building a better future - Cemex
building a better future - Cemex
building a better future - Cemex
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CEMEX helps promote sustainable and equitable<br />
transportation through BRTs, “a high-quality<br />
bus-based system that delivers fast, comfortable,<br />
and cost-effective urban mobility” Institute for<br />
Transportation and Development Policy<br />
our approach<br />
CEMEX is a leading provider of affordable housing and<br />
high-scale infrastructure and a strong partner in the socioeconomic<br />
development of emerging markets throughout the<br />
world. We anticipate that, in the coming years, the sustainable<br />
growth of cities and communities will hinge upon increased<br />
population density and strategic urban planning. To<br />
this end, our early involvement and close collaboration with<br />
a variety of stakeholders—from microfinance lenders and<br />
community-development NGOs to governments and developers—is<br />
critical to our success in addressing housing and<br />
infrastructure needs in these markets. We believe that the<br />
social and economic empowerment of low-income communities<br />
represents a significant opportunity for our company<br />
to develop productive, diversified business relationships and<br />
establish natural project feedback loops to fuel our business<br />
as cities mature.<br />
We have made significant progress in meeting the need<br />
for affordable housing in our markets. In 2011 alone, we<br />
contributed to the construction of approximately 3,200<br />
affordable homes. We will accelerate this growth in 2012<br />
by engaging directly with potential homeowners to provide<br />
challenges ahead:<br />
In 2012, we expect additional expansion of our<br />
affordable housing initiative to Bangladesh,<br />
Colombia, the Dominican Republic, Egypt,<br />
Malaysia, the Philippines, and Thailand.<br />
We also plan to develop new BRT projects<br />
throughout Mexico, and we will continue to<br />
improve our internal skills to face the growing<br />
needs for infrastructure projects as cities in our<br />
key markets expand.<br />
Developing prototypes for affordable housing<br />
them with the engineering, technology, and construction<br />
techniques needed to build their own homes.<br />
CEMEX has also continued to pursue public-private partnerships<br />
for the development of infrastructure projects that use<br />
concrete, a sustainable <strong>building</strong> material. Our paving and<br />
mass-transit solutions are essential to the flow of urban and<br />
suburban commerce and are designed to reduce the greenhouse<br />
gas emissions typically associated with city transit.<br />
Our overarching strategy for affordable housing and infrastructure<br />
projects reflects a broadening approach to stakeholder<br />
engagement and deeper vertical integration of our<br />
<strong>building</strong> solution services. Ultimately, we expect our work in<br />
emerging markets to foster community connectedness and<br />
accelerate economic development.<br />
growing need for affordable<br />
housing and infrastructure<br />
In a recent study of global development trends, the United<br />
Nations Human Settlement Programme (UN-HABITAT) noted<br />
that, for the first time, the world’s urban population has<br />
come to exceed the world’s rural population. With urbanism<br />
becoming a global norm, the creative and effective management<br />
of population density will be essential to the sustainable<br />
growth of cities and communities.<br />
To aid in the cultivation of healthy urban density, CEMEX<br />
focuses on the development of affordable housing and<br />
infrastructure—two areas that are closely interrelated and<br />
that critically influence the cohesiveness and scalability of<br />
growing economic centers.<br />
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