of Tennessee
have issued proclamations designating
weekends during the six months starting
September 1, when MGM's new scries of
"family pictures" are to be shown, as Children's
Matinee Days.
Backing up these state chief executives
were mayors Sam Massell, Atlanta; Beverly
Briley, Metropolitan Nashville-Davidson
County, and Hans G. Tanzier, Jacksonville.
The proclamations also were supported by a
host of education leaders, headed by LeRoy
Brown, Alabama superintendent of education,
and John E. Cox, Tennessee assistant
commissioner of education.
Anthony Myerburg. director of MGM's
Children's Library Sales; Amos Boyette,
MGM's Southeastern sales director, and
Jerry Martin, the company's .Southeastern
advertising and publicity representative,
made up a team conducting a seminar in the
Tudor Room of the Regency Hyatt House
July 28. The seminar was attended by 50
exhibitors, circuit officials and members of
the press, who heard the MGM representatives
outline the campaign involving the
eight pictures in the new series: "Kim,"
••Captain Sinbad." '•National Velvet," "The
"Yearling," "Gypsy Colt," "Lassie," "Lassie
Come Home" and •The Wonderful World
of the Brothers Grimm."
Screened was a 30-minute reel,
consisting
of excerpts from these pictures, which is to
be made available to PTA and civic groups,
as well as to theatres booking the series.
Also shown at the seminar was the attractive
paper available to advertise the attractions.
Exhibitors were urged to
play these matinees,
since attendance at them will encourage
youngsters to develop a moviegoing
habit.
Myerburg disclosed that tests have indicated
that midweek matinees will pull as
well as those presented on weekends if properly
promoted. He added that each of the
eight features could be fitted into a program
lasting under two hours.
Concession Operation Is
Explained by Columnist
'Unman' Declared Obscene From W/estern Edition
In relating the development
By Memphis Censor Board SAN DIEGO. CALIF.—The Tribune's
to this Boxoffice
representative, Whitaker began to MEMPHIS—The Memphis Board of Re-
"Action Line" column recently received the
following inquiry from a resident of La
discuss editorial content of the magazine, view voted unanimously to declare "Unman,
Mesa: "My wife and I went to the Aero
described as "a sort of super-fan magazine." Wittering and Zigo" obscene for juveniles
Drive-In and we were charged 40 cents
This aroused my curiosity and I asked him and authorized legal action to prevent the
for a cup of water. They said it was the
to send me a copy of Movies Now. He film from being shown under G or GP rating
within the city limits.
same price as a soda. Is this legitimate?"
sorrowfully told me it was a complete sellout
The columnist answered: "It's strictly
and no copy was available in the company's The Rev. Hoyt White, a member of the business. The drive-in has to get 40 cents
headquarters in the Fox Theatre Building. board, said there were two scenes in the film for that 20-ounce
However, a copy was rounded up in Macon,
from where Jack Herndon, GTC's city manager
that involved nudity and "couldn't be considered
G or GP."
cup, whether its filled
with pop, water or nothing. It all involves
a paper inventory. If 100 cups are delivered
there, was kind enough to send one, The board decided that in this case and to the drive-in by the parent firm, the
posthaste, to the Atlanta requester.
drive-in operator must pay $40. Sere
.Amusement Co. says it has lots of driveins
to service and this is the simplest way
to keep the books.

. . . Betty
'
NEW ORLEANS
Mew employees at Gulf States Theatres;
Georgette Sivilile at the switchboard;
Jcrrv Barnhart in the cashier's department,
working with H. P. Mosley; in accounts
payahle, Ruth Rail has taken Dianne Brandon's
place and in advertising Lila Biglane
has taken over from Judy Bailey. Bonnie
LeBlanci has resigned from the legal department.
Vacationing Gulf Staters are Jim DeNeve
and Bob Boovy . . . Birthday greetings to
Don Woods (jiily 16). GST booker, and to
Nell Glaescu (August 7). cashier's department
. . . Lonnie Davis, booker for GST's
hardtops. will have son Mike at Louisiana
State University at New Orleans this year
Douglas, Lonnie Davis's secretary,
dropped the news item that there will be an
addition to her family, the first, early in
1972.
Bros. . . .
Notes from the WOMPI July 27 business
meeting: Lillian Sherick, president, announced
that the outgoing officers' party,
scheduled for July 31, would be postponed
until Saturday (7) . Winner of the $100
monthly drawing,
. .
a WOMPI International
project, was Gus Trog, Atlanta manager
The agenda of the
for Warner
forthcoming International convention was
read and delegates were elected: Lillian
first Sherick. delegate: Catherine D'Alfonso,
second delegate; Imelda Geissinger and
Delia Favre, first and second alternates . . .
Jean Bode, chairman of community service.
THE
auoHai
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recommended that the club begin its new
year by going to St. Anna's for bingo and
to Charity Hospital monthly to work with
Mrs. Ory. The finance committee recommended
Las Vegas night September 24 and
that the WOMPls work with the Ladies of
Variety on the LV $1,000 raffle . . .
Corinne
Foret, chairman of the social committee, is
planning a Hot Pants contest during the
coming club year.
MEMPHIS
gilly I.ong, Film Transit, has been elected
president of the Memphis WOMPI
Club and named as one of the delegates to
the WOMPI International convention next
month in Toronto, Canada. Lois Boyd, also
of Film Transit and newly elected treasurer,
will be the club's second delegate. Alternate
delegates, elected at the club's August dinner
meeting, are Lois Evens, Film Transit, and
Mai Carper. Lois Evens is the club's new
vice-president and Martha Sappington, Malco
Theatres, is
the new secretary.
Vacationers from Filmrow included Lois
Boyd, on a motor trip to Gatlinburg; Marie
Wilmuth, resting in the Arkansas Ozarks;
Lurlene Carothers, on a trip to Myrtle
Beach, S.C. with her husband. Others:
Leone Cooper and her husband, on a plane
trip to Jamaica for ten days; Deltine Craig
and family, motor trip to Washington, D.C.;
Earlene Evans and husband, motor trip
through Arkansas and Oklahoma.
Genevieve Lovell is the new staffer at
American International Pictures . . Jessie
.
Ray Lucy was back on the job at Malco
after three weeks in a Hot Springs, Ark.,
hospital . . . Happy birthdays to Betty Montague,
Elizabeth Coleman, Lois Evens,
Helen Van Vulpen, Juanita Hamblin and
Martha Sappington, all honored at a
WOMPI party.
Start BOXOFFICE coming
D 1 year for $10 D 2 years for $17 (Save $3)
n PAYMENT ENCLOSED D SEND INVOICE
THEATRE
These rates for U.S., Conado, Pan-Americfl only. Other countries: $15 a year.
Cliff, Gary Wilson Form
Film Agency in Memphis
MEMPHIS—Cliff Wilson, lormeriy with
Morgan American Management Corp.,
which recently closed its Atlanta branch,
and Gary Wilson (no kin), who resigned
recently as salesman for Atco Gibraltar
Corp., in Atlanta, have organized South
Central Entertainment Corp., with headquarters
on South Second Street here in
Memphis.
The firm will serve as a film buying and
booking agency, as an independent distributing
agency and plans to add a shipping department.
The two Wilsons say they will
serve the Memphis, New Orieans and St.
Louis territories.
The return to Memphis is a homecoming
for Cliff Wilson, who was with National
Screen Service here for 25 years. Later he
served as Columbia's office manager and
head booker in Atlanta before going into
service. After completing military service,
he was a booker and salesman under Southern
division manager R. J. Ingram.
The two Wilsons already have moved
their families to Memphis and hope to be
fully established in their new business before
the latter part of September.
South Korean Developing
New Audio-Visual Screen
From Central Edition
FORT WAYNE. IND.—Sung Kul Hong,
principal of a high school in Pyong Taek,
South Korea, visiting here recently, announced
that his invention of an audiovisual
screen usable in bright light is nearing
success in obtaining a U. S. patent.
Hong's screen is based on optical principles
which demand manufacture of a very
precise embossing die unobtainable in
Korea. Several Fort Wayne businessmen
have shown interest in the screen which,
if successful, will be more efficient than
the type screen now used. The latter was
designed to add contrast in bright rooms
but has a rather narrow viewing range. The
local investors are arranging for the inventor
to go to Florida to supervise manufacture
of the needed die.
Hong has been in the U.S. for the past
several months as a student in the Fort
Wayne Bible College.
Refurbished Meralta Bows
From Western Edition
CULVER CITY, CALIF.—The completion
of the refurbishing of the Meralta
Theatre was marked by a week-long celebration
featuring outstanding cinema entertainment.
The marquee of the Jones & Allen
house urged the public: "Hey, Look Me
Over!"
STREET ADDRESS
TOWN STATE ZIP NO
NAME
POSITION
BoXOffice — THE NATIONAL FILM WEEKLY
825 Von Brwrt Blvd., Konjos City, Mo. 64124
U Ol.ECT F.O. THE K..UF.CTU.E.
THEATRE PROJECTION BOOTHS
NEW EQUIPMENT 0. $7500
USED EQUIPMENT o. $2000
BOXOFnCE :: August 23, 1971

!
v^^
OUR 10TH ANNIVERSARY YEAR
Serving the New Orleans and Memphis Territories
NEW-moreHORROR!
MORE SCREAMS!
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THAN YOU'D
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- . . Other
ATLANTA
^ike Potchad prefers being a National
Screen Service salesman to playing with
the Atlanta Falcons. Mike quit the squad
to accept the job with the Atlanta NSS
exchange . . . Greg Dranda. Atlanta actor
spotlighted in a recent edition of After
Dark Magazine, had his long hair cut. much
to the chagrin of his manager, who said that
$2,000 worth of recent publicity photos
henceforth would be useless. Dranda got his
hair snipped in time to start his role in a
picture being filmed in New Orleans.
Les Gurvey, NSS branch manager, and
his family are visiting his mother in Chicago.
From the Illinois metropolis, they plan
to drive to Lake Geneva, Wis., to visit at
the Playboy complex before returning home
Filmrow vacationers: Walter Mc-
Donald, UA office manager; Esther Osley,
E.vhibitors Ser%'icc Co.; Helen McGahee,
Columbia, to Daytona Beach; Everett
Dykes, projectionist for Columbia's Filmrow
o^..^-
•KNOW HOW" is our most importanl
asset

DYIM/VIVIITE!
TOGETHER
'Makes
Hugh
\

. . Mrs.
ATLANTA
(Continued Ironi page Sh-4)
and used hosier>' for the therapy department
Mamie K.. Taylor, one of this city's
mo^t honored women and an honorary
VVOMPI. spoke at the clubs Wednesday
(IS) luncheon at the Atlantan Hotel.
Uonn Davidson, president of Atiantabased
Lion Dog Films, announced his company
will lilm "Honeymoon" in this metropolitan
area this fall. Davidson said the cast
rated."
Howell Haines has assumed the duties of
the newly created position of amusements
editor of the Atlanta Constitution. He comes
here from Birmingham, where he was a
CHARLOTTE
f^s
delegates to the WOMPI International
Convention in Toronto, Canada, next
month, the Charlotte WOMPI Club has
elected WOMPI president Sylvia Todd,
Stewart & Everett Theatres (first delegate)^
and Mabel Long. Columbia Pictures (second
delegate). Alternates are Doris Furr, Carolina
Film Service, and Amalie Gantt, Howco
International.
Sylvia and Lloyd Todd, Stewart & Everett
Theatres, and daughter Robin have returned
home after a week's vacation in the Chesapeake
Bay area of Maryland.
Our deepest sympathy is extended to the
family of Mrs. E. L. (Dorothy) Mitchell.
Mrs. Mitchell, who was associated with
MGM and American International Pictures,
as a booker, died Thursday (5). She is survived
by her husband and son Lee of Charlotte;
two brothers and two sisters of
Greensboro.
tiOCKIMG SERVICE^
"Theatre Booking & Film Distribution"
221 S. Church St., Charlotte, N.C.
Fronk lowry . . . Tommy White
Phone: 37S 77«7
staff
writer and motion picture reviewer for
the News, taking over the position vacated
by Lane Carter, who retired (Lane Carter is
the brother of Atlantan lohn Carter, who
with his wife Ruth, owned and operated the
Capri and Fine Art cinemas before they
were purchased by Savannah-based Weis
Theatres). Haines, a native of Birmingham,
also worked on the Post in that city and
has had radio experience. One of his .selfimposed
tasks was to return to Birmingham
will include George Ellis, Atlanta exhibitor to cover the world premiere Sunday (8) of
and veteran screen and stage star; Millie Columbia's "The Last Rebel," starring
famed quarterback Joe Namath, who was
F-ogo. and Swedish starlet Tanya Hansen.
He added that negotiations are under way
with singer Bonnie Brooks to do the title
injured the night preceding the premiere in
the Detroit-New York game at Miami, Fla.
song and album releases to be coordinated
with theatrical showings of the film. Davidson
Haines said
pall over the
that Namath's absence cast a
proceedings. Reactions to the
said that filming will start in November film, which was filmed in Italy, were some-
and the picture definitely "will not be X- thing less than favorable, according to other
reports. Haines said that Victoria George,
Namath's co-star, filled in as best she could
in "see-through blouse, bikini and plastic
smile." Bob Geurink, formerly the Constitution's
movie editor, will remain on Haines'
staff as part-time movie reviewer.
Bing Crosby Productions
Has Winner in 'Willard'
ATLANTA—Bing Crosby Productions,
ba.sed in Hollywood, is a division of Cox
Broadcasting Corp., which owns and operates
five VHF television stations and four
AM and four FM radio stations in
Atlanta,
Charlotte, Dayton, Ohio, Pittsburgh. San
Francisco-Oakland and Miami.
Cox Broadcasting also owns technical
publishing and automobile auction operations,
56.3 per cent interest in Cox Cable
Communications and Bing Crosby Productions,
a division devoted to program production
and distribution.
In CBC's second quarter and midyear financial
report, dated July 22. it was reported
that the latter division's profits were ahead
of last year, according to J. Leonard
Reinsch. CBC president, who added:
" 'Willard.' a full-length motion picture
produced by Bing Crosby Productions and
distributed by Cinerama Releasing Corp.,
was released in June. Substantial theatre
grosses are being reported in many of the
cities where it has been released. While the
movie can be considered a 'hit.' it is too
early to estimate the degree of profitability."
"Willard" had its world premiere June 10
at the Atlanta Ro.\y. Star Ernest Borgnine
made personal appearances before two SRO
audiences opening night. It ran for six weeks
at the Roxy and took in 555,024 in the first
1 days.
The June 28 issue of Boxoffice bore the
now-famous snarling likeness of Ben, the rat
which stole the picture, as he crouches on
the shoulder of star Bruce Davison. On the
cover was the caption: " 'Willard' Tears
"Em Up!" Two additional pages of advertising
outlining the film's campaign and citing
dollar results to date were carried inside
the magazine.
"Willard" made third place among BoxoiriCE's
Top Hits of the Week in the July
12 issue but dropped to seventh the following
week. In the July 26 issue, it was in
second place just behind "Carnal Knowledge."
In the Monday (2) issue of Boxoffice,
"Willard" led the Top Hits list and made
the Barometer for the first time (Ed. Note:
a film must have had five playdates in cities
reporting gross percentages to Boxoffice to
be listed on the Barometer) with an average
of 534. third best on the business chart.
Mrs. Christine S. Gilliam;
Long-time Atlanta Censor
ATLANTA—Mrs. Christine Smith Gilliam,
city censor here nearly two decades,
died Tuesday (10) in an Atlanta hospital.
Mrs. Gilliam served as censor from 1945
until her retirement in 1964. In late 1960,
a storm broke when, after viewing "Never
On Sunday." a Greek film starring Melina
Mercouri, Mrs. Gilliam banned it from
showing in Atlanta. And in those days a
film had to have her approval before it
could be shown on Atlanta screens.
In the case of "Never On Sunday," she
ruled that the film was "harmful to children"
and that a story involving a "happy
prostitute was not acceptable." This decision
by Mrs. Gilliam led to a series of events
that terminated with duties of her office
being legally abolished.
In May 1961. Fulton (Atlanta) Superior
Court Judge Luther Alverson ruled that the
picture was not obscene and noted in his
decision that it already had been shown in
2,000 theatres in 175 U.S. cities. Although
his decision was overturned, the 1962
Georgia Supreme Court ruling found Atlanta's
censorship ordinance in violation of the
state constitution.
For the next two years, Mrs. Gilliam
acted as "movie reviewer." a title created to
keep her on the city payroll. Before she retired
in 1 964. she recommended that her
office be abolished because it was futile to
attempt "to protect the public against the
impact of obscene movies in the light of recent
court decisions ."
. .
It was then that the office of film censor
was abolished. During her career as censor.
in Georgia—Rhodes Sound & Projection Service, Savannah—355-1321
CARBONS, IrK. I <
*^Box - K. c.d-, Cedor .r-„ii. KnolU, NJ.
'^tf«^ ^ tMtc — ^e'^ u tic C«w'
in Florida—Joe Hornstein, Inc., 759 W. Flagler St., Miami, Fla.
FRanklin 3-3502
in Virginia—Perdue Motion Pictures, Roanoke—366-0295
SE-6
BOXOFFICE :: August 23, 1971

. . and
. . Buddy
however, Mrs. Gilliam had sat through more
than 5,500 films in screening rooms and
theatres. When she finally stepped down,
she voiced this parting shot: I'm not ' going
to see any movies for a while .
get
the taste out of my mouth."
Mrs. Gilliam's relations with exhibitors on
the local level were cordial and most of
them agreed to her excisions without too
much grumbling. They respected her sincerity
and dedication to her job. The 15
years that have passed since her retirement
have brought many changes to the motion
picture industry, many of which she foresaw
and fought against.
Mrs. Gilliam was the widow of former
Atlanta alderman Ed Gilliam, who served
for many years as chairman of the aldermanic
police committee. The alderman substituted
for his wife when she was ill and/ or
had other commitments that prevented her
from attending screenings of pictures on
Filmrow.
Mrs. Gilliam, a native of Ruskin, Tenn.,
was graduated from Centenary College and
received her masters degree from Atlanta's
Emory University. She formerly taught at
Brenau College in Gainesville and was the
first full-time paid director of the League
of Women Voters.
Survivors include one brother.
Terry Kay Given 'Willy'
For Roger Fund Support
ATLANTA—Terry Kay, Atlanta Journal
amusements editor, has been awarded a
"Willy" by the Will Rogers Memorial Fund
board of directors "in appreciation for his
important help."
Kay wrote a column captioned "Something
Worthy in Film Business" for the July
13. 1969. Journal. The column was widely
circulated and gave an inestimable boost to
work being done at the Will Rogers Hospital
and O'Donnell Research Laboratories,
operated by the Will Rogers Fund at Saranac
Lake, N. Y.
Ned Depinet. president of the fund, commissioned
V. James Bello sr., chief barker
1
of Atlanta's Tent 21, to make the "Willy"
presentation to Kay at a testimonial award
luncheon. The affair took place Tuesday
(10) in the club's headquarters in the Fox
1 heatre Building with more than 100 guests
on hand.
Bello. himself winner of a "Willy" for a
200 per cent increase in contributions to
the Rogers Fund while he was area chairman,
served as emcee at the luncheon. A
guest was the first woman ever awarded a
"Willy," Rita Hutchinson of Grant Theatres,
New York City. She's WOMPI chairman for
the Will Rogers Fund drive.
Icing was added to Kay's cake when
Marilyn Craddock presented him with a
certificate indicating that the Atlanta
WOMPI Club was donating a medical book
in his name to the Abe Montague Medical
JACKSONVILLE
paiil Baskin, teenage son of William S.
Baskin jr., northeast Florida district
supervisor of ABC-Florida State Theatres,
scored successfully in his first engagement
as a professional solo entertainer. The newspaper
ads of The Other Inn, restaurant and
night spot at the Capri Motel on Main
Street, invited guests to "enjoy the fresh,
new voice and piano styling of Paul Baskin"
at the inn's nightly dances. After a week's
run as a single, Paul was invited back for a
second engagement by the inn's host Chris
Ganas. A recent graduate of Terry Parker
High School, Paul is to enter Florida State
University at Tallahassee in September.
Playwright Paul Green's historical drama,
"Cross and Sword," is having its annual revival
at the outdoor St. Augustine Amphitheatre,
where it depicts Spanish soldiers
conquering French and Indians in the Florida
wilderness of 1563 . Ebsen,
motion picture and television star, appeared
here in ribbon-cutting ceremonies at the
opening of two new optical shops.
R. L. "Bob" Jones, young manager of
area distributor Rogers Fund chairman for
1971-1972, and John Hubb, ABC Southeastern
Theatres vice-president, who heads up
the 1971-1972 drive for exhibitors in the
Atlanta territory.
Children 'Bulging Walls'
At Jacksonville Series
JACKSONVILLE—The Sunday Times-
Union and Journal entertainment section
for the
15th reported "Happy kids are bulging
local theatre walls, enjoying a series of
Summertime Fun Shows every Wednesday
as the guests of the Florida Times-Union,
Jacksonville Journal and ABC-Florida State
Theatres.
"Children bearing a special coupon
clipped from the Times-Union or Journal
are admitted for 25 cents. As a bonus, they
receive a big free bag of popcorn. Tab without
coupon is 50 cents.
"Admission is limited to those 12 years
and under with parents admitted free. No
teenagers—even when accompanying youngsters
as 'sitters'—are admitted.
"The theatres participating—the San Marco,
Florida and Edgewood—open their
doors at 9 a.m. and the projector rolls at
10 a. m. Boys and girls wanting to join the
film fun should arrive early. Lines run
long."
All three theatres report capacity business
week after week and one of them^—the San
Marco—runs a second show to take care of
its overflow crowds.
A high point in the programs from the
standpoint of attending children is when
the lights go up after a cartoon and race reel
have been shown and the theatre managers
go on stage to present prizes donated by
Library at the Rogers Hospital. Mrs. Craddock
is president of the Atlanta WOMPIs.
Mrs. Ann Smiley was in charge of arrangements
for the luncheon.
theatre, each child receives a ticket good for
participating merchants. When entering the
Also in attendance were Dick Settoon. a chance at the prizes given away from the
Universal exchange manager and Atlanta stage.
ABC-FSIs de luxe Regency Rocking-Chair
Theatre, has been promoted to the city
managership of the circuit's six Jacksonville
theatres. He formerly managed the Florida
Theatre. Gainesville, and later spent a year
in South Vietnam, where he won several
combat decorations as an American soldier.
About $1,400 in receipts were taken at
the Ritz Theatre on Davis Street. Police said
the theatre was entered sometime between
1 and 6 a.m., Saturday (7), by breaking open
the front door. The office then was opened
and the receipts were removed from file
cabinet drawers.
Four new motion pictures were called
"the implausible four" by Charles Brock,
newspaper reviewer, but he liked them just
the same. Wody Allen as the dictator of a
banana republic in "Bananas" unnerved
Brock as did "faher-image Brian Keith of
TV 'Family Affair' fame playing a dirty old
man in "Scandalous John,' " The implausible
part of "Evel Knievel" was its title and "The
Brotherhood of Satan" was a big implausible
to Brock.
Atlanta Theatre to Show
UA's 'Fiddler on Roof
ATLANTA—This city's Waller Reade
Atlanta Theatre is one of 30 theatres in the
U.S. selected to present Norman Jewison's
"Fiddler on the Roof" in its long-awaited
debut.
A joint announcement of the Atlanta
Iheatre's selection was made by Robert
Tarwater, United Artists Southeastern district
manager, and Jon Doyle. Eastern division
supervisor for Reade Theatres.
The Southeastern premiere of the
Mirisch-Cartier production, will be presented
December 14. when the film will
start a roadshow engagement at the Atlanta.
Advance ticket sales and a special boxoffice
will be opened at the theatre following completion
of campaign plans now being formulated
by UA's New York publicity department
and Walter Reade Theatres home office
executives.
Tarwater and Doyle visited Gov. Jimmy
Carter and informed him of the premiere
plans. They were congratulated by Georgia's
chief executive on the selection of this city
and the Atlanta Theatre for this signal honor.
Doyle and Tarwater presented the governor
with one of the internationally renowned
figurines of the "Fiddler on the
Roof" character inspired by the picture and
created by famed sculptor Samuel Bernard].
"The Seven Ups" will be produced by
Philip D'Antoni for 20th Century-Fox.
PROJEQION PARTS & SUPPLIES
REFLEGORS-LENSES-SPEAKERS
ROY SMITH CO.
365 Park St. Jacksonville, Flo.
BOXOmCE :: August 23, 1971

MIAMI
gi'fiire "Two-Lane Bbicktop" opened here,
Womeico Theatres conducted a search
lor 1955 Chevrolets, such as the one featured
in the James Taylor film. Jack Mitchell
of Wometco was in charge of the search
and owners of such cars were guests of the
Hollywood. Fla.. Speedway Saturday. July
} I . when special races were mn at the stockcar
oval. The 1955 Chevrolet owners also
received two tickets each to Wometco theatres
for the Friday (6) opening of the film.
Hal Homstein, president of Joe Hornstein.
Inc.. of Miami, returned from Winder,
Cia.. where he participated in the opening
of a Jerry Lewis cinema for franchisee Lee
Frank. Homstein will be opening another
Jerry Lewis cinema—this one in Snellville,
Ga.. for franchisee Walter Cobb—later this
month.
Wometco's Triple Cinema was opened in
Santo Domingo. Dominican Republic. Friday
(6) with much fanfare. The Vice-President
of the Dominican Republic was present
at the private opening of the theatre the
preceding day, where a cocktail party was
given by Wometco for 700 honored guests.
Marco Gomez and Jack Mitchell of
Wometco Enterprises; Walter Senior,
Adult Theatre Entertains
Kiddies Every Thursday
RIVIERA BEACH. FLA.—Every Thursday
morning the Gamecock Adult Theatre
has an audience that giggles, throws popcorn
and even pulls each other's hair when their
mothers aren't watching.
Of course, these aren't the same customers
who pay $3 to see such epics as "House
of Hooker," "One More Time" and "Fun
Honey." Making up this group are patrons
whose feet don't touch the floor when they
sit in the Gamecock's custioned seats. Most
are less than 10 years old and, according to
Gamecock manager Gary Newman, their
tastes run to horror movies.
Newman has told reporters that his Thursday
morning kiddies shows at the Gamecock
cost him about $50 each. He hands out free
popcorn and candy and free tickets. He
charges it to public relations, sort of an
effort to heal wounds created in the community
about two months ago, when the
Gamecock first began operating here.
Among those baffled by Newman's tactics
of running a Thursday morning kiddies
SPECIAL TRAILERS
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Wometco Commonwealth Corp., and Manford
E. Pickrell. Joe Homstein, Inc., were
all in Santo Domingo for the opening. The
Friday premiere was a sellout and the local
paper, "Listin Diario," heralded the theatre
as the first triplex in Latin America and
the first new theatre in the Dominican Republic
in 25 years.
Eddie and Gwen Myeron of the E. M.
Locw circuit are on a four-week vacation
in New England . . . Ernie and Ann Nolan,
Manor Cinemas, have moved to Fort Lauderdale
Oscar from South Miami . . . E.
Cannington of Florida State Theatres in
Jacksonville was visiting in Miami.
Susan Weinstock, daughter of Ale.\ Weinstock
of Holiday Theatres, is engaged to
Wallace Kleinberg. They will be married
September 18 at the Eden Roc Hotel . . .
Joe Storey, Union Carbide Corp. representative,
was here proudly flashing pictures of
his new son Joe jr. Congratulations to Joe
and his wife Pat.
Wometco Happenings: Happy birthday to
Harvey Fleischman sr., executive vice-president
. . . H. E. "Buck" Price of the purchasing
department left Friday (20) for a
vacation in New Mexico and Colorado.
show in an adult theatre is William Darden,
chief of police.
"I just can't understand what he's doing
from an economic standpoint," Darden told
reporters. Darden said Newman had requested
his department to provide a traffic
patrolman before and after the kiddies
shows.
"We felt by having both us and the kids
there, this would be somewhat of a balance
that they (the theatre management) wanted
because of the adverse pubhcity they had
received," Darden continued. "So we said
'No!'"
The police chief said he believes most
Riviera Beach citizens are against the Gamecock's
mere existence.
"The better citizens of our community
frown when they see kids going in there,"
Darden was quoted, adding, "It's the wrong
atmosphere for children. I wouldn't let my
kids go."
Robert Baldwin, Riviera Beach city manager,
said, "When Mr. Newman called me
about it, it was kind of funny in a way"
referring to the idea of children being
treated to a show in an adult film theatre.
"But as long as there are no pornographic
films or posters in
the theatre while the kids
are there, I certainly couldn't stop it."
Newman, a six-year-veteran in the adult
theatre business, said he's not surprised at
having critics arise in the community over
his new type of programing. However, he
added he's doing everything possible not to
give his opponents a real excuse for criticiz-
After each Thursday morning kiddies
show, Newman says he searches under the
theatre's 77 seats for "stowaways," who
might be waiting tor the adult attractions to
start at noon. He says he plans to continue
the
kiddies shows on Saturdays through the
school year.
"The response has been really good so
far." Newman said, "but there are still some
folks who think we are the dirtiest thing on
earth. Isn't
that really .sad?"
Texas Commission Backing
Search for Fibning Sites
From Southwestern Edition
AUSTIN—Bell County organizations will
be assisted by the new Texas Film Commission,
seeking to establish motion picture
production in the state, with a contest to
find suitable locations, according to Gov.
Preston Smith.
Judges for the contest will include Mrs.
Charles Bybe of Houston, who helped restore
historic buildings at Round Top;
Frank X. Tolbert, Dallas Morning News
columnist, and Warren Skaaren, executive
director of the film commission.
The film commission will cooperate on
the project with sponsors Fletcher Enterprises,
Salado Galleries, the Bell County
historical survey committee and Texas Explorers
Club.
Govemor Smith said that small communities
will be judged on the basis of the
availability of: old homes, buildings and
inns; unusual structures; unfenced rolling
hills and prairies; rivers, lakes and streams.
Motion picture production companies are
especially attracted by full cooperation from
city and county officials, banks, other businesses
and chambers of commerce.
Bell County was commended by Governor
Smith for its leadership in helping call
attention, in a constructive way, to the existence
of the many fine filmmaking locations
available in Texas.
Skaaren said that it was hoped that other
counties in the state would follow suit and
sponsor similar contests to help dramatize
what Texas has to offer in the way of locations
for the pollution-free film production
industry.
Two Elkhart Churches Sue
From Central Edition
ELKHART, IND. — Two churches
Elkhart have filed a suit against the city
of Elkhart and CCG Associates, Chicago,
in connection with the construction of a
motion picture theatre on the city's south
side. The suit requests that two city ordinances
which led to the council's granting
a special use permit to the Chicago firm to
construct and operate a film house be declared
invalid and that the company be restrained
from exercising any rights set forth
in
the permit.
in
SE-8 BOXOFHCE :: August 23, 1971

"
Marine Corps Honors
John Wayne in SA
SAN ANTONIO—John Wayne arrived
here Thursday (12) at the International Airport
and was met by the red carpet committee
of the San Antonio Chamber of Commerce
and passed, with a Marine escort,
through the crowd assembled to catch a
glimpse of him.
Later Thursday he was a guest of honor at
a chamber of commerce reception in the
Gunter Hotel.
During a press conference, he identified
himself as the first great American hero to
whack the villain with a chair, steered clear
of all political questions and said that he was
not a politician, not interested in politics
and was not running for a job and rejected
the labels of super-patriot or far right.
Wayne criticized the movie industry because
it lacks strong leadership as evidenced
by what he termed new style censorship
which allows people to make anything they
want. He said the current wave of bad taste
in films will hurt us at the boxoffice eventually.
Cherishes Oscar Award
Wayne said the greatest moment in his
career after 200 movies and more than 20
consecutive years in the top ten listing of
boxoffice stars was when he was awarded
the Oscar for his role as Rooster Cogbum
in "True Grit." He named that role as his
all-time favorite.
The actor was made an Honorary Marine
and presented a plaque by Master Gunnery
Sgt. Richard Martinez of the Marine Corps
recruiting office here.
Miss San Antonio, Micki Gautney, presented
Wayne with a scroll-shaped plaque in
appreciation of his preservation of the heritage
and history of San Antonio and Texas.
District clerk Elton Cude, representing
Mayor John Gatti, made Wayne an honorary
alcalde (mayor) of La Vallita. And
Frank A. Bennack jr.. chamber president,
presented the actor a certificate as ambassador
at large.
Receives Iron Mike
On Friday he received the Iron Mike
Award at the Marine Corps League 48th
annual convention. It's an award presented
annually for outstanding contributions to the
U.S. and the Marine Corps.
On Friday, too. Wayne toured Brooke
General Hospital at Ft. Sam Houston and
visited with wounded combat veterans from
Vietnam. He also had lunch with basic
trainees at Lackland Air Force Base, thus
visiting all
three major services.
During his visit. Wayne said that he did
not make any money from the film "The
Alamo," which was filmed at nearby Brackettville
in 1959.
He said that the film grossed \5 million
dollars the first time around and that isn't
exactly a losing proposition. He said he
didn't make anything on the film but that
the studio did.
His latest film "Big Jake" has just completed
a run here but "Rio Lobo" was currently
showing at several drive-ins.
In accepting all of the honors bestowed
upon him, Wayne said that it was good to
know "that there's one wonderful city that
still believes in putting God and Country
and other people ahead of our own comloris."
Dallas Board Drops
'Kellerman' Suit
DALLAS — The city film classification
board has backed away from its district
court action over "Who Is Harry Kellerman
and Why Is He Saying All of Those Terrible
Things About Me?" The board dropped
its suit and voted a "suitable with reservations"
classification for the picture Wednesday
(II).
The suit, filed the preceding week by the
City of Dallas on behalf of the board,
sought to restrain the distributors from
showing the film unless it was classified as
"not suitable for young persons." Hearing
on the injunction had been set for Thursday
(12) but by that time the board had dropped
the suit.
Named in the suit were ABC Interstate
Theatres and National General Pictures.
Actual filing of the suit in 191st District
Court had come after Dan McElroy, National
General's attorney, had filed a nonacceptance
notice with the classification
board of its original "not suitable" rating.
"The board voted the suitable classification,
not because members think young persons
ought to see the film but because their
hands are tied by court decisions about what
matters are considered 'not suitable,' " Alex
Bickley, city attorney, told the Dallas Times
Herald after the board had switched its
classification Wednesday.
Bickley and his staff met privately with
the board before that group met publicly
and voted 5-3 to change its classification.
Board members said they made the change
with the understanding that the distributor
would advertise the film with the phrase
"parental guidance suggested."
The original classification of "not suitable"
had been prompted, according to board
members, by "nudity, sexual promiscuity
and obscene language."
If the board had gone through with the
suit, it would have been the first court test
for the classifiers under the revised Dallas
ordinance. The original Dallas classification
board came to grief and to a permanent
ending over a case involving distributors of
"Viva. Maria!" When that case was carried
to the U.S. Supreme Court, the city film
classification ordinance was unconstitutional.
Theatre in Davis Okayed
From Western Edition
DAVIS, CALIF. — The city planning
commission has granted a conditional use
permit to University Mall Associates for
the construction of a "small, family-type
theatre" in the shopping center on Russell
Boulevard.
Houston Police Ready
For Obscenity Drive
HOUSlt)N— Houston police will begin
cracking down on pornography as soon as a
new state law goes into effect .September 1,
Mayor Louie Welch said Monday (9), according
to Gary Christian, writing in the
Houston Post.
Welch denied that the crackdown, coming
near the city election in November, is politically
inspired. September just happened to
be the time the law takes effect, he said.
"I think it's something that should be
done continuously," said Welch. "My personal
feelings have no relation to the law."
The form the crackdown takes, he said,
will depend upon the recommendation of
district attorney Carol S. Vance and William
A. Olson, city attorney.
Acting Under SB 307
One of the major changes made by the
law (.Senate Bill .307) is a provision that allows
city and county attorneys to take action
in cases involving "obscene materials."
"My advice is to proceed against hard
core movies," Vance said.
He said that under the new law a district
attorney or city attorney could obtain a civil
injunction to stop any business involving
pornography.
An injunction could also be obtained
locally against out-of-state operators of
local movie houses.
"I really think that some of the Supreme
Court decisions are going to help," said
Vance.
One decision, he said, allows hard-core
movie operators to be prosecuted.
Another says that before lower federal
courts become involved in the case, movie
operators must show irreparable harm or
bad faith prosecution, if criminal proceedings
are pending. The movie operator must
also show that all state remedies have been
exhausted.
A case brought by a local theatre operator
was dismissed in federal court here last
week after a three-judge panel agreed the
case had not met these conditions.
New Ways to Get Evidence
Vance said in talks with Welch and Olson
he also made them aware of some new ideas
in gathering evidence.
'One of the main problems before was
we could not get hold of the film," he said.
Often, the movie would finish its run and
be gone before the legal process could be
completed to confiscate it for evidence.
He said there is now a method for getting
the movie without confiscation—a camera
device that can take a film of the entire
movie.
"When you put all these things together
and consider the injunctive possibilities of
the local approach." said Vance, "I think it
offers some hope in doing something substantial
in the way of putting hard core
operators out of business.
Academy Award winner Goldie Hawn
will star in "Butterflies Are Free."
BOXOFTICE August 23, 1971 SW-1

. . Ken
. . Eula
DALLAS
paul Chapman sr., Paramounl salesman,
and his wife Joan left Friday for Cherry
Point. N.C.. to spend their vacation with
Paul jr., a major in the air arm of the Marine
Corps. Paul sr. and Jean were looking
forward to their visit with Paul jr.. his wife
Marcia, their daughters Casey and Andrea
and son Paul III. On a similar visit last year,
the two Chapman families rented a plane
.ind flew to the Bahamas.
Congratulations to Joy Surratt. American
International booker, who received word
that she had won a portable AM-FM in the
Will Rogers Hospital drawing . . . Gem
Burns and Evelyn Neeley are quite happy
to have Maudie Vencil working with them.
Maudic started work for Sack Amusement
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Enterprises this week and welcomes all her
many industry friends to drop in to see her
at 1710 Jackson. Gem also announced that
Paul Barber is on the Sack payroll. He's
new to the industry but is catching on rapidly
and Gem says it's a pleasure to have him
on the staff.
Rex Hudson, local office manager for
Associated Popcorn Distributors, is in Mesquite
Memorial Hospital, where he had surgery
Thursday (12). He would welcome
cheery cards from his industry friends.
Dorothy Mealer, Paramount booker, returned
to work Monday (16) after a twoweek
vacation . . . Madec Bradley, another
Paramount booker, left Saturday (21) on a
14-day drive that will take her and husband
Joe to Winnipeg and other scenic spots in
Canada . Leudke of Seagraves was
here this week buying and booking for his
Eagle Theatre . . . Benny Lynch of Film
Booking Office, 500 South Ervay, was happily
telling everyone who'd listen that an exhibitor
had reported he more than doubled
his average night gross with Benny's X-
raled "I Am Curious—Tahiti."
Hillman Brown and his wife were in this
week from Sonora, where they operate a
drive-in theatre. The Browns reported that
their son Robert has set up a drive-in grocery
and snack shop on the far end of their
drive-in theatre area and Robert's business
has been going so well that he often has to
call his dad to come help fry hamburgers.
Mrs. Brown says she will gladly stay and
take care of the theatre while Hillman goes
to help Robert but she draws the line at
frying hamburgers herself.
This area has had refreshing rains lately
and we hope they have been statewide for
the sake of exhibitors who also own livestock
and have been deeply concerned over
their dry water tanks . McKinney
and her husband are moving this week to
Denison, where they have bought a home.
It's within four miles of Lake Texhoma.
where Mac can enjoy fishing anytime he
desires. Eula was secretary to the late Debbs
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Hayle for about 17 years and has many
friends in the Dallas film industry. For that
reason, she likes Denison—only a short
drive to Dallas yet a very comfortable place
in which to live a leisurely life.
"Night of Dark Shadows" will be the last
on the "Dark Shadows" theme for Grayson
and Sam Hall, who were here over the August
7-8 weekend to help promote the picture,
which opened in a multiple booking
Wednesday (11). Grayson is star of the picture
and Sam wrote the script. For the last
two years of the "Dark Shadows" TV show.
Sam was one of three writers who turned
out the daily episode. Grayson entered the
TV series after it had been running about a
year. First theatrical film growing out of
the TV show was "House of Dark Shadows,"
which was released last year—and
now the current film closes the story.
Production of the motion picture
"S.R.O.", which had been under way here
for two months, has ground to what may
be a permanent stop because of cost overrun.
That's the word relayed from Jerry
Schafer, producer-director of Hollywood International
Productions, through a Dallas
Morning News column by William A.
Payne, News amusements editor. Schafer
said the film is being put "on the shelf"
while he and his associates try to devise
shooting methods that will be less expensive
but still acceptable. The film has a plot
based on the real life experiences of actor
Rory Calhoun and himself in shooting a
film in Seattle in 1970.
Alvin's New Cinema Park
To Open Wednesday (25)
ALVIN, TEX. — Construction is in
progress on the Cinema Park Drive-In at
a site on Highway 6, a block east of the
by-pass.
The giant 40x80-foot screen will have
one of the brightest pictures in the Southwest,
thanks to use of a newly designed,
xenon laser lamp. The Alvin Sun, reporting
on the new lamp, described them as "so
powerful that a picture can be shown on
the giant screen in broad daylight."
True hi-fidelity sound reproduced through
RCA and Altec amplifiers will provide
each customer with clear, crisp sound. An
ultramodern concessions stand will be able
to serve 800 patrons in a 15-minute period.
The new drive-in is scheduled to open
Wednesday (25).
Laredo Circuit Is Sued
(Call your Travel Agent)
Over Patron's Injuries
LAREDO, TEX.—A personal injuries
damage suit against Laredo Threatres has
been filed in 111th District Court by Julio
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Gonzalez.
The petition claims that Gonzalez, while a
^yPto€te^n
'
patron of the circuit's Royal Theatre, suffered
injuries to his back and head when he
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2200 YOUNG STREET DALLAS, TEXAS, 75201 TELEPHONE 747-3191 of the incident was given as Nov. • • 1, 1970.
SW-2 BOXOFFICE :: August 23, 1971

Have you played the
MONEY-
MAKERS?
\ J
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1 s(l«mc IifO'.t
illOiJ51»ilLfS>10H«a
Of
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SWINGEHS ONIY 1
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^ounAKE;
NEVER so BOLD!
'
^3J[atbliii

Write
. . The
OKLAHOMA CITY
gill rudgetl. BLB Drivc-ln. Clayton, has
resigned as Clayton's mayor because his
personal business required so much time he
didn't feci he could do justice to the city
job . . . Volney Hamm. Hankins and Mount
Scott drive-ins, l.avvton, was in Oklahoma
City on industry business.
Kdilor's Note for the Record: In correspondent
Eddie Grcggs' reminiscing about
his 1937 meeting with Dewey Gibbs near
Fort Smith, Ark., a couple of facts turned
up wrong in print. To set the record straight:
Dewey was the one traveling for Liberty
Specialty Co.. not Eddie. In fact, the latter
was out of work and was hitchhiking to
Oklahoma City, where his uncle Sam Brunk
was in the film industry, in hopes of finding
a job. Dewey gave Eddie a friendly lift all
the way to OC.
Many film industry friends here were immensely
pleased to hear that M. "Hank"
Yowell had won a car in one of the Will
Rogers Hospital drawings. He's now in San
Francisco with 20th Century-Fox.
New theatres to be placed in operation
this year in this area are Movies 1 and
Movies 2 in Moore, about ten miles south
of here and ten miles north of Norman.
These will be American Automated Theatres'
units, franchised to Western Fidelity
Corp. of which P. M. Williams is president.
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FOR ALL YOUR THEATRE NEEDS & REPAIRS
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915 S. Alamo St.
Son Antonio, Texas 78205
Offices arc in the Citizens Tower Building
at 2200 Classen in Oklahoma City.
Oklahoma Cinema Theatres, headed by
Farris Shanbour, has several new theatres
in the works for this area— all of them to
be opened either late this year or by next
spring. The OCT "new theatre" list includes
North Park Mall Quad, McArthur Park
Cinema Four, Grand Park Cinema Four
and the Surrey Hills Big Si.\ Drive-In.
New on Oklahoma City screens Tuesday
(17) were "Bunny O'Hare," Lakeside; "Fortune
and Men's Eyes," State; "The Light at
the Edge of the World," Plaza-Park Terrace
and Apollo 1; "Wild Rovers," Apollo 2,
Hillcrest Drive-In.
Pete Jiinncll of K. Lee Williams Theatres,
DeQueen, Ark., is recuperating at home
from surgery in Houston. Te.x. He hopes to
return to work in September.
HOUSTON
prank Sinatra, Hollywood singing star,
came here to help a friend who had
surgery Wednesday (11) to correct leg artery
problems. Sinatra left Friday (13) in his
private plane and was expected to return
Monday (16) . . "Doc." with Stacy Keach
.
as Doc HoUiday, opened strong at Loews
State and Sharpstown but a bit weak at
Memorial Theatre. The latter is not considered
good R-rating territory. The film was
held over, pushing "Hunting Party" back to
Friday (20) at Loews State and Memorial.
Actor Tom Laughlin and Delores Taylor,
the "Billy Jack" team, did not appear here
as scheduled Friday (13). Observers here
attributed the failure to appear as being part
of a hassle Laughlin has been having with
Warner Bros., in which he is seeking to
terminate his contract on that company's
distributorship of the film, claiming the film
company hasn't lived up to contract terms.
The film is in a ninth week at Loews Delman.
Michael Greer, a former Dallasite, stars
in "Fortune and Men's Eyes," based on the
play about life in a prison. Wendell Burton
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of Wichita Falls also stars in Ih. picture,
currently at the Gaylynn . . . There's a possibility
that Hollywood singing star Dean
Martin may make five personal appearances
in as many Texas cities. His Houston date
tentatively is October 2 . . . Sammy Davis
jr. and Jack Carter are to appear here
September 8 for the United Fund.
Carlotta Monti, author of the book "W.
C. Fields & Me," was here to publicize her
book which covers the years from 1932 until
the death of the comedian in 1946. For 19
years Miss Monti has been a film inspector
at Technicolor . Cinne Arts Theatre
is presenting eight featurettes—a full three
hours of adult entertainment—and free
coffee
or tea.
Jim Siedown, recently seen in "The Windsplitter,"
filmed in the Houston area, will
direct "Dirty Work at the Crossroads" or
"Tempted; Tried and True" at Theatre
Suburbia.
Interstate Moves Houston
Office to River Oaks SC
HOUSTON—ABC Interstate, operator of
13 theatres in this area, moved its city offices
from the Majestic Building downtown
to the Paladium Bowling Lanes Building in
the River Oaks Shopping Center Sunday
(15).
Art Katzen, city manager here for the
circuit, said the move was prompted by recent
sale of the Majestic Building, which
had housed the circuit's city offices for
more than 25 years. The building has been
purchased by James Lyon, Houston investment
broker. It's expected that the structure
will be razed to make way for another office
tower.
The Majestic Theatre is scheduled to
close permanently late next month.
SAN ANTONIO
^ouglas Travers is being trained for a
managerial position with Cinema Arts
Theatres. Formerly associated with RKO
and with Cascade Movie Studios as vicepresident
and production manager, Travers
also was with the Grand Opera House here.
Tom Powers is city manager for Cinema
Arts, which operates the Texas, Josephine,
Laurel and Woodlawn theatres.
Adolphe Barberio, who has been a staffer
at the suburban Josephine more than a
year, will be leaving to continue his education
at Texas A&M University at College
Station. He will major in biology . . . Mrs.
Mary Emery, who has played in several
movies and appeared on the "I Love Lucy"
shows, returned to Los Angeles after visiting
relatives here for two months.
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The Firestone Service Store near the
Olmos Theatre has a reopening offer for its
patrons: two passes to the Olmos with the
purchase of $25 or more at the store . . .
The Town Twin Smile Club has been added
at the Town Twin Drive-ln. a Santikos operation,
for patrons.
SW-4 BOXOFFICE :: August 23, 1971

—
— ——
—
'Kellerman'TopNew
Film in Mill City
MINNEAPOLIS—Ol a quartet of fresh
arrivals, "Who Is Harry Kellcrman," took
top honors with a solid 320 in its debut
week at the Cooper Cinerama. "Blue Water,
White Death" tallied a dandy 200 in its
bow at the St. Louis Park. But the newcomers
over-all batted only .500; While
there were the two winners, the others failed
to make the grade. "The Red Tent" was
hardly crowded, notching a weak 90 at the
Orpheum. And "The Lickerish Quartet" was
decidedly out of tune at the Suburban
World, the figure there also a 90. Elsewhere,
the only razzle-dazzle was that provided by
"Klute," which jumped from a 175 a week
earlier to a 210 in its sixth frame at the
Academy. The general picture was one of
softness, however, and theatre owners
who never lack for a reason when business
is slack—this time around pointed to pro
football on the livingroom screen, the gridders
in action across the vital weekend.
(Average Is 100)
Acodemy— Klute (WB), 6th wk 210
Cinema II, Uptown The Lost Run (MGM),
2nd wk 140
Cooper Cinerama Who Is Horry Kellerman?
(NGP) 320
Gopher—Summer of '42 (WB), 9th wk 100
Mann— Billy Jock (WB), 1 5th wk 1 50
Orpheum—The Red Tent (Para) 90
St. Louis Park Blue Woter, White Deoth (NGP) 200
State The Anderson Topes (Col), 2nd wk 110
Suburban World—The Lickerish Quortet (5R) .... 90
World Cornol Knowledge (Emb), 6th wk 220
AHA Service Certificate
Is Awarded Wally Konrad
MILWAUKEE—A certificate of appreciation
extending warm regards for his contributions
to the entertainment of so many
handicapped persons and underprivileged
youngsters in Milwaukee has been received
by Wally Konrad, manager of the Mill Road
triplex. The letter, written by Edwin A.
Mundry of the American Hospital Ass'n
(founded in 1898), states: "The Milwaukee
County institutions and departments present
this certificate of appreciation for loyal and
valuable services voluntarily given by Wally
Konrad of the Mill Road theatres."
Wally personally calls upon the county
institutions and agencies, such as the St.
Charles Home for Boys and others, where
he can visit and chat with the children or
grownups. Arrangements are made for
groups of them, up to a maximum of 20
at one time, to come to a screening as his
guests. Naturally, preference is given to
what is considered to be a good family film
and there does seem to be one or more of
them on view at all times at the triplex.
This same Mill Road Shopping Center
(where the triplex was opened last fall) has
been in operation for approximately a year
and only recently the merchants banded together
for another of their organizational
meetings—and elected Wally Konrad as the
first president of the Mill Road Shopping
Center Ass'n. Congratulations are in order
here, too. Of course, Wally has been helping
with the organizational preliminaries and
had been serving as acting president.
Now he's using his show business experi-
ence to help keep things lively at the large
shopping complex. The first big attraction
is the Erasch Bros. Amusement Carnival, to
be set up in the parking lot opposite the
entrance to his theatre. To be known as
"Mill Road Fair Days," the event takes
place September 9-19.
Assistant Manager Faces
Problems on Friday (13)
LINCOLN — University of Nebraska
student Russ Boyte, who's assistant manager
at the Cooper/ Lincoln Theatre, says yes,
feels he was thoroughly initiated during
manager Jay Maness' vacation, which ended
Tuesday (17). The test came Friday (13),
appropriately, as the Cooper/ Lincoln opened
with "The Hellstrom Chronicle," a documentary
based on entomologists' theories
that in.sects ultimately will rule the world.
"We had a good Friday night first-show
audience, when it was discovered that the
film had arrived with two No. 4 reels but
no No. 2 reel," Russ explained.
Of the 300 patrons in the suburban theatre
for the first show and a negligent number
at the second, 65 took advantage of a
refund offer and 60 accepted free passes,
says Boyte, who is grateful that this was a
documentary offering.
Russ, seeking to let top officials know of
the mi,x-up so that the film company could
correct it before Saturday, found district
manager Mike Gaughan had taken his young
son Mike to the Ringling Bros, circus but he
was able to contact Cooper vice-president
Herman Hallberg, in charge of theatre operations.
Hallberg went out to the Cooper,
then left in a few minutes to straighten out
the reel snarl, reports Russ. There was a
brand new print Saturday.
"I guess it must have worked out okay.
Even the boxoffice funds were accurate
after all that confusion," a relieved Boyte
commented.
A sympathetic local industry still had to
chuckle over the affair and the young assistant
manager's "baptism." It's really surprising,
adds veteran Walt Jancke, that it
doesn't happen more often.
Cincy's Tri-State Will
Book for Carrols Units
GREEN BAY, WIS.—Tri-State Theatre
Services, with headquarters in Cincinnati,
Ohio, will book for Carrols Development
Corp.'s new theatres in Wisconsin and Michigan
now under construction, with completion
scheduled for Christmas openings. Syracuse,
N.Y. -based Carrols operates single
and twin hardtops in the East and Mideast
and Tri-State additionally has been booking
for the circuit's new cinema in Evansville,
Ind.. since June.
The Wisconsin units involved are singles
at Wassau and Stevens Point and twin cinemas
at Green Bay. Sheboygan and Appleton.
Michigan cinemas are located at Adrian
(single) and twins at Benton Harbor and
Midland. The houses will have a seating of
approximately 350 to 400.
With these acquisitions, Tri-State is now
booking for 120 theatres in seven states.
he
Rowdies Force Astro
To Cancel Showings
OMAHA— It was anything but a quiet
and calm Sunday (8) for Irwin Dubinsky in
Lincoln and Joe Real, his manager at the
Astro Theatre in Omaha, all because of a
technical problem with the projector that
interrupted the sound of the film "Willard."
The disturbance which followed and the
closing of the theatre for the remainder of
the evening after the 4:10 p.m. performance
prompted a new admission policy, inaugurated
Sunday (15) at the Astro, according
to Dubinsky.
This policy provides that lights will be
turned up at the conclusion of each performance,
the house cleared and then those
patrons buying tickets earlier for the next
showing being admitted. Children under 12
will not be admitted unless accompanied by
an adult. This approach should prevent
young people from coming in for the 1 p.m.
performance and remaining there until 6
or 7 p.m., Dubinsky observed.
Rowdyism Forced Action
It wasn't the technical failure alone,
which might have recurred, but the resulting
rowdyism from young patrons that prompted
closing the Astro for the remainder of
Sunday night (8). Real had to call police
twice for help, in addition to the two offduty
policemen which the theatre in its
downtown area location regularly hires Friday
through Sunday nights.
The first time was around 4:30 p.m..
when police were told by Real that persons
inside were "acting rowdy and throwing objects."
He said his purpose was to make
the police aware of the problem, not create
or provoke an incident. Real, meantime, had
stopped ticket sales for the scheduled 6:15
p.m. show about 5 p.m., telling waiting patrons
in the lobby they could get their
money back.
Arrest Two IS-Year-Olds
One of the off-duty policemen called the
Omaha police again about 5:45 p.m. to help
in moving about 150 persons from the theatre
lobby. Two 15-year-old boys, refusing
to leave and shouting obscenities at the officers,
were arrested. Three other youths, all
16. were arrested outside the Astro when
they allegedly refused to leave the area and
became abusive to the officers, according
to police reports.
Real reported to police that soft drinks
and paper were thrown from the balconies
lo the main floor, toilets were plugged with
towels and debris and potted plants containing
sand were overturned in the lobby.
Police and other patrons leaving the theatre
reported disruptions and noise occurred frequently
throughout the 4:10 p.m. showing
when the sound difficulties occurred.
After all this. Dubinsky reports that "Willard"
is doing top business in Omaha. He
al.so said this was the first time that the
Astro has been the scene of any disturbance,
apparently created by the young moviegoers.
BOXOFHCE :: August 23, 1971
NC-1

MINNEAPOLIS
\^illi };eiierull> fiiii- »oathvr .laliiig construction.
Friday (20) was set as the
debut date for the drive-in being built in
Urafton. N.D.. by Aria Henrikscn, who also
operates the Strand Theatre in Grafton. The
ozoner is called the Stardust 7 . . . Off to
Milwaukee on vacation is Lynn Lulbeik. secretary
to Forrie Myers. Paramount branch
manager. Lynn and her husband will be
visiting friends in Suds City.
Don Palmquisi, 20th Century-Fox
branch, still is trying to figure this one out.
Palmquist. scheduled to visit a local hospital
for a kidney X-ray. woke up that day
with a heavy cold. When he arrived at his
doctor's office to make final arrangements
for the X-ray session, the medic turned to
Palmquist and said: "We can't do it today.
Go home or back to work. You're too sick
to go to the hospital!"
Cytal Huss, Lyric Theatre. Faulkton.
S.D.. reports that he's just completed the
harvest on his king-sized spread. Huss has
2.600 acres planted in wheat, barley and
oats and on another 2.600 acres he grazes
cattle. He reports a bumper crop (and.
asked the Filmrow wit, what's he going to
do with all those bumpers?).
Barb Provo, secretary to Universal branch
manager Frank Zanotti. grabbed a "mini"
vacation—one day ... A twin Jerry Lewis
Cinema is set to open September 15 in the
suburbs south of the Twin Cities, the first
such installation in this metropolitan area.
aioHai
EXHIBITORS!
IN HONOLULU . .
BEST ON WAIKIKI
BEACH!
(Call your Travel Agent)
THE
INDUSTRY'S
"OWN"
located at Highway 1.^ and Cedar Avenue
.South in Burnsville. the theatre is situated
in a rapidly expanding residential-commercial
area. Furthermore, its only competition
in the immediate region is the Lucky Twin
Drive-ln. The JLC will be operated by a
banker and five local businessmen, the latter
reportedly putting up the necessary financing—
$250,000.
Dean L u t z, Metro-Goldwyn-Mayer
branch boss, went to Chicago Thursday and
Friday (12-13) on routine branch business
. . . Chet LcVoir. United Artists branch
booker, headed for northern Minnesota on
his vacation and will get into some golf
tournament action in Detroit Lakes . . . Jack
Hollischer. Columbia branch office manager,
was honored by his fellow branch employees
on the 25th anniversary of his arrival
at the branch. Roger Dietz, branch
head, made the gift presentation on behalf
of all present—a watch. Boxoffice, too,
congratulates Hollischer. one of Filmrow's
most popular figures and with a reputation
as a hard worker.
Myles Carter, head shipper at the National
Screen Service branch, gathered up
his camping gear and scurried up to northern
Minnesota for a couple of weeks in the
wilds . . . Ruth Gilmore. Columbia branch
contract clerk, took off for North Carolina
on her vacation.
Filmrow visitors: Marvin Agotness, Lyric
Theatre. Park River. N.D.; Jim LeTourneau.
State. Windom: Fran Schaeffer. Roxy.
Glen Ullin. N.D.; Don Quincer. Cozy. Wadena,
and Don Buckley. Falls. Redwood
Falls.
Joe Young, Cinerama Releasing Corp.
branch boss, announced that "Willard" has
been set for a September 1 suburban and
neighborhood break, with 12 prints working
in the Twin Cities . . . Harry Goldman.
Warner Bros. Midwest division manager,
was in town from Chicago on routine
branch business . . . Audrey Hagen, billercashier
at the Warner Bros, branch, left on
vacation. She. too, headed for northern
Minnesota. That area is going to be overflowing
with Filmrowites.
MILWAUKEE
^rs. Fern Anderson, who heads the Independent
Film Distributors. 6421 Milwaukee
Ave.. Wauwatosa. reports that the
traffic in motion picture shorts keeps building,
particularly during the summer when
all the drive-ins are operating. She is so
busy with invoicing, reports and bookwork
that there is no time to give thought to a
vacation. Orders for the shorts, "which keep
getting better and better each year." Mrs.
Anderson believes, come from around the
entire state and Upper Michigan.
The latest applicant for a CATV franchise
here is Color-tronics. a north side radio
and TV service, which has become the
1 2th firm seeking a license . . . Questions
"on all aspects of movies" were being answered
by a late-night TV movie host, who
was installed in an information booth at
the ten-day Wisconsin State Fair. He was
Bruce Bennett, on duty from 3 to 5 p.m.
daily in the WISN-TV. Channel 12, booth.
What is the nature of questions moviegoers
put to an information expert'? Bennett probably
will fill us in on some of these for the
next issue of Boxoffice.
Two Wisconsin college students visiting
in Mexico this summer to attend a liberal
education seminar found themselves employed
at $10 a day in bit parts for a new
Brigittc Bardot film. They are Barbra Erickson,
22, and Dennis Rupp. 23. both students
at the University of Wisconsin-Green Bay.
The film is entitled "The Rumrunners," set
in Havana during the 1920s.
Already waiting to replace "The Anderson
Tapes" (Col), about to begin its sixth
week at the UA Mayfair Theatre, is another
GP-rated film, 20th Century-Fox's "Walkabout."
Three screen personalities were on hand
recently to greet visitors and sign their autographs
at the Link Bros, store in Minong.
They were Martin Milner, Kent McCord
and David Hartman, presently seen in the
series "The Bold Ones." The store was observing
its
25th anniversary.
Start Boxoffice coming .
a 2 years for $12 (Save $2) D 1 year for $7
D PAYMENT ENCLOSED Q SEND INVOICE
THEATRE
STREET
These rates tor U.S., Conada. Pon-Amenco only
ADDRESS
Other counrries: $10 a yeor.
TOWN STATE ZIP NO -
Strand Featuring Adult Films
DULUTH. MINN.—A 318-seat theatre
at 1 6 East Superior St.. closed for nearly 20
years, has been acquired by Q. A. Cooke,
manager and co-owner; George Roberts, and
Paul Rubenstein. The new owners have spent
about $90,000 on renovation of the house,
which has reopened as the Strand, specializing
in
SMm
adult films.
NAME POSITION _
Boxoffice THE NATIONAL FILM WEEKLY
825 Van Brunt Bl»d., Konns City, Mo. 64124

Dale H. McForlond Joins
Marcus Theatres Staff
MILWAUKEE— Ben Marcus, president
of Marcus Theatres Management Co., operator
of 40 theatres in the Wisconsin area,
a former president of NATO and one of the
nation's most prominent exhibitors, has announced
the appointment of Dale H. Mc-
Farland to his executive staff. Marcus said
the appointment was the result of the present
and projected rapid expansion of his
circuit in the area in which they now operate.
McFarland is a long-time top executive
with several Midwestern circuits. A native
of Sioux City, Iowa, he served for several
years as advertising manager and film buyer
for the A. H. Blank Tri-States circuit in
Iowa. Nebraska and Illinois. In 1952 he became
general manager of Greater Indianapolis
Amusement Co. and in 1958 became
general manager and head film buyer of
both Greater Indianapolis and Fourth Avenue
Amusement Co., Louisville, comprising
25 theatres in the Indiana-Kentucky area,
with headquarters in Louisville.
More recently McFarland was Midwestern
general manager of United Artists Theatre
Circuit after its acquisition of the Fourth
Avenue group of theatres.
Marcus said that McFarland will headquarter
in the Milwaukee office. He and
Mrs. McFarland have become residents of
the Regency House Apartments on the
downtown lakefront of Milwaukee.
Erika Lees Leaves Warners;
Forms Her Own Company
From Eastern Edition
LONDON—Erika Lees, European story
editor for Warner Bros., has left the company
to set up her own operation as a consultant
for independent producers in London.
In making the announcement, e.xecutive
vice-president of creative operations
David Brown expressed the regrets of Dan
Rissner, director of foreign production, and
himself and wished her well.
On Rissner's suggestion, Mrs. Lees recommended
as her successor Salli Head, formerly
a story editor for Columbia in London.
Miss Head already has commenced
her duties for Warner Bros.
Berger Building Hardtop
GRAND FORKS, N.D.—Berger Amusement
Co.. Minneapolis, has purchased a site
for the construction of a $250,000 showhouse
in Grand Forks, it was announced by
Benjamin N. Berger, president. To be named
the Dakota Theatre, the structure will be
designed by Liebenburg, Kaplan, Glotten &
Associates.
Start Grand Forks Airer
GR.AND FORKS. N.D.—Construction is
under way on a 525-550-car drive-in, located
a mile and half out of the city on Route 81,
according to John Doherty, city manager for
Midcontinent Theatre Co. of North Dakota.
Opening is scheduled for next spring. The
circuit presently operates the Starlite Drivein
and Fox Theatre here.
Organ at Milwaukee Centre Restored
Through Interest of 3 Music Buffs
By WALLY L. MEYER
MILWAUKEE — In Minneapolis, a
crowd had gathered on a blustery winter's
evening four hours before a theatre was
scheduled to open its doors for the first
time. Police reserves were called out to
handle the crowds of onlookers and curious
passersby, while still others sought desperately
to buy tickets. Among the invited
guests were Minneapolis Mayor J. E.
Meyers, Gov. J. A. O. Preus, Lt. Gov.
Louis L. Collins and T. B. Walker, wealthy
owner of the land on which this great new
"monument to motion pictures" now stood
—a $1,000,000 building that was two years
in
construction.
Premiere Feb. 5, 1921
Thus did the magnificent State Theatre
open its eight etched-glass doors Friday,
Feb. 5, 1921, to 1,500 invited guests of
owners Finklestein and Ruben and to 900
ticketholders for the very first show. Seating
capacity was 2,400. Patrons were assisted
to their seats by 20 girl ushers, who
were costumed to look like artists from the
Latin Quarter of Paris—black pumps,
painter's smocks, tamoshanters, gray corduroy
trousers and swagger sticks. A young
nursing school graduate was on hand with
a first aid kit for patrons who might need
such help. An orchestra called Band Supreme
played a piece composed especially
for this occasion, "The State," after which
the band played what the audience wanted:
Jazz. The motion picture was "Mama's
Affair" starring Constance Talmadge. Two
short films and Pathe Scenes followed on
the silver screen. Concert renditions by two
vocalists and a brief organ recital rounded
out the program. As patrons filed from
the theatre "in awe at the sight of the
colors and rococo splendor," another show
was about to be presented to another
capacity house.
Young Theatre Researcher
The young man helpful to us in reconstructing
this scene was Steve Adams, a
22-year-old theatre buff. A native of the
San Francisco Bay area, he became interested
in theatres and theatre organs with
the demise of the Fox Theatre in that city
not too many years ago. He did a research
project on the theatre, became a member
sota, majoring in broadcasting. He won acclaim
for his research on the State Theatre,
which celebrated its golden anniversary this
year. He has, meanwhile, documented other
downtown Minneapolis and St. Paul theatres
for THS. Earlier this year, the society
asked Adams to check out some of the
downtown theatres m Milwaukee. Particularly
sought was the current status of the
Centre and Riverside theatres, regarded as
the city's two major downtown showplaces.
Steve Adams called upon two of his
friends to accompany him to Milwaukee
last March—Norman Gullixson, 22, a student
at the University of Minnesota, and
Paul Wesley, 29, who has been playing
theatre pipe organs for almost ten years.
At the Centre they were cordially greeted
by manager Jack Ringe and assistant manager
Steve Kaniewski. Much to their surprise,
the trio learned the Centre was "one
of the last movie palaces constructed by
the famous brother team of architects,
Rapp & Rapp," in 1931. "In the theatre
world of the '20s, there were few architects
of greater note and fame," declares Adams.
Has 27 Ranks
The Centre's Kimball organ (a 27-
ranker), the largest still installed in a theatre
west of Chicago and east of Oregon,
a portion of the organ originally built for
is
New York City's Radio City Music Hall.
Kimball in Chicago was given the contract
by Samuel Rothaphel (better known as
"Roxy") when he was designing the Music
Hall in 1929. However, the big crash in
November and the subsequent depression in
the '30s slowed the construction of both
the Centre and the Music Hall. Kimball
was forced to turn over its contract to the
Wurlitzer Co. The partially completed
organ was sold to two theatres under construction.
Thus, the Centre became the
home of one-half of the original Radio City
Music Hall Kimball organ.
Cured Dead Notes
The trio's initial visit to the Centre grew
into a project, the purpose of which was to
"record the organ so that should plans for
piggybacking that theatre materialize, the
organ could be documented while it was
there."
still
" During the ensuing weeks they made
several trips from Minneapolis to Milwaukee
and succeeded in curing hundreds
of dead notes on the organ, rewinding
some pipework, cleaning the orchestra pit
and the room just below it. as well as rebuilding
the indirect lighting throughout
the house. On their most recent visit (July),
of the Theatre Historical Society (an organization
they stayed an entire week.
which documents movie palaces of
Reflects Adams, "There is something
about the old theatres and the magic that
the 1920s and is based in Washington,
D.C.) and also joined the American Theatre
they were built for that is attractive to the
Organ Society.
three of us. Yes, they knew what entertainment
was in those days—the '20s—but
Adams moved to Minneapolis in 1969
and enrolled at the University of Minne-
the depression cut it off from this generation.
It's really too bad, you know. Entertainment
in the '20s was a safe and legal
form of escape."
New fields have opened up for both
Norman Gullixson and Steve Adams and
(Continued on next page)
BOXOFHCE :: August 23, 1971 N03

. . Irwin
. . WOMPI
LINCOLN
Jl
Un'l going lo bt the Iwin Varsity aticr
Building, the existing Varsity will continue
to operate, even after Cine 1 and II open.
sa\s Jancke. After the visit of Starsmore
and designer Mel Glalz, Jancke stated that
the community can plan on an opening by
or before September 1. According to the
schedule, equipment will begin being installed
Monday {1}).
It was a 13th wedding anniversary Tuesday
(17) for Everett Cireathouse and his
wife. The couple was honored at a special
dinner Wednesday (18) hosted by Ev's boss
Walt Jancke . . . Larry Starsmore of Colorado
Springs went home briefly from here
before heading for Alaska on a two-week
late summer vacation . . . Also on the vacation
lists were Mr. and Mrs. Russell Brehm
of Douglas Theatre Corp., who spent a
week in Estes Park, Colo., and Jlerman
Hallberg of Cooper Theatre Enterprises,
who told industry friends that he hoped to
spend his holiday at home . Dubinsky
represented Nebraska NATO at the
Mid-Continent NATO conclave in
Milwaukee
. . . Visiting our town recently were
Nat Nathanson, Chicago, representing Allied
Artists, and Glenn Slipper of Slipper
Supply, Omaha. Nathanson, it's understood,
has returned to AA after being with 20th-
Fo.\ in recent years.
Some late summer vacationers include
Cooper/ Lincoln staff members Debi Barker,
cashier, off to Tennessee; Bruce Whitefoot,
usher, heading toward Colorado, and Gary
Cline, custodian, going into Mexico ... As
Nebraska Theatre manager Bob Gash comments,
the university-dominated staffs are
did have its effect on the movie business.
even the better films, such as "Willard,"
which ended a three-week run after Sunday
(22) at the Nebraska.
tres, the Orpheum, which closed early ihis
all. Ihc twin-thcalre facility will be year. At last reports there were several live
entertainment proposals under discussion,
called Cine I and II. reports Walt Jancke,
following the visit here of Nebraska Theatre with some sort of decision promised this
Corp. president I.arry Starsmore of Colorado
month. One is its use as a first-class music
Springs. Until the National Bank of hall. Another is to utilize the facility as a
Commerce takes over the Varsity Theatre center for the performing arts or as a backup
to the City Auditorium and Music Hall
by Mike Fenyo. It also could be torn down
but Downtown Omaha, Inc.. leaders would
like to see the time-worn but still grand old
lady of the past remain intact . . . "Big
Jake" is doing well at the Varsity, says Walt
Jancke.
PES MOINES
Q* N. Robinson sr. is taking over the management
of the Home Theatre in Blair,
Neb. His son recently has been the manager
. . . Jack March of Wayne, Neb., reports
that his brother is taking over management
of his theatres in Le Mars.
Eleanor Jackson, United Artists office
manager, her husband and two boys left on
vacation Monday (16), with a Monday (23)
return scheduled. They planned to attend
the Sidney rodeo and then go to St. Louis
to visit
the zoo and other points of interest.
Margaret Umphress, Universal biller, her
husband and children are on vacation touring
the South, including Arkansas, Texas,
etc.
Chuck Caligiuri, branch manager at Paramount,
and his family left Wednesday (11)
to spend a few days in the Wisconsin Dells.
Josephine Korte, Columbia biller,
that her grandson Mark escaped serious
reports
injury
recently when he was struck by a car
while riding his bicycle in Lee's Summit,
Mo., where he lives.
Dolores Cox, former branch manager's
all getting anxious to return to the books.
That's September 1, so semester exams can secretary at Columbia, has a baby girl
named Jodine Jaey, who weighed in
be over before Christmas vacation . . . The
at five
three-day run of the Ringling Bros, circus pounds, four ounces.
Central States news: Larry Day started a
week's vacation Thursday (12). He stayed
home to care for his wife Olive, who just
returned home following surgery . . . Steve
Blanks reports his wife Judy spent a few
days in Iowa Methodist Hospital for tests
boys of the families will be fishing in Canada
. Florence Work is spending
a few days of her vacation in Kansas
City . . . WOMPI Florence Bundy reports
her daughter and son-in-law, John and Virginia
Redfern, have returned to their home
at Shongum Lake, N.J.. after spending several
days in our town. On their way home,
they stopped in Milwaukee to visit their
daughter Betsy.
Filmrow visitors: E. C. Lund, Lund Theatre,
Viborg, S.D.; John Rentfle, Rose Theatre,
Audubon; C. N. Robinson, Home Theatre,
Blair, Neb.; Jack and Terry March,
with theatres in Wayne, Neb., Vermillion,
S.D., and Le Mars, and Dick Kuhl, Grand
Theatre, Greenfield.
Loews Theatres Building
Fountain Valley Twins
From Western Edition
LOS ANGELES—Ground-breaking ceremonies
have been held by Loews Theatres
in the new Westhaven Plaza Shopping Center
at Brookhurst and Edinger Streets in
suburban Fountain Valley for new twin
theatres to be known as Loews 1 and 2.
Attending the ground-breaking were representatives
of the news media, while participants
in the ceremonies included civic
officials, shopping center development staff
members and, from Loews California Theatres,
Orville Crouch, vice-president and
general manager; Jules Landfield, director
of advertising; division manager Neal
Meyer, and John McSpadden, who will manage
the new twins.
Loews hopes to open the new theatres at
Christmastime, with a gala premiere, featuring
motion picture and television personalities
and with proceeds going to a
Southern California charitable organization
yet to be named.
Milwaukee Centre Organ
Restored by Collegians
(Continued from preceding page)
for Paul Wesley there is new recognition as
a theatre organist. As the result of an allnight
session at the Centre, Paul has a
recording on the market, "Midnight at the
Centre." Bearing the L. C. Whalen Records
imprint, the album is on sale in the Centre
Theatre lobby.
The big event recently for the young
Not yet decided, apparently, is the fate
organist
of one
was Tuesday (17), during the
of Omaha's oldest downtown theaeight-state
NATO Mid-Continent conclave.
but is now home . . . Joel Vandevoort of
The Center Theatre hosted the premiere
the accounting department and Martha Ver
showing of Paramount's "Star Spangled
Meer were married Thursday (5) at the Second
Reform Church in Pella. Attending
Girl" and it was Paul Wesley who provided
the organ recital between 6 and 7 p.m., right
the wedding from here were Mr. and Mrs.
up to showtime. The trio remained in Milwaukee
Earl Lehman, Mr. and Mrs. Roland Mosier,
during the convention and trade-
Mr. and Mrs. Richard Shields, Florence
show.
Work and Betty Hemstock.
LeeARTOE XENON LAMPS
INTRODUCTORr OFFER (LIMITED TIME)
WOMPIs met for a cookout at the home SPOKANE, WASH—One of the corridors
1000 -1600 of Joyce Taylor in West Des Moines
-2500
under consideration by the Washington
State Highway Commission for the
WATTS
Wednesday (18) . . .
$150
WOMPI service chairman
Pauline Mosier left Friday (20) with North-South Freeway through Spokane's
$200 $250
her daughter Sharon Fuller and two granddaughters
near east side would run adjacent to a
to visit her other daughter, Janice drive-in theatre under construction on East
Jurman, in Alexandria, Va. The men and Hawthorne Road.
BOXOFFICE :: August 23, 1971

Auto-Cine Twin Set
For Kalamazoo Area
GRAND RAPIDS, MICH— John D.
"Jack" Locks, president of Auto-Cine,
Grand Rapids, has revealed plans for the
construction of completely automated, ultramodern
twin indoor theatres, Cinema Twin
Theatre 1 and 2, in the Kalamazoo area.
The twin will be erected at the Yankee
Plaza, 6251 South Westedge, across from
Southland Plaza.
Cinema Twin Theatre 1 and 2, to be
owned by Auto-Cine, will be operated separately
from Locks' existing theatres in
Grand Rapids, Muskegon and other west
Michigan cities.
Other officers of Auto-Cine are: Alfred
Pugno, Fremont insurance man, vice-president
of fiscal affairs and treasurer, and
Frank C. Thomas, vice-president of administration
and secretary.
The basic design of the Cinema Twin
Theatre 1 and 2 is in a contemporary manner,
featuring the extensive use of large
areas of glass and brick through the exterior
and lobby areas. The boxoffice and concession
areas will be featured in a neoteric
service island, along with complementing
furniture and custom carpeting completing
the lobby decor.
The two 350-seat auditoriums are designed
to convey a warm, intimate and restful
atmosphere, with extensive use of fabric
and drapes. The seating will feature optimum
distances between rows for easy patron
access.
Each auditorium will be serviced by automatic
projection equipment, which in turn
is controlled by a complicated electronic
system. A free lighted parking area will be
available immediately adjacent to the theatre.
According to Locks, construction of the
theatre is scheduled to start within a matter
of days.
Lee Meredith on Michigan
Tour to Promote Picture
NEW YORK—Lee Meredith, the beautiful
green-eyed blond who co-stars as the
"stacked WAC" in Columbia Pictures' "Welcome
to the Club," departed New York for
a week-long personal appearance tour covering
seven Michigan cities in behalf of the
film's American premiere engagement at
23 theatres throughout the state. Included
in Miss Meredith's whirlwind agenda was a
host of newspaper, radio and TV interviews
in Saginaw, Grand Rapids, Battle
Creek, Kalamazoo, Flint, Lansing and Detroit.
The statuesque (39-24-36) Miss Meredith
will be presented keys to the city by
the mayors of Saginaw and Flint. Among
other highlights is a helicopter tour of
Flint.
"Welcome to the Club," introducing
Brian Foley and starring Jack Warden, is
a satiric comedy of American Army occupation
troops in Japan after World War II.
The $1,000,000 Duck' Is
Final Movie at Victory
DAYTON, OHIO—Dayton's oldest theatre,
the 1,295-seat Victory, was shuttered
Ihursday night (5), leaving Loews the only
major downtown movie house. Schwind
Realty, which owns the Victory Theatre,
plans to retain the front portion of the old
building but wtill raze the rear section for
a parking lot.
The closing was blamed on rising costs
and poor attendance by Jack Keyes, vicepresident,
while president Robert Keyes
noted that the cost of films had risen sharpup
during the first six months of 1971.
Tickets sales, he said, were off 42 per cent.
Ringing down the curtain for the last
time at the Victory was Walt Disney Productions'
"The $1,000,000 Duck." Robert
Keyes commented that Disney films have
kept the theatre alive for several years but
"Duck" did not do well at the boxoffice
and "we figured that if we couldn't make
with Disney in the summer, there was no
use fighting it." Neither of the Keyes would
it
provide a timetable for the razing but estimated
that it would take place this year.
The area will provide parking for approximately
40 cars.
Robert Keyes said the business had been
going downhill for about a year, starting
with another Disney film, "The Boatniks,"
in July 1970. But the Victory's troubles
giving the Victory an exclusive and started
entering into multiple bookings.
"At first," Keyes said, "we did all right
with the drive-ins but more recently we
have been hurting, since people found out
we had to charge for children, while the
drive-ins admitted them free."
Robert Keyes, who contends he has "show
business in his blood," conceded that they
have been fighting a losing battle for years.
Jack Keyes doesn't think that the future
of movie theatres in downtown areas is
hopeless but that some changes will have
to be effected.
"1 can recall," he said, "when we would
have two lines from the boxoffice, one
with tickets extending around the corner
and down First to Jefferson and another
waiting to buy tickets running down Main
to Second and over to Jefferson. When the
two lines met on Jefferson, we would quit
selling tickets."
The old movie fan is gone, Keyes feels.
He believes that today's fan wants to be able
to get his tickets right away, walk in and
see the start of the picture.
"I think we will see smaller theatres,
possibly two or four in one location with
the same attraction. People will be able
to walk in for the start of a film almost at
any time, because the starting times will be
staggered."
Exotic Cinema Debuts
DAYTON, OHIO — "Lord Farthingay's
Holiday" was the premiere attraction at the
Exotic Cinema, which opened recently on
East Fifth Street between Wayne Avenue
and Brown Street, Dayton.
Ohio Protective Laws
Are Unconstitutional
go back farther than that, he said. Difficulties
were encountered when Disney quit
TOLEDO, OHIO—Ohios so-called "protective"
laws regulating female employment
have been ruled unconstitutional by
the U.S. District Court. Judge Don J. Young
handed down the decision on the grounds
that the laws violate the federal Civil Rights
Act of 1964. He said enforcement of the
Ohio law would violate a constitutional
provision that federal laws should take
precedence over any conflicting state law.
The Ohio law in question sets limits on
the number of hours women can work and
the weights they can lift, as well as requiring
that chairs be provided for rest periods
taken by women industrial workers.
Though the decision came in a class
action suit that was filed in 1969 by 336
female employees of a General Motors
factory in Sandusky, it is expected to have
wide repercussions in all fields of employment.
The women charged that GM discriminated
against their sex in hiring, wages
and job opportunities.
In September 1969, WilUam Walker, then
director of the state department of industrial
relations, announced that the state's
"protective" laws for women would not be
enforced but a year later he reversed his
stand and said they would be enforced.
However, GM began following the federal
code after the 1969 ruling.
Judge Young said that the federal Equal
Employment Opportunity Commission in
1969 wrote guidelines which said that laws
such as Ohio's conflict with the Civil Rights
Act in that these "laws and regulations do
not take into account the capacities, preferences
and abilities of individual females
and tend to discriminate, rather than protect."
Ohio is
not precluded. Judge Young held,
from enacting laws setting weight-lifting
and maximum hour requirements. "However,
those laws must apply to males and
females on an even-handed basis," he declared.
He refused to award any damages
to the women.
F. F. Tafelski Is Dead;
Former Theatre Owner
TOLEDO, OHIO—Frank F. Tafelski,
77, former motion picture theatre owner,
died Friday (13) in St. Vincent's Hospital,
Toledo. He owned the former Liberty Theatre,
a neighborhood house at Detroit and
Avondale avenues, for more than 25 years,
retiring ten years ago.
He leaves his wife Olive; a son, James,
and a daughter. Mrs. Marilyn Cochrane.
Building Starts Next Month
KENT. OHIO — A September start is
scheduled for the construction of a $350,000
two-stor>' brick building in Kent, which will
house two motion picture theatres and rental
offices. The structure is planned for an
area behind the east branch of the Portage
National Bank and will have exits on both
East Main Street and Homing Road.
BOXOFHCE :: August 23, 1971 ME-I

. . The
. . Art
DETROIT
^cl Malinas ol Aldcn Smith Enterprises
and his wife Sandra have just returned
Irom their first vacation trip to California.
Ihey immensely enjoyed Universal City.
Disneyland. San Francisco and. in Nevada.
Las Vegas. Mel promptly reported the multitheatre
opening of "The Red Tent" on a
first-run
basis.
Mickey Rose, veteran manager of the
.Adams Theatre, has been vacationing in
Florida. leaving his assistant Tony Cuierriero
in
charge.
Bill
Brown, president of the Fox Theatre,
points out that type gremlins must have
slipped in to work on the terrific business
report.s, printed in our July 19 issue, of his
opening of "Willard" with 850 per cent. It
was erroneously stated that his 5.000-seater
charges 75 cents up to 5 p.m. It's $1.50,
except for the ladies' day policy on Wednesday,
when it is 75 cents for ladies all day,
and the kiddies price is 75 cents at all times.
Raymond Schreiber, second-generation
local exhibitor, has given the final curtain
to his Palmer Park Theatre in Highland
Park, which he built 33 years ago. Despite
good physical condition, the grosses were
not high enough to justify continued theatrical
operation when an oil company came
along with an offer to buy the site
for a gas
station location. He said that limited parking
space and the economic plight of nearby
residents contributed to the doom of one of
the last fine neighborhood-style houses in
the area de luxe Royalc Theatre
built by the Wisper & Wetsman circuit
about two miles away on Seven Mile Road,
closed for a year or more, has been taken
over by the adjacent Grace Ho.spital branch
for special operations . Weisberg's
RGW Enterprises operated the Palmer Park
the last couple of years.
'«R|!>Bll'«'!!IIB!'liaillllHllinillliai|IIIBIIIIBIIII{BIIIIHIIIIIHIIIIIBIIIIIBIIIIIBIIII{HIIIIH{IIIIHIIIIIBIIIIIB{IIIIBin^
CONGRATULATIONS
ART NARLOCK
on the
AND FAMILY
opening of your
EASTLAND TWIN THEATRE
Essexville,
Michigan
and
THANK YOU
RINGOLD
THEATRE EQUIPMENT CO.
PAUL J. VOUDOURIS
(Owner)
952 Ottawa, N. W.
Grand Rapids, Michigan 49503
(616) 454-8852
JOHN KENNY
(Manager, Detroit Office)
32647 Ford Road
Garden City, Michigan 48135
(313) 522-4650, 4651
Welcome to a new film exchange opening
in this area .September 1! The firm is
Bil-Ko Film Distributors of Cleveland and
the manager will be George Rossman, most
recently manager at Allied Artists and an
experienced and popular distributor represcnlative
in this area. The offices will be at
27135 West Ten Mile Road in the Lenox
Building, out in the suburb of Southfield.
Joan Crawford, whose screen career made
history, was in town for a regal visit, while
Sylvia Sidney was here for an event sponsored
by a local department store. Both
commented on their colleague Ann Margret.
currently appearing at a nightclub in
nearby Windsor, Ont.
Rosalind Cash, in town to promote her
film "The Omega Man." was pleasantly surprised
to learn that there is a good biographical
file on her in the Hackley Collection
of the Detroit Public Library. It was
shown to her by the library chief, Agatha
Pfeiffer . . . Downtown showmen are hoping
for good things from the "Detroit Hope
Happening," a sort of street fair and carnival
to be held in the central city Thursday
through Sunday (26-29) to bring more people
to the downtown area.
Irving Goldberg, circuit operator, and his
wife were hosts to some 350 friends at an
outdoor party at their new Bloomfield Hills
home for their son Freddie and his fiancee
Barbara Robinson.
Don Lochbiler, historical writer, gave
some background on what is likely the first
movie shown in this city—via the Edison
Edioloscope. It was shown privately first
at the old Detroit Opera House and then
publicly by manager T. L. Diggins at Pfeiffer's
Park on Beaufait Avenue. This was in
the summer of 1896, making this the 75th
anniversary.
Pictures were shown thereafter
at the old Wonderland Theatre but the first
house devoted basically to films, Lochbiler
notes, came ten years later with the Casino
Theatre.
A "bunch of theatres" is
the way the local
press characterizes the new four-unit
mini-theatre complex being started by Milton
and Louis Weinstein with Irving Gordan
at Telegraph and Ten Mile roads in
the northwestern suburbs.
Mike McLain, manager of the Mercury
(Continued on page ME-4)
BOXOFFICE :: August 23, 1971

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FOR 1971 PROFITS IT'S(^%;-.j^
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MACHISMO
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CLEVELAND
I mden of this city pat Halloran, Bucna Vista district manager,
^ (Call your Trawl Ag«nt) attended the NATO Mid-Conti-
nent convention in Milwaukee Tuesday (17).
In the near future, Halloran will move to
Saturday (14). The young
couple will reside in Nashville, Tenn., where
Paul will continue his law studies at Vanderbill
University.
Chicago to lake charge of a new division
Frankie Avalon, who will celebrate his
for Bucna Vista that includes Chicago, Milwaukee.
.^Ist birthday next month, appeared at the
Minneapolis. Indianapolis. Detroit,
Kenley Theatre recently in "Anything
Cleveland. Cincinnati and Pittsburgh . . .
Goes." Avalon, who has appeared in nearly
and
The BV Pittsburgh office will close
Larry Seidelman, branch manager there,
30 films, hopes never again to be cast
in the youthful, immature type roles in
will move to our town to assume responsibilities
here for Pittsburgh and this city.
which he formerly achieved success. He
prefers to be billed as Frank Avalon and
RKO-Stanley Wamer removed the 35 and no longer wishes to be known as "Frankie."
70mm sound equipment from the now-dark
downtown Allen Theatre and sent it to New
Iron
player,
Eyes
and Jay
Cody,
Silverheels,
featured
the
Indian
Lone
film
Ranger's
York City.
Tonto, were part of the Great Buffalo
Festival presented at Ashland County Fairgrounds
Betsy Livingston, daughter of Jules Livingston.
Columbia division manager, will
through Saturday (21) . . . John
Michael Tebelak,
marr>' Dennis Burlin of University Heights
22, local author of the
December 18.
off-Broadway
town
rock opera "Godspell," was
Edna Charmas, formerly with Warner
in to diiect his musical when it opened
Wednesday (II) at the Lakewood Civic Auditorium.
Bros, and Selected, is now working in the
probation department at the Criminal Tony Laurie, Warner Bros, head booker,
Courts Building.
has returned from his vacation. Two weeks
is a long time for
We will be surrounded
Tony not to be
by "The Sound
on the
of
scene.
Music" as two summer theatres compete
with the same musical this week. Carol
Lawrence will appear as Maria Von Trapp
at Musicamival. while Barbara Eden will Ground Breaking Held
star in the same role with the Kenley Players
in Warren.
For Brighlon Triplex
Norris, Bil-Ko BRIGHTON,
clerk, just returned
MICH.—Ground-breaking
from Lorain Hospital, where she spent several
ceremonies in late July signaled the start of
construction of Krim Theatrical Enterprises'
days undergoing a series of tests.
triplex theatre here. The entertainment
Arthur Treacher had a 1966 London taxi
center is located in the Brighton Shop-
ping Center at 1-96 and Grand River.
at his disposal when he was in town earlier
this summer. The taxi was furnished by its
owner, Carl Fazio of Fisher Foods.
The three-in-one theatre complex is expected
to be completed and operational before
year's end.
Recent MGM visitors: John Pilmaier, district
manager; Cliff Perry, administrative as-
Each of the auditoriums comprising the
Brighton cinemas will have 350 seats, according
to Krim Theatrical Enterprises
sistant. Detroit: Anthony Myerberg, matinee
program director, and his assistant Tom
Boldridge. New York. They were in the city
working with Merritt Sticker, resident sales
Krim, and will feature the
newest automated projection and auditorium
facilities available.
president Sol
manager, setting up a series of children's
matinees for fall.
The $375,000 Brighton development
represents the first of what expected to
is
Jack Kaufman has had a busy week! He be a number of new theatre ventures by
opened an office in the Film Building for
Krim.
his company. Cinepix. He will be distributor
NSS to Handle EPRAD
for the northern Ohio area for Cinema 5, Cannon, Scotia International Films, R&S
Films. GSF Productions and Regency. Coupled
Sales, Distribution
TOLEDO, OHIO—EPRAD, Toledo, has
with this, his son Paul married Jane
announced that agreement has been reached
in principle for National Screen Service
Corp. to handle the sale and distribution
nationally of automated projection equipment
developed by EPRAD.
THE
aiOHai
INDUSTRY'S
EXHIBITORS! ^ '^N"
Al Boudouris, president of
tested the automatic rewind systems
EPRAD.
in the
three Cine-Mini theatres he owns in Toledo.
The equipment permits film to be rewound
BEACH!
automatically without rethreading and is
design."
Youngsfown Planning
Antipornography Push
YOUNGSTOWN. OHIO—Twelve stores
and theatres in Youngstown have been notified
that city officials soon will begin a
crackdown against "pornography in publications
and films." Police distributed copies
of the state law and recent court decisions
defining pornography and Mayor Jack C.
Hunter. City Prosecutor Edward A. Sowinski
and Police Chief Donald Baker, in a
prepared statement, said the success of any
campaign to "abate obscenity" will depend
on the citizens.
.Sowinski said that the city, until now, has
not been able to get convictions but a court
of appeals decision now more clearly defines
"obscene materials." He said the decision
was based on a U.S. Supreme Court
ruling which said pornography is not protected
by the constitutional defense of
freedom of speech and press.
The present approach. Sowinski believes,
will permit operators "to do their own house
cleaning." At least one theatre owner was
reported to be planning to switch from sex
films to foreign art films, while another
planned to close down, he said.
DETROIT
(Continued from page ME-2)
Theatre, watched from under his marquee
as a large array of fire trucks battled a
blaze that destroyed the supermarket next
door—but without disturbing his Sunday
evening patrons or doing damage to the
Mercury. He's a pioneer (40 years in exhibition),
including long stays with United
Detroit Theatres and with Cinerama.
The board of directors of the Ashland,
Ky., Area Chamber of Commerce scheduled
a meeting Tuesday (10) to discuss the feasibility
of purchasing Mid States' Paramount
Theatre in Ashland . . Mrs. Ruby
.
Bell, formerly of Covington, Ky.. has been
named manager of the Kentucky Theatre
in Somerset, Ky.. succeeding Miss Norma
Leveridge. Miss Leveridge was transferred
to the Powell Enterprises home office at
Pikeville. Mrs. Bell, who had been serving
as cashier at the Kentucky Theatre, is a
native
of Somerset.
Robert Mitchum has been set to co-star
in "Going Home" for Metro-Goldwyn-
Mayer.
STOP!
SPECIAL TRAILERS
for
BACK-TO-SCHOOL MATINEES
OR LABOR DAY
Write for Details
ME.4 BOXOFHCE :: August 23, 1971

Have you played the
MONEY-
MAKERS?
AtAPUlttl
UHQENSp)
^^ WILD
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DIAL A
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DETROIT
...ALL FROM
HOLLYWOOD CINEMA ASSOCIATES

Shaft' Runs Up 500
In Cleveland First
C 1 LVEl.AND— -Shaft' became an insiaiii
grossing leader as it bowed in with a
eonipositc 500 at the Hippodrome and Shaker
theatres. Trailing most closely were
"Summer of '42." 350 in a seventh frame at
the Village Theatre, and second-week "Ginger"
at the LaSalle Theatre. "Who Is Harry
Kellerman?". available at the Richmond and
Riverside theatres, put together a substantial
250 per cent first week.
(Average Is 100)
CcdarLec— Dcofh in Venice (WB) 100
Colony, Detroit, Great Northern Cornol
Knowledge (Emb), 6th wk 205
Five theotres The Anderson Topes (Col), 3rd wk. 175
Fox Cedar-Center The Seven Minutes {20th-Fox),
2nd wk 165
Heights Art, Westwood My Secret Lite (SR) .... 1 60
Hippodrome, Shoker— Shoft (MGM) 500
LoSolle Ginger (SR), 2nd wk 275
Richmond, Riverside Who Is Horry Kellermon?
(NGP) 250
Sevcronce—The Hellstrom Chronicle (SR) 130
Village— Summer of '42 (WB), 7th wk 350
Vogue— Evcl Knicvel (AlP), 4th wk 85
World East, World West Bononos (UA),
12th wk 120
'Summer of '42' Keeps Up
Cincy Momentum With 500
CINCINNATI — Evidently
theatregoers
are liking what they sec on Cincinnati firstrun
screens and spreading the word around.
For the last seven report weeks, all firstrun
percentages have been above year-round
averages at the various indoor and outdoor
theatres. For the current report week,
"Summer of '42" was the leader with 500
(in a third week at the Place), followed by
"The Anderson Tapes" with 400 (third
week) at the Carousel. Crowd-pleasing "Billy
Jack" was still a boxoffice power in its 15th
inning at the Studio cinemas, grossing 350,
and "Shaft," fifth week, Grand Theatre,
posted 300.
Albee Evel Knievel (AlP) 125
Ambassador Two-Lone Blocktop 150
(Univ), 3rd wk.
Cine Carousel The Anderson Topes (Col),
3rd wk 400
Grand Shoft 300
(MGM), 5th wk
Hollywood Cinema North, Moriemont Cinema East
Western Woods—MeCobe & Mrs. Miller (WB) 175
Internotional 70 Cornol Knowledge (Emb),
6th wk 200
KLee ARTOE CINEMA CARBONS^
^^
NO PRICE
INCREASE
8 mm xl4- $48.95
lOmtn X 20 $83.05 11mm x 20 $94.60
Lee ArtM Always Offers Full Money Back
If Not Satisfied.
13.6mm x 18 $93.50
We Pay The Freioht - 100 Lbs. or More
Lee Artoe Corbon Co.
ONE
DAY
SERVICE
1243 Belmont, Oiicogo
PROGRAMS • HERALDS
INDOOR & DRIVE-IN THEATRES
THEATRICAL ADV. CO.
24001 Southficid Rood
Southfietd, MIchlgon 48075
Kenwood—Ploio Suit* (Poro), 7th wk 200
Place Summer of '42 (WB), 3rd wk 500
Studio Cinemas— Billy Jock iWB), 15th 350
wk
Times Townc Cinema The Andromcdo Strain
1 (Univ), 1th wk 175
20th Century- On Any Sunday (SR) 200
Horror Duo Does Best
Business in Detroit
DEI ROIT— E.vcept for a double billing
of "Brain of Blood" and "Vampire People,"
which grossed 245 in a first week at the
Fox Theatre, and "Carnal Knowledge," 225
in a fifth frame on the Northland screen,
percentages were on the light side. In fact
three features grossed barely average and
four others failed to climb up to the 100
line.
Four theatres Who Is Horry Kellermon? (NGP) 100
Fox— Brain of Blood (SR); Vompire People (SR) ..245
Grand Circub Big Doll House (SR), 2nd wk 100
Northland—Cornol Knowledge (Emb), 5th wk. ..225
Seven theatres— Big Joke (NGP) 110
Six theatres— The Anderson Topes (Col), 3rd wk. 150
Six theatres— Klute (WB), 4th wk 170
Studio-8— Death in Venice (WB), 3rd wk 100
Studio-4, Studio-New Center Fortune ond Men's
Eyes (MGM) 2nd wk 140
Studio-North This Mon Must Die (AA), 2nd wk. 90
Three theatres The Ponic in Needle Pork
(20th-Fox) 75
Three theatres Two-Lone Blacktop (Univ) 85
Twelve theatres—$1,000,000 Duck (BV) 135
CINCINNATI
J^id States' Beacon Hill Cinema has started
its
policy of showing both new and old
movies which, for one reason or another,
appeal to a small segment of patrons. The
management is quite pleased with the response
to date. Currently, the Beacon is
playing the reissues of Alfred Hitchcock's
"The Lady Vanishes" and "The 39 Steps."
The film colony and area exhibitors extend
condolences to the family of Jim Herb,
former operator of the Franklin Cinema,
Franklin, who died Tuesday (3) following a
long illness.
Shirley Jones, Holiday Amusement office
manager, recently entertained her co-workers
at poolside during a house-warming for
her new home.
Tom Dunn, Universal Southern regional
sales manager, was in town, as were Ohio
exhibitors Wally Allen and Fred Schweitzer,
Springfield, and Ed Payne, Chillicothe.
Saunders Named Sales V-P,
Joe Selame Given Award
By Boston Art Institute
Technicolor, England
HOLLYWOOD—Donald C.
New England Edition
From
BOSTON—Joe Selame, Massachusetts
author, graphic and film designer, was
presented with a Creative Communications
Award by the Art Institute of Boston on division's
June 29, saluting his work in the field of
graphic communications for industry, including
trademarks and film design for
firms such as RKO General's Channel 7
and General Cinema Corp. The Art Directors
Club of Boston honored Selame
with an award for GCC's film leader when
it first was introduced. Also receiving an
award from the Art Institute was Louis
Nizer, famed attorney.
Film Companies Seek
Return of $450,000
COl.UMBU.S— The
Ohio Sundry Claims
Board Thursday (26) will hear the claim of
a dozen film companies contending that the
state .should return approximately $450,000
in cen.sor fees paid during the period when
the now-defunct censorship board was operating.
The state's censorship activities ceased in
the mid-1950s, when the U.S. Supreme
Court ruled that the law violated the freedom
of speech guarantee of the First
Amendment.
Filmakers lost their court fight to get
their fees back. The court found they did
not act within the one-year period required
by state law for recovering fees paid to the
state.
Under the old law the film companies
paid $3 per reel for censorship. The money
went into a special fund "to promote history,
scenic beauties, natural resources and
industries of Ohio."
MAB Glastonbury Project
Questioned by Zone Chief
From
New England Edition
GLASTONBURY, CONN. — Zoning
commissioner Norman Gordon has questioned
the "appropriateness" of MAB
Corp.'s proposal for a $5 million commercial-residential
complex, to contain a motion
picture theatre, on the New London
Turnpike in this Hartford suburb.
Gordon remarked: "The plan is beautiful
and very tempting."
But, he added, it conflicts with the town
plan of development which states that any
commercial development to the Bucks
Comer area should be limited to stores
Linda Hagermann, Universal contract
clerk, has returned from a vacation in England
... Jo Harrison is a new staff mem-
for neighborhood convenience.
ber at Bil-Ko Film Co.
The MAB plan, Gordon continued, involves
"essentially businesses of a regional
nature that would draw people from other
areas and other towns."
The theatre would be the first film outlet
in this town in 20 years. The Lampert
Glastonbury Theatre was long ago converted
to other commercial purposes.
McFarland,
president of the Cinema Systems Division
of Technicolor, Inc., announced the appointment
of Jeremy Saunders as vicepresident
of sales for Technicolor, Ltd., the
London-based operation.
Saunders brings 16 years of experience
the film industry to his new post. He
in
recently produced two films in England
"The Last Romantic" and ""Vanishing Cornwall,"
and prior to that was an assistant
director and film editor.
He was associated with Paramount Pictures
as European post-production executive
and was with EHI as a marketing
executive.
ME-6 BOXOFFICE :: August 23, 1971

. . Cinema
Tri-State Will Book
For Carrols Cinemas
CINCINNATI— rri-Stalc I hcatrc Services
is to book for Carrols Development
Corp.'s new theatres in Wisconsin and Michigan
now under construction with completion
scheduled for Christmas openings.
Syracuse, N.Y.-based Carrols operates single
and twin hardtops in the East and Mideast
and Tri-State additionally has been booking
for the circuifs new cinema in Evansville,
Ind.. since June.
The new theatres involved in Wisconsin
arc singles at Wassau and Stevens Point
and twin cinemas at Green Bay, Sheboygan
and Appleton.
Michigan cinemas are located at Adrian
(single) and twins at Benton Harbor and
Midland. The houses will have a seating
capacity of approximately 350 to 400.
With these acquisitions, Tri-State is now
booking for 120 theatres in seven states.
12-Story Complex Okayed
ROYAL OAK. MICH.—The Troy Zoning
Board of Appeals has approved the
Somerset Inn Motel project, located on the
south side of Sixteen-Mile (Big Beaver)
east of Coolidge. The action will permit the
12-story motel-office-theatre complex to be
built with 400 less parking spaces than required
in the city's zoning law.
COLUMBUS
Qexley 1 and the World are showing "The
Horsemen" . East has
booked the George C. Scott feature, "The
Last Run."
Mrs. Russell W. Neal was elected president
of the Columbus and Franklin County
Motion Picture Council for the 1971-72
term. Board members elected include Mrs.
Reid C. Beem, Mrs. Louis Karlsberger and
Mrs. Vinnie Legg.
A theatre Is planned in the third stage of
development of the $10.8 million Worthington
Square Shopping Center north of suburban
Worthington. The first stage will consist
of stores. The second stage will be a
line of consumer shops. The theatre would
be the final stage. In addition to the shopping
center, a $6.3 million office park is
planned west of the shopping center, which
will be located at North High Street and
relocated Wilson Bridge Road near the outerbelt.
A study of evening business and entertainment
problems in the downtown area
was advocated by William Guthrie, member
of the Capitol Square Commission, at a
meeting attended by downtown businessmen.
A decline of night-time business was
noted by those in attendance.
Wreckers are demolishing the 60-year-old
Hartman Theatre to make way for a parking
lot. Primarilty a legitimate theatre, the
Hartman also played occasional films in its
earlier years. It has been dark for the past
two seasons.
Huge Patron Parking Area
SPRINGFIELD, OHIO — Patrons attending
the recently opened GCC Upper
Valley Mall Cinema I and II will find that
the showhousc is surrounded by a parking
area that can accommodate 5,000 automobiles.
The area is black-topped and is
illuminated by 25 light poles. Motorists may
enter the mall from four entrances on Upper
Valley Pike and two from Ohio 41.
Theatre Had 'Unconditioned' Air
MANSFIELD. OHIO— Mansfielders, approximately
50 years ago. were seeing silent
movies at the Park Theatre. The movie
house was on the site of the present Richland
Trust Building. The Park was among
a half-dozen motion picture theatres operating
in the downtown area at that time.
Electric
fans provided the only cooling during
the summer season.
Barbara Hershey and Robert F. Lyons
will star in Warner Bros.' "Dealing."
COMING SOON:
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Cleveland—Cincinnati
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'Frankenstein's Bloody Terror"
'Horror of the Blood Monsters"
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"Blood of Ghastly Horror"
"Angels' Wild Women"
"House of Savage Women""
"Tomb of Dracula"s Zombies'"
"Nightmare of Blood Bath"'
and
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August 23, 1971 ME-7

The college
contribution
There are two ways to look at it.
There's the contribution the colleges
make to business.
That's crucial.
Business employs about 42% of all college
educated people. It uses their brainpower
and skill in developing new products
and methods. It fills management posts.
In the other direction, there's the
contribution business makes to colleges.
The colleges welcome it. They need all
the funds they can get. They're helping
to prepare leaders for management,
but the cost of this preparation— the whole
cost of education— is going up sharply.
If business wants college talent, it must
keep colleges in business. It can help
finance their need for classrooms,
facilities and especially teachers.
In this light, your aid-to-education
program is an aid to your company.
SPECIAL TO MANAGEMENT-A new booklet
of particular interest if your company has
not yet established an aid-to-education
program.
is a twoway
street
Write for: "THE RATIONALE OF CORPO-
RATE CIVINC," Box 36, Times Square Station,
New York, N.Y. 10036.
College is Business' Best Friend
public service in cooperation witli Tfie Advertising Council and the Council for Financial Aid to Education. 4
!£Ii*/
BOXOFTICE :: August 23. 1971

—
—
—
——
— —
—
— —
—
GCC Buys Back 45,000
Shares oi Its Stock
BOSTON—Richard A. Smith, president
of General Cinema Corp.. announced that
the company has purchased a total of 45,000
shares of its common stock—at $54 per
share—from certain institutional lenders,
and that the .stock will be held in the GCC
treasury for use in acquisitions of theatres
and soft-drink beverage companies.
The stock had been acquired by the lenders
in March 1968 as part of GCC's acquisition
of American Beverage Co. and the sale
and leaseback of four of its beverage plants.
Smith predicted greatly increased earnings
for fiscal 1971, ending October 31. with
revenue expected to reach about $177 million,
up from $159.4 million the preceding
year.
He also said the company plans to open
16 new theatres with 36 auditoriums by the
end of fiscal 1971, bringing the total number
of GCC theatres to 214, with 282 auditoriums.
"Next year's program," Smith added,
"will probably add some 25 to 30 new
shopping center units, all of them with
multiple auditoriums,"
Paparazzo-Heritage Gets
Southbury Theatre Okay
SOUTHBURY. CONN.— Permission to
build a theatre and a car wash near Heritage
Village Green was granted to the Paparazzo-
Heritage Corp. late in July by the Zoning
Board of Appeals by unanimous decision.
Although there was no strong opposition
voiced about the theatre at a July 6 public
hearing, some criticism had been aired by
elderly residents at the condominium development.
The theatre, they claimed, would
mean a place for area youths to congregate
during evening hours,
John Thompson, chairman of the zoning
board, explained in a prepared statement
that a film theatre "constructed in accord
with designated set-back dimensions, drainage,
sewage and other site-specifications,
would, in the board's opinion, constitute a
reasonable, logical and proper adjunct to
the commercial complex."
RHODE ISLAND
^he SBC Management Corp.'s Castle Cinema.
Providence, has announced a new
$1 admission policy in effect for Mondays
through Thursdays. The tab is
all
seats.
applicable to
A section of the Providence loitering
ordinance, which makes it an offense to
anyone to stand on any footwalk, sidewalk,
parking lot, doorstep or in any doorway so
as to "disturb or annoy passersby or persons
residing or doing business in the vicinity
thereof," has been held unconstitutional,
for vagueness, by the Rhode Island Supreme
Court.
'Daughters of Darkness Scores Big
500 in Boston Debut; 'Panic 380
BOSTON—Howard Zuker, president of
Gemini Pictures and a native of Boston,
came here to see his company's "Daughters
of Darkness " open at Ben Sack's 4,400-scat
Music Hall and was rewarded with a 500
first week. Even though all other first runs
playing here grossed above average, this
500 percentage was Boston's best for the
report week. Second-week "Panic in Needle
Park," which also has Boston ties (sec
Boston column in this section) ran up a
strong 380 that was good enough to win
No. 2 ranking for the drug scene film. Also
in the thrice-average class were sixth-week
"Carnal Knowledge," 300, Paris Cinema,
and first-week "Doc," 300, Cheri Two. Behind
this top quartet came seven pictures
grossing in the 200s and eight in the 100s.
100)
Center—Night ot Dork Shodows (MGM) MO
Charles On Any Sunday (SR), 2nd wk 125
Chen One—Summer of '42 (WB), 15th wk 240
Chen Two—Doe (U A) 300
Chen Three The Ponie in Needle Pork
(20th-Fox), 2nd wk 380
Cinema 733 Investigation of a Citizen Above
Suspicion (Col) 130
Circle Cinemo Ploio Suite (Para), 7th wk 140
Exeter— Blue Woter, White Deofh (NGP),
10th wk 125
Kenmorc^Thc Clowns (SR), 2nd wk 150
Loews Abbey One The Hellstrom Chronicle
(SR), 4th wk 200
Loews Abbey Two The Devils (WB), 3rd wk. ...250
Music Hall— Doughters of Darkness (SR) 500
North Station Cinema, Symphony Cinema Two
The Sensuolly Liberated Female (SR), 3rd wk. .140
Pons Cinema Comal Knowledge (Embj, 6th wk. .300
Pork Square Cinema The Queen (SR), 2nd wk. .115
Pi Alley—McCobe & Mrs. Miller (WB), 5th wk. . . .250
Savoy—Shaft (MGM), 4th wk 270
Soxon— Klute (WB), 7th wk 200
West End Cinema Moid in Sweden (5R) 200
"On Any Sunday' Booming
350 in Hartford Opening
HARTFORD—-On Any Sunday," the
film about motorcycles and their riders,
outdrew and outgrossed all Hartford competition
during the report week. "On Any
Sunday," in its first week here at the Cinerama
Theatre, grossed 350 as compared to
275 for "Carnal Knowledge," third week.
Mall Cinema and Paris Cinema I, and 175
for newcomer "3-Cornered Bed," the next
highest films on the Hartford barometer.
Art Cinema 3-Cornered Bed (SR) 175
Berlin Cine I—The Horsemen (Col) 1 25
Berlin, Manchester, Meodows— Evel Knievel (AlP) 150
Burnside, Pons Cinemo II— Klute (WB), 6th wk. . 80
Cinema I, East Hortford Cinemo I Summer of
'42 (WB), 5th wk 60
Cinemo II, UA Theatre East The Anderson
Topes (Col), 3rd wk 115
Cineroma On Any Sunday (SR) 350
Elm—Who Is Horry Kellermon? (NGP), 2nd wk . . 70
Molt Cinemo Porib Cinema I Carnal Knowledge
(Emb), 3rd wk 275
Newington The Lost Run (MGM), 3rd wk.
50
"Willard' Five-Times- 100
In First New Haven Week
NEW HAVEN—A — twosome of formidable
boxoffice power "Willard" and "The
Hellstrom Chronicle"— paced the four new
arrivals and eight holdovers. "Willard"
grossed a mighty 500 at the Roger Sherman
and the Bowl, while "The Hellstrom
Chronicle" built up a 300 first-week at
Showcase Cinema I. The 275 for "Carnal
Knowledge," fourth week, Cinemart, repre-
scnted peak business among the holdovers.
Cinemort—Comal Knowledge (Emb), 4th wk 275
College Lowmon (UA), 2nd wk 50
College Street Cinema— Unmon, WIffcring and
Zigo (Poro), 2nd wk 60
Crown—Cen»orjhip in the U.S.A. SR:, 2nd wk ..175
Roger Sherman, Bowl— Willord (CRC; 500
Showcase Cinema I—The Hcllstrom Chronicle {SR) 300
Showcase Cinema 11— Summer of '42 (WB),
7th
Showcase Cinema III — The Seven Minutci
(20th-Fox), 2nd wk e.0
Strond, Post Night of Dork Shodowi (MGM) .... 75
Summit Evel Knievel (AlP) 175
Wholley The Anderson Topes (Col), 3rd wk 150
York Square Cinema Friends (Poro), 2nd wk. ... 70
HARTFORD
pobert P. Butler, formerly with Redstone
Theatres at Lawrence, Mass., and
downstate Orange, has been named managing
director of SBC's Cinerama in Hartford,
He succeeds Allen Levy, now in a
similar niche at SBC's newly opened Plaza
cinemas l-II-IH, Waterbury.
The talk in Hartford political circles continues
to say that Ted diLorenzo has a good
chance to get the Republican party's nomination
for mayor this fall. He is son of the
late Connecticut industry pioneer A. J.
diLorenzo and nephew of industry pioneer
M. J. Daly, president of the Hartford-based
Daly Theatre Corp, Ted, an attorney, is a
former Republican town chairman.
The Queen Plaza Cinema, Southington,
distributed passes to "Willard" in a promotion
pitch with the Queen Plaza shopping
complex. An aide in mouse costume made
the distribution.
Perokos Circuit Closes
New Haven Booking Office
NEW BRITAIN, CONN.— Perakos Theatres
Associates, independent Connecticut
circuit, has closed its New Haven booking
office.
Bill Jenkins will be handling buying and
booking for the seven indoor theatres and
two drive-ins, succeeding Mort Katz, who
resigned.
Sperie P. Perakos, circuit vice-president
and general manager, told Boxoffice that
Max Hoffman, who was also assigned to the
New Haven office, will remain in that city,
taking care of the State in Waterbury, Capitol
in Milford, B&Q Theatres and his New
Haven real estate interests.
New Twin in Worcester
WORCESTER, MASS.—The Beacon
Construction Co. and the Berenson Corp.,
joint developers of an unprecedented $100
million downtown commercial-shoppingparking
complex, have announced plans for
inclusion of a twin motion picture theatre
facility. The entire tract covers some 34
acres.
BOXOFFICE ;: August 23, 1971
NE-1

BOSTON
^eii Robinson, popular sales manager at
United Artists, caught pneumonia
while he was in the Newton-Wcllesley Hospital
for surgery, thus prolonging his stay.
However, he was expecting to be home
several days before this column appears in
Boston.
Barbara Pearlswig, Paramount contract
clerk, is flying off today (23) for San
Diego, Calif., to visit a girl friend of her
college days. The trip will include a side
expedition by the two girls to Mexico, with
a stop at Caliente and a peek at the
gambling casino, where, Barbara hinted,
they might linger awhile (happily, we hope).
"Panic in Needle Park," the 20th Century-Fox
release now at Ben Sack's Cheri
complex, has a special interest for Boston
theatregoers: the cast includes Kitty Winn,
a Boston University graduate, and Al Pacino,
both of whom appeared in many
plays at the former Charles Playhouse here.
Phil and Eadie Scott, proprietors of the
Pembroke Cinema, celebrated the first anniversary
of their opening the theatre Saturday
(7) with an after-the-show party for
their employees and friends. Phil was
quoted as saying that business is "better
than ever," especially with pictures like
"Ryan's Daughter" and ".Summer of '42."
Boston-based General Cinema Corp. announced
that with the opening of its cinemas
I and II at the Beaver Valley Mall in
Pittsburgh, Pa., Wednesday (II) it has increased
its operating units to 213 in 30
states. These 213 units contain 281 screens.
The two new Beaver Valley Mall cinemas
are GCC's first indoor theatres in the Pitts-

ROUNDABOUT
Mothing bordering on a solution of the
complexities facing film exhibition is
yoing to come about
while the constant in-
^^^^-^' fighting of the indus-
/
^Vr \ ""y continues. Noth-
\ ^^ V'-^^'i '"S bordering on a
l«j^fe*

ROUNDABOUT NEW ENGLAND
-By
(Continucd from preceding page)
us his boxoffice statenieni with a prideful
Nourish. But he shirks when we ask him
how many admissions does the statement
reflect?
Loews. Warners, et al. knew what theatre
admissions meant to the fixed-income family
of the 19.^0s and the 1940s. Scaling
was geared to the community; not the community
to the scaling.
Senior citizen admissions, in their own
way. are well and good. So. too. are group
sales. But these in themselves are not necessarily
full-dress substitutions for week-long
profitability. Senior citizens aren't about to
pay to see movies seven days a week. And
group sales themselves mean added staff personnel.
Kiddies shows? They're part of a legendary
past. We talk lo showmen in too
many cities and towns and we learn that
Saturday and Sunday matinees can't be expected
to pay for themselves—unless there's
a concerted effort for businessmen-merchant
cooperation. This. too.
takes time.
Isn't it time for distribution and exhibition
to look at the bo.xoffice pace in proper
perspective? Isn't it time for distribution to
assure exhibition of a constant flow of
product? Isn't it time for the creative elements
to stop patting themselves on the
back for a single project a year and start
turning out a proliferation of attractions?
Distribution tells us that the creative elements,
traditionally, are erratic in their
modus operandi. Given the proper script.
the creative elements will work, will turn
out perhaps even blockbuster-calibre. And,
says distribution, the source of material is
extremely limited. Just so many people are
gifted enough, talented enough. One must
await the artist's pleasure.
So we have hundreds upon hundreds
spanking new theatres opening across the
land. More often than not. these new showcases
"premiere" with already tried product.
There's simply not enough in the new, unreleased
category.
We talk to these new theatre owners
many of them under the umbrella of minicine
franchises—and we ask them whither
one goes in the market place? They look
askance and say meekly, er. product, it'll
come along.
But nothing happens unless one makes it
happen. We're not promulgating the tossing
of bricks at glass windows. But we are urging
regional and national meetings on a
regularly scheduled basis to look into
ALLEN M. WIDEM-
sources of film supply, to explore the best
and proper ways of selling this supply. It
shouldn't be relegated to sporadic gatherings.
Everything in this business relates to the
local level. And. forthwith, we ask locallevel
exhibition when was the last time an
earnest effort was made for a thinking session,
with circuits and independents in unison,
calculated to bring into play a plan or
policy for meeting current industry problems?
The National Ass'n of Theatre Owners
has done a fine job of bolstering exhibition's
morale. But the task of molding industry
opinion and push lies with local-level exhibitors.
Nobody in his right mind can expect a
single film, even "Love Story." to carry the
entire industry endlessly. Exhibitors must
consult the product chart and determine
what'll "go" and what'll not "go" in months
immediately ahead.
Perhaps in the long ago—before the spinoff
of the circuits from distribution/ production
ties—there was a semblance of permanency,
of confidence.
But we can't live on memories. We must
accept changing tides, moving trends, and
go on one's instinct. Nobody knows the
local-level audience as well as the local-level
exhibition ranks. And meetings, conducted
perhaps several times a month, could well
clear the air, could set the local-level elements
on a more profitable course.
But to dawdle in lethargy, in apathy?
This is not the credo of showmanship, of
motion picture showmanship!
called several times to the parking lot of
the Fox Twin theatres when patrons complained
of thefts from their cars, the management
stationed an employee on the theatre
roof to watch the parking lot.
He got immediate results as several
youths were observed loitering in the lot
and the lookout saw some of them break
into a car. He called police, who apprehended
two boys, 15 and 19, and recovered
a camera, stereo tape deck and several cassettes
reportedly taken from a car owned by
Roger H. Davis, a theatre patron.
The 15-year-old was turned over to juvenile
authorities and the 19-year-old jailed
on burglary charges.
Tuesday Double Bill For $1
BRAINTREE, MASS.—Carrols Theatres'
Plaza I-II complex, playing Columbia's
"The Owl and the Pussycat" and National
General's "Le Mans," respectively, advertised
a special Tuesday 1 p.m. matinee,
charging $1 for all seats.
Carl D. Jenson Retires
From Hartford Courant
HARTFORD—Carl D. Jenson. promolion
and publicity director at the Wall
Disney Studios. Burbank. Calif., in the
1930s, has retired as real estate editor of
the Hartford Courant. He joined the local
morning daily in 1941.
Jenson's wife, the former Mary Goodrich,
is a one-time story researcher for the
Disney organization.
NEW HAVEN
T eonard Sampson, Robert Spodick and
William Rosen, partners in the recently
opened cinemas I-II, Groton, have named
David Sandlin as resident manager.
A continuing downward trend in admission
prices— geared to bolster midweek
business—finds Mini-Cine I-II, New Haven,
dropping the boxoffice tab to 75-cents, with
$1.50 admission in effect for weekends. The
99-cent figure seems to be gaining favor
with many independent showcases as a midweek
boxoffice incentive, regionally.
MAINE
n rural central Maine school district
comprising 1 1 towns between Waterville
and Belfast—has joined the Pine Tree
state industrial trend towards the four-day
week. Starting next month, the area's 1.100
students will be in class Mondays through
Thursdays. The movie is believed to be one
of the first in the country. Area exhibitors
can be expected to program their screens
Roof Lookout System Gets for the three-day weekends.
Quick Results at SA Fox
From Southwestern Edition
Quebec Province Approves
SAN ANTONIO—After police had been
Seven Cine-Parc Permits
Jan Michel Vincent will co-star in "Going
Home" for Metro-Goldwyn-Mayer.
From Conodion
Edition
MONTREAL—Seven cine-parc permits
have been issued by the Quebec government
for the construction of open-air theatres
in the province. They are to be located at
St. Georges de Beauce; Bromont in Shefford
County; Chateauguay; Joliette; St.
Mathieu in Laprairie County, and at Montmagny
and Ste. Luce in Rimouski County.
The permits were issued following examination
of documents by the cine-parcs
consultation committee of the cultural
affairs ministry. The permits were issued
according to the development of the territory
and other applications are under study.
The cultural affairs department now has
issued 24 permits for open-air movies in
the province. Thirteen of them already are
in operation and five are under way. Six
others have not yet started building.
Profitable Summer Festival
NEW HAVEN—Sampson & Spodick
Theatres reported a brisk boxoffice response
for the Lincoln Theatre Summer Film Festival,
featuring 33 top-rated foreign and domestic
classics over a 42-day span.
NE-4 BOXOFFICE :: August 23. 1971

Don Barnes' Programs
Score in Northwest
VANCOUVER—While other would-be
entrepreneurs are vainly trying to set up
film festivals. Odeon's Don Barnes puts
together cultural combos and packages
which not only do business at the Varsity
and Dunbar locally but are sent out on the
road to Victoria. Calgary. Duncan and even
to Prince George. There, where the attractions
play to miners, loggers and other
rugged outdoor types in the biggest (35,000)
frontier boom town in the Northwest, the
showings actually draw larger audiences
than in Vancouver.
Barnes' latest, the ninth annual film festival
at the Varsity, which ran from July 16
through Monday (2), is slated to open the
new Odeon Twin at Victoria later this
month.
In spite of playing during the most prolonged
heat wave in recent history, the 18
first-run and three repeat programs played
to
capacity most of the time—and near-full
line
after many a stirring heat.
'Mahoney's Estate' Set
For September 1 Start
TORONTO—Filming of "Mahoney's Estate"
is slated to start September 1 at the
Studio City backlot in KIcinburg near Toronto
and casting for the production is now
under way. The Canadian feature will be
directed by Harvey Hart ("Fortune and
Men's Eyes"). "Mahoney's Estate" will be
produced by and will star 29-year-old
Montrealer Alexis Kanner, who made his
feature film debut in the award-winning
"The Ernie Game."
Budgeted at $500,000. "Mahoney's Estate"
will be financed by Robert Lawrence
Productions, Toronto; Kanner's own firm.
Topaz, and the Canadian Film Development
Corp. RLP president John Ross is executive
producer and the screenplay is by Terry
Hefferman and Kanner.
Canadian distribution of the featurelength
film will be by International Film
Distributors. IFD president Nat Taylor owns
Studio City.
Cinema h Cinema 2 in Oshawa, Ont.
Opened by Famous Players Canadian
OSHAWA, ONT.—Famous Players Canadian
Corp. recently opened a twin-cinema
in Oshawa, located some 40 miles east of
Toronto. This is one of several new dual
auditoriums currently being constructed by
Famous Players in its continuing expansion
program.
Cinemas 1 and 2 are housed in a freestanding
building at the southwest comer of
a new shopping complex. Both auditoriums
seat 500 and feature continental seating,
with side aisles only. Clean architectural
lines and pleasing decor are evident, along
with careful color coordination throughout.
One entrance to the cinemas is off the
main mall. This spacious area houses an
open, floating-island-type boxoffice, colorcoded
for each theatre operation. A floor-toceiling
glass wall fronts on a parking lot
area of the plaza. Immediately in front of
the theatres, steps lead up from the parking
area. The glass front provides a particularly
inviting view of the interior from this
point.
Follows Canopy Contour
A curved sign, which provides for changeable
lettering, follows the contour of the
canopy above this entrance from the parking
lot entrance. The main entrance is from
Hanging Oval Dnuns
Illuminating this lobby area are two hanging
oval drums, color coordinated with and
identifying each auditorium—burnt orange
for Cinema 1 and a delicate shade of
fuchsia for Cinema 2. Circling each of these
sculptured drums to provide illumination for
the lobby are over 100 exposed-filament
incandescent bulbs.
The lobby features luxurious Wilton carpeting
in a rich design of medallions in red
on a mottled grayish-brown background,
with the same theme carried out throughout
the foyer and both auditoriums. The back
walls of the theatres have been covered with
colored burlap and stained wooden slats.
Cinema 1 has fiberglass seating in burnt
orange, upholstered in charcoal gray, while
Cinema 2 has similar seating in fuchsia, also
upholstered in charcoal gray.
A unique screen presentation in Cinema 1
consists of projected slides from the booth,
creating a psychedelic lighting effect on the
transparent front curtain. Side wall panels
of coordinated sculptured styrofoam in
colorful design form a startling relief to the
charcoal gray background. Side wall panels
in Cinema 2 present various-sized abstract
color coordinated squares highlighting the
charcoal gray background. This motif is
carried forward to the screen and proscenium
opening, where strobe front lighting,
also controlled from the projection booth, is
tied in with the movement of the multicolored
panels.
Construction was supervised by R. Kressin
of Famous Players and architect was G.
Nash of Bregman & Haman. Toronto.
Photography Is Completed
On 'Another Smith' Film
VANCOUVER—Another Smith Productions'
"Another Smith for Paradise" has just
completed shooting in Vancouver under the
direction of Thomas Shandel, who also
wrote the original Canadian screenplay.
Produced by James Margellos, "Another
Smith for Paradise" features Henry Ramer,
Frances Hyland, Pia Shandel, Roger Dressier,
Harry Saunders, Vladimir Valenta, Otto
Lowy, Frank Lewis and Sam Payne.
"Another Smith for Paradise" is set in
present-day Vancouver and is the story of
Harold F. W. Smith, a powerful and prominent
wheeler-dealer (bom Harold "Sonny"
Shewchuk in the depression-tom north end
of Winnipeg), his beautiful wife Marie and
houses all the time. Critical as well as audience
approval gave Barnes a backlog of sure
winners for regular runs over the winter
months.
Leading off to tumaway business with
"Death in Venice" July 16. the programs
in order were: "A Severed Head." "Kcs."
'Before the Revolution," "Wanda." "Dirty
Mary." "Pigeons." "The Milky Way." "Ada-
the enclosed mall, also with a changeableletter
len 31," "Capricious Summer." "The Ritual."
sign above it.
"Leo the Last." "Carry It On." "Le
The spacious foyer which leads from the
Voyou." "Festival," "The Clowns," "The
entrance lobby is two stories in height,
Conformist" and "The Projectionist." The
her artist lover and a radical daughter. Lily.
exquisitely designed with curved walls. An
successful Luchino Visconti retrospective
Director of photography for the picture
programs included "Boccaccio 70." "The
extremely attractive curvalinear confection
was Mike Lente, with Evelyn Roth in charge
is bar, 22-feet in length, centered between
Stranger" and "The Dammed."
of costume design.
is
Definitely it was Don Barnes" lucky time,
"Another Smith for Paradise" is budgeted
equipped with a Cretors Diplomat floor
as it is reported he also was having a very
at $200,000 and is being financed by Slocan
model corn-popper with pump, a "selfserve"
butter popcorn merchandiser and two
good month at his hobby—improving the
Productions. Astral Films and the Canadian
breed at Exhibition Park Race Track, where
Film Development Corp. The feature film
the entrances to the two auditoriums and
he was in regular attendance in the payoff
drink-dispensing towers.
will be released in Canada by Astral Films.
Ivan Reitman's 'Cannibal
Girls' Shot Near Toronto
TORONTO—Twenty-four-year-old filmmaker
Ivan Reitman. after 1 1 days of shooting
just outside Toronto, has completed a
feature film. "Cannibal Girls." Made at a
cost of $100,000. with private financing,
"Cannibal Girls" stars newcomers Andrea
Martin and Eugene Levy. The script was
improvised in preshooting videotape sessions
by the actors themselves from an outline
supplied by Reitman.
According to Reitman, some reshooting is
necessary and this will be accomplished on
Toronto locations. The feature film, categorized
as a "horror comedy," was lensed
by a NABET crew and marks Reitmans
third major motion picture effort.
Slated for a fall release is his $220,000
production. "Foxy Lady,"' which was financed
by Famous Players Canadian Corp..
Cinepix and the Canadian Film Development
Corp. Reitman's first feature motion
picture was "The Columbus of Sex."
BOXOFHCE :; August 23, 1971 K-1

Astral)
'
Who
. Very
Evel Knievel/ 'Edge of the World
Excellent' as Toronto Newcomers
TORONTO— First-run theatres continued
lo report strong business, five Toronto
bookings doing particularly well. These included
"Evel Knievel" and "The Light
at the Edge of the World" from the group
of new products and "Klute," "Summer of
"42" and "Willard" from the holdover side
of the ledger. Two other holdovers— "Billy
Jack" and "Taking Off" — played to "very
good" business.
Carlton—Corry On Again, Doctor (Astral),
2nd wk Fair
Downtown— Evel Knievel (Astral); Hell's Angels
Excellent
on Wheels
Fo.rlown— Le Voyou (UA) Good
Gicndalc— Peter Rabbit and Beatrix
Toies of
Potter (MGM), 5th wk Good
HoUvwjod iNorttil— Ploia Good
Suite (Pora), 5th wk.
Hollywood (South) Klute (WB), 5th wk. ..Excellent
Hylond The Anderson Tapes (Col),
5th wk. Very Good
Imperial Good
Big Jake (NGP), 2nd wk
Intcrnationol Cinemo Death in Venice (WB),
Towne Cinema—Summer of '42 (WB),
1 3th wk Excellent
University—Woterloo (Para), 5th wk. .'.'.'.Very Good
Uptown 1—Willard (IFD), 3rd wk Excellent
Uptown 2—Billy Jock (WB), 2nd wk Very Good
Uptown 3— Unman, Wittering ond Zigo (Pora) . .Good
Uptown Bockstage I— Bananas (UA), 11th wk. Good
Uptown Bockstage 2 Taking Off (Univ),
9th wk '.Very Good
Yonge—The Light at the Edge of the World
(NGP)
Excellent
York 1—Two-Lane Blacktop (Univ), 2nd wk Fair
York 2 Blue Woter, White Death (NGP),
5th
Good
Weather Break, Strong Arrivals
Stimulate Vancouver Grosses
VANCOUVER — Moderating weather
and strong boxoffice product gave Granville
Street a much-needed shot in the arm
but patronage in the suburban situations
remained spotty. Leading the grossing race
was "Carnal Knowledge," a very big opener
at the Stanley, and "Le Mans." "excellent"
in its first week at the Orpheum. Other
"excellent" ratings went to newcomer "Von
Richthofen and Brown," Coronet, and
RELEASE PRINTS
For TV or Theatres
35mm and 16mm Block and White
or
Eastmoncolor-Ektochrome
Internegofives
•
Reduction prints 35mm to 16mm
alto
Unsqueezed 16mm "Flaf prints
mode from 35mm Cinemascope films
•
Graduate chemist at your service
For consistent quality control
•
A modern lab to give the film distributor
personalized service
•
Our prices are competitiye
Contact Doyid Bier for
Further Inlormatiort
QUEBEC FILM LABS
265 Vitre St. W. Dept B., (514) 861-5483
Montreal,
Quebec
"Without a Stitch," seventh week, Studio
Theatre. "McCabe & Mrs. Miller" and
"Summer of '42," a pair of high grossing
holdovers, each rated "very good."
Capitol—McCobe & Mrs. Miller (WB),
wk •*'*! , Very Good
Cinema Fine Arts Summer of '42 (WB)
I,
, 5th wk Very Good
Coronet Von Richthofen and Brown (UA) ..Excellent
Downtown Who Horry Kellcrmon? (NGP),
Is
3rd wk Above Average
Odeon The Seven Minutes (20th-Fox), 3rd wk Fair
Orpheum Le Mans (NGP) Excellent
Park—Two-Lone Blacktop (Univ) Fair
Stanley Carnal Knowledge (IFD)
Strand—Klute (WB)
Excellent
Average
Studio—Without a Stitch ..Excellent
(IFD), 7th wk.
Vogue Anderson Tapes ^^The (Col),
3rd wk.
Above Average
Five 'Very Good' Ratings Mark
Winnipeg's Peak Business
WINNIPEG— Boxoffice returns dipped
in the report week, following a strong upsurge
in the preceding period. Starting off
on strong notes were "Von Richthofen and
Brown" and "Who Is Harry Kellerman?",
both "very good." Also earning "very good"
bo.xoffice marks were holdovers "Klute,"
"Willard" and "Summer of '42."
Capitol— Klute (WB), 5th wk Very Good
Gorrick I Von Richthofen and Brown (UA) Very Good
Gorrick II— Fools' Parade (Col), 2nd wk Poor
Grant Pork, Metropolitan Willard (IFD),
2nd wk '.
Good
North Star I Is Horry Kellermon?
M "^,?''cl
,•,„.. Very Good
North Star II— Plozo Suite (Pora), 5th wk Good
Odeon The Anderson Topes (Col), 2nd wk Good
Pork—Friends 2nd wk (Paro), Good
Polo Park—Summer of '42 (WB), 6th wk. Very Good
Windsor Grimm's Foiry Tales for Adults Only
TORONTO
(Prima), 4th wk Average
"The Variety Club of Ontario Tent 28 is tremendously
happy to announce that the
Canadian premiere of "Fiddler on the Roof"
will be a benefit event to aid the work at
Variety Village. First assistant chief barker
Jerry Solway has had much to do wtih
making this possible.
Local papers reported that a Moscow audience
responded moderately well Sunday
night (1) to a screening of Canada's entry
in the 1971 Moscow Film Festival, "Mon
Oncle Antoine."
Robert Crone, president of Film House,
Ltd.. here, is going to Japan to view the
feature film production situation in that
country . . . Wanie Tyers of the Odeon head
office in our town has not been well recently
but is feeling better now.
Word has been received of the death of
Norman Reilly Raine, one of the first Canadians
to go to Hollywood. A film writer
and author. Raine won an Oscar for his
•script of "The Life of Emile Zola." Raine
also wrote the screenplay for the original
"Mutiny on the Bounty" but was perhaps
best known for his Saturday Evening Post
"Tugboat Annie" series.
Local barkers of Variety Club Tent 28
congratulate chief barker Sam "Shopsy"
Shopsowitz, who is now celebrating the 50th
anniversary of the delicatessen business
started by his father.
New bookings at local houses include
"The Last Run" at Uptown One; "What's
the Matter With Helen?" at the Yonge and
the Scarboro Drive-In; "A Gunfight" at
the
Imperial and the 400 Drive-In; "Doc" at
the York One. and "The Brotherhood of
Satan" paired with "Fragment of Fear" at
the Carlton and two Odeon drive-ins . . .
NFB bookings included "Ghosts of a River"
at the Donlands; "Pandora" at the Uptown
Two; "Canon" at the Glendale; "Le Fleurs
de MacAdam" at the International Cinema,
and "Temples of Time" at the Hyland.
W. S. Mclntire With Fox
West Coast for 20 Years
From Western Edition
FREMONT, CALIF.—William S. Mclntire,
manager of the Fremont Hub's Fox
Theatre, was the subject of a "profile"
article in the News Register recently.
"Mac," as he is known to his friends and
regular customers, has been manager of
the movie house since it opened four years
ago and has been with the Fox West Coast
Theatre circuit for the last 20 years.
Said the News Register: "Mac and his
wife Mary have been area residents, both
Fremont and Livermore, for quite some
time. Unlike most businessmen, his hours
arc somewhat upside down or is it backwards?
The Fox opens its doors during the
week at around 6 p.m., with the closing
usually about midnight. However, Saturday
and Sunday is another story, what with the
matinees from noon. Mac probably sees
more kids in one weekend than most people
see in a year.
"Mac has stated that the Fox is a family
theatre, with only G and GP movies normally
being shown."
Ottawa's Towne Escapes
In $50,000 Complex Fire
OTTAWA—A property loss of $50,000
was caused by a fire which swept the
restaurant located in the same building as
20th Century Theatres' Towne in Ottawa's
east end. There was no damage to the showhouse,
although police ordered the evening
patrons to leave the theatre when flames
appeared to be spreading.
It took firemen three hours to extinguish
the blaze in the complex owned by Casey
Swedlove, a former exhibitor.
The Ontario Fire Marshal's office ordered
an investigation but the Towne was
reopened the next day by Andre Bard, who
is president of the Ottawa Theatre Managers
Ass'n.
dLOHd!
EXHIBITORS!
IN HONOLULU . .
BEST ON WAIKIKI
BEACH!
(Call your Travel Agent)
K-2 BOXOFFICE :: August 23, 1971

. . Mabel
. . Ozoners
Sea Festival Award Given
To Movie Company Float
VANCOUVER—The major film "Another
Smith lor Paradise," which Jim Margcllos
has been shooting in and around Vancouver,
already is an award winner—even
before it is finished. The picture won an
award in the Vancouver Sea Festival parade.
The plot of "Another Smith for Paradise"
concerns the hangups of a stockbroker
of Ukrainian extraction and producer
Margellos figured a way in which they could
pick up some color was to participate in
the Sea Festival parade.
A float labeled "Sons of the Ukraine"
was entered in the event and its participation
filmed.
Parade judges liked the float so well they
awarded it second prize among out-of-town
entries.
VANCOUVER
J^ike Nichols was quoted in the local
dailies as saying that he is contemplating
making another picture of the scope
of "Carnal Knowledge" in West Vancouver
very shortly . . . John Wayne, en route to
his annual fishing holiday at Stewart Island,
stopped off at Nanaimo to join the throng
of 25,000 who attended the start of the annual
bathtub race to this city, 38 miles over
choppy seas.
Earle Dalgleish, Warner Bros, manager,
and his wife Daisy headed for cooler climes
and a restful two weeks.
Recovering at home after a serious heart
attack is retired Odeon manager Tommy
Backus. A 60-year veteran of vaudeville and
theatre management. Tommy was a pioneer
in
the promotion of special shows for blind,
deaf and otherwise handicapped children,
particularly while stationed at the Park here.
Now, faced with a slight problem himself
and unable to watch TV or read, the days
get rather long. He would welcome phone
Vi Yates of Bellevue Films and her husband
Rex went to Portland. Ore., to visit
friends. They then planned to follow Margaret
Davie's route and "gypsy" through the
southern half of Oregon . Grant of
Astral left on a bus trip which will take her
through the caribou country, west to Prince
Rupert, returning home by ferry.
SBC Building in Enfield
From New England Edition
ENFIELD. CONN. — Construction is
under way on a twin theatre complex, to
be called Enfield Cine I and Cine II, in the
Enfield Shopping Mall for SBC Management
Corp.
OTTAWA
H violent electric storm Tuesday (10), with
winds up to 65 miles per hour, caused
wide damage, including the destruction of
the screen tower at the Odeon Auto-Sky
Drive-ln on Base Line Road in this city.
The ozoner was closed pending replacement
of the 80xll2-t'oot screen, which Odeon
district manager Douglas Watt said would
cost between $80,000 and $100,000. Watt
pointed out that the original screen had been
renovated only last spring at a substantial
cost. The Auto-Sky has a 726-car capacity
and was one of the first drive-ins to open
here. The afternoon storm brought 1.47
inches of rainfall within an hour, according
to the weather bureau. Incidentally. Odcon's
other local drive-in, the Queensway, is celebrating
its eighth anniversary Sunday (29).
National Film Board releases which
haven't been getting much play in local theatres,
as well as features from the Canadian
Film Institute, are earning a commercial
outlet here with bookings into the Bytown
Flea Market, which opened recently. It is
located a short distance from the site where
construction is under way for the complex
which will include Famous Players cinemas.
As if the classifications of the Ontario
censors are not enough, two local theatres
used ratings of the Motion Picture Association
of America by printing its GP designation
in newspaper advertising. This was
done for "Ryan's Daughter" at the Aladdin
and for "Vanishing Point" at the Star-Top
Drive-In.
The Odeon Mall on Sparks Street has lost
a neighbor in the closing of Jack Snow's
jewelry establishment on the street level in
the theatre block. When the store opened
some time back, the late Don Stapleton,
then owner of the theatre, told your correspondent:
"I'm now in the jewelry business,
because the lease gives me a percentage of
the store profits."
to Ronald Alexander Pentland of this city.
Trudy Young, who played the lead in
•The Reincarnate," for which the executive
producer was Nat A. Taylor, head of 20th
Century Theatres, has the leading female
role in a second Canadian feature," Face
Off," for Agincourt Productions. The picture
is to be released soon. "The Reincarnate"
got a rough ride from some newspaper
critics but is doing nicely at the bo.xoffice.
The Aladdin Drive-In staged its second
dusk-to-dawn show this month, with multiple
features, scoring appreciable success.
The top attraction was "Ryan's Daughter,"
which continued as a holdover for more
than a week . around eastern
Ontario, other than in this city, generally
are following the practice of featuring a
"Carload Night" on Tuesday evenings, with
The Canadian pro football season already
is in full swing for nine clubs across the
the $2 admission price covering all passengers.
country and the gridiron fever is cutting
into theatre attendance. An example was
the apppearance here of the Hamilton team,
which drew a record crowd. Our town lost
the game 20-17. The season ends in November.
For the club enthusiasts, the National
Film Theatre had two shows in the National
Library Theatre. The Wednesday night (18)
feature was "The Emperor Jones" (1933)
and Thursday (19) the offering was "So's
Your Old Man" (1926), a silent film. Tuesday
(17) the Ottawa Film Society screened
the 1970 picture "Kes," from Britain, which
tells about a boy and a hawk.
Holdovers are on the short side but "Little
Big Man" is rounding out its fifth month
at Elgin 2. "Klute" was worth an eighth
week at Place de Ville Cinema 2, "The Anderson
Tapes" had a fourth week at St.
Laurent Cinema 2 and. in Hull. "Les Orgies
du Comtc Porno" finished with a sixth week
at the Vendome.
Toronto Finn to Operate
Two Hamilton Showhouses
HAMILTON. ONT.—The operation of
the two largest theatres in Hamilton—the
Capitol and the Palace— is to be taken over
by a new Toronto-based company, Granada
International Films.
Granada is the joint enterprise of Jerry
Solway. president of Astral Films, and Mort
Margolius, who recently retired from his
calls and can be reached at 433-8383.
Two recent visitors, both identified with
executive position with Famous Players to
Canadian film production, were Gale Garnctt
Ross Dower has left Victoria Shipping
distribute Metro-Goldwyn-Mayer's classic
of Toronto, writer of "Enchanted Peo-
and Theo Ross has come in to succeed him.
films across Canada. Solway is president of
ple Don't
Dower flew to Toronto for a two-week Go Naked," and Dawn Grcenhalg,
holiday
the new company, while Margolius assumes
who has a role in "The Crowd Inside."
before joining Can Films in charge of
duties as vice-president and general man-
sound and projection in their convention Wedding bells rang for Susan Lynn ager.
service department.
Critchley. daughter of manager Jack R. The Capitol and Palace theatres had been
Critchley of the Famous Players Regent leased for the past 25 years by Odeon Theatres
(Canada), which will be opening here, and Mrs. Critchley. She was married
new
BOXOmCE :: August 23. 1971
motion picture houses in Hamilton shortly.
Granada International Films likewise has
taken a long lease on the two theatres.
SPECIAL TRAILERS
for
BACK-TO-SCHOOL MATINEES
OR LABOR DAY
Write for Details

BOXOFFICE LEADS THE FIELD
with more exhibitor subscribers
because it publishes . . .
MORE Local and National News
fvlURc Booking
Information
fvlv/KC
Showmandising Ideas
lYiUKc Operational
Information
lYlUKC Equipment and Concessions Tips
MUKc Convention Coverage
mORc on all counts that count most
—read and relied
on by MORE Theatremen
than any other film trade paper in the world
THE NATIONAL FILM WEEKLY - WITH THE LOCAL TOUCH!
K-4 BOXOFFICE :: August 23, 1971

—
• *0U«E3 ft tXPLOmW
• ALPHABETICAL INDEX
• EXHIBITOR HAS HIS SAY
• FEATURE RELEASE CHART
• FEATURE REVIEW DIGEST
• SHORTS RELEASE CHART
• SHORT SUBJECT REVIEWS
• REVIEWS OF FEATURES
• SHOWMANDISING IDEAS
THE GUIDE TO i BETTER BOOKING AND B U S I N E S S - B U I L D I N G
'Transplant' Street Bally
Pulls Good Business
A street promotion for "The Incredible
2-Headed Transplant," arranged by C. L.
Brill, city manager of United Artists The-
the heads and a size-60, no less, coat.
The boys toured the downtown areas,
went through several stores and visited the
also carried signs giving the picture title,
playdate and theatre.
Stunts for 'Dusty' Bow
The opening of "Dusty and Sweets Mc-
Gee" at the Plaza Brookline Theatre in
Boston climaxed an all-out promotional
campaign that embraced stunts ranging
from handouts of "Dusty" T-shirts at surrounding
colleges and universities to radio
contests, sound trucks in university and hip
areas and special screenings for Friends of
Turnabout, an organization helping the
addicted. Churches were encouraged to
recommend the worthiness of the film, and
heralds were printed for distribution to
apartment houses in the area.
Garden Club-Theatre Tieup Produces
Flower Show and New Patronage
The potential for added promotional activities
to gain patron interest is unlimited.
This is a fact well proven by the Redstone
Showcase Cinemas in Lawrence, Mass.,
which this summer instituted a tieup with
the local Garden Club that brought in new
patrons, as well as the "regulars," and resulted
in almost unlimited free publicity.
As carried out by Redstone district manager
John P. Lowe and Showcase managing
director John G. Corbett, this "first" for
the theatre now promises to become a semiannual
event, one which is pleasing both to
the theatre and to the Garden Club membership.
For the spring flower show—in June
plans were started six months in advance at
Albert Hoelscher, employee of Gulf
a January meeting of the Garden Club with
States Theatres in Robstown. Tex., and
"The
Lowe, Corbett and Edward Knudson, who
his friend tour the city as Incredible
presented the idea for the theatre flower
2-Headed Transplant"
show. The Garden Club received the plan
with enthusiasm and agreed to set up its
atre Circuit's Robstown, Tex., theatres,
brought in well over average business in
displays in the Showcase mezzanine art gallery
for five days, with displays open to the
the picture's four-day playdate at the Gulf
Theatre.
public at no charge.
Brill had two boys—one of them, theatre The flower show rules and regulations
employee Albert Hoelscher and the other
were made up for entries in the various
a friend of his—dressed as the two-headed categories. Some special categories in the
monster. Their costume consisted of two Artistic Design division, subtitled "A Star
Is Born," consisted of two sections—the
pairs of blue jeans sewed together, a large
"main feature" and "boxoffice magic."
piece of material with two holes in it for
Under these sections, entries were classed
as "Love Story," a floral design suitable for
a wedding dinner; "On a Clear Day," a
design suitable for a terrace brunch; "The
radio station, passing out handbills en route.
A Corpus Christi TV station came to Robstown
Graduate," a design suitable for a graduation
and took some action shots which
gala. In Section B, classes were "Elvis
were used on the 10 p.m. news. The boys
That's the Way It Is," a design expressing
rhythm; "Song of Norway. " a design expressing
the majesty, strength and vigor
of the Norwegian countryside: "My Fair
Lady," a design expressing feminine qualities,
and "Command Performance," a collage,
to be named by the exhibitor.
Entry forms were mailed to all garden
clubs in the north of Boston area. Special
news releases were forwarded to all area
newspapers and radio stations and advance
photos and stories appeared immediately,
with follow-up breaks in many newspapers
and radio stations, including the major
Boston outlets.
A special brochure was designed, printed
and distributed through garden clubs in
other cities and at the theatre, and Mayor
Kiley of Lawrence issued a proclamation
BOXOFFICE Shovrnicmdiser :: August 23, 1971 — 117
A four-page brochure mailed by the
Lawrence Garden Club heralded the
Redstone Showcase Cinemas' mezzanine
art gallery flower show, a promotional
"first" which brought much
publicity and many potential new patrons
to the theatre. The cover of the
brochure is reproduced above.
designating the week of the show as "Redstone's
Showcase of Flowers Week."
The Lawrence Garden Club visited the
exhibit and awarded prizes for the best
photos of the flower show. Miss Methuen,
a contestant for the Miss America title,
was the hostess for the show.
A guest book was set up to obtain the
names of the many visitors from distant
places, and it was very evident, the theatremen
said, that many who visited the flower
show had never been to the Showcase Cinemas
before and were potential new patrons.
Free Watermelon Feed
For the double bill of "Chisum" and
"Flap" at the Yankton Drive-In. "Vankton,
S. D., manager "Chuck ' Rees set up a
Saturday night free watermelon feed. Rees
said he had as much fun as
the patrons.

. . with
Reminders of Capone Gang Days Tour
Chicago Streets for 'Grissom Gang'
C. Sluuri Swiinscn. right, monaging director of the McVickcrs Theatre, Chicago,
arranged the 1929 "gangland" type promotion, featuring a Packard Phaeton,
duplicate of A I Capone s car, a "gangland" hand and pretty models handing
out
heralds.
Chicago Loop shoppers and moviegoers
were reminded of the infamous Al Capone
when "The Grissom Gang" opened at the
McVickers Theatres, as heralds, banners
and other ad materials proclaimed, "If you
think the Capone mob was tough, wait
'til you see 'The Grissom Gang.' "
C. .Stuart Swansen, managing director of
the McVickers, arranged for several thousand
heralds to be distributed to passersby
at the corner of State and Madison
streets on Chicago's south side.
Live Duck on a Leash Led
Through Business Area
When Dolores Rettberg, manager of the
Countrywide Seneca Theatre in Salamanca,
N.Y., presented ",S 1,000,000 Duck," she attracted
many children and a host of adults
by having her daughter, Mary Margaret,
walk a live duck on a leash through the
business district.
Mary Margaret also held a basket of
golden eggs which were spotted in the theatre
on opening day, with special candy
prizes given those finding the eggs.
The stunt created a lot of attention. It
was announced for several days in advance
on the local radio station and was covered
by the Salamanca Republican-Press.
Gourmet Luncheon Prize
In 'Plaza' Radio Contest
To kick off the opening of "Plaza Suite"
at Seattle's Blue Mouse Theatre, Sterling
Recreation Organization put together an
"excuse" contest in which five winners received
a day in a plaza suite. Disc jockey
Lan Roberts of radio station KJR conducted
the contest.
Listeners were asked to
send in the best
excuses they could dream up to explain to
A 1929 Packard Phaeton, duplicate of
the late mobster's motor car and valued
at $18,000, toured the theatrical district
with the driver and "gang" attired in the
fashion of the '30s. But, in deference to
Chicago's tough gun laws, their weapons
were musical instruments instead of Thompson
sub-machine guns, and they stopped at
various heavily populated areas, at noon
and evening rush hours, to serenade the
crowds while a lovely "moll" handed out
the heralds and the word that "In 1932,
bathtubs were for gin."
their husbands why they were going to
spend an afternoon in a hotel room with
their favorite deejay. More than 500 entries
were received and the five lucky ones
were invited to a fabulous nine-course
gourmet luncheon in the $250-per-day
Rainier Suite of Western International's
Washington Plaza Hotel.
Coloring Contest Aided
By Playground Units
Every once in a while a theatre, even in
these days, gets a flood of publicity. And
that is just what the Dipson Colvin, under
the guidance of Jerry Westergren, got when
he joined with the town of Tonawanda
recreation department in co-sponsoring the
Walt Disney "Pinocchio" coloring contest.
The event ran Monday through Friday,
with all children between the ages of 5 and
10 residing in the town of Tonawanda and
the village of Kenmore invited to color a
scene from the Buena Vista release.
Copies of the portrayal were available
at all 1 2 playgrounds run by the town's
recreation department. When the children
completed their entries they turned them in
to their playground supervisor. Entries
from each playground were judged individually.
There was a winner in each age
grouping on each playground.
Loews in Phoenix Uses
Co-Op Promotions
H> Al 1
LN M. W'IDEM
You've got to go a long, long way to
find more imaginative showmanship than
that of Loews Corp. showcases in the fastgrowing
Arizona metropolis of Phoenix.
Loews has expounded and endorsed exploitation
of a type and tempo emulated
by the more dedicated theatremen of generations
ago.
The circuit's city manager Marshall
Stone recently concluded a talk-of-the-town
pitch for "Mad Dogs and Englishmen,"
with the assistance of radio station KRIZ,
a broadcasting unit that knows well the impact
to be generated by cooperative efforts
with motion picture interests.
Stone staged a midnight showing of "Mad
Dogs and Englishmen" and KRIZ helped
fill the house. Stone said this was the most
successful "and most professional" radio
promotion with which he has ever been
associated.
Charles Anderson of Loew.s' Hayden East
Theatre tied up with a leading merchant
for a striking, eye-catching display for Paramount's
"Love Story." The 4x1 0-foot display
stayed in a front window for no less
than two weeks.
It is the studied contention of both Stone
and Anderson that added impetus can be
garnered through a thorough study of merchandising
possibilities and only the showman
on the local level knows what is best,
promotionwise for the community.
'Omegathon' Radio Tie Up
Aids First-Run Opening
A 12-hour "Omegathon" held in conjunction
with Houston, Tex., radio stations
was a major part of the campaign for
"The Omega Man" world premiere there
recently at six local theatres. The radio
stunt offered free admission to all persons
attending special preopening 10 p.m.
to 10 a.m. screenings, and the overflow
turnouts stimulated good word-of-mouth
tor the science-fiction film.
The free showings marked the first time
that the six-theatre lineup in Houston had
used this stunt, and it was so successful
that WB— just one week later—employed
the same promotion for the opening in
Kansas City.
Penny Taped to Postcard
Heralds 4-Film Special
A 3x5-inch postcard-sized herald was
handed out on the streets of Phenix City,
Ala., to promote the four-feature Clint
Eastwood special at the Phenix Drive-In.
Originated by theatre manager Joyce Martin,
the card had a penny taped to it, with
bold black type proclaming: "This is
not 'A Fistful of Dollars' . . . but a start
"For a Few Dollars More' . . . so . . .
•Hang 'Em High' . 'The Good, the
Bad and the Ugly' at the Phenix Drive-In
Theatre."
— 118 — BOXOFFICE Showmandiser :: August 23, 1971

—
'Exhibitor has his say
AMERICAN INTERNATIONAL
Bunny O'Hare (AlP) — Bctic Davis. Ernest
Borgnine, Jack Cassidy. This one
seemed to drag. It competed with "Evel
Knievel" (Fanfare). Ifs not up to Davis' capability.
It's too unreal to believe, too "Bonnie
and C!yde"-ish. Played seven days.
Weather: Warm.— George Bundy, Majestic
Theatre. Streator. III.
Scream and Scream Again (AIP)—Vincent
Price, Alfred Marks, Peter Gushing. I
advertised this as blood-curdling horror and
played instead a fairly interesting mystery.
The horror and Vincent Price comes in the
last reel, but by that time a lot of my patrons
had left. It was double-billed with
"Little Fauss and Big Halsy" (Para) to a
good first day and a bad second day. News
travels fast.—Dale Weis. Roxy Theatre.
Chesley. Ont.. Canada. Pop. 2.000.
BUENA VISTA
Barefoot Executive, Tlie (BV)—Kurt
Russell. Joe Flynn, Harry Morgan. I expected
more, but since "Mary Poppins"
(BV) was my first experience with Disney
in a drive-in, I've always expected more.
Played Sun., Mon., Tues. Weather: Cloudy
and cool.—Lew Bray jr., Wes-Mer Drivein.
Mercedes, Tex. Pop. 11,000.
Wild Country, The (BV)—Steve Forrest,
Vera Miles, Jack Elam. I thought this
should have been a big Disney in my situation,
but it fell below my expectations. The
picture is fine though, and small towns
should not pass it up. Played Thurs., Fri..
Sat. Weather: Hot and dry.—Terry Axley.
New Theatre, England. Ark. Pop. 2.136.
CINERAMA RELEASING
Last Valley, The (CRC)— Michael Caine,
Omar Sharif, Florinda Bolkan. I doubt that
more than a hundred people came to see
this. There was nothing unique to draw
them in. I liked it, but I'm the projectionist,
not a paying customer. Played Wed.. Thurs..
Fri. Weather: Clear and warm.—Lewis
Ward, projectionist. Dome Theatre, Gulfport.
Miss. Pop. 33.000.
METRO-GOLDWYN-MAYER
Moonshine War, The (MGM)—Richard
Widmark. Alan Alda. Patrick McGoohan. If
Liza Minnelli Is Superb
In 'The Sterile Cuckoo'
Liza Minnelli is .superb in her role
in "The Sterile Cuckoo" (Para), also
starring Wendell Burton. It is very humorou.s
but also is touching. We did
okay on it as it has universal appeal.
RUSSELL BURGESS
\alley Drive-In
> elva, N. D.
'Concerned Parents' See
'The People Next Door'
We had lots of parents conic to see
"The People Next Door" (Avco Embassy),
starring Eli Wallach, Julie Harris
and Hal Holbrook, and its story of
drug addiction, it really presents the
problem which could confront parents,
about their kids taking drugs.
Lans Theatre
Lansing, Iowa
E. M. MUELLER
your audience likes hillbillies, this should
fill the bill. It did good business and is sort
of funny in spots. Played Sun.. Mon. Weather:
Hot and dry.—Terry Axley, New Theatre,
England. Ark. Pop. 2,136.
NATIONAL GENERAL
Boy Named Charlie Brown, A (NGP)—
Voices of Peter Robbins. Pamelyn Ferdin.
Glen Gilger. This is one picture at which
the kids outnumbered the adults every single
night. A wonderful response and the kids
really enjoyed it. Played Wed., Thurs., Fri.,
.Sat. Weather: Good.—E. M. Mueller, Lans
Theatre, Lansing, Iowa. Pop. 1,200.
PARAMOUNT
Little Fauss and Big Halsy (Para)—Robert
Redford. Michael J. Pollard, Lauren
Hutton. Playing this R-rated picture on a
weekend brought a very good response, even
in this small town where G pictures are the
usual rule for weekends. Played Thurs., Fri.,
Sat. Weather: Good.— E. M. Mueller, Lans
Theatre, Lansing. Iowa. Pop. 1,200.
Norwood (Para)—Glen Campbell, Kim
Darby, Tisha Sterling. This is a nothing picture
with no business. We gave away two
Glen Campbell albums a night and we were
almost ashamed to turn the lights on to
make the draw. This one also has an adult
rating in Ontario, which even kept most of
the family trade I am trying to establish
away.—Dale Weis, Roxy Theatre, Chesley.
Ont., Canada. Pop. 2,000.
WUSA (Para)—Paul Newman. Joanne
Woodward, Anthony Perkins. Business was
way under par. With a few exceptions, titles
like this just don't sell much, even with
name stars like Newman and Woodward.
Played Wed., Thurs.. Fri., Sat. Weather:
Mild.—Lew Bray jr., Wes-Mer Drive-In.
Mercedes, Tex. Pop. 11.000.
20TH CENTURY-FOX
Patton (20th-Fo\)—George C. .Scott. Karl
Maiden, Stephen Young. This was a return
engagement, that was really worth it. Those
three days were just like the original run
and, by George. I think they ought to bring
it back again. And. wonder of wonders,
BOXOFFICE Showmandiser ;: August 23, 1971 — 119
the print we got this time was nearly brand
new, with original cues and no scratches.
It had neariy ten minutes that was missing
from the first print. Played Wed., Thurs.,
Fri. Weather: Clear.— Lewis Ward, projectionist.
Dome Theatre, Gulfport, Miss. Pop.
33.000.
Toral Toral Tora! (20th-Fox)—Jason Robards,
Martin Balsam, E. G. Marshall. This
one failed here and 1 don't know why. The
weather was hot so I suppose the beaches
and drive-ins were a greater attraction. We
set up street displays with reprints of Honolulu
papers on the day of the Pearl Harbor
attack. The.se I had brought back from trips
to Hawaii. The attention these received was
great and the local paper made mention of
the display on the front page. So what else
can you do after a good promotion, excellent
film and then an empty theatre? I suppose
try again.—Dale Weis, Roxy Theatre.
Chesley, Ont., Canada. Pop 2,000.
UNITED ARTISTS
Cotton Comes to Harlem (UA)—Godfrey
Cambridge, Raymond St. Jacques, Calvin
Lockhart. This is a really terrific film; it
just has everything. We had bctter-thanaverage
crowds and they all enjoyed it. I
still cannot figure out the R rating and letter
stating that there was extreme nudity,
sex and foul language. There was none!
B. J. Towriss, Capitol Theatre, Princeton,
B. C, Canada. Pop. 2,500.
Hawaiians, The (UA)—Charlton Heston,
Tina Chen. Geraldine Chaplin. This was a
great book by Michener and it should have
been a good movie, but something was
missing. It's too slow and it did very poorly
for us. Played Sun., Mon.. Tues. Weather:
Fair.—Russell Burgess, Valley Drive-In,
Velva, N. D. Pop. 1,300.
UNIVERSAL
Skullduggery (Univ) — Burt Reynolds,
Susan Clark, Roger C. Carmel. This is
rather a fantastic story but has enough action
so it drew fairiy well. We had several
drive-outs and complaints from customers.
We could have done better with a cheap
western. Played Thurs.. Fri., Sat. Weather:
Cool.—Russell Burgess. Valley Drive-In,
Velva. N. D. Pop. 1,300.
Roxy Double Bill Draws
Excellent Comments
"A Man Called Horse" (NCiP), starring
Richard Harris, Judith .\nderson
and Corinna Tsopei. did the best busine.vs
since reopening this house with
this excellent film. The acting and
color were terrific. It was double-billed
with "Carry On, Nurse" which is being
distributed in Canada by .Astral. We
gave free pa.sses to the nurses at the
local hospital and only one was not
used during the engagement. We had
excellent comments about the program.
Roxy Theatre
Chesley. Ont.. Canada
DALE WEIS

BOXOFFICE
BAROMETER
This chorf records the performance of current attractions in the opening we«k of their first runs in
the 20 key cities checked. Pictures with fewer than five engogements ore not listed. As new runs
ore reported, ratings are added ond averogcs revised. Computation terms percentage of is in in
relolion to normol grosses os determined by the thcotre managers. With 100 per cent as "normal,"
the figures show the gross ratings obove or below that mark. (Asterisk denotes combinotion bills.)
*
mam
135 125 300 175 100 75 250 140 200 100 300 350 90 200 183
Anderson Tapes, The (CoU

B O A U
. . . Para
—
deno^tcs°BOXOF'FICE Blue Ribbon Aword; j Coloi
cncral Audiences; (GP)— All ages admitted (porunder
16 not admitted unless occomponied by
ted. Notional Catholic Office for Motion Pictures
lagc; A2—Unobjectionable for Adults or Adolcsibjcctionoble
for Adults, with Reservations; B
Obiectionobic in Port for All; C—Condemned
ing ond Film Commission, National Council of
Churches (BFC). For listings by company FEATURE CHART.
(T- Techniromo; s Other Anamorphic processes. Symbol Vj
Photogrophy. Motion Picture Ass'n (MPAA) rotings; —
ifii
entol guidance suggested); fil— Restricted, with pcrsonl
poreni or adult guardian; x — Persons under 16 not odm
(NCOMP) ratings: A1 — Unobjectionoble for Gene' " "
_ -Unobiectionoble for Adults; A4
H^EVIiW DIGEST
AND ALPHABETICAL INDEX
Very Good; + Good; - Foir; - Poor; - Very Poor Is rated 2 pluses.
S E f -S-
II
^
*=
I
.
I
I
5 li
4398 ©Abominable Dr. Phibes, The
(93) Ho AlP 6-14.71
©Adrift (108) D MPO 5-31-71
4391 ©Anderson Tapes, The (98) Cr ..Col 5-24-71
4372 ©Andromeda Strain, The
(131) ® SF Univ 3-15-71
4381 ©And Soon the Darkness
(98) Sus Le»ilt-Pickman 4-19-71
©Arruza (73) Doc Alpha 7-5-71
—B—
4388 ©Bananas (82) C UA 5-10-71
4367 ©Barefoot Executive, The (95) C BV 3- 1-71
©Battle of Love's Return, The
(82) Satire Standard 7- 5-71
4385 ©Beast in the Cellar, The
(104) Ho Cannon 5- 3-71
4410 ©Beast of the Yellow Nioht
(87) Ho New World 7-26-71
4373 ©Beguiled, The (109) D ....Univ 3-22-71
4394 ©Bij Doll House, The
(93) Ac titu World 5-31-71
4396 ©Bio Jake (109) ® W NGP 6- 7-71
4390 ©Billy Jack (112) Melo WB 5-17-71
©Black
Love
(75) Sex Doc Lewis M.P. S-16-71
4411 ©Bless the Beasts & Children
(109) Sus Col S- 2-71
4377 ©Blood and Lace (87) Ho AlP 4- 5-71
4385 ©Blood on Satan's Claw, The
(100) Ho Cannon 5-3-71
©Blue Mater. White Death
(100) ® Doc NGP 5-24-71
4367 ©Body Beneath, The (85) Ho ..Nova 3- 1-71
4414 ©Brain of Blood
(88) Ho Hemisphere S- 9-71
©Brazen Women of Balzac, The
(80) Sex C Globe 7-26-71
4388 ©Brotherhood of Satan, The
(92) Ho Col 5-10-71
4378 ©Brother John (105) Melo Col 4- 5-71
4370 ©B.S. I Love You (99) C 20th-Fox 3- 8-71
4405 ©Bunny O'Hare (92) C AlP 7-19-71
4375 ©Buttercup Chain, The
(95) ® D Col 3-29-71
—C—
4391 ©Cains Way (95) W Colby 5-24-71
4406 ©Carnal Knowledge
4400 ©Cat
(96) ^E- Sex CD Emb 7-12-71
0' Nine Tails
(112) d)
©Celebration at Big Sur
Sus NGP 6-21-71
(82) Rock Doc 20th-Fox 4-19-71
©Cindy & Donna (84) Sex ..Crown 8- 2-71
4376©Claire's Knee (103) CO Col 3-29-71
©Clowns,
The
(91) Doc Levilt-Pickman 7-19-71
©Collector, The (La Collectionneuse")
(82) D Pathe 5- 3-71
4395 ©Cometogether (90) D AA 6-7-71
4380 ©Conformist. The (115) D ....Para 4-12-71
©Cop. The
(Un Conde)
(100) Cr Audubon 6-7-71
4401 ©Creatures the World Forgot
(95) SF Col 7-26-71
4409 ©Creature With the Blue Hand
(72) Ho New World 7-26-71
4392 ©Crook, The (120) Cr C UA 5-24-71
Cry Uncle (87) My Cambist 4- 5-71
—D-
4398 ©Daughters of Darkness
(87) SexSus Maron 6-14-71
©Day That You Love Me, The
(80) Melo Azteca 4-12-71
4401©Death in Venice .WB 6-28-71
.
©Derby (91) Doc CRC 4-26-71
4399 ©Deserter. The (99) ® W .
6-21-71
4409©Devils,The (109) Si D WB 7-26-71
4409 ©Dirty Outlaws, The
(103) ®^ W TransYue 7-26-71
Double Suicide (104) Melo . . . Toho 4-12-71
II
BOXOFFICE BookinGuide :: August 23,

I
j
. Entertainment
roted
;
.^W DIGEST
kLFHABETICAL index Very Good; r Good; Foir; - Poor; - Very Poor.
2 pluses, — as 2
I
n
.>SlOL0la (9-J) D AlP 4-19-71 GP A3
438o ULmt in a Four-Utltr World
(93) S« AA 5- 3-71 B
uuoLme Machine. ..Col 8- 9-71 iBi
The (108)
OUni ObJKl, The
(68) Sex Brenner 719-71 (» C
—M—
OMad Oogt i Englishmen
4407 OMidioo
(117) « Doc MGM 4- 5-71 GP A3
(92) W Four Slar-Excelsior 719-71 GP A3
OMagic of the Kile. The
(90) Ad Xerox 3-15-71 Al
4372 QMan Called Sledge. A
(90) ® W Col 315-71 IB B
4374 QMan Who Had Power 0«tf Women. The
(89) CO Emb 3-22-71 Bl A3
Margo (96) CO Cannon 5-3-71 H B
4408(3McCabe & Mrs.
Miller
(115) (t) W WB 7-19-71 B B
4379OMel0dy (103) . . Le>itt-Pickman 4-12-71 m A2
4400 OSl.OOO.OOO Duck (92) C ....BV 6-21-71 g| Al
4389 Moments Caress, A (90) Melo Konover 5-17-71
4375 OMrs. Pollifax—Spy
(110) Spy CD UA 3-29-71 19 A2
4412 OMurders in the Rue Morgue
(86) Ho AlP 8- 2-71 GP A3
©Murphy's War Para 712-71 GP A3
4405 (106) ® War
©My Secret Life
(92) Sex Ooc Jack Harris 5-17-71® C
—N—
4386 ©Nana 5-3-71® (105) Sex Distinction C
itll
+
Maron 8- 9-71 [1
4376WONew Leal, A (102) C ...Para 3-29-71 B| A3
4393 ©Night Digger. The (100) Sus MGM 5-31-71 A4 B)
©Nun. The (U Religieuse)
(130) Altura S-16-71 GP A4
Odd Affinity (110) Sex Toho 5-24-71®
©Okay,
Bill
(87) C-F Four Slar-Excelsior 3- 1-71 E)
4415 ©Omega Man. The
(98) .£ SF WB 8-16-71 GP
4393 ©One Day in the Life of
Iran Denisovich (100) D ....CRC 5-31-71 S A2
4382 ©One More Train to Rob
(108) WC Univ 4-19-71 GP A3
—P—
4396 ©Panic in Needle Park. The
(110) d D 20th-Fox 6- 7-71 H A3
People and Their Guns. The
(97) Doc Impact 6-21-71
4387©Percy (103) C MGM 5-10-71 El C
4400 ©Peter Rabbit and Tales of
Beatrix Potter (90) C MGM 6-21-71 Al
©Pink Narcissus (70) Doc .
Sherpix 6-14-71 C
4392 0©Plau Suite (114) CD ...Para 5-24-71 GP A3
©Portraits of Women (90) Satire AA 5-17-71 ®
4384 ©Pretty Maids All in a Row
(92) Cr C MGM 4-26-71 H C
4370 ©Priest's Wife. The (106) CD .WB 3- 8-71 GP A4
4370 ©Pursuit of Happiness. The
(98) D Col 3- 8-71 GP A4
—R—
4368 ©Raid on Rommel (99) War .
. Uni» 3- 7-71 GP A3
Red Lion (116) Fable Toho 7-26-71
4385 ©Red Sky at Morning (113) D Univ 5- 3-71 GP A3
4413 ©Red Tent, The (121) Hi .. ..Para 8- 9-71 H A3
iSex Doc .
! ©Red. White & Blue! (90)
©Report From China
Ventures 3-22-71 ® C
(90) Travalog Radim 6-21-71 Al
©Right On!
(78) Doc Leacock-Pennebaker 4-26-71 A4
©Road Salina. The
4369 to
(95) (g) Sus Emb 3- 8-71 C
I El
i 4412 ©Romance of a Horscthief
(101) Ad C AA 8- 2-71 GP
; 4379 ©Roommates (90) D Pantages 4-12-71 Bl A4
; 4411 ©Roseland
(90) Sex Fable . . ! Boxoff ice Infl 8- 2-71
©Ruby (90) D Bartlett 4-26-71
©Run the Wild River
(95) Doc Currey 6-21-71 Al

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Fell
.0.
. May
Mar
May
MISCELLANEOUS
ACE INTERNATIONAL
OOuth. Ridfo (86) ..W..Jun71
FANFARE FILMS
©Simon, King of the Witches
AUDUBON
(89) Sex-Ho May71
.Andrew Brenda Scott
Prlne.
l^Rmh Hour (95) Sec 0.. ©War Between the
\mt KriJitrai, fYuik OrmbrtdH
(80)
Planets
SF May71
©The Con (Un Condc)
Jack Stuart. Amber CoUlm
Arpo ©Super (100) Ac .M.»71
and the Faceless
Mkhtl Itmiqiirt. Jotin Cirto
SF..
Giants
BARDENE INTL
flny Madison. Ken Wood
OW«nm (101)
Ftbn
OEvel Knievel (94) Cycle. .Jul 71
(leorje llnmllton. Sue Lyon
n«rl>«n l«l«i. Mlchifl Illsclni
©WerewuWes on Wheels
CAMBIST FILMS
(..) Cycle-No
©Cry Uncle (B7) CJunTl
m njfflcM. M>dr)lii( l» Rout
FOUR STAR-EXCELSIOR
OOkay. Bill (87) OF. Feb 71
CAPITAL
©This Man On'l Die (90)
.
W.
(Tiry Marltsnn. (>ic1ennf Rrldoti
OThe Fearmaker (96) Sus..
K»ly Jiirarto. Paul Plceml
©Brother. Cry (or Me (92) ..Ac.
RIfte Prrxrl, Urry Pcnnell
OBeautituI People (96) Melo.
Stetm VInrenl. I.rlch JTrlne
CHEVRON PICTURES
OCaclu< in the Snow (89) Dec 70
Rlfhjirrt Thomas. Mary Layne
Imperfect Friday (94) Sus C. Jan 71
Ills .\n(1rM^. Stanley Raker
CINAR PICTURES
©Tilt Bittersweet NIoM
(75) Melo OctTO
Mrk Rarrv. Fllmt>oth nari
OSinn of AcQuarlus
(95) Melo 0cl70
Paul Klllot. Oabe I,eirtJ
CINEMA 5
©Gimme Shelter (91) Doc. Dec 70
k .Iiccfr ane
Tiis Transient Life
(140) D.Apr 71
Ryo Tamura, MIchIko Tsukasa
Odd Affinity (110) ..Sex D.. Apr 71
Nobuko Otawa. Jlro Dalmaru
The Emperor and the General
(158) War.. Apr 71
Tnshiro Mlfune, So Yamamiira
©The Scandalous Adventures of
Buraikan (100) .... D .. May 71
Tatsuya Nakadal, Sulsen Ichldawo
TRANSVUE
©The Dirty Outlaws
(103) ® W.JunTl
Clilp Oorman, Rosemarle Dexter
ULTIMA FILMS
©This Stuff'll Kill Ya!
(100) CD. Feb 71
Jeffrey AJlei Holt
VIP
DISTRIBUTORS
(90)
(Children's film)
©The Wishing Machine
(90)
(Children's fUm)
FOREIGN LANGUAGE
FEATURE REVIEWS
Transvue Pictures 93 Minutes Rel.-
With a host of international awards, the French-
Vietnamese "Hoa-Binh" (meaning peace) looks like
a major contender as one of the top grossing imports
of the year. Director Raoul Coutard was one
of the New Wave Cameramen and numbers classics
as "Z." "Jules and Jim," "Breathless" and "Shoot
the Piano Player" among his cinematography credits.
His Eastman Color lensing of Saigon and the
surrounding territories, where war is part of the
daily routine, is superb. Although Georges Liron is
credited as director of cinematography, Coutard undoubtedly
had a great deal to do with the filming.
Coutard's screenplay is based on the novel "The
Column of Ashes" by Pi'ancoise Lorrain and concentrates
on the ordeal of 11 -year-old Phi Lan.
When his mother Xuan Ha dies after father Le
Quynh joins the Viet Cong, the boy has to support
himself and 18-month-old sister Huynh Cazenas.
Too much footage is given over to Phi's various
jobs, but dramatically the film is highly impressive.
An amusing sidelight is some black and white
footage of French comic Fernandel in a western.
The cast, made up of professionals and non-actors,
does a uniformly fine job under the guidance of
first-time director Coutard. Especially good are Phi
Lan and unbilled Daniele Delorme. the only "name"
of consequence. A Gilbert de Goldschmidt-Allen A.
Funt production, co-produced by Madeleine Films-
Pare Film-La G-ueville-C.A.P.C, with English titles.
Nominated for a 1970 Academy Award as Best
Foreign Film, "Hoa-Binh" has received the Best
First Film Award at Cannes-1970 and the Best Picture
Award at the 14th London Film Festival, 1970.
Phi Lan, Huynh Cazenas, Xuan Ha, Le Quynh,
Lan Phuong, Daniele Delorme.
SEX DOCUMENTARY FILM REVIEW
Pornography USA
(X)
Sex
Do^mentary
BHJ Production 85 Minutes Rel. June '71
Timely and topical, this is the first in-depth
study of pornography and the sexual revolution in
America. Prompted by the 1970 report of the Presidential
Commission on Obscenity and Pornography,
a study that took two years and cost two million
dollars, this documentary gives adults the opportunity
to see what some of the controversy was
all about. It is an informative and socially significant
film. It imdoubtedly will shock and offend
some viewers as it depicts some true contemporary
situations. It was produced and directed by David
L. Hewitt. E. Miles photogi-aphed it in Eastman
Color. Dale Skillicorn narrated the script by Denton
Fox and David Prentiss. The technical aspects of
the documentary leave much to be desired. The
content of the film is most inclusive in its depiction
of sex acts in clubs and nudie films. It also
covers sex novelty and book stores. This is a picture
for men and women over 21. There will undoubtedly
be many similar documentaries to follow this
one, but this is one of the first. It is interesting to
compare this with the Danish documentaries on
pornography, and note the differences between USA
and Denmark thus far. This film will need to be
booked with care, as it could prove quite controversial
in some communities.
Invest In
U.S. DEFENSE BONDS
Now Even Better
iO BOXOFFICE BooldnGuide :: August 23, 1971

Opinions on Current Productions

. . Winning
. . After
• •
. . Hot
. . Burning
. .
FEATURE REVIEWS Story Synopsis; Exploitips; Adiines for Newspapers and Programs
THE STORY: No Urunis. No Bugles" (Cineramul
111 1862, West Virginia farmer Martin Slicen lakes to
L ave in the woods less than two miles from his home,
wither than serve in the Civil War, he's determined to
survive by himself until the fighting stops. On a battlefield,
he finds the body of Lt. Rod McCary and then has
to play dead when Union soldiers come on a burial detail. ,)4 n
Sheen bui'ies the body with a short prayer. He ' of
chases the bear that periodically raids his cave and when
winter comes, he kills a deer to make a coat from its skin.
Later, he's filled with longing as he slips home one night
to see his wife Davey Davison and daughter Denine
Terry. He has to fight back tears as Davison tends to the
dog. Whenever another human being approaches. Sheen
hides. He overhears some fox hunters discussing him and
then kills a tuikey for food. One day, he eavesdrops on
a young couple and learns that the war is over. Sheen
sees a band of men retui-ning home, including his brother
John without other brother Harve. He makes his way
to a church, intending to return also, and then realizes
he's alone.
EXPLOITIPS:
Contact Civil War buffs and groups in your area. Have
a display of Union and Confederate uniforms and equipment.
Use anti-war organizations for endorsements.
CATCHLINES:
A Great Civil War Legend Comes to the Screen . . .
Ashby Gatrell Stood Alone.
THE STORY: "Welcome to the Club" (Col)
A pal to his men, liberal Lt. Brian Foley is the morale
officer under Major Gt-n. Jack Warden's command in occupied
Japan in 1946. Foley's roommates are sophisticated
Lt. Kevin O'Connor and rebel Lt. Andy Jarrell,
along with housekeeper Francesca Tu. Foley has to billet
The Warblers Thiee, USO performers. Separate quarters
are ordered since the three are black. Foley meets prejudice
everywhere, from Warden's aide Col. Lionel Mui-ton.
Jewish Capt. Louis Quinn and former commander Col.
Art Wallace. The three—aristocratic (affected) Joyce
Wilford, fun-loving Marsha Hunte and bitter Lon Satton—are
accepted through Foley's efforts. Wilford sleeps
with prejudiced Jarrell, giving him gonorrhea. Foley
slugs Satton for bedding Tu, then writes his sister to advise
against seeing a Negro buddy. For his troubles, Foley
is shipped back to Wallace's outfit.
•
On the train, he
encounters Lee Meredith. She turns out to be Jarrell's ^ "'
"stacked WAC" and Foley also develops an ailment.
EXPLOITIPS:
Contact veterans' groups for promotionals. Tie in with
the Lee Meredith-Stacked WAC publicity by starting a
contest on local Army bases to find the prettiest WACs.
Arrange tie-ins with local clubs and organizations.
CATCHLINES:
Everyone Is Welcome to the Club—If They Pass the
Color Test . the War Was Nothing Compared
to Keeping the Peace.
THE STORY: "The Last Rebel" (Col)
As the Civil War ends, Confederate soldiers Joe Namath
and Jack Elam watch their lieutenant (Herb Andressi
get killed as he tries to surrender. The two take off
rather than become Union prisoners and save black
Woody Strode from being lynched. Elam decides to rob
a stagecoach, but it's already been looted and Namath
rescues Marina Coffa from the runaway conveyance. In
a Missom-i town, the three are told by sheriff Ty Hardin
to travel on. Namath gets friendly with saloon ownermadame
'Victoria George and then cleans out Mike Forrest
at pool. He's forced to kill Forrest and take refuge
at the ranch of Coffa and Mother Annamaria Chio.
Thinknig that Namath and Strode have stolen his share
of the winnings, Elam leads a Ku Klux Klan band
agamst them. With the help of Strode's little black companion
Bruce Eweka. the two escape. Namath returns to
George to get the money, but she's killed when Elam and
men begin shooting. Hardin and deputy Renato Romano
are also killed. The saloon goes up in flames as Namath
and Strode finish off Elam and his band
EXPLOITIPS:
The original music is available on Capitol Records.
Contact Joe Namath fan clubs and football organizations.
CATCHLINES:
Joe Namath Is the Last Rebel . the Civil War.
It Was Every Man—Black or 'White—for Himself. And
Every Woman.
THE STORY: "The Return of Count Yorga" (AIP)
Philip Frame, a yomig boy who lives at the Westwood
Orphanage in Santa Ana, is playing in the woods when
a group of vampires rise from their graves. Later, Rev.
Tom Toner— the orphanage head—throws a charity
costume party at which Count Yorga (Robert Quarry
turns up. That night. Quarry's female assistants attack
the home of Mariette Hartley, killing her parents Walter
Brooke and Helen Baron and turning sister Karen Huston
into one of them. Mute Yvonne Wilder finds the bodies,
but they vanish without a trace. Frame, under the influence
of the vampires, won't back up her story. Mariette's
fiance. Dr. Roger Perry, doesn't believe a note saying the
family had to leave suddenly. Quarry, succumbing to
Hartley's charms, keeps the girl at his estate and eliminates
the killings from her mind. When Wilder is killed,
Perry convinces Toner and Lt. Rudy DeLuca and Sgt.
Craig Nelson to accompany him to Quarry's place. The
others die, along with Quarry's servant Edward Walsh.
Mariette disposes of Quarry, but as she and Perry embrace
the latter reveals he has become a vampire.
EXPLOITIPS:
Arrange a contest to name as many vampire movies
as possible. Amplify eerie music to attract attention.
CATCHLINES:
The Deathmaster Is Back from Beyond the Grave .
Count Yorga Requests the Pleasure of Yom- Company at
His Estate. Every Guest Is Promised Eternal Life.
THE STORY: "The Velvet Vampire" (New World)
Art gallery owner Gene Shane Introduces young marrieds
Michael Blodgett and Sherry Miles to mysterious
Celeste Yarnall. who invites the couple to her desert home
for the weekend. Car trouble and a dispute make Miles
and Blodgett quarrelsome, but Yarnall's attentlveness
cheers Blodgett. Late that night, the couple are in bed
when they hear a scream which they believe is from an
animal, but which is really from a garage mechanic
whom Yarnall had called to repair her dune buggy. After
mm'dering the mechanic, Yarnall watches the husband
and wife through a two-way mirror as they make love.
Within the next 24 hours, Yarnall's thirst for blood has
claimed two more victims—her Indian servant and the
mechanic's girlfriend—and Miles has witnessed her seduction
of Blodgett. Blodgett is anxious to leave, but now
Miles is intrigued by Yarnall and begs to stay. Theii- delay
results in Blodgett's death and Miles' flight from
Yarnall, who finally Is destroyed. Miles seeks consolation
from Shane, and discovers why he and Yarnall were so
friendly.
EXPLOITIPS:
Have an attractive girl dress In black and drive through
town in a dmie buggy. Create a ghoulish theatre front.
CATCHLINES:
She's Waiting to Love You—to Death . . . Climax
After Climax of Terror and Desire . . . Where the Living
Change Places With the Dead,
THE STORY: "Scream of Demon Lover" (New World)
Biochemist Jennifer Hartley arrives In a 19th Centm-y
village in time for the funeral of the town's fom'th murder
victim. Hartley, there to assist Baron Jeffrey Chase
with his research work, learns that her employer Is suspected
of the murders. Though suspicious. Hartley forces
herself to stay on at his castle. For several nights. Hartley
is drugged and taken to the castle's dungeon where
a grotesque man shackles and disrobes her. She forces
herself to believe that she's only been dreaming. As
Chase and Hartley continue their laboratory experiments,
she falls in love with him and doubts her suspicions. Two
more murders occm- and police inspector Ronald Grey
questions Hartley. The two scientists realize they're in
love and plan a hasty marriage. Following the ceremony.
Chase is shot by the townspeople. 'When the newlyweds
return to the castle. Hartley encounters the monster.
Chase's badly disfigured brother, who decides that Hartley
is impure and should be killed. Chase Intervenes; In
the fire that ensues, the deranged brother dies.
EXPLOITIPS:
Use a street bally Involving a man wearing a mask and
gloves, badly dlsfigmed. Set up a lobby simulating a laboratory,
with test tubes, etc.
CATCHLINES:
A Walking Corpse Lusts for Revenge . Passion
Consumes His Soul . Fire Consumes His Body.
BOXOrnCE BookinGuIde :: August 23, 1971

. Systems,
AXES: 30c per word, minimum S3.00 cash with copy. Four consecutive insertions for price ol
nee. When using a Boxoflice No., figure 2 additional words and include 50c additional, to cover
of handling replies. Display Classified, $25.00 per Column Inch. CLOSING DATE: Monday
oon preceding publication date. Send copy and answers to Box Numbers to BOXOFFICE.
25 Van Brunt Blvd., Kansas City, Mo. 64124.
POSITIONS WANTED
AVAILABLE NOW.
jer Experienced,
nley, 905 S. El) Str rady, Texas
MANAGEH seeks position scon with meuin
or smaller circuit. Midwest or interounlams.
With possibility in lew years
( mutually agreeable) ot financial investent
in company or an individual theatre.
3t seeking "franchise" proposition. Boxfice,
2507.
MATUBE, single, experienced manager
^sires position growing circuit, willing
relocate References furnished, salary
scussed. Boxollice, 2508
What is your futu
HELP WANTED
General Manager, and woul
n a small expanding chain i
and Maryland,
nd photograph - O. — -Box 596, Dov
19901.
Experienced managers wanted for exandtng
Eastern theatre chain. Grow with
s. Send recent photo and resume to Per-
Dnnel Director, Frick Theatres, 5101 River
d., Chevy Chase, Md. 20016 or call (301)
152-0557.
II
yo
PROJECTIONIST—Full time. Able to keep
luipment in good repair. Year divided
?tween indoor and drive-in. Several posbiliiies
for right man. Strand Theatre,
jndallville, Ind.
HATE THAT SNOW? Come to sunny
'lorida. Expanding circuit offers excellent
for jture top flight theatre managers.
Vinge benefits include profit sharing, rerement,
hospitalization, life insurance,
ood sloYting salary. Send resume and
ecent photo Poxoff.ce 2509
FILMS FOR RENT
FILMS FOR SALE
COLOR MERCHANT TRAILERS
EQUIPMENT FOR SALE
DEIBLEB TRACKLESS TRAIN. 914 Clal
lin Road. Phone: Area Code 913 JE 9-5781
Manhattan, Kansas.
Inc. The ultimate in
automation. Ideal for operalorr
situations. Phone: (303) 522-1050
433-9543 or for more information
'.O. Box 990, Sterling, Colorado
Used lamps and projectors—Magnarc
Enarc, Suprex, Utility, Simplex, Brenkert,
Holmes Portable. Also bases, rewinds,
tables and cabinets. Roy Smith Co , 365
Park St Jacksonville, Fla.
135 amp Strong, Ashcraft lamps. XL,
Century booths. Lenses, new, used. All
rebuilt makes used, equipment. TECO,
Box 706, Matthews, N. C. 28105, (704)
847-4455.
New, used three months, 12 oz. popcor
machine and Snokone machine. Write: Bo
S6, Belmond, Iowa 50421.
EQUIPMENT WANTED
Good used equipment wanted. Call o:
Write PINKSTON SALES & SERVICE, INC.,
4207 Lavrav.ew Ave., Dallas, Texas 75227,
(214) 388-1550.
WANTED: Used theatre equipment. Projection,
sound, curtains, seating, etc. Write
C S T Industries, P. O. Box 631, State
College, Pa. 16801, or phone (814) 238-
6761.
USED EQUIPMENT bought and sold.
est prices- Texas Theatre Supply. 915
o. Alamo, San Antonio, Texas, 78205.
FILMS WANTED
SCREEN TOWERS
CLEeiiinG HOUS{
THEATRES WANTED
Wanted to buy or lecue: Indoor theatre
in Meiropohtcn areas, populaiion at least
75,000. Contact: William Berger, Belle Plaza
209, 20 Island Avenue, Miami Beach,
Fla.
WANTED TO BUY or lease indoor, outdoor;
metropolitan area. Contact: Griffith
Enterprises, Roxy Theatre Building, 1527
Washington Avenue, Miami Beach, Florida
33139
I
New England! Want to
3uipped motion picture
here in New England, Boxollice 2293
lully
WESTER N-CENTRAL NEW YORK.
Wanted, Indoor or Drive-in theatre. Lease
or purchase, also used equipment. Give
complete details in first letter. Contact:
Cinema Releasing Corp., P. O. Box 55,
PROGRESSIVE YOUNG AND ACTIVE
company will buy or lease or make on
operating deal with any theatre anywhere.
Write or call TOPAR THEATRES INC., 310
North Son Vicente Blvd., Los Angeles,
Calif. 90O48. (213) 659-2471.
THEATRES FOR SALE
Two 400 car deluxe drive-ins. Southwest
Texas. No competition. Year round operation.
$25,000 down. Assume mortgage at
7%. Boxoffice 2485.
TOP PRICES PAID — For soundheads,
lamphouses, rectifiers, projectors, lenses VIRGINIA THEATRE, Chotsworth, 111,
Ready and portable projectors. What hove you? $5,500,00. Excellent condition. to
open. Lloyd Shoemaker, LeRoy, 111. 61752.
STAR CINEMA SUPPLY, 621 West 55th St.,
New York 10019. Phone (212) 246-3678. Phone (309) 962-9259.
Automated 300 seat indoor theatre. Good
condition. 5,000 population. Nearest competition
45 miles. Can be operated by
2 persons. Buy equipment, lease building
Will sell for last year's gross, $20,000.
Owner wishes to relocate. Oak Theatre.
Ookridge, Oregon 97453.
Retiring. Sale. Three Theatres. Fastes
growing area. Northern California. Ove
million population. Includes possible ta:
shelter. Boxoffice, 2501.
THEATRE SEATING
CHICAGO
USED CHAIR MART, 1320 So. Wabash,
Chicago. 60605. Phone: 939-4518.
CHAIRS REBUILT ANYWHEREI EXPERT
700 AMERICAN. 7S0 plywood cushion.
600 Bodilorm. Lone Star Seating, Box 1734.
Dallas, Texas, 75201
SPECIALISTS IN REBUILDING CHAIRS.
lew and rebuilt theatre choirs for sale.
Ve buy and sell old chairs. Travel any-
Sealing Corporation of New York,
Brooklyn, NY., 11201.
Reverse charges).
EXPERT CHAIR REBUILDERS. We sell
and buy chairs, install chairs onywhere.
A. A. Nick's Sealing Co., 17 Cadman
Plaza W., F joklyn. New York. 11201.
(212) TR 5-4047.
NEW ENGLAND SEATING CO.-30 yeors
experience covering the USA. Featuring:
New Command choir from $26 00. Reconditioned
chairs. Acousti-fold wall draping.
On location refurbishing. Specialists in
installation and staggering. Sewn seat
covers, all makes. Complete line fabrics
and vinyls. P.O. Box 252, Boston, Mass.
02120. Tel. (617) 442-3830.
THEATRE TICKETS
QUALITY Service. Low Prices! KANSAS
CITY TICKET COMPANY (815) 241-8400
716 No. AjT-.es. Kansas Citv. Mo. 54120.
MOSQUITO CONTROL
PIC MOSQUITO COILS ior m-car use
The original PIC COIL. Free trailer films.
Call collect. Pic Corporation. 28-30 Canfield
St., Orange. N. J. 07050. Tel; (201)
673-2585.
SUBSCRIPTION
ORDER FORM
BOXOFFICE:
825 Van Brunt Blvd.
Kansas City. Mo. 64124
Only S62.50 for a 45 ft. color merchant
i with 5 scenes, narrated track, with ap-
•opnate music, superimposed with odress,
fades and dissolves, produced from
3pa, Florida. Pho
SOUND PROJECTION
MAINTENANCE MANUAL &
MONTHLY SERVICE BULLETINS
SEND TODAY FOR TROUT'S LOOSE-
IJIAF SERVICE MANUAL on Sound and
:lion. It will save you $$ in repair
Jills It contains service data on Simplex,
Jrenkert, Motiogrcrph, Sword, Norelco,
ury, Cinemeccanica and Ballantyne
'Ctors (35-70mm Projectors). Schematmd
Service Data on Sound Equip-
. Easy to understand. Data on
Eolion equipment. Data on screens
optics, arc-xenon lamps, etc. Ques-
& Answers on Sound—Projection.
ONLY PRACTICAL MANUAL PUB-
JSHED. Over 150 pages. We send you
'Monthly Service Bulletins for one year.
Also, tips on Theatre Maintenance.
5 price prepaid? ONLY S8.9S—In U.S.
md Canada. Data is Reliable and Auhentic.
Edited by the writer with 30 years
SCREEN TOWERS INTERNATIONAL— 10
Day Eraergencv Instaliatior. (S17) 773-
2604. P.O B;x £94, Temple. Texss 75501,
POPCORN MACHINES
ALL MAKES OF POPPERS, caramel corn
equipment, floss machines, sno-ball machines.
Krispy Korn, 120 So. Hoisted, Chit-nao
III finPOR
BUSINESS STIMULATORS
BINGO CARDS, S5.75M, 1-75. Othei
icrmes available. Olf-On, screen. Novelty
Somes, 1263 Prospect Avenue, Brooklyn
Build attendance with real Hawaiian
orchids. Few cents each. Write Flowers of
Hawaii, 570 S. Lafayette Place, Los Angeles.
Calif. 90005.
BINGO CARDS—DIE CUT. 1-75-500 combinations,
$5.75 per thousand. Premium
Products, 339 West 44th St., New York,
N. Y., 10036. Phone: (212) CI-6-4972.
PIC MOSQUITO COOS for in-car use
Pic Ant & Roach Spray for confection area
It pays to use Pic products. Free trailer
films—inquiries invited. Pic Corporation,
28-30 Canfield St., Orange. N.J. 07050.
DUE TO ILL HEALTH. : riliful d:
reasonable. In
-.eatre Priced
oxoffice, 2505.
Closed situation. Western Montana
drive-in and indoor. Excellent condition-
Write Boxoflice, 2505.
THEATRES FOR
LEASE
INDOOR THEATRE DOWNTOWN Dallas.
T.-v,s Av-::\,b:~ > ~-:-:i-:z[e occupancy
Ultra modern equipment presently
in theatre is optional. Sealing caoacily:
1200 main floor, 300 balcony. Contact
Corriqan Protjerlies Inc. 211 North Ervay.
Dallas Texas- Teleohone (214) 747-0391.
BOOKING AGENTS
EDUCATION-INSTRUCTION
High Income!! Bocrome a theatre manager
Free Proof. Seid, Box Z88-Bz, Gladstone,
Oregon 97027.
Q Remillance Enclosed
G Send Invoic*
THEATEE
STREET ...
TOWN
ZIP CODE _
NAME
POSITION
JOXOFTICE :: August 23. 1971

memo to advertisers
PAY YOUR flPieV
ANDTAKPyoUR CHANCES
That's pretty much the way it is with some advertising media—
not even the proprietor really knows for sure what he is selling.
Most times unknown, unmeasured, unaudited, and unnamed
circulation audiences are wisely unwanted— the odds just
don't favor the advertiser's dollar.
We believe you should have the facts before you buy. That's
why we have the Audit Bureau of Circulations verify our circulation
regularly—find and report the actual figures according
to their standards and based upon their auditors' inspections.
Above board circulation—be ABC-sure with
BOXOFFICE
THE ONLY FILM TRADE PAPER MEMBER OF ABC
The Audit Bureau of Circulations is a self-regulatory association of over 4,000 advertisers, advertising
agencies, and publishers, and is recognized as a bureau of standards for the print media industry.