View Mentor Graphics' PowerPoint Presentation - ecedha

View Mentor Graphics' PowerPoint Presentation - ecedha View Mentor Graphics' PowerPoint Presentation - ecedha

EDA Use Within<br />

Education<br />

Ian Burgess<br />

Development Manager<br />

Higher Education Program<br />

March 2012


<strong>Mentor</strong> Graphics<br />

• Electronic design automation (EDA) industry pioneer and<br />

global innovator of advanced design solutions<br />

• Founded in 1981<br />

• Revenue - ~$1,088B<br />

• Market Share ~24% of worldwide EDA market<br />

• Focused on growth through internal development<br />

Source: EDAC Market Statistics<br />

2 ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


<strong>Mentor</strong> Graphics Around the World<br />

3 ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


<strong>Mentor</strong> Graphics University Interactions<br />

Higher Education Program<br />

• Supports & encourages EDA in course work & projects<br />

• Partners with customers and universities to develop<br />

technical skills required by industry<br />

Research Interaction<br />

• Direct collaboration between product divisions and<br />

universities<br />

— Sponsored research and internships<br />

• Participation in Research Organizations<br />

— Semiconductor Research Corporation (SRC)<br />

— Industry Research Consortia (E.g.. UC Berkeley<br />

IMPACT program)<br />

— National Science Foundation Committees<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Higher Education Program<br />

• More than 1500 universities & colleges worldwide<br />

— 340 members in North America<br />

• Virtually all <strong>Mentor</strong> Graphics products available for small<br />

annual support fee<br />

— Approx. $15M worth of tools for up to $500-3000 per year<br />

• Customer Support<br />

— Full access to award winning customer support<br />

— Online product updates<br />

• Training<br />

— Access to <strong>Mentor</strong> customer training courses for zero charge<br />

• Access to available curriculum support material<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Higher Education Program Objectives<br />

New Graduates<br />

• Have the key technical skills our customers need<br />

• Are productive from day one of their career<br />

Our Customers<br />

• Can recruit productive & trained graduates from day one<br />

<strong>Mentor</strong> Graphics<br />

• Our tools are widely used by the engineers of the future<br />

• Your new engineers are trained on our tools<br />

• We can recruit the best graduates<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


<strong>Mentor</strong> Recruits Direct from Universities<br />

• Application Engineers<br />

— Drives sales, adoption and<br />

implementation of<br />

technology and products<br />

— Serves as technical product<br />

resource, all accounts<br />

• Technical Marketing<br />

Engineers<br />

— In-depth specialist on one<br />

key product or methodology<br />

— Drives sales strategies for<br />

product<br />

Applications<br />

Engineer<br />

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© 2006 <strong>Mentor</strong> Graphics Corp., Contains Confidential and Proprietary Information of <strong>Mentor</strong> Graphics, Corp.<br />

Overview March 2007<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Educational Partnerships<br />

Our customers<br />

• Identify their graduate recruitment needs/skillsets<br />

• Work with their target universities<br />

Universities & Colleges<br />

• Provide or develop curriculum material that provides<br />

required skillsets<br />

— New courses<br />

— Adapt existing courses<br />

— Senior/Capstone design projects<br />

• Additional support and regular meetings<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


A Simplified <strong>View</strong> of the EDA Market<br />

Concept to Verified RTL<br />

Digital<br />

Mixed<br />

Signal<br />

Analog<br />

Physical Verification<br />

to Component Test<br />

Component to PCB System<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


A Simplified <strong>View</strong> of the EDA Market<br />

Concept to Verified RTL<br />

Functional Verification<br />

Electronic System Level Design<br />

Platform-based Design<br />

Digital<br />

Mixed<br />

Signal<br />

Analog<br />

<strong>Mentor</strong><br />

MCMM<br />

Place & Route<br />

Mixed-Signal<br />

Environment<br />

Analog<br />

Physical Verification<br />

to Component Test<br />

in EDA<br />

Today<br />

Design-to-Silicon Platform<br />

Comprehensive DFM Solutions<br />

Yield Improvement<br />

Component to PCB System<br />

Printed Circuit Board Design<br />

High-Speed Design and Analysis<br />

Integrated PCB/FPGA Design<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Design and Verification<br />

Concept to Verified RTL<br />

Digital<br />

Mixed<br />

Signal<br />

Analog<br />

ESL/Platform-based Design<br />

Scalable Verification<br />

Physical Verification<br />

to Component Test<br />

Component to PCB System<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Today’s Functional Verification<br />

• Designs grow ~2x every 18 months<br />

— Moore’s law still applies<br />

• Verification requirements grow faster<br />

— 2x more logic and complexity to verify<br />

— Higher quality verification demanded<br />

Companies with the highest verification productivity<br />

• Get new products to market faster<br />

• Take maximum advantage of Moore’s law<br />

• Build the most competitive products<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Verification Expands Beyond Simulation<br />

• Highest performance for gate<br />

level, RTL and TLM<br />

• Verification coverage<br />

— Assertions<br />

• Testbench automation<br />

— Constraint random generation<br />

• Verification management<br />

• Emulation<br />

13 ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Advanced ASIC Verification Course<br />

• North Carolina State University<br />

— Utilizing Questa environment<br />

— Adopted by 15 other schools<br />

worldwide<br />

— <strong>Mentor</strong> has recruited 10 NCSU<br />

graduates as applications specialists<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Physical Verification And Test<br />

Concept to Verified RTL<br />

Digital<br />

Mixed<br />

Signal<br />

Analog<br />

Calibre/Tessent<br />

Comprehensive DFM/DFT Solutions<br />

Physical Verification<br />

to Component Test<br />

Component to PCB System<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Improving Test Quality Through Physical Test<br />

Physical Analysis<br />

Extract Defect<br />

Locations & Timing<br />

SDF<br />

Product Design Data<br />

timing-aware<br />

TestKompress<br />

Compressed ATPG<br />

bridging<br />

Defect Locations/Timing<br />

opens<br />

N-detect<br />

stuck-at<br />

critical path<br />

IDDQ<br />

transition<br />

Production Test<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


VLSI Testing<br />

• Poznan University of Technology<br />

— Utilizing Tessent Silicon Test<br />

environment<br />

— Adopted by 5 other schools<br />

worldwide<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Curriculum Partners and Material<br />

• Functional Verification<br />

— North Carolina State University, USA<br />

— Portland State University, USA<br />

• Silicon Test<br />

— Poznan University of Technology, Poland<br />

• Analog/Mixed-Signal IC Design<br />

— Santa Clara University , USA<br />

— Budapest University of Technology and Economics, Hungary<br />

• ESL & High-Level Synthesis<br />

— Georgia Institute of Technology, USA<br />

• Printed Circuit Board Design<br />

— University of Colorado Boulder, USA<br />

— Lake Washington Technical College, USA<br />

— University of California, Santa Barbara, USA<br />

— Silesian University of Technology, Poland<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


New and Adjacent Markets Beyond ECE<br />

• Embedded Software Design<br />

—Computer Science<br />

• Automotive Electronic Design<br />

—Mechanical Engineering<br />

Source: EDAC Market Statistics<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


Explosion of Electronic Content in<br />

Automobiles<br />

Head Up Display<br />

Electrochromic<br />

Glass<br />

Rear Seat<br />

Entertainment<br />

Satellite/HD Radio<br />

Rain Sensing<br />

Automatic Windshield Wipers<br />

Entertainment<br />

Electronic<br />

Compass<br />

Active Noise<br />

Cancellation<br />

Communication<br />

Auto Distance Cruise Control<br />

Multi-Zone Automatic<br />

Climate Control<br />

Navigation &<br />

Trip Computer<br />

Wireless Networking<br />

Park/Reverse Assist<br />

Lighting<br />

Collision Avoidance<br />

Adaptive Front<br />

Lighting<br />

Antilock Braking<br />

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Automated Highway<br />

Active Suspension<br />

Lane Departure<br />

Warning<br />

ECEDHA - March 2013<br />

Engine & Emissions<br />

Management<br />

Engine Management<br />

Continuously Variable<br />

Transmission<br />

Security Systems<br />

Airbag<br />

Deployment<br />

System<br />

Blind Spot<br />

Detection<br />

Brake by Wire<br />

Passive<br />

Entry<br />

Low Tire<br />

Pressure<br />

Monitors<br />

Vehicle Stability<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com<br />

Traction Control


Summary<br />

• Preparing students for an industrial career is critical<br />

• Our customers have key technical skills requirements<br />

• They and us need those skills developed early<br />

— New methodologies and design skills<br />

• Partnering on curriculum and projects is vital<br />

higher_education@mentor.com<br />

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ECEDHA - March 2013<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com


w w w . m e n t o r . com<br />

© 2012 <strong>Mentor</strong> Graphics Corp. Company Confidential<br />

www.mentor.com

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