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<strong>Telit</strong> Communications S.p.A. | telit2market international | Issue 02 | February 2007 | www.telit.com<br />
issue<br />
02|07<br />
<strong>Telit</strong> has been selected by M2M MAGAZINE as one of<br />
the top 100 companies in <strong>m2m</strong> worldwide<br />
telit2market<br />
The <strong>Telit</strong> <strong>m2m</strong> Magazine<br />
<strong>We</strong> <strong>live</strong> <strong>m2m</strong><br />
by Oozi Cats<br />
<strong>Telit</strong>’s <strong>unique</strong> <strong>own</strong><br />
<strong>software</strong> & support<br />
<strong>Telit</strong> <strong>World</strong>:<br />
<strong>Applications</strong><br />
UC864: <strong>Telit</strong> is ready<br />
for the next generation<br />
UMTS/HSDPA<br />
CC 864-DUAL:<br />
<strong>Telit</strong>’s 1st CDMA<br />
unified form-factor<br />
Red Bend and <strong>Telit</strong> wireless<br />
solutions: Firmware over the<br />
air update (FOTA)<br />
<strong>Telit</strong> APAC<br />
is off and<br />
running<br />
<strong>Telit</strong> Americas<br />
flags new<br />
opportunities<br />
<br />
TELIT 2 MARKET<br />
wireless<br />
solutions<br />
Making machines talk.
<strong>Telit</strong>INTRO<br />
02|07<br />
CONTENT<br />
03 <strong>Telit</strong>intro • Dominikus Hierl, President <strong>Telit</strong> Wireless Solutions<br />
• Oozi Cats, CEO <strong>Telit</strong> Communications PLC<br />
• Yossi Moscovitz, CTO <strong>Telit</strong> Communications PLC<br />
07 <strong>Telit</strong>COMPETENCE • <strong>Telit</strong>’s R&D Center<br />
• Software – the basic component in the <strong>m2m</strong> module system<br />
• Rework procedure for BGA modules<br />
• TTSC – <strong>Telit</strong>’s Technical Support Center<br />
• TTSC supports swiss telemetry Expert Sensile<br />
• TTSC & Telion AG in Switzerland organize <strong>m2m</strong> seminar<br />
• Python News<br />
• New GSM telemetry for Finnish holiday homes<br />
is in it.<br />
NEWS +++ NEWS +++ NEWS +++ <strong>Telit</strong> brings globally-recognized <strong>m2m</strong> leader Roger Dewey on board. In 2004 Dewey was<br />
named a pioneer in the USA <strong>m2m</strong> industry by <strong>m2m</strong> Magazine +++ <strong>Telit</strong> module is awarded PTCRB certification: The world’s<br />
smallest GSM / GPRS module is poised to conquer the American <strong>m2m</strong> market +++ Falcom and <strong>Telit</strong> collaborate, facilitating<br />
innovative, latest-generation <strong>m2m</strong> solutions +++ <strong>Telit</strong> extends global distributor network. Multinational <strong>m2m</strong> specialist<br />
<strong>Telit</strong> Communications signs a distribution contract with Rutronik Elektronische Bauelemente GmbH. Rutronik will market<br />
<strong>Telit</strong>’s GSM/GPRS and CDMA modules for <strong>m2m</strong> communications in Europe. +++ Maurizio Gasparri, former Italian Minister<br />
of Communications, has been announced as executive director of <strong>Telit</strong> Communications PLC +++ <strong>Telit</strong> Wireless Solutions,<br />
Inc., the U.S.based <strong>m2m</strong> mobile technology arm of <strong>Telit</strong> Communications, makes their North American debut at CTIA<br />
Wireless IT & Entertainment Expo in Los Angeles. +++ <strong>Telit</strong> acquires 75% of Bellwave <strong>m2m</strong> Co. Ltd., a South Korean wireless<br />
communications developer. +++ <strong>Telit</strong> officially opens a new research and development center in Cagliari, Sardinia.<br />
<strong>Telit</strong> was awarded a grant/loan combination of s 25.5 million from the Italian government for this new center which was<br />
opened inside the Tiscali facility. The new facility will serve both businesses in developing future products like short-range<br />
connectivity products (Wi-Fi, WiMax, Bluetooth, RFID) and will employ approximately 100 engineers by 2008.<br />
18 <strong>Telit</strong>PRODUCTS • <strong>Telit</strong> GSM/GPRS Products<br />
• Multiplexing the AT command interface<br />
• Making use of a remote SIM card<br />
• UC864 – <strong>Telit</strong> is ready for the next generation<br />
• <strong>Telit</strong> CDMA products<br />
• <strong>Telit</strong>’s 1st CDMA »unified form factor«<br />
Dear <strong>m2m</strong> professional,<br />
INTRO<br />
26 <strong>Telit</strong>STORY • <strong>m2m</strong> = People + Devices + Systems<br />
28 <strong>Telit</strong>GLOBAL • <strong>Telit</strong> APAC is off and running<br />
• <strong>Telit</strong> Americas flags new opportunities<br />
32 <strong>Telit</strong>WORLD • Customer <strong>Applications</strong><br />
52 <strong>Telit</strong>MARKET • Extending the reach of cellular <strong>m2m</strong><br />
54 <strong>Telit</strong>Distribution • Distributors corner: Arrow Southern Europe & Arrow Nordics<br />
• <strong>Telit</strong> worldwide<br />
58 <strong>Telit</strong>SALES • Spotlight: Mike Ueland<br />
• <strong>Telit</strong> Sales Directors<br />
• <strong>Telit</strong> Competence Centers<br />
60 <strong>Telit</strong>EVENTS<br />
61 <strong>Telit</strong>PRESS • Global Clippings<br />
62 <strong>Telit</strong>PARTNERSHIPS • Red Bend, Kore, Qualcomm<br />
65 <strong>Telit</strong>UNIVERSITY • <strong>Telit</strong> & Trieste University working together<br />
The first issue of telit2market generated enormous<br />
response, and to each of you who called or wrote, thank<br />
you. Because of your very positive comments, we were<br />
encouraged to redouble our efforts and increase the<br />
coverage of our magazine to bring you even more<br />
information on our latest products, the company and<br />
solutions based on <strong>Telit</strong>’s wireless technology.<br />
In this second edition of telit2market, you will find a<br />
fantastic range of innovative new applications, see how<br />
rapidly <strong>Telit</strong> is progressing on the international stage<br />
and read updates on our technology and products.<br />
After many years of evaluation and testing, new<br />
high volume <strong>m2m</strong> applications will hit the market<br />
in 2007. Devices combining multiple complimentary<br />
technologies will give a steadily increased functionality<br />
at low costs and lead to further wireless penetration in<br />
critical segments.<br />
As we indicated in the last issue of our telit2market, we<br />
believe that the continued globalization of our <strong>m2m</strong><br />
business is key and we are persuing that relentlessly<br />
with our operation expansion into the Asia-Pacific<br />
market (APAC) and the Americas.<br />
As a result of this global activity, we will soon launch<br />
an updated product portfolio combining excellent<br />
products for both the GSM and the CDMA arenas. This<br />
range of products underscores our commitment to<br />
offer compatible products for different parts of the<br />
world and applications, giving our clients long-term<br />
investment protection.<br />
Dominikus Hierl<br />
President, <strong>Telit</strong> Wireless Solutions<br />
Dipl.-Ing.<br />
Dipl.-Wirtsch.-Ing.<br />
Dominikus Hierl<br />
President<br />
<strong>Telit</strong> Wireless<br />
Solutions<br />
66 <strong>Telit</strong>LIVING • Barcolana<br />
• Veit Heinichen<br />
TELIT 2 MARKET<br />
TELIT 2 MARKET
<strong>Telit</strong>INTRO<br />
<strong>Telit</strong>INTRO<br />
<strong>We</strong> <strong>live</strong><br />
<strong>m2m</strong><br />
INVESTMENT<br />
PROTECTION<br />
EASE OF<br />
INTEGRATION<br />
BUSINESS<br />
SCALABLE<br />
by Oozi Cats, CEO <strong>Telit</strong> Communications PLC<br />
wireless<br />
solutions<br />
Source: Gartner (May 2006)<br />
<strong>Telit</strong> has become one of the top three <strong>m2m</strong> vendors<br />
all, one of the key guiding principles of our business<br />
are just two examples of our innovative designs.<br />
their application, backed up with excellent technical<br />
in Europe. Tobias Ryberg, Senior Analyst at the <strong>m2m</strong><br />
is to treat customers as partners and work with them<br />
The springboard for this technological lead is our<br />
support and consulting services de<strong>live</strong>red by<br />
analyst firm Berg Insight recognizes our achievement<br />
on an equal footing. <strong>Telit</strong> has gr<strong>own</strong> up with the <strong>m2m</strong><br />
ongoing investment in research and development.<br />
experienced teams specializing in various vertical<br />
and writes, “<strong>Telit</strong> has emerged as the main challenger<br />
market, so we understand our customers’ needs.<br />
Our R&D centers in Trieste and Sardinia, Italy and<br />
market sectors. <strong>We</strong> have a network of <strong>m2m</strong> experts<br />
in the European wireless modules market with their<br />
in Seoul, South Korea, are working on integrating<br />
who provide customers with advice, assistance and<br />
aggressive growth strategy.”<br />
One of the greatest challenges for our clients is that<br />
complementary technologies like Bluetooth, WiFi<br />
expertise. One important <strong>unique</strong> selling point (USP)<br />
product development cycles are becoming shorter<br />
and ZigBee, as well as development of UMTS/<br />
that distinguishes us from the competition is our<br />
<strong>We</strong> are constantly working to expand our position and<br />
while increasing competition is forcing them to<br />
EDGE modules. These activities highlight just how<br />
<strong>own</strong> protocol stack – we are the sole proprietors of<br />
anchor ourselves at the top of the market by 2010, so<br />
exercise strict control over costs. This means that cost<br />
consistently we put our tagline “wireless solutions”<br />
our module <strong>software</strong>. <strong>Telit</strong>’s engineers can therefore<br />
our course is set for growth.<br />
of <strong>own</strong>ership and investment security are of utmost<br />
into practice.<br />
work with a customer to efficiently adapt module<br />
Oozi Cats<br />
Chief Executive Officer of<br />
<strong>Telit</strong> Communications<br />
PLC<br />
Reliability & Stability<br />
The <strong>m2m</strong> market is currently in a state of flux. Sony<br />
Ericsson has been swallowed up by Wavecom; nPhase<br />
has been bought by Qualcomm, and there is unease<br />
importance. <strong>Telit</strong> guarantees to design each product<br />
with these two factors in mind. Our <strong>Telit</strong>-developed<br />
platform concept includes future-proof modules<br />
that can be replaced with successor models with a<br />
minimum of effort. <strong>Applications</strong> can be used for years<br />
Customized Solutions<br />
<strong>Telit</strong> now supplies modules across the globe. Whether<br />
the customer comes from North America, Asia or<br />
Europe, we offer all of the world’s technologies, from<br />
<strong>software</strong> to the application’s individual requirements<br />
or to those of the specialist market in a very short<br />
time. With off-the-shelf <strong>software</strong>, this would either be<br />
completely impossible or would take several months to<br />
complete. For customers who rely on <strong>Telit</strong>, this means<br />
in the Siemens camp as well. It is no real surprise<br />
without becoming old and obsolete.<br />
GSM/GPRS/GPS to CDMA. Since our customer base<br />
a considerably faster time to market.<br />
that <strong>m2m</strong> customers all over the world are feeling<br />
unsettled, looking for long-term partners who can<br />
Leading the way in <strong>m2m</strong><br />
encompasses all manner of companies, from SME<br />
(Small/Medium Enterprise) sector firms to world<br />
<strong>Telit</strong> also assists customers through the launch of<br />
their <strong>own</strong> solutions. Clients are able to test their<br />
assure stable collaboration and most importantly,<br />
Our belief in state-of-the-art technology means we<br />
market leaders, off-the-shelf solutions do not always<br />
applications in <strong>Telit</strong>’s laboratories and prepare them<br />
investment security – both of which <strong>Telit</strong> can<br />
are committed to offering the most advanced and<br />
fit the bill. <strong>We</strong> offer customers tailor-made packages of<br />
for international testing processes such as R&TTE /<br />
provide in abundance. This is because the <strong>Telit</strong> brand<br />
cutting-edge modules available in the marketplace.<br />
modules and support, for a few thousand applications<br />
FCC, CE / UL and GCF / PTCRB. If applications do not pass<br />
represents many years of experience in the mobile<br />
In the spring of 2006, for example, <strong>Telit</strong> introduced<br />
to applications that are produced hundreds of<br />
the pre-testing stage in the laboratory, they are given<br />
communications market, innovative products and<br />
the GE864, the world’s smallest quad-band GSM/GPRS<br />
thousands of times.<br />
extensive support from our engineers. As a result,<br />
comprehensive support.<br />
module, becoming one of the first solutions providers<br />
to address the increasing mobility of <strong>m2m</strong> devices. <strong>We</strong><br />
No-quibble Support<br />
errors are eliminated in the shortest possible time<br />
and applications optimized to satisfy the demands of<br />
The main reason for this stability and reliability is<br />
were also one of the first suppliers to develop modules<br />
<strong>We</strong> don’t throw our customers in at the deep end once<br />
official testing procedures. With our help, customers<br />
our total commitment to the <strong>m2m</strong> market—we have<br />
combining the GSM/GPRS and GPS technologies of<br />
they’ve purchased one of our modules. <strong>We</strong> provide<br />
are able maximize the likelihood of passing the official<br />
always kept our finger on the pulse of the market. After<br />
market leader SIRF in a sub-compact footprint. These<br />
them with intensive support in the development of<br />
certification procedure the first time. The advantages<br />
TELIT 2 MARKET<br />
TELIT 2 MARKET
<strong>Telit</strong>INTRO<br />
<strong>Telit</strong>competence<br />
are obvious – a faster market launch, no repeat testing<br />
and no additional costs.<br />
Advantages in black and white<br />
<strong>We</strong> have enveloped all these USPs in a “seal of approval”.<br />
To the outside world, this seal vouches for <strong>Telit</strong>’s<br />
superlative qualities. At the same time, it acts as an<br />
incentive for our staff worldwide to optimize our<br />
products and services even further.<br />
Our successes in the market confirm that our strategy<br />
is the right one. For instance, Falcom Wireless<br />
Communications, a market leader in wireless<br />
communications solutions, has relied on <strong>Telit</strong> as its<br />
OUR technological advantage By Yossi Moscovitz<br />
strategic partner since August 2006. Our GSM / GPRS<br />
modules will be the core components of its innovative<br />
solutions. Beyond global players like Falcom are numerous<br />
other smaller, specialist companies that rely on <strong>Telit</strong>,<br />
including the Swiss firm Sensile, which specializes in<br />
telemetry solutions for the remote monitoring of gas<br />
tanks. <strong>We</strong> offer our customers exactly what they need. It is<br />
with this strategy that we will be expanding our position<br />
further on the <strong>m2m</strong> market. <strong>We</strong> are doing this because<br />
we do not want to stand still. <strong>We</strong> are constantly working<br />
towards optimizing our portfolio of <strong>m2m</strong> modules and<br />
services – both for and with our customers.<br />
Oozi Cats, CEO <strong>Telit</strong> Communications PLC<br />
In the previous edition of telit2market Magazine, we described the three major technical advantages<br />
of the <strong>Telit</strong> product line.The family concept: maintaining form, fit and functionality across<br />
all families of products. The scalable portfolio: creating different form factors for different segments.<br />
The special features: embedded into all products offering <strong>unique</strong> functionalities.<br />
In 2007 our product evolution continues …<br />
Yossi Moscovitz,<br />
CTO of <strong>Telit</strong><br />
Communications PLC<br />
… <strong>Telit</strong> plans to extend our “family of<br />
products” with new product introductions<br />
throughout the coming year.<br />
The CC864-Dual – A new dual band CDMA<br />
1x module for global markets, packaged in<br />
<strong>Telit</strong>’s CC family form factor. The CC864-<br />
Dual is pin-to-pin compatible with the<br />
GC864 Quad, GSM/GPRS engine.<br />
The UC864-Tri – A new HSDPA/UMTS/EDGE/GPRS module covering<br />
all cellular frequency bands (3 UMTS + 4 GPRS/EDGE). This module<br />
is pin-to-pin compatible with the other modules of the 864 family.<br />
The new modules of the 864 family will enable our customers to<br />
easily convert existing designs based on GC864 to CDMA or UMTS<br />
or to launch new designs configurable to all cellular technologies.<br />
Look to <strong>Telit</strong> to introduce additional new advanced embedded<br />
features in 2007.<br />
These include:<br />
OTA – Over The Air Firmware Update. This new feature will<br />
enable upgrade of module firmware over the air. This capability<br />
is extremely important for applications deployed in large<br />
volumes and for long periods. The OTA will be embedded as a<br />
standard feature in all our products.<br />
Python – Introduction of the GE863-PY Plus. This product offers<br />
enhanced Python functionalities and superior computing power<br />
or for user applications. This product can be used as a standalone,<br />
eliminating the need for an additional controller and optimizing<br />
application costs.<br />
GPS – All the products with embedded GPS functionality will be<br />
offered with reduced power consumption. This will improve the<br />
performance of battery operated applications.<br />
<strong>Telit</strong> is continuously adding features and functionalities to the<br />
product line. Many of these new features are the direct result of<br />
customer requests and inputs.<br />
“<strong>We</strong> listen. <strong>We</strong> respond. <strong>We</strong> innovate.”<br />
TELIT´s<br />
R&D CENTER<br />
With over 570 combined years of experience in GSM/<br />
GPRS product development, the skilled team at our<br />
Trieste, Italy R&D center is one of our most valuable<br />
assets. <strong>We</strong> also opened an R&D center in Sardinia, Italy,<br />
and acquired another in Seoul, Korea with proven<br />
experience in CDMA technology. The <strong>Telit</strong> team in<br />
Seoul will be targeting product development, focusing<br />
on CDMA. Because of this extensive R&D structure, we<br />
can offer a <strong>unique</strong>, complete portfolio of GSM/GPRS<br />
and CDMA products exceeding client expectations<br />
with fast customization capabilities and superior<br />
technical support.<br />
These R&D teams on two continents share the same<br />
methodologies, rules and development tools to<br />
guarantee consistent product quality. To optimize<br />
R&D results, we have decided to coordinate the GSM<br />
development team in Italy with the CDMA team in<br />
Korea. The CC864-DUAL (CDMA) will be first <strong>m2m</strong><br />
module designed in Korea and defined in Italy to be<br />
compatible with GC864, meeting the same mechanical<br />
and electrical specifications. Every application<br />
designed for GC864-QUAD will also be able to use the<br />
CC864, with a few firmware adaptations, and will serve<br />
both markets. Within the <strong>Telit</strong> roadmap, in addition to<br />
the CDMA and GSM/GPRS products, there is also a 3G<br />
module: the UC864, which is a truly global project with<br />
both R&D centers contributing to its development<br />
and testing. This project will take advantage of the<br />
different experiences of both teams to shorten timeto-market<br />
and improve overall product quality.<br />
by Sandro Spanghero by Sandro Spanghero<br />
<strong>We</strong> believe that continuing GPRS or CDMA product<br />
development is not enough. Customers are using<br />
more and more technologies and functions within<br />
applications and need to cut development time to win<br />
business opportunities.<br />
For this reason, we have decided to create a<br />
new R&D group in Cagliari, Italy, specifically<br />
to integrate the short range wireless<br />
technologies into <strong>Telit</strong> products and to offer<br />
top-notch customer support.<br />
The first order of business will be to generate a set<br />
of wireless “non cellular” modules to be used within<br />
all applications requiring short range connectivity.<br />
Bluetooth and Zigbee solutions will be addressed,<br />
but other technologies will follow. All these products<br />
will be qualified and tested in combination with <strong>Telit</strong><br />
cellular devices, offering a drop-in solution, and ready<br />
to be implemented.<br />
The second order of business will be to respond to<br />
specific <strong>Telit</strong> customer requests. <strong>We</strong> consider our<br />
development process a crucial part of customer<br />
development. <strong>Telit</strong> teams are already offering technical<br />
services for application design, but we want to grow<br />
in this field. The R&D team in Cagliari will be focused<br />
on customer design support and will leverage from all<br />
experiences gained in Trieste and Seoul for product<br />
development.<br />
The combination of these high-level <strong>Telit</strong> R&D centers<br />
means that we can now offer our customers the highest<br />
level of technical, marketing, development and design<br />
support services in the world.<br />
TELIT 2 MARKET<br />
TELIT 2 MARKET
<strong>Telit</strong>competence<br />
<strong>Telit</strong>competence<br />
SOFTWARE<br />
The basic component in the <strong>m2m</strong> module system<br />
The design and development of a <strong>m2m</strong> module requires<br />
coordination between several different departments:<br />
design, <strong>software</strong>, validation, hardware, mechanical<br />
design, quality, marketing and manufacturing.<br />
For instance <strong>Telit</strong> controls the entire <strong>software</strong><br />
development chain, which puts us in an advantageous<br />
position compared to competitors who need to buy<br />
their <strong>software</strong> stack from third-party <strong>software</strong> houses.<br />
In order to develop and maintain such a complex<br />
<strong>software</strong> stack, the company needs a development<br />
group with specific knowledge and capabilities—not<br />
found just anywhere.<br />
<strong>Telit</strong>’s internal IP and development history of the GSM/<br />
GPRS protocol stack is clearly an asset that benefits<br />
every customer.<br />
<strong>Telit</strong> is one the few companies in the <strong>m2m</strong> industry with<br />
full control over all underlying <strong>software</strong> technologies<br />
in its products. Owning a GSM /GPRS protocol stack is<br />
the way <strong>Telit</strong> differentiates itself. <strong>Telit</strong> created a wellfocused<br />
<strong>software</strong> development group more than 10<br />
years ago.<br />
In order to maintain and improve our position in<br />
the <strong>m2m</strong> arena, <strong>software</strong> development is kept under<br />
strict quality control. <strong>We</strong> spent several years in R&D to<br />
make our processes repeatable and defined (following<br />
the policies in SW-CMM® Capability Maturity Model®<br />
for Software) before introducing it to the market.<br />
Software measurement is a challenging but essential<br />
component of a healthy and highly capable <strong>software</strong><br />
engineering culture.<br />
APPLICATION CLIENTS<br />
PYTHON | AT Commands Interface<br />
Internet: EASY | TCP | IP | UDP<br />
Messaging & scheduling task<br />
APPLICATION INTERFACE<br />
ETSI & IETF PROTOCOLS<br />
L1<br />
Low level hardware drivers<br />
by Giuseppe Surace<br />
Embedded <strong>software</strong> development at <strong>Telit</strong> follows the<br />
classical <strong>software</strong> engineering lifecycle:<br />
• Deployment of basic general specifications<br />
• Development of detailed requirements<br />
• Coding and testing of individual units<br />
• Code merge and integration (by means of<br />
Software Configuration Management -SCM tools)<br />
• Testing of integrated code<br />
(by means of a approved testing protocol)<br />
• Final product acceptance<br />
Sounds good, right? But this is not enough. Due to the<br />
global use of <strong>m2m</strong> systems, the individual behavior<br />
cannot be derived from observing only local behaviors<br />
between the system components and specific networks.<br />
Therefore, we instead release intermediate <strong>software</strong><br />
versions and test them with key customers to avoid<br />
unexpected failures.<br />
This post-de<strong>live</strong>ry maintenance includes a well-trained<br />
group of engineers who fully test new <strong>software</strong> releases<br />
against protocol analyzers and most importantly<br />
against real network scenarios. <strong>Telit</strong>’s Validation and<br />
Acceptance group comprises one of the basic links<br />
in our quality chain. All certifications and IOTs are<br />
included in the post-de<strong>live</strong>ry activities and have to be<br />
performed on a regular basis to achieve acceptance<br />
from various network operators (GCF for the EMEA<br />
market and PTCRB for the North American market).<br />
Another distinction that sets us apart from our<br />
competitors is our capabilitiy to perform all approval<br />
protocols within our <strong>own</strong> test-facilities.<br />
BAS MANAGERS<br />
Idle | CC | SMS | PB | NVM<br />
Telecom: GSM | GPRS | EDGE | UMTS<br />
High level channel drivers<br />
TELIT Software architecture<br />
<strong>Telit</strong>´s <strong>software</strong> architecture consists of three layers<br />
that manage communication between the protocols<br />
and the hardware: signalling, application, and the<br />
application interface. The separation between these<br />
layers allows the <strong>software</strong> programs to work in parallel,<br />
providing the source code, documentation and test<br />
results for integration.<br />
The <strong>Telit</strong> GSM/GPRS <strong>software</strong> platform is written<br />
in C language, except for the critical modules that<br />
manage the processor initialization and time-critical<br />
interrupts, which are written in Assembler.<br />
The <strong>software</strong> is organized as individual tasks running<br />
under the control of the OS. Each task represents a<br />
GSM/GPRS entity.<br />
Layer 1 has a portable section, which can run on<br />
any hardware (high-level drivers), and a hardware<br />
dependent part (low-level drivers), which depends<br />
on the chipset used. This layer handles two tasks – an<br />
interrupt-driven highest-priority task, responsible for<br />
real-time operation. It is driven by framer interrupt at a<br />
rate of 4.16 ms with driver supports from dual-band up<br />
to fourth-band configuration and up to class 10 GPRS.<br />
The second task is a message-handling and actionscheduling<br />
task of the Layer L1. The design principles<br />
for Layer 1 are summarized below:<br />
• Reduce frequency of inter-task messages<br />
• Minimize copying of information both<br />
within tasks and between them<br />
• Minimize number of tasks and interrupts<br />
• Minimize use of dynamically allocated memory<br />
• Minimize hard real-time processing<br />
within the frame<br />
• Minimize overall use of memory, particularly ROM<br />
• Minimum code complexity<br />
The implementation of the <strong>Telit</strong> Protocol Stack<br />
(PS) closely follows the ideas presented in GSM<br />
Recommendation 04.07. This recommendation<br />
suggests that the PS should be implemented as a<br />
number of independent ‘entities’, modeling-state<br />
machines, which communicate each other using<br />
“primitives”. <strong>Telit</strong> PS chooses to implement the entities<br />
of GSM 04.07 as prioritized tasks running under a preemptive<br />
multitasking real-time operating system. The<br />
primitives are messages passed between these tasks.<br />
The advantage here is that real-time constraints<br />
become manageable. Assigning priorities to the tasks<br />
according to the crisis times associated with the<br />
entities ensures that the PS runs correctly, provided<br />
there is enough computing power available to meet the<br />
most critical crisis times. Although GSM 04.07 contains<br />
entity diagrams, these present only a coarse view of<br />
the underlying entities. As with most descriptions<br />
of communication protocols, the descriptions are<br />
simplistic and possibly misleading. In practice, the<br />
entity’s state is augmented with stored information.<br />
In general <strong>Telit</strong> PS entities have the notion of state<br />
variable, which correspond, to a much finer grain of<br />
state than those presented in GSM recommendations.<br />
This is always augmented with the entities’ private<br />
data. The use of private data to augment the state<br />
machine information also forces the state machine to<br />
be a programmed one.<br />
Software development in <strong>Telit</strong> is not confined to the<br />
2/2.5/3 G protocols but also includes the development<br />
of application tools and most importantly the<br />
capability to analyze and help in the design of the<br />
application <strong>software</strong>. In this area <strong>Telit</strong>´s top-notch<br />
customer service kicks in, and we can follow and assist<br />
customers through their design and development<br />
process in all <strong>m2m</strong> applications.<br />
Another customer service feature offered is<br />
custom on-demand stack modification. <strong>We</strong> call<br />
this situation “Customer Change Request CCR”<br />
Wherein the request is analyzed by an<br />
interdisciplinary team with its feasibility and<br />
process time disussed with the client. At the end of<br />
the development cycle, the customized modification<br />
might be introduced and accepted into our main<br />
<strong>software</strong> family, which would benefit all other<br />
customers, or it might remain as a separate <strong>software</strong><br />
variant. As of today, many of our satisfied customers<br />
have taken advantage of this procedure, and every day<br />
we receive customer-requested CCR´s that might end<br />
up as part of our product line.<br />
TELIT 2 MARKET<br />
TELIT 2 MARKET
<strong>Telit</strong>competence<br />
<strong>Telit</strong>competence<br />
REWORK PROCEDURE<br />
FOR BGA MODULES<br />
By Bruno Vittori<br />
The rework concept of a <strong>Telit</strong> BGA GSM/GPRS module<br />
The suggested procedure for the <strong>Telit</strong> BGA module<br />
all balls are reflowed on the module being removed.<br />
exposed to the environment for more than the allotted<br />
is basically the same as that of a common plastic ball<br />
rework is<br />
In general, preheat the entire board to a minimum<br />
time. Place the component on the site, observing all<br />
grid array package component. To rework a BGA <strong>Telit</strong><br />
of 85°C to avoid large temperature differentials and<br />
the alignment precautions (most rework equipment<br />
module, a rework machine should be used, and there<br />
1. Module preparation<br />
potential board warpage. In terms of the equipment<br />
comes with a vision system). The new module is placed<br />
are many different types of machines.<strong>Telit</strong> uses an APR<br />
Select the correct size<br />
and tools available, hand-held as well as automatic hot<br />
manually by aligning the balls on the pads with the<br />
series machine by Metcal (Oki), in which a metallic box<br />
of nozzle based on the<br />
gas rework systems with vacuum suction have been<br />
aid of a microscope. Reflow the balls using hot air in a<br />
(nozzle) is used as an oven into which the BGA balls<br />
dimensions of the module<br />
developed for BGA removal. First, position the nozzle<br />
manner similar to the removal process. Again, observe<br />
reflow, and a vacuum system lifts up the component.<br />
(it is possible that a standard<br />
around the component and apply heat from the top<br />
total board temperature to avoid any thermal gradients<br />
Considering that <strong>Telit</strong> modules allow only one reflow<br />
size is not suitable for the<br />
side using the rework profile developed. Finally, remove<br />
that can result in board warpage. Allow the board to<br />
process the module is no longer usable after rework,<br />
module, but in most cases<br />
the component using a vacuum tip. Do not attempt to<br />
sufficiently cool before lifting the nozzle to avoid any<br />
and precautions have to be taken to avoid damaging<br />
the supplier of the rework<br />
remove a partially reflowed component from a board<br />
chances of misalignment. It is critical to minimize the<br />
neighboring components. The typical BGA rework<br />
machine can build custom sizes). Put SMT glue points<br />
by prying it off, as this could damage the component<br />
temperature gradient on the part. A high temperature<br />
process flow diagram is:<br />
between the module PCB and the metallic frame of the<br />
and potentially destroy the board.<br />
gradient creates thermal shock that brings on package<br />
Prebake<br />
• Pre-bake the entire board<br />
at 125° for at least 12 hours<br />
shield. Use a hot air solder to correctly polymerize the<br />
glue. After the glue is hardened, unsolder the module<br />
by using the rework machine. The glue should permit<br />
1.3 Site Preparation<br />
After the reworked module has been removed, some<br />
warpage. The temperature delta between the following<br />
locations should be 5°C or less than the solder balls on<br />
the corners, the solder balls at the center of the package,<br />
BGA Removal<br />
Site<br />
Preparation<br />
• Optimised reflow<br />
temperature / time profile<br />
• No overheating of<br />
neighbour components<br />
• Removal of high lead solder<br />
balls or any residue<br />
• Planarization<br />
• Cleaning<br />
raising of the module without removal of the metallic<br />
frame.<br />
1.1 Prebaking<br />
Since the BGA packages are quite moisture-sensitive,<br />
pre-rework precautions must be taken to avoid the<br />
popcorning phenomenon. If the board has been<br />
excess solder might remain on the board. The excess<br />
solder can be removed using a vacuum desoldering<br />
system or a soldering iron with a solder wick. Special<br />
care must be taken to avoid damaging the solder mask<br />
material and the solder pads. As a final step, alcohol can<br />
be used with a brush to clean the rework area. Allow the<br />
board to dry and inspect to ensure a clean solderable<br />
and the top surface side of the package. To achieve<br />
a minimal temperature gradient, a slower ramp up<br />
rate (0.5°C/s) and a lower peak reflow temperature<br />
is recommended. Additionally, the parts should be<br />
allowed to cool d<strong>own</strong> with ambient air instead of<br />
blowing cool air on the parts with the nozzle. Blowing<br />
cool air on the component while it is still hot at the<br />
<strong>We</strong>ller WQB 3000<br />
Solder Past<br />
Application<br />
BGA Placement<br />
& Reflow<br />
• Solder past dispensing<br />
or flux only application<br />
• Optimised reflow<br />
temperature/time profile<br />
• No overheating of<br />
neighbour components<br />
exposed to an out of dry-pack environment for more<br />
time than allowed, the entire board must be baked at<br />
125°C for at least 12 hours.<br />
1.2 Part Removal<br />
An accurate thermal profile needs to be established<br />
for the component removal process. This will<br />
surface. The specific steps used here can be different<br />
from board to board. As a minimum, the removal of<br />
the excess solder is an essential requirement.<br />
1.4 Solder Past Application<br />
There are several options available to apply the solder<br />
paste to the component site. The application PCB can<br />
solder ball locations creates an undesired temperature<br />
gradient which could also cause package warpage.<br />
1.6 Cleaning<br />
Remove all residues from the board. However, if<br />
no-clean solder paste/flux is used, cleaning is not<br />
required.<br />
Cleaning<br />
• No clean vs. clean<br />
• Residue under BGA<br />
determine the exposure duration and the maximum<br />
component/board temperatures. The profile should be<br />
be screened with paste prior to placement, or solder<br />
paste or flux can be dispensed directly onto the site.<br />
1.7 Inspection<br />
Inspection<br />
• Visual<br />
• Type of defects: opens,<br />
shorts, disorientation<br />
adapted to each board and component to be removed.<br />
Although the typical profile should provide a peak<br />
temperature between 240°C to 245°C for a maximum<br />
of 30 seconds,it is also important to ensure that the<br />
1.5 BGA Placement and Reflow<br />
The next step is to replace the module on the board.<br />
The replacement module should be baked prior to<br />
This is the final step in the process. Visually inspect<br />
the outer rows of the solder joints to check for gross<br />
misalignment, joint quality, wrong orientation, board<br />
delamination, and damage of adjacent components.<br />
component and the board are not overheated and that<br />
assembly to the board if the component has been<br />
10 TELIT 2 MARKET TELIT 2 MARKET 11
wireless<br />
solutions<br />
<strong>Telit</strong>competence<br />
+<br />
wireless<br />
solutions<br />
T T S C<br />
T E L I T ´ s T E C H N I C A L<br />
S U P P O R T C E N T E R<br />
by Max Lonzar & Stefano Radetich<br />
INVESTMENT<br />
PROTECTION<br />
EASE OF<br />
INTEGRATION<br />
BUSINESS<br />
SCALABLE<br />
M2M integrators require reliable modules and specific,<br />
professional support. <strong>Applications</strong> that use GSM/GPRS<br />
technology are numerous, varied and technically<br />
demanding. For this reason <strong>Telit</strong> wireless solutions<br />
provides intensive support through all phases of<br />
module acquisition and implementation.<br />
Acquisition phase<br />
In the acquisition phase, <strong>Telit</strong>’s Technical Sales<br />
Department offers technical support and advice during<br />
the pre-sales product selection process, working with<br />
customers to coordinate their project requirements<br />
and help them assemble the most suitable product<br />
network. To help our customers to learn more about<br />
wireless technologies, <strong>Telit</strong> experts also share their<br />
knowledge and experience through a range of<br />
educational training courses.<br />
Implementation phase<br />
During the product implementation phase, our<br />
Customer Support Team guides each customer<br />
through the entire module integration phase. Specific<br />
technical representatives are assigned to your project<br />
to ensure your project is completed quickly, efficiently<br />
and successfully with a short time-to-market. This<br />
<strong>Telit</strong> group serves as the interface between customers<br />
and <strong>Telit</strong>’s R&D experts, coordinating activities with<br />
hardware and <strong>software</strong> engineers to speed up the<br />
integration process into the final application.<br />
After-sales phase<br />
Even after customer product integration, our Customer<br />
Support and After-Sales teams remain available for<br />
questions and support by email or telephone.<br />
Pre-approval measurements in <strong>Telit</strong>’s R&D<br />
facilities:<br />
Our support teams, work in cooperation with the our<br />
R&D experts to offer further technical support like<br />
• RF Test Capabilities<br />
• EMC Test Capabilities<br />
• Validation Test of the<br />
Manufacturing Process<br />
• Validation Test on Product<br />
• Acoustic Testing<br />
• Thermal Testing<br />
<strong>We</strong> also have a special anechoic chamber where it is<br />
possible to perform the following tests:<br />
Conducted RF, Radiated RF, EMC Emission, EMC<br />
Immunity, Radiated Power and Radiated Receiver<br />
Sensitivity.<br />
<strong>Telit</strong> always offers our extensive laboratory facilities to<br />
help customers in the pre-homologation phase of their<br />
device.<br />
Thanks to the comprehensive range of <strong>Telit</strong>’s support<br />
services,we can reduce your development times, costs<br />
and risks, and you remain competitive with products<br />
that meet market demands and employ the latest<br />
technology.<br />
Swiss Telemetry<br />
Leader Sensile<br />
Relies on TTSC<br />
Swiss sensor and telemetry-system leader Sensile<br />
Technologies now relies on the GE863-PY module from<br />
<strong>Telit</strong>. This powerful and compact GSM/GPRS module<br />
from the multinational <strong>m2m</strong> specialist will be used<br />
in remote measuring stations for liquid-gas tanks.<br />
The initial order comprises a total of 12,000 modules.<br />
The deciding factors in choosing <strong>Telit</strong> were the <strong>unique</strong><br />
BGA installation concept and Python capability of<br />
the GE863-PY combined with the excellent technical<br />
support offered by the company. The GSM-based LPG-<br />
SENTSTM remote measuring station from Sensile<br />
Technologies is a maintenance-free system which<br />
autonomously monitors the fill level of liquid-gas<br />
tanks. In order to ensure reliable <strong>m2m</strong> communication,<br />
Sensile Technologies has chosen to use the tried-andtested<br />
GE863-PY quad-band GSM/GPRS module from<br />
<strong>Telit</strong>. <strong>Telit</strong> offers the best possible solution for Sensile<br />
Technologies.<br />
Successful cooperation<br />
In addition to <strong>Telit</strong>’s outstanding technical know-how,<br />
Sensile also knows it can count on their comprehensive<br />
product support. M2m specialist <strong>Telit</strong> offers a high level<br />
of support during the product development phase as<br />
well as direct support when the modules are integrated<br />
into customer end units. Sensile Technologies used<br />
<strong>Telit</strong>’s <strong>own</strong> laboratories to test its telemetry unit and<br />
prepare it for the official EMC certification procedure.<br />
“<strong>We</strong> are very pleased with our choice. <strong>We</strong> were<br />
impressed with the technical performance of the<br />
GE863-PY, and <strong>Telit</strong> provided excellent support<br />
during the product development stage. That kind<br />
of support is rare and would certainly benefit other<br />
companies,“ said Cédric Morel, Managing Director<br />
Sensile Technologies AG.<br />
“In terms of the module’s rapid integration, the GE863-<br />
PY BGA concept from <strong>Telit</strong> offered a major advantage<br />
over the systems of other providers. This was a crucial<br />
deciding factor for us,“ added Morel. “<strong>We</strong> were also<br />
won over by the <strong>m2m</strong> module’s <strong>Telit</strong>-specific Python<br />
feature.“ With Python, users can develop simple<br />
<strong>software</strong> applications and run these directly on the<br />
module with no external microcontroller.<br />
<strong>Telit</strong> TTSC & TELION AG<br />
of Switzerland organize<br />
<strong>m2m</strong> Seminar<br />
GPRS/GSM and GPS – You come across these<br />
technologies in daily life all day long when using your<br />
mobile phone or when being guided by a navigation<br />
system. More and more, these technologies are<br />
migrating into industrial and professional applications<br />
for machine-to-machine (<strong>m2m</strong>) connectivity. This<br />
growing interest has been manifested by the evergrowing<br />
attendanceat <strong>m2m</strong> seminars, conferences<br />
and trade shows.<br />
Recently, <strong>Telit</strong> helped organize an <strong>m2m</strong> conference in<br />
Zurich, featuring speakers from ICOM, the Institute for<br />
Communications, Telion and <strong>Telit</strong>. Attendees enjoyed<br />
comprehensive insights into the field of cellular<br />
wireless communications and received an up-to-theminute<br />
appreciation of the <strong>m2m</strong> marketplace.<br />
After a short introduction about the history and the<br />
state of the art of cellular wireless communication<br />
systems, Heinz Mathis from ICOM and his colleague<br />
Guido Schuster gave an overview of the most popular<br />
communication protocols (TCP. UDP and IP) used in<br />
wireless <strong>m2m</strong> communications systems. As in many<br />
mobile applications, such as fleet management and<br />
personal security, Global Satellite Navigation (GPS,<br />
Galileo) combined with wireless communication is<br />
the latest “must-have.“ Professor Mathis explained<br />
the principles of satellite navigation and the status<br />
of the Galileo project, noting that various application<br />
scenarios like AMR (automatic meter reading), pointof-sale<br />
terminals or fleet management systems each<br />
imposed different requirements about how data is<br />
sent, either via SMS, CSD or GPRS.<br />
<strong>Telit</strong>’s Max Lonzar presented the company’s product<br />
portfolio and pointed out that a consistent and reliable<br />
product portfolio was the key to life cycles in the <strong>m2m</strong><br />
markets, which are much longer than the technology<br />
life cycles in the wireless industry. The presentation of<br />
application examples gave an interesting insight into<br />
today’s use of wireless cellular and satellite navigation<br />
technologies. The possibility of establishing data<br />
communication with assets, vehicles and goods<br />
without wired installations at any time and any place<br />
will further generate new applications and markets.<br />
The technology and products are ready!<br />
12 TELIT 2 MARKET TELIT 2 MARKET 13
<strong>Telit</strong>competence<br />
<strong>Telit</strong>competence<br />
MDM<br />
Coming Soon:<br />
MOD library<br />
Print<br />
Command<br />
GPRS Modem Engine<br />
Virtual internal AT serial port<br />
MDM library<br />
Serial port 1<br />
(ASC1)<br />
ex TRACE<br />
Hardware Resources<br />
PYTHON Engine<br />
with UPGRADABLE<br />
<strong>software</strong> script<br />
Serial port 0<br />
(ASCO)<br />
ex PROG<br />
SPI library<br />
SER library<br />
IIC library<br />
GPIO library<br />
GPIO<br />
Antenna<br />
MDM is the most important interface that allows Python<br />
script to send and receive data from the network during<br />
connections. It is similar to the standard serial port interface<br />
of the <strong>Telit</strong> module. The difference is that this<br />
interface is not a real serial port but rather an internal<br />
<strong>software</strong> bridge between Python and the engine handling<br />
the internal AT commands.<br />
SER<br />
This interface allows a Python script to read and write<br />
to the real physical serial port ASC0. When Python is<br />
running, this serial port is available for communication<br />
between Python script and an external device, since it’s<br />
not being used as AT command interface.<br />
GPIO<br />
GPIO interface is between Python and General Purpose<br />
Input/Output of the mobile device that permits direct<br />
control over the pins.<br />
MOD<br />
This interface is between Python and miscellaneous<br />
functions of the module such as sleep and counter.<br />
IIC<br />
GPS interface<br />
(for GPS products only) A new interface between Python and an internal<br />
GPS controller developed to handle a GPS controller directly with a<br />
Python script and without using any dedicated AT commands.<br />
MDM2 interface<br />
The second interface between Python and internal AT command<br />
handling, necessary for sending AT commands from a Python script to a<br />
mobile device and receiving AT responses when the other interface with<br />
this role, standard MDM, is already in use<br />
SER2 interface<br />
(for non-GPS products only) The new interface between Python and<br />
internal serial port ASC1 for direct handling. It is used for sending data<br />
from a Python script to the serial port ASC1 and receiving data from the<br />
serial port ASC1. In this way the Python application has access to two<br />
serial ports ASC1 and ASC0 (with standard SER interface).<br />
REAL COM<br />
PORT<br />
used for<br />
communications<br />
VIRTUAL<br />
PORT #4 PANEL<br />
dedicated to<br />
Python debug<br />
This is a custom <strong>software</strong> IIC bus that can be mapped<br />
over any available GPIO pin<br />
SPI<br />
A custom <strong>software</strong> Serial Protocol Interface bus that<br />
can be mapped over any available GPIO pin<br />
GM 862-QUAD-PY GE 863-PY GC 864-PY GE 864-PY<br />
NEWS<br />
by Milena Milošević<br />
NEW IMPLEMENTATIONS<br />
Python watchdog<br />
A watchdog timer is a built-in <strong>software</strong> function that<br />
performs an automatic system reboot in case the<br />
main Python program neglects to regularly service<br />
the watchdog. It has an implemented counter with a<br />
timeout that is measured in seconds and can be set<br />
individually. <strong>Telit</strong> introduced the watchdog feature to<br />
protect the system from blocked scripts by performing<br />
Python debugging tool for GPS modules/Multiplexer<br />
<strong>Telit</strong> offers two GPS modules, the GM862-GPS and the GE863-GPS, that<br />
enable the development of cost-optimized applications through the<br />
combination of GSM/GPRS and Python as well as GPS. The integrated<br />
Python <strong>software</strong> allows clients to customize their application to send<br />
information in real-time regarding GPS position via GSM/GPRS. To make<br />
the use of Python easier a special tool helps to perform Python debugging<br />
on GPS modules. This tool uses the CMUX (Converter-Multiplexer) feature<br />
• first CMUX port is reserved for SER module<br />
(communication with serial port)<br />
• second CMUX port is available for AT<br />
command handling or MDM2 interface<br />
• third CMUX port is available for AT command handling<br />
• fourth CMUX port is dedicated for Python debug data<br />
How does it work?<br />
a <strong>software</strong> restart and bringing it automatically back to<br />
implemented on the <strong>Telit</strong> modules. The multiplexer mode creates four<br />
To perform the debugging of the Python script you first need to establish<br />
the normal state.<br />
virtual channels on one serial interface and permits the transmission of<br />
a connection on the virtual port with <strong>Telit</strong>’s <strong>unique</strong> Serial Port MUX<br />
Power saving<br />
data to four different applications. This makes it possible to run a Python<br />
script and at the same time use CMUX on ASC0 with the following division<br />
tool for Windows (see photo above). When this <strong>Telit</strong> tool is activated all<br />
you need to do is power on the module and the debug info will appear<br />
This function allows Python to put the system in a<br />
of channels:<br />
automatically in the window of the terminal emulator application you’ve<br />
power-saving mode for a customer-determined period<br />
chosen (e.g. Hyper terminal).<br />
of time. The Python script will remain blocked until<br />
the timeout, measured in seconds, is reached, or when<br />
an external event occurs.<br />
<strong>We</strong> would like to inform our dear readers that: Open AT® is a registered trademark of<br />
Wavecom SA, Issy-les-Moulineaux (France) In the last issue of telit2market on page 17<br />
Open AT® was printed without the trademark sign.<br />
14 TELIT 2 MARKET TELIT 2 MARKET 15
<strong>Telit</strong>competence<br />
<strong>Telit</strong>competence<br />
TELIT GPRS & PYTHON ENHANCE<br />
GSM TELEMETRY FOR FINNISH HOLIDAY HOMES<br />
Which <strong>Telit</strong> module is used and why?<br />
“GE863-PY: GPRS and PYTHON –<br />
we appreciate <strong>Telit</strong>’s innovative<br />
attitude and excellent support.”<br />
Mr. Kari Järveläinen, CEO, <strong>m2m</strong> Platforms Ltd.<br />
Telemetry can make life much more convenient for people who run two homes. There<br />
is great potential demand for such systems in countries like Finland, where many<br />
families regularly move between their city homes and holiday cottages.<br />
In Finland the <strong>own</strong>ership of a second home is not a<br />
luxury. There are about half a million holiday homes<br />
scattered around the country’s vast forests, often in<br />
beautiful lakeside locations. Finns typically spend<br />
Telemetry allows people moving between two homes<br />
to control heating systems remotely. When they hit<br />
the road out of t<strong>own</strong>, cottagers can ensure a warm<br />
reception by sending a simple SMS text message<br />
supporting different wireless technologies that<br />
incorporate WLAN, Bluetooth, ZigBee and GSM modules.<br />
<strong>We</strong>’ve found that the <strong>Telit</strong> GSM/GRPS modules are<br />
robust, reliable and fast to employ for the customers.”<br />
PFIO-1 GPRS<br />
Terminal<br />
their long summer holidays in their cottages, and also<br />
or using a GPRS web application to switch on their<br />
Järveläinen sees <strong>Telit</strong>’s Python as revolutionizing the<br />
try to head into their <strong>own</strong> neck of the woods for the<br />
cottage’s electric heaters.<br />
telemetry business by creating an effective link between<br />
weekend whenever possible at other times of year.<br />
According to Järveläinen, operators’ GPRS pricing and<br />
device providers, service providers, and end customers.<br />
But since many city-dwellers have to travel for long<br />
<strong>Telit</strong> Easy GPRS already makes it easy to move from<br />
“The <strong>Telit</strong> modules in the I/O device hardware make<br />
Kari Järveläinen,<br />
CEO <strong>m2m</strong> platforms<br />
distances to get to their rural retreats, gaining remote<br />
control over a remote holiday home can have many<br />
advantages.<br />
SMS to web-based GPRS control systems, since remote<br />
control systems can be effectively run at a low cost.<br />
“<strong>m2m</strong> Platforms has supervised the development<br />
customization easy, and Python <strong>software</strong> enablers<br />
make it easier for system providers to develop<br />
additional applications and provide good support.”<br />
of an IOFP GSM-controlled device that can measure<br />
Tampere University of Technology’s (TUT) Institute<br />
“Finland is a good market for telemetry solutions for<br />
analog inputs from a thermocouple monitoring room<br />
of Automation and Control (ACI) has been testing <strong>Telit</strong><br />
holiday homes, since so many people have a second<br />
temperature, or digital inputs from surveillance<br />
GPRS and Python in the laboratory, with promising<br />
home they like to escape to in the forest, and Finns are<br />
sensors that detect movement, and then relay outputs<br />
results. “<strong>Telit</strong>’s Python Easy Script feature has enabled us<br />
very open to new technologies,” says Kari Järveläinen<br />
to control heaters or other electrical appliances,”<br />
to easily integrate a web server, an SMS server and control<br />
Tom Hannelius,<br />
Tampere University of<br />
Technologies, Institute<br />
of Automation & Control,<br />
Finland<br />
of <strong>m2m</strong> Platforms, a Finnish firm specializing in<br />
supporting the integration and development of <strong>Telit</strong><br />
in various telemetry devices and systems.<br />
Second homes in out-of-the-way locations are<br />
becoming better equipped for telecommuting and<br />
year-round use. This makes them more vulnerable to<br />
burglary or water or storm damage, so the demand for<br />
remote surveillance systems is rising.<br />
explains Järveläinen. “GSM devices and applications<br />
can be effectively controlled using <strong>Telit</strong>’sGE863-PY.”<br />
Flexible enablers in hardware and <strong>software</strong><br />
“<strong>We</strong> see modular design in electronics as a key factor<br />
in our methodology and competence, because of<br />
advantages in time-to-market, design reusability and<br />
project manageability. Such wireless modules are<br />
the best solutions for our equipment manufacturing<br />
functionalities into our demo application, using a highlevel<br />
programming language,” says Research Assistant<br />
Tom Hannelius of ACI’s Automation and Information<br />
Networks research group. “The next step will be to utilize<br />
<strong>Telit</strong>’s Over-The-Air update feature to enable remote<br />
updating of the <strong>software</strong> (see page 62 in this Magazine).<br />
Further plans include a user interface that can function<br />
on top of the web server, providing a means to control<br />
the application, upload scripts, and run diagnostics,”<br />
Features<br />
• Platform for OEM designs in home<br />
and industrial automation applications<br />
• HW flexibility – modular design<br />
• Many wireless communication<br />
options GPRS, WLAN, ZigBee<br />
• SW flexibility: Python programmability<br />
• Controller unit 8-bit<br />
uC and Python-engine<br />
M2M Platforms Ltd<br />
Lautatarhankatu 6<br />
FI-00580 Helsinki<br />
Finland<br />
Tel: + 358 9 278 00 190<br />
Fax: + 358 9 278 00 191<br />
E-Mail: sales @ <strong>m2m</strong>-platforms.com<br />
www.<strong>m2m</strong>-platforms.com<br />
customer needs,” says Järveläinen. “Today we are<br />
adds Hannelius.<br />
16 TELIT 2 MARKET TELIT 2 MARKET 17
<strong>Telit</strong>PRODUCTS<br />
<strong>Telit</strong>PRODUCTS<br />
TELIT PRODUCTS<br />
GSM / GPRS / UMTS<br />
by Marco Contento<br />
Improving already-successful technology is a challenge. With the<br />
new GT863 terminal, <strong>Telit</strong> has built on its well-kn<strong>own</strong> EZ10 to keep the<br />
form factor and electrical interface while improving performance of<br />
the GSM engine. The new GT863-PY continues to build on the success<br />
of <strong>Telit</strong>’s terminal products.<br />
EASY GPRS®<br />
The GT863-PY embeds a TCP/IP stack and DNS query protocol. The<br />
static and dynamic IP allocation, PPP and UDP as well as FTP client<br />
are supported. The system integrator merely needs to add the <strong>Telit</strong><br />
proprietary AT commands to establish a TCP/IP connection through<br />
the GPRS network.<br />
Inheriting the rugged aluminium frame of the EZ10-PCS and EZ10<br />
QUAD-PY, the GT863-PY is an RoHS compliant and quad-band product<br />
retaining full compatibility with all components, with a new GSM<br />
engine inside based on the successful GE863-PY. This improvement<br />
further increases the product’s reliability since the former board-toboard<br />
connector is no longer included. The GT863-PY also uses <strong>Telit</strong>’s<br />
<strong>unique</strong> ball-grid-array (BGA) mounting technology.<br />
EASY FREQUENCY SCAN®<br />
The GT863-PY also includes a dedicated set of AT commands to scan<br />
all the GSM channels, reporting all available parameters. Therefore<br />
the GSM network coverage at the location of the GT863-PY terminal<br />
can be examined even without an inserted SIM to select the provider<br />
with the best field strength, the most channels or base transceiver<br />
stations and to optimize the antenna position.<br />
The GT863-PY is controlled by AT commands, according to the ETSI<br />
GSM 07.07 and 07.05, and the connection to the host controller (Data<br />
Terminal Equipment – DTE) is established through an RS232 standard<br />
port. This port is also used for bi-directional data transfer. The GT863-<br />
PY can sense hot removal of the SIM, and boasts a higher upload speed<br />
for the GPRS Class 10 Packet Data transfer.<br />
EASY SCRIPT®<br />
The GT863-PY includes a dedicated set of AT commands to run<br />
scripts in Python language within the module, allowing stand alone<br />
operations. By using this feature, the script inside the module interacts<br />
with the external interface, reading external sensors connected to the<br />
general purpose I/O on the RJ11 connector.<br />
JAMMING DETECTION and REPORT<br />
The <strong>Telit</strong> GT863-PY offers jamming detection and report functionality,<br />
which allows the unit to detect attempts to discontinue GSM<br />
communication by interfering with the GSM radio signal. The<br />
“jammed” status is reported as an unsolicited message through the<br />
AT command interface on the RS232 connection.<br />
For more detailed information about <strong>Telit</strong>’s products,<br />
please visit www.telit.com > products > modules<br />
GT863-PY<br />
18 TELIT 2 MARKET<br />
TELIT 2 MARKET 19
<strong>Telit</strong>PRODUCTS<br />
<strong>Telit</strong>PRODUCTS<br />
THE TELIT PRODUCT RANGE<br />
GT863-PY<br />
Terminal<br />
GC864-QUAD<br />
Compact<br />
GC864-PY<br />
Compact<br />
GM862-Quad<br />
Modem<br />
GM862-Quad-Py<br />
Modem<br />
PRELIMINARY<br />
GM862-GPS<br />
Modem<br />
UC864<br />
Compact<br />
3G<br />
GE863-Quad<br />
Embedded<br />
GE863-Py<br />
Embedded<br />
2,5G<br />
2,5G<br />
GE863-GPS<br />
Embedded<br />
Evaluation Kit<br />
EVK2<br />
for <strong>Telit</strong> GSM/GPRS-Modules<br />
GE864-Quad<br />
Embedded<br />
GE864-Py<br />
Embedded<br />
INVESTMENT<br />
PROTECTION<br />
EASE OF<br />
INTEGRATION<br />
BUSINESS<br />
SCALABLE<br />
wireless<br />
solutions<br />
20 TELIT 2 MARKET
<strong>Telit</strong>PRODUCTS<br />
<strong>Telit</strong>PRODUCTS<br />
UC 864 –<br />
TELIT IS READY<br />
FOR THE NEXT<br />
GENERATION<br />
UMTS/HSDPA<br />
Features:<br />
• HSDPA 7.2 Mbps<br />
• UMTS/HSDPA (WCDMA/FDD) 850/1900/2100 MHz<br />
• Quad-band EGSM 850/900/1800/1900<br />
• SMS (Short Message Service) and Voice<br />
• Minimal Power Consumption<br />
• Fully backwards compatible to GSM/GPRS and EGDE<br />
• TCP Stack with IP and UDP protocols<br />
• Standard and Extended AT Command Set<br />
• 3-Channel ADC<br />
• Supply Voltage Range : 3.6 – 4.2 V DC<br />
• Various Status Indications<br />
- In & Out of-range status<br />
MULTIPLEXING<br />
THE AT COMMAND<br />
INTERFACE<br />
TELIT MODULE<br />
CMUX<br />
C<br />
O<br />
M<br />
Virtual Com 1<br />
Virtual Com 2<br />
Virtual Com 3<br />
Virtual Com 4<br />
Application 1<br />
Application 2<br />
Application 3<br />
Python Debug<br />
MAKING USE<br />
OF A REMOTE<br />
SIM CARD<br />
GSM NETWORK<br />
Application<br />
including a<br />
GSM module<br />
with SAP client<br />
BLUETOOTH<br />
LINK<br />
GSM PHONE<br />
WITH SAP<br />
SERVER<br />
PRELIMINARY<br />
The <strong>Telit</strong> CDMA R&D Center in Korea has accelerated the<br />
development of HSDPA (High-Speed D<strong>own</strong>link Packet Access)<br />
with plans to introduce the new product—UC864—by the end of<br />
2007. The UC864 is a complete 3G enabled wireless data module<br />
designed to be fully compatible with CDMA and GSM/GPRS<br />
products of the same family. The UC864 enables integrators and<br />
developers to design their application once and take advantage<br />
of the truly global coverage and service flexibility afforded by<br />
the combination of the two most prevalent cellular technologies<br />
worldwide. With its ultra-compact design, and extended operating<br />
temperature range, the <strong>Telit</strong> UC864 is the perfect platform<br />
for medium-to-high-volume <strong>m2m</strong> applications and mobile<br />
data and computing devices. The UC864 incorporates position<br />
location capability for applications in mobile environments<br />
like telematics, personal information and asset tracking. The<br />
extensive interface set, which includes IIC and user definable<br />
GPIO, provide for ease of integration of peripherals and actuators.<br />
The UC864 is designed for customers in all network coverage. It’s<br />
also fully backward compatible to existing EDGE and GSM/GPRS<br />
networks.<br />
As part of <strong>Telit</strong>’s commitment to protecting its customer’s<br />
investment in developing and deploying solutions based on <strong>Telit</strong><br />
modules, the UC864 boasts a range of functions for over-the-air<br />
maintenance and management of <strong>software</strong> in the module.<br />
Specifications:<br />
• Data Transmission Speed:<br />
- D<strong>own</strong>link up to 7.2 Mbps<br />
- Uplink up to 384 Kbps<br />
• Dimension: 30 x 36.2 x 5 mm (TBD)<br />
• 80-pin board-to-board connector<br />
• Voice/DATA/SMS Service<br />
• I/O Port<br />
• A/D plus D/A converts<br />
• Buzzer Output<br />
• Serial Link through UART<br />
• Support SIM card interface<br />
• USB (On The Go)<br />
• 50 Ohm GSC antenna connector<br />
• Output Power:<br />
Class 4 (2 W, 33dBi) @ GSM850/900<br />
Class 3 (0.25 W, 30dBi) @ UMTS<br />
Class E2 (0.5 W, +27dBm) @ EDGE850/900<br />
Class E2 (0.4 W, +26dBm) @ EDGE1800<br />
Class 1 (1 W) @ GSM1800/1900<br />
• Nominal Operating Voltage: DC 3.9 ± 0.3V<br />
• Temperature<br />
- Operation: -30°C – +80°C<br />
- Storage: -40°C – +90°C<br />
• Power Consumption:<br />
- Off: 50µA<br />
- Idle: ≤ 2.5mA<br />
The CMUX functionality is a multiplexer protocol specified by the<br />
GSM 7.10, which allows a number of parallel sessions between the<br />
<strong>Telit</strong> module and the application over a serial interface.<br />
The CMUX enables one serial interface to exchange data over<br />
four different applications. This is achieved using a multiplexer<br />
protocol that provides four virtual channels and represents<br />
special advantage for fax, data and GPRS calls. By using CMUX<br />
features, operations such as controlling the module or using<br />
the SMS service, can be carried out via the additional channels<br />
without disturbing data flow. Therefore, access to the second<br />
UART is no longer necessary. Debugging a Python script can be<br />
done through one of the virtual ports reserved for this specific<br />
purpose. Furthermore, several accesses to the module can be<br />
created with the multiplexer. This is a great advantage when more<br />
than one independent electronic devices or interfaces are used.<br />
To access the four virtual interfaces, both the GSM engine and<br />
the customer application must contain the CMUX components,<br />
which communicate over the multiplexer protocol. In CMUX<br />
mode, the AT commands and data are encapsulated in packets.<br />
Each packet has a channel identification and may vary in length.<br />
The SIM Access Profile (SAP) defines a protocol and related<br />
procedures that allow access to a remote SIM card through the<br />
serial port or through additional hardware such as Bluetooth.<br />
Through this protocol a user can, for example, access the phone<br />
book or other information in his or her handheld mobile phone’s<br />
SIM card when using another mobile device such as a car phone.<br />
The basic system configuration includes a SAP client implemented<br />
in the module, and a SAP server implemented in the handheld<br />
phone. The SAP server has the phsysical connection to the SIM and<br />
acts as a SIM card reader. It supports the SAP Client in accessing and<br />
controlling the SIM card. The SAP client accesses the information<br />
and services contained in the SIM as if it were directly connected to<br />
to the SIM , in the GSM module. This feature allows the registration<br />
of the module in the GSM network using all the subscription<br />
information stored in the SIM. It is also possible to access the phone<br />
book or make a call from the SAP client using the information held<br />
in the SIM. This feature is available through the use of a special AT<br />
command on a virtual port of the CMUX interface.<br />
CMUX and SAP are available on the following part numbers<br />
3990250657, 3990250658, 3990250659, 3990250675, 3990250676,<br />
3990250660, 3990250661, 3990250662, 3990250650, 3990250648,<br />
3990250671, 3990250684, 3990250672<br />
22 TELIT 2 MARKET<br />
TELIT 2 MARKET 23
<strong>Telit</strong>PRODUCTS<br />
GSM channels<br />
scan reporting<br />
Embedded<br />
TCP/IP Stack<br />
Fully<br />
Type approved<br />
<strong>Telit</strong>PRODUCTS<br />
TELIT CDMA PRODUCTS<br />
BCM-860 S<br />
Compact<br />
BSM-860 S<br />
Compact<br />
BCM-865<br />
Compact<br />
BLM-865<br />
Compact<br />
BCM-1855 L<br />
Compact<br />
MDT-800<br />
Mobile Data<br />
Terminal<br />
The <strong>Telit</strong> APAC Operation is the leading vendor of CDMA<br />
data embedded modules and external wireless modems<br />
in South Korea. <strong>Telit</strong> APAC introduced the first CDMA<br />
data module in 2000 and the first CDMA 1x EV-DO in<br />
2002, both of which have been shipped to the Korean and<br />
Chinese markets. <strong>Telit</strong> CDMA products boast pin-to-pin<br />
The BCM-860S is an IS-95A/B CDMA2000 1x wireless module with gpsOne® and R-UIM (optional)<br />
features. It is an ultra-slim and ultra-light product weighing only 10g ideal for size-sensitive applications<br />
such as PDAs or smartphones. It is also well suited for real-time monitoring and control applications.<br />
The BSM-860S is an IS-95A/B CDMA2000 1x wireless standalone modem with gpsOne® and<br />
R-UIM (optional) features. It has been designed for the stringent requirements inherent to <strong>m2m</strong><br />
application environments, and is suitable for industry and telematics applications.<br />
The BCM-865 is an IS-95A/B CDMA2000 1x wireless module with ADC and R-UIM (optional) features. It is<br />
an ultra-slim and ultra-light product weighing only 10g ideal for size-sensitive products. With its compact<br />
design and extended temperature capabilities, the <strong>Telit</strong> BCM-865 is an accomplished platform for all<br />
types of <strong>m2m</strong> applications.<br />
compatibility across products and a range of OTA (overthe-air)<br />
functions for maintenance and management<br />
of all <strong>software</strong> in the module, to protect customer<br />
investments in developing and deploying solutions<br />
based on <strong>Telit</strong> modules.<br />
The BLM-865 is the smallest integrated CDMA/GPS module in the market. This unit combines CDMA<br />
2000 1x/IS-95A/B wireless connectivity with a high-sensitivity SiRF® StarIII GPS receiver. The BLM-865 is<br />
an ultra-slim and ultra-light product weighing only 10g ideal for size-sensitive products.<br />
The BCM-1855L is an IS-95A/B CDMA2000 1x EV-DO wireless module with gpsOne® and R-UIM features.<br />
It supports EV-DO in the PCS band and high-rate data transmission at 2.4 Mbps. The BCM-1855 L is an<br />
ultra-slim and ultra-light product weighing only 10 g. With its compact design and extended temperature<br />
capabilities, the <strong>Telit</strong> BCM-1855L is an ideal platform for all types of <strong>m2m</strong> applications.<br />
The MDT-800 is a complete modem solution for wireless <strong>m2m</strong> applications. Based on the BCM-865 core<br />
engine, it is available as an IS-95A/B CDMA 2000 1x wireless Mobile Data Terminal with standalone GPS<br />
features. With its rugged design and extended temperature capabilities, the <strong>Telit</strong> MDT-800 is an ideal platform<br />
for tracking and fleet management applications or security systems.<br />
CC 864 -DUAL TELIT ’ S FIRST<br />
Extended<br />
SIM On board<br />
temperature range<br />
SIM holder<br />
CDMA “UNIFIED RoHS FORM-FACTOR”<br />
VGA camera<br />
ANT<br />
SP3T<br />
Duplexer<br />
GSM channels<br />
scan reporting<br />
Duplexer<br />
US-PCS<br />
LNA<br />
Cellular<br />
LNA<br />
Cellular<br />
PAM<br />
US-PCS<br />
PAM<br />
GPS<br />
FILTER<br />
US-PCS<br />
RX<br />
FILTER<br />
Cellular<br />
RX<br />
FILTER<br />
Cellular<br />
TX<br />
FILTER<br />
US-PCS<br />
TX<br />
FILTER<br />
Extended<br />
temperature range<br />
Compliant<br />
Quad Band<br />
Pin to pin<br />
backward compatible<br />
Pin to pin<br />
backward compatible<br />
BGA Stack<br />
Seriell Port<br />
The CC864-DUAL is a CDMA-1XRTT wireless<br />
module designed to have the same form, fit, and<br />
function as its GSM/GPRS counterpart product<br />
family, the GC864-QUAD/PY. The CC864-DUAL<br />
enables integrators and developers to design their<br />
application once and take advantage of the truly<br />
global coverage and service flexibility provided<br />
by the combination of the two most prevalent<br />
20 Channel<br />
cellular technologies.<br />
The CC864-DUAL also incorporates gpsOne®<br />
capability for applications in mobile environments<br />
such as telematics, personal and asset tracking.<br />
The extensive interface set, which includes IIC and<br />
user definable GPIOs, provides ease of integration<br />
of peripherals and actuators. The CC864-DUAL<br />
provides OTA (over-the air) maintenance and<br />
management of <strong>software</strong> in the module.<br />
ROM<br />
ROM<br />
RFR 6155<br />
RX RF to Baseband<br />
Converter<br />
RFT 6150<br />
TX Baseband to<br />
RF Converter<br />
MSM 6050<br />
RF Interface<br />
UART 1<br />
UART 1<br />
R-UIM<br />
GPIOs<br />
CODEC<br />
JTAG<br />
Misc<br />
SIM<br />
PYTHON<br />
script interpreter<br />
support<br />
Embedded FTP<br />
and e-mail client<br />
Jamming<br />
Detection & Report<br />
GSM/GPRS<br />
Class 10<br />
SIM<br />
20 Channel -159<br />
80<br />
PIN<br />
2<br />
Extended<br />
RF Sensitivity<br />
80 PIN Modem I / 0 Converater<br />
Features<br />
• Dual-band CDMA 800/1900 MHz<br />
• gpsOne ®<br />
• Standard and Extended AT Command set<br />
• Max 25-port User Definable GPIO<br />
• Motor and Buzzer Output<br />
• Supply Voltage Range:3.6-4.2 V DC<br />
• TCP Stack with IP and UDP protocols<br />
• SMS (Short Message Service)<br />
• Minimal Power Consumption<br />
• Various Status Indications:<br />
Unread short message<br />
Law battery alert<br />
In /Out of range status<br />
Specifications<br />
• Dimensions: 30 x 36.2 x 4.7 mm<br />
• 80 pin board-to-board connector<br />
• 3-channel ADC/ 1 channel DAC<br />
• Standard RS-232 Interface (2UARTs)<br />
• IIC Interface<br />
• Receiver Sensitivity:<br />
1900 MHz:
<strong>Telit</strong>STORY<br />
<strong>Telit</strong> has been selected by M2M magazine as one<br />
of the top 100 companies in M2M worldwide<br />
<strong>Telit</strong>STORY<br />
= PEOPLE + DEVICES + SYSTEMS<br />
What a difference a few years makes. While the United<br />
States has been slow to respond, other parts of the<br />
world like Europe and Latin America have been quick to<br />
embrace machine-to-machine technology. Only within<br />
the last four years has the U.S. begun to recognize<br />
the benefits that can be achieved from adopting<br />
<strong>m2m</strong> solutions in a host of industries. The European<br />
community has already experienced a massive<br />
transformation in the wireless world that North<br />
America is just beginning to experience. U.S. based<br />
companies, both large and small, are now realizing how<br />
<strong>m2m</strong> can help them better service their customers,<br />
ultimately improving their bottom lines. Major<br />
obstacles to widespread adoption in North America<br />
include high costs for device certification and languid<br />
interest in <strong>m2m</strong> among cellular network operators.<br />
Ultimately though, virtually everything and perhaps<br />
more importantly, everyone is getting connected. As a<br />
result, <strong>m2m</strong> is permeating every industry, every task,<br />
every thing we do.<br />
Most people do not care about <strong>m2m</strong>, it’s a buzzword;<br />
another acronym to describe one of the many<br />
technologies available to improve business operations.<br />
Even most of the companies that use <strong>m2m</strong> don’t call<br />
it that. Instead, it goes by the name of the application<br />
it’s used for: fleet management, aftermarket service,<br />
building automation, and asset tracking, just to name<br />
a few.<br />
Even most of the carriers, module providers, and sensor<br />
makers refer to <strong>m2m</strong> in a variety of ways. Some argue<br />
that telemetry, telematics, and RFID can all be viewed<br />
as subsets of the overall potential of <strong>m2m</strong>. What makes<br />
<strong>m2m</strong> even more complicated is that most companies<br />
admit they have a very difficult time defining <strong>m2m</strong><br />
in words that make sense to the average person or the<br />
typical business.<br />
M2M magazine, www.<strong>m2m</strong>mag.com, of Carol Stream,<br />
Illinois, defines machine-to-machine as the connecting<br />
of people, devices, and systems. The editors like to<br />
say <strong>m2m</strong> technology helps companies turn data into<br />
actionable information.<br />
Regardless of what <strong>m2m</strong> is called, in the end it helps<br />
businesses harness the benefits of real-time data<br />
from their vital physical assets by identifying the<br />
opportunities and deployment methods that work<br />
best.<br />
<strong>m2m</strong> is an umbrella term that represents the<br />
underlying principle of using data from physical assets<br />
to automate a process. It wasn’t until recently that<br />
companies had an efficient and cost-effective way to<br />
make these connections happen. Now <strong>m2m</strong> adopters<br />
are using these solutions to solve challenges whether<br />
by industry or by application.<br />
Today, this means most of the money being spent<br />
on <strong>m2m</strong> is by companies who ultimately sell the<br />
technology to the next player d<strong>own</strong> the line. That<br />
covers three of the four stakeholders in the technology<br />
value chain: hardware suppliers, network operators,<br />
and infrastructure providers. The end users come into<br />
play at the application level, where machine data is<br />
integrated with a business process. It’s here that the<br />
adoption and acknowledgement of <strong>m2m</strong> has yet to<br />
mature.<br />
by Peggy Smedley<br />
At what stage is your company in implementing<br />
<strong>m2m</strong> technology ?<br />
2005 2006<br />
Researching 25% 12%<br />
Evaluation Solutions 15% 16%<br />
Currently Implementing 15% 31%<br />
Already Deployed 45% 41%<br />
Source: <strong>m2m</strong> magazine, 2006<br />
For instance, <strong>m2m</strong> adoption increased steadily in<br />
2006, though it fell short of the dramatic growth many<br />
predicted a few years ago. M2M magazine’s research<br />
shows a major rise in the number of companies who say<br />
they are currently involved in active implementations<br />
of the technology. On the other hand, the number<br />
who say they are still researching <strong>m2m</strong> is declining.<br />
This indicates that more companies are recognizing<br />
the potential business value of machine-to-machine<br />
technology and are finding cost effective means to put<br />
it to work. M2M, both the term and the technology,<br />
is inherently evangelical. Its purpose is to make companies<br />
aware of a core set of technology components<br />
available to help network machines and other assets.<br />
<strong>m2m</strong> is creating a new value proposition for companies<br />
who want to respond to customer demands in a timely<br />
manner. While companies may differ widely from<br />
industry to industry, machine-to-machine technology<br />
is the common thread that runs through them.<br />
Take <strong>m2m</strong> away, though, and what’s left are dozens<br />
and dozens of applications for automating business<br />
processes involving networking physical assets. The<br />
job of technology providers is to use generic<br />
components to develop systems tailored to the specific<br />
needs of an industry, whether it’s metering, telematics,<br />
fleet management, healthcare, or even monitoring<br />
vending machines and information displays.<br />
Although it might be considered simple, the next<br />
chasm <strong>m2m</strong> has to overcome is bridging platform<br />
components with application systems so end users<br />
can adopt the technology the way analysts have<br />
predicted. Understanding the power and depth of<br />
<strong>m2m</strong> requires a deeper look into how machine-tomachine<br />
information is being accessed and adopted.<br />
Harbor Research predicts overall <strong>m2m</strong> market revenue will reach<br />
$ 290 billion by 2011, up from less than $50 billion this year.<br />
300.000<br />
250.000<br />
200.000<br />
150.000<br />
100.000<br />
50.000<br />
0<br />
Source: Harbor Research, 2006<br />
Value Added Services<br />
System <strong>Applications</strong><br />
Network Services<br />
Internet Enablement<br />
2005 2006 2007 2008 2009 2010 2011<br />
Peggy Smedley,<br />
Speciality Publishing Co.<br />
President and Editorial<br />
Director<br />
Peggy Smedley is a well-kn<strong>own</strong> and highly<br />
respected personality in both the publishing<br />
world and the business side of construction and<br />
manufacturing industries. She has spent several<br />
years developing a strong understanding of the<br />
various industries her publications cover, including<br />
manufacturing, construction, and machine-to-machine<br />
communications. Peggy is a ren<strong>own</strong>ed author and an<br />
award-winning editor with numerous awards for<br />
editorial excellence. Her most recent book is Mending<br />
Manufacturing, How America Can Manufacture its<br />
Survival. Peggy travels around the United States giving<br />
talks about how manufacturers can prosper and<br />
become more successful in today’s highly competitive<br />
manufacturing marketplace.<br />
Peggy has earned the reputation as an innovative and<br />
skilled magazine and book publisher throughout her<br />
18-year career, and she formed Specialty Publishing<br />
Co. in 1997 with the goal of enlightening executives<br />
in key industries to the importance of understanding<br />
technology for the betterment of their companies.<br />
Surpassing publishing norms, Peggy has guided her<br />
company in successfully launching targeted and niche<br />
publications. Peggy maintains regular columns in three<br />
of her publications, M2M, START-IT, and Constructech<br />
magazines, and develops custom-content solutions<br />
for a variety of companies. Prior to launching her<br />
<strong>own</strong> company, Smedley served as Group Publisher<br />
and Editorial Director of numerous publishing firms<br />
based in Chicago, Ill. A native of Chicago, Peggy has her<br />
degree in journalism from Northern Illinois University<br />
in DeKalb.<br />
26 TELIT 2 MARKET<br />
TELIT 2 MARKET 27
<strong>Telit</strong>GLOBAL<br />
<strong>Telit</strong>GLOBAL<br />
TELIT APAC IS OFF AND RUNNING<br />
by SG Kang, President and CEO of <strong>Telit</strong> Wireless Solutions Co., Ltd.<br />
The Korean Cellular Landscape<br />
Korea has been the test–bed for the most advanced use<br />
<strong>Telit</strong> APAC is also the source of the company’s<br />
<strong>Telit</strong> APAC’s headquarters in Korea make it an ideal R&D<br />
of CDMA technology since commercial launch in 1996.<br />
automotive CDMA 1X and EVDO modules which<br />
site considering that the most advanced CDMA networks<br />
The country currently has three network operators<br />
are supplied to major automotive manufacturers in<br />
and applications are deployed there by operators such as<br />
and 40 million CDMA subscribers out of a population<br />
Korea including Hyundai Motors, Kia Motors<br />
SK Telecom, KT Freetel and LG Telecom, all of whom are<br />
of 48 million people. Most handsets are EVDO (high<br />
and SsangYong Motors. Leading-edge telematics<br />
strong promoters of data applications not only in the<br />
speed data) capable and MMS (Multimedia Messaging)<br />
applications such as “Mozen”, offered by Hyundai<br />
Korean market but also in their other CDMA network<br />
ready with built-in high-resolution cameras, which<br />
Motors for their luxury-class sedans, enable<br />
deployments throughout Asia. SK Telecom and KT Freetel<br />
make them ideal platforms to take advantage of the<br />
intelligent navigation, internet-surfing and<br />
are currently deploying WCDMA/HSDPA networks and<br />
high-speed data capacity in the system.<br />
messaging, operator-assisted concierge service as<br />
plan to achieve a nationwide coverage by the end 2007. LG<br />
Early adoption of this high-speed data capability has<br />
caused the Korean market to focus on non-voice, datacentric<br />
applications such as SMS, mobile e-mail, WEB<br />
surfing, and multimedia content d<strong>own</strong>load services.<br />
The Korean CDMA networks experienced quicker<br />
evolution than other markets in response to robust<br />
demand for these high data rates. It took less than five<br />
years for cellular operators to move from CDMA IS-<br />
95A/B to 1xRTT (2.5G) and subsequently to EVDO (3G)<br />
well as a range of passenger safety features.<br />
SECOM and Tyco, Korea’s dominant players in<br />
the security market, are among <strong>Telit</strong> APAC’s toptier<br />
customers. Wireless data connection is much<br />
preferred by the alarm and security market given the<br />
versatility of installation afforded by the elimination<br />
of complicated wiring in homes or buildings.<br />
Aftermarket telematics is a fast growing <strong>m2m</strong> segment<br />
Telecom is currently rolling out CDMA-EVDO Revision A on<br />
its network. Together these rollouts will make it <strong>unique</strong>ly<br />
possible for <strong>Telit</strong> APAC to utilize <strong>live</strong> commercial networks<br />
to test its new global products right from inside its R&D<br />
labs, thus reducing development costs and time.<br />
With the integration of <strong>Telit</strong> APAC, the company launched<br />
its “unified platform” concept. A standard form factor<br />
and <strong>software</strong> interfaces which extends across GSM/GPRS,<br />
CDMA, and WCDMA. With it, customers can easily select<br />
The Grand Opening of <strong>Telit</strong> APAC<br />
<strong>Telit</strong> APAC held its Grand Opening Ceremony the evening of September 26, 2006. The event was<br />
a great success drawing market attention both to the <strong>Telit</strong> Group and the <strong>m2m</strong> industry in Korea.<br />
With the successful integration of <strong>Telit</strong> APAC, <strong>Telit</strong> Wireless Solutions is now <strong>unique</strong>ly positioned to<br />
conquer global leadership in the vibrant <strong>m2m</strong> market. Many VIPs attended the opening ceremony<br />
congratulating the launch of <strong>Telit</strong> Wireless Solutions Co. Ltd.<br />
The cake cutting ceremony at the Grand Opening (From left to right ): HJ Kwon, Dean of Kwangwon<br />
Graduate School of Information & Communication, Ygal Caspi, Ambassador of Israel, Chicco Testa,<br />
Director of BOD, Massimo Andrea Leggeri, Ambassador of Italy, ST Yang, President of Dongmyung<br />
University (Former Minister of Information & Communication of Korea), Oozi Cats, CEO of the <strong>Telit</strong><br />
Group, Dominikus Hierl, President of <strong>Telit</strong> Wireless Solutions, SG Kang, President of <strong>Telit</strong> Wireless<br />
Solutions Co., Ltd. - <strong>Telit</strong> APAC<br />
which was fully deployed nationwide by 2004 with 2<br />
Mbit/sec d<strong>own</strong>link speeds. That enabled businesses<br />
in streaming video, MP3 music d<strong>own</strong>load, and <strong>live</strong><br />
in Korea, and <strong>Telit</strong> APAC supplies the major players<br />
with a <strong>unique</strong> product line-up. <strong>Telit</strong>’s MDT-series, a<br />
standalone terminal equipped with a CDMA modem,<br />
from a range of radio interface technologies, adapted<br />
to different markets and networks while designing<br />
and testing their solution platforms to only one set of<br />
teLIT APAC R&D CENTER<br />
by SW Kim, VP of <strong>Telit</strong> APAC R&D<br />
TV broadcasting, to evolve at a much faster pace than<br />
other markets around the world bound by the lower<br />
SiRF® GPS and a battery in a compact enclosure, was<br />
recently announced and is being positioned as a drop-<br />
specifications. If designed for the “unified platform”, a<br />
customer solution running under GSM/GPRS networks<br />
Technology Advantage<br />
speeds of GSM/GPRS.<br />
in industrial platform for integration in a wide range<br />
can be easily upgraded to run under CDMA and WCDMA<br />
Staffed with <strong>m2m</strong> experts from around the globe, <strong>Telit</strong> Wireless Solutions’<br />
Who is <strong>Telit</strong> APAC ?<br />
of monitoring and control applications for fleets like<br />
rental-cars, taxis, tanker trucks, concrete mixers,<br />
with little or no effort required in modifying the existing<br />
solution, and vice versa. Customers can expand their<br />
Korean facility develops, designs and produces the world’s smallest and lightest<br />
<strong>m2m</strong> modules for PCS and CDMA networks. From PDAs to standalone modules,<br />
<strong>Telit</strong> APAC was created in June 2006 with the acquisition<br />
refrigerated transport and courier services.<br />
businesses easily and quickly to new markets.<br />
<strong>Telit</strong> Wireless Solutions is kn<strong>own</strong> for reliable value-packed products, and serves<br />
of the <strong>m2m</strong> division of Bellwave Co. Ltd., the <strong>m2m</strong> market<br />
90% of the Korean PDA market.<br />
leader in Korea since 2000 when it was the first to launch<br />
Gateway to Asia Pacific <strong>m2m</strong> Markets<br />
Asia Pacific is a vital place in the global economy,<br />
SG Kang,<br />
a CDMA 1X data modem. Bellwave <strong>m2m</strong> products were<br />
<strong>Telit</strong> APAC’s mission is twofold: first to continue the<br />
particularly for high-tech industries such as<br />
President & CEO of<br />
integrated in a variety of applications including PDA<br />
development of CDMA and WCDMA products for<br />
telecommunications. This represents a great growth<br />
<strong>Telit</strong> Wireless Solutions<br />
devices for industrial use, wireless POS terminals,<br />
regional and global markets; and second to aggressively<br />
potential for the <strong>m2m</strong> market. <strong>Telit</strong> APAC will remain in its<br />
Co. Ltd.<br />
automotive systems, aftermarket telematics solutions,<br />
extend marketing, sales and technical support services<br />
leadership position in the region as it becomes a gateway<br />
security devices and AMR/AMM modems. Today, <strong>Telit</strong><br />
into all Asia Pacific markets including China, Japan,<br />
to helping customers introduce their solutions to global<br />
APAC has a comprehensive portfolio of CDMA products<br />
South East Asia, Australia and New Zealand. <strong>Telit</strong> APAC<br />
markets and to develop new business with partners in the<br />
from CDMA 1X to EVDO, packaged as standalone<br />
is based in Seoul, Korea and is in the process of setting<br />
region.<br />
<strong>Telit</strong> APAC R&D Center<br />
<strong>Telit</strong> APAC R&D Center<br />
terminals, rugged modems for harsh environment<br />
up offices in Hong Kong (China), Taiwan, and Southeast<br />
applications, and embedded modems designed to meet<br />
Asia to better support customers in the region.<br />
a wide variety of customer applications.<br />
28 TELIT 2 MARKET<br />
TELIT 2 MARKET 29
<strong>Telit</strong>GLOBAL<br />
<strong>Telit</strong>GLOBAL<br />
TELIT AMERICAS FLAGS<br />
NEW OPPORTUNITIES<br />
New Americas President & CEO Roger Dewey<br />
What are some of the biggest challenges<br />
2<br />
the <strong>m2m</strong> industry faces in the U.S.?<br />
The two major challenges are probably the certification<br />
process and the fractured wireless communications<br />
Joining Dewey’s management<br />
team are several internationally<br />
recognized former executives<br />
from Sony Ericsson M2M:<br />
Builds an Internationally Recognized Team of<br />
Former Sony Ericsson Executives to Bring<br />
and promising: telematics, fleet management, and<br />
automatic meter reading. Relying on their wealth<br />
of contacts in these industries and years devoted to<br />
priming the American marketplace for the emergence<br />
market. In the U.S. we have GSM and CDMA, and will<br />
soon launch WiMax, while in Europe and most of Asia<br />
they have coalesced around GSM as the single standard.<br />
In the U.S. we also have two extra levels of certification<br />
Stefan Gudmundsson,<br />
who brings an internationally recognized<br />
<strong>Telit</strong> to North & South America<br />
of <strong>m2m</strong>, <strong>Telit</strong> Americas has already made significant<br />
progress in the certification process and in driving<br />
requirements not required in the rest of the world, PTCRB<br />
and individual operator approval. These additional<br />
dedication and focus to the industry, serves<br />
as Director of Product Management and<br />
customer interest.<br />
RALEIGH, NORTH CAROLINA<br />
requirements can add up to more than $ 100,000.00 in<br />
was recently the subject of an Automotive<br />
Stefan Gudmundsson<br />
With the launch of <strong>Telit</strong> Wireless Solutions, Inc., <strong>Telit</strong><br />
On <strong>Telit</strong> Americas’ product development side, Dewey’s<br />
added costs for developing a solution, which holds back<br />
Industries Magazine cover story.<br />
brings its acclaimed machine-to-machine (<strong>m2m</strong>)<br />
tecnologies to the Americas.<br />
Under the leadership of the internationally recognized<br />
team is headed by Brian Tucker, Vice President<br />
of Quality & Product Management, and Stefan<br />
Gudmundsson, Director of Product Management.<br />
smaller companies who are more likely to innovate<br />
and aren’t hindered by size and scale of a deployment.<br />
Traditionally, it is the smaller, more nimble companies<br />
Former Motorola executive<br />
Mike Ueland,<br />
<strong>m2m</strong> expert Roger Dewey, <strong>Telit</strong> Wireless Solutions<br />
Tucker and Gudmundsson are ensuring <strong>Telit</strong>’s products<br />
who are first to introduce new technologies and prove<br />
now serves as Vice President of Sales. At<br />
gains a new President and CEO who is kn<strong>own</strong>, and<br />
are adapted for US certifications and implementation.<br />
their indisputable value.<br />
Motorola, Ueland was responsible for develo-<br />
Roger Dewey<br />
highly recognized in the cellular module industry.<br />
Roger Dewey will be responsible for establishing<br />
United States-based operations, focusing on sales,<br />
marketing, business development, customer support<br />
On the sales side, Mike Ueland takes the reigns as<br />
Vice President of Sales overseeing all sales efforts,<br />
specifically those targeted to automatic meter reading.<br />
Mark J. Maresca, Director of Major Accounts, is tasked<br />
3<br />
What is the most exciting development<br />
you’re proud to be associated with<br />
in your career?<br />
ping and marketing innovative, first-of-its-kind<br />
wireless products to new markets.<br />
Mark J. Maresca,<br />
President & CEO<br />
and services, and regulatory certifications for <strong>Telit</strong> in<br />
with coordinating fleet tracking and telematics<br />
Helping to pull together the concept of an end-to-end<br />
who serves as Director of Major Accounts,<br />
Mike Ueland<br />
the Americas. In 2005, Roger Dewey was honored with<br />
outreach efforts.<br />
value chain as the most important driver in the <strong>m2m</strong><br />
championed <strong>m2m</strong> development in the fleet<br />
the prestigious Telematics Leadership Award presented<br />
space. It has only been in the past couple of years that<br />
tracking and telematics industries. At Sony<br />
by Telematics Update Magazine for his outstanding<br />
performance and achievements in the field. Named<br />
Four questions for Roger Dewey<br />
the model for <strong>m2m</strong> has changed, unlike when individual<br />
companies were pushing their technology or service in<br />
Ericsson, he was responsible for taking sales<br />
from zero to nearly one million units per year<br />
an industry pioneer by M2M Magazine, Dewey most<br />
recently served as Vice President of Product and<br />
Business Strategy at Sony Ericsson, where he was<br />
1<br />
What gets you out of<br />
bed every morning?<br />
an isolated, uncoordinated fashion. Potential customers<br />
couldn’t figure out the value or business case when<br />
dealing with each individual component separately.<br />
in the fleet and telematics segments.<br />
Brian Tucker,<br />
charged with strategically guiding development of<br />
I really care about this industry. My favorite part about<br />
<strong>m2m</strong> only really makes sense when you look at the total<br />
who takes on the role of Vice President, Quality<br />
marketing and sales of wireless connectivity products<br />
my job and the <strong>m2m</strong> space in general is that it is not<br />
solution from a business perspective. I get a personal<br />
& Product Management, also comes from<br />
and solutions to commercial and industrial businesses,<br />
isolated to one individual segment. When I was working<br />
sense of satisfaction when I go to a trade show and many<br />
Sony Ericsson where he served as manager<br />
Mark J. Maresca<br />
as well as to consumers. “I have been tracking <strong>Telit</strong><br />
for Ericsson in the Systems Division, I only worked with<br />
very smart people from different segments of the value<br />
of Automotive Business Development. His<br />
for years and have been highly impressed with their<br />
mobile phone operators and service providers. Working<br />
chain are willing to spend time with me to discuss how<br />
responsibilities encompassed everything from<br />
customer-focused product design and execution.<br />
in <strong>m2m</strong> gives me a totally new experience every day. In the<br />
we can all work together to accelerate the growth in this<br />
automotive sales, project management and<br />
When they asked me to help them enter the North and<br />
morning I might be working with a fleet management<br />
industry.<br />
development to quality and operations.<br />
South American markets, I jumped at the chance,” said<br />
Roger Dewey. “I am going to ensure that our customers’<br />
success is our number one priority.”<br />
company and in the afternoon I may be working with<br />
a company that <strong>own</strong>s and operates vending machines.<br />
Each of these companies has totally different business<br />
4<br />
<strong>We</strong> understand you are a bit of a “foodie”<br />
What kinds of meals are your favorite?<br />
Rounding out the team are other former Sony<br />
Ericsson employees including Joe Braga, Head<br />
According to ABI Research, the <strong>m2m</strong> market in North<br />
challenges and it is a great feeling to know that we have<br />
I am actually a fan of any authentic cuisine where the<br />
of Marketing Americas; Leigh Ann Warren<br />
America is expected to generate sales of over ten<br />
the solutions to help them as well as many other types<br />
food is served and shared by the entire table. Be it dim<br />
Ryals, Director of Portfolio Marketing; Ken<br />
million units in 2007 and have an annual growth of 32%<br />
of businesses. Every day I learn something new about<br />
sum, tapas, or Korean BBQ. Being able to share the entire<br />
Bednasz, Head Field <strong>Applications</strong> Engineer;<br />
Brian Tucker<br />
through 2011. Dewey and his team have identified<br />
an industry in which I had no previous experience. It’s<br />
experience with your friends and family makes it that<br />
and Laurie Ferguson, Administrator.<br />
three key areas where this growth is most immediate<br />
always very stimulating and always educational.<br />
much more special.<br />
30 TELIT 2 MARKET<br />
TELIT 2 MARKET 31
<strong>Telit</strong>WORLD<br />
<strong>Telit</strong>WORLD<br />
FALCOM // GERMANY<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
wireless<br />
solutions<br />
FALCOM // GERMANY<br />
PERSONAL TRACKING<br />
Falcom Wireless Communications<br />
Automotive / Security<br />
Falcom Wireless Communications<br />
Dr. Martin Kirilov, Business Development Manager, Falcom Wireless Communications GmbH:<br />
FACTS<br />
www.falcom.de<br />
Falcom has just introduced the Mambo<br />
II, a new mobile device concept<br />
combining the standard features of a<br />
mobile phone with state-of-the-art<br />
GPS core technology, to rave reviews.<br />
The mobile handset combines a 20-<br />
channel, high-sensitivity GPS module,<br />
the latest Quad Band GSM/GPRS<br />
technology (<strong>Telit</strong> GE864), GSM and GPS<br />
Geohelix antennas, a three-axis motion<br />
sensor, full color OLED display (128 x<br />
Client<br />
Falcom Wireless Communications<br />
GmbH<br />
System<br />
Falcom Mambo II<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE864 because of its<br />
very compact form factor, BGA<br />
component, reliable GSM/GPRS<br />
protocol stack for voice, SMS, CSD<br />
(cirtcuit-switched data) and GPRS<br />
communication, and excellent<br />
cost-to-benefit.<br />
32 TELIT 2 MARKET<br />
128 px), a five-way navigation button<br />
and a 1300mAh Li-Polymer battery<br />
into a compact (97 x 48 x 23mm) and<br />
rugged water-resistant case. The<br />
handset can be expanded by using<br />
Bluetooth and IEEE 802.15.4<br />
transceivers and a Micro SD card<br />
interface. Apart from the standard<br />
mobile phone functionality (voice calls,<br />
SMS, phone book, etc.) it supports a<br />
variety of GPS navigation and tracking<br />
modes via SMS, CSD and GPRS, with<br />
configurable GPS history and geofence<br />
functionality. The embedded 3D<br />
moving sensor is used for highprecision<br />
movement detection and<br />
alarming as well as for extended power<br />
management of the entire system.<br />
Bluetooth and IEEE 802.15.4<br />
connectivity allow the creation of<br />
high-end efficient LBS and/or <strong>m2m</strong><br />
monitoring system solutions.<br />
The device can be configured locally<br />
via a mini USB interface or remotely<br />
via SMS, CSD or GPRS. Falcom’s<br />
Mambo II supports local and remote<br />
(OTA) firmware updates and has been<br />
designed for the emerging personal<br />
safety and asset monitoring markets.<br />
It can be used as a tracking tool or<br />
an emergency phone in many<br />
applications like workforce<br />
management, lone worker protection,<br />
VIP monitoring, asset tracking, fleet<br />
management, personal navigation<br />
systems and more.<br />
Features<br />
• Compact mobile phone with<br />
simplified MMI for children, elderly<br />
and handicapped people<br />
• High sensitive 20 channel GPS<br />
receiver for precision tracking<br />
• State-of-the-art GSM/GPRS core<br />
(GE864) for voice, SMS, CSD and<br />
GPRS communication<br />
• Embedded three axis motion sensor,<br />
configurable Geofences, GPS history<br />
“The excellent price/performance ratio of the latest <strong>Telit</strong> generation of embedded GSM<br />
GPRS modules, as well as the comprehensive technical, logistics and commercial<br />
support provided by the <strong>Telit</strong> organization, have convinced us to use this technology in<br />
our next generation LBS and <strong>m2m</strong> related products.”<br />
Falcom has introduced a new<br />
automotive aftermarket device concept<br />
combining a 20-channel highsensitivity<br />
GPS module, the latest Quad<br />
Band GSM/GPRS technology (<strong>Telit</strong><br />
GE864), Bluetooth and IEEE 802.15.4<br />
connectivity into a very compact form<br />
factor. The Bolero-Quad concept<br />
embeds GSM/GPS/BT/IEEE antennas, a<br />
three-axis motion sensor, a 300mAh<br />
Li-Polymer battery, an ARM7TDMI host<br />
controller with a very powerful AVL<br />
<strong>software</strong> solution, a CAN transceiver<br />
(optional), I/Os and a car voltage power<br />
supply. The design allows easy and<br />
cost-efficient integration into an<br />
automotive environment. The shortrange<br />
wireless connectivity improves<br />
the scalability of the system, using a<br />
range of external accessories like a key<br />
fob, an I/O extension box, a headset<br />
and hands-free kit, and other wireless<br />
sensors.<br />
The hardware and complex embedded<br />
<strong>software</strong> allow the implementation<br />
of the Bolero-Quad concept into<br />
applications requiring tracking: fleet<br />
management, AVL, asset monitoring,<br />
route planning, data and event logging,<br />
pay-as-you-drive, etc., or security:<br />
car security, driver security, VIP<br />
monitoring, emergency and recovery<br />
solutions, etc.).<br />
Features<br />
• Complete GSM/GPRS/GPS client<br />
within the framework of client/<br />
server architectures for tracking<br />
and security applications<br />
• Highly sensitive 20 channel GPS<br />
receiver for precision tracking<br />
• State-of-the-art GSM/GPRS core<br />
(GE864) for voice, SMS, CSD and<br />
GPRS communication<br />
• BT and IEEE connectivity, key fob,<br />
I/O extension box, wireless sensors<br />
FACTS<br />
www.falcom.de<br />
Client<br />
Falcom Wireless Communications<br />
GmbH<br />
System<br />
Falcom Bolero-QUAD<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE864 because of its<br />
very compact form factor, BGA<br />
component, reliable GSM/GPRS<br />
protocol stack for voice, SMS,<br />
CSD and GPRS communication<br />
capabilities and excellent price<br />
point.<br />
32 TELIT 2 MARKET TELIT 2 MARKET 33
<strong>Telit</strong>WORLD<br />
<strong>Telit</strong>WORLD<br />
FALCOM // GERMANY<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
Jim D. Gray &<br />
Associates Inc<br />
Capstone // USA<br />
Tracking / Security<br />
Falcom Wireless Communications<br />
Telemetry / telecontrol<br />
Capstone Mobile Technologies<br />
FACTS<br />
Falcom introduces a new automotive<br />
aftermarket device concept that<br />
combines a 20-channel high-sensitivity<br />
GPS module with the latest Quad Band<br />
GSM/GPRS technology (<strong>Telit</strong> GE864)<br />
and GSM and GPS antennas into a<br />
and four digital outputs allow precise<br />
monitoring and remote control of the<br />
system environment. Configurable<br />
localization and status reports, history<br />
function and geofencing are just a<br />
few of the highlights of the Fox-Quad<br />
Scott Williamson, partner, Capstone Mobile Technologies:<br />
“The environment we’re in requires multi-platform technologies. <strong>Telit</strong>’s radio allows us to<br />
cross-communicate very effectively through our CPU. That’s a critical element for the success<br />
of what we’re building.”<br />
rugged and compact water-resistent<br />
case. The Fox-Quad embeds a three-<br />
offering. The hardware and complex<br />
embedded <strong>software</strong> allow the<br />
Although cellular technologies such<br />
mind because they know that they can<br />
FACTS<br />
axis motion sensor, a Li-Polymer<br />
implementation of the Fox-Quad<br />
as GSM are now available in more than<br />
track and control their assets nearly<br />
battery, an ARM7TDMI host controller<br />
concept into applications for tracking:<br />
220 countries, none offers seamless<br />
anywhere on the planet.<br />
www.falcom.de<br />
with a very powerful AVL <strong>software</strong><br />
solution, a CAN transceiver (optional),<br />
fleet management, AVL and asset<br />
monitoring, or security: automotive,<br />
coverage in any nation, let alone<br />
worldwide. That patchwork coverage<br />
with I/Os and a car voltage power<br />
emergency and recovery solutions.<br />
creates opportunities for Capstone<br />
Client<br />
Falcom Wireless Communications<br />
GmbH<br />
System<br />
Falcom Fox-Quad<br />
supply. The design allows easy and<br />
cost-effective integration into the<br />
harsh automotive environment. Two<br />
digital inputs, four analog inputs<br />
Mobile Technologies, whose telemetry<br />
and telematics solutions include multitechnology<br />
products. Their product<br />
flexibility gives customers peace of<br />
www.capstonemobile.com<br />
Client<br />
Capstone Mobile Technologies LLC<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE864 because of its<br />
very compact form factor, BGA<br />
component, reliable GSM/GPRS<br />
protocol stack for voice, SMS,<br />
CSD and GPRS communication<br />
capabilities, and excellent price<br />
point.<br />
Features<br />
• Complete GSM/GPRS/GPS client/<br />
server architectures for tracking<br />
and security applications<br />
• Highly sensitive 20-channel<br />
GPS receiver for precision tracking<br />
• State-of-the-art GSM/GPRS core<br />
(GE864) for voice, SMS, CSD and<br />
GPRS communication<br />
• Three-axis motion sensor,<br />
embedded GSM and GPS antennas<br />
• Specially designed for harsh<br />
automotive environment.<br />
Features<br />
• Independent power management<br />
for each major component<br />
• Data storage and retrieval<br />
• Motion detection<br />
• Tamper alarm<br />
• Quad band cellular modem<br />
• Multi-channel CPU<br />
• Power save mode<br />
• Two-way communication<br />
• Auto transmit mode detection<br />
• Extended life lithium battery<br />
• Low battery alert<br />
• LED on/off function<br />
• Remote programming<br />
• Uses Unitmapper & Unitmapper<strong>We</strong>b<br />
Software<br />
System<br />
MMU-001 Mobile Monitoring Unit<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE864-QUAD for its<br />
uniformity of form factor and<br />
functionality across technologies.<br />
34 TELIT 2 MARKET<br />
TELIT 2 MARKET 2 35
<strong>Telit</strong>WORLD<br />
<strong>Telit</strong>WORLD<br />
Dualtech // sweden<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
wireless<br />
solutions<br />
Gatetel // israel<br />
Security<br />
Dualtech IT AB<br />
INTERNET (GPRS)<br />
SOS ACCESS V4 IP<br />
INTERNET<br />
“<strong>We</strong> have chosen <strong>Telit</strong> as a supplier because they have proven to be a reliable and<br />
valuable business partner over the years.”<br />
Personal<br />
Tracking<br />
Gatetel<br />
FACTS<br />
Swedish company Dualtech IT AB<br />
has become one of the market leaders<br />
Air-conditioning and lighting can<br />
Have you ever wondered where your<br />
With a low price point and adaptable<br />
specializes in GSM/GPRS-based alarm<br />
in this segment with distribution<br />
also be connected to the system and<br />
teenager daughter was at 2:00 am<br />
internal <strong>software</strong>, the unit can be<br />
and supervision systems. The company<br />
was founded in 1999 with the goal<br />
in Europe, Asia and Africa through<br />
leading security and electrical<br />
remotely activated via SMS or by<br />
logging in to the web server. The<br />
in the morning – maybe driving her<br />
new car? The EZ10 GPS unit is the<br />
programmed to client specifications.<br />
The EZ10 GPS unit can also be used in<br />
www.gatetel.com<br />
FACTS<br />
to economically increase the level of<br />
security in alarm systems. Dualtech<br />
wholesalers. The company is now<br />
introducing a new generation<br />
of products for the security market,<br />
employing TCP/IP-based platforms for<br />
a variety of security applications.<br />
The Dualtech IP is a dialer for secure<br />
transmission of alarm information via<br />
the Internet. It can detect intrusion<br />
or fire, and de<strong>live</strong>rs notification in the<br />
form of encrypted information via<br />
the Internet to a central monitoring<br />
system also accommodates IP cameras<br />
for external alarm verification.<br />
solution for you! As long as the unit<br />
is connected to the car’s cigarette<br />
lighter, you only have to go online to<br />
Google Earth, choose the last kn<strong>own</strong><br />
location of the car, and you will see<br />
its current location.<br />
This is a simple tracking unit with no<br />
installation and no monthly fees which<br />
tracks your car’s location at all times.<br />
The EZ10 GPS has no microcontroller,<br />
just a simple power supply connected<br />
emergencies as a car phone or to<br />
remotely shut off the engine in the<br />
event of theft.<br />
Client<br />
Gatetel<br />
System<br />
EZ10 GPS<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GM862-GPS because of<br />
the full functional integration of<br />
the GPS, GSM/GPRS, and Pyhton<br />
script support all in a single<br />
comapct package.<br />
www.dualtech.se<br />
station, or via an SMS message or email<br />
to <strong>Telit</strong>’s GM862 GPS Python module.<br />
to alert the user.<br />
Client<br />
Dualtech IT AB<br />
The system continuously checks its<br />
Internet connection for functionality,<br />
System<br />
Dualtech IP<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GM862-QUAD because<br />
it has proven to be reliable and<br />
easy to operate.<br />
and if there is a failure it automatically<br />
switches to an alternative<br />
communication path using the<br />
integrated GPRS interface.<br />
Features<br />
• Eight hardwired zones<br />
• Four remote controlled outputs<br />
• Integrated SOS access V4 IP alarm<br />
protocol<br />
• TCP/IP alarm transmission via<br />
Internet and/or wireless via GPRS<br />
• Serial communication alarm panel<br />
with central monitoring station<br />
• Coded information transmission<br />
• Continuous function and connection<br />
supervision<br />
• IP-camera ready<br />
Features<br />
• Car tracking free-of-charge on<br />
Google Earth<br />
• Python script <strong>software</strong><br />
• Simple installation<br />
• Four GPIO or audio<br />
• Unit control and setup with SMS<br />
• Call the unit to get the location<br />
with SMS<br />
36 TELIT 2 MARKET TELIT 2 MARKET 2 37
<strong>Telit</strong>WORLD<br />
<strong>Telit</strong>WORLD<br />
3soft // korea<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
Sequoia<br />
airmax remote // uk<br />
Telematics 3soft<br />
Telematics<br />
“The telematics market will grow dramatically as customer needs for car<br />
security and remote control expand.”<br />
Ashley Duddle, Director, Airmax Remote Ltd<br />
Airmax Remote Ltd<br />
“<strong>Telit</strong>’s product stability and reliability gives us the confidence to take on our advanced<br />
development work in the telematics market place.”<br />
FACTS<br />
www.3soft.com<br />
www.ubikhan.com<br />
Client:<br />
3Soft<br />
System:<br />
Ubi-Khan ST100<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
One of the modules we use is the<br />
BCM-860S due to its consistent<br />
reliability and <strong>Telit</strong>’s top-notch<br />
technical support.<br />
Captured Screen<br />
(User Interface Graphic)<br />
from Ubi-Khan<br />
Telematics Terminal<br />
Ubi-Khan features<br />
• Remote door lock/unlock/trunk<br />
open<br />
• Remote start-up<br />
• Vehicle location capability<br />
• Theft, accident and towing detection<br />
• Remote engine check<br />
• Backup batteries with low voltage<br />
warning<br />
• Emergency rescue request<br />
Digital Catfish features<br />
• Earthquake & tidal wave alarm<br />
warning<br />
• Remote emergency door open<br />
• Remote electricity and gas shutoff<br />
• Emergency light operation<br />
Korea-based 3soft offers a wide array<br />
of unusual <strong>m2m</strong> products employing<br />
<strong>Telit</strong> modules. Their “Ubi-Khan<br />
Telematics” is a multi-function vehicle<br />
security unit providing remote and onsite<br />
location search capabilities, lock<br />
and unlock via remote control, remote<br />
engine and safety check, auto-start<br />
via a mobile phone, theft, impact or<br />
towing notification, and emergency<br />
rescue request through personal<br />
mobile, GPS or Internet.<br />
Another amazing and revolutionary<br />
product offered by 3soft is the Digital<br />
Catfish. Developed in cooperation with<br />
the Japan Meterological Agency, this<br />
unit helps reduce earthquake damage<br />
by warning in advance – through<br />
images and sounds – of an impending<br />
earthquake or tidal wave. The unit<br />
can estimate the expected intensity as<br />
well as the time it takes for the<br />
earthquake waves to reach the location<br />
where the Digital Catfish is installed.<br />
When linked to a home network<br />
system, it can minimize widespread<br />
damage by operating additional<br />
disaster prevention systems: it can<br />
force pre-programmed egress doors<br />
open, shut off gas and electricity to the<br />
home, and turn on emergency lights.<br />
3soft’s Max Tombow navigation<br />
systems allow users to watch TV or a<br />
movie while using the GPS feature.<br />
Airmax Remote Ltd., a division of<br />
Airmax Group, specializes in remote<br />
vehicle telematics and monitoring<br />
solutions including diagnostics,<br />
forensics and prognostics. With over<br />
170 combined years staff experience in<br />
hosted and client-based solutions.<br />
Airmax Remote offers telematics<br />
products to major corporations and<br />
individual customers, racking up more<br />
than 500 new vehicle installations per<br />
month. Their customer and technical<br />
support systems, and commitment to<br />
R&D and product diversity keeps them<br />
at the top of the growing market sector.<br />
The Airmax Remote Telematics Unit<br />
(RTU) collects data via all common<br />
diagnostics protocols including CAN,<br />
and transmits via GSM/GPRS/GPS.<br />
They offer a simple ‘plug and play’<br />
installation compatible with 98 % of<br />
fleet vehicles.<br />
Features<br />
• Location based services<br />
• Mileage and trip data capture<br />
for expense claims<br />
• Mileage capture for service<br />
management<br />
• Generic and manufacturer-specific<br />
vehicle fault codes for service<br />
management<br />
• CO2 calculation per vehicle and per<br />
trip to enable carbon balancing of<br />
emissions<br />
• Driver style analysis<br />
• Tire management; remote<br />
temperature and pressure<br />
monitoring<br />
• Insurance and finance-based<br />
schemes<br />
• Driver ID plus GPS event location<br />
• Vehicle video camera for driver<br />
training and accident management<br />
• Modules for health and safety<br />
and driver time directives<br />
• Fuel management<br />
FACTS<br />
www.airmaxgroup.com<br />
Client<br />
Airmax Remote Ltd<br />
System<br />
Airmax Remote-Driver,<br />
Airmax Remote-Fleet<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GC864-QUAD because<br />
it provides the best performance<br />
solution for our products and has a<br />
great price point.<br />
3SOFT Ubi-Khan ST100-S<br />
38 TELIT 2 MARKET TELIT 2 MARKET 39
<strong>Telit</strong>WORLD<br />
algodue // italy<br />
supported by<br />
Comprel<br />
supported by<br />
Round<br />
Solutions<br />
axelprod // switzerland<br />
<strong>Telit</strong>WORLD<br />
Personal Tracking<br />
Algodue Elettronica Srl<br />
“<strong>Telit</strong> and its Sales Department have proven to be a reliable partner, giving a great deal of<br />
attention to the needs of customers. The technical support is responsive and efficient.”<br />
Industrial<br />
process control<br />
Axelprod GSM Transmission<br />
“Axelprod has eight years’ experience in the GSM industrial module field. In <strong>Telit</strong> we have found<br />
efficient products, a valuable business partner, and top level technical support.”<br />
FACTS<br />
www.algodue.it<br />
Algodue Elettronica has more than<br />
20 years’ experience in designing and<br />
manufacturing electronic devices.<br />
Algodue’s expansion into international<br />
markets created a flexible R&D<br />
mindset leading to the development of<br />
creative new solutions.<br />
Client<br />
Algodue Elettronica SrLSystem<br />
System<br />
Geostar2<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE863-GPS because<br />
of its small size and enhanced<br />
functions. It is Quad-band, and<br />
can operate all around the world<br />
without any limits. The high<br />
resolution of the integrated<br />
SiRF Star III GPS means that the<br />
device has excellent performance<br />
both indoors and outdoors, even<br />
under foliage. The complete set of<br />
commands allows effective control<br />
of the module.<br />
The company’s innovative approach<br />
and continuous attention to the needs<br />
of the market led to the development<br />
of Geostar2, a <strong>unique</strong> personal locator<br />
with advanced functions for<br />
professionals or consumers requiring<br />
tracking or tracing capabilities.<br />
The design is attractive and ergonomic,<br />
available in four stylish colors, and<br />
suits a great variety of situations where<br />
it is necessary to locate and track<br />
people or objects in motion.<br />
Geostar2 is portable, and can send<br />
position details to a remote device like<br />
a cellular phone, a PC or another<br />
Geostar2, with location information or<br />
emergency messages.<br />
At the heart of Geostar2 is the small<br />
<strong>Telit</strong> GE863-GPS module. This GPS<br />
component determines the coordinates<br />
which are then transmitted by the<br />
GSM/GPRS radio.<br />
Features<br />
• Large panic button on the back<br />
for sending emergency messages<br />
• Transmission of location,<br />
speed,altitude etc., cellular-style<br />
voice capability<br />
• Programmable rate for data<br />
transmission<br />
• Alarm message when moving<br />
inside and outside a preset area<br />
• Real-time tracking of another<br />
Geostar2 on the display<br />
• Motion sensor to optimize message<br />
sending<br />
• 128KB or 2MB memory to record<br />
the tracked coordinates<br />
• Data transfer and analysis on a PC<br />
running the GTRAK <strong>software</strong><br />
• Update or upgrade using a USB<br />
connection to a PC<br />
Two years ago, Axelprod teamed up<br />
with Mitsubishi to develop a<br />
programmable logic controller<br />
incorporating the <strong>Telit</strong> GE863-PY. Using<br />
a GSM extension module, they<br />
transformed Mitsubishi’s popular PLC<br />
Alpha 2XL into a powerful remote<br />
device.<br />
Thanks to the GE863’s compact size, the<br />
whole product fits into an extremely<br />
compact extension housing. <strong>Telit</strong><br />
engineers created customized<br />
firmware for Axelprod to increase the<br />
capacity of the GE863-PY. Besides<br />
standard GSM functions, the GTM PLC<br />
contains an event log file to allow all I/<br />
O changes, incoming and outgoing<br />
SMS to be uploaded by GPRS directly to<br />
an Axelprod server for further<br />
consultation. Additional I/Os are<br />
presented on the GRM PLC hardware to<br />
offer more alarm solutions and remote<br />
control actions for the final<br />
applications. The built-in Easy GPRS<br />
Data Logger allows the user to collect<br />
unlimited Alpha 2 internal operating<br />
parameter values and record them<br />
onto an Axelprod back-office server,<br />
using the GTM PLC internal command<br />
set. Using the GRM PLC extension<br />
module, Alpha 2XL users can turn their<br />
simple programmable logic controller<br />
into a powerful and fully functional<br />
GSM remote device.<br />
Features<br />
• Quad band, simple mechanics<br />
• Adaptable functionality<br />
• Infrared link<br />
• SMS remote control<br />
• GPRS transmission<br />
• I/O event log file<br />
• SMS to email<br />
• Endless combinations<br />
• Easy GRPS data logger<br />
• Additional I/Os<br />
FACTS<br />
www.axelprod.ch<br />
Client<br />
Axelprod GSM Transmission and<br />
Axelprod Infotronic<br />
System<br />
GTM PLC or how too turn a<br />
simple controller to a powerful<br />
remote device and <strong>Telit</strong> module<br />
development<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE863-PY for its reliable<br />
SMS and GPRS connectivity and<br />
ease-of-use.<br />
40 TELIT 2 MARKET TELIT 2 MARKET 41
<strong>Telit</strong>WORLD<br />
<strong>Telit</strong>WORLD<br />
bluebird Soft // korea<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
wireless<br />
solutions<br />
cellnet // israel<br />
Mobile Computing<br />
Public Telephony<br />
Bluebird Soft Inc.<br />
Jacob Shushan, CEO, CellNetS:<br />
Cellnet Solutions Ltd.<br />
FACTS<br />
Communications industry leader<br />
Bluebird Soft, Inc. has served the<br />
Korean telecommunications market<br />
tracking, asset location and<br />
management, real-time broadcasting,<br />
storage and play of movies, photos and<br />
“With the SimPhony system we eliminated the handset barrier, allowing developing nations<br />
to enjoy services they otherwise cannot afford.The SimPhony cellular telephony system is an<br />
innovative communication solution as well as a valuable social service.”<br />
for 12 years. Their strong R&D in the<br />
music, Windows for PC – Pidions even<br />
CellNet Solutions Ltd. (CellNetS) is a<br />
SimPhony subscribers. The SimPhony<br />
unfamiliar or poorly-educated users<br />
PDA area has led them to develop<br />
have games and cameras.<br />
provider of advanced cellular public<br />
system is a comprehensive<br />
through basic step-by-step<br />
cutting-edge mobile computing<br />
<strong>Telit</strong>’s compact BCM-865 helped<br />
telephony solutions for low- to mid-<br />
communications solution offering<br />
Instructions. The phone supports cash<br />
technology with <strong>Telit</strong>’s new wireless<br />
Bluebird Soft engineers keep the Pidion<br />
income populations of developing<br />
subscribers their very <strong>own</strong> private<br />
payments for random users and is<br />
www.bluebird.co.kr<br />
solutions. Bluebird Soft’sPidion<br />
products are customizable, all-in-one<br />
lightweight and compact, meeting<br />
customer demand and enhancing the<br />
countries. Today over 70 % of the world<br />
population, do not subscribe to cellular<br />
phone number, voice mail, SMS and<br />
other features, previously available<br />
enabled for the use of a SIM card which<br />
provides regular users with a ’virtual’<br />
mobile handheld computers for<br />
overall product value.<br />
phone services due to the prohibitive<br />
only on a private mobile handset. The<br />
private phone number that will<br />
Client<br />
Bluebird Soft Inc.<br />
business and consumer use featurings<br />
CDMA, WLAN, GSM, Bluetooth and<br />
cost of purchasing a handset and<br />
minimum monthly fee commitments.<br />
system consists of several major<br />
elements: the SimPhony NMS, The<br />
become his/her <strong>own</strong> personal identity.<br />
The SimPhony system can also provide<br />
System<br />
Pidion BIP-1300<br />
GRPS. These ‘mobile offices’ can handle<br />
everything: barcode scanning,<br />
Established in 2001, CellNetS<br />
recognized this huge untapped market<br />
SimPhony Telephone terminals, and<br />
the SimPhony SIM cards. The NMS<br />
supplementary GSM phone and calling<br />
services such as voice mail, incoming<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the BCM-865 because it<br />
is compact enough to fit into<br />
our lightweight products. <strong>Telit</strong>’s<br />
CDMA module BCM-865 offers<br />
stability and reliable design<br />
characteristics along with the full<br />
certification we need to market<br />
our products globally.<br />
customer database entry, inventory<br />
checks, point-of-sale security and<br />
potential for new cellular subscribers<br />
and developed the patent pending<br />
SimPhony system. CellNetS establishes<br />
full-fledged local operations based on<br />
its proprietary cellular technology,<br />
SimPhony, which generates revenues<br />
from airtime sales. The SimPhony<br />
system leverages an operator’s existing<br />
cellular infrastructure and requires<br />
virtually no incremental investment<br />
supplies the interface between the base<br />
station subsystem (BSS) and the<br />
phones, their location, the database,<br />
management and maintenance, system<br />
administration and billing. The<br />
telephone itself is a cellular public<br />
universal access payphone, based on a<br />
GSM/CDMA cellular network<br />
communications module. The phone<br />
comes with an easy-to-use card slot for<br />
calls and Short Messaging Service<br />
(SMS).<br />
FACTS<br />
to the network, enabling local cellular<br />
operators to attract current non-<br />
insertion of the SIM card and includes<br />
user-friendly drawings to guide<br />
www.cellnets.com<br />
cellular users and significantly increase<br />
42 TELIT 2 MARKET<br />
Features<br />
• Mobile, multi-functional<br />
communications features<br />
• Expandable through peripheral<br />
devices<br />
• Security: EMV Level 1 & 2 certified<br />
airtime revenues, subscriber base and<br />
network utilization, all at minimum<br />
costs. CellNetS state-of-the-art Network<br />
Management System (NMS) remotely<br />
monitors the installed phones while<br />
managing and controlling<br />
everything from billing<br />
reports to tariff charges<br />
and other CRM<br />
applications. The<br />
NMS provides real-time<br />
management of CellNetS<br />
Cellnet brings<br />
public telephony to the<br />
developing world<br />
Features<br />
• SMS, address book, voice mail<br />
• Personal phone number<br />
• Dual mode – internal & external<br />
SIM card operation<br />
• Prepaid personal SIM card<br />
• Cash-on-spot public pay phone<br />
• Quad-band GSM/CDMA<br />
• GPRS/data connection enabled<br />
• Extended coverage range<br />
• Remote management<br />
• Remote <strong>software</strong> upload, tariffs<br />
charge<br />
• Real-time subscriber & phone<br />
management<br />
Client<br />
CellNet Solutions Ltd.<br />
System<br />
SimPhony System – Advanced<br />
Cellular Public Telephony Solution<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GC864-QUAD because it<br />
affords SimPhony full compliance<br />
between the module and the<br />
carrier, with excellent sound<br />
performance and the Quad-band<br />
capability we needed for the<br />
design.<br />
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<strong>Telit</strong>WORLD<br />
cxr anderson // france<br />
supported by<br />
Tekelec<br />
France<br />
supported by<br />
IR Electronic<br />
Arrow<br />
pUpin Telecom // serbia<br />
<strong>Telit</strong>WORLD<br />
pos CXR Anderson Jacobson<br />
Telemetry Pupin Telecom DKTS<br />
Mr. Didier Ana, VP Engineering, CXR Anderson Jacobson:<br />
“During our R&D process, we enjoyed a high level of customer support and technical input from<br />
<strong>Telit</strong>. They were very efficient in answering our questions and in providing our product developers<br />
with crucial information. <strong>Telit</strong>’s representatives are knowledgeable about their products, proof of<br />
the care <strong>Telit</strong> brings to customer support.’’<br />
FACTS<br />
www.cxr.fr<br />
CXR Anderson Jacobson serves several<br />
communication and industrial market<br />
segments, including the point-of-sale<br />
domains where it has been a key player<br />
in Europe. Payment transactions<br />
are moving to IP to provide better<br />
communication costs as well as added<br />
Client<br />
CXR Anderson Jacobson<br />
System<br />
TS-GPRS, V24 and Ethernet<br />
converter with GSM/GPRS<br />
connectivity<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the TS-GPRS which is<br />
based on the <strong>Telit</strong> GM862-GPRS/<br />
GM862-QUAD module featuring<br />
a 850/900/1800/1900 MHz GSM<br />
access and a Class 8/10 GPRS<br />
mode, because it allows us to be<br />
competitive.<br />
value services at the point-of-sale.<br />
GPRS is a key communication access<br />
medium due to its attractive cost for<br />
middle size transaction requirements,<br />
its fast data rates, and mobility.<br />
Utilizing a single electronic payment<br />
terminal, customers enjoy lower<br />
communication costs from GPRS than<br />
through any other classical networks.<br />
GPRS can also be used as a backup<br />
to ADSL/Internet wired connections<br />
ensuring optimized availability to<br />
larger point-of-sale networks.<br />
CXR developed a V24 to IP converter<br />
with GPRS connectivity that behaves as<br />
a V24 to GPRS converter and as a V24<br />
to IP converter with GPRS backup<br />
access. Fully secured transactions are<br />
supported through SSL encryption<br />
and authentication.<br />
Features<br />
• V24 to IP converter<br />
• GPRS up to 85.6 kbps<br />
• 850/900/1800/1900 MHz GSM<br />
• Ethernet 10/100 BaseTX<br />
• SSL encryption and authentication<br />
• Industrial modes of operation:<br />
raw, bloc, hnz<br />
• Compact standalone enclosure<br />
with DIN rail kit<br />
• Operating temperature: -10 to +55 °C<br />
<strong>Telit</strong>’s GM-862 range of GSM/GPRS<br />
modules is a key component of the<br />
system selected over its competitors<br />
for many technical and economic<br />
reasons. CXR Anderson Jacobson<br />
maintained a close relationship with<br />
<strong>Telit</strong>, who was involved in the<br />
marketing and technical support<br />
aspects of the product’s development.<br />
With the high integration afforded<br />
by the embedded SIM reader, and the<br />
GM862’s plug-n-play characteristics,<br />
CXR Anderson Jacobson was able to<br />
create a fully-featured, internationallyapproved<br />
solution for its clients.<br />
For many years, Pupin Telecom DKTS has<br />
been a leading provider of<br />
telecommunication switching equipment<br />
in Serbia. During the last decade, with the<br />
rapid development of Internet and<br />
mobile communications, many new<br />
technologies and services have emerged.<br />
As a company with a long history in<br />
telecommunications, Pupin is cognizant<br />
of the latest trends and demands of<br />
today’s market. Pupin’s DKTSky series of<br />
GPS/GSM/GPRS modems/terminals are<br />
small, compact and low-cost devices,<br />
based on integrated GSM and GSM/<br />
GPRS/GPS <strong>Telit</strong> Trizium modules.<br />
The DKTSky200/201 is a compact<br />
GSM/GPRS data modem, supporting SMS<br />
and fax services on a GSM network. It is<br />
designed to be used as a DCE (Data<br />
Communication Equipment) device with<br />
standard industrial interfaces (RS232/<br />
USB) with an integrated SIM card reader<br />
offering an easy-to-use user interface. The<br />
DKTSky200/201 is a convenient solution<br />
for various types of wireless applications,<br />
ranging from a simple, wireless Internet<br />
connection to remote supervision,<br />
maintenance and data acquisition. A<br />
compact and robust aluminum casing<br />
protects the terminal and makes it usable<br />
Features<br />
• DKTSky 200/201: compact GSM/<br />
GPRS modem for different types of<br />
wireless applications<br />
• DKTSky 300/310: compact GSM/<br />
GPRS terminal for connecting ECR to<br />
FTP server in the PRA of the Ministry<br />
of Finance<br />
• DKTSky 400: acquisition of GPS data<br />
and data transfer using GSM/<br />
GPRS network<br />
in a wide spectrum of working<br />
conditions. Per requirements of<br />
the Public Revenue Agency (PRA)<br />
in Serbia and mobile operators in<br />
the country, Pupin developed the<br />
GPRS terminal DKTSky300/310<br />
(based on <strong>Telit</strong>’s Trizum and<br />
GE863) for connecting electronic<br />
cash registers (ECR) with fiscal<br />
memory to an FTP server in the<br />
PRA of the Ministry of Finance<br />
and/or to an <strong>own</strong>er‘s personal<br />
computer (or LAN). The DKTSky300/310<br />
is a small, compact and easy-to-use<br />
device. A connection with an ECR is<br />
established using an RS-232 interface, and<br />
is transparent to other devices (bar-code<br />
scanner, electronic scales etc). It supports<br />
all recommended modes of transfer of<br />
daily reports. The flexible construction of<br />
the DKTSky300/310 gives it adequate<br />
processing power and a large memory<br />
space for custom applications and<br />
implementation of new services such as<br />
alarm or remote control. The DKTSky400<br />
is a multifunctional communication<br />
module in which basic functionality<br />
consists of acquisition of GPS data and<br />
data transfer using a GSM/GPRS network.<br />
The DKTSky400 can be used either as a<br />
stand alone device or as a part of a more<br />
complex device.<br />
• Simple, wireless connection to the<br />
Internet<br />
• Remote supervision, maintenance<br />
and data acquisition<br />
• Compact and robust aluminum<br />
casing protects devices and makes<br />
them usable in a wide spectrum of<br />
working conditions<br />
FACTS<br />
www.pupintelecom.co.yu<br />
Client<br />
Pupin Telecom DKTS<br />
System<br />
DKTSky series of GPS/GSM/GPRS<br />
modems/terminals<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use both, the<strong>Telit</strong> GE863-QUAD<br />
and GE863-GPS for their great<br />
technical support and good cost to<br />
performance ratio.<br />
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<strong>Telit</strong>WORLD<br />
custos mobile / insyte // spain<br />
supported by<br />
Arrow Iberia<br />
supported by<br />
Arrow Southern<br />
Europe<br />
jecko // italy<br />
<strong>Telit</strong>WORLD<br />
Personal tracking<br />
Custos Mobile<br />
“<strong>We</strong> have appreciated the collaboration between <strong>Telit</strong> and Arrow Iberia for the outstanding<br />
technical support that it has afforded us during the design phase and de<strong>live</strong>ry of our modules.”<br />
tracking / Logistics<br />
Jecko’s R&D Department:<br />
“<strong>We</strong> appreciate <strong>Telit</strong>’s technical prowess and innovative solutions.”<br />
Jecko’s Managing Director:<br />
Jecko Srl<br />
“<strong>Telit</strong>’s technical and sales people always meet and exceed our requirements.”<br />
FACTS<br />
The Atleo 100 is a compact and easy-touse<br />
personal locator designed for<br />
persons with limited mobility to use in<br />
www. custosmobile.com<br />
Client<br />
Custos Mobile<br />
System<br />
Atleo 100<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE863-GPS because<br />
it is able to find satellites in a<br />
fast and reliable way, work in<br />
hard conditions, and it is easily<br />
programmable.<br />
emergency situations. It can also be<br />
used for asset management and even<br />
animal tracking.<br />
The locator uses the <strong>Telit</strong> GE863-GPS to<br />
quickly pinpoint the user’s exact<br />
location. The unit has programmable<br />
buttons with an indicating light for<br />
different status or modes. The<br />
hardware can be easily modified or<br />
customized and is equipped with an<br />
optional microphone, speaker, and<br />
a display. The Atleo terminal is flexible<br />
enough to be adaptable to any<br />
localization platform in the market,<br />
and the <strong>Telit</strong> module makes the unit<br />
<strong>unique</strong> in terms of functionality, price<br />
and size. The product is one of the<br />
most precise locating devices in the<br />
market.<br />
The Atleo 100 is designed for any<br />
business or consumer looking for a<br />
rugged, reliable, fast and economical<br />
localization system.<br />
Features<br />
• Configurable using SMS<br />
• Totally configurable in service<br />
and resources<br />
• GPRS protocol for sending and<br />
receiving information<br />
• Uses GPS and GPRS technologies<br />
• Li-Ion batteries and standard<br />
charger<br />
• Can store and upload data<br />
• Colored visual indicator lights<br />
• Visible satellite indicator<br />
• GSM call capability<br />
• Adaptable to any localization<br />
platform<br />
Target Market<br />
Jecko develops customized <strong>m2m</strong><br />
vehicle asset tracking solutions<br />
for clients in the insurance, rental<br />
services, and fleet management<br />
markets as well as for car and<br />
motorcycle dealers and importers.<br />
Their HS3 units use GRPS and the<br />
Internet to remotely locate, track and<br />
even disable vehicles.<br />
Security and Safety<br />
Clients query the units via a cell<br />
phone and all the requested tracking<br />
information updates every second<br />
by satellite (GPS). Through SMS, the<br />
HS3 tracking system allows clients to<br />
determine the location, altitude,<br />
speed and condition of their vehicles<br />
and send appropriate commands<br />
as necessary. Anti-hijacking units can<br />
remotely send engine cut-off<br />
commands, and are armored for<br />
additional protection.<br />
Features<br />
• GPS & GSM/GPRS modules for<br />
tracking function<br />
• Internal gyroscope for anti-lifting<br />
and crash sensor<br />
• Vocal menu with tone decoder<br />
• ’Can Bus’ interface for vehicle<br />
• Digital & analog I/O<br />
• 64Mbit of memory for data logging<br />
• Interface for personal trasponder<br />
• Tracking function<br />
• Car alarm function<br />
Fleet Management System<br />
Through the company’s Selca <strong>We</strong>b<br />
system, clients can track and mange<br />
either a single car or their entire fleet<br />
in real time, with reliable, scheduled<br />
data feeds.<br />
FACTS<br />
www.jecko.it<br />
Client<br />
Jecko Srl<br />
System<br />
HS3<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the <strong>Telit</strong> GE863-QUAD<br />
because of its small size and low<br />
cost.<br />
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mobile compia // korea<br />
supported by<br />
wireless<br />
solutions<br />
supported by<br />
wireless<br />
solutions<br />
m traq // netherlands<br />
FACTS<br />
www.mobilecompia.co.kr<br />
Client<br />
Mobile Compia<br />
System<br />
M3<br />
Handheld<br />
Mobile Compia specializes in b2b<br />
mobile technology. Mobile Compia has<br />
developed and manufactures the M3, a<br />
small and lightweight PDA featuring<br />
advanced data capture options, GPRS<br />
data communication, as well as easy<br />
wireless LAN synchronization and<br />
Bluetooth. Its internal CF and SD slots<br />
enable use of a large variety of<br />
extensions like GPS. The M3 runs the<br />
user-friendly WinCE.net® 5.0 operating<br />
Which <strong>Telit</strong> Module do you use<br />
and why?<br />
<strong>We</strong> use the<strong>Telit</strong> BCM-865 for its<br />
high durability and also because of<br />
<strong>Telit</strong>’s timely and effective support.<br />
Mobile Compia<br />
system, with the powerful Intel<br />
X-scale® processor. With sturdy,<br />
reliable units like the M3, Mobile<br />
Compia is recognized as a leader in<br />
next-generation industrial PDA<br />
technology. <strong>Telit</strong>’s modules have been<br />
a crucial component towards bringing<br />
cutting-edge PDAs to market.<br />
Features<br />
• Easy data entry<br />
• Rugged and durable PDA – IP64 rated<br />
• Light and super slim design<br />
• Windows CE.Net® 5.0<br />
• Removable & rechargeable lithium<br />
battery<br />
• Internal wireless LAN (802.11 b/g)<br />
• Local radio network<br />
• High-speed Intel processor<br />
(520MHz /624 MHz)<br />
• Superior data capture options<br />
• 1.3 Mega-pixel Color camera<br />
• Internal CDMA2000 1x WWAN<br />
modem<br />
• Ergonomic and durable design<br />
location-based M Traq b.v.<br />
SERvices<br />
Holland-based M Traq B.V. specializes<br />
in GPS tracking devices. Their<br />
Loqater was designed in co-operation<br />
with <strong>Telit</strong> and features a wide array<br />
of business and consumer tracking<br />
capabilities, based on M Traqdeveloped<br />
communications protocols<br />
and <strong>software</strong>. By using <strong>Telit</strong><br />
components, M Traq B.V. was able to<br />
keep the overall cost of the unit<br />
low and competitive.<br />
On the Loqater, the PCB and housing<br />
boast an automotive-grade connector.<br />
But this connector can be removed and<br />
replaced by a cigarette-lighter adapter<br />
and the external Helix GPS antenna<br />
mounted into a bracket virtualy<br />
internalizing it to the unit to allow for<br />
personal tracking applications.<br />
The unit‘s firmware has been<br />
developed to suport LBS-based<br />
platforms worldwide.<br />
“<strong>We</strong> base our hardware choices on <strong>Telit</strong>’s up-to-the-minute technological briefings.”<br />
Features<br />
• Dimensions: 97 mm x 66 mm<br />
• <strong>Telit</strong> GE863-QUAD, Arm 7 and<br />
Trimble Copernicus GPS<br />
• Power consumption in idle mode<br />
< 20ma<br />
• 5 digital inputs, 5 digital outputs,<br />
2 analog inputs<br />
• Mileage calculation via GPS or<br />
pulse input<br />
• Geofencing control handled<br />
directly by the device<br />
• Battery backup: 1200 ma with<br />
optional 3000 ma<br />
• Fully water-resistent<br />
• Speaker and microphone connectors<br />
• Inputs for camera, keyboard, alarm,<br />
etc.<br />
• Can be used as a vehicle tracker<br />
or personal device, standalone<br />
capability<br />
FACTS<br />
www.mtraq.eu<br />
Client<br />
M Traq b.v.<br />
System<br />
Loqater V2<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE863-QUAD because<br />
of its form factor, compact size and<br />
reasonable price.<br />
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Sensile Technologies // switzerland<br />
supported by<br />
Telion AG<br />
supported by<br />
wireless<br />
solutions<br />
telic // germany<br />
Telemetry<br />
Mr. Jean-Marc Uehlinger, Operational Director, Sensile Technologies:<br />
Sensile Technologies Sa<br />
“<strong>We</strong> were delighted by the constant customer support provided by <strong>Telit</strong>’s highly<br />
skilled support team in Trieste during our product development phase.”<br />
Telemetry<br />
Telic GmbH<br />
“<strong>We</strong> selected <strong>Telit</strong> because of their professional, knowledgeable support and<br />
ability to implement the complex functionality required of our STD32.”<br />
FACTS<br />
www.sensile-technologies.com<br />
Client<br />
Sensile Technologies SA<br />
System<br />
H150-EEx GSM telemetry system<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GE863-PY because it is<br />
easily integrated into our product<br />
and has the scripting capabilty we<br />
need.<br />
Sensile Technologies SA provides GSM<br />
telemetry systems and gauges that<br />
remotely monitor and manage liquid<br />
inventories for oil and gas companies.<br />
Sensile’s autonomous GSM systems<br />
are wireless and battery-powered. Their<br />
telemetry unit can be installed directly<br />
on a tank, even an explosive LPG tank.<br />
Solidly designed and ATEX-certified<br />
(explosive environments), the units<br />
can run autonomously for over five<br />
years with a 99 % reporting accuracy<br />
rate. This easily installed module<br />
helps Sensile clients to efficiently plan,<br />
route, and de<strong>live</strong>r their products. The<br />
units can also be used for supervision<br />
and control of industrial processes, and<br />
even flood control. Using a <strong>Telit</strong><br />
GE863-PY with Python script, Sensile<br />
can rapidly implement changes to the<br />
system, and with <strong>Telit</strong>’s world-class<br />
technical support, the product<br />
development and time-to-market<br />
phases are rapid and efficient. Sensile<br />
has integrated a quad-based GSM<br />
engine into their latest product<br />
version, which they will soon market<br />
in North America.<br />
Features<br />
• Can remotely monitor 1 – 4 tanks<br />
• Quick installation<br />
• GSM communication (SMS)<br />
• Up to six year autonomy<br />
• Robust housing (aluminium)<br />
• Water-resistent<br />
• ATEX certified<br />
Munich-based Telic GmbH has<br />
developed its next generation of<br />
telemetry modules, the Simple<br />
Telemetry Device 32 (STD32), based on<br />
<strong>Telit</strong>’s revolutionary GE864-PY GSM<br />
technology. Available now, the STD32<br />
telemetry module is equipped to<br />
handle a wide range of applications in<br />
the home, commercial, and industrial<br />
sectors. Thanks to its two outputs to<br />
switch external devices on and off,<br />
and its two signal inputs which can be<br />
connected to sensors and such, the<br />
STD32 makes it very easy to remotely<br />
control a myriad of devices by mobile<br />
telephone.<br />
The fascinating world of telemetry is<br />
now accessible to a wider audience.<br />
Less experienced system integrators<br />
can now quickly and easily utilize GSM<br />
mobile radio technology for remoteswitching<br />
or remote-alarm<br />
applications. All they need is a STD32<br />
from Telic GmbH, a GSM SIM card (in<br />
the simplest cases, even a pre-paid card<br />
will do), and a -standard GSM mobile<br />
phone. The STD32 module, measuring<br />
just 55 x 100 x 25 mm, is barely bigger<br />
than a mobile phone and can be easily<br />
integrated into other devices or into<br />
a suitable plastic casing. It features two<br />
relay switching outputs, two signal<br />
inputs, an antenna and a power supply<br />
connectors. Five LEDs provide<br />
information on its operating status.<br />
All that is required for a quick-start is a<br />
connection to an existing power supply<br />
or a small power pack, as the STD32 can<br />
reliably operate at voltages between 5<br />
and 32 V. The two signal inputs are<br />
electrically isolated using optocouplers<br />
and the two switching outputs can<br />
be looped directly back into the power<br />
supply circuit. Each relay output can<br />
be loaded with a maximum of six<br />
Amperes. The antenna FME connector<br />
can be used with either the supplied<br />
angular antenna or an antenna cable.<br />
The module can be easily setup to<br />
support various switching and signal<br />
functions.. Connecting to the power<br />
supply allows the automatic sending<br />
of an alarm SMS to a preset telephone<br />
number. One of the two switching<br />
relays can be made to engage for a preset<br />
period of time in the event of a call<br />
from a pre-programmed mobile phone,<br />
for example, to switch on a heating<br />
or air-conditioning system. Both relays<br />
can also be switched on or off<br />
independently of each other using<br />
pre-set SMS messages, and feedback on<br />
the switch’s current status is also<br />
available via SMS. What’s more, each of<br />
the two inputs can independently<br />
trigger the sending of alarm via SMS to<br />
up to five phone numbers. The STD32<br />
makes it possible, with very little effort,<br />
to remotely switch on a home’s heating<br />
unit in the winter well in advance of<br />
the <strong>own</strong>er’s arrival. Alternatively, the<br />
module can also act as an alarm system<br />
with a remote notification function.<br />
The module can be adjusted without<br />
advanced programming skills and<br />
little or no experience with this type<br />
of equipment. All that’s required is a<br />
simple command sent to the STD32<br />
in the form of an SMS text message.<br />
This SMS can either contain a single<br />
command or an entire chain of<br />
commands.<br />
FACTS<br />
www.telic.de<br />
Client<br />
Telic GmbH<br />
System<br />
STD32 Telemetry Device<br />
Which <strong>Telit</strong> module do you use<br />
and why?<br />
<strong>We</strong> use the GC864-PY-C2 because<br />
of its Python programming,<br />
flexibility and its wide<br />
temperature range tolerances.<br />
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<strong>Telit</strong>MARKET<br />
<strong>Telit</strong>MARKET<br />
By Leigh Ann Ryals<br />
Director<br />
Strategic Marketing<br />
<strong>Telit</strong> Wireless<br />
Solutions Inc.,USA<br />
leighann.ryals@telit.com<br />
<strong>We</strong>lcome to <strong>Telit</strong>Market, a new section of <strong>Telit</strong>’s customer magazine dedicated to<br />
keeping you apprised of changes happening in the <strong>m2m</strong> industry. In each edition of<br />
telit2market, you are invited to join us in examining the market forces driving the<br />
latest industry trends. <strong>We</strong> hope these insights give you valuable market information<br />
to help grow your business and further your successes in <strong>m2m</strong>. Please share<br />
your thoughts with us, as well as the trends you see on the horizon. Thank you for<br />
reading <strong>Telit</strong>Market, and we look forward to hearing from you.<br />
Best,<br />
In April of 2006, <strong>Telit</strong> announced it was awarded Extending the Reach of Cellular <strong>m2m</strong><br />
funding from the Italian Ministry of Industry. This Within the broad machine-to-machine connectivity<br />
funding was granted for the creation of a new R&D market, ABI Research believes the two key market<br />
center in Sardinia, Italy which would be focused on segments are cellular <strong>m2m</strong> and Wireless Sensor<br />
integrating complimentary technologies such as Networking (WSN). WSN utilizes Short Range Wireless<br />
ZigBee, WiMax, and RFID into the <strong>Telit</strong> <strong>m2m</strong> portfolio. (SRW) technologies, such as ZigBee, to create local area<br />
In September 2006, ABI Research published a research wireless sensor networks for a wide range of applications.<br />
brief titled Extending the Reach of Cellular <strong>m2m</strong>. in ABI Research is seeing a growing confluence between<br />
which Sam Lucero, Senior Analyst, <strong>m2m</strong> & Wireless cellular <strong>m2m</strong> and WSN in the market. Technology<br />
Connectivity, explores the role of short range wireless vendors at multiple levels of the value chain are<br />
and the value it brings to <strong>m2m</strong> solutions, particularly enabling this trend. For example, a leading cellular<br />
cellular technology.<br />
<strong>m2m</strong> framework provider estimates that roughly<br />
<strong>Telit</strong>, in total alignment with ABI’s findings, believes 75% of the cellular <strong>m2m</strong> connections enabled by the<br />
that integrating complimentary wireless technologies provider’s technology connect to and utilize local area<br />
will fuel adoption and expand the total addressable SRW sensors to enable the target application, which can<br />
market for <strong>m2m</strong> applications. The creation of <strong>Telit</strong>’s range from temperature monitoring of refrigerated<br />
R&D center in Sardinia, coupled with the recent release trucks to remote monitoring of oil and natural gas<br />
of ABI’s research brief, prompted us to dedicate this tanks.<br />
first <strong>Telit</strong>Market insight to exploring the role and The key benefit of integrating cellular <strong>m2m</strong> with SRW<br />
impact that short range wireless devices are expected sensors is to extend the local area footprint of the<br />
to have on <strong>m2m</strong>.<br />
cellular <strong>m2m</strong> link. While the same functionality could<br />
be achieved theoretically by co-locating multiple<br />
cellular <strong>m2m</strong> module-based sensors – and some would<br />
argue that this represents flatter network architecture<br />
– there are some practical business and technological<br />
considerations that argue against this approach. For<br />
example, a typical cellular <strong>m2m</strong> module might cost<br />
approximately four to five times more than a fully<br />
integrated ZigBee module. Also, service providers often<br />
charge their customers a subscription fee for every<br />
cellular <strong>m2m</strong> module connected to the network. While<br />
ABI Research has seen technologies that get around this<br />
one module one subscriber rate impediment, many<br />
developers find it easier to work with one cellular <strong>m2m</strong><br />
module providing a gateway link for SRW sensors.<br />
Likewise, a key technical consideration for many<br />
applications is power consumption. SRW sensors are<br />
designed with minimal power consumption demands<br />
in mind, and many are battery-operated devices that<br />
can operate for a number of years without a change<br />
of batteries.<br />
However, not all cellular <strong>m2m</strong> application segments<br />
are seeing the same demand for interconnection with<br />
SRW sensors. ABI Research predicts that applications<br />
of SRW technology will gain the most traction in<br />
telematics, automation and control, metering, and<br />
security, where an extended local footprint is more<br />
beneficial. Conversely, application segments like<br />
telemedicine, information displays and wireless local<br />
loops, vending, and ATM-POS are likely to see less use<br />
of SRW sensors.<br />
To date, total cost of <strong>own</strong>ership for <strong>m2m</strong> solutions<br />
has inhibited faster growth in market adoption. The<br />
emergence of short range wireless devices lowers the<br />
total cost of <strong>own</strong>ership, placing it within reach of pricesensitive<br />
segments like metering and security. <strong>Telit</strong><br />
recognizes the value that SRW brings as compliment<br />
to a strong cellular portfolio. According to Sam Lucero,<br />
“Forward-thinking <strong>m2m</strong> technology vendors are<br />
embracing this trend and developing products and<br />
solutions that enable their customers to more easily<br />
integrate wide area <strong>m2m</strong> with local area <strong>m2m</strong>.’’<br />
SRW is just one of many solid growth trends in <strong>m2m</strong><br />
that analysts are predicting will influence the muchexpected<br />
explosive growth of this sector. With <strong>Telit</strong>’s<br />
new product announcements scheduled for 2007, we<br />
will be taking a closer look at other such trends and<br />
how they play into the overall portfolio and offering<br />
strategy of <strong>Telit</strong> Wireless Solutions.<br />
Sam Lucero<br />
Senior Analyst<br />
<strong>m2m</strong> & Wireless<br />
Connectivity<br />
ABI Research<br />
cellular <strong>m2m</strong> module shipments: segments impacted by SRW vs. segments<br />
not impacted by SRW world markets, moderate forecasts: 2005 to 2011<br />
80<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
0<br />
2005 2006 2007 2008 2009 2010 2011<br />
Source: ABI Research. © 2006. All rights reserved. Used by permission.<br />
ATM-POS<br />
vending<br />
info display<br />
& WLL<br />
telemedicine<br />
security<br />
metering<br />
auto & control<br />
telematics<br />
not impacted by SRW<br />
impacted by SRW<br />
52 TELIT 2 MARKET<br />
TELIT 2 MARKET 53
<strong>Telit</strong>DISTRIBUTION<br />
<strong>Telit</strong>DISTRIBUTION<br />
DistributOrs<br />
corner<br />
1<br />
2<br />
Interview<br />
with Livio Azzoni<br />
Arrow Southern Europe<br />
Marketing Director<br />
Arrow Southern Europe is <strong>Telit</strong>’s biggest<br />
distributor. Here’s how they describe the evolution<br />
of our relationship.<br />
“<strong>We</strong> started selling <strong>Telit</strong> products when <strong>m2m</strong> was a brand<br />
new market not well kn<strong>own</strong> by anyone and customers<br />
were reluctant to adopt the new technology. Yet we knew<br />
this would be an important opportunity, so we invested<br />
our time and resources from the beginning. As with<br />
any start-up technology, it was important to establish<br />
good relationships, which we did right away with <strong>Telit</strong>.<br />
The trust between our two companies has always been<br />
strong and has carried us both through slow times.<br />
<strong>Telit</strong>’s Tony Spizzichino supported us and encouraged<br />
our business development from the beginning.”<br />
Arrow Southern Europe’s <strong>m2m</strong> distribution strategy<br />
“<strong>We</strong> have in-depth local market knowledge as well<br />
as comprehensive geographical coverage. With our<br />
extensive technical knowledge, we always knew we could<br />
stay on top with <strong>Telit</strong>’s help. <strong>We</strong> serve markets that are<br />
varied in needs and technology infrastructures, and with<br />
our talented and flexible technical staff we are able to<br />
address these needs. Even now that Arrow has become<br />
Arrow as largest distributor<br />
of <strong>Telit</strong> wireless solutions<br />
3<br />
4<br />
<strong>Telit</strong>’s global partner, we still maintain our local presence<br />
in southern Europe, which includes countries in the<br />
Mediterranean including Portugal, Spain, France and<br />
Italy as well as Slovenia, Greece, Turkey and Israel.<br />
But a high level of technical expertise isn’t enough. <strong>We</strong><br />
carefully maintain a local presence in all these markets<br />
which we feel ensures our long-term successallowing us<br />
to remain the ’distributor of choice’ in this technology.”<br />
Arrow reaffirms the <strong>Telit</strong> business value proposition<br />
“Mutual trust is the key. Because our customers are<br />
now proficient in this new technology, it is always a<br />
challenge to get them to accept new products, and the<br />
introduction of a unit like a GSM module is not easy.<br />
But with the top-notch customer support and design<br />
assistance offered by <strong>Telit</strong>, along with our company’s<br />
reputation and determination, we have been able to<br />
incorporate these new products succesfully, keeping<br />
our customers happy. What we appreciate most about<br />
<strong>Telit</strong> is that their products are consistently reliable and<br />
state-of-the-art,which is such an important aspect in this<br />
quickly evolving marketplace. Over the years, <strong>Telit</strong> has<br />
set the standards in this technology, both for quality and<br />
reliability as well as for innovation.”<br />
Which is the fastest growing <strong>m2m</strong><br />
segment in your region?<br />
“Actually, the fastest-growing <strong>m2m</strong> segments vary from<br />
region to region. There is a huge number of potential<br />
applications, and <strong>m2m</strong> is so pervasive that almost every<br />
industry is impacted by the innovative technology<br />
implicit in the concept. Primarily, however, three main<br />
5<br />
6<br />
applications are driving the growth-fleet management/control,<br />
POS/vending, and metering.<br />
Fleet management requires small footprint products, good<br />
mechanical characteristics and an onboard positioning system,<br />
so <strong>Telit</strong>’s BGA package, which addresses the cost issue, combined<br />
with the high reliability of an integrated GPS option represents<br />
all the needed features in a small footprint,and are factors that<br />
make the GEs the first choice in this segment.<br />
POS/vending is a fragmented market where small companies<br />
are competing with huge corporations. In this case, the<br />
complete <strong>Telit</strong> products portfolio is the success factor. The GM<br />
family is easy to integrate, with no extra qualification costs<br />
required, and rugged enough to make this the best solution for<br />
medium to low volume applications, while the GCs and the GEs<br />
allow for production cost reduction required in higher volume<br />
situations.<br />
The metering segment companies also range in size from<br />
small to huge, so <strong>Telit</strong>’s complete portfolio of products is used,<br />
specially for the upgrade-over-the-air capability accross the<br />
<strong>Telit</strong> modules.”<br />
A success story<br />
“<strong>We</strong> had a fleet-management customer who was reluctant to use<br />
<strong>Telit</strong> products because our competitor Siemens had offered<br />
them similarly-sized units. When we approached the customer<br />
with <strong>Telit</strong>’s new, less-expensive GE863 (BGA), they realized<br />
that this technology was even more advanced, with jamming<br />
detection and GPS, so we got the business. What was important<br />
besides the design and capabilities of the product, was the<br />
reputation we both enjoy for a high level of customer service<br />
and technical support.”<br />
Arrow’s view of <strong>m2m</strong> and the relationship with <strong>Telit</strong><br />
“<strong>m2m</strong> is the most exciting market in electronics. Every day,<br />
new ideas for new applications in new markets spring up. From<br />
business-to-business to business-to-consumer, each project is<br />
a challenge. And with our customers ranging from traditional<br />
to startup companies, from the smallest one-man entity up to<br />
huge multi-national corporations, this job is never boring.<br />
With such a varied customer group it is essential to have a flexible<br />
partner like <strong>Telit</strong> so we can both easily adapt products to specific<br />
customer needs while maintaining a high level of quality. In<br />
our view, the number of players in this market will decrease<br />
as further consolidation occurs, so that in the end, there will<br />
probably be no more than three <strong>m2m</strong> vendors. Another good<br />
reason to select a partner like <strong>Telit</strong>!”<br />
As one of the world’s largest distributors of electronic<br />
components and computer products, Arrow is at<br />
the heart of much of the industry’s global activity.<br />
Arrow’s great relationships with its customers and<br />
suppliers means that it can track emerging trends<br />
like <strong>m2m</strong> from bright ideas to mainstream, high<br />
volume applications.<br />
Arrow has been following the development of<br />
<strong>m2m</strong> wireless communications with great interest.<br />
For several years, there was much discussion on<br />
applications utilizing GSM/GPRS modules. Now the<br />
possibility for increased mobility, with ubiquitous<br />
communication, is becoming more important to<br />
Arrow customers in many of their products. The<br />
market has matured and ideas are turning into<br />
real applications. For many companies, wireless<br />
connectivity has become an essential element of<br />
their products.<br />
<strong>Telit</strong> and Arrow have recently extended their<br />
partnership from southern Europe to cover the<br />
Nordic and Baltic countries. The Nordic countries<br />
are currently seen at the forefront of the wireless<br />
rollout within Europe, and Arrow Nordic is well<br />
poisitioned to support developers with the largest<br />
applications engineering team of any distributor in<br />
the region.<br />
Karin M. Jensen<br />
Arrow Nordic<br />
Marketing Director<br />
Arrow’s strategy is to help customers decrease<br />
their development time and therefore, time-tomarket<br />
– by providing world-class products and<br />
the necessary knowledge to integrate them into the<br />
customer’s application. <strong>Telit</strong>’s products fit perfectly<br />
with Arrow’s extensive product portfolio and<br />
actively complement lines such as microcontrollers,<br />
industrial PC motherboards and displays, to<br />
mention just a few. Functions integrated within<br />
<strong>Telit</strong> modules, such as GPS, open up many new and<br />
54 TELIT 2 MARKET<br />
TELIT 2 MARKET 55
<strong>Telit</strong>DISTRIBUTION<br />
<strong>Telit</strong>DISTRIBUTION<br />
exciting possibilities for Arrow customers. Arrow<br />
can also provide a full range of accessories to make<br />
<strong>Telit</strong> WORLDWIDE<br />
life easy for the design engineer.<br />
Furthermore, Arrow’s wide range of supply chain<br />
services can increase customer competitiveness.<br />
><br />
Arrow's solutions effectively integrate people,<br />
processes, technology, and products, offering a<br />
world-class network of strategic resources. By<br />
drawing on Arrow’s expertise, customers can focus<br />
internal resources on their core competencies,<br />
lower total cost of <strong>own</strong>ership, and implement the<br />
kind of continuous improvement that propels their<br />
businesses.<br />
Arrow’s sales and engineering organizations provide<br />
excellent market coverage in application areas<br />
including industrial control, automotive, medical,<br />
transportation, fleet management, POI/POS, and<br />
military. <strong>Telit</strong> has a clear focus and commitment to<br />
bringing innovative products to market that fit these<br />
areas. As a result, the two companies’ strategies<br />
complement each other perfectly. For Arrow, <strong>Telit</strong> is<br />
a natural partner.<br />
Arrow’s commitment is to be the leading provider of<br />
embedded products to the <strong>m2m</strong> market. Regardless<br />
of whether the customer decides to build a discrete<br />
solution or an application based on function level<br />
components, such as industrial PC motherboards,<br />
Arrow wishes to be the preferred partner.<br />
About Arrow<br />
Arrow Electronics is one of the world’s largest<br />
distributors of electronic components and computer<br />
products and a leading provider of services to the<br />
electronics industry. The company, which has its<br />
headquarters in Melville, New York, serves as a<br />
supply channel partner for more than 600 suppliers<br />
and 150,000 OEMs, contract manufacturers, and<br />
commercial customers through 193 sales facilities<br />
and 21 distribution centers in 40 countries and<br />
territories. Detailed information about Arrow’s<br />
operations can be found at<br />
www.arr<strong>own</strong>e.com<br />
ALBANIA<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
ARGENTINA<br />
Cables Ópticos<br />
Marisa D’Onofrio<br />
mdonofrio@ubicar.com.ar<br />
ARMENIA<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
AUSTRALIA<br />
Glyn Ltd. Australia - High Tech Distribution<br />
Dean Sarelius<br />
dean@glyn.com.au<br />
AUSTRIA<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
Rutronik Elektronische Bauelemente<br />
Ges. m. b. H.<br />
Josef Ecker<br />
josef_ecker@rutronik.com<br />
Azzurri Technology GmbH<br />
Wolfgang Erhart<br />
werhart@de.azzurri.com<br />
AZERBAIJAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
BELARUS<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
BELGIUM<br />
AVE Added Value Electronics BV<br />
Michiel Vercauteren<br />
michiel@ave-be.com<br />
Rutronik Elektronische Bauelemente GmbH<br />
Bart Hicquet<br />
bart_hicguet@rutronik.com<br />
BRAZIL<br />
Mobix Wireless Solutions<br />
Avedis Balakdjian<br />
avedis@mobixwireless.com.br<br />
BULGARIA<br />
Electroinvest Ltd.<br />
Yuri Tsenkov<br />
electron@interbgc.com<br />
Canada<br />
Cain Technology, Inc.<br />
Walter Knee<br />
wjknee@caintech.com<br />
info@caintech.com<br />
Janus Remote Communications, Inc.<br />
Dave Jahr<br />
djahr@janus-rc.com<br />
Jim D. Gray & Associates<br />
Jim D. Gray<br />
jimgray@jimdgrayassoc.com<br />
CHINA<br />
Honestar, China<br />
Mr. Victor Wang<br />
victor.wang@honestar.com<br />
Bonav Telecom Technology<br />
Mr. James Xie<br />
hui.xie@bonav.com.cn<br />
CROATIA<br />
Arrow Slovenia - IR Electronic d.o.o.<br />
Bojan Zaletelj<br />
BZaletelj@arrowslovenia.com<br />
CZECH REPUBLIC<br />
Rutronik Elektronische Bauelemente GmbH<br />
CZ spol.s.r.o.<br />
Jiri Tomasek<br />
jiri_tomasek@rutronik.com<br />
Jaromir Sevela<br />
jaromir_sevela@rutronik.com<br />
Radek Krejci<br />
radek_krejci@rutronik.com<br />
DENMARK<br />
Arrow Denmark<br />
Kenneth <strong>We</strong>nnerwald<br />
kwennerwald@arr<strong>own</strong>ordic.com<br />
Rutronik Denmark<br />
Jens Hylleberg<br />
jens_hylleberg@rutronik.com<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
ESTONIA<br />
Arrow Electronics Estonia OÜ<br />
Hannu Septer<br />
hsepter@arr<strong>own</strong>ordic.com<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
FINLAND<br />
Arrow Finland Oy<br />
Paul Ojanen<br />
pojanen@arr<strong>own</strong>ordic.com<br />
FRANCE<br />
Arrow France Tekelec Europe<br />
Henri Kharoubi<br />
hkharoubi@tekeleceurope.com<br />
Rutronik S.A.S<br />
Christophe Boulain<br />
cboulain@rutronik.com<br />
GEORGIA<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
GERMANY<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
Azzurri Technology GmbH<br />
Wolfgang Erhart<br />
werhart@de.azzurri.com<br />
Rutronik Elektronische Bauelemente GmbH<br />
Bernd Hantsche<br />
bernd_hantsche@rutronik.com<br />
GREECE<br />
Arrow Electronics Hellas<br />
Fanis Kavouropoulos<br />
fkavouropoulos@arrowgr.com<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
HUNGARY<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
Rutronik Magyarorszag Kft.<br />
Lajos Andras<br />
lajos_andras@rutronik.com<br />
INDIA<br />
Soanar Pte Ltd.<br />
Mr.Garrath Johnson<br />
garrath.johnson@soanar.com.sg<br />
Navion Eelectronics Pvt. Ltd.<br />
Manoj Thorat<br />
manoj_thorat@naviongroup.com<br />
IRELAND<br />
Round Solutions Ltd.<br />
Edward McLaughlin<br />
uk@roundsolutions.com<br />
Sequoia Technology Ltd.<br />
Zorik Danelian<br />
zorik.danelian@sequoia.co.uk<br />
ISRAEL<br />
DAI Telecom Ltd.<br />
Gideon Rogovsky<br />
gideonr@DAI.CO.IL<br />
ITALY<br />
Arrow Italy<br />
Marco Sangalli<br />
msangalli@arrowitaly.com<br />
Comprel / Esprinet Group<br />
Alberto Caimi<br />
alberto.caimi@comprel.it<br />
KAZAKHISTAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
KYRGYZSTAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
LATVIA<br />
Arrow Latvia<br />
Santa Gile<br />
sgile@arr<strong>own</strong>ordic.com<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
LITHUANIA<br />
Arrow Lithuania<br />
Kestutis Bilius<br />
kbilius@arr<strong>own</strong>ordic.com<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
MACEDONIA<br />
Arrow Slovenia - IR Electronic d.o.o.<br />
Bojan Zaletelj<br />
BZaletelj@arrowslovenia.com<br />
MOLDOVA<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
NETHERLANDS<br />
AVE Added Value Electronics BV<br />
Johan B. Bickel<br />
johan@ave-nl.com<br />
Rutronik Elektronische Bauelemente<br />
GmbH<br />
Wim Terlingen<br />
Wim_terlingen@rutronik.com<br />
NEW ZEALAND<br />
Glyn High Tech Distribution Ltd.<br />
Mike Benson<br />
mike@glyn.co.nz<br />
NORWAY<br />
Arrow Norway<br />
Jan Erik Engemoen<br />
jengemoen@arr<strong>own</strong>ordic.com<br />
Rutronik Norway<br />
Lars Mistander<br />
Lars_mistander@rutronik.com<br />
POLAND<br />
Rutronik Polska Sp.Z.o.o.<br />
Damian Sosna<br />
damian_sosna@rutronik.com<br />
Marek Glodek<br />
marek_glodek@rutronik.com<br />
PORTUGAL<br />
Arrow Iberia Electronica SLU<br />
Juan-José González<br />
jjgonzalez@arrowiberia.com<br />
Rutronik Elektronische Bauelemente<br />
GmbH<br />
Nadia Carlino<br />
nadia_carlino@rutronik.com<br />
ROMANIA<br />
Radio Communications &<br />
Supply srl<br />
Monica Georgescu<br />
monica.georgescu@rcsco.com<br />
Rutronik Elektronische Bauelemente<br />
GmbH<br />
Dorin Tutiu<br />
dorin_tutiu@rutronik.com<br />
Arrow Electronice SRL<br />
Cluj Napoca<br />
tel: +40264 417 251<br />
RUSSIA<br />
Rainbow Technologies<br />
Aleksey Cecekin<br />
cau@rainbow.msk.ru<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
SERBIA<br />
Arrow Slovenia - IR Electronic d.o.o.<br />
Bojan Zaletelj<br />
BZaletelj@arrowslovenia.com<br />
SINGAPORE<br />
Navion Communications Pte. Ltd.<br />
Nikesh Sanghivi<br />
nsnavion@signet.com.sig<br />
Soanar Pte Ltd.<br />
Mr. Garrath Johnson<br />
garrath.johnson@soanar.com.sg<br />
SLOVAKIA<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
Rutronik Elektronische Bauelemente<br />
GmbH o.z<br />
Tomas Knapko<br />
tomas_knapko@rutronik.com<br />
SLOVENIA<br />
Arrow Slovenia - IR Electronic d.o.o.<br />
Bojan Zaletelj<br />
BZaletelj@arrowslovenia.com<br />
Rutronik Elektronische Bauelemente<br />
GmbH<br />
Rudolf Gornik<br />
rudolf_gornik@rutronik.com<br />
SOUTH AFRICA<br />
RF Design<br />
Andrew Hutton<br />
andrew@rfdesign.co.za<br />
SOUTH AMERICA<br />
Mobix Wireless Solutions<br />
Avedis Balakdjian<br />
avedis@mobixwireless.com.br<br />
SPAIN<br />
Arrow Iberia Electronica SLU<br />
Juan-José González<br />
jjgonzalez@arrowiberia.com<br />
Rutronik ESPANA S.L.<br />
Sergio Llorca<br />
sergio_llorca@rutronik.com<br />
SWEDEN<br />
Arrow Sweden<br />
Andreas Persson<br />
apersson@arr<strong>own</strong>ordic.com<br />
Rutronik Nordic AB<br />
Björn Eriksson<br />
bjorn_eriksson@rutronik.com<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
SWITZERLAND<br />
Telion AG<br />
Patrik Eggenberger<br />
peggenberger@telion.ch<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
Azzurri Technology GmbH<br />
Wolfgang Erhart<br />
werhart@de.azzurri.com<br />
TAIWAN<br />
SPK Electronics co.; Ltd.<br />
Deborah<br />
spktw@ms34.hinet.net<br />
Fuchitek Corporation<br />
Mr. Ivan Ma<br />
ivan.ma@fuchitek.com.tw<br />
TAJIKISTAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
TURKEY<br />
Arrow Elektronik Turkey<br />
Suleyman Tuccar<br />
stuccar@arrowtr.com<br />
Microdis ElektronikLtd.<br />
Huseyin Akgul<br />
huseyin@microdis.com<br />
Epsilon Technology Turkey<br />
Yavuz Ferhusoglu<br />
yavuz.ferhusoglu@epsilontek.com.tr<br />
TURKMENISTAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
UKRAINE<br />
Biakom<br />
Oxana Novikova<br />
oxana@biakom.kiev.ua<br />
VD Mais<br />
Kirill Skiba<br />
skiba@vdmais.kiev.ua<br />
<strong>m2m</strong>@vdmais.kiev.ua<br />
UNITED KINGDOM<br />
Sequoia Technology Ltd.<br />
Zorik Danelian<br />
zorik.danelian@sequoia.co.uk<br />
Rutronik UK Ltd.<br />
Mike Parker<br />
michael_parker@rutronik.com<br />
Round Solutions GmbH & Co KG<br />
Harald Naumann<br />
harald.naumann@roundsolutions.com<br />
UNITED STATES<br />
Cain Technology, Inc.<br />
Walter Knee<br />
wjknee@caintech.com<br />
info@caintech.com<br />
Janus Remote Communications, Inc.<br />
Dave Jahr<br />
djahr@janus-rc.com<br />
Jim D. Gray & Associates<br />
Jim D. Gray<br />
jimgray@jimdgrayassoc.com<br />
UZBEKISTAN<br />
Microdis Electronics<br />
Robert Panufnik<br />
Robert.Panufnik@microdis.net<br />
56 TELIT 2 MARKET<br />
TELIT 2 MARKET 57
<strong>Telit</strong>SALES<br />
<strong>Telit</strong>SALES<br />
Sales Manager Spotlight<br />
Michael Ueland<br />
<strong>Telit</strong> Competence<br />
Centers<br />
Michael A. Ueland<br />
Vice President<br />
of Sales<br />
<strong>Telit</strong> Wireless<br />
Solutions, Inc.,USA<br />
Michael Ueland is the Vice President of Sales for <strong>Telit</strong><br />
Wireless Solutions, Inc., the U.S.-based <strong>m2m</strong> mobile<br />
technology arm of <strong>Telit</strong> Communications. Ueland is<br />
charged with development and execution of sales<br />
strategy for <strong>Telit</strong>’s GSM/GPRS and CDMA products<br />
which enable machines, devices or vehicles to<br />
communicate via mobile networks.<br />
Ueland is an accomplished entrepreneurial business<br />
professional with a proven track record of creating<br />
new products and developing new markets by leading<br />
successful start-up operations from early stage to high<br />
growth, profitable ventures.<br />
Prior to <strong>Telit</strong> Wireless Solutions, Ueland served as<br />
Market Development Manager in the Government and<br />
Enterprise Mobility Solutions department of Motorola,<br />
Inc. In this role, Ueland headed the go-to-market<br />
strategy for new wireless data products for the utility<br />
sector, which included market strategy development,<br />
business case development, market requirements,<br />
acquisitions and channel partners.<br />
Previously, Ueland was the Vice President of Marketing<br />
& Business Development and then the Chief Operating<br />
Officer for Ramar LLC. Ueland founded the North<br />
American operation of the UK-based wireless start-up.<br />
Ramar is a U.S. subsidiary of Advanced Technology (UK),<br />
providing wireless meter reading products to the utility<br />
industry. While at Ramar, Ueland received numerous<br />
accolades for business excellence, including Frost &<br />
Sullivan’s Market Engineering Award for Business<br />
Development Strategy for demonstrating excellence<br />
in market strategy and business development.<br />
Before heading Ramar’s North American operations,<br />
Ueland served as the Market Planning Manger in the<br />
Vertical Marketing Group of Motorola’s Radio Network<br />
Solutions division. During his time in this role, he was<br />
a member of the strategic marketing group which<br />
developed product and distribution strategies for<br />
key vertical markets and provided strategic planning<br />
support for general management.<br />
Ueland earned his MBA in Marketing and Finance<br />
from the University of Chicago’s Graduate School of<br />
Business.<br />
<strong>Telit</strong> sales Directors<br />
for Germany, Austria, Switzerland:<br />
Alexander Bufalino<br />
E-Mail: alexander.bufalino@telit.com<br />
for Italy:<br />
Sergio Sciarmella<br />
E-Mail: sergio.sciarmella@telit.com<br />
for UK, Ireland, South Africa, Australia, New Zealand:<br />
Philip Collins<br />
E-Mail: philip.collins@telit.com<br />
for Israel, Greece, Turkey:<br />
Gideon Rogovsky<br />
E-Mail: gideonr@dai.co.il<br />
for South-East Europe:<br />
Nikola Balj<br />
E-Mail: nikola.balj@telit.com<br />
for Nordics, Baltics, Benelux:<br />
Mads Kring<br />
E-Mail: mads.kring@telit.com<br />
for Iberia, Portugal, France:<br />
Carlos Pérez<br />
E-Mail: carlos.perez@telit.com<br />
Asia Pacific<br />
HoSang Kim<br />
E-Mail: HoSang.Kim@telit.com<br />
USA, Canada, South America<br />
Michael A. Ueland, E-Mail: mike.ueland@telit.com<br />
Mark Maresca, E-Mail: mark.maresca@telit.com<br />
FOR STRATEGIC ISSUES:<br />
Felix Marchal<br />
E-Mail: felix.marchal@telit.com<br />
As part of <strong>Telit</strong>'s Distribution Strategy, we will select<br />
new partners who can offer specialized services.<br />
They will form our Competence Centers. Our new<br />
Competence Centers will attract new business for<br />
<strong>Telit</strong> by offering design, development and integration<br />
assistance. Participants will be carefully chosen for<br />
their special skills in engineering design. They will<br />
complement our current distributors and will be<br />
responsible for promoting and indirectly increasing<br />
sales of our modules. The added activity will grow<br />
<strong>Telit</strong>’s presence in various regions and generate new<br />
business for all our partners.<br />
The main task of the Competence Center will be to<br />
identify and execute a design for a specific customer<br />
application based on <strong>Telit</strong> Technology. In conjunction<br />
with our distribution network, they will work with<br />
customers to develop concepts and ideas to realize<br />
target solutions for GSM/GPRS products. Their<br />
business will be generated from and within their <strong>own</strong><br />
company. Competence Centers shall comply with the<br />
<strong>Telit</strong> Design Registration Scheme.<br />
Competence Center partners<br />
should have the following:<br />
p An established design department with a successful<br />
track record of GSM/GPRS designs<br />
p Proven experience in hardware, <strong>software</strong> and<br />
mechanical design<br />
p Experience with the approval and certification<br />
process, preferably in several countries.<br />
p Knowledge and proven experience with all<br />
main electronic concepts associated with design,<br />
prototyping and manufacturing.<br />
p An ability to design cost-effective and reliable end<br />
solutions<br />
p A portfolio of exclusive and non-exclusive designs<br />
based on <strong>Telit</strong> wireless modules<br />
p Contacts in overseas markets and with local<br />
manufacturing partners<br />
Reporting – The Competence<br />
Center will report to a Regional<br />
Sales Director for commercial<br />
issues, and a <strong>Telit</strong> Technical<br />
Support Representative will be<br />
assigned to provide engineering<br />
support to participants.<br />
Product Distribution<br />
Partner companies will not have the right to sell or<br />
distribute <strong>Telit</strong> wireless modules in any region, but<br />
will generate business for all companies involved<br />
in the endeavor, using their technical capabilities<br />
and knowledge of the modules. Partners will assist<br />
customers in designing cost-effective solutions to<br />
their price and performance needs.<br />
The Competence Center effort will be rolled out<br />
globally and its services will be accessible in all<br />
regions. The effort will be featured soon in a new<br />
dedicated area of the<strong>Telit</strong> website.<br />
Global Distributors<br />
Regional Distributors<br />
Local Distributors<br />
Competence Centers<br />
and Partners<br />
Complementary<br />
><br />
If you're interested in<br />
becoming a <strong>Telit</strong> Competence<br />
Center, please<br />
send your application<br />
form to<br />
telit2market@telit.com<br />
58 TELIT 2 MARKET<br />
TELIT 2 MARKET 59
<strong>Telit</strong>events<br />
<strong>Telit</strong>PRESS<br />
EVENTS<br />
TELITPRESS<br />
Bob Gold & Associates<br />
bob@bobgoldpr.com<br />
www.bobgoldpr.com<br />
Maisberger Whiteoaks<br />
Anja Willkommen<br />
telit@maisberger.com<br />
www.maisberger.de/en<br />
EMEA<br />
APAC<br />
AMERICAS<br />
6 February 2007 EIF (Elektronik Importør Foreningen) Ålesund Norway http://www.eif.no<br />
12-15 February 2007 3GSM <strong>World</strong> Congress Barcelona Spain http://3gsmworldcongress.com/flashintro.asp<br />
February 2007 Embedded <strong>World</strong> Nürnberg Germany www.embedded-world-2006.de/<br />
February 2007 Energosberezenie Krakow Poland<br />
13-16 March 2007 Automaticon Warsaw Poland http://www.automaticon.pl/<br />
14-16 March 2007 GUARD EXPO Timisoara Romania http://www.cciat.ro/index.php?meniuId=13&lg=ro&viewCat=436<br />
23 March 2007 Automation, Electronic International specialized exhibition. Minsk Belarus<br />
27-30 March 2007 Amper Prag Czech Republic http:www.amper.cz/<br />
April 2007 Display 2006 Paris France<br />
16-20 April 2007 Hannover Messe Hannover Germany http://www.hannovermesse.de<br />
25-28 April 2007 Expo Electronica Moscow Russia http://www.expoelectronica.ru/<br />
April 2007 ELCOM Kyiv Ukraine<br />
17-22 April 2007 BRAAS 2007 BRASOV AUTO SI ACCESORII SHOW Brasov Romania http://www.itcbv.ro/htmle/expozitii/expo_detalii.php3?id=77<br />
8-9 May 2007 EIF (Elektronik Importør Foreningen) Stavanger Norway http://www.eif.no<br />
22-23 May 2007 <strong>m2m</strong> Forum Milano Italy<br />
23 - 25 May 2007 Electronic & Automation 2007 Utrecht The Netherlands http://www.eabeurs.nl/<br />
May 2007 Sajam tehnike Belgrade Serbia http://www.sajam.com<br />
8-11 May 2007 Balttechnika Vilnius Lithuania http://www.litexpo.lt/lt<br />
7-10 June 2007 TRANSPORT-AR Arad Romania http://www.transportar.ro/<br />
9-11 September 2007 EIF (Elektronik Importør Foreningen) Lillestrøm Norway http://www.eif.no<br />
11 September 2007 RTECC Helsinki Finland http://www.rtecc.com<br />
13 September 2007 RTECC Stockholm Sweden http://www.rtecc.com<br />
18-20 September 2007 Siberian forum of information technologies Novosibirsk Russia<br />
20-24 September 2007 Electronic Show Ekaterinburg Russia<br />
September 2007 Game industry Kyiv Ukraine<br />
2-6 October 2007 TIB Bucharest Romania http://www.tib.ro/<br />
03-05 October 2007 <strong>m2m</strong> Forum - Connecting Macines Paris France<br />
9-11 October 2007 E07 (Industrial Electronics Exhibition) Lillestrøm Norway http://www.e07.no<br />
16-19 October 2007 EloSys Trencin Slowakia<br />
16-19 October 2007 Tekniska Mässan Stockholm Sweden http://www.tekniskamassan.se<br />
October 2007 Electrotechnica Krakow Poland<br />
5-8 November 2007 Svit Electronici Kiev Ukraine www.presto.kiev.ua<br />
14-17 November 2007 Radel St. Petersburg Russia<br />
19-21 November 2007 Arrow Best 2007 Madrid Spain<br />
21-22 November 2007 Telemobility Monza Italy<br />
27-28 November 2007 EIF (Elektronik Importør Foreningen) Trondheim Norway www.eif.no <br />
28-30 November 2007 SPS/IPC/Drives Nürnberg Germany http://www.mesago.de/en/SPS/main.htm<br />
November 2007 Mobile&Wireless Moscow Russia<br />
November 2007 <strong>World</strong> of electronics Kyiv Ukraine<br />
12-15 April 2007 China Sourcing Fair (Electronics and component) Hong Kong China<br />
10-13 October 2007 Cebit Asia Shanghai China http://www.cebit-asia.com/en/zhjj.htm<br />
6-8 March 2007 Telexpo 2007 São Paulo Brasil http://www.telexpo.com.br<br />
27-29 March 2007 CTIA Wireless 2007 Orlando FL USA http://www.ctiawireless.com/<br />
22-23 May 2007 Telematics Detroit 2007 Detroit MI USA http://www.telematicsupdate.com/detroit2007/exhibition/<br />
18-20 June 2007 M2M United Chicago IL USA http://www.specialtypub.com/<strong>m2m</strong>/united/<br />
September 2007 Commercial Vehicle Telematics USA 2007 Dallas TX USA<br />
23-25 October 2007 CTIA Wireless IT 2007 San Francisco CA USA http://www.ctiawireless.com/<br />
December 2007 Navigation USA 2007 San Jose CA USA<br />
Publication Country Date/Issue Circulation Headline Summary/Excerpt<br />
evertiq.se Sweden November<br />
2006<br />
puntocellulare.it Italy Oktober 2006 online I module M2M di <strong>Telit</strong><br />
per la IrisCamera di<br />
wireless di Pedagog<br />
funkschau Germany Oktober 2006 26097 Dienstleistungen rund<br />
um die Applikations-<br />
Entwicklung<br />
Korea Herald Korea September<br />
2006<br />
electrónica y<br />
comunicaciones<br />
Magazine<br />
online Rutronik tar in <strong>Telit</strong> “Avtalet gäller distribution av <strong>Telit</strong>s GSM/GPRS och CDMA-moduler för M2M-kommunikation<br />
och täcker över hela Europa vilket innebär att <strong>Telit</strong>s produkter nu finns tillgängliga i över 50<br />
länder inklusive Europa, Nordamerika, Sydamerika, Asien och Mellanöstern.”<br />
250000<br />
(print) and<br />
online<br />
Italian-Israeli telco<br />
expands into Asia<br />
“ L’oparatore britannico di servizi multimediali Pedagog ha adottato i moduli GSM-GPRs di <strong>Telit</strong><br />
per le sue telecamere mobili per la sorveglianza a distanza di locali, oggetti e persone.”<br />
“<strong>Telit</strong> unterstützt seine Kunden auf vielfältige <strong>We</strong>ise: So können sie beispielsweise ihre<br />
Endgeräte in den <strong>Telit</strong>-eigenen Labors testen.”<br />
“<strong>Telit</strong> Wireless Solutions promises to provide cutting-edge technology for custom-made<br />
machine-to-machine, or M2M, solutions. The company’s technology connects remote devices in<br />
real time to central locations via internet, intranet, IT systems or any other propriety systems.”<br />
Spain Januar 2006 10000 M2M se pasa al GPS “Desde este año, la empresa italiana especialista en comunicaciones inalámbricas, <strong>Telit</strong><br />
Communications, es la primera empresa en ofrecer con sus módulos GE863-GPS y GM862-GPS,<br />
productos que combinan en un espacio minimo las tecnologias GSM/GPRS y GPS.”<br />
Mundo Electrónico Spain Januar 2006 3999 Posicionnamiento<br />
Móvil con supervisión<br />
ilimitada para pacientes<br />
de Alzheimer<br />
“La pieza clave del Columba es el módulo GE863-GPS de <strong>Telit</strong> Communications, la empresa<br />
italiana especiliazada en soluciones inalámbricas. Ese módulo combina en el minimo espacio las<br />
tecnologias GSM/GPRS y GPS y dispone de un SiRFstarIII receptor GPS de ùltima generación.”<br />
elektrotechnik Germany October 2006 20300 Falcom “Die thüringer Falcom Wireless Communications hat sich unlängst für <strong>Telit</strong> als strategischen<br />
Partner für GSM/GPRS-Module entschieden.”<br />
M2M Magazine USA September /<br />
October 2006<br />
IT Reseller UK September<br />
2006<br />
teknikogviden.dk Denmark September<br />
2006<br />
JoonAng Daily Korea September<br />
2006<br />
M2M Magazine USA July / August<br />
2006<br />
50000 <strong>Telit</strong> Makes its Move “Embedded module provider <strong>Telit</strong> Communications PLC, www.telit.com, Trieste, Italy, made its<br />
highly anticipated move into North America in September, announcing a new management<br />
team, a key certification, and two new partnerships.”<br />
11000 Straight talking: high<br />
performance voice and<br />
data comms<br />
“t+t netcom uses a high-performance GSM/GPRS module from <strong>Telit</strong> for reliable data and voice<br />
transmission on its hand held device.”<br />
online Always in control “Punch Telematix, a leading supplier of telematics applications, is implementing the powerful<br />
and yet reasonably priced GSM/GPRS module from the Italian M2M specialist <strong>Telit</strong> in its<br />
automotive solution CarBox.”<br />
print and<br />
online<br />
<strong>Telit</strong> launches Seoul<br />
subsidiary<br />
“Mr. Hierl said Monday that the Italian-based mobile phone maker plans to expand business<br />
globally by creating components that enable machines to operate wirelessly.”<br />
50.000 Human Tele-Security “<strong>Telit</strong> Communications is provider of cellular machine-to-machine technology and value-added<br />
reseller of branded wireless products.”<br />
amobil.no Norway August 2006 online Den ultimate jakken “Teknologien er på full fart inn i klærne våre, og såkalte smarte klær har allerede eksisert i en<br />
årrekke. Men nå har Interakctive <strong>We</strong>ar og <strong>Telit</strong> Communications sammen laget en jakke som<br />
overgår det meste vi har sett av smarte plagg.”<br />
puntocellulare.it Italy Oktober 2006 online <strong>Telit</strong> ottiene il certificato<br />
PTCRB per il sou modulo<br />
GE864<br />
Automazione e<br />
Strumentazione<br />
Logistics Business<br />
Magazine<br />
Italy June 2006 unkn<strong>own</strong> Nuovo centro R&D per<br />
<strong>Telit</strong><br />
UK<br />
May / June<br />
2006<br />
M2M Magazine USA May / June<br />
2006<br />
11779 The world’s getting<br />
smaller<br />
50000 First-to-market with<br />
board-to-board<br />
“<strong>Telit</strong> Communications ha ottenuto il certificato PTCRB (PCS Type certification Review Board)<br />
per il suo modulo GE864, un requisito indispensabile per la sua commercializzazione sul<br />
mercato statunitense.”<br />
“Il Ministero dell’Industria ha messo a disposizione di <strong>Telit</strong> 25,5 milioni di euro per la<br />
construzione di un centro di Ricerca e Sviluppo.”<br />
“Its compact form is a major benefit for end-user-devices. Currently <strong>unique</strong> in the M2M<br />
industry, the BGA assembly concept ensures installation that is not only straight forward and<br />
reliable but also cost-effective as with SMD-components in the ‘pick & place’ process.”<br />
“<strong>Telit</strong> calls its technique BGA (ball grid array) solution, which abolishes the upscale connectors<br />
and cables, with the end goal of simplifying the development and reducing costs.”<br />
Elektronik Praxis Germany June 2006 46617 Felix Marchal “Felix Marchal ist seit Anfang Mai 2006 Vice President Global Sales beim italienischen Wireless-<br />
Experten <strong>Telit</strong> Communications. Der 41-jährige Franzose war zuvor Indirect Channel Sales<br />
Director EMEA bei Wavecom.”<br />
Electronic Product<br />
News<br />
UK April 2006 65012 GSM/GPRS SMT Module “Measuring 30x30x2.8 mm and weighing just seven grams, the GE864 is the world’s smallest<br />
GSM/GPRs module, claims manufacturer <strong>Telit</strong> Communications.”<br />
60 TELIT 2 MARKET<br />
TELIT 2 MARKET 61
<strong>Telit</strong>PARTNERSHIPS<br />
<strong>Telit</strong>PARTNERSHIPS<br />
&<br />
FOTA (Firmware over the air)<br />
<strong>Telit</strong> and Red Bend Team Up To De<strong>live</strong>r<br />
Firmware Over-The-Air (FOTA) Update Technology for<br />
<strong>m2m</strong> Devices<br />
FOTA provides a cost-effective, fast, secure and reliable way for<br />
wirelessly reflashing the firmware on mobile devices, ensuring that<br />
embedded <strong>software</strong> is up-to-date with the latest enhancements and<br />
features.<br />
In the past 12 months, FOTA has become a must-have feature on mobile<br />
phones, and is now adopted by all major handset manufacturers and<br />
wireless operators around the world. FOTA is currently available in<br />
a quarter of all mobile devices globally, growing to 50% by 2008,<br />
according to ARCchart, a U.K.-based research firm.<br />
Now, <strong>Telit</strong> and Red Bend are bringing the benefits of over-theair<br />
update technology to <strong>m2m</strong> devices for the first time. <strong>Telit</strong> has<br />
licensed Red Bend’s vCurrent® Mobile client <strong>software</strong> for use in its<br />
<strong>m2m</strong> product portfolio.<br />
The ability to manage <strong>software</strong> over-the-air is a necessary<br />
requirement for all customers who design <strong>m2m</strong> products<br />
because of long lifecycles of <strong>m2m</strong>-enabled products. The lifecycle<br />
of <strong>m2m</strong>-enabled applications in the market ranges from 5-10<br />
years. D<strong>own</strong>loading firmware version updates with new features<br />
represents an important new capability for <strong>m2m</strong> applications. It<br />
does away with the need to have the device upgraded in the field by<br />
technicians, cutting costs and timing of maintenance of the fielded<br />
applications. OTA mobile <strong>software</strong> management also improves the<br />
reliability figures of <strong>m2m</strong> modules.<br />
“<strong>We</strong> believe that the introduction of OTA firmware upgrade<br />
capability will offer a significantly increased value to our customers<br />
by drastically reducing maintenance costs of <strong>m2m</strong> solutions,’’ says<br />
Dominikus Hierl, President <strong>Telit</strong> Wireless Solutions. “The need for<br />
on-site visits and recalls of remote applications will be soon reduced<br />
to an absolute minimum, because only hardware related failures,<br />
which happen less often, will need to be fixed manually. As an<br />
innovative leader in the cellular <strong>m2m</strong> space, <strong>Telit</strong> is happy to partner<br />
with Red Bend which brings experience in OTA from the consumer<br />
space into our segment.’’<br />
Red Bend is the market leader in mobile <strong>software</strong> management<br />
and Firmware Over-the-Air update solutions for mobile devices. Its<br />
vCurrent Mobile client <strong>software</strong> is now embedded in more than 50<br />
handset models used by 70 million consumers in 91 countries.<br />
Red Bend has earned the trust of the world’s leading handset<br />
manufacturers to ensure consumer satisfaction with their phones.<br />
Its customers represent in excess of 70% of the global mobile phone<br />
market. Red Bend’s customers include LG Electronics, Sharp, Sony<br />
Ericsson, BenQ Mobile, and NEC, and others.<br />
“<strong>We</strong> are excited to team up with <strong>Telit</strong>, a world leader in <strong>m2m</strong><br />
technologies, to target this important and fast-growing segment of<br />
the cellular market,’’said Yoram Salinger, CEO of Red Bend Software.<br />
“The ability to de<strong>live</strong>r <strong>software</strong> improvements over the wireless<br />
network will bring even greater capabilities to <strong>m2m</strong> devices, while<br />
improving their efficiency of operations and reducing support<br />
costs.’’<br />
Now in its fourth product generation, Red Bend’s vCurrent Mobile<br />
<strong>software</strong> does not demand any changes to the <strong>m2m</strong> firmware image<br />
structure, and can perform updates any number of times, forwards<br />
and backwards. It can update a device in minutes from any version<br />
to any version, and creates a bit-for-bit, identical version of target<br />
firmware.<br />
vCurrent Mobile has patented methods for generating small update<br />
packages for fast OTA d<strong>own</strong>load times and consistently enables the<br />
fastest updates. Additionally, its fail-safe feature eliminates the risk<br />
of rendering a device disabled due to a power loss by automatically<br />
resuming updates from the point of interruption, ensuring 100%<br />
completion. Finally, it applies a patented pre-update verification<br />
technique, which verifies the compatibility and integrity of the<br />
device firmware and the update package. Additional verification<br />
methods are used to guarantee the success of the update prior to<br />
the process getting underway.<br />
The <strong>m2m</strong> market recognizes the importance of over-the-air firmware<br />
update technology as a critical part of advanced module deployment.<br />
With mobile modules becoming increasingly complex, operators<br />
and manufacturers benefit from solutions that provide them the<br />
means to remotely upgrade firmware and <strong>software</strong> over the air.<br />
The implementation of vCurrent Mobile from Red Bend in <strong>Telit</strong><br />
modules provides the following advantages:<br />
p Identifies the essential changes from an existing version of<br />
firmware to a new, updated version.<br />
p Reduces the new firmware update to a compact package, up to 97%<br />
smaller than can be achieved through other techniques and allows<br />
an efficient over-the-air de<strong>live</strong>ry.<br />
p Updates to the new firmware within the limited memory available<br />
on a wireless device.<br />
Kore Telematics Partners with <strong>Telit</strong> Wireless Solutions<br />
to Bring <strong>m2m</strong> Capabilities to North America<br />
Within weeks of their launch, U.S.-based <strong>Telit</strong> Wireless Solutions was<br />
selected by KORE Telematics, the leading specialized provider of<br />
wholesale digital wireless services for the <strong>m2m</strong> market, to co-market<br />
<strong>m2m</strong> solutions. Together the companies are jointly promoting<br />
each other’s services and products to North American application<br />
integrators, service partners, and end customers to elevate each<br />
company’s sales efforts and accelerate industry adoption of <strong>m2m</strong><br />
wireless technology.<br />
Headquartered in Herndon, Virgina, KORE Telematics provides<br />
comprehensive platform services and support for the <strong>m2m</strong> market<br />
including unbundled, aggregated services backed by flexible usagebased<br />
call management and billing output services. With operations<br />
in Canada and the U.S., KORE provides service to more than 200<br />
North American applications providers in a broad cross-section<br />
of segments enabling them to launch tested and approved <strong>m2m</strong><br />
services quickly, inexpensively, and reliably.<br />
For <strong>Telit</strong> and KORE customers, cellular device selection and wireless<br />
service are the critical, and typically the most complex, components<br />
of an <strong>m2m</strong> solution. The synergy in this relationship is rooted in<br />
these companies’ ability to provide the skills, resources, and expertise<br />
required to assist their customers with identifying and deploying<br />
the critical components in their total <strong>m2m</strong> solution.<br />
QUALCOMM and <strong>Telit</strong> Communications Sign<br />
WCDMA Modem Card License Agreement<br />
QUALCOMM Incorporated,a leading developer and innovator of<br />
Code Division Multiple Access (CDMA) and other advanced wireless<br />
technologies, and <strong>Telit</strong> Communications S.p.A., an international<br />
KORE’s President and COO Alex Brisbourne noted, “<strong>Telit</strong>’s outstanding<br />
customer-focused approach combined with proven success in<br />
Europe, coupled with exceptional leadership in their new North<br />
American operation makes them an ideal forward-looking partner.<br />
By working together, we will provide mobile application integrators<br />
an end-to-end solution that enables quicker time-to-market with<br />
reduced technical risk for their cellular applications.’’<br />
KORE Telematics provides all functions usually available from<br />
mainstream mobile communications operators, but with even more<br />
flexibility. KORE enables a full suite of wireless capabilities including<br />
GPRS, 2-way SMS, GSM voice, mobile emulation, WAP and static IP<br />
services, and even mobile mail applications. Through their modular<br />
set of components, application integrators, service partners, and<br />
end customers can assemble custom <strong>m2m</strong> services through the<br />
integration of standardized elements at lower cost.<br />
By jointly developing and de<strong>live</strong>ring ongoing support and technology<br />
enhancements to improve life-cycle <strong>own</strong>ership experiences, <strong>Telit</strong> and<br />
KORE will jointly shorten the amount of time taken for application<br />
integrators and service partners to integrate, test, and launch new<br />
<strong>m2m</strong> services. Offering an end-to-end solution incorporating<br />
each company’s respective technologies will reduce problem<br />
identification and resolution times in all stages of the service life<br />
cycle, while minimizing the time and cost associated with device<br />
approvals and certifications.<br />
“KORE shares our customer-driven approach to the <strong>m2m</strong> mobile<br />
communications marketplace. Their support will prove invaluable in<br />
advancing our initial marketing efforts in North America. Together, we<br />
will focus our efforts on making the customer’s success our number<br />
one priority,’’ said <strong>Telit</strong> Americas President & CEO Roger Dewey.<br />
mobile communications specialist, announced that the companies<br />
have entered into a commercial WCDMA modem card license<br />
agreement. The agreement affects the wireless solutions business<br />
unit of <strong>Telit</strong>. Under the terms of the royalty-bearing agreement,<br />
QUALCOMM has granted <strong>Telit</strong> a worldwide license under its CDMA<br />
patent portfolio to develop, manufacture and sell 3G WCDMA<br />
modem cards. The royalties payable by <strong>Telit</strong> are at QUALCOMM’s<br />
standard worldwide rates.<br />
“QUALCOMM welcomes <strong>Telit</strong>, a prominent European supplier of<br />
cellular <strong>m2m</strong> technology and wireless products, as a licensee of our<br />
patent portfolio for the manufacture and sale of WCDMA modem<br />
62 TELIT 2 MARKET TELIT 2 MARKET 63
<strong>Telit</strong>PARTNERSHIPS<br />
Fax to<br />
EMEA + 39 040 4192 289<br />
USA <strong>Telit</strong>UNIVERSITY<br />
+ 1 888 846 9774<br />
APAC + 82-2-368 4606<br />
or e-mail to <strong>Telit</strong> To Market@telit.com<br />
<strong>Telit</strong>UNIVERSITY<br />
cards and embedded modules,’’ said Marvin Blecker,<br />
president of QUALCOMM Technology Licensing. “With<br />
3G WCDMA, <strong>Telit</strong> can now offer high speed <strong>m2m</strong> wireless<br />
broadband data services to consumers and business<br />
professionals at anytime, anywhere they are.’’<br />
“There is an increased momentum toward WCDMA and a<br />
transition to 3G mobile services in Europe and worldwide,’’<br />
said Yossi Moscovitz, CTO <strong>Telit</strong> Communications PLC. “<strong>Telit</strong><br />
is looking forward to expanding its product offering to<br />
include 3G WCDMA modem cards and to offer its customers<br />
advanced wireless communications solutions through our<br />
diverse product portfolio. The cooperation with QUALCOMM<br />
is a further milestone on our way to implementing our<br />
global market strategy.’’<br />
<strong>Telit</strong> is an international mobile communications specialist.<br />
The Wireless Solutions Business Unit develops, produces<br />
and sells GSM/GPRS and CDMA modules for machine-tomachine<br />
communication (<strong>m2m</strong>). <strong>Telit</strong> sells its modules<br />
worldwide via sales offices in Asia, Denmark, France,<br />
Germany, Israel, Italy, Spain, the U.K. and the U.S. <strong>Telit</strong>’s key<br />
target customers are system integrators who develop various<br />
vertical <strong>m2m</strong> applications and require the communication<br />
modules needed to do this. Depending on the application<br />
and the required depth of integration, customers can choose<br />
between the product ranges GT, GM, GE and GC.<br />
QUALCOMM is a registered trademark of QUALCOMM Incorporated.<br />
All other trademarks are the property of their respective <strong>own</strong>ers.<br />
contact<br />
<strong>Telit</strong> Communications S.p.A.<br />
<strong>Telit</strong> wireless solutions<br />
Via Stazione di Prosecco, 5/B,<br />
I-34010 Sgonico (Trieste), Italy<br />
Ph: +39 040 4192 200<br />
Fax: +39 040 4192 289<br />
<strong>Telit</strong>ToMarket@telit.com<br />
www.telit.com<br />
<strong>Telit</strong> wireless solutions Inc.<br />
Americas<br />
3131 RDU Center Drive,<br />
USA - 27560 Morrisville, NC 27560, USA<br />
Ph: +1 888 846 9773<br />
Fax: +1 888 846 9774<br />
americas.info@telit.com<br />
www.telit.com<br />
<strong>Telit</strong> wireless solution Co. Ltd.<br />
APAC<br />
9th floor, Deawoo Security Building<br />
34-3 Yeouido-dong, Yeongdeungpo-gu<br />
Seoul, 150-716 Korea<br />
Ph: +82-2-368 4600<br />
Fax: +82-2-368 4606<br />
<strong>Telit</strong>APAC@telit.com<br />
www.telit.com<br />
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Published by<br />
Chief Editor<br />
The global magazine for clients and partners<br />
of <strong>Telit</strong> wireless solutions<br />
<strong>Telit</strong> Communications S.p.A.<br />
Oozi Cats, CEO <strong>Telit</strong> Communications PLC<br />
Alexander Bufalino<br />
VP Global Marketing<br />
Concept and Design Djermester und Lindner<br />
info@DundL.de<br />
Picture source<br />
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© by <strong>Telit</strong> Communications S.p.A.<br />
35.000, bi-annual<br />
<strong>Telit</strong>ToMarket@telit.com<br />
is in it.<br />
<strong>Telit</strong> and Trieste University<br />
Working Together<br />
A new and promising approach to <strong>m2m</strong><br />
At the University of Trieste’s Department of<br />
Electrotechnics, Electronics and Informatics, the<br />
Bioengineering and ICT (BICT) Group with its Higher<br />
Education Program in Clinical Engineering (HECE) has<br />
a very long tradition in developing, implementing,<br />
and testing large network solutions and <strong>m2m</strong> openstandard<br />
interoperable <strong>software</strong> applications. These<br />
applications are designed for e-health, e-learning, e-<br />
government, e-business and e-logistics, in a scalable<br />
environment from a single company or institution<br />
to trans-national ventures.<br />
For over 15 years, the Open System Interconnect<br />
and Software Open Source have been some of the<br />
University‘y key projects. To encourage focused<br />
open-source development for critical fields like<br />
health, emergency management and rescue,<br />
with portability through the use of Java and <strong>We</strong>b<br />
technologies, the University of Trieste recently<br />
founded the Open Three Consortium – O3. O3 and<br />
the other activities of the Group of Bioengineering<br />
and ICT operate through international networks<br />
of cooperating partners including: the Alpe Adria<br />
Initiative University Network (ALADIN), the<br />
Adriatic-Balcanic Ionian Cooperation on Biomedical<br />
Engineering, the ICT Task Force of the Central<br />
European Initiative, among many others. These<br />
networks are promoted and managed by University<br />
of Trieste, who is also the European responsible for<br />
the development and deployment of the new domain<br />
of the Integrating the Healthcare Enterprise (IHE)<br />
initiative, called Patient Care Devices (PCD), so that<br />
all fixed and mobile medical instrumentation will<br />
be <strong>m2m</strong> interoperable within any context, from the<br />
hospital, to the ambulance, to home care, to personal<br />
mobile care.<br />
With its extensive experience in the GMS/GPRS/<br />
UMTS embedded systems, the University of Trieste<br />
was the natural leader for this group, which plans<br />
to include close cooperation with Trieste-based<br />
<strong>Telit</strong> for the development and implementation of a<br />
Java virtual machine, open source primitives, and<br />
libraries. Further integration of other open source<br />
<strong>software</strong>, starting with The Open Three Consortium<br />
will promote and market these global applications<br />
in the fields of e-health, rescue, risk and disaster<br />
management, starting in northeastern Italy and<br />
central European (ALADIN-based) regions.<br />
Open source is seen as a system to encourage<br />
grassroots development of <strong>m2m</strong> architecture,<br />
preventing proprietary corporate development from<br />
stagnating the marketplace.<br />
Prof. Paolo Inchingolo<br />
University of Trieste,<br />
Department of Electrotechnics,<br />
Electronics &<br />
Informatics<br />
64 TELIT 2 MARKET TELIT 2 MARKET 65
<strong>Telit</strong>LIVING<br />
<strong>Telit</strong>LIVING<br />
Famed Author<br />
BARCOLANA<br />
A UNIQUE AND INCOMPARABLE EVENT<br />
Veit Heinichen<br />
… Trieste Inspires<br />
his Writing<br />
by Valeria Bonotto<br />
Veit Heinichen can be<br />
contacted at:<br />
veit@heinichen.info<br />
Each year on the second Sunday of October, the<br />
waters of the Adriatic Sea off of Triese, Italy, become<br />
dotted withsail boats, with an elegant regatta, boat<br />
shows, music concerts, exhibitions and historical<br />
boat exhibitions. The event is the Barcolana.<br />
Every one of the two thousand boat-<strong>own</strong>ers and<br />
boats taking part in the Barcolana has a different<br />
tale to tell, but they are all brought together by<br />
Trieste’s yearly race, situated in the gulf where the<br />
Mediterranean meets the center of Europe. From<br />
small wooden vessels to state-of-the-art, high-tech<br />
speedboats, this <strong>unique</strong> and incomparable event<br />
temporarily transforms the picturesque, seaside<br />
t<strong>own</strong> of Trieste into Europe’s sailing capital. From<br />
huge sailing yachts to small boats; from professional<br />
yachtsmen to the passionate amateur, the regatta is<br />
a celebration of the sea and competition. There are<br />
trophies for the regatta winners and for each class of<br />
boats. Vessels are class-divided, based on their length,<br />
and each category celebrates its <strong>own</strong> winner.<br />
The event draws competitors from all over Europe:<br />
Italy, of course, Slovenia, Croatia, Austria, Germany,<br />
Hungary, and more. As the festival has expanded,<br />
so have the land-based events, which involve all<br />
visitors, even those who are just there to watch the<br />
amazing races.<br />
2006 saw the 38th annual Barcolana, the most<br />
important event in the city, with an estimated<br />
attendance of 25,000 yachtsmen and 250,000 people<br />
on land, who took-over the streets and riverbanks<br />
of the t<strong>own</strong> enjoying unequalled views – the Trieste<br />
Gulf, from Vittoria Lighthouse to Miramare Castle,<br />
whitewashed by thousands of white sails. Without<br />
knowing what kind of weather they will face, some<br />
of these fearless yachtsmen boast the latest in marine<br />
technology, with ever-larger sails to overcome either<br />
the dead calm of a quiet day, or the Bora, Trieste’s<br />
legendary gail-force wind. Whatever the weather, the<br />
event is an amazing experience for all.<br />
Società Velica di Barcola e Grignano<br />
Viale Miramare, 31 Trieste<br />
Tel +39.040.411664<br />
www.svbg.it<br />
www.barcolana.it<br />
A company is something similar to a novel – it is the<br />
mirror of society and of the environment around<br />
it. This statement comes from Veit Heinichen,<br />
well-kn<strong>own</strong> author of best-selling thrillers set in<br />
Trieste, Italy. His works are so appreciated in the<br />
German book market that they have been made into<br />
television shows. Heinichen arrived in Trieste in the<br />
early 80s, and was instantly intrigued by the city,<br />
which has inspired many artists and writers, such<br />
as Casanova, Stendhal, Verne, Joyce and Rilke, and<br />
who were also attracted by its <strong>unique</strong> cultural and<br />
economic evolution in Europe.<br />
In Trieste one finds the roots of ancient Europe—the<br />
city has always welcomed immigrants, who have<br />
created a heritage of differences and contrasts,<br />
where each resident, whether artist or workingman,<br />
have learned to <strong>live</strong> together appreciating the variety<br />
and diversity which makes for a healthy society. The<br />
t<strong>own</strong> celebrates everyone’s qualities and talents, and<br />
that kind of atmosphere naturally attracts those<br />
interested in the arts.<br />
Before becoming a writer and publisher, Heinichen<br />
obtained his graduate degree in economy. He<br />
enjoyed success as a high-level executive at Mercedes<br />
Benz, but was not happy until he moved to Trieste,<br />
a city of borders, contrasts, a bridge between the<br />
Mediterranean world and Nordic countries, between<br />
sea and mountains, founded by ninety different<br />
ethnic groups. He thought Trieste was an ideal<br />
location for a writer, who is always searching for<br />
inspiration.<br />
Heinichen’s research before the writing of each book,<br />
is extensive, and always centered in Trieste. As one<br />
of the t<strong>own</strong>’s most prominent citizens, he was asked<br />
to star in a documentary about the t<strong>own</strong>. Heinichen<br />
wants to show how diverse and inspiring Trieste<br />
is, and hopes that people will be inspired by what<br />
they see. The documentary is called Veit Heinichen<br />
– My Trieste, filmed in collaboration with the Friuli<br />
Venezia Giulia Film Commission and produced by<br />
the Austrian television ORF. ORF has produced a<br />
series of documentaries on famous and outstanding<br />
people, and the t<strong>own</strong>s in which they <strong>live</strong>, including<br />
Cardinal Ratzinger (“My Vatican’’), the Dalai Lama<br />
(“My Tibet’’).<br />
Each Heinichen book gives readers a taste of life in<br />
Trieste, a charming seaside t<strong>own</strong>, where you can<br />
taste good wines and foods and where culture and<br />
art have a lot to offer visitors.<br />
You can find Heinichen’s thrillers in these languages:<br />
German, Italian, Spanish, French, Dutch, Norwegian<br />
and Slovenian. During 2007, his books will be finally<br />
be published in the English language.<br />
66 TELIT 2 MARKET<br />
TELIT 2 MARKET 67
If you want to<br />
make machines talk …<br />
INVESTMENT<br />
PROTECTION<br />
EASE OF<br />
INTEGRATION<br />
BUSINESS<br />
SCALABLE<br />
wireless<br />
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…talk to us !<br />
AUTOMOTIVE / TELEMATICS<br />
AUTOMATIC METER READING<br />
FLEET MANAGEMENT<br />
PYTHON ©<br />
BGA package<br />
GM862-QUAD<br />
Modem<br />
GM862-QUAD-PY<br />
Modem<br />
GE863-QUAD<br />
Embedded<br />
GE863-PY<br />
Embedded<br />
GT863-PY<br />
Terminal<br />
RoHS Compliant<br />
Protocol Stack Fully developed by<br />
<strong>Telit</strong> for the M2M Industry‘s needs<br />
Embedded TCP/IP Stack<br />
GPRS Class 10<br />
Quad Band SIRF © powered<br />
GM862-GPS<br />
Modem<br />
GE863-GPS<br />
Embedded<br />
GE864-Quad<br />
Embedded<br />
GE864-PY<br />
Embedded<br />
GC864-QUAD<br />
Compact<br />
GC864-PY<br />
Compact<br />
Evaluation Kit<br />
EVK2<br />
for GSM/GPRS-Modules<br />
<strong>Telit</strong> Communications S.p.A.<br />
Via Stazione di Prosecco, 5/B<br />
I-34010 Sgonico (Trieste), Italy<br />
Tel +39 040 4192 200<br />
Fax +39 040 4192 289<br />
E-Mail: wireless.solutions@telit.com<br />
www.telit.com<br />
is in it.<br />
Making machines talk.