Dish TV investor Presentation
Dish TV investor Presentation
Dish TV investor Presentation
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Million<br />
Opportunities galore!<br />
Key statistics:<br />
Total HHs<br />
232 mn.<br />
<strong>TV</strong> HHs<br />
136 mn.<br />
<strong>TV</strong> Penetration 59%<br />
C&S HHs<br />
105 mn.<br />
C&S Penetration (in <strong>TV</strong> HHs) 77%<br />
DTH Subs *<br />
27.5 mn.<br />
300<br />
250<br />
200<br />
150<br />
100<br />
50<br />
0<br />
73%<br />
77%<br />
81% 84% 86%<br />
88%<br />
238 241 243<br />
236<br />
229 233<br />
129 136 142 147 152 155<br />
130 136<br />
115 123<br />
94 105<br />
2008 2009 2010E 2011E 2012E 2013E<br />
Total HHs<br />
<strong>TV</strong> HHs<br />
C&S HHs<br />
C&S Penetration<br />
100%<br />
80%<br />
60%<br />
40%<br />
20%<br />
0%<br />
• Increasing <strong>TV</strong> HHs; likely to be 155 million, 64% penetration, by 2013.<br />
Developed countries average penetration at more than 97%. China at 98%.<br />
• C&S penetration: huge opportunity, likely to be 88% by 2013.<br />
• DTH to be the key driver & direct beneficiary of increasing C&S households!<br />
Source: MPA 2009 report * Up to 31/10/10. (Source: market est.) C&S implies cable <strong>TV</strong> & DTH HHs<br />
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