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Telit Communications S.p.A. I <strong>telit</strong>2market international I Issue 03 I February 2008 I www.<strong>telit</strong>.com<br />

ISSUE<br />

03 08<br />

2008<br />

Telit has been selected by M2M MAGAZINE as one of<br />

the top 100 companies in m2m worldwide<br />

<strong>telit</strong>2market<br />

The Telit m2m Magazine<br />

Telit GE863-PRO 3<br />

The new dual CPU strategy<br />

for m2m designs<br />

>> 08<br />

TELIT<br />

GREEN<br />

TELIT<br />

GREEN<br />

TELIT<br />

GREEN<br />

We Live m2m<br />

by Oozi Cats<br />

>> 04<br />

Telit World<br />

Customer Applications<br />

>> 48<br />

Get a Ring<br />

from Oysters<br />

TELIT<br />

GREEN<br />

Telit’s Worldwide<br />

<strong>Tech</strong>nical Support Center<br />

Interview with<br />

Rutronik Europe<br />

Telit’s Design Center<br />

in Cagliari, Sardinia<br />

>> 45 >> 10 >> 86 >> 22<br />

TELIT<br />

GREEN


03I08<br />

CONTENT<br />

03 TELITINTRO<br />

• Chicco Testa, Chairman of the Board<br />

Telit Communications PLC<br />

• Dominikus Hierl, CEO Telit Communications SpA &<br />

CMO Telit Communications PLC<br />

• Oozi Cats, CEO Telit Communications PLC<br />

• Yossi Moscovitz, CTO Telit Communications PLC<br />

08 TELITCOMPETENCE<br />

• Telit GE863-PRO 3 : The New Dual CPU Strategy<br />

• Telit’s Worldwide <strong>Tech</strong>nical Support Center<br />

• Telit Firmware Update Services<br />

• MTBF Reliability Prediction<br />

• Telit Software Process<br />

• SEM, BAMES & Telit Team Up<br />

• Telit’s Design Center in Cagliari, Sardinia<br />

• Sicom: CE Certification on Vertical Applications<br />

Solutions<br />

• Telit Supports Rutronik’s European Wireless<br />

Road Show<br />

26 TELITPRODUCTS<br />

• GE863-PRO 3<br />

• GT864 Terminal<br />

• Telit Product Range<br />

• Telit CDMA Products<br />

• Telit Unified Form Factor and Familiy Concept<br />

• 3G-UC864<br />

• Echo Cancellation<br />

38 TELITSTORY<br />

• Is m2m the Second Side of WEB 3.0?<br />

• m2m = a computing Platform for Machines<br />

42 TELITGLOBAL<br />

• Americas: Land of Opportunities<br />

• Telit APAC – Gateway to Asia Pacific<br />

45 TELITWORLD<br />

• Telit Green – Get a Ring from Oysters<br />

• Customer Applications<br />

EMEA<br />

Telit Communications S.p.A., Telit Wireless Solutions<br />

Via Stazione di Prosecco, 5/B, 34010 Sgonico (Trieste), Italy<br />

Ph: + 39 040 4192 200, Fax: +39 040 4192 289<br />

TelitToMarket@<strong>telit</strong>.com, www.<strong>telit</strong>.com<br />

TELIT2MARKET<br />

Americas<br />

Telit Wireless Solutions Inc., Americas<br />

3131 RDU Center Drive, Morrisville, NC 27560, USA<br />

Ph: +1 888 846 9773, Fax: +1 888 846 9774<br />

americas.info@<strong>telit</strong>.com, www.<strong>telit</strong>.com<br />

80 TELITSHOWCASE<br />

• Movactive to Promote m2m Application<br />

Development<br />

• <strong>Tech</strong>lan and Telit<br />

84 TELITMARKET<br />

85 TELITSPOTLIGHT<br />

• m2m alliance, Germany<br />

86 TELITDISTRIBUTION<br />

• Interview with Lars Mistander, Rutronik Europe<br />

• Telit Worldwide<br />

90 TELITSALES<br />

• The Telit International Sales and Distributor<br />

Conference 2007<br />

• Spotlight: Mads Kring<br />

• Telit Sales Directors<br />

92 TELITCOMPETENCECENTER<br />

• Extended Network of Competence Centers<br />

93 TELITEVENTS<br />

• Telit Started Active Advancement into the Chinese<br />

Market<br />

• Telit’s North American Success Evident at CTIA<br />

Wireless IT & Entertainment 2007<br />

94 TELITPRESS<br />

• Global Clippings<br />

• Imprint<br />

95 TELITPARTNERSHIP<br />

• Gemalto<br />

• Jasper Wireless<br />

• Interview with Phillipe Djeddah, Arrow Electronics<br />

98 TELITUNIVERSITY<br />

• DVMS+, Dynamic Vehicle Monitoring System<br />

99 TELITLIVING<br />

• Racing and m2m<br />

APAC<br />

Telit Wireless Solutions Co. Ltd., APAC<br />

9th floor, Deawoo Security Building, 34-3 Yeouido-dong,<br />

Yeongdeungpo-gu, Seoul, 150-716 Korea<br />

Ph: +82 2 368 4600, Fax: +82 2 368 4606<br />

TelitAPAC@<strong>telit</strong>.com, www.<strong>telit</strong>.com<br />

TELITINTRO<br />

NEWS +++ NEWS +++ NEWS +++ Telit embeds Telefónica’s Smart m2m platform application programming<br />

interface in its communications modules +++ Telit wins order of $10m U.S. contract and orders 4 million GSM/<br />

GPRS chipsets from Infineon +++ Telit supports KUANTIC in the development of innovative telematics solutions +++<br />

New Telit website emphasizes commitment to the m2m market +++ Telit and Arrow Sign <strong>Distribution</strong> Agreement in<br />

Asia Pacific +++ Telit Revolutionizes m2m Market with Dual CPU Concept +++ m2m Specialist Strengthens Global<br />

Distributor Network: Sasco Holz and Telit Close a <strong>Distribution</strong> Agreement +++ Masternaut Chooses Telit for GPRS<br />

Data Transmission +++ Belgian AMR Expert XEMEX Relies on Telit Module +++ Telit Delivers Peace of Mind to<br />

AutoGuard Customers +++ Jasper Wireless, Telit Wireless Solutions Expand Reach of Next-Generation Machine<br />

Connections, Control +++ Telit Supports KUANTIC in the Development of Innovative Telematics Solutions.<br />

Dear Reader,<br />

This is now the third issue of <strong>telit</strong>2market which is a<br />

clear indicator that our magazine has established itself<br />

worldwide. One reason is that Telit with its cutting-edge<br />

products and innovative services has become a leading<br />

company on the global m2m market. Due to my experiences<br />

as the former Chairman of the Board of ENEL,<br />

Italy, one of Europe’s biggest utility companies, which<br />

was the first company implementing an automated<br />

meter reading project, I am convinced that machineto-machine<br />

communication will further increase its<br />

impact on the different vertical markets. Promising<br />

fields are automated meter reading, security, remote<br />

payment systems, fleet management, telemedicine and<br />

even the consumer market – to name only a few. Just to<br />

give an example: There are hundreds of millions of<br />

Dear Reader,<br />

2008<br />

Telit has been selected by M2M MAGAZINE as one of<br />

the top 100 companies in m2m worldwide<br />

In this third edition of our <strong>telit</strong>2market magazine,<br />

which is now reaching a circulation of 58,000 copies,<br />

Telit is proud to present a full range of new and innovative<br />

products and applications.<br />

More and more major system integrators, leaders in<br />

their market segments, have made a decision to change<br />

from their established suppliers to Telit, the new innovation<br />

leader. This movement has made us one of the<br />

global leaders in the m2m space.<br />

Our customers benefit from unmatched total-cost-ofsolution<br />

advantages springing from our core values of:<br />

- Investment Protection<br />

- <strong>High</strong>est Quality<br />

- Business Scalable Solutions<br />

- Ease of Integration<br />

meters for electricity, gas and water throughout the<br />

world offering an enormous market potential for m2m.<br />

Due to the fact that m2m will make a wide range of<br />

applications possible Telit faces unforeseen possibilities<br />

of considerable growth. Thus, the Managing Board is<br />

looking forward to unveiling further customer wins and<br />

strategic partnerships within the next months.<br />

This magazine will provide you with many examples of<br />

the promising development of our company. The Managing<br />

Board of Telit is proud to present a comprehensive<br />

insight into Telit’s new applications, products and services<br />

on the following pages. Enjoy the magazine!<br />

Chicco Testa, Chairman of the Board,<br />

Telit Communications PLC<br />

Continuing our efforts to provide our customers a competitive<br />

edge, Telit launched the unique GE863-PRO³<br />

which merges the worlds of embedded electronics and<br />

communication technology into one single very compact<br />

product.<br />

Learn more about this new solution and get the latest<br />

update on Telit and its partners here. We hope you enjoy<br />

reading this issue of <strong>telit</strong>2market.<br />

Best regards,<br />

Dominikus Hierl<br />

CEO Telit Communications SpA &<br />

CMO Telit Communications PLC<br />

TELIT2MARKET


TELITINTRO<br />

TELITINTRO<br />

we live2<br />

by<br />

Dear Friends,<br />

m<br />

mOozi Cats, CEO<br />

Telit Communications PLC<br />

Welcome to the latest edition of <strong>telit</strong>2market. I hope<br />

you find it an interesting and informative read. I would<br />

like to take this opportunity to say a few words about<br />

developments at Telit this past year. Indeed, 2007 has<br />

proven to be a year of transformation and significant<br />

growth for the company.<br />

Vertical Segments The international market for machine-to-machine<br />

Euros (millions) (m2m) wireless communications is enjoying an annual<br />

1200 Others<br />

growth of 30 % as developments in key vertical market<br />

50.0 Security<br />

Oozi Cats, CEO 1000 segments such as electricity and gas meters, motor vehicles,<br />

security alarms Vending/POS/Payment<br />

and point of sale terminals ga-<br />

154.4<br />

Remote Monitoring<br />

Telit<br />

Communications 800 PLC ther ever increasing speed. Track Telit and Trace is experiencing strong<br />

331.8<br />

growth in sales of its products Automotive and this can be attributed<br />

to various factors.<br />

10.0.5<br />

600<br />

87.8<br />

190.6<br />

400 152.3<br />

Vertical Segments<br />

103.5 Euros (millions)<br />

200<br />

1200 273.3<br />

Others<br />

172.2<br />

Source: Gartner<br />

(May 2007) 50.0 Security<br />

76.5 95.0<br />

0<br />

1000<br />

154.4<br />

Remote Monitoring<br />

2006 2009<br />

Vending/POS/Payment<br />

TELIT2MARKET<br />

800<br />

TWS Revenue & Gross Profits ( mil)<br />

35<br />

30<br />

25<br />

20<br />

15<br />

10<br />

5<br />

0<br />

Financial Summary 20 Revenues ( mil)<br />

30<br />

25<br />

600<br />

400<br />

CAGR 70%<br />

CAGR 73%<br />

35<br />

5,8<br />

2,3<br />

30<br />

03 06<br />

25<br />

22,9<br />

30,1190.6<br />

27,1<br />

Revenue<br />

Gross Profits<br />

103.5<br />

200 172.2<br />

273.3<br />

Source: Gartner<br />

(May 2007)<br />

0<br />

76.5 95.0<br />

2006 2009<br />

11,7<br />

TWS Revenue & Gross Profits ( mil)<br />

15<br />

10<br />

10.0.5<br />

87.8<br />

152.3<br />

CAGR 70%<br />

CAGR 73%<br />

5,8<br />

331.8<br />

Source: Gartner<br />

(May 2006) 30,1<br />

2005<br />

2006 11,7<br />

Track and Trace<br />

Automotive<br />

2007 (Actual Figures)<br />

Revenue<br />

Gross Profits<br />

2007 (Market Expectations)<br />

The m2m market is exciting and rapidly growing as<br />

wireless communications become a “must-have” rather<br />

than a luxury technology. Businesses that were not in<br />

need of m2m wireless solutions in the past are now<br />

looking to incorporate this technology in their business<br />

as their operations expand and modernize.<br />

m2m Global Cellular Modules Market<br />

Euros (millions)<br />

1200<br />

1000<br />

800<br />

600<br />

400<br />

200<br />

0<br />

The m2m Market-Modules<br />

15<br />

m2m Global Cellular Modules Market<br />

Euros (millions)<br />

10<br />

1200<br />

5<br />

1000<br />

03 04 05 06 07 08 09<br />

Telit has also put an emphasis on building upon the already<br />

substantial investments in Research &<br />

600<br />

Development.<br />

Our R&D sites in Italy and Korea are fueling<br />

400<br />

Telit’s transition into a worldwide competitor in the<br />

m2m industry. 200 We pride ourselves on building longterm<br />

relationships with our customers. While our<br />

range of current models 0 continues to sell well, a pipeline<br />

of cutting-edge new modules, embracing the<br />

03 04 05 06 07 08 09<br />

latest<br />

CAGR 50%<br />

CAGR 30%<br />

in wireless communication technology, will be rolled<br />

out over the coming months.<br />

5,9<br />

800<br />

345<br />

30,7<br />

04 08<br />

914<br />

The m2m Market-Modules<br />

CAGR 50%<br />

CAGR 30%<br />

345<br />

Units (millions)<br />

40<br />

35<br />

30<br />

25<br />

20<br />

0<br />

Source: Gartner<br />

(May 2006) 914<br />

Euros<br />

Units<br />

Millions of Euros<br />

Units (millions)<br />

40<br />

Millions of Modules<br />

30,7<br />

35<br />

30<br />

25<br />

20<br />

15<br />

10<br />

5<br />

0<br />

Euros<br />

Units<br />

Millions of Euros<br />

Millions of Modules<br />

The latest addition to our product offering is the GE863- Vertical Segments<br />

m2m Global Cellular Vertical Financial Segments Performance<br />

m2m Global Cellular M<br />

PRO 3 Euros (millions)<br />

Euros (millions)<br />

module. The quad-band module has an additional Euros 1200 (millions)<br />

Others<br />

Euros<br />

1200<br />

(millions)<br />

1200 Others<br />

1200<br />

powerful ARM9 microprocessor embedded. It is programmable<br />

in C/C++ and Python TM . GE863-PRO 3 50.0 Security<br />

The results for the six month<br />

50.0<br />

period Security reflect strong likefor-like<br />

growth, strong 154.4 margins and Remote excellent Monitoring underly-<br />

1000<br />

is the 1000<br />

1000<br />

154.4<br />

Remote Monitoring<br />

1000<br />

world’s first real dual-processor m2m module. It is suited<br />

for a wide range of applications requiring high pro-<br />

800<br />

Track and Trace<br />

800<br />

ing sales momentum. Telit increased Vending/POS/Payment<br />

Vending/POS/Payment<br />

total revenues by<br />

800 101 % to € 22.9 million, compared<br />

331.8 Track to € and 11.4 Trace million for<br />

800<br />

331.8 Automotive<br />

cessing power. It also offers significant cost benefits the six months ended June 30, 2006.<br />

10.0.5<br />

Automotive<br />

600 10.0.5<br />

600<br />

for the development and production of complex m2m 600 Within said 87.8 results, most of our revenues came from<br />

600<br />

87.8<br />

solutions.<br />

repeat business 190.6<br />

400 152.3 with existing 190.6 customers. In addition to<br />

400<br />

400 152.3<br />

the development 400<br />

103.5 of existing customer relationships,<br />

103.5<br />

200 Telit has increased the 273.3 number<br />

172.2<br />

Source: of customers Gartner to more<br />

200<br />

200<br />

273.3<br />

172.2<br />

Source: 200<br />

(May 2007)<br />

Gartner<br />

than 2,000 OEMs communications solutions providers<br />

76.5 95.0 (May 2007)<br />

and system 76.5 integrators 95.0 in over 50 countries.<br />

0 2006 2009<br />

0<br />

03 04 2006 2009<br />

03 04 0<br />

The dual core concept, with independent processors for<br />

communication operations and customer real-time<br />

applications, is a material advantage over comparable<br />

rival products where the customer application runs on<br />

the same single m2m module CPU.<br />

Telit continues to be a leader in state-of-the-art technology<br />

and is committed to offering the most advanced<br />

modules available in the marketplace. 2007 has again<br />

been an exciting year for the introduction of new technologies.<br />

This ensures that our customers retain a real<br />

competitive edge by optimizing the performance of<br />

their products, while enabling them to reduce their total<br />

cost of ownership. Telit‘s share of the global m2m<br />

market is growing strongly and this success demonstrates<br />

that our strategy of leveraging our position as a<br />

leading player in the m2m market is the right one.<br />

TWS Revenue Gross Profits ( mil)<br />

TWS Revenue & Gross Profits ( mil)<br />

35<br />

35<br />

30<br />

30<br />

25<br />

25<br />

20<br />

20<br />

15<br />

15<br />

10<br />

10<br />

5<br />

CAGR 73%<br />

CAGR 73%<br />

CAGR 70%<br />

CAGR 70%<br />

11,7<br />

11,7<br />

5,8<br />

5,8<br />

2,3<br />

2,3<br />

Revenue<br />

Revenue<br />

30,1 Gross Profits<br />

30,1 Gross Profits<br />

Source: Gartner<br />

Source:<br />

(May 2006)<br />

Gartner<br />

(May 2006)<br />

The m2m Market-Mod<br />

The m2m Market-Modu<br />

0<br />

03 06<br />

04<br />

03 06<br />

04<br />

Financial Summary Revenues ( mil)<br />

Financial Summary Revenues ( mil)<br />

30<br />

30<br />

2005<br />

27,1 2005<br />

27,1 2006<br />

2006<br />

25<br />

2007 (Actual Figures)<br />

25<br />

22,9<br />

22,9<br />

2007 (Actual Figures)<br />

2007 (Market Expectations)<br />

2007 (Market Expectations)<br />

20<br />

18,7<br />

20<br />

18,7<br />

15<br />

Revenue Growth<br />

15<br />

12,5<br />

• Revenue<br />

11,4<br />

of 101% in<br />

Growth<br />

12,5<br />

H1 2007<br />

11,4<br />

of<br />

compared<br />

101% in<br />

to<br />

H1<br />

H1<br />

2007<br />

2006<br />

10<br />

compared to H1 2006<br />

10<br />

5,8<br />

5,8<br />

5<br />

0<br />

H1<br />

H2<br />

H1<br />

H2<br />

TELIT2MARKET <br />

CAGR 3<br />

CAGR 3<br />

CAGR 50%<br />

CAGR 50%<br />

345<br />

345<br />

5,9<br />

5,9


TELITINTRO<br />

TELITINTRO<br />

The geographical mix in H1 2007 reflects Telit’s growth<br />

from a European oriented company to a true global<br />

competitor. Thus, although sales in EMEA have enjoyed<br />

a substantial increase, the overall weight of the EMEA<br />

region from Telit’s total sales has decreased as the company’s<br />

geographical mix becomes more diversified.<br />

The split of revenue on a geographical basis for the six<br />

months ended June 30, 2007 and 2006 is as follows:<br />

REVENUES H1 2007<br />

% of Total<br />

Revenues<br />

H1 2006<br />

% of Total<br />

Revenues<br />

EMEA 71 % 92 %<br />

APAC 26 % 8 %<br />

AMERICAS 3 % 0 %<br />

Total Revenues 100 % 100 %<br />

Telit’s global position was attained by the penetration<br />

into two major markets: Asia Pacific and the Americas. In<br />

June 2006 we acquired Bellwave m2m Co. Ltd, a South Korean<br />

wireless communications developer, since renamed<br />

Telit APAC. Telit APAC serves as both a sales gateway to the<br />

emerging Asia Pacific markets for the CDMA and GSM/<br />

GPRS product lines and the R&D center for CDMA, UMTS/<br />

HSDPA and other advanced technologies. In the second<br />

half of 2006 we launched Telit Americas, which serves as<br />

the sales gateway for the Americas. Since its inception, Telit<br />

Americas has obtained major certifications for our products<br />

that support our aggressive sales and marketing<br />

efforts.<br />

The strong results were driven by the continued investment<br />

in R&D and the international expansion of sales<br />

and marketing operations, with new sales offices opened<br />

during 2007 in Taiwan and mainland China.<br />

Outlook<br />

Our strategy for 2008 will be to continue delivering to<br />

our customers cutting edge products and solutions at<br />

the lowest total cost of ownership. This will be achieved<br />

by leveraging our position as a leading player in the<br />

m2m market, through our regional operations and<br />

through the continued investment in R&D. Telit has an<br />

excellent portfolio of products and global distribution<br />

capabilities and we will be actively seeking ways of expanding<br />

our operations in the future.<br />

With best wishes,<br />

Oozi Cats<br />

Chief Executive Officer<br />

Telit Communications PLC<br />

For more detailed information please visit our website at<br />

www.<strong>telit</strong>.com >> Investor Relations<br />

THE TECHNOlOGICAl ADvANTAGE<br />

lEADERSHIP<br />

BY INNOvATION<br />

Telit was recognized by Gartner as the fastest growing<br />

company in the m2m arena (Gartner, May 2007).<br />

Telit is growing faster than the natural market growth,<br />

capturing significant market share from the competition.<br />

As we all know, success with m2m developers is<br />

based on technology, support and quality rather than<br />

opportunistic prices. Telit’s impressive growth is the<br />

evidence of our technological leadership.<br />

Telit is continuously seeking to introduce new products,<br />

new features and innovative concepts for the benefit of<br />

our customers. Our track record shows that Telit is the<br />

leader in innovation:<br />

2002 – GM862­GPRS, new product concept with inte ­<br />

grated SIM holder and rugged housing.<br />

2003 – Embedded TCP/IP stack.<br />

2004 – Trizium (GE863), first BGA module in the mar ­<br />

ket. New embedded features such as Jamming<br />

Detect.<br />

2005 – GE863­GPS, new GSM/GPRS module with embedded<br />

GPS receiver.<br />

2006 – GE864­QUAD, world’s smallest BGA GSM/GPRS<br />

quad band module.<br />

2007 – GE863­PRO 3 , revolutionary GSM/GPRS module<br />

with additional embedded ARM co­processor.<br />

Our latest innovation is the GE863­PRO 3 . This new<br />

product offers the user two embedded processors. One<br />

processor is fully dedicated to run the GSM/GPRS protocols<br />

and the other processor is 100 % available for the<br />

user application. The additional ARM9 processor offers<br />

the user 220 MIPS of computing power. Memory is<br />

in cluded as well.<br />

After many years of working with and supporting embedded<br />

solutions developers, we realized developers<br />

prefer to integrate the GSM/GPRS communication link<br />

separately from their application processor. Why would<br />

a developer prefer to use the GE863­PRO 3 rather than the<br />

so called “single CPU” solutions?<br />

First, the developer would want to avoid porting an<br />

exist ing application software to any proprietary software<br />

environment. Second, the developer would not<br />

want to bring the GSM/GPRS stack into an application<br />

software space. Third, the application micro­controller<br />

would not have to handle the transmitting, receiving,<br />

checking, encryption, acknowledging, retransmitting,<br />

storing, and forwarding of packets handled by the GSM/<br />

GPRS processor.<br />

Only the GE863­PRO 3 offers the developer a true “open”<br />

environment, multiple choices of programming languages<br />

and operating systems, ready to use libraries,<br />

drivers and supporting reference designs. The highly<br />

integrated BGA form factor and the fast time­to­market<br />

will result into an optimal design assuring “lowest cost<br />

of ownership.”<br />

This history is an indication of the future. Telit will<br />

continue to contribute new concepts to the m2m<br />

market while maintaining its leadership position<br />

through innovation. Now I invite you to get a detailed<br />

overview about the GE863-PRO 3 in the following article.<br />

by Yossi Moscovitz<br />

Yossi Moscovitz, CTO<br />

Telit<br />

Communications PLC<br />

6 TELIT2MARKET TELIT2MARKET 7


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

TElIT GE863-PRO 3 :<br />

THE NEW DUAl CPU STRATEGY FOR M2M DESIGNS<br />

by Fabio Deperini<br />

The m2m Market Challenge<br />

The m2m market is becoming day by day more demand-<br />

been introduced by Telit: a Dual CPU product family,<br />

where two CPUs coexist in the same m2m module:<br />

GE863­PRO 3 New Ball­out Optimized for Routing<br />

In the GE863-PRO 3 there’s no internal direct interconnec-<br />

- 9 GPIOs for various enhanced features such as alarm<br />

output, buzzer<br />

ing in features and computing power. This daily increase<br />

in complexity and computing power is now becoming<br />

a challenge to the system developer that has to<br />

deal with memory and microcontrollers faster and fas-<br />

the GPRS engine CPU and the m2m application CPU.<br />

Both of them are complete with their own distinct<br />

resources (RAM, FLASH, SUPPLY) and can be operated<br />

independently of each other.<br />

tion between the application processor and the embedded<br />

GPRS engine, leaving the highest grade of freedom to<br />

the designer. GE863-PRO 3 BGA ball-out has been carefully<br />

optimized in order to allow an easy routing between<br />

GE863­PRO 3 – the Core Element for Global<br />

Applications<br />

The Telit GE863-PRO 3 is the core element of a set of Ap-<br />

ter. With CPU/RAM clocks in the range of hundreds of<br />

The first product of this Dual CPU strategy is the Telit<br />

the application and the GPRS engine, for most of the stan-<br />

plication Reference Designs, that Telit will introduce to<br />

MHz, the signal integrity and EMC aspects become a rel-<br />

GE863-PRO 3 . The GE863-PRO 3 includes, together with<br />

dard interconnections the two signal balls face directly,<br />

cover other communication technologies. Reference<br />

evant part of the design process. Just to further compli-<br />

the well established standard Telit GSM/GPRS engine, a<br />

requiring a very simple routing; while sensible sig nals,<br />

Designs will include short range devices such as Zig-<br />

cate the task, these fast microcontroller systems have<br />

powerful 220 MIPS ARM9 application processor with<br />

that need to be kept separate, such as the GSM antenna<br />

Bee, Bluetooth, RFID; networking with Wi-Fi, Ethernet;<br />

to coexist with the m2m GSM/GPRS engine radio and,<br />

its dedicated power management, 8 MByte fast SDRAM<br />

pad, are placed in a way to facilitate the separation. Even<br />

AVL applications and security applications with GPS.<br />

in many designs, with an embedded antenna, without<br />

memory and 4 MByte Flash.<br />

the power inputs have been separated, while keep ing<br />

With the Reference Designs and software drivers, Telit<br />

disturbing each other and without generating spurious<br />

emissions and harmonics.<br />

The m2m Module’s Offer<br />

The solutions offered to the m2m developer that ad-<br />

Dual CPU Strategy: the Advantages<br />

Integrating the ARM9, Flash and Fast 100 MHz SDRAM<br />

together inside the module, Telit has resolved once and<br />

for all the EMC and signal integrity issues that arise<br />

them compatible; the hardware designer can decide to<br />

merge them into a single source supply or to supply<br />

them separately with different power supplies, one for<br />

the application processor (low consumption) and one for<br />

the GPRS/GSM part (busted high consumption).<br />

will follow the customer in the whole design process,<br />

ensuring that the resulting product will be at the highest<br />

level of technical, marketing, development and design<br />

development.<br />

dress high complexity and resource demanding applications<br />

were all based on the CPU sharing model: where<br />

the GPRS engine CPU shares its (remaining) available<br />

resources. There are different software lan guages supported<br />

ranging from Python to Java® or a custom C<br />

set of API with a variety of different capabilities, but all<br />

have the same bottleneck: the only real time applica-<br />

when integrating such fast devices with GSM/GPRS radios.<br />

All this fits into an incredibly small size device<br />

(Dimensions: 41.4 x 31.4 x 3.6 mm, Weight: 9 grams),<br />

thanks to the cooperation with ATMEL that made<br />

the application CPU core. The ARM9 core completely<br />

stands alone and does not have any resource sharing<br />

with the GSM/GPRS engine.<br />

GE863­PRO 3 – a Full Set of Peripherals Added<br />

The set of peripherals inserted into the Telit GE863-<br />

PRO 3 application processor gives the developer a stateof-the-art<br />

machine, with:<br />

- 7 USARTs<br />

- 2 SPI bus with up to 18 slaves<br />

8 MB<br />

SDRAM<br />

4 MB<br />

SPI<br />

Flash<br />

Telit GE863-PRO 3<br />

Antenna<br />

Connector<br />

GSM Radio<br />

26 MHz<br />

Crystal<br />

Power<br />

Management<br />

tion that runs on the CPU is the communication protocol<br />

stack. Furthermore, care must be taken in order to<br />

avoid the application code corrupting the normal GPRS<br />

operations.<br />

There are many advantages in such architecture:<br />

- m2m software developer doesn’t have any constraints<br />

in using the ARM9 resources; they’re fully<br />

- 1 Image Sensor interface ITU-B 601/656<br />

- 1 IIC bus<br />

- 1 ISO7816/SmartCard interface<br />

- 1 SD/MMC Multimedia Card interface<br />

Data<br />

Bus<br />

ARM9<br />

AT91SAM9260<br />

SPI<br />

Bus<br />

Power<br />

Management<br />

GSM/GPRS Baseband<br />

Processor<br />

While for low to mid-complexity applications this can<br />

be accepted and provides a sensible savings from the<br />

bill of materials point of view, for high complexity ap-<br />

available for the application, no matter what the<br />

GPRS engine is doing, the application processor is always<br />

executing customer code at full speed;<br />

- 1 Synchronous Serial Controller for Digital Audio I/O<br />

- 1 Ethernet MAC controller<br />

- 4 ADCs with ADC trigger input<br />

Peripherals<br />

internal<br />

32KHz<br />

6 MHz<br />

Oscillator<br />

32 KHz<br />

Crystal<br />

plications this limitation is becoming a barrier. The integration<br />

of hardware components and real time soft-<br />

- Application code debugging is easier and can be exhaustive<br />

because its execution does not depend on<br />

- 6 PWM DACs<br />

- 1 USB device port<br />

Ball Grid Array<br />

ware results are hard to do and the effort to test the<br />

result against various network conditions (due to the<br />

influence of GPRS stack operations on the application<br />

GPRS stack and network conditions;<br />

- m2m developer can run any OS or code in the application<br />

processor; there are no fixed developer envi-<br />

- 2 USB Host OHCI compliant ports<br />

- 2 Clock outputs<br />

- 1 JTAG debug port<br />

External Interconnections between ARM processor and GSM/GPRS baseband<br />

Supply ARM<br />

Supply GSM<br />

code execution) is huge and does not give an exhaus-<br />

ronments to be used, even if Telit provides a ready to<br />

- 90 GPIOs<br />

tive response.<br />

run Linux platform with Python porting;<br />

And from GSM/GPRS engine:<br />

Telit New Dual CPU Strategy<br />

To address this demand a new product concept has<br />

- m2m developer can take advantage of the Python<br />

platform with new features and better integration in<br />

its Linux native OS.<br />

- 2 Analog Audio paths<br />

- SIM Card interface<br />

- Digital audio interface<br />

For detailed information about Telit products, visit<br />

www.<strong>telit</strong>.com<br />

8 TELIT2MARKET TELIT2MARKET 9


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

GlOBAl TECHNICAl SUPPORT<br />

THROUGH TElIT’S WORlDWIDE TECHNICAl SUPPORT CENTER:<br />

by Max lonzar<br />

Telit offers several valuable services to its customers:<br />

TTSC Europe based in Trieste<br />

Italy with dedicated teams to assist<br />

customers in different pha ses<br />

of module acquisition and implementation.<br />

TTSC APAC based in Seoul,<br />

Korea, Taiwan and China with<br />

experts in GSM, CDMA and<br />

UMTS technologies.<br />

TTSC Americas (USA) based in<br />

Raleigh, North Carolina with<br />

extensive experience in mo d­<br />

ule implementation and certification,<br />

approvals process and<br />

requirements for the Americas<br />

market.<br />

<strong>Tech</strong>nical Support Centers are the<br />

gateway into Telit’s R&D laboratories<br />

for direct contact with R&D experts.<br />

Design Review<br />

The design review service can benefit all customers. During<br />

a design review, technical support experts and R&D<br />

work together to make a complete design review of the<br />

application thus assisting customers in facilitating the<br />

implementation phase. This service ensures optimal<br />

stability and performance for the customer’s application<br />

and reduces overall time­to­market.<br />

The service includes:<br />

• Schematics review<br />

• PCB layout review<br />

• Component placement advice<br />

• Component selection advice (to reduce the BOM)<br />

• Measurement and characterization of integrated<br />

antenna<br />

Product Certification<br />

Telit offers global support to manage product certifications<br />

all over the world. Based on its global experience,<br />

Telit can assist customers with CE, FCC, CI, PTCRB, GCF<br />

and AT&T certifications. Additionally, its Korean R&D<br />

team can provide assistance with approvals related to<br />

CDMA and UMTS based products.<br />

Pre-certification Test<br />

In its Trieste facility, Telit can perform pre­certification<br />

tests at the application level. This service assists customers<br />

with the certification process and provides a complete<br />

overview of the application’s radio performance<br />

and speeds up the entire certification process.<br />

In its eight meter anechoic chamber, Telit can<br />

offer the following test cases:<br />

• Radiated emission<br />

• Conducted emission (DC power input/output port)<br />

• Conducted emission (AC power input/output port)<br />

• Conducted emission (telecommunication port)<br />

• RF electromagnetic field (80 MHz – 2000 MHz)<br />

• Electrostatic discharge (enclosure)<br />

• Fast transients common mode (signal, telecommunications<br />

and control ports, AC and DC input ports)<br />

• RF common mode 0.15 MHz – 80 MHz (signal, tele ­<br />

communications and control ports, AC and DC input<br />

ports<br />

• Transients and surges (DC power input ports)<br />

• Voltage dips and interrupts (AC power input ports)<br />

• Surges, line­to­line and line­to­ground (AC power<br />

input ports, telecommunication ports)<br />

SPURIOUS EMISSIONS:<br />

• Radiated spurious emissions ALLOCATE CHANNAL<br />

(TS51010)<br />

• Radiated spurious emissions IDLE MODE<br />

POWER/SENSITIVITY<br />

• Radiated power<br />

• Radiated sensitivity<br />

Other Test Capabilities<br />

Audio Test Laboratory<br />

In its audio test laboratory, Telit offers custom audio<br />

parameters, which optimizes audio performance at the<br />

application level. The silent room makes its possible to<br />

reproduce different environmental noises in order to set<br />

different audio parameters, noise reduction and echo<br />

cancellation thus achieving the best possible results in<br />

different environmental scenarios.<br />

It is also possible to remotely control and set the audio<br />

parameters using the ECHO SUITE, a specific software<br />

tool developed by Telit R&D audio experts. Using this<br />

tool, Telit’s audio experts can control the audio performances<br />

of the application and can automatically configure<br />

the best parameters for echo cancellation and noise<br />

reduction. The system is automatic, environment independent,<br />

quick & easy, and portable.<br />

Validation Test on Manufacturing Process<br />

Telit also offers a Physical Validation Laboratory to assist<br />

customers with the pre­manufacturing process.<br />

¬<br />

Telit can perform several tests to check the solder joint<br />

reliability between BGA modules and the application<br />

PCB. Additionally, a complete analysis of the reflow<br />

process results can be conducted in Telit’s laboratories.<br />

An x­ray can be also taken at the application level to<br />

check the reflow process results.<br />

Telit can perform the following tests:<br />

• X­Ray analysis<br />

• Microscope analysis<br />

• Surface finishing analysis<br />

• Soldering paste analysis<br />

• Guest board planarity analysis<br />

Please consult with your distributor or Regional Telit<br />

Representative to get the terms and conditions of the<br />

described services.<br />

More information under<br />

www.<strong>telit</strong>.com >> <strong>Tech</strong>nical Support Center<br />

10 TELIT2MARKET TELIT2MARKET 11


TELITCOMPETENCE<br />

POWERED BY<br />

TELITCOMPETENCE<br />

www.redbend.com<br />

HE TElIT FIRMWARE<br />

UPDATE SERvICES by<br />

Tony Spizzichino<br />

Why are Telit Firmware<br />

Up date Services important<br />

in m2m?<br />

duction of new additional features required by the consumer<br />

wireless market.<br />

The advantages of Telit Firmware Update Services are:<br />

1. The dimension of the file to be transmitted can vary<br />

Thanks to Telit Firmware Update Services m2m server,<br />

Telit customers will be able to remotely manage their<br />

products, reduc ing the field maintenance and associ-<br />

It is evident to everyone involved<br />

in the m2m market<br />

that the reliability of the m2m<br />

The result of the Telit Firmware Update Services implementation<br />

and the dedicated hardware design of the<br />

Telit modules allows Telit to assure its customers of the<br />

highest possible MTBF and quality which is required<br />

from 5 % to a maximum of 10 % of the overall original<br />

firmware code size. The cost of the airtime is<br />

therefore reduced by 90 % or even 95 %.<br />

ated costs to the lowest possible grade. The OMA-DM<br />

(Open Mobile Alliance for Device Management) compliant<br />

version will also be offered as an option.<br />

terminal device is key to opti-<br />

by the demanding m2m industrial environment.<br />

2. No external additional memory is required, thus no<br />

In addition, the Telit Firmware Update Services feature<br />

mizing the total cost of ownership<br />

for the m2m application,<br />

incrementing the return on in-<br />

Why is the Telit Firmware Update Services<br />

implementation best in class?<br />

additional costs, complexity or certification issues<br />

need to be considered.<br />

will be integrated into the new innovative dual core<br />

Telit GE863-PRO³ product concept, allowing custom -<br />

ers to further take full advantage of Telit Firmware<br />

vestment (ROI) of the project.<br />

Telit Firmware Update Services technology is very easy<br />

Update Services implementation as described on their<br />

Some competitors from the Far East are not even con-<br />

to implement for the integrator (requiring virtually no<br />

appli cation firmware. An m2m application based on<br />

Firmware Over the Air (FOTA)<br />

sid ering FOTA as a basic feature to be implemented.<br />

effort on the application side) and it is highly reliable<br />

GE863-PRO³ will provide the integrators not only with<br />

helps improve the Mean Time<br />

A few others are just implementing a system to up-<br />

and not expensive. The extensive field tests that Telit is<br />

a cost reduction for maintenance but also with the pos-<br />

Between Failure (MTBF) figure<br />

grade the module firmware by transmitting the whole<br />

performing are showing practically 100 % of upgrading<br />

sibility to fix bugs on their application firmware. It is<br />

of the wireless module and all of<br />

execut able code over the air and then replacing it into<br />

success.<br />

therefore possible to plan the integration of additional<br />

the subsystems composing the m2m application. Thus,<br />

the mod ule chipset. This system of performing FOTA<br />

features for devices already installed in the field.<br />

the maintenance costs of the final application will be<br />

has several critical disadvantages:<br />

However, in case of failure during the Telit Firmware<br />

substantially reduced.<br />

Update Services upgrade operation, a rollback proce-<br />

For more detailed information about Telit Firmware<br />

1. Transmitting the whole firmware executable code<br />

dure is implemented. In the event of unpredictable is-<br />

Update Services contact your Regional Telit Represen­<br />

While the hardware impact on the MTBF is easily pre-<br />

(that can have a dimension of several MBytes) will<br />

sues arising during the Telit Firmware Update Services-<br />

tative. You can find a detailed contact list on page 91.<br />

dictable and Telit is putting extensive efforts to im-<br />

result in high airtime costs.<br />

operation, the rollback is invoked and the previous<br />

prove it to a level that is far ahead of its competitors, the<br />

2. The probability of an outage during this big file<br />

firmware version will be re-established. In this way,<br />

firmware impact figure about the reliability is much<br />

transmission is increased, thus reducing the relia-<br />

the possibility of losing the connection to the applica-<br />

more complicated to measure. In fact, the module firm-<br />

bility of the operation.<br />

tion is eliminated.<br />

ware is the counterpart of the mobile network software,<br />

which has been implemented and driven by consumer<br />

applications such as those found on mobile phones<br />

which have completely different requirements than<br />

m2m applications.<br />

Telit Firmware Update Services in the Telit products<br />

completely solve the pos sible issues that may arise during<br />

the long lifecycle of an m2m application. Such issues<br />

typically arise from a new network configuration, a<br />

3. Additional memory (and consequently costs and<br />

complexity) on the application side is required to<br />

store the firmware before the module re-flashing<br />

operation.<br />

The Telit Firmware Update Services Portfolio<br />

and Offering<br />

Telit will gradually upgrade its entire product portfolio<br />

in order to offer its customers the possibility to take<br />

advantage of the Telit Firmware Update Services feature.<br />

As already announced in the previous issue of <strong>telit</strong>2market, Telit has<br />

signed a partnership agreement with the worldwide leader of FOTA<br />

technology, Red Bend.<br />

By integrating the Red Bend unique FOTA technology into its own<br />

protocol stack, Telit is able to remotely upgrade its products by<br />

transmitting only a delta file, which represents the difference<br />

between one firmware version and another.<br />

network software upgrade to “fixing bugs” or the intro-<br />

12 TELIT2MARKET TELIT2MARKET 13


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

MTBF<br />

by Guido Walcher<br />

RElIABIlITY PREDICTION FOR<br />

M2M WIRElESS SOlUTION APPlICATIONS<br />

Integration of reliability in the design process is a key<br />

factor for achieving product quality. It begins with<br />

the design conception and continues to and beyond the<br />

final stage of development with the goal of achieving<br />

the customer’s expectations. This way, reliability is<br />

a factor of the design from the early stages of<br />

the project.<br />

An important element of the design for reliability<br />

process that Telit has introduced<br />

in its design methodology,<br />

is reliability prediction which allows<br />

estimation of MTBF – (Mean<br />

Time Between Failure), or the<br />

equivalents MTTF (Mean Time To<br />

Fail ure) and FIT (Failure In Time)<br />

which is the rate of failures per billion<br />

device hours. The prediction<br />

method mentioned here is usually<br />

applied in the Telit R&D lab at the<br />

design level, and now Telit will offer<br />

it as a service to its clients.<br />

The MTBF estimation provides a quantitative<br />

basis for evaluating product reliability<br />

and is one of the methods used by Telit to guide the<br />

design decisions throughout the development cycle as<br />

well as product life cycle.<br />

In MTBF calculation Telit utilizes specific tools, partly<br />

acquired on the market and partly developed from extensive<br />

experience and expertise, in which the hardware<br />

of an m2m module is represented by one or more<br />

circuit documents that contain records for the various<br />

components of the device. These records are the relia -<br />

bil ity model of each component.<br />

A custom Telit library has been developed, and it contains<br />

the reliability model of all the components utilized.<br />

These models have been defined starting from<br />

the reliability models defined by the Telcordia SR-332<br />

standard and have been corrected with the reliability<br />

data obtained from the suppliers. The reliability models<br />

of the components are continuously updated as new<br />

data comes from the suppliers.<br />

Telit has built a modular, hierarchical system model for<br />

each product. In this model a main circuit is at the top<br />

of the system hierarchy and the structure proceeds in a<br />

top down, modular organization, expanding to lower<br />

levels of hierarchy adding sub circuit parts.<br />

The advantage of this structure is that it allows the calculation<br />

of the MTBF parameter with the characterization<br />

of three operating states of each modular part of<br />

the device: ON, IDLE, and OFF.<br />

In the ON state, all the components are considered working,<br />

while in the OFF state, the overall device is considered<br />

switched off. For the characterization of the IDLE<br />

state, only some sub circuits of the device are considered<br />

to be OFF, while the other ones are ON. Tuning the duty<br />

cycle parameter of each sub circuit, Telit calculates the<br />

MTBF with different percentages of ON, OFF, IDLE.<br />

This model, based on the identification of IDLE status,<br />

fits the real operation of an m2m module better and<br />

enhances the quality of the result, as a better approximation<br />

in the evaluation of MTBF, compared to a single<br />

circuit design in which only an ON-OFF working model<br />

is possible.<br />

Also the environment temperature profile must be<br />

char acterized to provide realistic results of the calculation.<br />

This profile has to be described in terms of temperature<br />

duty cycle: i.e. the percentage of time in which<br />

the device works for every temperature.<br />

Extending the model above to a wireless application,<br />

Telit performs, together with its customer, a specific<br />

analysis on the application. The application analysis includes<br />

the BOM, operative temperature, and duty cycle<br />

which are associated to the environmental configuration<br />

which is either GB (Ground Benign) or GF (Ground<br />

Fixed) or GM (Ground Mobile), (see detailed definition<br />

at the end of the article). The insertion of the part of the<br />

customer application is managed like a circuit modular<br />

part, as mentioned above.<br />

With this service the customer is provided with a report<br />

developed for the reliability level of the specific<br />

application.<br />

The Telit Quality Department has a dedicated engineering<br />

team specializing in reliability activities that, in<br />

cooperation with the Telit <strong>Tech</strong>nical Support Center,<br />

provides the customer with the MTBF value of the m2m<br />

module in the specific application as well as the total<br />

MTBF for the whole application.<br />

In summary, it can be said that to evaluate the MTBF of<br />

an m2m application the customer has to provide Telit,<br />

through the Telit <strong>Tech</strong>nical Support Center, with information<br />

about the m2m application including: BOM,<br />

temperature behavior, duty cycle and environment.<br />

Environment definition for<br />

MTBF calculation:<br />

GB: Ground Benign<br />

Non mobile, temperature and humidity controlled environments<br />

readily accessible to maintenance; includes<br />

laboratory instruments and test equipment, medical<br />

electronic equipment, business and scientific computer<br />

complexes, and missile and support equipment in<br />

ground silos.<br />

GF: Ground Fixed<br />

Moderately controlled environments such as installation<br />

in permanent racks with adequate cooling air and<br />

possible installation in unheated buildings; includes<br />

per manent installation of air traffic control communications<br />

facilities.<br />

GM: Ground Mobile<br />

Equipment installed on wheeled or tracked vehicles and<br />

equipment manually transported; includes tactical<br />

missile ground support equipment, mobile communication<br />

equipment, tactical fire direction systems, handheld<br />

communications equipment, laser designations<br />

and range finders.<br />

14 TELIT2MARKET TELIT2MARKET 15


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

SOFTWARE<br />

– TElIT SOFTWARE PROCESS<br />

The goal of this article is to describe all the processes that are<br />

used in order to assure maximum control and quality of the<br />

software that is installed in the m2m modules produced by Telit.<br />

These processes involve all the phases such as design, development<br />

and maintenance.<br />

The Software Life Cycle<br />

The software life cycle can be summarized by means of the “Waterfall<br />

Structure” explained in the following figure: The main goal of<br />

the “Waterfall Structure” process is to create a repeatable and controlled<br />

process.<br />

Requirements<br />

definition phase<br />

The Requirements Definition Phase<br />

While in this phase, product management is responsible for submitting<br />

all the requirements documents to R&D and to the software<br />

department. The documents are analyzed by the software department<br />

manager with his or her team in order to understand if all the<br />

requirements are feasible. When deemed to be feasible, product<br />

management cooperates with the software department manager to<br />

produce detailed documents defining the new features or the new<br />

project requirements. Throughout this preliminary phase attention<br />

is focused on software development cost. Also, backward compatibility<br />

risks and regression risks are analyzed and evaluated.<br />

The Design Phase<br />

Design phase<br />

During the design phase, the Requirements/Request Specifications<br />

are translated into Design Specifications defining software architecture,<br />

software components, interfaces, and other characteristics<br />

of a system or components.<br />

Code generation<br />

phase<br />

The specifications input are analyzed by the software team to<br />

produce the needed design specifications. The test validation<br />

department develops the acceptance test and organizes the field test<br />

in accordance with the project requirements specification or change<br />

Alpha phase<br />

Beta phase<br />

by Giuseppe Surace<br />

request specification. The software manager with the software<br />

project leader verifies the actions to implement the new feature/<br />

project in accordance with available resources, technical aspects,<br />

and timing constraints. This defines the software project planning.<br />

The product manager and the software manager decide on a software<br />

release version, if available, to implement the new feature/<br />

project.<br />

The Code Generation Phase<br />

Zero defect build<br />

phase<br />

During the code generation phase, the design specifications are<br />

translated into a machine­readable form. Once the code has been<br />

generated, program testing begins.<br />

The software project leader and software manager, in accordance<br />

with resources and time constraint, may decide to use an incremental<br />

approach. The software development may be split into groups of<br />

functionality with independent code generation and alpha phases<br />

and independent acceptance tests and product conformity tests.<br />

Throughout this phase the testing process focuses on the logical<br />

internals of the software, assuring that all statements have been<br />

tested, and focuses on the functional externals. Tests are conducted<br />

to uncover errors and ensure that defined input will produce actual<br />

results that agree with required results. If during the code generation<br />

new features are required, design specifications are updated,<br />

a new software project plan is prepared, and new needed tests are<br />

defined and developed.<br />

Production<br />

The Alpha Phase<br />

The software build is generated and named in this phase. All of the<br />

required features are implemented, integrated and tested at the logical<br />

level. The mission of the alpha phase is software verification;<br />

the process of evaluating the software to determine whether the<br />

product of the previous phase satisfies the conditions imposed at<br />

the start of the project.<br />

The acceptance tests are then run. Every time a defect is found, a<br />

specific test to reproduce it is added in the test procedure. Regression<br />

risk tests are also run. After fixing a group of defects, a new software<br />

build is generated and named for its traceability. Acceptance<br />

test and regression risk tests are run in order to minimize the residual<br />

defects. The process exits the alpha phase when minor defects<br />

are present and only cosmetic changes are required. The software<br />

development process restarts from the previous phase if major defects<br />

are discovered or if changes or new features are needed. The<br />

validation team is responsible for running the acceptance test and<br />

organizing the field test. The test engineering department is responsible<br />

for developing and organizing the final inspection test.<br />

The Beta Phase<br />

The verified software build released by the previous phase becomes<br />

a beta software release version named with a proper identification<br />

code for its traceability. The beta version is ready for field testing,<br />

final inspection test and “friendly” customer feedback.<br />

On planned production releases, an extended field test is made. The<br />

extended field activities cover a complete worldwide tour with<br />

in ter operability tests and conformance tests with major network<br />

operators.<br />

The beta software release version is “frozen.” No new features or required<br />

changes can be accomplished in the actual phase. The mission<br />

of the beta phase is software validation; the evaluation of the<br />

software at the end of the development process to determine if it satisfies<br />

specified requirements. Validation is the “end­to­end” verification.<br />

Defect fixing continues. The goal is to do everything possible to<br />

reach a zero bug build phase in accordance with the results of the<br />

“bunch” of available test procedures. For every defect found. a specific<br />

action is taken and a new test is defined, prepared and added to the<br />

test procedures. An acceptance test and product conformity test are<br />

run at least once with “pass” response, before running the field test.<br />

If relevant deviations are detected from the actual expected results,<br />

the software project plan is updated accordingly and the product<br />

manager is informed. If no relevant deviations are discovered, the<br />

beta software release version is delivered to the Test Engineering<br />

Department (TED). TED is responsible for running the tests used during<br />

the production process to accomplish the final inspection on the<br />

product. It is a common procedure to deliver a beta software release<br />

version to a “friendly” customer. This activity is a transfer phase and<br />

The Zero Defects Build Phase<br />

The software release version enters the zero defect build phase<br />

when no more defects are discovered during all preceding test<br />

procedures. It means that the software functionalities behavior is<br />

correct for the scenarios of the performed acceptance test, product<br />

1<br />

conformity test and field test. The zero defect build phase is used, if<br />

required, to submit the software release version to the certification<br />

bodies or competent authorities for type approval. The software<br />

release version is “frozen.” No new features or required changes<br />

can be accomplished. Defects uncovered during product conformity<br />

test ing are fixed.<br />

The Production Phase<br />

Production software release version is in production; defects uncovered<br />

throughout the production process (final inspection test) are<br />

collected and analyzed in the laboratory. Specific tests are prepared<br />

and run to fix defects. These tests are used in the next projects to<br />

assure that the defects are avoided in the next software release<br />

versions.<br />

Software Quality Assurance<br />

Product evaluation and process monitoring are the software quality<br />

assurance (SQA) activities that assure the software development<br />

and control processes described above are correctly carried out and<br />

that the project’s procedures and standards are followed. Products<br />

are monitored for conformance to standards and processes are<br />

mon itored for conformance to procedures. A fundamental SQA<br />

technique is the audit, which looks at a process and/or a product<br />

in depth, comparing them to established procedure and standards.<br />

Software reviews are conducted at the end of each phase of the life<br />

cycle to identify problems and determine whether the interim product<br />

meets all applicable requirements. The test procedure mentioned<br />

earlier is used to carry out this activity in accordance with<br />

the SQA plan.<br />

Conclusion<br />

A traceable and punctual process definition ensures a high confidence<br />

in the released software. Replicating the best practices is<br />

a real help in delivering software on time and with the expected<br />

quality. The overall process is continuously improved by adding<br />

to the test procedure new test­cases which are very often directly<br />

designed as a result of the customer experience. It is a matter of<br />

fact that the software development process in Telit is rigorous and<br />

well defined. This is an assurance certificate for all our customers.<br />

the test manager represents the user.<br />

16 TELIT2MARKET TELIT2MARKET 17


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

SEM, BAMES &<br />

TElIT TEAM UP:<br />

FROM EMS PRODUCTION TO INTEGRATED M2M SERvICES by Paolo Piazzi<br />

SEM Value Proposition<br />

• Strong Competencies (Electronic <strong>Tech</strong>nology)<br />

In today’s highly competitive business environment,<br />

the capability to offer a complete and integrated value<br />

chain, from component procurement to aftermarket,<br />

through Tier-1 engineering services is becoming the key<br />

differentiator in the electronic services market.<br />

This is the mission of BAMES (Bartolini After Market<br />

Electronics Services) and its affiliate SEM (Services for<br />

Electronic Manufacturing), the Italian-based leader in<br />

the delivery of innovative electronic manufacturing<br />

services. Both companies are strategically located in the<br />

• Complete End-to-End Offering (from Design to After Sales Support)<br />

• Wide Product Set (ICT, Telecom, Industrial, RF & Optical)<br />

• Strong SCM – Global Network<br />

Products and Applications<br />

SEM Design Center has developed several products and applications:<br />

• m2m products and applications<br />

• Intelligent vehicle tracking<br />

• Wireless applications<br />

• WIMAX base stations<br />

• Crypto security applications<br />

• Software for secure transactions (Banking, Other)<br />

• Photovoltaic applications<br />

Telit Based Applications<br />

SEM is the Integrated Manufacturing Partner of Telit m2m modules.<br />

SEM service offering to Telit customers includes:<br />

• Just-in-time production of Telit based products<br />

• Competence center to develop m2m applications<br />

• Test support<br />

<strong>Tech</strong>nology District of Vimercate Italy, close to Milan in<br />

the heart of Europe. The technology site was formerly<br />

owned by IBM, until year 2000, and then by the Canadian<br />

global EMS company Celestica until October 2006.<br />

At that time Bartolini Progetti Spa and Celestica Corpo<br />

ration announced a strategic alliance through divestiture<br />

of Vimercate Italy Operations. As a result of this<br />

announcement, Celestica Italia S.r.l. changed the company<br />

name to Bartolini AMES (BAMES).<br />

Borghi Trasporti (<strong>Tech</strong>nical Courier) also has been recently<br />

incorporated. Therefore, the integrated value of<br />

the three companies, which are physically located in<br />

the same site, is a unique offering in the European electronic<br />

services market.<br />

In 2007 BAMES also entered into a strategic agreement<br />

with Telit Wireless Solutions. SEM manufactures Telit<br />

m2m modules and will become a Telit <strong>Tech</strong>nology<br />

Leadership Center to support Telit customers.<br />

Profile of SEM<br />

Services for Electronic Manufacturing (SEM) is focused<br />

on services for the electronic manufacturing market<br />

and aims to be a reference for customer innovation.<br />

The company, together with BAMES and Borghi Trasporti,<br />

makes a unique combination of integrat ed technological<br />

and logistic services.<br />

The personnel, highly skilled and with many years of<br />

experience within global companies, enables SEM to<br />

provide customers with complete and best in class solutions.<br />

The company is markedly characterized by design<br />

and engineering capabilities, flexibility, responsiveness<br />

and usage of state-of-the-art IT tools and<br />

processes. Furthermore its supply chain exploits the<br />

long lasting relationship with the main global supplier<br />

of electronic technology.<br />

MANUFACTURING: Capability and<br />

Continuous Improvement<br />

SEM capabilities in electronic assembly, packaging and<br />

test processes are based on three decades of experience<br />

as the European Manufacturing Competence Center of<br />

IBM and Celestica. The assembly and test of printed circuit<br />

boards is performed with the most advanced technologies<br />

and manufacturing equipment to deliver the<br />

best quality on a wide range of electronic boards to our<br />

customers.<br />

Process capabilities:<br />

• Leading edge SMT assembly<br />

• System assembly<br />

• Optoelectronic assembly<br />

• Wire bonding and flip chip assembly<br />

• Process control<br />

Robust test processes, design and implementation:<br />

• Structural testing (ICT, X-Ray, AOI)<br />

• Functional testing – tailored on customers’<br />

products<br />

SUPPLY CHAIN MANAGEMENT:<br />

Customer Oriented Solutions<br />

SEM Supply Chain Management is designed to be fully<br />

customer oriented with capacity to satisfy a large spectrum<br />

of needs:<br />

• Worldwide component procurement<br />

• Demand supply in high churn order<br />

• Inventory management<br />

• Customer order desk (order management)<br />

• Inbound and outbound hubs, customs, and distribution<br />

(direct ship to customers)<br />

ENGINEERING SERVICES: Vitality for Global<br />

Business Competitiveness<br />

SEM invests significant efforts and resources in research,<br />

development and innovation. SEM Engineering<br />

Services capitalizes on the knowledge gained from<br />

both customer applications and its own internal development<br />

and manufacturing operations. Three main<br />

service areas can be described:<br />

• Hardware, software, and mechanical design<br />

• Structural and functional test development<br />

• Material analysis and product qualification services<br />

Ghostway-Tracker<br />

developed by SEM<br />

18 TELIT2MARKET TELIT2MARKET 19


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

Design Services<br />

• New product design and qualification<br />

• Product design optimization for cost reduction<br />

• Board layout design<br />

• Signal integrity simulation<br />

• RF simulation<br />

• Firmware and software development<br />

• Mechanical design<br />

Test House<br />

• Design for Testability (DFT) analysis<br />

• Test process design<br />

• Functional test development<br />

• In Circuit Test (ICT) fixture development<br />

Laboratory Services<br />

• Chemical analysis<br />

• Construction analysis<br />

• Scanning electron microscope analysis<br />

• Shock and vibration tests<br />

• Product qualification process<br />

QUALITY: Guarantee of Excellence<br />

As a company that supports customers’ commitment<br />

to quality, SEM is carrying on the quality policy and<br />

activity to manage the assurance of quality in its own<br />

operations.<br />

SEM is certified for its quality-environment-ESD<br />

according to the following standards:<br />

• ISO 9001:2000 (Quality Management Systems)<br />

• ISO 14001:2004 (Environmental Management<br />

Systems)<br />

• ANSI 2020: ESD International Certification<br />

• IPC 7711-7721-JSTD01-A610<br />

• COMPTIA A+ HW & SW<br />

These certifications are not only a proof of the capability<br />

of the entire SEM organization to assure the quality<br />

and reliability of its product and service but also a guarantee<br />

that all the SEM products are designed and manufactured<br />

in compliance with the strictest standards of<br />

work safety and environmental protection.<br />

TELIT m2m module production:<br />

QUALITY PROCESS<br />

The quality process designed for Telit m2m module<br />

production is based on the following three key actions:<br />

RECEIVING INSPECTION – the incoming product is not<br />

released for production until it has been verified as per<br />

“Receiving Inspection Procedure.” The quality specification<br />

for each part is documented. Depending upon<br />

the status of the supplier/product, this verification<br />

may range from 100 % inspection to dock-to-stock. The<br />

level of verification is determined by related procedures<br />

and supplier performance.<br />

PROCESS CONTROL – it is implemented with daily and<br />

weekly monitoring, including Electrostatic Devices following<br />

ANSI S.20.20 requirements, Moisture Sensitive<br />

Components JEDEC standard, and 100 % Final Inspection<br />

by attributes integrated by Out of Box product audits<br />

following the ISO 2859 sampling method.<br />

IN PROCESS CONTINUOUS IMPROVEMENT – it is supported<br />

by 8D method approach to track and solve<br />

problem identifying root causes and implementing<br />

effective corrective actions.<br />

IT INNOVATION<br />

SAP MIGRATION: The company is carrying on the<br />

migration of a new tailored SAP Enterprise IT. The<br />

migration is a challenging process, with assistance<br />

managed by a task force of experts in industrial processes,<br />

that, in cooperation with suppliers, is implementing<br />

the latest version of SAP ECC 6.0 for the factory<br />

production management and the organization of<br />

logistic operations and SAP Exchange Infrastructure<br />

(SAPXI), the SAP NetWeaver tool that will allow BAMES<br />

to exceed the complexity of systems and provide full<br />

integration process.<br />

BAMES<br />

BAMES, Bartolini After Market Electronics Services is a leader<br />

in the after market services such as product configuration, distribution,<br />

installation and maintenance.<br />

REPAIR CENTER: New Competences for<br />

Service Integration<br />

The BAMES repair center has been organized to handle<br />

several types of electronic systems repair with special<br />

attention to flexibility and to customer security data.<br />

Innovative business, SCM processes and technology repair<br />

capabilities are differentiating the offering from<br />

competition in Europe, making this reality unique.<br />

COMPUTER BASED PRODUCTS<br />

BAMES PC Repair Center provides diagnosis and repair<br />

coverage for notebook and desktop hardware problems<br />

including system board repair, LCD screen repair and<br />

other component level repairs, as well as installation of<br />

upgrades and parts replacement. The SCM process includes<br />

advance exchange of parts in Europe.<br />

POS (Point of Sales)<br />

BAMES offers repair of many types of POS systems,<br />

with high volume, dealing with companies that are<br />

leaders in this market sector. We offer the “repair service”<br />

with or without material consignment or the full<br />

service including the on site service (faulty collection,<br />

replace/repair, delivery to the end customer). All<br />

technicians are certified/authorized by OEM system<br />

POS producer.<br />

LABEL PRINTERS<br />

BAMES has been certified as an Independent Service<br />

Provider by the market leader. The service capability<br />

list includes intelligent logistic products, a rapidly<br />

emerging market segment.<br />

DIGITAL CAMERAS<br />

The recent enhancement of site repair capabilities and<br />

competencies allowed the addition of digital photo<br />

cam eras in the product set serviced. DFC benefit of<br />

fast and affordable service, and state-from-the-art electronic<br />

service capability.<br />

LOGISTIC SERVICES INTEGRATION:<br />

Opportunity for Faster Deliveries<br />

The Vimercate site offering is a great competitive opportunity<br />

for companies focused on the “one-stop”<br />

integration of services and logistics. Physically located<br />

in the same site of BAMES and SEM, “Borghi Trasporti”<br />

offers a technical courier, special transportations and<br />

fast distribution service. The integrated offering of the<br />

three companies is unique in Europe.<br />

20 TELIT2MARKET TELIT2MARKET 21


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

Telit’s Design Center in Cagliari, Sardinia<br />

BOOSTING SHORT RANGE<br />

WIRELESS AND CUSTOMER DESIGNS<br />

by Eli Avivi<br />

Sardinia is the second largest island in the Mediterranean after Sicily.<br />

It is located west of the Italian main land, east of Spain and south of<br />

Corsica. With less than two million inhabitants, it is famed for beautiful<br />

beaches, agriculture, culture and wonderful sights. This Italian<br />

island has kept its relative independence over the years. Today, the<br />

island is the center of European and Italian tourism.<br />

Wi-Fi/GSM module –<br />

Bottom view (GSM part)<br />

Telit founded the Sardinia Design Center in the second<br />

half of 2006; however, most of the engineers<br />

were recruited at the end of 2006. The site is located in<br />

Sa Illeta near Cagliari, the capital of Sardinia. It is located<br />

just a 15 minute drive from the Elmas airport. The<br />

site is supported by a special program of the Italian<br />

gov ernment aimed to develop a few regions in Italy.<br />

UART GPIO<br />

ARM7<br />

Hardware Architecture<br />

UART<br />

SPI<br />

GPIO UART<br />

Memory<br />

GSM<br />

GPRS<br />

Module<br />

Scope of Telit’s Design Center:<br />

Customer Applications & Support Projects<br />

One of the two main purposes of the design center is<br />

to support Telit customers in bringing their own Telit<br />

based products to market with a much faster time-to-<br />

market performance.<br />

The design center offers its design capability to key Telit<br />

customers and delivers a variety of services to allow<br />

better integration and fast use of Telit products. The service<br />

options include interface boards, Python based custom<br />

applications and ARM7 based custom firmware<br />

development as well as tailor made complete devices.<br />

Power supply<br />

Main Application<br />

Platform API<br />

Kernel<br />

TCP/IP<br />

Software Architecture<br />

Operating<br />

System<br />

File<br />

System<br />

Test Application<br />

MUX<br />

Hl<br />

drivers<br />

The project for designing an emergency call (E-Call)<br />

device is close being released. This product is based on<br />

Python and decreases the customer’s time-to-market<br />

by implementing a customized application in the<br />

module. This project demonstrates the possibilities of<br />

realizing advanced scripts in Python. OTA and serial<br />

protocols were implemented in the module using<br />

Python. The product is functioning well and successfully<br />

integrated with the system.<br />

Short range wireless technologies and m2m<br />

Telit provides cellular m2m modules for global deployment.<br />

The modules operate on GSM/GPRS, CDMA and<br />

UMTS/HSDPA networks. Sardinia’s Design Center<br />

forms Telit’s competence center for ZigBee, Wi-Fi,<br />

Blue tooth®, GPS, WiMAX & short range RF. Its convergence<br />

with long distance radio frequency, providing<br />

the necessary expertise for the Telit group.<br />

Projects Under Development<br />

ZigBee Library<br />

After a period of research, the team is demonstrating a<br />

simple router which integrates both ZigBee and GSM<br />

and routes data from the local ZigBee network to the<br />

remote server using the GSM/GPRS network. The library<br />

is being developed to supply dual access (ZigBee,<br />

GSM) to the terminal and a router between both networks<br />

for customers.<br />

Bluetooth Accessory Application<br />

The Bluetooth accessory application is a handset profile<br />

application using Python script and National<br />

Bluetooth chipset. This application makes it possible<br />

for the customer to use a GSM module equipped with<br />

a Python application to support a handset Bluetooth®<br />

device by adding the National Bluetooth chipset. A<br />

remote SIM card is beeing supported by a SIM Access<br />

Profile interface implemented in Python using the SAP<br />

enabled module. The next step will be to follow up with<br />

more chipsets.<br />

Wi-Fi/GSM module –<br />

Top view (Wi-Fi &<br />

host controller parts)<br />

Today, the site includes 26 engineers from the most important<br />

development fields: hardware, software, and testing,<br />

and it is in process of further recruitment. Most of<br />

the engineers are young, highly motivated and mostly<br />

graduated from the local university, Cagliari University.<br />

The management of the site includes experienced engineers<br />

and leaders from different companies such as<br />

Motorola, Marconi and Ericsson. The management has<br />

deep experience in hardware, software and testing.<br />

Their background includes real time systems, wireless<br />

products, RT operating systems, Linux, device drivers<br />

and applications, schematics and testing.<br />

ll drivers<br />

Memory UART SPI A2D GPIO<br />

The first project in design is a customer interface board.<br />

The board enables the customer to interface the application<br />

with a Telit module. It reduces the development<br />

effort and positions the customer to realize a fast integration.<br />

Another project of networking chip integration is in<br />

its first steps of design. This design will allow customers<br />

to use the combined capabilities of the GPRS module<br />

and the networking chip to interface with the GPRS<br />

the same way as interfacing to other networks supported<br />

by the chip.<br />

Wi-Fi/GSM Module<br />

The Wi-Fi/GSM first prototype is undergoing debug<br />

steps and the software development is almost complete.<br />

This module supplies dual access to terminals,<br />

which would communicate with their local server<br />

using a Wi-Fi network and remotely using GSM/GPRS.<br />

Telit is a member<br />

of ZigBee Alliance<br />

Frank Heineck, Managing Director of Telic, Germany<br />

Telic relied on the support and experience of Telit’s extended customer<br />

support center in the development of its small positioning expert:<br />

“Telit helped us develop the product with its broad development support.<br />

As a result, we have achieved a clear technological advantage<br />

and have markedly improved our market position. We’ve reduced the<br />

development time for this new Picotrack generation to an absolute<br />

minimum and focused our development resources on customerspecific<br />

features. Thanks to Telit’s expertise and experience, we completed<br />

development in just nine months.”<br />

22 TELIT2MARKET TELIT2MARKET 23


TELITCOMPETENCE<br />

TELITCOMPETENCE<br />

CE CERTIFICATION ON vERTICAl<br />

APPlICATIONS SOlUTIONS<br />

A product that uses a certified GSM/GPRS/UMTS module normally requires a limited amount of<br />

testing. Nevertheless all the certification steps have to be carried out carefully.<br />

necessary requirement before placing a new product on the<br />

A European market is to verify that it meets all the required European<br />

regulatory standards. The compulsoriness of the<br />

CE mark displayed on the packaging allows the free commercialization<br />

of the product in all the countries inside<br />

the European Union & European Free Trade Association<br />

(EFTA). All the products employing modules in GSM/<br />

GPRS, UMTS, DECT technology, as well as Wi-Fi, ZigBee<br />

and short range devices, are regulated by the Radio and<br />

Telecommunications Terminal Equipment (1999/5/EC) directive<br />

and have to follow what is indicated therein. This<br />

method of self-declaration and certification substitutes<br />

the previous well known procedure “Type Approval”.<br />

Different categories of products require different types<br />

of certification processes. Some of them, according to<br />

their characteristics and utilization, can be subjected to<br />

additional European directives. Therefore it is important<br />

to identify all the harmonized standards to which the<br />

product must conform.<br />

Sicom test s.r.l. is a telecommunication test laboratory located<br />

within the Area Science Park of Trieste in Italy. The mission of this<br />

company is to perform measurements and tests on telecommunication<br />

products for certification, network operator acceptance and<br />

end-user quality assessment. Sicom will manage the compliance<br />

service by indicating the optimized path and performing all the<br />

necessary steps that the directive requires to allow a m2m integrator<br />

to apply for the final certification. The engagement of a Notified<br />

Body is usually not necessary for this kind of application,<br />

but in cases of large production numbers, where the available budget<br />

is not an issue, the Notified Body Opinion is usually requested<br />

by the customer.<br />

During the product certification process, Sicom:<br />

− evaluates the product technical documentation<br />

− highlights incorrect documents and indicates the possible<br />

modification<br />

− identifies the frequencies and all the harmonized standards to<br />

the which product must conform<br />

− determines the list of tests to be achieved by the product and to<br />

be enclosed in the technical construction file in accordance<br />

with the directive<br />

by Gennaro Crocamo<br />

− performs technical evaluation of the dossier determining the<br />

list of tests to be executed internally or through qualified partner<br />

laboratories<br />

− completes the product technical documentation inserting the<br />

test reports and evaluation<br />

− guides the customer to produce the declaration of conformity<br />

− sends the technical documentation to a Notified Body for evaluation<br />

optionally and on request<br />

− indicates to the integrator when the certification process is concluded<br />

and the CE mark can be affixed<br />

Once completed, the product’s technical documentation must be<br />

conserved, for a minimum of 10 years after the last product is<br />

placed on the market, by the product’s legal representative who<br />

must have a valid and registered address within Europe.<br />

Sicom instrumentation includes a system for SAR (Specific Absorption<br />

Rate) measurements, unique in Italy, and the capacity to<br />

perform other human exposure evaluations for telecommunication<br />

terminals.<br />

SAR is a measure of the rate of radio frequency energy absorption<br />

by the human body when exposed to an electromagnetic field. All<br />

devices including Radio Frequency (RF) transmitters which are<br />

used in close proximity to the human body must be evaluated<br />

against human exposure standards which set basic restrictions<br />

for the Specific Absorption Rate of RF energy by any part of the<br />

human body. Sicom’s SAR measurement system is capable of<br />

perform ing tests on both the head and the torso and according to<br />

the European and American standards.<br />

The laboratory is conducted according to the ISO/IEC/EN 17025<br />

standard and it is accredited by the Italian Ministry of Communications.<br />

It is also qualified by RINA, the Italian Notified Body for<br />

Railways, for tests on railways telecommunication products and is<br />

a member of Global Certification Forum and member of PTCRB<br />

(PCS Type Certification Review Board.)<br />

In addition to the CE service on this specific product Sicom can offer<br />

and execute the full set of tests on newly developed products<br />

and products with a complete new design, both for the European<br />

market (CE and GCF certifications) and for the American and<br />

Canadian markets (FCC and PTCRB certifications).<br />

Sicom test s.r.l.<br />

TElIT TECHNICAl SAlES TEAM<br />

SUPPORTS RUTRONIK’S EURO-<br />

PEAN WIRElESS ROAD SHOW<br />

From March to October<br />

2007, the distributor<br />

RUTRONIK carried out a series<br />

of wireless workshops<br />

“ThinkWireless!” in 20 European<br />

cities, organized in<br />

co operation with the manufacturers<br />

Telit Communications,<br />

Infineon, Microchip, Tyco Electronics,<br />

Free2Move and Fastrax. Approximately<br />

600 customers across Europe took part in the workshop<br />

series. The series highlighted pioneering innovations<br />

and applications from the world of wireless control, navigation<br />

and timing, identification, data transfer connections<br />

and best power solutions as well as technologies<br />

such as GSM/GPRS, GPS, Bluetooth, WLAN, ZigBee,<br />

ISM. For Rutronik it was very important to demonstrate<br />

its close cooperation with Telit, which means the best<br />

possible commercial and technical support and reliable<br />

commitments to customers.<br />

In general, wireless components cannot simply be sold<br />

on the basis of a product catalog. In addition to product<br />

knowledge, distributors require profound expertise in<br />

terms of the technology and the application. “These<br />

sem inars have also supported our company to show<br />

the market that we are committed to be one of the<br />

leading distributors within high technology solutions,”<br />

emphasized Lars Mistander, Manager Wireless Deve l­<br />

opment Center.<br />

The program in the workshop series was divided into<br />

two sections. In the morning, participants saw presentations<br />

by RUTRONIK’s Wireless Development Center and<br />

expert lectures by the manufacturers. To emphasize the<br />

high technical approach, most presentations were held<br />

by technical application engineers. The afternoon featured<br />

a more practical approach: application presentations,<br />

testing of development kits, practical comparisons<br />

of several products and the afternoon also offered time<br />

for questions and discussions. Another important benefit<br />

was that almost all RUTRONIK sales engineers and<br />

FAEs across Europe received excellent technical training<br />

on the products presented.<br />

“Telit’s presentations got the best rating/feedback from<br />

the participants in terms of interest and performance,”<br />

said Lars Mistander, Manager Wireless Development<br />

Center, RUTRONIK. “Also these seminars gave Telit the<br />

opportunity to point out their competence within the<br />

GSM/GPRS arena and present their new product portfolio.<br />

Furthermore, this was a very important platform<br />

for Telit to underline its clear target to become one of the<br />

leading and highest growing m2m suppliers in Europe.”<br />

RUTRONIK is now evaluating all leads and opportunities<br />

resulting from the workshops. “But we can already say,<br />

the event has generated a lot of new samples orders and<br />

interesting design­in discussions, particularly on Telit<br />

products,” summarized Lars Mistander.<br />

Lars Mistander,<br />

Manager Wireless<br />

Development Center,<br />

www.sicomtesting.com<br />

24 TELIT2MARKET TELIT2MARKET 25<br />

RUTRONIK


TELITPRODUCTS<br />

2<br />

TELIT<br />

DUAL<br />

TELITPRODUCTS<br />

IN THE SPOTlIGHT:<br />

by Marco Contento<br />

by Marco Contento<br />

GE863-PRO 3 –<br />

DESIGNED FOllOWING<br />

OUR INNOvATIvE IDEAS<br />

GT864 TERMINAl –<br />

EASY FEATURES AT<br />

YOUR FINGERTIPS<br />

list leIs diamconsent<br />

lore magna adigna.<br />

The one who wants to achieve excellence in a pro ­<br />

duct can not accept any compromise. In fact, technol<br />

ogy and performance are required at the leading<br />

edge.<br />

With the GE863-PRO³, Telit engineers have created a<br />

product that, from every point of view, supports<br />

Telit’s ambition to develop a powerful m2m module<br />

to fulfill the requirements of the most demanding<br />

customers. As a result of Telit’s recent product innovation,<br />

its engineers have found new ways to achieve<br />

new milestones in the m2m arena.<br />

The GE863­PRO³ is a complete hardware platform<br />

with exceptional performance suitable for applications<br />

with a high demand for power calculation. An<br />

ARM9 processor completely dedicated to the customer’s<br />

application, along with an independent quad<br />

band GSM/GPRS engine, form the heart of the GE863­<br />

PRO³. As a result, the module delivers 220 MIPS to the<br />

customer’s application. 8 MB SDRAM and 4 MB flash<br />

complete the hardware configuration.<br />

Its low profile and the extended programming capabilities<br />

in Python and C++, along with different interfaces<br />

such as SPI, IIC, SD/MMC and USB (Host/Device),<br />

give connectivity to external peripherals such as<br />

cam era, keyboard, display, Wi­Fi, Bluetooth, Smartcard,<br />

SD Card, Ethernet, ZigBee or GPS, for which Telit<br />

can offer reference designs. Telit’s offering for the<br />

GE863­PRO³ also includes a LINUX operating system,<br />

the driv ers for different peripherals and a complete<br />

C/C++ and Python development environment. The<br />

customer also has the possibility of using their own<br />

system environment.<br />

For detailed information about<br />

Telit´s products, please visit www.<strong>telit</strong>.com<br />

Innovative technology is always something more<br />

than originally intended. For some, it is the source of<br />

new inspiration. The kind of inspiration found behind<br />

the GT864.<br />

The new GT864 terminal is<br />

the complete modem terminal<br />

for m2m applications<br />

based on the GE864<br />

GSM/GPRS<br />

quad<br />

band core engine,<br />

including an integrated<br />

SIM card reader.<br />

The GT864 offers all<br />

relevant data services<br />

over the GSM/GPRS networks,<br />

extended temperature,<br />

integrated TCP/IP<br />

stack by means of the EASY<br />

GPRS® feature, directly<br />

controlled by AT commands<br />

and with a broad supply<br />

voltage range (5 – 36 V DC),<br />

which makes the GT864 terminal a complete<br />

stand alone solution for m2m applications.<br />

The Telit GT864-PY, on the basis of the EASY SCRIPT®<br />

feature and with a PYTHON script developed by the<br />

user, allows self-controlled operations, which allow, by<br />

means of the RS-232 interface, communication with a<br />

sensor or actuator. Therefore,<br />

the GT864-PY<br />

terminal offers a complete<br />

hardware platform<br />

for individual<br />

cus tomer solutions.<br />

The Telit GT864-QUAD module has analog audio I/O<br />

at the mini USB connector that supports the connectivity<br />

of a headset or microphone/speaker, while the<br />

Telit GT864-PY module has on the same connector<br />

some General Purpose I/O (GPIO) to use external digital<br />

sig nals to control the behavior of the terminal.<br />

The most important benefits that the GT864 brings to<br />

customers are:<br />

• Broad supply voltage range (5 – 36 V DC)<br />

• Analog to digital converter (GT864-PY version only)<br />

• EASY SCRIPT® feature, to run Python scripts (GT864-<br />

PY version only)<br />

• EASY SCAN® feature, to scan all the GSM channels<br />

and reporting all available parameters<br />

• Jamming Detection and Report<br />

• SIM Access Profile, to access a remote SIM through<br />

the serial port<br />

• CMUX functionality (GSM 07.10), which allows three<br />

parallel sessions between the Telit module and the<br />

customer’s application through the serial interface<br />

For detailed information about Telit’s<br />

products, please visit www.<strong>telit</strong>.com<br />

26 TELIT2MARKET TELIT2MARKET 27


TELITPRODUCTS<br />

TELITPRODUCTS<br />

THE TElIT PRODUCT RANGE<br />

FORM FACTOR AND FAMIlY CONCEPT<br />

GSM | GPRS<br />

GSM | GPRS<br />

GE 864-QUAD<br />

Embedded<br />

GT 863-PY<br />

Terminal<br />

GE 864-PY<br />

Embedded<br />

GSM | GPRS<br />

GSM | GPRS<br />

GT 864-QUAD<br />

Terminal<br />

GE 864-AUTO<br />

Embedded<br />

GT 864-PY<br />

Terminal<br />

GSM | GPRS<br />

GSM | GPRS<br />

Same logical interface<br />

GM 862-QUAD<br />

Modem<br />

GM 862-QUAD-PY<br />

Modem<br />

GSM | GPRS<br />

GM 862-GPS<br />

Modem<br />

GSM | GPRS<br />

GE 863-QUAD<br />

Embedded<br />

GE 863-PY<br />

Embedded<br />

GSM | GPRS<br />

GE 863-GPS<br />

Embedded<br />

GSM | GPRS<br />

GE 863-PRO 3<br />

Embedded<br />

Same logical interface<br />

Same form factor, same connectors<br />

GC 864-QUAD<br />

Compact<br />

GC 864-PY<br />

Compact<br />

UMTS | HSDPA 7.2<br />

UC 864-E<br />

Compact<br />

UMTS | HSDPA 7.2<br />

UC 864-K<br />

Compact<br />

UMTS | HSDPA 7.2<br />

UC 864-G<br />

Compact<br />

CDMA | 1xRTT<br />

CC 864-DUAL<br />

Compact<br />

For detailed information about Telit’s products, please visit www.<strong>telit</strong>.com<br />

28 TELIT2MARKET<br />

TELIT2MARKET 29


TELITPRODUCTS<br />

TElIT CDMA PRODUCTS<br />

Telit APAC is the leading CDMA (Code Division Multiple Access) embedded module and external modem provider not<br />

only for the Korean market but for the APAC region. Telit APAC successfully launched its first CDMA data module in 2000<br />

and the first CDMA 1x Ev-DO module in 2002. The modules have been shipped to Korean and Chinese markets. Additionally,<br />

Telit APAC launch HSDPA (<strong>High</strong> Speed Downlink Packet Access) modules based on its enriched experience in providing<br />

cutting-edge modules and modems for the m2m communication industry.<br />

For detailed information about Telit’s products, please visit www.<strong>telit</strong>.com<br />

BCM­860S<br />

BCM­860S is an IS­95A/B CDMA2000 1x wireless<br />

module with gpsOne® and R­UIM (option)<br />

features. It is an ultra­slim and ultra­light product<br />

weighing only 10g and can be app lied to<br />

size­sensitive PDAs or Smartphones.<br />

BSM­860S<br />

BSM­860S is an IS­95A/B CDMA2000 1x wireless<br />

standalone modem with gpsOne® and<br />

R­UIM optional features. It is suitable for<br />

industry and telematics applications.<br />

BCM­865<br />

BCM­865 is an IS­95A/B CDMA2000 1x wireless<br />

module with ADC and R­UIM optional features.<br />

It is an ultra­slim and ultra­light product<br />

weighing only 10 g and can be used in sizesensitive<br />

terminals. With its compact design<br />

and extended temperature Telit BCM­865 is an<br />

ideal platform for all range of m2m applications.<br />

MDT­800<br />

Telit MDT­800 is a complete modem solution<br />

for wireless m2m applications. Based on the<br />

BCM­865 core engine, it is available as the<br />

IS95A/B CDMA 2000 1x wireless mobile data<br />

terminal with stand alone GPS features. With<br />

its ruggedized design and extended temperature,<br />

the Telit MDT­800 is an ideal platform for<br />

tracking and fleet management or security<br />

systems.<br />

CC864­Dual<br />

The CC864­DUAL is a<br />

CDMA/1xRTT wireless<br />

module designed to<br />

have the same form, fit,<br />

and function as its GSM/<br />

GPRS and UMTS/HSDPA<br />

counterparts in the unified<br />

form factor product family, respec tively,<br />

the GC864 and the UC864. This enables integrators<br />

and developers to design their applications<br />

once and take advantage of the truly<br />

global coverage and service flexibility afforded<br />

by the combination of the two most prevalent<br />

cellular technologies worldwide.<br />

30 TELIT2MARKET


TELITPRODUCTS<br />

TELITPRODUCTS<br />

EXPANDING THE CUSTOMER’S MARKET<br />

EDGE/UMTS/HSDPA<br />

UC864<br />

THROUGH THE TElIT UNIFIED FORM FACTOR AND<br />

FAMIlY CONCEPT<br />

GSM/GPRS<br />

GC864­Quad<br />

During 2007 Telit introduced the Unified<br />

Form Factor (UFF) concept, which represents<br />

the idea of a family of products characterized<br />

by the same mechanical shape,<br />

technologies have different electrical and mechanical<br />

char acteristics. However, the application can, with some<br />

care, easily accommodate multiple wireless modems.<br />

Telit UFF Benefits<br />

• Promotes efficient use of the NRE (non recurring engineering)<br />

costs assigned to the development of the<br />

electrical and logical interface, but making<br />

The mechanical integration was a primary objective<br />

customer’s application.<br />

use of different radio access technology.<br />

for Telit. While changing the electrical interface of the<br />

• Enables customers to develop applications based on<br />

application may be simple at times, changing the<br />

today’s mobile operator GSM/GPRS cellular technol­<br />

This new approach raises the ROI (re­<br />

mechanical is often not trivial and can be difficult or<br />

ogy, which if required, might be upgraded in the fu­<br />

turn on investment) of the system inte­<br />

simply too expensive. Therefore, Telit strived to gua r­<br />

ture to higher data speed capability such as EDGE/<br />

grator, allowing access to geogra phical<br />

antee the same mechanical footprint of the GC864<br />

UMTS/HSDPA protecting the customer’s investment.<br />

markets that require different cellu­<br />

as well as for the hardware platforms of the CC and UC<br />

• Provides one application for different markets. The<br />

lar technologies by simply using the<br />

product families.<br />

possibility to design an application once and take<br />

module with the required technol­<br />

advantage of the global coverage and services afford­<br />

ogy.<br />

UFF modules have the same length (except UC864­G<br />

ed by the combination of the two main cellular<br />

which is slightly longer) and width; nevertheless, they<br />

technologies, the GSM/GPRS/EDGE/UMTS and IS­95/<br />

The GC864­QUAD (GSM/GPRS) is Telit’s first<br />

have a different thickness. The different hardware plat­<br />

CDMA2000.<br />

wireless modem offered with the Unified Form Factor.<br />

forms used for the CC and UC need more room for the<br />

The second is the CC864­DUAL, which is a CDMA 2000 1x<br />

PCB. So, the GSM module is single sided, while the other<br />

release 0 and IS­95 A/B technology m2m module. The<br />

two modules, CC and UC, are double sided.<br />

third, UC864 is EDGE/UMTS/HSDPA enabled and also<br />

backward compatible with GSM and GPRS networks.<br />

These products embrace different cellular technologies,<br />

Telit always acknowledges the requirements of the<br />

developers and has taken great care to minimize any<br />

from GSM to HSDPA, from the IS­95A/B to CDMA 2000<br />

1x, and, therefore, they offer different data transfer capabilities<br />

ranging from 9.6 Kbps for the circuit switched<br />

CDMA 2000<br />

CC864­DUAL<br />

differences in the product interfaces with the Unified<br />

GSM to 7.2 Mbps packet data of HSDPA and from the cir­<br />

Form Factor; nevertheless some minor differences are<br />

cuit switched 14.4 Kbps of the IS­95 A, to 153.6 Kbps full<br />

still present. This is due to the fact that different chipset<br />

duplex packet data of the CDMA2000 1x release 0.<br />

32 TELIT2MARKET<br />

TELIT2MARKET 33


TELITPRODUCTS<br />

UC864-E<br />

UC864-K<br />

UC864-G<br />

3G-UC864<br />

The UC864 is a complete 3G enabled wireless data<br />

module designed to be fully compatible with<br />

WCDMA and GSM/GPRS products of the same family.<br />

The UC864 enables integrators and developers to design<br />

an application once and take advantage of the global<br />

cov erage and service flexibility afforded by the combi ­<br />

na tion of the two most prevalent cellular technologies.<br />

With its ultra­compact design and extended operating<br />

temperature range, the Telit UC864 is the perfect platform<br />

for medium­to­high­volume m2m applications<br />

and mobile data and computing devices. The UC864 incorporates<br />

position location capability for applications<br />

in mobile environments such as telematics, personal information<br />

and asset tracking. The extensive interface<br />

set, which includes IIC and user definable GPIO, provides<br />

for ease of integration of peripherals and actuators. The<br />

UC864 is designed for customers with global network<br />

coverage. It is also fully backward compatible to existing<br />

EDGE and GSM/GPRS networks.<br />

As part of Telit’s commitment to protecting its custo m­<br />

er’s investment in developing and deploying solu tions<br />

based on Telit modules, the UC864 boasts a range of functions<br />

for over­the­air maintenance and management of<br />

software in the module.<br />

Features<br />

• HSDPA 7.2 Mbps<br />

• UMTS/HSDPA (WCDMA/FDD) 850/1900/2100 MHz<br />

• Quad­band GSM/GPRS/EDGE 850/900/1800/1900 MHz<br />

• SMS (Short Message Service) and voice<br />

• Minimal power consumption<br />

• Fully backwards compatible to GSM/GPRS and EGDE<br />

• TCP stack with IP and UDP protocols<br />

• Standard and extended AT command set<br />

• 3­Channel ADC<br />

• Supply voltage range: 3.5 – 4.2 V DC<br />

• Various status indications<br />

• In & out of range status<br />

• Firmware upgradeable USB or via OTA<br />

Specification:<br />

• WCDMA (HSDPA) data transmission speed:<br />

- Downlink up to 7.2 Mbps<br />

- Uplink up to 384 Kbps<br />

• EDGE<br />

- Downlink up to 236.8 Kbps<br />

- Uplink up to 118 Kbps<br />

• GPRS<br />

- Downlink up to 85.6 Kbps<br />

- Uplink up to 42.8 Kbps<br />

• Dimension: 30 x 36.2 x 4.8 mm,<br />

Weight: 10 gr. (UC864-E & UC864-K)<br />

• Dimension: 30 x 45.0 x 4.8 mm,<br />

Weight: 12.8 gr. (UC864-G)<br />

• 80-pin board-to-board connector<br />

• Voice/DATA/SMS service<br />

• I/O port<br />

• A/D plus D/A converters<br />

• Buzzer output<br />

• Serial link through UART<br />

• Support SIM card interface<br />

• USB 2.0 full speed interface<br />

• 50 Ohm GSC antenna connector<br />

• Output power:<br />

Class 4 (2 W, 33 dBm) @ GSM850/900<br />

Class 3 (0.25 W, 24 dBm) @ UMTS FDD I<br />

Class E2 (0.5 W, +27 dBm) @ EDGE 850/900<br />

Class E2 (0.4 W, +26 dBm) @ EDGE 1800/1900<br />

Class 1 (1 W, 30 dBm) @ GSM1800/1900<br />

• Nominal voltage: DC 3.8<br />

• Temperature<br />

- Operation: -30 °C ~80 °C<br />

- Non functional: -40 °C ~90 °C<br />

• Power consumption:<br />

- Off: ≤ 50 µA<br />

- Sleep: ≤ 2.5 mA<br />

For detailed information about UC864,<br />

please go to: www.<strong>telit</strong>.com<br />

Comparison table<br />

UC864­E UC864­K UC864­G<br />

- WCDMA FDD I<br />

(2100 MHz)<br />

- HSDPA<br />

- GSM/GPRS/EDGE<br />

quad-band<br />

- CE and GCF<br />

certification<br />

- Size: 30x36.2x4.8 mm<br />

- Weight: 10 gr.<br />

- Target: Europe and<br />

Korea<br />

- WCDMA FDD<br />

(2100 MHz)<br />

- HSDPA<br />

- No GSM support<br />

- UMTS specifications<br />

adjusted to SKT/KTF<br />

- MIC/SKT, KTF IOT<br />

certification<br />

- Size: 30x36.2x4.8 mm<br />

- Weight: 10 gr.<br />

- Target: Korea<br />

- WCDMA FDD 1,2,5<br />

(850/900/2100 MHz)<br />

- HSDPA<br />

- GSM/GPRS/EDGE<br />

quad-band<br />

- FCC and PTCRB<br />

certification<br />

- Standalone GPS<br />

- Same 80 pin interface<br />

different length<br />

- Size: 30x45x4.8 mm<br />

- Weight: 12.8 gr.<br />

- Target: Americas<br />

34 TELIT2MARKET


TELITPRODUCTS<br />

TELITPRODUCTS<br />

ECHO<br />

by Milena Milosevic<br />

CANCELLATION<br />

Decoder<br />

Codec<br />

AGC<br />

NR<br />

EC<br />

-<br />

+<br />

Far-end<br />

talker<br />

Acoustical<br />

environment<br />

Acoustic<br />

echo<br />

Near-end<br />

talker<br />

As the m2m market continues to grow, new applications<br />

especially ones with hands-free systems are<br />

emerging. The most common examples can be found<br />

in the following environments:<br />

• Vehicles<br />

implemented a voice-operated device Acoustic Echo<br />

Controller in its firmware that eliminates acoustic<br />

echoes and protects the communication from a howling<br />

sound due to acoustic feedback from loudspeaker<br />

to microphone.<br />

)NEAR END<br />

*ECHO<br />

)FAR END<br />

This procedure can be repeated until one gets the best<br />

result to apply in the field application.<br />

The procedure performed by the Acoustic Echo Canceller<br />

Tool consists of:<br />

• Office (during audio or video conferences)<br />

• Estimating the echo from the far end speaker<br />

• Elevator (help call)<br />

Currently, there are only a few excellent handsets that<br />

• Creating a loop on the parameters until a good level<br />

• Outdoor systems (such as parking)<br />

limit the echo but they come with high prices. Telit’s<br />

of echo cancellation is reached<br />

The main problem in each of the listed environments<br />

is disturbance, caused by the echo signal that generates<br />

degradation of voice quality in wireless networks.<br />

Acoustic Echo Canceller (AEC) implementation gives<br />

the customer the possibility to customize any of Telit’s<br />

modules for the environment in which one wants to<br />

use them with no additional costs.<br />

Tools for Automatic Tuning of Acoustic Echo<br />

Canceller<br />

Telit aims to cancel the echo that is created on the near<br />

Acoustic echo occurs from sounds coming from loudspeakers<br />

that reflect off the surface in the surroundings<br />

and bounce back through the microphone to the<br />

Acoustic Echo Canceller Scenario<br />

The Acoustic Echo Canceller (AEC) implementation<br />

end and is subject to the position of the speaker and<br />

characteristics of the components. Telit has developed<br />

a special Acoustic Echo Canceller Tool that gives the<br />

far end user creating a significant quality reduction.<br />

consists of three modules:<br />

user an easy access to audio controls at anytime. The<br />

• A scalable, completely time domain based,<br />

tool offers the possibility to adjust quality settings for<br />

Although acoustic echo is present in every hands-free<br />

Block-NLMS (normalized least mean square)<br />

audio and determine the threshold that separates echo<br />

mobile call, the amount of echo depends on the partic-<br />

algorithm for Echo Cancellation (EC)<br />

cancellation from the good signal.<br />

The tests should be repeated until the parameter com-<br />

ular handset design and the model that the mobile<br />

• An Automatic Gain Control (AGC)<br />

binations give the best result. At the end of the test, a<br />

user operates. To overcome this phenomenon, Telit has<br />

( for the transmission path only)<br />

As a first step one must choose the correct setup for the<br />

log file is created with all the AT Commands used to set<br />

• An additional Noise Reduction (NR)<br />

connection that will be used for the tests. Then one can pro-<br />

parameters and these parameters can be applied to the<br />

loudspeaker<br />

Received signal<br />

( for the transmission path only)<br />

All algorithms mentioned above, EC, AGC and NR are<br />

ceed with the configuration of the following parameters:<br />

• Echo Cancellation (ECHO Parameters)<br />

• Automatic Gain Control (AGC Parameters)<br />

final applications in the field.<br />

The main advantages of the Acoustic Echo Canceller<br />

Tool are:<br />

Echo<br />

Microphone<br />

Echo Cancellation<br />

Processor<br />

Received signal<br />

No echo<br />

able to operate independently, although both EC and<br />

AGC are necessary to yield sufficient echo suppression,<br />

while NR can work independently. Telit has created AT<br />

commands that can manage these algorithms giving<br />

the customer a possibility to set different parameter<br />

combinations until one gets the best result. This is es-<br />

• Noise Reduction (NR Parameters)<br />

• Easy to use<br />

• Automatic and quick results<br />

• Environment independent<br />

• Portable<br />

The Acoustic Echo Canceller Tool offers full access to<br />

pecially useful for noise reduction since its behavior is<br />

audio parameters. Furthermore, Telit’s support on<br />

local<br />

speech<br />

Speech<br />

echo<br />

based on subjective tests.<br />

hardware issues, enabling the choice of the most suitable<br />

one, offers a complete audio solution for different<br />

environments and gives Telit modules additional value<br />

for the audio applications on the market.<br />

For detailed information, please visit www.<strong>telit</strong>.com<br />

36 TELIT2MARKET TELIT2MARKET 37


TELITSTORY<br />

TELITSTORY<br />

IS M2M THE SECOND SIDE OF WEB 3.0?<br />

by Gianluigi Ferri<br />

Up to the present, the goal of m2m has been only to put intelligence in the machines by adding (smart) communication<br />

network modules. In a standard m2m application, a wireless data module is physically integrated with the controlled<br />

machine and programmed to convert the machine protocol. It also means the combination of sensors, middleware, software<br />

and mission critical applications like SCADA, BI, ERP, and CRM, all of which improve efficiency and quality in the<br />

company. But now m2m is changing. Based on my personal experience, this is how the roadmap appeared to start from<br />

the very beginning.<br />

Starting Period<br />

In 1995, while I was looking for a way to update SMS<br />

messages for daily exchange rates in billboard displays<br />

that were installed in 2000 bank offices, I discovered<br />

the first m2m industrial terminal compatible with<br />

the GSM mo bile telephony standards. It was a “big black<br />

box” compared to the size of today’s modules, but it was<br />

the only reliable solution for my project. One year later<br />

three other European manufacturers came into the<br />

market with m2m terminals. So in 1997 I de cided to<br />

leave my job in a big financial IT company, bet on m2m,<br />

and I became the Italian distributor of an emerging<br />

m2m vendor. For three years I analyzed and developed<br />

the new Italian “m2m market”, met many players (systems<br />

integrators, service providers, utilities, IT companies,<br />

carriers) and collected the first feedback from this<br />

emerging community. In 1998 I heard for the first time<br />

the buzz word “machine-to-machine” in news groups<br />

related to mobile VAS opportunities evolving around<br />

non-voice applications when someone tried to discriminate<br />

the various existent SCADA applications.<br />

In the early years, m2m solutions were often vertical<br />

applications tailored to serve the specific needs of one<br />

company or corporate body. They were based on proprietary<br />

data protocols. In other words they were “closed”<br />

solutions.<br />

Day by day the vendors improved the performance of<br />

m2m module technologies. In 2004 they started to include<br />

hi-level IP communication protocols and programming<br />

languages as Python, Java 2 Micro Edition<br />

(J2ME) or incor porate .NET technologies. This was very<br />

useful to simpli fy the design and save money in configuration<br />

where the m2m equipment is the intelligent<br />

master device connected to a collection of “dummy”<br />

switches and sensors. Due to this new feature, m2m<br />

applications could be con sid ered a part of the “Big Internet”<br />

and more easily linked with legacy networks and<br />

applications based on IP pro tocols.<br />

Current Developments<br />

Now something is changing. IT professionals do not consider<br />

m2m solutions as narrow vertical applications isolated<br />

from other corporate departments but as a part of<br />

the corporate core processes. A modern company adapts<br />

its enterprise information systems to respond in real<br />

time and deliver higher quality services at a lower cost.<br />

The ultimate target for every manager is to increase the<br />

per formance and competitiveness of the company and<br />

the possibilities raised by m2m solutions are now widely<br />

recognized in several industries. In many cases an m2m<br />

solution may be the way to maintain previous profitability.<br />

Terms like machine-to-human (m2h) and machineto-enterprise<br />

(m2e) now are starting to segment the<br />

pervasive nature of the m2m world. Corporate IS is embracing<br />

m2m and in this scenario new players and issues<br />

arise: m2m service providers, carriers and MVNOs,<br />

DRM, secur ity and stor age. Service Providers play a key<br />

role in cre ating and developing the m2m business. Their<br />

revenues will increase with the estimated growing demand<br />

for m2m solutions from mid/large corporate<br />

markets. An m2m service provider manages and hosts<br />

software on a basis of renting or leasing to companies<br />

wishing to minimize the cost of IT resources and equipment<br />

but offers application development, system integration,<br />

data provision, or a combination of any of these.<br />

From a mobile network operators’ point of view, the<br />

m2m corporate market is interesting in many ways. The<br />

data traffic can often be shifted in the off-peak hours to<br />

balance network capacity load, and much of the traffic<br />

flow is corporate, predictable, low ARPU but low overhead,<br />

high volume and interesting margins. With m2m<br />

solutions, it is also possible to expand the customer base<br />

to new segments and get all the cellular traffic of new<br />

clients by bundling traditional telco services with customer-specific<br />

solutions.<br />

Newcomers in the m2m corporate market are also MV-<br />

NOs (Mobile Virtual Network Operators). For international<br />

coverage needs, m2m MVNOs offer reliable and<br />

affordable network access, especially for international<br />

companies that can track their equipment from country<br />

to country without having to change cellular operators<br />

and data traffic rates at every border.<br />

Device Relationship Management (DRM) software and<br />

services is the last “frontier” of m2m convergence into<br />

corporate Information Systems. Managing connections<br />

between m2m modules and a central application server<br />

must include advanced services for easy troubleshooting<br />

of the remote devices (remote control and diagnosis,<br />

fail ure detection) and for extending the life time of the<br />

entire m2m unit (remote configuration, firmware updates,<br />

remote maintenance, re-supply).<br />

Embedding intelligence into all assets means not only a<br />

dramatic increase of the sheer volume of information<br />

but also the appropriate level of detail, accuracy, and<br />

qual ity. In other words, there are more bytes to be analized<br />

and increased needs for storage capacity in the<br />

back-office server. A more flexible corporate data management<br />

system will be needed as will safeguards for all<br />

backup solutions. In future years, data flow collected<br />

by m2m applications will became massive and mis -<br />

sion crit ical, so m2m service providers should forecast<br />

ramping-up for this evolution and anticipate hard ware<br />

investments to ensure the QoS without signifi -cant<br />

in creas es in related costs.<br />

The current m2m generation is creating a shift from a<br />

product-centric environment to a service-centric world<br />

and is offering what is being coined as “smart services”<br />

in which there is more value add for customers at possibly<br />

lower costs. These services are just another step in<br />

the evolution of m2m into the future of the “Internet of<br />

Things” and Web 3.0.<br />

Web 3.0<br />

Much like the Internet has created many new opportunities,<br />

m2m is creating new services, revenues and,<br />

possibly, new business models. Like all emerging technologies,<br />

m2m’s goal continues to evolve. Starting in the<br />

’90s with classic telemetry and telematics appli cations,<br />

now it is moving to the “Internet of Things”, forecasted<br />

in 2020, where daily lives will be handled by machines<br />

talking to machines.<br />

In the Internet of Things there will be a world in which<br />

physical objects can process and communicate data,<br />

seamlessly integrated into enterprise information systems.<br />

It is predictable that this functionality will become<br />

an active part of the overall business process. Players<br />

promoting m2m are working on new generations of<br />

smart services able to interact with these “smart objects”<br />

over the Internet and retrieve informa tion associat ed<br />

with them or even the context in which they are operating.<br />

In Web 2.0, the User Generated Contents flood (video and<br />

text written in natural language) is starting to create a<br />

problem in the search for information. Tim Berners-<br />

Lee, father of The Web, is working around new standard<br />

XML languages for semantic Web as RDF (Resource Description<br />

Framework) and Owl (ontology web language)<br />

where the semantic values are linked to the web contents.<br />

The m2m movement was born with P2P philosophy<br />

that now is used by Web 2.0. The next m2m generation<br />

could be part of Web 3.0 carrying the “things”. Is<br />

someone thinking about a new XML language linking<br />

“thing” parameters (i.e status, position, attributes, etc.)<br />

and semantic values?<br />

Gianluigi Ferri, 44 years old, is an experienced entrepreneur, with 20+ years experience<br />

across IT, Telco, Electronic and Media market sectors. Seven years ago he was<br />

co-founder and CEO of Wireless, an Italian media company publishing a technical<br />

magazine and developing several B2B tradeshows for the mobile & wireless industry<br />

(www.gowireless.it). In 2000, he co-founded and successfully led, as editorin-chief,<br />

the “Wireless Magazine” the first Italian monthly magazine with a section<br />

about m2m market and its applications.<br />

38 TELIT2MARKET<br />

TELIT2MARKET 39


TELITSTORY<br />

TELITSTORY<br />

2008<br />

Telit has been selected by M2M MAGAZINE as one of<br />

the top 100 companies in m2m worldwide<br />

A COMPUTING PLATFORM FOR MACHINES<br />

Want to understand the state of m2m technology in the 2000s? Study the history of the PC in the 1970s.<br />

Throughout the first two issues of <strong>telit</strong>2market, one<br />

theme has dominated many of the articles. It isn’t<br />

case studies or partnerships or even modules, although<br />

can be drawn between the PC in the seventies and m2m<br />

in the 2000s. Consider the history: what were the key developments<br />

that took the PC from its first commercial<br />

cost of network communications continues to become<br />

more conducive to machine data transfer, and the widespread<br />

availability of high-speed wireless data networks<br />

Michael Jarosik: Editor, M2M Magazine<br />

Michael Jarosik is editor of M2M Magazine, a bi­<br />

those all certainly play key roles. Rather, the main em-<br />

realization to being named “Machine (Person) of the<br />

is expected to change the game significantly in the near<br />

monthly print publication covering the machine­to­<br />

phasis is on practicality – when a developer or OEM<br />

Year” by Time in 1983?<br />

future.<br />

machine applications market (circ. 50,000). Jarosik is<br />

reads an article, it’s almost always easy to take some-<br />

also smart services editor of START­IT Magazine, a<br />

thing away from it that can be useful in deployment.<br />

First came the microprocessor, which was developed by<br />

For all their common traits, the most important cha-<br />

quarterly print publication for technology decision­<br />

Intel Corp. in 1971 – an achievement that went almost<br />

racteristic shared by m2m and the PC is their role as a<br />

makers in manufacturing (circ. 50,000), and a contri­<br />

Practicality is the same standard we aspire to with M2M<br />

unnoticed in the computer industry. The reason? Even<br />

technology platform. The computer is not an end unto<br />

buting writer for Constructech Magazine, a monthly<br />

magazine, and we know firsthand that it’s not always<br />

though the necessary technology was available, using it<br />

itself; it is a platform for running software applications.<br />

print publication for the construction and facility­<br />

easy. When it comes to machine-to-machine deploy-<br />

to execute a complete and practical platform proved<br />

Similarly, m2m is the technology platform enabling<br />

management industries (circ. 60,000).<br />

ment, some questions just don’t yet have good answers.<br />

more difficult than expected. In the same fashion,<br />

applications in six core areas: remote monitoring, RFID<br />

And as much as we try to speed up the Hype Cycle by<br />

despite having much of the technology infrastructure<br />

(radio frequency identification), sensor networking,<br />

M2M covers machine­to­ma­<br />

avoiding it altogether, it’s often clear that we’re tracking<br />

already in place, large-scale integration continues to<br />

smart services, telematics, and telemetry.<br />

chine technology, which con­<br />

a market still trying to find its way.<br />

elude machine-to-machine communication, which has<br />

nects people, devices, and sys­<br />

been long heralded but seemingly slow to develop due<br />

It was the term “PC” that crystallized the role of the per-<br />

tems through six primary market<br />

That’s why the focused and practical approach of <strong>telit</strong>-<br />

to logistical challenges in setting up complete systems.<br />

sonal computer as an application platform. As legend<br />

segments: remote monitoring,<br />

2market is so significant – it signals that m2m tech nol-<br />

has it, Ed Roberts coined the term in Popular Electronics<br />

RFID, sensor networking, smart<br />

ogy itself is becoming more focused and practical. To-<br />

Another key breakthrough for personal computers was<br />

in 1975; Bill Gates and Paul Allen read it, got inspired,<br />

services, telematics, and tele­<br />

day, articles on subjects like Unified Form Factors and<br />

the development of the serial interface in 1977, which<br />

and went to work. The jury is still out about whether<br />

metry. By explaining how com­<br />

Multiplexed Command Interfaces have a more atten-<br />

for the first time allowed the connection of a video dis-<br />

m2m is the right term this time around, but the need<br />

panies can harness these Six Pil­<br />

tive audience because enough people have tried to net-<br />

play terminal and printer. Today, m2m is in its own sim-<br />

for a consistent, machine-to-machine technology plat-<br />

lars of m2m to reduce costs and<br />

work devices without sufficient technology to truly un-<br />

ilar, nascent stage of developing standards for con-<br />

form is indisputable.<br />

automate processes through as­<br />

derstand its practical value.<br />

necting machines to other machines and application<br />

set networking, M2M magazine<br />

systems through common data protocols and inter-<br />

Of course, what ultimately led to the PC explosion was<br />

helps companies turn machine<br />

This sign of maturity is absolutely crucial to m2m<br />

faces.<br />

its acceptance in the home, and today many think it will<br />

data into actionable information.<br />

reach ing its potential, but it is by no means the final<br />

happen the same way for m2m. Business need drives<br />

frontier. That point won’t come until the discussion<br />

A third parallel between m2m and the PC is the dynam-<br />

technology innovation; technology innovation drives<br />

M2M’s readership consists of the industry’s key deci­<br />

advances even further and m2m is understood for what<br />

ic of falling prices. In 1974, the Intel 8080 microproces-<br />

consumer adoption; consumer adoption drives volume<br />

sionmakers, including executives, vice presidents,<br />

it really is – a computing platform for machines.<br />

sor chip sold for $ 360. In 1975, the cost was $ 150. By<br />

and affordability; and volume and affordability bring<br />

directors, and managers of technology adopters and<br />

1983, the price of the same chip was $ 3.70. Today in<br />

revolution.<br />

providers. The magazine’s circulation is divided<br />

This dilemma is remarkably similar to what the perso-<br />

m2m, the falling cost of communications hardware is<br />

among seven primary industries: construction,<br />

nal computer faced in the 1970s. In fact, many parallels<br />

facilitating lower upfront cost. Even more crucial, the<br />

healthcare, manufacturing, retail, service/maintenance,<br />

telecommunications, and transportation/<br />

distribution.<br />

40 TELIT2MARKET TELIT2MARKET 41


TELITGLOBAL<br />

TELITGLOBAL<br />

WHO IS TELIT?<br />

GLOBAL STRUCTURE AND COVERAGE<br />

Telit has over 2,000 active customers in 56 countries<br />

Our customers are served through a global network of 32 specialized distributors<br />

Our 10 largest end-customers represent less than 30 % of revenues<br />

Our customers cover the entire spectrum of the m2m market<br />

FocalPoint solution – which features the Telit GM862-<br />

GPS module – targets law enforcement applications<br />

such as offender tracking.<br />

“I‘d like to give you guys strong kudos on the excellent<br />

Flexibility is Key<br />

In some case, it’s end users that are pulling solutions.<br />

One example is aftermarket Automatic Vehicle Location<br />

(AVL).<br />

TELIT WIRELESS SOLUTIONS – APAC<br />

Telit Wireless Solutions Co. Ltd.<br />

• Regional headquarters<br />

• Product development,<br />

CDMA & UMTS/HSDPA<br />

• Product management, manufacturing<br />

• Regional technical support<br />

• Regional sales & marketing for APAC<br />

quality of your design materials from the standpoint<br />

of hardware, software and AT command set,” says Pat<br />

McGarry, Omnilink’s director of hardware development.<br />

“The quality of that documentation from an<br />

integrator’s perspective is, quite frankly, the best I have<br />

ever seen in any industry. It has made my life very easy<br />

as a hardware and firmware designer, and you are to be<br />

“The pull in this business is being driven by insurance<br />

companies,” Dewey says. “They are specifying the technical<br />

solution, channel to customer, installation methods<br />

and back office implementation. The insurance<br />

company, beyond finding stolen vehicles, can now see<br />

how the car is being used; how many miles are being<br />

driven, in what manner, at what times. All of which is<br />

strongly commended for that.”<br />

pertinent information in actuarial formulations.”<br />

TELIT WIRELESS SOLUTIONS – AMERICAS<br />

Telit Wireless Solutions, Inc.<br />

Pushing Solutions<br />

Telit entered the Americas m2m market just as the region<br />

was beginning a major evolutionary shift. It start-<br />

One company capitalizing on that trend is Xirgo <strong>Tech</strong>nologies,<br />

whose XT-2000 IntelliPort OBD II/GPRS Modem<br />

with Integrated GPS system – powered by the Telit<br />

GE864-QUAD module – is designed for rapid installa-<br />

Roger Dewey<br />

President and CEO Telit<br />

• Regional headquarters<br />

• Regional product certification<br />

• Regional product management<br />

• Regional technical support<br />

• Sales & marketing for Americas<br />

TELIT WIRELESS SOLUTIONS – EMEA<br />

Telit Communications S.p.A.<br />

ed with vendors pushing solutions to obvious problems<br />

– such as tracking vehicle locations – and ended<br />

with enterprises understanding the business case for<br />

m2m.<br />

“Today, corporations are very comfortable with the<br />

tion. That’s important for fleet owners, too, because it<br />

reduces the time and expense of deploying telematics.<br />

“It simply plugs into the ODB port of the car,” says<br />

Shawn Aleman, Xirgo’s vice president of business development.<br />

“Tracking devices typically have two to three<br />

Wireless Solutions Americas<br />

• Global headquarters<br />

• Product development, product<br />

management<br />

• Manufacturing, technical support<br />

• Regional sales & marketing for EMEA<br />

technical feasibility and isolated business value of such<br />

solutions and accept them as a normal part of the business<br />

– no longer being viewed as cutting edge, risky<br />

projects,” says Roger Dewey, president of Telit Wireless<br />

hours of installation time. That can be really costly. In<br />

my car, I can put it in in literally five seconds. Hertz,<br />

Avis, those guys would love to have something like<br />

that.”<br />

Solutions Americas. “This has allowed for the evolution<br />

Those trends all spell opportunity – for both Telit and<br />

Americas: land of Opportunity<br />

to the next phase which is based more on corporatewide<br />

strategic value, with companies actively seeking<br />

customers such as Xirgo.<br />

“The pull phase bodes well for the uptake and market<br />

solutions to integrate horizontally across businesses<br />

expansion of m2m in the Americas market,” Dewey<br />

by Roger Dewey, President and CEO Telit Americas<br />

and business functions to enhance competitiveness.”<br />

says. “Telit Americas is uniquely positioned to take<br />

What a difference a year makes. It’s been roughly<br />

that long since Telit made its debut in the Americas,<br />

and the company already has racked up certifica-<br />

Companies that use Telit modules say that Telit’s reputation<br />

among carriers and regulators helps streamline<br />

the certification process, thereby reducing time to<br />

That evolution is showing up in m2m product features.<br />

One example is the shift away from just tracking vehicles<br />

to managing them, with an eye on increasing efficiency<br />

and employee productivity.<br />

market leadership in this new phase. The addition of<br />

pre-integrated short range communications technology,<br />

such as Wi-Fi and ZigBee, will accelerate the deployment<br />

of strategic horizontal applications across<br />

tions with many of the region’s major wireless carriers<br />

market for Telit customers. One example is Falcom<br />

“It’s no longer enough to have a telematics solution<br />

the corporation.”<br />

and regulators.<br />

USA, which approached Rogers Wireless with its STEPP<br />

that’s limited to mobile connectivity and GPS track-<br />

Telit’s carrier certifications include AT&T (formerly<br />

III system.<br />

ing,” Dewey says. “It now also needs to have a Bluetooth<br />

Cingular Wireless), Telefónica and T-Mobile USA, as well<br />

“Everything was given to us by Telit as far as the certifi-<br />

interface for communicating with hand-held devices<br />

as m2m-focused mobile virtual network operators<br />

cates, the version of the firmware, the PTCRB itself, the<br />

that the driver is carrying to gather electronic signa-<br />

(MVNOs) such as Jasper Wireless and Kore Telematics.<br />

FCC type approval,” says Mukund Halthore, Falcom<br />

tures. It needs to have a ZigBee radio in order to com-<br />

Anatel, COFETEL, the CRTC and the FCC are among the<br />

USA’s CEO. “We submitted everything to Rogers, and it<br />

municate with the trailer that the truck is pulling and<br />

regulatory bodies in the Americas that have certified<br />

was done three weeks after that.” Another customer<br />

maybe even an RFID reader in that trailer so that each<br />

Telit’s product portfolio.<br />

that values Telit’s support is Omnilink Systems, whose<br />

individual pallet or box can be tracked as to location<br />

and status.”<br />

42 TELIT2MARKET TELIT2MARKET 43


TELITGLOBAL<br />

<br />

<br />

TELITWORLD<br />

SG Kang<br />

President and CEO Telit<br />

Wireless Solutions APAC<br />

Telit APAC – Gateway to Asia Pacific –<br />

by SG Kang, President and CEO Telit Wireless<br />

Solutions APAC<br />

Telit APAC was created in June, 2006 by the acquisition<br />

of Bellwave Company’s m2m division which<br />

has been the leader of m2m business in Korea since<br />

2000 when it first announced a CDMA 1X data modem.<br />

Bellwave m2m supported a variety of m2m applications<br />

such as PDAs for industrial use, wireless POS terminals,<br />

automotive systems, aftermarket telematics<br />

solutions, security devices and AMR/AMM modems.<br />

Telit APAC now has a full line of CDMA data modem<br />

products from CDMA 1X to EVDO as stand alone terminals,<br />

external modems for outdoor applications<br />

and embedded modems to meet a large variety of<br />

customer applications.<br />

The year 2007 has been very meaningful to the m2m<br />

market in Korea as a variety of applications have appeared<br />

in the social and public sector. The Telit CDMA<br />

module has been integrated into an industrial PDA for<br />

postmen of the Korea Post and into a cash card for the<br />

persons who receive government aid provided by the<br />

Ministry of Health and Welfare.<br />

In addition, Telit’s automotive module has been offered<br />

to major Korean car makers including Hyundai, Kia,<br />

and Ssangyong and Seoul brand taxies for a call service<br />

called “Navy Call.” After developing the UC864, HSDPA<br />

module, Telit provided the monitoring device for the<br />

3G repeater of KTF, one of the major communications<br />

operators.<br />

Within Korea, Telit has secured business channels in<br />

AMR and telematics sectors. This has resulted in brisk<br />

business cooperation and achievements. Telit offered<br />

new functionality for a GC/CC/UC line up for major<br />

existing PDA manufacturers. The manufacturers who<br />

adopted the Telit GSM module are developing new products<br />

with the module.<br />

Gateway to Asia Pacific m2m Industry<br />

The mission of Telit APAC is to continue the development<br />

of CDMA and WCDMA products for the global<br />

market. In addition to this, Telit APAC is strongly pursuing<br />

to establish its marketing, sales and technical<br />

support function for the Asia Pacific markets including<br />

China, Japan and Southeast Asia.<br />

Telit APAC is based in Seoul, Korea and is expanding its<br />

sales, marketing and technical functions in the region.<br />

As a result, Telit APAC established offices in ShenZhen<br />

and Shanghai, China and Taiwan in 2007. In addition to<br />

its launch in China, Telit APAC has been actively moving<br />

forward to expand the coverage of Asia Pacific sales networks<br />

including major distributors such as Arrow and<br />

Honstar. Telit APAC has completed its first phase establishment<br />

of distribution channels with Arrow for all of<br />

Asia, Honestar for China, and Soanar for South east Asia,<br />

and secured a bridgehead for the China AMR market by<br />

developing two design-in accounts with two of the top<br />

five AMR players. Telit APAC has also explored a number<br />

of opportunities for HSDPA products and made the<br />

first shipment for one design-win project while the<br />

number of design-in accounts is increasing. Telit APAC<br />

also managed to develop three design-in accounts from<br />

India with its embedded GPS solutions for vehicle tracking<br />

and several of them are close to plac ing the initial<br />

order for their pre-production.<br />

Telit completed the development of the UC864 family<br />

for all EU and Korean markets to build a unified platform<br />

across GSM/GPRS, CDMA and WCDMA. Customers<br />

can easily migrate from one radio interface to another<br />

thus adapting to different markets and networks.<br />

A customer solution running on a GSM/GPRS network<br />

can easily be upgraded to run on a CDMA and WCDMA<br />

network with minimal effort required to modify its<br />

existing products and vice-versa. Customers can expand<br />

their business easily and quickly to new markets.<br />

<strong>High</strong>lights<br />

Telit APAC participated in PT/EXPO COMM in Beijing,<br />

China on October 23rd – 27th, 2007. The exhibition<br />

was a great success drawing market attention to both<br />

the Telit Group and the m2m industry in China. Many<br />

potential customers visited Telit’s booth and were<br />

inter ested in Telit APAC’s products and Telit Wireless<br />

Solutions Co Ltd.<br />

GET A RING<br />

FROM OYSTERS<br />

<br />

<br />

<br />

<br />

by Dr. Jean-Charles Massabuau, PhD, Research Director CNRS, Physiological Ecology & Ecotoxicology,<br />

Aquatic systems, University Bordeaux 1 & CNRS<br />

Now more than ever, protection of the environment is a<br />

top priority. This is particularly true for aquatic environments<br />

and especially so for coastal waters. A current<br />

estimate is that 40 % of the world’s population lives<br />

within 60 km of a coastline, and it is thought that this<br />

will increase to more than 80 % by 2050. Today, 80 % of<br />

water pollution comes from activities on the land and it<br />

is clear how sus ceptible our coastal waters are to this<br />

pollution. Surveillance and protection of our shores is<br />

fundamental. We must, in real time, be able to inform<br />

people of water conditions. The ability of oysters or<br />

other mollusk bivalves to ‘taste’ their environment is<br />

WWW<br />

ARCACHON – FRANCE<br />

one of the possible ways to mon itor the quality of our<br />

coastal waters. Monitoring their natural opening/closing<br />

activity is yet another way to put a ‘thermometer’ in<br />

our waters and read, throughout the year, the health of<br />

both the bivalves and their environment.<br />

The first available information on bivalve behavior dates<br />

from around 1900. At that time, animal activity could be<br />

measured for a few hours using pieces of string or wood<br />

attached both to an animal placed on a table and a rotating<br />

cylinder covered with smoked glazed paper.<br />

NEW CALEDONIA<br />

44 TELIT2MARKET www.domino.u-bordeaux.fr/molluscan_eye<br />

TELIT2MARKET 45


TELITWORLD<br />

<br />

<br />

TELITWORLD<br />

<br />

<br />

<br />

<br />

With the extraordinary technological advances in Internet<br />

and mobile telephone networks in recent years,<br />

we can now sit at our desks and continuously survey<br />

and record the behavior of animals on the other end<br />

of the Earth. A multidisciplinary team of biologists,<br />

electronics specialists and mathematicians from the<br />

Marine Station of Arcachon (France) developed this<br />

system. It was ini tially for use in basic research aimed<br />

at better understand ing aquatic animals and their<br />

environment, but it is now also applied as an aid in<br />

the on­line monitoring of water quality.<br />

The system is, at the same time, both terribly simple<br />

and terribly complicated. We glue light electrodes to<br />

the two shells of freely behaving bivalves so that we<br />

can measure the amount of shell opening and closing.<br />

The electrodes weigh less than one gram each and<br />

have been designed to minimize animal disturbance.<br />

The 1st electronic card manages the electrodes and is<br />

in a waterproof case next to the animals in the sea.<br />

The 2nd electronic card (developed by the Société<br />

Eukréa, France) is also in the field but outside the water<br />

(on a pier, a buoy or in a light house) and uses Linux<br />

for driving the 1st card, the measurements that arrive<br />

every 0.1 s and initial analysis. Total electronic<br />

consumption is two watts and is supplied by<br />

solar panels. In order to have a representative<br />

number of animals, we work<br />

with groups of 16, and therefore<br />

we handle 1,720,000<br />

data points per<br />

day … every day.<br />

This is a tremen<br />

dous<br />

amount of<br />

information<br />

which can easily<br />

overburden any<br />

human mind and<br />

thus must be immediately<br />

pro cessed, especially<br />

if the goal is to maintain<br />

an on­line surveillance!<br />

The first problem, therefore, was to transfer and<br />

handle the data fast enough. Here, we have taken<br />

advantage of the worldwide explosion of cellular<br />

telephone networks. Today anywhere there is a cellular<br />

network, we can connect it to oysters or other<br />

bivalves, and they can “give us a ring” every day using<br />

a Telit module embedded on the 2nd electronic card.<br />

We are now transferring files as large as 1.5 MB.<br />

In France, the Orange Company told us that in early<br />

2007 we completed the largest file transfer using their<br />

GSM network.<br />

From the laboratory we can also directly manage the<br />

local electronics: we can update the programs we have<br />

developed or change the time of data transfer. When<br />

the raw data arrives in the laboratory, they are modeled<br />

and analyzed in about 30 minutes. The idea is to<br />

produce a single mathematical equation for each animal<br />

for each day, then to exploit these equations so<br />

that the maximum possible amount of ‘digested’ data<br />

can be obtained and statistically analyzed for daily,<br />

weekly, monthly and/or yearly patterns. The data can<br />

then be shown graphically for easy reading. Analyses<br />

are performed on a DELL precision 690 workstation<br />

running with two dual­core Xeon processors and using<br />

both Bash Linux and mathematical codes written in R<br />

(http://CRAN.R­project.org/doc/FAQ/R­FAQ.html).<br />

To model the variety of bivalve behaviors we have<br />

deve l oped a non­parametric and robust regression<br />

analysis based on kernel estimators. To use these models<br />

it has also been necessary to develop algorithms<br />

that minimize the time required for calculations of<br />

the whole data set (24 MB/day). Thus, less than one<br />

hour after data arrives in the lab, a 1st output is available,<br />

in an analyzed form, on the web. We have created<br />

a site which is avail able both in English and<br />

in French, ‘The Molluscan Eye’ (l’Œil du Mollusque:<br />

http://www.domino.u­bordeaux.fr/molluscan_eye),<br />

where the public can find recordings of the detailed behavior<br />

of oysters and other bivalves … from just yesterday.<br />

We also have private access for professionals.<br />

Our first monitoring site is right outside our door, in<br />

front of the Marine Biological Station of Arcachon in<br />

France. It has been running since March 2006. Here<br />

we use oysters to try and detect any arrival of toxic<br />

algae. This can be extremely helpful to the local<br />

oyster farmers. Our second monitoring site is on the<br />

other side of the world. We are monitoring 16 giant<br />

clams on an isolated reef in a lagoon south of the<br />

island of New Caledonia. The overall idea is to participate<br />

in the creation of an Environmental Observatory<br />

whose goal is to contribute to the maintenance<br />

of as clean an environment as possible. Coming soon<br />

will be a Marine Station in Svalbard, just 1500 km<br />

from the North Pole, where we would like to monitor<br />

changes associated with global warming: a very large<br />

problem. Then, using a basic idea that sprang from<br />

pieces of string, we are going around the world thanks<br />

to the m2m market which can today help to maintain<br />

our planet integrity.<br />

Team members:<br />

Pierre Ciret<br />

Gilles Durrien<br />

Mohamedou Sow<br />

Damien Tran<br />

IRD – E. Folcher<br />

46 TELIT2MARKET<br />

TELIT2MARKET 47


TELITWORLD<br />

ASl // UK<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

XEMEX // BElGIUM<br />

TELITWORLD<br />

AUTOMATIC METER READING<br />

ASl Holdings ltd.<br />

We appreciate Telit’s total flexibility and support for what is<br />

the complete GSM solution in terms of technical and cost compliance,<br />

an all around success story.<br />

Bill Berry, Managing Director<br />

AUTOMATIC METER READING<br />

Xemex N.v.<br />

With the Telit GE863-QUAD we found the best price/performance GSM module available on the<br />

market. Its design with Ball Grid Arrays allows for automated surface mounted technology<br />

to be applied, resulting in cost effective and high quality production.<br />

Marc Coppens, CEO<br />

ASLH is a leading data communications company<br />

specializing in the use of m2m technologies. The<br />

team at ASLH has over 24 years’ experience in design-<br />

Ñ Features<br />

Basic functionality captures data from electricity, gas,<br />

heat and water meters.<br />

distributors or application service prov iders for further use<br />

in billing and marketing. The Xemex solution is delivered<br />

as a plug-in or add-on module for remote registration of<br />

any kind of consumption. The sol ution is built around the<br />

ing and selling innovative communications solutions<br />

• Allows for other RF equipped devices to be attached:<br />

following strategic ideas:<br />

in markets such as utilities, logistics and marine.<br />

fire, smoke, burglary and medical care etc.<br />

1. A modular metering concept connected to the metering<br />

In 2006 as part of new legislation, ASLH underwent a<br />

Ñ Features<br />

• Stores 15’ captured data for 10 days<br />

• Transfers data daily (customizable)<br />

devices from leading meter suppliers.<br />

2. Radio Frequency and M-bus connectivity to exchange<br />

re-design of all its products in order to become fully<br />

• Remote configurability<br />

• Transfers collected data to external databases using<br />

local data between electricity meters and other meters, e.g.<br />

RoHS compliant. ASLH selected two modules from the<br />

• Remote upgrades with resilience<br />

GPRS through the Telit module<br />

water, gas, heat, smoke, burglary and medical care.<br />

Telit product range and undertook technical eval uation<br />

• Remote diagnostics<br />

• Returns feedback from external data to the module<br />

3. GSM/GPRS and Ethernet to exchange data stored in the<br />

of the products with support<br />

• Ability to switch remotely between<br />

and instructs actions to attached devices<br />

module with central servers.<br />

FACTS<br />

from the technical team at<br />

Telit. The result was an over-<br />

CSD/GPRS and SMS<br />

• Intelligent watchdog utilization<br />

• Sends feedback to a customer display indicating<br />

consumption profile and credit remaining<br />

4. A customer info-panel display providing relevant consumption<br />

and credit information to the end-user, allowing<br />

www.aslh.co.uk<br />

whelming success in terms of<br />

performance and compliance<br />

based on advanced technology.<br />

The Delta Plus MOBILE II GSM<br />

• Open interface – RS232<br />

• Low use of power for the type of technology<br />

• Ideal use in the utility, logistics,<br />

vending & security markets<br />

• Provides an ideal solution for prepaid applications<br />

Xemex N.V. was founded in 1996 and is a privately<br />

owned corporation. Due to the upcoming liberalization<br />

of the energy market, Xemex has developed an Auto-<br />

the supplier to also send information<br />

back to the customer.<br />

This information is shown on a<br />

text line on the info-panel.<br />

The Xemex solution is fully bidirectional<br />

making it ideal for<br />

FACTS<br />

Client<br />

ASL Holdings Ltd<br />

wireless modem is ASLH’s<br />

flagship product and to date<br />

over 25,000 have been sold<br />

The GC864-PY-C2 module was designed into the Delta<br />

Plus MOBILE II GSM wireless modem. Since then, other<br />

ASLH wireless products have adopted this module. Most<br />

mated Meter Reading (AMR) concept named WatchTalk.<br />

Xemex’s AMR system generates low-cost consumption<br />

profile data that forms the foundation for any utility<br />

prepaid applications. For ex ample<br />

it allows for throughput to be<br />

alt ered in the connected meters<br />

www.xemex.be<br />

System<br />

Delta Plus MOBILE II GSM Wireless Modem<br />

primarily in the utility sector.<br />

The success of this product<br />

can be attributed to the func-<br />

recently, ASLH introduced the GE864-PY BGA module<br />

into two of its custom-made GSM wireless modem designs<br />

which has been very cost effective for the busi-<br />

bus iness management system. It enables electric, gas and<br />

water distribution utilities to deploy AMR capability and<br />

improve asset management in one step. Xemex has de-<br />

in order to lower del ivered power<br />

or gas quantity and event ually<br />

cut it off remotely when credit is<br />

Client<br />

Xemex N.V.<br />

– ASLH306TE<br />

Which Telit module do you use and<br />

why?<br />

ASL Holdings (ASLH) currently uses two<br />

modules which are the GC864-PY-C2 and<br />

the GE864-PY. ASLH exercises both modules<br />

to the fullest functionality.<br />

tionality through the partnership<br />

of ASLH’s own code and<br />

the unique features of Telit’s<br />

module. Additionally, out of<br />

all the RoHS compliant modules<br />

tested, Telit had one<br />

major advantage, low power<br />

us age which is critical to<br />

ness.<br />

The introduction of the two Telit GSM modules into<br />

ASLH’s product range has given ASLH a competitive<br />

edge in technology, performance and cost.<br />

veloped a telemetry communication module named<br />

CreditTalk that is connected to electricity, gas, water, temperature,<br />

and other util ity meters. The module<br />

captures the readings every 15 minutes,<br />

stores them and performs daily<br />

or customizable data transfer over<br />

GSM/GPRS, using the Telit GE863-<br />

QUAD module. The data is sent to the back end<br />

consumed. An import ant advantage<br />

of the Xemex solution is its<br />

capability to perform software<br />

upgrades remot ely, which avoids<br />

costly human local intervention.<br />

Cust omers include companies<br />

such as Eneco, EDF, Delta, PWN,<br />

Es sent. The Xemex module is<br />

System<br />

CT1020 AMR<br />

(Automated Metering Module) Module<br />

Which Telit module do you use and<br />

why?<br />

GE863-QUAD is used for GPRS<br />

ASLH’s business.<br />

application servers belonging to Xemex, utility<br />

compliant with the upcoming<br />

bi-directional data transfer.<br />

Dutch NTA legislation.<br />

48 TELIT2MARKET TELIT2MARKET 49


TELITWORLD<br />

Funkwerk Dabendorf // GERMANY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Siemens vDO // GERMANY<br />

TELITWORLD<br />

AUTOMOTIvE<br />

Funkwerk Dabendorf<br />

AUTOMOTIvE<br />

Siemens vDO Automotive<br />

Telit’s GE863-GPS gave the possibility of cost effective redesign for the FB 4000 with<br />

migration from separate GSM and GPS modules – partly with expensive connectors –<br />

to one functional identic BGA component, saving space and costs as well.<br />

We appreciated Telit’s flexibility and willingness in supporting<br />

us on the hardware and software side.<br />

Horst Winterkorn, Project Leader<br />

Lutz Pfister, CEO<br />

The FB 4000 is designed as an in­car telematics unit<br />

for the fleet management business. Originally, the<br />

FB 4000 was a derivative of the FB 5000 which offered a<br />

Telematic Application Gateway (TAG)<br />

TAG is a Siemens VDO product and makes using<br />

telematic solutions easier because of the following<br />

TAG­based services offer the OEM:<br />

• Improvement of car lifecycle management<br />

• Savings in storage costs and optimization of the spare parts cycle<br />

combination of a telematics unit and Bluetooth® hands­<br />

characteristics:<br />

• Product evaluation and protection against product piracy<br />

free car kit but without the hands­free components.<br />

• Guaranteed multi­functionality and cost effec­<br />

• Increased customer loyalty<br />

tiveness<br />

• Better image by avoiding breakdowns and direct support<br />

Both devices are clients in a GSM based network with<br />

• Automatic clearing of the telecommunication<br />

with new media and products<br />

data communication using GPRS technology and GATS<br />

network<br />

• Direct contact with customers<br />

protocol. The most suggested use of the system is the<br />

web­based entry point solution “easyfleet” from Funkwerk<br />

Euro­Telematik AG for<br />

• SOA communication interface for downstream<br />

telem atic services<br />

• Activation, monitoring, configuration and update of<br />

Product development and manufacture:<br />

• Early fault detection and<br />

FACTS<br />

small and medium­sized vehicle<br />

fleets. EuroTelematik<br />

the telematic unit<br />

• Transparent data channel into the vehicle e.g. for<br />

elim ination provide cost<br />

and time savings<br />

FACTS<br />

also provides individual pro­<br />

software updates<br />

for succeeding generations<br />

jects based on a local server<br />

architecture.<br />

Ñ Features<br />

• Event­controlled distribution of vehicle data<br />

• Improved quality, more targeted<br />

supplier development<br />

www.fwd-online.de<br />

Client<br />

Funkwerk Dabendorf GmbH<br />

Telit’s GE863-GPS offers the<br />

possibility of cost effective redesign<br />

for the FB 4000 with<br />

migration from separate GSM<br />

and GPS modules – partly with<br />

• Permanent installation in the vehicle powered by<br />

either 12 V or 24 V supply system on board<br />

• Ignition controlled with follow up time<br />

• ARM9 controller with Windows CE 5.0 ® Operating<br />

System and Flash File System Reliance<br />

• Data transmission using the most modern<br />

Ñ Features<br />

1. Suitable for large series and automotive<br />

applications in particular with regard to:<br />

• Subscriber identity module<br />

• Energy backup for emergency power supply<br />

• Improvement of service<br />

qual ity in OEM garages<br />

TAG­based services allow<br />

drivers:<br />

• Faster and more specific help<br />

www.SiemensvDO.com<br />

Client<br />

Siemens VDO Automotive<br />

System<br />

Fleetbox 4000 (FB 4000)<br />

expensive connectors – to one<br />

functional identical BGA component.<br />

This saves space and<br />

GPRS technology<br />

• Vehicle positioning and area monitoring<br />

• Monitoring of six built in switching inputs<br />

• Sturdiness of hardware and firmware<br />

2. Optimized in terms of:<br />

• Size<br />

following an accident thanks<br />

to an automatic call for help<br />

and transmission of the<br />

System<br />

Telematic Application Gateway (TAG)<br />

Which Telit module do you use and<br />

why?<br />

Funkwerk uses the GE863-GPS for GPRS data<br />

communication and GPS positioning powered<br />

by SiRFstarIII. The solution offers a<br />

costs as well. The FB 4000 will<br />

become an independent product<br />

and will leave the derivative<br />

status.<br />

for car signals<br />

• Querying of the digital tachograph and of the truck<br />

CAN bus using optional adapters<br />

• Serial interfaces RS-232, USB host and device<br />

• SD Card interface<br />

• External (combinational) antennas for GSM and GPS<br />

• Weight<br />

• Current consumption<br />

3. Global use in GSM, UMTS and CDMA networks<br />

thanks to modular solution<br />

4. “Plug-and-play” when TAG is used<br />

5. Integration of prototype SIM chip delivered<br />

veh icle’s position<br />

• Vehicle location services<br />

(e.g. following theft)<br />

• Shortening and avoidance of<br />

garage visits<br />

• Reduction of repair costs<br />

Advanced Car Lifecycle Management –<br />

Driver Safety and Communication Services<br />

Which Telit module do you use and<br />

why?<br />

The CC/GC/UC864 family was chosen to meet<br />

unique combination in one component<br />

(FAKRA connectors)<br />

by Vodafone<br />

• Access to the Internet and<br />

the request of car makers to have a world wide<br />

without requiring any additional connectors.<br />

• Runs customers’ fleet software with own<br />

cell phone TV in the vehicle<br />

solution. Voice, SIM access and data capabil-<br />

data protocol<br />

• Convenient phoning via ve hic­<br />

ities are features in high demand.<br />

le aerial and hands­free set<br />

50 TELIT2MARKET TELIT2MARKET 51


TELITWORLD<br />

AutoGuard // POlAND<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Beacon // USA<br />

TELITWORLD<br />

FlEET<br />

AutoGuard S.A.<br />

We use GE864-QUAD because it has good technical support and good cost to performance ratio.<br />

Robert Rozesłaniec, CEO<br />

FlEET<br />

Beacon Wireless Solutions<br />

The new FleetMaster system was really a complete re-work, and it was very beneficial<br />

for us to be able to speak to the Telit engineers. They helped us plan and<br />

in some testing phases. That was a big help for us.<br />

David Lash, President<br />

AutoGuard & Insurance Sp. z o.o. is a leading company<br />

in the Polish market producing telematics systems.<br />

AutoGuard has been located in Poland since<br />

Ñ Features<br />

• Provides a sense of security – the AutoGuard<br />

Ñ Features<br />

• Full featured fleet management system<br />

Beacon sees the Telit GE863-GPS module as one way to<br />

stand out from the pack. For example, the module includes<br />

the SiRFstarIII single-chip GPS receiver, whose<br />

2000. The company’s experience is based on<br />

system automatically receives and transfers<br />

• Fully integrated with Garmin in­car navigation<br />

high sensitivity is ideal for FleetMaster’s under-dash<br />

long-term cooperation with scientific and re-<br />

information to a monitoring center upon viola­<br />

• Real time tracking, positioning, alarm informa­<br />

installations. “Although it has line of sight to the sky,<br />

search institutes as well as on continuous<br />

tion of any alarm line hidden in a car or cargo.<br />

tion, and sensor data<br />

it’s not always the cleanest<br />

analysis of new technologies that allow cre-<br />

The alarm procedure is launched immediately<br />

• Send a single address or entire daily route directly<br />

line of sight,” Lash says. “So<br />

ating new telematics solutions. AutoGuard<br />

which significantly reduces or prevents the theft<br />

to vehicle and display on the GPS<br />

the more sensitivity we can<br />

S2 is a device used for active protection<br />

of a car or its cargo. The procedure is tested daily.<br />

• Full two­way text messaging between driver and<br />

have, the better the quality of<br />

and transport means management.<br />

• Supplies year­round and 24 hour protection of a<br />

dispatch<br />

the signal.” Integrated GPS<br />

Using advanced electronics, it<br />

vehicle that monitors alarm signals from an<br />

• <strong>High</strong> quality interactive mapping<br />

also gave Beacon a lower bill of<br />

FACTS<br />

has elements allowing the use<br />

of technical solutions such as<br />

signals from 24 GPS satellites,<br />

appliance installed in the car creating a guarantee<br />

of improved safety for the driver and passengers<br />

and reducing theft risk.<br />

• Simple, user friendly, web based interface<br />

• Pinpoint a specific vehicle or view the whole fleet<br />

• ‘Bread crumb’ trail and complete message history<br />

materials. “That saves us cost<br />

and board space, and it allows<br />

us to reduce the amount of<br />

www.beaconwireless.net<br />

GSM mobile telephones with<br />

data transmission and 24 hour<br />

monitoring by highly skilled<br />

• Enables direct cooperation with police<br />

manufacturers that we’re buying<br />

from,” Lash says.<br />

Beacon also chose Telit be-<br />

Client<br />

Beacon Wireless Solutions<br />

www.autoguard.pl/en/<br />

Client<br />

AutoGuard S.A.<br />

System<br />

AutoGuard S2, AutoGuard S4, AutoGuard<br />

operators monitoring the vehic<br />

les equipped with the devices.<br />

The AutoGuard S2 device<br />

is resistant to interferences<br />

and high/low temperatures. It<br />

works in temperatures ranging<br />

from -40 °C to +80 °C. Additionally<br />

this black box is equip-<br />

inexpensive appliances while preserving the largest<br />

functionality. Thanks to its small dimensions – it is a<br />

little bigger than a matchbox – the AutoGuard S4<br />

module can be hidden in dozens of places in a car. It is<br />

connected to a few lines of a system linked to vehicle<br />

alerts such as immobilizers or panic buttons. Information<br />

on a violation or interruption of one of the alert<br />

lines is sent to an operational center within a few se-<br />

Beacon Wireless Solutions’ FleetMaster system is a<br />

prime example of where telematics is headed,<br />

from simple monitoring to true management: Instead<br />

of providing only basic information such as the location<br />

of a vehicle or cargo, FleetMaster also gives fleet<br />

owners access to key metrics, such as speed, direction,<br />

engine status, battery level and temperature, as well as<br />

cause it knew some of the<br />

company’s leaders and liked<br />

their focus on in-house quality.<br />

“We knew some of the players<br />

before we got involved<br />

with Telit, and we had good relationships<br />

with them,” Lash<br />

says. “Telit seems to have con-<br />

System<br />

FleetMaster<br />

Which Telit module do you use and<br />

why?<br />

Beacon’s FleetMaster system uses the GE863-<br />

GPS, which Beacon chose partly for the sen-<br />

S3L and AutoGuard S3A<br />

ped with an emergency energy<br />

conds. Each alarm signal includes very detailed infor-<br />

the ability to use geofencing, intrusion detection and<br />

trol of all of it, from manufac-<br />

sitivity of its embedded SiRFstarIII single-<br />

Which Telit module do you use and<br />

why?<br />

Autoguard uses the GE 864-QUAD because<br />

supply, which maintains the<br />

system‘s efficiency if electrical<br />

installation voltage drops below<br />

10.5 V or when a battery is<br />

mation, e.g.: alarm type, car’s localization with accuracy<br />

to 5–15 miles and the vehicle’s direction and speed. AutoGuard<br />

S3 is the company’s newest appliance and has<br />

been designed in two versions: AutoGuard S3 AE and<br />

panic buttons. That combination of visibility, flexibility<br />

and control adds up to opportunity both for Beacon<br />

and for the telematics industry. “We constantly have<br />

people coming to us unsolicited wanting to know how<br />

turing to software and firmware.<br />

That control makes it a<br />

much more flexible platform<br />

for us rather. We’ve run into<br />

chip GPS receiver. Beacon researched GPS<br />

options and found that SiRF products had<br />

the needed performance. “If we hadn’t found<br />

the Telit radio with GPS in it was using SiRF,<br />

it has good technical support and good cost<br />

disconnected. AutoGuard S4<br />

AutoGuard S3 LE. Both products are based on the same<br />

they can better track their vehicles, manage their fleets<br />

sit uations with other manu-<br />

we would have gone with a SiRF GPS [any-<br />

to performance ratio.<br />

is designed for protection and<br />

components and are placed in the same casing. Additio-<br />

and improve their efficiency,” says David Lash, Beacon’s<br />

facturers where they’re out-<br />

way] because they are well-known for that,”<br />

management of vehicles. Au-<br />

nally, both products enable vehicle monitoring using a<br />

president. “They know that the technology is out there.<br />

sourcing portions of the pro-<br />

Lash says. “Telit uses quality partners, and<br />

toGuard S4 has been designed<br />

GSM network and determine the vehicle’s location<br />

They’re willing and quite keen to adopt it. Now they’re<br />

duct, and that made it very<br />

that’s really helped out.”<br />

to enable relatively small and<br />

using GPS receiv ers.<br />

trying to sort out who the players are.”<br />

difficult to get fixes done.<br />

52 TELIT2MARKET TELIT2MARKET 53


TELITWORLD<br />

ONYX // ISRAEl<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

IAv // GERMANY<br />

TELITWORLD<br />

FlEET vehicle Tracking & Security<br />

Onyx<br />

We appreciate Telit’s technical support. They are always<br />

there helping us during the development phase and through<br />

the integration process.<br />

FlEET<br />

IAv<br />

We always appreciated Telit’s hands on technical support.<br />

Björn Schneider, Project Leader<br />

Mr. Meir Hayman, CEO<br />

Onyx specializes in GSM/GPS-based security and<br />

control products for the vehicle recovery and fleet<br />

management market segments. With more than<br />

Ñ Features<br />

TeleDrive® 3116<br />

Car Communication Terminal<br />

twenty-two years’ of experience in designing and<br />

• Complete GSM client/server communication<br />

For professionals, from professionals …<br />

manufacturing electronic products for the automotive<br />

industry, Onyx has become one of the most prominent<br />

figures in the field, having its systems distributed in<br />

West Europe, East Europe, North America, South<br />

architecture for vehicle tracking, controlling and<br />

security applications<br />

• State­of­the­art hands­free system including<br />

bi­directional voice capabilities and special<br />

As an internationally active company with over<br />

3,000 employees, the IAV GmbH has been providing<br />

the automobile industry for over 20 years with a<br />

an added value both for software providers and for carriers:<br />

The TeleDrive® 3116 is built on the Windows CE<br />

platform which is the optimum hardware platform to<br />

America and Israel.<br />

design soft key panel<br />

multitude of engineering services in the fields of elec-<br />

integrate software from various third-parties.<br />

• <strong>High</strong> sensitivity 16­channel GPS receiver for<br />

tronics, drive train and vehicle development. IAV Pro-<br />

Onyx’s constant attention to market needs led to the<br />

vehicle localization<br />

ducts knows that professionals have special demands.<br />

IAV Products GmbH<br />

development of its new generation GSM-based after-<br />

• Low power consumption mode especially<br />

For that reason, the TeleDrive® 3116 is a device made by<br />

IAV Products GmbH is a subsidiary of IAV GmbH. IAV<br />

market device for the vehicle security industry and<br />

targeted for security applications and<br />

professionals for professionals. It has been specially<br />

Products develops, produces and markets high-end<br />

FACTS<br />

for fleet management applications<br />

with significant emphasis<br />

on lower price, power con-<br />

motorcycle integration<br />

• Multiple software modules and communication<br />

interfaces suiting most security and fleet<br />

adapted to the requirements of fleet management,<br />

drivers and vehicles. It is an all-in-one solution that is<br />

easy to use, has a long life and has been designed for<br />

products for small and medium<br />

volume series as well as<br />

vehicle electronics and after-<br />

FACTS<br />

sumption and water resistance,<br />

management application requirements<br />

use within an automobile environment.<br />

market services for profes-<br />

without compromising func-<br />

• Over­the­air configuration changes and firmware<br />

sional use in automobiles. IAV<br />

tionality and modularity.<br />

update capabilities<br />

Your fleet management software on the perfect hard-<br />

Products can thereby benefit<br />

www.onyxtech.co.il<br />

Client<br />

Onyx<br />

System<br />

SkyLink AVL System<br />

The new SkyLink module is<br />

now offered in two basic configurations,<br />

(1) the integrated<br />

security platform with its special<br />

low power mode and interface<br />

to dedicated alarm accessories,<br />

and (2) the fleet<br />

management platform with<br />

The new SkyLink aftermarket device combines<br />

Onyx’s high-quality PCB platform with the integrated<br />

GSM/GPS Telit module, the GE863-GPS, and GPS and<br />

GSM antennas into a rugged and compact water-resistant<br />

case with a very powerful AVL software solution.<br />

ware platform<br />

Whether it be fleet, service or tracking management<br />

software – the open Windows CE platform allows you<br />

to easily integrate software from third-parties. This is<br />

from the expertise and many<br />

years of experience in automobile<br />

development of their<br />

majority partner IAV GmbH.<br />

As an internationally active<br />

company with over 3,000 employees,<br />

the IAV GmbH has<br />

been providing the automobile<br />

industry for over 20 years<br />

www.iavproducts.de<br />

Client<br />

IAV Products GmbH<br />

System<br />

TeleDrive® 3116<br />

Car Communication Terminal<br />

Which Telit module do you use and<br />

why?<br />

We use the GE863-GPS because of its com-<br />

various in-house enhancements<br />

such as driver ID,<br />

vehicle’s CAN BUS interface,<br />

fuel management, hands-free<br />

The modern product’s design allows fast and easy integration<br />

into the harsh automotive environment. The<br />

hardware interface and the embedded software modules<br />

allow the implementation of the SkyLink into<br />

with a multitude of engineering<br />

services in the fields of<br />

electronics, drive train and<br />

vehicle development. All re-<br />

Which Telit module do you use and<br />

why?<br />

We use the Telit GE863-GPS because of its BGA<br />

pact size, reliable GPRS protocol, high-sen-<br />

voice interface and many<br />

tracking applications of any vehicle type whether it is a<br />

nowned automobile manu-<br />

package, integrated SiRFstarIII GPS receiver<br />

sitivity GPS module and excellent price.<br />

other unique software mod-<br />

small motorcycle, a private car or a large truck for AVL,<br />

facturers and suppliers are its<br />

and small dimensions.<br />

ules and features.<br />

vehicle recovery and emergency solutions.<br />

customers.<br />

54 TELIT2MARKET TELIT2MARKET 55


TELITWORLD<br />

masternaut // FRANCE<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Morey // USA<br />

TELITWORLD<br />

FlEET<br />

masternaut S.A.<br />

Telit offers us a product of quality, perfectly adapted to our needs and<br />

a good reliability with which we have great possibilities of evolution.<br />

Pascal Chignon, Director of Research and Development<br />

FlEET<br />

The Morey Corporation<br />

I know these guys. I trust these guys. They understand the business.<br />

We’re thrilled to be working with Telit.<br />

Emad Isaac, CTO<br />

Since 1996 masternaut, subsidiary of<br />

the group Sanef (2004), has conceived,<br />

produced, and developed products for<br />

Ñ Features<br />

• Real-time tracking system<br />

FleetWatcher 2.0 is designed for tracking and monitoring<br />

heavy construction equipment such as bulldozers.<br />

That environment is notorious for its dirt. “We<br />

design and GPS performance. “It’s a low­profile product<br />

that doesn’t take up a lot of real estate on my board,”<br />

Isaac says. “Because it’s a BGA, the Telit module allows us<br />

fleet management and real-time<br />

• Messaging<br />

excel at things that have to live through hell,“ says Emad<br />

to machine place it, which means that the quality of our<br />

vehicle tracking of missions for<br />

• Voice communication<br />

Isaac, CTO of Morey, which developed the FleetWatcher<br />

product is maintained.”<br />

business clients which manage<br />

* Emergency and assistance call<br />

device for EarthWave <strong>Tech</strong>nologies. That’s why Morey<br />

Another factor was Telit’s reputation, both with wireless<br />

itin erant personnel.<br />

* Bluetooth phone kit<br />

chose Telit’s GE863­GPS module. Unlike other modules<br />

carriers and for customer support. For example, Morey<br />

* Push-to-talk<br />

that often are just repurposed cell phones, the GE863<br />

knew that like other Telit modules, the GE863 had al­<br />

After examining market opportunities, analyzing<br />

• Peripheral color touch screen<br />

was designed from the ground up for telematics appli­<br />

ready proven itself on multiple carriers’ networks. That<br />

competitive trends and performing thorough tests at<br />

• Hybrid navigation (on-board and off-board)<br />

cations, including Morey’s target markets such as agri­<br />

helps streamline the carrier certification process – with<br />

the laboratories of Telit in Trieste, masternaut chose to<br />

• POI and content management<br />

culture, mining, trucking, construction and military.<br />

AT&T, in Morey’s case – and in<br />

equip its electronic boxes with Telit’s solution of new<br />

modems for GPRS transmission. As a first step, the ul-<br />

(e.g. traffic and radar information)<br />

• Optional Wi-Fi communication<br />

“It can’t be just okay; it has to survive in harsh environments,”<br />

Isaac says.<br />

turn allows FleetWatcher to<br />

get to market faster than if it<br />

FACTS<br />

tra-compact, quad-band m2m<br />

• Collision detection<br />

used an unproven module.<br />

FACTS<br />

modules are going to be used<br />

in the MCU2 (the embedded<br />

Morey also chose the GE863 for its Ball­Grid­Array (BGA)<br />

“When a carrier tells you, ‘We<br />

enjoy working with this pro­<br />

electronic box of masternaut<br />

duct,’ it’s a very good indica­<br />

– Mobile Collector Unit). The<br />

next generation of boxes will<br />

With more than 60,000 equipped vehicles, masternaut<br />

is the European market leader in this segment. The<br />

Ñ Features<br />

tion,” Isaac says.<br />

At the same time, Morey had to<br />

www.moreycorp.com<br />

http://www.masternaut.co.uk/<br />

be based on the MCU3 platform,<br />

which will be launched<br />

in spring 2008 and will use<br />

company is located in France and is present in the DOM<br />

TOM, Belgium, Germany, Italy, United Kingdom, Luxembourg,<br />

Portugal, Spain and Switzerland through<br />

• Certified for GSM / GPRS operation on the AT&T<br />

network<br />

• Ruggedized for harsh environments<br />

keep its costs down. The GE863­<br />

GPS form factor eliminated the<br />

need for various connectors<br />

Client<br />

The Morey Corporation<br />

Client<br />

masternaut S.A.<br />

the Telit GE864 module. The<br />

GE864 is currently the world‘s<br />

smallest GSM/GPRS quad-band<br />

concessionaires.In 2006, masternaut realized a turnover<br />

of 22 M€ (an increase of 72 % compared to 2005)<br />

and the estimated turnover for 2007 is 32 M€.<br />

(heat, cold, vibration, water, dust/dirt, impact)<br />

• Aluminum enclosure<br />

• IP67 sealed<br />

and manual assembly. “The<br />

ease of machine placement increased<br />

repeatability, and the<br />

System<br />

FleetWatcher 2.0<br />

System<br />

MCU (Mobile Collector Unit)<br />

Which Telit module do you use and<br />

why?<br />

GE864 module<br />

module with the BGA assembly<br />

concept. With the next<br />

generation of the device, masternaut<br />

will open new markets<br />

such as car telematics<br />

solutions: E-Call, Pay as You<br />

Drive, advanced fleet services<br />

Among the 5,000 masternaut clients in Europe are: TNT,<br />

FEDEX, HARRODS, COCA-COLA BEVERAGE, STEF-TFE,<br />

LENOTRE, MEDICAL SERVICE, VELUX, LA POSTE, CARRE-<br />

FOUR, BOUYGUES TELECOM, ONYX, SITA, SADE, PEU GEOT<br />

ASSISTANCE, BIDEL, EDF, GDF, CHRONOFLEX, LAFARGE<br />

BETON, CALBERSON IDF, LA FLECHE, DALLOYAU, EXA-<br />

• Designed to SAE J1455 Specifications<br />

• Operating temperature -40 °C to +85 °C<br />

• Multiple data inputs for maximum flexibility and<br />

data collection<br />

• Firmware is the result of several years and multiple<br />

product generations<br />

• Field programmable and able to store months worth<br />

ability to eliminate expensive<br />

RF interconnects,” Isaac says.<br />

“This gave us tremendous flexibility<br />

and cost optimization<br />

that all together made the Telit<br />

module best in class for our solution.”<br />

Which Telit module do you use and<br />

why?<br />

FleetWatcher 2.0 uses the GE863-GPS module.<br />

Morey was particularly attracted by both the<br />

compact footprint and the integrated GPS<br />

functionality, including its high sensitivity.<br />

solutions and navigation pro-<br />

PAQ, FRANCE COURSES, TZF, JUMBO MARCHANDISES<br />

of data in the unlikely event that it can not commu-<br />

That performance comes from the SiRFstarI-<br />

fes sional edition.<br />

PORTAGE, TRANSPORTS BARRERE, TRANSPORTS COLLY,<br />

nicate with the Host System<br />

II single-chip GPS receiver.<br />

TRANS AZUR SPECTACLE, COURSIERS.FR…<br />

56 TELIT2MARKET TELIT2MARKET 57


TELITWORLD<br />

Ukrainian Mobile <strong>Tech</strong>nology // Ukraine<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Xirgo // USA<br />

TELITWORLD<br />

FlEET<br />

Ukrainian Mobile <strong>Tech</strong>nology<br />

We really appreciate Telit’s flexibility in supporting us on the software side and<br />

staying a good partner for our business. We believe in our fruitful cooperation.<br />

Andrey Korol, Head of <strong>Tech</strong>nical Department<br />

FlEET<br />

Xirgo <strong>Tech</strong>nologies<br />

IntelliPort benefited from Telit’s reputation among wireless carriers and regulators for deliv ering<br />

modules that fly through certification almost like a formality. In three months, we were<br />

able to take the product from concept through certification.<br />

Shawn Aleman, Vice President of Business Development<br />

Ñ Features<br />

The UMT m2m system AUTO OnLine allows distance<br />

monitoring and control of any automobile in<br />

traffic. The system is a complete solution for logistics<br />

The automotive telematics and navigation market is<br />

growing at a rate that will make it worth $ 38.3 billion<br />

by 2011, according to an August 2006 study by ABI Re-<br />

that the modem isn’t based on handset electronics. Instead,<br />

the modem is designed from the ground up for the<br />

extremes that telematics applications frequently require.<br />

• Online tracking<br />

management and transportation security.<br />

search. Xirgo <strong>Tech</strong>nologies is aiming for a piece of that<br />

In the XT2000’s case, one extreme is the boiling or freezing<br />

• Analog and digital sensors<br />

market with its new XT2000 IntelliPort Modem, which is<br />

temperatures inside vehicle cabins when the driver isn’t<br />

• Possibility of distance control<br />

The AUTO OnLine System, an electronic device, offers<br />

designed for fleet tracking and management. The XT2000<br />

behind the wheel. “There are other applications we sell<br />

• Security alarms<br />

the power to manage cars, vehicle, trailers and other mo­<br />

is built around the Telit GE864-QUAD module, whose fea-<br />

products into – heavy equipment monitoring, [for examp-<br />

bile assets more effectively by receiving data such as:<br />

tures include GSM/GPRS in the world’s four most widely<br />

le] – where our products are exposed to extreme tempera-<br />

• Location reporting<br />

used bands. This feature means that even when vehicles<br />

tures, which is what Telit excels at,“ says Shawn Aleman,<br />

• Diagnostic information<br />

travel to the most remote, sparsely populated parts of the<br />

Xirgo’s Vice President of Business Development. “the Telit<br />

• Traffic control<br />

Americas, there’s still a good chance that the XT2000 can<br />

module operating temperature is -30 °C to +70 °C whereas<br />

FACTS<br />

• Distance messaging<br />

• Custom reports on demand<br />

find a GSM/GPRS network. Xirgo chose the Telit GE864-<br />

QUAD for several reasons, but a major draw was the fact<br />

some of the competing devices<br />

are -20 °C to +55 °C. That extra<br />

10° or so can be important in<br />

FACTS<br />

The solution offers the following benefits:<br />

terms of customer require-<br />

• Optimizing traffic schedules<br />

• Maximizing equipment exploitation<br />

Ñ Features<br />

ments.” To stand out in the<br />

crowded fleet telematics mar-<br />

www.umt-na.net<br />

Client<br />

Ukrainian Mobile <strong>Tech</strong>nology Ltd.<br />

System<br />

AUTO OnLine System; Smart Box device<br />

Which Telit module do you use and<br />

why?<br />

UMT uses the GE863–GPS as it is the best<br />

device to satisfy our productional demand<br />

and standards.<br />

• Enhancing asset safety<br />

• Reducing risk of theft or/and losses of resources<br />

• Simplifying the reporting system<br />

The main points of the AUTO OnLine System are:<br />

• Monitoring – online traffic<br />

• Security – extreme reaction to alarm signals<br />

• Control – reduction of production costs<br />

Thanks to our cooperation with Telit, which gives us<br />

superior modern options, UMT is able to supply a high<br />

quality product to our clients in the transport sector,<br />

which include companies and corporations who are<br />

prominent market players with specific and defined<br />

• Quad­band, GPRS class B, multi­slot class 10<br />

• LED status indicators for GPS lock, GSM<br />

• Supports all OBD II protocols<br />

• Registration and OBD II lock<br />

• Over­the­air firmware upgrade<br />

• Supports TCP, UDP, FTP<br />

• Optional integrated GPS engine<br />

• Supports SMS connectivity<br />

• No external antennas or<br />

power connectors needed<br />

ket, Xirgo designed the XT2000<br />

IntelliPort to be nearly zero install.<br />

“Our unit simply plugs<br />

into the ODB port of a car,“ Aleman<br />

says. “Tracking devices typically<br />

require two to three hours<br />

of installation time. That can<br />

be really costly. In my car,<br />

I can install the IntelliPort in<br />

lit erally five seconds.” Although<br />

Xirgo initially designed the<br />

XT2000 for an insurance company,<br />

the plug-and-play design<br />

allows the product to tap a wider<br />

www.xirgotech.com<br />

Client<br />

Xirgo <strong>Tech</strong>nologies<br />

System<br />

XT-2000 IntelliPort OBD II/GPRS<br />

Modem with Integrated GPS<br />

Which Telit module do you use and<br />

why?<br />

IntelliPort module features the Telit GE864-<br />

requirements.<br />

market.<br />

QUAD module, which Xirgo chose partly for<br />

its svelte size. One of the features that was<br />

attractive was the small size.<br />

58 TELIT2MARKET<br />

TELIT2MARKET 59


TELITWORLD<br />

Selex Communications // ITAlY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

SHl // ISRAEl<br />

TELITWORLD<br />

GSM RAIlWAY<br />

SElEX COMMUNICATIONS SPA<br />

We appreciate Telit’s flexibility in supporting us not only on the software side but also<br />

in the certification of the product and in the market.<br />

Aldo Paggi, CPO<br />

RGG 200<br />

HEAlTHCARE<br />

SHl Telemedicine<br />

It has been truly a pleasure working with Telit.<br />

We enjoyed full cooperation and support on all levels,<br />

including technical and regulatory support.<br />

Irit Alroy, CTO<br />

ESVM 100/101<br />

FACTS<br />

www.selex-comms.com<br />

Client<br />

SELEX COMMUNICATIONS SPA<br />

System<br />

ROG100, RGG200, RGM100/101 ESVM100/101<br />

Which Telit module do you use and<br />

why?<br />

SELEX is using the GM862-RAIL (with and<br />

without GPS option) and GE863-RAIL (with<br />

and without GPS option).<br />

Efficient railway networks look towards GSM-R as their<br />

preferred communication solution to maximize their<br />

operations’ reliability, safety, flexibility and professional<br />

services, while ensuring quality of service and cost effectiveness.<br />

Selex Communications is recognized worldwide<br />

for its expertise and experience in the delivery of advanced<br />

mobile communication solutions for professional<br />

communications. As a member of the GSM-R industry<br />

group and leader in the development of wireless solutions<br />

for railway operators, SELEX<br />

Communications provides optimized,<br />

convenient and reliable<br />

solutions for secure communications<br />

along tracks. The<br />

company’s equipment guarantees<br />

all GSM-R features combined<br />

with the most advanced<br />

GSM OEM advantages provided<br />

by Telit. ROG100 is a robust,<br />

high radio capabilities operational<br />

purpose handheld designed<br />

specifically for trackside<br />

maintenance personnel. Ergonomic,<br />

water and dust proof,<br />

shock resistant and tested under<br />

rigorous temperature and<br />

humidity conditions, ROG100<br />

is able to combine the most advanced<br />

GSM mobile phone advantages<br />

in full compliance<br />

with EIRENE OPH requirements.<br />

RGG200 is a professional<br />

handheld designed for all general<br />

railway use. Small, light and<br />

compact, RGG200 guarantees<br />

GSM mobile features and services as well as the most advanced,<br />

EIRENE general purpose handheld compliant,<br />

work tools. The growing demand for data applications in<br />

the railway industry has increased the applications and<br />

requirements of GSM-R based technology and the market<br />

for cost effective and increasingly innovative solutions.<br />

RGM 100/101 and ESVM 100/101 are the best solutions for<br />

the evolving needs of railways companies. Specially designed<br />

for GSMR-R applications these solutions offer the<br />

opportunity to improve the operations’ efficiency and to<br />

develop custom applications. Both OEM general purpose<br />

modules support advanced speech call items “phase 2+<br />

features”, CS data transmission with GPRS and specific<br />

EIRENE/MORANE services. Thanks to its partnership with<br />

Telit, Selex Communications is able to concentrate its efforts<br />

on the development of GSM-R applications and services<br />

and to provide the market with the most advanced<br />

GSM OEM modules.<br />

Ñ Features<br />

• ASCI phase 2+ features<br />

ROG 100<br />

• Emergency call<br />

• eMMLPP priority features<br />

• Functional numbering<br />

• Voice and data transmission in<br />

GSM­R, E­GSM and DCS<br />

• SIM OTA upgrade support<br />

• GPRS CLASS 10<br />

Ñ Features<br />

• Simultaneous 3 second sampling for<br />

all 12 ECG leads<br />

• 12 second rhythm strip<br />

• Real time transmission of ECG data<br />

• Transmission of digital encoded ECG data<br />

through a built­in cellular modem,<br />

for maximal quality<br />

• Easy to use<br />

• Can be remotely operated by the medical<br />

call center<br />

• Can be remotely adjusted by size and gender<br />

• Suitable for two users in the same household<br />

• Small, lightweight and portable<br />

• LCD status display<br />

• Vocal prompts<br />

• CE mark<br />

SHL Telemedicine Ltd. specializes in developing and<br />

marketing advanced personal telemedicine systems<br />

as well as providing medical call center services<br />

to subscribers. Personal telemedicine is the transmission<br />

of medical data by an individual from a remote<br />

location to a medical call center via standard telephone<br />

or cellular networks. With the help of sophisticated<br />

computer systems, call center medical staff use this<br />

data to diagnose and monitor the subscribers’ health,<br />

follow proprietary guidance protocols, and respond<br />

quickly and effectively to the person’s medical needs.<br />

The CardioSen’C monitor is a compact, portable,<br />

handheld, patient level, trans-telephonic ECG trans-<br />

mitter. It is designed to be used by an individual to<br />

transmit a full 12-lead ECG from any location to a medical<br />

call center. The CardioSen’C transmits via cellular<br />

network or by a standard<br />

telephone line in<br />

areas in which cellular<br />

coverage is unavailable.<br />

The patient’s full 12-lead ECG is<br />

transmitted from any location in realtime<br />

using the CardioSen’C to SHL’s<br />

med ical call center for the purpose of remote<br />

diagnosis of arrhythmia,<br />

ischemia, and<br />

myocardial infarction.<br />

The ECG is then analyzed<br />

by the medical professionals<br />

at SHL’s medical call<br />

center and, together with a clinical<br />

description given by the<br />

patient, provides the medical<br />

professionals with the data<br />

needed to diagnose the situation<br />

and provide necessary<br />

medical assistance. This telemedicine<br />

service can help to<br />

drastically reduce morbidity<br />

and mortality rates related to<br />

acute myocardial infarction<br />

or other seve re cardiac incidents.<br />

The CardioSen’C is<br />

breakthrough, innovative technology<br />

and it is the first personal<br />

cellular-di g ital 12-lead<br />

ECG transmitter.<br />

FACTS<br />

www.shl-telemedicine.com<br />

Client<br />

SHL Telemedicine<br />

System<br />

CardioSen’C<br />

Full 12-lead ECG transmitter<br />

Which Telit module do you use and<br />

why?<br />

GE863-QUAD. Best fitted SHL’s specifications<br />

and requirements.<br />

60 TELIT2MARKET TELIT2MARKET 61<br />

RGM 100/101


TELITWORLD<br />

Phoenix Contact // GERMANY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Woow <strong>Tech</strong> / TAIWAN<br />

TELITWORLD<br />

FACTS<br />

INDUSTRIAl AUTOMATION<br />

Phoenix Contact GmbH & Co. KG<br />

We use the GE864-QUAD, because this module offers maximum functionality in a<br />

very compact housing.<br />

Michael Gulsch, System Marketing, Automation Systems<br />

Ñ Features<br />

• Integrated GSM/GPRS modem<br />

• WEB server/FTP/OPC<br />

• Ethernet<br />

• 512 kB data- / 512 kB program memory<br />

• 16 digital inputs / 4 digital outputs<br />

Phoenix Contact GmbH & Co. KG is a worldwide<br />

leading manufacturer of electrical connection technology,<br />

electrical interface and industrial automation<br />

technology. Founded at the beginning of the 1920s in<br />

Essen, the company now employs 8400 people worldwide,<br />

with more than 3600<br />

working at the company headquarters<br />

in Blomberg.<br />

Inno vative product ideas for customized solutions are<br />

constantly realized in the construction and deve lopment<br />

departments. Phoenix holds a large number of patents<br />

proving that many products are based on Phoenix<br />

Contact‘s own developments. These products are applied<br />

in the industrial automation, energy supply, machinery<br />

and plant manufacturing devices as well as building<br />

installations.<br />

The ILC 150 GSM/GPRS is the new communication talent<br />

in the compact class of ou r inline controls for industrial<br />

automation. The integrated Telit GSM modem makes it<br />

possible to transfer process data of stand­alone stations<br />

via SMS, GSM modem or GPRS connection to a control<br />

room.<br />

Another great feature of the ILC 150 GSM/GPRS is the<br />

implemented WEB­Server, which allows the user to build<br />

low­cost visualization with WebVisit® for use with stan­<br />

NAvIGATION<br />

Woow <strong>Tech</strong> Co. ltd.<br />

Woow <strong>Tech</strong> appreciates Telit’s support of information, documentation, and samples.<br />

We especially appreciate their immediate response.<br />

The product range includes<br />

dard Internet browsers. Further, OPC functionality is<br />

• Mobility: communication, navigation, connection The WS­40 exceeds most cli­<br />

modern components and<br />

available on the ILC 150 GSM/GPRS to serve the upper<br />

• Multimedia: MP3/MP4 player, AAC, H.264<br />

ents’ needs. Woow <strong>Tech</strong> imple<br />

ments competitive com­<br />

www.woowtech.com<br />

sys tem solutions including a<br />

class of visualization, for example with our VISU+ ware environment.<br />

• Software: Map, WinCE<br />

ponents such as LCM with Client<br />

soft­<br />

• Traffic notification: TMC<br />

diverse range of terminal<br />

www.phoenixcontact.de<br />

blocks and special­purpose terminals,<br />

printed circuit termi­<br />

An integrated FTP server makes it possible to exchange ➥Telit GSM module with good<br />

ex cellent color displays, the Woow <strong>Tech</strong> Co. Ltd.<br />

Client<br />

nal blocks and connectors as application files, parameter files, help documents or<br />

performance, and sufficient System<br />

Phoenix Contact GmbH & Co. KGv<br />

well as interface and surge installation guides directly with the inline controller.<br />

battery life to handle navigation<br />

and communication<br />

WS-40 and WA3-43<br />

voltage protection components.<br />

Hardware and software digital outputs, 512 kB of program memory and 512 kB<br />

usage.<br />

Which Telit module do you use and<br />

The ILC 150 GSM/GPRS offers 16 digital inputs and four<br />

System<br />

ILC 150 GSM/GPRS<br />

systems offer comprehensive data memory. The remnant memory has 48 kB.<br />

why?<br />

automation solutions based on<br />

Woow <strong>Tech</strong> integrates resources<br />

to provide excellent ves space and the performance meets our<br />

GC864-QUAD is a compact module which sa-<br />

Which Telit module do you use and<br />

the field bus system Interbus<br />

why?<br />

that is standardized according<br />

products to fit all clients’ needs needs. It also provides all GSM/GPRS features<br />

We use the GE864-QUAD because this<br />

to IEC 61158. The product range<br />

and to help clients build an and it is RoHS compliant, a plus since most of<br />

module offers maximum functionality in<br />

is completed by extensive<br />

efficient, complete and profitable<br />

business.<br />

ally, the pricing is competitive.<br />

our clients are located in Europe. Addition-<br />

a very compact housing.<br />

support in the areas of ser vi ce,<br />

training and education.<br />

62 TELIT2MARKET TELIT2MARKET 63<br />

Jerry Yee, COO<br />

Ñ Features<br />

Woow <strong>Tech</strong> provides various products for connecting<br />

devices, personal navigation devices (PNDs),<br />

trackers and cellular phones. Currently, we are cooperating<br />

with Telit Wireless Solutions to provide better<br />

products for our clients.<br />

WS­40 is the connecting device that provides improved<br />

performance for navigation, communication and recreation.<br />

The WS­40t will not only be a device but will<br />

become a part of daily life. The product has an appealing<br />

appearance, user friendly operation<br />

and is easy to carry. The<br />

user interface was created by<br />

using Adobe Flash to improve<br />

communication between the<br />

user and the device.<br />

FACTS<br />


TELITWORLD<br />

Bluebird // KOREA<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Crow // ISRAEl<br />

TELITWORLD<br />

PDA<br />

Bluebird Soft Inc.<br />

Telit’s modules offer stability and reliable design<br />

characteristics along with full certification we need to market<br />

our products globally.<br />

SECURITY<br />

Crow Electronic Engineering ltd.<br />

Crow wishes to thank Mr. Gideon Rogovsky, the Regional Sales Director of Telit<br />

communication in Israel, for his professional and excellent support during the<br />

development of the CS47T.<br />

Moris Elkayam, Senior Manager<br />

leading enterprise in the industrial and consumer<br />

A PDA market, Bluebird Soft Inc. has portrayed an<br />

unwavering commitment in the R&D and software<br />

Ñ Features<br />

The world’s first 3.5” wide LCD screen with excellent<br />

Ñ Features<br />

• Built­in quad­band GSM modem<br />

are used by professional installers and central<br />

monitoring stations to protect life and<br />

property in residential, commercial, in-<br />

application and service field by providing tomorrow’s<br />

durability and scalability<br />

• Continuous PSTN line supervision<br />

dustrial and military environments. The<br />

point of sale solutions today. Bluebird has a full line of<br />

• Expandable through USB host & client, serial, mini<br />

• SMS support in multi­language<br />

security market today is ba-<br />

future­oriented PDAs and has implemented a wide<br />

range of telecommunication methods within all of its<br />

SD slot, IrDA<br />

• GPS integrated industrial PDA<br />

• Four programmable inputs for SMS message<br />

• Four programmable outputs for external device<br />

sed on backup systems<br />

through GSM providers. The<br />

FACTS<br />

Pidion products.<br />

• Navigates worldwide with the embedded GPS<br />

• Key ON/OFF via remote using SMS with<br />

CS47T offers a backup trans-<br />

FACTS<br />

BM-150R providing you with<br />

function adopted with the SiRFstarIII chipset<br />

• PDA phone with multi-functional communication<br />

acknowledgements<br />

• Supervised battery backup and charger<br />

mission in the event of land<br />

line failure. The CS47T oper-<br />

limitless possibilities with fea­<br />

features<br />

• Up to eight phone numbers for SMS reports<br />

ates with a Telit modem. It is<br />

tures optimized by GPS, GSM,<br />

CDMA, WLAN and Blue tooth,<br />

- Minimized power consumption while optimizing<br />

communication methods<br />

• Anti­jamming indication<br />

• RSSI indication<br />

a revolutionary GSM-based<br />

system operating GSM/GPRS<br />

www.thecrowgroup.com<br />

www.bluebird.co.kr<br />

www.mypidion.com<br />

Client<br />

Bluebird Soft Inc.<br />

System<br />

Product Brand Name: Pidion<br />

the BM-150R is com pletely certified<br />

as a global product solely<br />

devoted to providing the user<br />

with endless possibilities. There<br />

is no need to purchase a separate<br />

mobile phone, naviga tion<br />

kit, PDA, or multimedia entertain<br />

ment play er because the<br />

BM­150R has all of this functionality.<br />

The BM­150R, an all­inone<br />

PDA phone, has changed<br />

- Integrated CDMA or GSM/GPRS, WLAN<br />

(IEEE 802.11b/g), Bluetooth, T-DMB<br />

• The latest CPU and OS Microsoft Windows Mobile<br />

5.0 premium phone edition with Intel PXA270<br />

520 MHz CPU<br />

• The world’s first 3.5” all-in-one PDA – GSM/GPRS or<br />

CDMA + GPS, WLAN, Bluetooth, camera and more<br />

- GPS integrated industrial PDA<br />

- <strong>High</strong>ly functional flash supported camera<br />

- Supports Bluetooth, USB, Serial, Mini-SD Slot,<br />

IrDA, Wi-Fi<br />

• Built­in “life test” report via CID to CMS and SMS<br />

• Easy local or remote programming by dedicated<br />

software<br />

• Automatic prefix add or remove support<br />

The Crow Group<br />

is a worldwide<br />

leading designer<br />

and manufacturer<br />

transmission for back up in<br />

case of land line failures. The<br />

CS47T also sends SMS messages<br />

and SMS reports in case<br />

of telephone line cuts or line<br />

fail ures. The CS47T is supported<br />

by any alarm control<br />

panel via the phone line input.<br />

The PSTN is always supervised<br />

by the unit which in the<br />

event of “line cut” will auto-<br />

Client<br />

Crow Electronic Engineering Ltd.<br />

System<br />

CS47T GSM Backup Unit<br />

Which Telit module do you use and<br />

why?<br />

The GE863-QUAD from Telit is a revolutionary<br />

GSM module which provides the best back-<br />

Product Model: BM-150R<br />

the product use for both busi­<br />

- Multi-communication methods – GSM, CDMA,<br />

of electronic in-<br />

matically simulate a phone<br />

up solution for Crow intruder control panels.<br />

Which Telit module do you use and<br />

why?<br />

GC864-QUAD/UC864-K/UC864-E, to main tain<br />

ness and personal consumers.<br />

WLAN, GPS<br />

- 3.5” Wide TFT LCD with crystal clear high<br />

resolution display<br />

- Compact and sleek in design with strong structure<br />

trud er alarm systems<br />

and detection<br />

devices. The company<br />

provides profes-<br />

line to the control panel. The<br />

CS47T can accomplish data<br />

transfer us ing the GSM or<br />

GPRS network and is designed<br />

The GPRS accepts incoming/outgoing TCP/<br />

UDP connections for data exchange and provides<br />

the following features:<br />

• Service and firmware updates via local or<br />

the same design and to protect the invest-<br />

and increased durability<br />

sional installers with<br />

to support CMS transmission<br />

remote<br />

ment in development for different networks<br />

- Windows Mobile 5.0 premium phone with high<br />

the highest standards<br />

formats including CID and<br />

• RoHS compliance<br />

in the global market with Telit’s unified<br />

compatibility and expandability<br />

of performance as<br />

SIA.<br />

• Quad-band operating frequencies for world-<br />

formfactor modules.<br />

well as innovative and<br />

wide operation 900/850/1800/1900<br />

cost effective solu-<br />

• Jamming and RSSI detection report<br />

tions. Crow’s products<br />

64 TELIT2MARKET TELIT2MARKET 65


TELITWORLD<br />

FACTS<br />

J.M. Systems // SPAIN<br />

SECURITY<br />

J.M. Systems<br />

The development of the Dualcom Duet GPRS product has been made really<br />

easy, thanks to the assistance and support provided by Telit’s support<br />

department and the well organized product documentation.<br />

Sandro Alberola, Product Manager & Marketing<br />

www.jmsystems.es<br />

Client<br />

J.M. Systems<br />

System<br />

DualCom Duet GPRS<br />

Which Telit module do you use and<br />

why?<br />

J. M. Systems decided to use the GE864-QUAD<br />

Telit module because it is highly reliable which<br />

is a priority for our products.<br />

J<br />

.M. Systems is a distributor within the electronic security<br />

sector. J.M. Systems’ success with GSM/GPRS products<br />

within this sector has been achieved by providing<br />

a complete solution with an added value service<br />

and by being a leader with cutting edge technology.<br />

The J.M. group covers all areas within the electronic security<br />

sector. Its premier product is the Dualcom Duet<br />

GPRS which is supplied to installing companies. As part<br />

of the solution, J.M. Systems has developed its own receiver<br />

for the central stations and has set up a parallel<br />

company for supplying the<br />

SIM cards with a specific profile<br />

adjusted to the needs of its<br />

clients. The SIM cards are supplied<br />

along with its products.<br />

The Dualcom Duet GPRS is a<br />

device compatible with any<br />

existing standard alarm panel.<br />

The device is capable of capturing<br />

the panel’s information<br />

and retransmitting it to a<br />

central station through any of<br />

its available transmission paths<br />

via a logical pre-programmed<br />

order, (PSTN/GSM Data/<br />

GSM SMS/GPRS/TCP-IP). The<br />

Dualcom Duet GPRS is a top<br />

level security product. The<br />

system is capable of detecting<br />

incidents within the PSTN and<br />

GSM paths, such as telephone<br />

line cuts, GSM jamming or<br />

loss of signal, and reporting<br />

these incidents through any<br />

of its available paths. The reli-<br />

Ñ Features<br />

• Transparent transmission through GSM and<br />

PSTN<br />

• GSM communication (GPRS/GSM Data/SMS)<br />

• TCP­IP optional<br />

• Polling through GPRS and TCP­IP<br />

• Complete supervision of the PSTN & GSM<br />

• Approved TBR­21<br />

• Compatible with Contact­ID and Fast Format<br />

• SMS contact ID protocol & SMS text compatible<br />

• Two inputs and four outputs (remotely operated<br />

trough SMS or software)<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

ability and performance of the Telit module<br />

makes it the perfect partner for the<br />

Dualcom Duet GPRS as the system delivers<br />

the highest reliability with an operational<br />

availability of 24 hours a day, 365 days a year. The<br />

Dualcom Duet GPRS has become a standard within the<br />

security industry. It is the number one product within<br />

the UK, Spain and France. It has become an industry reference<br />

and it is recommended by many insurance<br />

companies within their policy contracts. The security<br />

market has demanded products such as the Dualcom<br />

Duet GPRS because of the constant increase in crimes.<br />

The Dualcom Duet GPRS is the perfect solution for<br />

high risk installations that have a threat of losing communications<br />

with the central station.<br />

SECURITY<br />

9<br />

RSI vIDEO TECHNOlOGIES ®<br />

We appreciate Telit’s know-how, leading edge, customer focus, and<br />

probate for the US market.<br />

event of a false alarm confirmed by the video, the cen­<br />

Jeanne­Marie Ferré, Marketing Manager<br />

9<br />

The Videofied concept, with its world­exclusive<br />

technologies, marks a true revolution in property<br />

protection alarm systems both for the private market<br />

(individual houses or apartments) and for small businesses<br />

(commercial spaces and warehouses). Videofied<br />

is a complete security system that delivers video<br />

with the alarm to the central station. Ultimately, the<br />

system creates a priority police response. Video verified<br />

alarms are no longer just a routine alarm but are treated<br />

as a crime­in­progress. Law enforcement wants to catch<br />

criminals and Videofied is an important tool that<br />

helps them do their job efficiently. Videofied delivers<br />

improved security without compromising privacy.<br />

The monitoring station receives the alarm/video and<br />

can relay the actual video to law enforcement. In the<br />

Ñ Features<br />

• Expedited police dispatch<br />

• Privacy protection<br />

• Fast, wireless installation<br />

• Integrated PIR/Calera/Illuminators<br />

• Self powered, no A/C connection,<br />

(four year battery life)<br />

• Encrypted (18 bit AES)<br />

• True night vision<br />

• Portable, self deployment<br />

• Ethernet or GPRS cell network communication<br />

modules are options<br />

• Indoor and outdoor system<br />

RSI vIDEO TECHNOlOGIES ® // FRANCE<br />

TELITWORLD<br />

tral monitoring station can remotely neutralize the alarm without bringing in a security<br />

team. The system is entirely wireless for clean and efficient installation. Entirely<br />

battery powered, there is not even an A/C connection. Four year battery life means a<br />

minimal maintenance. Videofied can integrate up to 24 cameras in a single system.<br />

Videofied uses standard phone lines to transmit to the central station without the<br />

need of a Broadband connection. Ethernet or GPRS cell network communication modules<br />

are optional. The Videofied system now allows everyone to benefit from the<br />

state­of­the­art technology used by banks, jewelers and shopping malls – at a competitive<br />

price. The Videofied system is already recommended by the largest suppliers of<br />

security equipment such as banks and insurance companies as well as telesurveillance<br />

companies and has already proved its worth. With a total of 70,000 systems installed<br />

to date, no wasted police callouts following a false alarm have been reported.<br />

The police reaction time for houses equipped with a Videofied system has been<br />

considerably reduced. The wireless video surveillance system Videofied took top<br />

honors at the Security Industry<br />

Association’s New Product<br />

Showcase. This prestigious<br />

competition held at the International<br />

Security Conference,<br />

ISC West, brought together the<br />

main players in the security<br />

industry in Las Vegas on<br />

March 28-30 2007. Videofied<br />

was selected among hundreds<br />

of innovative products by a<br />

jury composed of 21 pro fession<br />

als, representing various<br />

segments of the security industry.<br />

This award confirms<br />

the quality of the Videofied<br />

concept that allows everyone<br />

to benefit from the state­ofthe­art<br />

technology in the field<br />

of security.<br />

FACTS<br />

www.videofied.com<br />

www.rsivideotech.com<br />

Client<br />

RSI VIDEO TECHNOLOGIES®<br />

System<br />

Videofied<br />

Which Telit module do you use and<br />

why?<br />

RSI Video <strong>Tech</strong>nologies® uses the GM-862 QUAD<br />

66 TELIT2MARKET TELIT2MARKET 67


TELITWORLD<br />

International Telematics // NEW ZEAlAND<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Knorr-Bremse // GERMANY<br />

TELITWORLD<br />

TElEMATICS<br />

International Telematics limited<br />

TElEMATICS<br />

Knorr-Bremse Systeme für Schienenfahrzeuge GmbH<br />

The BGA style mounting was highly suited to the harsh vibration requirements in the automotive<br />

industry. This coupled with the small size of the device, integrated GPS/GSM module and<br />

great value pricing made it the best component choice in the market.<br />

We use GC864-C2, because it fits directly into our former application without a redesign.<br />

Holger Leitel, Development Telematics<br />

Alan Leigh, CEO Europe<br />

International Telematics specializes in automotive telematics and monitoring including<br />

vehicle diagnostics, driver styles, driver identification and tracking. The<br />

ibright X Series was designed by Ingenitech a company within the International Tele­<br />

Ñ Features<br />

-• Location based services (GPS)<br />

• Actual odometer readings and journey data<br />

Ñ Features<br />

• Battery powered self sufficient telematics system<br />

• Minimal power consumption<br />

consist of a very robust unit welded directly to the structure<br />

of the freight car and several sensors mounted at<br />

different positions of the car. The main task of the cur­<br />

matics Group which specializes in the development of telematic hardware and firm­<br />

• MPG performance monitoring<br />

• System lifetime of up to six years without<br />

rent system is to provide information for logistic and<br />

ware solutions. The ibright X Series is a new generation telematic device that is de­<br />

• C02 calculations for each vehicle, by trip/journey/<br />

maintenance<br />

security pur pos es. Therefore, it has a built­in low power<br />

signed to meet the growing range of commercial issues related to health and safety,<br />

day/month/year<br />

• Construction for the very harsh environment of<br />

GPS module for navigation and a GSM module to com­<br />

operational excellence, supply chain management, compliance and environmental<br />

• C02 impact (MPG, footprint) and cause measures<br />

railway freight cars<br />

municate with a fleet monitoring server. Equipped with<br />

policies that businesses face today. The technology was developed in consultation with<br />

(vehicle efficiency, driver, distance/s)<br />

• Sturdy housing, IP67 (railway approved)<br />

that function al ity, it is capable of determining its actual<br />

customers around the globe to quantify what traditional telematic units did not deliver<br />

• Driver behavior (metrics) to assist in driver training<br />

• Flexible mounting options (welding, screwing,<br />

position on a reg ular basis or on demand, reading<br />

and what was desired. This cre­<br />

and poor/good driver identification<br />

removable locking)<br />

corresponding sensor data and comparing this informa­<br />

FACTS<br />

ated the blueprint for a more<br />

comprehensive technology so­<br />

• Driver ID<br />

• Vehicle diagnostics<br />

• Modular system design for maximum<br />

application flexibility<br />

tion with prede fined settings of waypoints, values and<br />

routes. In case of a discrepancy between the real and the<br />

lution which is called ibright.<br />

• Refrigeration monitoring (ThermoKing, Carrier, RTE)<br />

• Scalability from simple tracking and tracing<br />

planned beha v ior of the tracked object, it will automati­<br />

The ibright is a mini comput­<br />

• Enormous connectivity options: Bluetooth, mini USB<br />

solutions up to autonomous data monitoring<br />

cally inform the customer about the deviation. This<br />

er capable of much more than<br />

host, 14 analog inputs, 9 digital inputs and 4 digital<br />

systems with up to 240 sensor channels<br />

gives the cus tomer the oppor­<br />

www.itelematic.com<br />

just data capture commonly<br />

associated with standard telematic<br />

devices. Combining GPS<br />

outputs, 3 x RS232 ports, 1 x RS485 port, Dallas ID,<br />

Ethernet, Wi-Fi (via USB with a dongle),<br />

micro SD card.<br />

• Interface solution for most industrial sensors<br />

• Flexible communication protocol between telematics<br />

unit and server with a minimum of protocol<br />

tunity to start counteractions<br />

when needed. The sensors of<br />

the system being in the field<br />

FACTS<br />

Client<br />

International Telematics Limited<br />

tracking, vehicle diagnostics,<br />

driver monitoring, extensive<br />

device connectivity for pe riph­<br />

• 1 GB standard memory scalable to 9 GB<br />

• Data compression up to 15 times<br />

• Black box functionality to monitor and record<br />

overhead and communication cost<br />

• Built in intelligence for object supervision to<br />

minimize energy consumption and communication<br />

can determine shunt ing<br />

shocks, the load ing status of<br />

the car and the condition<br />

System<br />

ibright X Series<br />

Which Telit module do you use and<br />

why?<br />

The GE863-GPS Telit module is a key component<br />

of the ibright. The BGA style<br />

mounting was highly suited to the harsh<br />

vibration requirements in the automotive<br />

industry. This coupled with the small size<br />

of the device, integrated GPS/GSM module<br />

and great value pricing made it the best<br />

erals and onboard computing,<br />

ibright is a small but powerful<br />

business tool. Using CAN,<br />

J1939, J1979, J1708, J1587, and<br />

additional protocols such as<br />

ThermoKing, Carrier, RTE, RFID,<br />

and AeroQual gas emis sions<br />

monitoring, ibright al ready<br />

collects data from a vast range<br />

of vehicle protocols. The unit<br />

can perform predefined calculations<br />

of this data before it is<br />

transmitted back to servers<br />

incidents/events<br />

• Fuel management<br />

• Over 10,000 onboard geofences can be stored<br />

on the unit<br />

• Full over-the-air upgrade capability of firmware, data<br />

protocols and feature enhancements<br />

tool for large fleets that need to manage data by exception.<br />

It enables a business to identify issues related to<br />

vehicles, drivers or journeys at a vehicle level rather than<br />

just at server level providing choice of how this information<br />

is managed. It offers flexibility rather than always<br />

costs(geo-fencing, timetable supervision, standstill<br />

detection, event generation, sensor threshold<br />

supervision).<br />

• Regular position reporting with suppression of<br />

unessential information<br />

• Individual configuration of all parameters for each<br />

single unit<br />

• GSM-reloadable device software<br />

With more than 16,000 autarchic telematics systems<br />

installed in the field and operated in all of<br />

Europe, Knorr­Bremse is not only the world’s leading<br />

manufacturer of braking systems for rail and commer­<br />

of doors. This new tele ma tics<br />

gen eration is able to handle up<br />

to 240 sensor channels in total.<br />

Sensors can either be wired to<br />

the unit directly or connected<br />

to external meas uring modules,<br />

which are linked together<br />

with the NavMaster unit via<br />

the new LinkLine bus cabling.<br />

This enables the NavMaster RT<br />

to monitor further information<br />

of interest by the customer<br />

(e.g. temperatures, pressures,<br />

www.knorr-bremse.com<br />

Client<br />

Knorr-Bremse Systeme für<br />

Schienenfahrzeuge GmbH<br />

System<br />

NavMaster RT<br />

Which Telit module do you use and<br />

why?<br />

We use GC864-C2 because it fits directly into<br />

component choice in the market.<br />

and applications via GSM/GPRS.<br />

sending large quantities of extraneous data without the<br />

cial vehic les but also the market leader in telematics on<br />

han dle settings or even a<br />

our former application without a redesign.<br />

This provides a more flexible<br />

ability to filter. This is distributed intelligence.<br />

freight cars in Europe. NavMaster RT telematics systems<br />

derailment detection).<br />

68 TELIT2MARKET TELIT2MARKET 69


TELITWORLD<br />

Kuantic // FRANCE<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Deck // ITAlY<br />

TELITWORLD<br />

TElEMATICS<br />

Kuantic<br />

Telit is always on hand to provide a rapid response to technical queries from our<br />

developers. Telit also markets its modules at very attractive prices.<br />

Tine Rask, Managing Director<br />

TElEMETRY<br />

Deck<br />

We’ve chosen Telit as we share the same family concept. Above all, we appreciate<br />

that all modules in a family have the same form factors and functionality – the<br />

same size, the same shape, the same connectors and the same software interface.<br />

Roberto Caspani, M2M Project Manager<br />

Kuantic was founded<br />

in 2003 with the goal<br />

of answering the m2m<br />

Ñ Features<br />

• One communication protocol to establish an<br />

national boundaries through out Europe. Having deep<br />

market understanding and experience in remote management,<br />

Deck has a complete range of products. Deck<br />

market’s needs. Our<br />

interaction among different product families<br />

offers the best m2m solutions and meets specific re­<br />

core business is being a<br />

• Maximum scalability: Deck products can guarantee<br />

quirements for five product families ­industry, automo­<br />

distributor of m2m sub­<br />

both vertical and horizontal scalability<br />

tive, AMR, LAN­wired and building. The four wireless<br />

scriptions and manufactur­<br />

• Remote updates and product flexibility<br />

families (the LAN family is wired) integrate Telit mod­<br />

er of telematic devices. Kuantic<br />

ules. Using Deck products, remote monitoring becomes<br />

supplies its devices for m2m busi­<br />

possible not only for complex plants, but also for periph­<br />

ness to Orange Business Services<br />

and independent distributors. The<br />

products are tailored to the<br />

Cost/Service Relation<br />

• All Deck products are provided with software<br />

eral devices even ones with a minimum processing capacity.<br />

Extensive experience in industrial applications<br />

drove Deck to realize a single<br />

FACTS<br />

market needs of sectors such<br />

as industry, vehicles or tele­<br />

libraries<br />

• Case studies, application notes and detailed technical<br />

communication protocol to<br />

establish an interaction among<br />

FACTS<br />

metry. Today Kuantic is the<br />

information are available<br />

different product’s families.<br />

leader in m2m business in<br />

• Deck provides customers with intensive support in<br />

Thus, solutions guarantee both<br />

France and has recently es­<br />

the development of their own application<br />

vertical and horizontal scal­<br />

www.kuantic.com<br />

www.dynatik.com<br />

Client<br />

Kuantic<br />

System<br />

Dynatik<br />

Which Telit module do you use and<br />

why?<br />

We use the GE863 module from Telit as it pro-<br />

tablished pre sence in Belgium,<br />

Italy and Spain.<br />

Ñ Features<br />

• Innovative low-cost products for fleet management<br />

• Large range: standard product, waterproof product<br />

for difficult circumstances, plug and play product<br />

(charged on the cigar lighter), specific product for<br />

trailers, standard product with hands free kit.<br />

• Many options: navigation system, alarm button,<br />

private/professional button, driver identification.<br />

• Integrated SIM card. Users therefore do not need to<br />

activate the SIM card, but rather the box. To do this,<br />

all the user needs is the device’s serial number.<br />

Deck has offerings in a number of activity fields including<br />

industry, Automatic Meter Reading (AMR),<br />

automotive and building. On the connectivity side, Deck<br />

has experience with Ethernet, Modbus, LonWorks, GSM/<br />

GPRS, GPS, Profibus, CAN, Metasys, BACnet and others.<br />

Deck provides solutions to network­enable monitoring<br />

and control automation devices anywhere in the world<br />

and integrates the devices into the enterprise management<br />

systems. At anytime, customers can access critical<br />

information about operational status, diagnostics, service<br />

requirements or alarms. In the Italian market, Deck<br />

operates through its own direct sales network. With this<br />

approach, Deck guarantees customers<br />

ability. Flexible architecture<br />

makes customers free to readapt<br />

equipment in the field,<br />

according to their changing<br />

needs. This advantage for users<br />

is clear as all modules in a family<br />

are interchangeable. Deck<br />

can tailor existing products to<br />

customer specifications and<br />

even design something from<br />

scratch. The software group<br />

covers embedded software,<br />

Windows programming, JAVA,<br />

and web design.<br />

www.deckm2m.com<br />

Client<br />

Deck<br />

System<br />

Geomove, Mind<br />

Which Telit module do you use and<br />

why?<br />

Deck uses the GE863-GPS for the GEOMOVE<br />

(GSM-GPRS+GPS+Python), one of the Deck<br />

vides reliable GPRS transfer. Thanks to its BGA<br />

• Easy to operate and most importantly easy to install<br />

full support before and after the sale<br />

products in the automotive family. Addition-<br />

concept, it is extremely easy to integrate com-<br />

• Optimized GPRS communication<br />

staying in tight cooperation with<br />

ally, Deck uses the GE864-PY for MIND(GSM-<br />

pared with other modules on the market. Ad-<br />

• Kuantic simplifies the overall process involved in<br />

them. Deck is seeking dis­<br />

GPRS+Python), one of its products in the in-<br />

ditional plugs and cables are not required.<br />

m2m<br />

tributors to expand its<br />

dustry family.<br />

market outside the<br />

70 TELIT2MARKET TELIT2MARKET 71


TELITWORLD<br />

Janus // USA<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Ribes Tecnologie //ITAlY<br />

TELITWORLD<br />

TElEMETRY<br />

Janus<br />

Telit engineering support was instrumental to the success<br />

of our Terminus design.<br />

Dave Jahr, Sales Manager<br />

TElEMETRY<br />

Ribes Tecnologie<br />

Telit modules are essential to most Ribes products ranging from<br />

energy monitoring to cathodic protection to elevator safety,<br />

when it comes to delivering data between remote locations.<br />

Marco Fassiotto, CTO<br />

Launched in June 2007, Janus’ Terminus GSM864Q<br />

terminal is designed for a variety of telemetry and<br />

telematic applications, including fleet and asset manage­<br />

approval process,” Jahr says. “They acted as our adviser<br />

and performed pre­testing on our product. Their support<br />

and assistance substantially reduced our engineer­<br />

For a mobile network operator managing thousands<br />

of radio stations, the detailed knowledge of energy<br />

consumption profiles and power peaks is fundamental<br />

and the Ribes competence acquired from the Envirometrics<br />

product line became the basis for the development<br />

of a specific solution for Energy and HVAC monitoring of<br />

ment, vending, security, alarm monitoring and remote<br />

ing costs and our time to market.” Janus sees the GC864-<br />

to improve trade on the free energy<br />

the cellular network base transceiver stations (BTS). Re­<br />

electronic maintenance. The Terminus also allows com­<br />

QUAD and other Telit products as key for the company’s<br />

market. Detailed analysis of the cool­<br />

mote units were designed to be easily installed wherever<br />

panies to create consumer­focused m2m applications,<br />

long­term growth, partly because of their flexible de­<br />

ing operation and associated power<br />

needed in order to collect, store and transfer the relevant<br />

such as for safety, security and leisure pursuits including<br />

sign, which makes it easier to accommodate end users’<br />

drain is the starting point to im­<br />

data at programmable intervals.<br />

FACTS<br />

boating. The Terminus GSM864Q gets part of its name<br />

from the Telit GC864-QUAD GSM/GPRS module, which<br />

Janus chose because it met the<br />

company’s functionality, performance<br />

and reliability requirements.<br />

“We were espe c ial­<br />

changing needs. “We expect substantial growth in these<br />

market areas over the next several years,” Jahr says.<br />

“Using Telit products will allow us to offer the Terminus<br />

in any configuration required by our customers.”<br />

Ñ Features<br />

prove system reliability, energy<br />

efficiency and to obtain savings<br />

maintenance costs. Data analysis<br />

must be easily available to a number of<br />

technicians and managers nationwide, so the web<br />

accessibility of the system is the natural choice. The long<br />

Some of the Envirometrics<br />

product line’s<br />

addi tional application<br />

fields:<br />

• Elevator safety – EN 81-28<br />

FACTS<br />

ly impressed that the GC864’s<br />

• Nine user configurable CMOS GPIOs<br />

term teamwork with a leading mobile network operator<br />

com pliant monitoring sys­<br />

con nector would allow us to<br />

use future 864 devices, such as<br />

• Integrated GPS<br />

• One 11-bit ADC input<br />

tem (controls regular operation<br />

and acts as a user voice<br />

www.ribestecnologie.it<br />

www.janus-rc.com<br />

Client<br />

Janus Remote Communications<br />

System<br />

Terminus GSM/GPRS Terminal w/GPS<br />

UMTS and CDMA products, just<br />

by disconnecting the GC864-<br />

QUAD and connecting the<br />

new er connectorized 864-based<br />

pro ducts,” says Dave Jahr, Janus’<br />

sales manager. “Also, the GC864-<br />

QUAD was already PTCRB and<br />

AT&T certified, so we under­<br />

• RS-232 AT command UART interface<br />

• AT interface selectable between DB9 and 50-pin<br />

header<br />

• Audio handset interface<br />

• Input supply range: 7-18 Vdc (jump start and load<br />

dump tolerant)<br />

• Power supply connection via standard 2.1 mm<br />

barrel connector or 50-pin header<br />

Ñ Features<br />

• Continuous logging of energy and power peaks<br />

• Logging of cooling and heating activity<br />

• Recording of internal, external and delivery<br />

temperatures<br />

• Remote tuning of the HVAC controller: A/C set<br />

points, “free cooling” activation rules, primary and<br />

SOS dispatcher).<br />

• Pipeline cathodic protection<br />

– Heavy duty, battery powered<br />

devices monitor the<br />

efficiency of the system for<br />

several years.<br />

• Microclimate – Low power<br />

wireless sensors networks<br />

Client<br />

Ribes Tecnologie S.r.l. Ivrea, Italy<br />

System<br />

REMS (Ribes Energy Monitoring System) is<br />

the Ribes integrated solution for continuous<br />

energy and HVAC monitoring in remote<br />

Which Telit module do you use and<br />

why?<br />

Janus’ Terminus GSM864Q terminal uses the<br />

Telit GC864-QUAD GSM/GPRS module. The<br />

stood that certifying the Terminus<br />

would be much easier<br />

to accomplish with that module<br />

on board.” Janus also was<br />

impressed by Telit’s support.<br />

• Externally accessible replaceable fuse<br />

• Externally accessible ON/OFF control or control via<br />

50-pin header<br />

• Industry standard SMA connector for GSM antenna<br />

• Externally accessible SIM card socket<br />

secondary units wear leveling<br />

• Digital inputs and outputs<br />

• Remote configuration and remote firmware<br />

upgrades<br />

• Self diagnostics of regular operation and data<br />

devoted to keeping temperature,<br />

humidity, radiance<br />

and other parameters under<br />

strict control.<br />

• EM fields – Constant moni­<br />

sites.<br />

Which Telit module do you use and<br />

why?<br />

REMS units employ one GM862 module,<br />

company chose the module because it met its<br />

“Their product experience and<br />

• GSM status LED<br />

transfers<br />

tor ing of radio frequency<br />

while other products mount the GE864 be-<br />

functionality, performance and reliability re-<br />

expertise helped us to quickly<br />

• Advanced system integration (50-pin header allows<br />

• Time-of-use energy pricing support with variable<br />

and power lines electromag­<br />

cause of their specific features. The low power<br />

quirements. Janus also liked the flexibility of<br />

and easily integrate the GC864-<br />

for Terminus-to-PCB mounting or connection via<br />

tariff structures<br />

netic emissions.<br />

mode, SMS handling, CSD and voice calls, cal-<br />

being able to swap in future 864-based de-<br />

QUAD, and they assisted us<br />

standard ribbon cable connection)<br />

• Alarm notification by SMS or email on suspect<br />

ler-ID detection and GPRS data connections<br />

vices, such as UMTS and CDMA products.<br />

through the rather arduous<br />

• Terminal mounting via nut/bolt through enclosure<br />

values<br />

are features which drive our use of the unit.<br />

PTCRB certification and AT&T<br />

72 TELIT2MARKET<br />

TELIT2MARKET 73


TELITWORLD<br />

Fitage // GERMANY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Innovation Wireless Inc. // TAIWAN<br />

TELITWORLD<br />

TElEPHONY<br />

Fitage<br />

TElEPHONY<br />

Innovation Wireless Inc.<br />

During the development of BIG EASY 2 we relied on a professional migration support from the<br />

previously used GSM module to GC864-QUAD-C2. Telit together with their German competence<br />

center partner CeTEC did a great job in fulfilling all relevant project needs on time.<br />

We appreciated Telit’s flexibility in supporting us during the integration process.<br />

Cary Huang, Project Manager<br />

Dr. Darius Khoschlessan, CEO<br />

BIG EASY 2 is the first convenient cellular phone with<br />

a universal design for the aging population. It offers<br />

all desired functions in one unit: extra large displays, big<br />

display, no dialing­keys). The target population is not<br />

willing to struggle with technical features (i.e.: touch<br />

screen, voice dialing). This target group is growing, so we<br />

IWI is committed to innovation in the wireless communication<br />

industry and uses years of experience<br />

and proprietary patent technology to build a full pro-<br />

The MD601 dual mode phone allows the user to enjoy<br />

the benefits of cost-saving VoIP services while staying<br />

with the convenience of a GSM network. Its exceptional<br />

keys, direct dialing buttons, emergency call around func­<br />

are expanding rapidly and looking for distribution part­<br />

duct line of Wi-Fi handsets, dual mode seamless roam-<br />

operation performance makes the application perfect-<br />

tion and appropriate ergonomic design.<br />

ners all over the world.<br />

ing handsets, and Wi-Fi/WiMAX mobile base station<br />

ly suitable for Wi-Fi wireless city outdoor operation in<br />

systems.<br />

addition to the enterprise application.<br />

The unique aspect of the equipment is that functions<br />

converted in other devices are for the first time united in<br />

Ñ Features<br />

The MD601B GSM/Wi-Fi dual mode phone offers sim-<br />

Combining the IWI Mobile Base Station System, the so-<br />

one piece of equipment. To keep it simple, there are no<br />

• Optimized for the vision impaired<br />

ultaneous dual mode standby, which is essential to the<br />

lution gains mobility and media capacity/quality man-<br />

additional features as GPS, MMS, photo, games or clocks.<br />

• Useful for persons with hearing loss<br />

IMS/UMA single number/seamless roaming solu tion.<br />

agement. This provides the true mobile broadband ex-<br />

This simplification corres­<br />

• Easy to use<br />

Meanwhile, an optional video module is available for<br />

perience to the market and the users.<br />

FACTS<br />

ponds exactly to the expectations<br />

and the use behaviors of<br />

the aging population. On the<br />

• Extra large buttons<br />

• Three keys for direct dialing<br />

• Extended emergency call functions<br />

the mobile IPTV solution.<br />

IWI partners with Telit for the GSM solution of the<br />

FACTS<br />

other hand, this simplification<br />

MD601B dual mode phone. The module package and<br />

created a challenge in adapting<br />

development kit from Telit reduces and benefits the<br />

the components and software.<br />

MD601B dual mode phone’s time-to-market cycle.<br />

www.fitage.com<br />

Client<br />

Fitage GmbH & Co. KG<br />

System<br />

BIG EASY 2<br />

Which Telit module do you use and<br />

why?<br />

Fitage uses the GC864-QUAD-C2 with voice<br />

and SMS. The main reason is the pin and con-<br />

Existing »special telephones<br />

for seniors« reduce the dialing<br />

possibility for the users to 1-5<br />

keys and a call center for contacting<br />

other numbers or the<br />

phones have so many functions<br />

(like a PDA) as well as<br />

mismatching ergonomics that<br />

seniors reject the cellular<br />

phone’s design.<br />

Elderly people or “baby­boom­<br />

Ñ Features<br />

• Advanced power saving management – up to<br />

75 hour dual mode standby time.<br />

• Cellphone equivalent or better Wi­Fi features,<br />

plus quality performance and reliability<br />

• Excellent RF performance – ideal for outdoor Wi­Fi<br />

city applications<br />

• Advanced security<br />

• Wi­Fi wizard to ease roaming Wi­Fi AP connection<br />

• 2.2” color display<br />

• Micro­browser<br />

www.innovation-wireless.com<br />

Client<br />

Innovation Wireless Inc. (IWI)<br />

System<br />

MD601B GSM/Wi-Fi Dual Mode Phone<br />

Which Telit module do you use and<br />

why?<br />

The MD601B dual mode phone is a slim and<br />

nector compatibility to the previously used<br />

ers” expect the main featu res<br />

compact product. IWI uses the GC864 mod-<br />

GSM module, the GM47.<br />

of modern cellular phones to<br />

ule due to its compact size, full certification<br />

be available in an easily usable<br />

and advanced power saving design.<br />

phone. They do not like units<br />

that reduce options (e.g.: no<br />

74 TELIT2MARKET TELIT2MARKET 75


TELITWORLD<br />

Falcom // GERMANY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

SEM // ITAlY<br />

TELITWORLD<br />

TRACKING & TRACING<br />

Falcom<br />

Falcom uses the GE864 because of its very compact form<br />

factor, BGA component, GPRS communication capabilities<br />

and excellent price point.<br />

TRACKING & TRACING<br />

SEM<br />

We appreciated Telit’s technical support during the development phase which helped us<br />

to complete the design of Ghostway in a very short time.<br />

Paolo Piazzi, Business Development & Sales Manager<br />

FACTS<br />

www.falcom.de<br />

Client<br />

FALCOM Wireless Communications GmbH<br />

Shorten your way to market – The new FALCOM<br />

trace4you concept:<br />

- Family-hardware serial products<br />

- Family-firmware functions<br />

- Device manager and FALCOM Pro language<br />

- SQL database has unique API for all FALCOM products<br />

That will shorten the way to market. We are partnering<br />

with system-integrators for customized ASP’s.<br />

We license system-integrators<br />

to develop the total solution<br />

according to the customer<br />

needs. It is easy to use and low<br />

license fee is guaranteed.<br />

You look for a reliable partner?<br />

We do have one!<br />

We can be one for you!<br />

BAMES, the Italian based world leader in the delivery<br />

of innovative electronics manufacturing services,<br />

has developed and manufactured “Ghostway”, a new<br />

active vehicle tracker device, based<br />

on proprietary communication<br />

software.<br />

Ghostway is a small and powerful<br />

device designed to localize<br />

any kind of object anywhere in the<br />

world. The inte gration of GPS and<br />

GSM antennas into the Ghostway device<br />

along with its quad-band cap ability,<br />

enable its usage in all geographies and allow<br />

the user to combine both vehicle and<br />

personal tracking capability.<br />

Its small size, allows Ghostway to be carried by anyone<br />

whose position can then be tracked remotely over a<br />

web map displayed on personal computers or PDAs;<br />

also the position address can be sent to any cellular<br />

phone by SMS.<br />

For automotive applications, Ghostway<br />

supports an external GPS antenna<br />

allowing dashboard integration.<br />

Therefore, Ghostway is an ideal<br />

anti-theft system and is also an excellent device<br />

for logistics tracking and fleet management.<br />

Ghostway is designed to receive commands both from<br />

the web and from mobile phones through SMS. Several<br />

additional features can be added<br />

by means of its I2C external<br />

connection and the 128 MB<br />

TransFlash memory.<br />

Ghostway is based on proprietary<br />

communication software<br />

developed by our business<br />

partner Aneva. One of the<br />

product’s competitive advantages<br />

is its low cost service that<br />

can be offered to clients.<br />

FACTS<br />

www.semtechnologies.it<br />

Client<br />

BARTOLINI After Market Electronics<br />

Services S.r.l.<br />

System<br />

trace4you concept<br />

Which Telit module do you use and<br />

why?<br />

Falcom uses the GE864 because of its very compact<br />

form factor, BGA component, reliable GSM/<br />

GPRS protocol stack for voice, SMS, CSD and GPRS<br />

communication capabilities and excellent price<br />

point.<br />

Ñ Features<br />

• Dimensions: 90.5 x 55 x 21.5 mm<br />

• Telit GE863­GPS, PIC18F67<br />

• Power consumption in idle mode < 20ma<br />

• Up to 8 digital inputs, 8 digital outputs<br />

• Battery backup: 1300 mA (3000 mA optional)<br />

• Internal GPS and GSM antennas<br />

• Up to 2 GB microSD RAM data storage<br />

• Speaker and microphone connector (Opt.)<br />

• Inputs for alarm, keyboard or camera via I2C<br />

System<br />

GHOSTWAY<br />

Advanced Active Tracking <strong>Tech</strong>nology (AAT)<br />

Which Telit module do you use and<br />

why?<br />

We use the GE863GPS for the excellent performance<br />

of the SiRFstarIII GPS, the reliability<br />

of the GSM and GPRS connectivity, and its<br />

quad-band capability.<br />

76 TELIT2MARKET TELIT2MARKET 77


Cellular <strong>Tech</strong>nology, Engineering & Consulting GmbH & Co KG<br />

TELITWORLD<br />

Telic/CeTEC // GERMANY<br />

Show your application under:<br />

www.<strong>telit</strong>.com >> Customer Applications<br />

Xirgo // USA<br />

TELITWORLD<br />

TRACKING & TRACING<br />

Telic / CeTEC<br />

Telit’s focus on reliable, straight-forward GSM m2m modules,<br />

combined with excellent and responsive support was a key<br />

factor in bringing this product to market in a timely manner.<br />

Peter Guentzer, General Manager<br />

TRACKING & TRACING<br />

Xirgo <strong>Tech</strong>nologies<br />

Xirgo benefitted from Telit’s reputation among wireless carriers and regulators for delivering<br />

modules that fly through certification almost like a formality. “In three months, we were able to take<br />

the product from concept through certification.<br />

Shawn Aleman, Vice President of Business Development<br />

CeTEC is an engineering lab with a strong focus on telemetry<br />

and telematic applications, systems, and terminal<br />

devices. Its core technologies are machine-to-ma-<br />

Most pet owners are familiar with<br />

the term “forever home”: the belief<br />

that adopting a dog is a life­<br />

that’s required only about once<br />

a week, thanks to a power­saving<br />

algorithm and GSM/GPRS’<br />

FACTS<br />

chine communication via GSM cellular networks and<br />

Apart from the<br />

long commitment. To help pet<br />

battery­friendly technology.<br />

GPS satellite navigation. Also “neighboring” technolo-<br />

GSM and GPS mod-<br />

owners keep that promise,<br />

gies such as RF-beacon tracking, Internet GPRS & TCP/<br />

ules, all major hardware and<br />

Xirgo <strong>Tech</strong>nologies devel oped<br />

Although DogTracs is de­<br />

IP client-server communication, WLAN, Bluetooth and<br />

IRDA (infrared) data transmission, especially to and<br />

from mobile devices, is a core competency. The reali-<br />

software functionality is developed in-house by CeTEC’s<br />

engineers, giving customers and CeTEC full control of<br />

the complete design and reducing dependencies from<br />

DogTracs, a svelte, 2.4 oz.<br />

Modem that can be affixed to a<br />

dog collar for easy tracking and<br />

signed for tracking pets, Xirgo’s<br />

Modem also could easily be<br />

adapted for other applications.<br />

www.xirgotech.com<br />

www.dogtracs.com<br />

zation of working prototypes and feasibility studies<br />

based on these platforms often takes only a few days.<br />

third parties in terms of knowledge and IP.<br />

mon itoring. DogTracs is built around<br />

the Telit GE864-PY module, whose features<br />

include GSM/GPRS in the 850 and 1900 MHz<br />

“It could track anything,” says<br />

Shawn Aleman, Xirgo’s vice<br />

president of business develop­<br />

Client<br />

Xirgo <strong>Tech</strong>nologies<br />

FACTS<br />

CeTEC has experience in hardware,<br />

software and mechanical<br />

design with a successful<br />

bands. This means that regardless of whether a dog<br />

roams a neighborhood or the Americas, there’s a good<br />

chance that DogTracs will be able to find a network and<br />

ment. “The applications are<br />

numerous.”<br />

System<br />

DogTracs<br />

CeTEC<br />

track record of GSM/GPRS designs.<br />

With more than a 10 year his-<br />

report the dog’s location down to an area about the size<br />

of a tennis court. The DogTracs Modem has embedded<br />

GPS and support for multiple geofences. The cellular and<br />

GPS antennas also are embedded, making the Dog­<br />

One possibility is adapting the<br />

technology for use in shipping<br />

container tracking across a variety<br />

of industries, including<br />

Which Telit module do you use and<br />

why?<br />

Positionere’s DogTracs designed by Xirgo <strong>Tech</strong>-<br />

www.ce-t-ec.de<br />

tory in the field of GSM and<br />

GPS remote control, tracking<br />

Ñ Features<br />

Tracs Modem free from objects that could break off or<br />

catch on a branch, trapping the dog. A low battery alarm<br />

textiles. “Clothing manufacturers<br />

have huge issues with<br />

nologies is built around the Telit GE864-PY module,<br />

whose features include GSM/GPRS in the<br />

Client<br />

CeTEC GmbH & Co KG<br />

and tracing, CeTEC has a substantial<br />

volume of successful<br />

projects and products. Most of<br />

• Ultra­small, low power, versatile GSM/GPS<br />

autonomous tracking platform<br />

• Supersense GPS (enhanced receiver sensitivity for<br />

alerts the owner when it’s time to recharge, something<br />

stolen or missing clothing containers,”<br />

Aleman says. “A small,<br />

battery­operated device can<br />

850 and 1900 MHz bands, as well as embedded<br />

GPS. The benefits of those features include nearly<br />

ubiquitous cellular coverage throughout the<br />

System<br />

Picotrack<br />

the designs include hardware,<br />

software, and mechanical design<br />

as well as factory test -<br />

“indoor” use)<br />

• Supports wireless assisted GPS for fast and<br />

reliable first­fix<br />

Ñ Features<br />

• GPRS class B multi­slot class 10<br />

neatly fit into one of those containers<br />

and be able to track it if<br />

it doesn’t show up at its desti­<br />

Americas and easy support for geofencing. Xirgo<br />

also chose the Telit GE864-PY for its compact<br />

design, which is ideal for a device that’s in tended<br />

Which Telit module do you use and<br />

why?<br />

CeTEC uses the GE864 because it is small, re-<br />

ing equipment, documentation<br />

and customer support.<br />

• Live tracking via GPRS<br />

• 3D­accelerometer/motion sensor<br />

• Photo/light sensor<br />

• LiPolymer rechargeable battery<br />

• Supports 850/1900 MHz<br />

• Over­the­air firmware upgrade<br />

• Supports TCP<br />

• Multiple location rolling buffer<br />

nation. That’s an example of<br />

the types of applications that<br />

are out there.”<br />

to be worn around a dog’s neck. “Size was an extreme<br />

concern,“ Aleman says. “That pushed us<br />

toward Telit’s module.” Another plus was the<br />

GE864-PY’s support for Python. “That made the<br />

liable and integrated into GPRS and TCP/IP.<br />

• Self­contained and autonomous: all antennas,<br />

• User initiated network queries<br />

development time much shorter for us,” says<br />

Additionally it has good and competent tech-<br />

sensors, battery, SIM, GSM, and GPS integrated in<br />

• No external antennas or power connectors needed<br />

Aleman, who estimates that it cut DogTracs‘<br />

nical support and is reasonably priced.<br />

one small housing<br />

• Low battery alert<br />

time to market by about 25 %.<br />

78 TELIT2MARKET TELIT2MARKET 79


TELITSHOWCASE<br />

TELITSHOWCASE<br />

MOvACTIvE<br />

Movactive to promote machine-to-machine application<br />

development and accelerate market expansion.<br />

by R. Zigliani<br />

Headquartered in Sulbiate, near Milan (Italy),<br />

Movactive provides cost­effective, comprehensive<br />

m2m and fleet management solutions, both in un­<br />

plement/improve their supplies; unexpected stops of<br />

activities; costs increase without any control; times get<br />

longer and longer; the new solution does not provide<br />

web, texts and videos, maintenance reports, graphics<br />

and tabs. Data about alarm and intervention is automatically<br />

integrated into enterprise software and data­<br />

shoot, connect, secure and update customers’ infrastructure<br />

and service.<br />

bundled and aggregated form.<br />

the expected benefits.<br />

bases. Billing and all administrative documents would<br />

This involves the utilization of a fully capable network<br />

be automatically drafted as well.<br />

operations center that operates on a 24/7 basis and has<br />

Through the partnership, Telit is complementing with<br />

Movactive by providing a fully compatible, ready to use<br />

“smart module” which is embedded into Movactive<br />

Movactive is almost uniquely placed to capitalize on<br />

the m2m opportunity, since it is willing to support customers<br />

all along their product creation, from business<br />

Movactive Outsourcing is the Key<br />

The m2m deployment process isn’t over with the<br />

a complete array of automated alarms, diagnostics, and<br />

tools for addressing issues throughout the network ecosystem.<br />

applications.<br />

analysis and functions identification, during manufac­<br />

go­live; management and maintenance continue for<br />

turing and even afterwards, offering scalable solutions<br />

the full lifecycle of the project. Typical deployments<br />

Moreover, the Movactive approach enables additional<br />

The development of m2m solutions has traditionally<br />

which include product and service, together with con­<br />

are gen erally expected to operate for 5-10-15 years,<br />

layers and application to be added over time to support<br />

required significant investments and long develop­<br />

nectivity, software, hardware, upgrading, assistance<br />

al though the technical challenges can vary depending<br />

constantly changing enterprise requirements: appli­<br />

ment time, and resulted in non­scalable, proprietary<br />

and maintenance.<br />

on the location of the asset and the method of data<br />

cation enhancement is a periodic review of the sys ­<br />

solutions. Telit and Movactive both using open standards,<br />

will provide integrated and simple solutions that<br />

remove these major obstacles to growth.<br />

One Integrated Platform for Many Applications<br />

Providing open interfaces, Movactive is able to create<br />

communication.<br />

Two needs arise:<br />

tem performance versus changes in business require ­<br />

ments, as well as technology, to determine if there are<br />

opportunities to define new goals for the business<br />

The Global Partner<br />

Transmitting machine data isn’t always an easy thing<br />

industry vertical specific solutions: since any machine,<br />

vehicle and video can be managed by the very same<br />

Movactive platform, via the web.<br />

1. Ongoing maintenance and long­term reliability<br />

should be considered at the outset.<br />

2. Network upgrades, software revisions and even ad­<br />

application. In that sense, Movactive considers crucial<br />

the form factor and family concept of Telit wireless<br />

mod ules.<br />

to do, particularly when it’s over a wireless network.<br />

The roadmap to deployment is regardless of the number<br />

of machines to be networked: whether they num­<br />

The consequence is that machines can automatically<br />

interact with vehicles: for instance, data coming from<br />

ded features over the course of 10 years – or more –<br />

must be expected. Of course, for it to work, the customer<br />

must have a way to remotely manage the<br />

Telit and Movactive<br />

The synergy is rooted in the two companies’ custo m er­<br />

ber 10 or 10,000. The same fundamental components<br />

machines, calling for replenishment and repair can au­<br />

upgrade process.<br />

focused approach: both Telit and Movactive treat cus­<br />

are needed, multiple technologies have to be managed:<br />

tomatically generate daily routes for drivers and tech­<br />

tom ers as partners. Telit and Movactive jointly will<br />

communications hardware to make the machines talk;<br />

nicians. No human intervention is needed.<br />

Movactive outsourced approach emerges as the best<br />

shorten the amount of time required to integrate, test<br />

network connectivity to move the data; application in­<br />

way to alleviate any unnecessary headaches. For an<br />

and launch new m2m applications and service, and<br />

frastructure to integrate the data and manage its proto­<br />

Let’s imagine a vending machine, a pump, an industrial<br />

OEM, outsourcing its service infrastructure helps the<br />

further upgrades. For corporate adopters, all that<br />

cols; and software that automates the way a company<br />

robot, a lift … One component breaks down. Even if<br />

manufacturer add value to its products and extend the<br />

results in reduced costs and risks, investment protec­<br />

responds to specific information. Within that core mod­<br />

the malfunctioning is not evident, the Movactive de­<br />

product lifecycle – without having to invest in a daun­<br />

tion and the ability to remain competitive with<br />

el, adopters may encounter any number of challenges<br />

vice can detect it and send an alarm call. The system<br />

ting infrastructure for routine service and mainte­<br />

products that meet market demands and employ the<br />

to the success of their deployment: companies are of­<br />

auto matically identifies the technician to be rerouted<br />

nance.<br />

latest technology.<br />

ten confused on what is the best, most economical way<br />

(right spare parts with him, right skills, nearest posi­<br />

to stay connected with their remote field assets; the<br />

tion) and drives him on site, using satellite navigation<br />

Movactive can assist customers to minimize costs and<br />

process is longer than expected; the staff is not able to<br />

functions as well. His labor plan of the day is re­plan­<br />

manage the backend for them. That backend manage­<br />

compare/distinguish/examine the offers of different<br />

ned in a few seconds, the same happens to his colleagues,<br />

ment includes data and physical security as well as<br />

suppliers; new competences (=new personnel) are re­<br />

because of a new jobs reallocation. The technician can<br />

firmware updates as the application requirements<br />

www.movactive.com<br />

quired; suppliers ask for further expensive prices to im­<br />

also interact with any machine via PDA, accessing via<br />

change. Movactive can actively maintain, trouble ­<br />

80 TELIT2MARKET<br />

TELIT2MARKET 81


TELITSHOWCASE<br />

TELITSHOWCASE<br />

TECHlAN<br />

<strong>Tech</strong>lan and Telit partner for wireless connectivity<br />

Imola Tiles Cooperative chooses <strong>Tech</strong>lan (SMC Holding) for logistic solution provided<br />

through a touch-screen terminal<br />

by Stefano Zanoli<br />

We Increase Your value<br />

FAS International was established in 1967. Today it is a<br />

leading company in hot and cold vending machine<br />

manufacturing. FAS has recently built a new 20,000 sm<br />

plant, located in Schio (Vicenza, Veneto).<br />

With a global turnover of 28.6 m Euros world wide, FAS<br />

International holds direct branches in Spain, France<br />

and United Kingdom.<br />

The Company<br />

FAS International was established as a solid products<br />

vending machine producer and gradually became,<br />

snack and food market leader in Europe, Today it provides<br />

a wide range of merchandisers which can be easily<br />

customized. After the acquisition of Omnimatic, one<br />

of the oldest and asserted coffee vending machines<br />

producer, Fas International offers vending machines<br />

that supply every kind of product: cold, hot, cans, bottles<br />

and so on. The company mission is creating one<br />

head production center and becoming a full­range supplier<br />

in the vending market.<br />

The Challange<br />

FAS International turned to Movactive to increase the<br />

value of its vending products and to offer its vending<br />

op erators a special service able to eliminate every possible<br />

vending machine from being unserviced (end of<br />

products, coin lack, vandal acts, violations, blackout).<br />

Uninterrupted service results in more profits for FAS<br />

International.<br />

The Solution<br />

Movactive Vending makes machines always efficient<br />

and active. In fact, FAS International Vending operators<br />

can receive information about the machines status<br />

and conditions, about fill up necessities, in real<br />

time, via web, directly on a PC company or on mobile<br />

terminal (PDA), without manual controls and useless<br />

transfers.<br />

IN BRIEF<br />

Situation<br />

FAS International required a solution to ensure<br />

vending machines continuous service.<br />

Movactive Solution<br />

Movactive Vending, the solution for the remote<br />

management of vending machines.<br />

Results<br />

• Continuous vending service<br />

• Refilling optimization<br />

• Service operations planning<br />

• Vending machine remote<br />

management<br />

• More profits for vending<br />

operators<br />

• Differentiated services<br />

• Increased customer loyalty<br />

www.fas.it<br />

WMT-51XPE is the name<br />

of <strong>Tech</strong>lan brilliant so -<br />

lu tion for industrial logistics<br />

chosen by Imola Ceramic Cooperative,<br />

the biggest production<br />

and distribution center of<br />

ce ramic tiles for the building<br />

industry in Europe, with an<br />

over 700,000 sm. plant.<br />

<strong>Tech</strong>lan, an SMC Holding<br />

company specialized in planning<br />

and execution of hardware and<br />

software integrated solutions for logistics and collection<br />

of industrial data, has provided Imola Ceramic Cooperative<br />

with the latest generation industrial terminal WMT-<br />

51XPE for the communication between vehicles like fork<br />

lifts, container/pallets handling trucks, etc., using Wireless<br />

802.11 a/b/g and GPRS/UMTS technologies.<br />

Imola Ceramic Cooperative, a leader company in the<br />

production of ceramic materials, is composed of three<br />

factories; each specialized in a specific production. The<br />

adop tion of WMT-51XPE has effectively facilitated the<br />

exchange of information between the three plants.<br />

The logistics pieces of information, previously written<br />

and exchanged on paper, with the possibility to loose,<br />

misplace or destroy them, now are transmitted via terminal<br />

using wireless or mobile network technology. The<br />

further installation of a VoIP application on the terminals<br />

allows over 100 operators to keep in contact among them<br />

and with the outside, also for a voice exchange of information.<br />

Imola Ceramic Cooperative exports 72 % of its production<br />

of industrial ceramic tiles all over the world: therefore the<br />

role of logistics is strategic for the company.<br />

<strong>Tech</strong>lan with the WMT-51XPE terminal gives companies<br />

like Imola Ceramic Cooperative the possibility to eliminate<br />

the shipment mistakes and to make the logistics<br />

more effective and efficient, significantly decreasing the<br />

shipment time, the stock-in-trade and consequently the<br />

space needed.<br />

“The characteristics that make WMT-51XPE a unique product<br />

are its compactness, solidity and great resistance<br />

to high temperatures which make it suitable for every<br />

environmental context” explains <strong>Tech</strong>lan CEO Stefano<br />

Campi. He continues: “Moreover, WMT-51XPE operates on<br />

frequencies between 2.4 and 5 GHz, allowing the transmission<br />

of complex information such as maps: everything<br />

to minimize the operator’s error probabilities”.<br />

The WMT-51XPE terminal is also user-friendly, being<br />

based on Windows XP Embedded operating system,<br />

handy for its small size, touch-screen and easy to place on<br />

any kind of vehicles.<br />

www.smcholding.it<br />

82 TELIT2MARKET TELIT2MARKET 83


TELITMARKET<br />

TELITSPOTLIGHT<br />

TELITMARKET<br />

Leigh Ann Ryals<br />

Director, Strategic Marketing<br />

leighann.ryals@<strong>telit</strong>.com<br />

In 2007, Telit launched its first 3G module, the UC864.<br />

Since its release, there has been a rapid acceleration of<br />

interest in 3G and the m2m applications it enables. The<br />

increased speed provided through 3G has attracted attention<br />

from segments such as telematics and security.<br />

Differently from consumer broadband style usage, m2m<br />

applications require a more symmetrical pipe in data<br />

flows to and from devices. The first release of 3G cellular<br />

data focused on building an infrastructure to support<br />

use of services such as mobile TV and music download.<br />

These are clearly heavy consumers of the down pipe<br />

(HSDPA) while keeping the uplink side of the communication<br />

very lightly used. A few m2m applications have<br />

succeeded in this environment but as can be gleaned<br />

from the expert review of this quickly rising area of<br />

m2m from Tobias Ryberg of Berg Insight, this is about to<br />

change.<br />

Best regards,<br />

AN ASSOCIATION BRINGING<br />

TOGETHER THE BEST ON THE<br />

MARKET<br />

In February 2007, various key players, each serving a niche area of the machineto-machine<br />

market, came together from the automation technology, application<br />

software, and electrical engineering sectors as well as IT and telecommunications,<br />

to form the m2m Alliance.<br />

Faster Upload to Drive Adoption of 3G in<br />

m2m Space<br />

Machine-to-machine, or m2m for short, stands for<br />

automated communication between machines.<br />

Involving terminals such as machines, robots, vehicles<br />

added chain and is driving forward standardization on<br />

the part of vendors. The Public Relations Working Group<br />

concentrates on the exchange of relevant information<br />

3G had a difficult start in the consumer market and<br />

In this context, the evolution of high-speed 3G net-<br />

or containers communicating with a central control<br />

and ideas with various industries, as well as focusing on<br />

even in 2007 a majority of mobile subscribers in the<br />

works using HSPA is highly interesting for the m2m<br />

station, it can be used to monitor, control, and service<br />

research and training. It also serves as the Alliance’s<br />

Western markets hung on to their 2.5G terminals. In<br />

community. While it is widely known that HSPA can<br />

machines, equipment, and systems remotely, a concept<br />

interface with the media, politicians, administrative<br />

the m2m market, the adoption has been even slower.<br />

push downlinks in 3G networks up to 14.4 Mbps and<br />

traditionally described as telemetry. Communication<br />

bodies, and other associations.<br />

Many argue that the improved bandwidth of 3G devices<br />

does not add any value for typical m2m applica-<br />

beyond, it is less publicized that the performance in<br />

the uplink can be increased to 1.4 Mbps and higher. A1<br />

between machines (or, more specifically, terminals) involves<br />

the application of information and communica-<br />

Press contact:<br />

tions where small sets of data are transmitted in short<br />

Mobilkom in Austria became the first European mobile<br />

tion technology in conjunction with micro-systems<br />

bursts. With the higher cost of WCDMA devices there<br />

operator to upgrade its network with HSUPA technol-<br />

technology.<br />

TEMA <strong>Tech</strong>nologie Marketing AG<br />

seems to be no justification for migrating from less ex-<br />

ogy to attain this speed. More operators are now fol-<br />

Angelika Backes<br />

pensive and proven GPRS technology.<br />

lowing and there will also be an improved version of<br />

The m2m Alliance is an open initiative for suppliers and<br />

Theaterstraße 74<br />

HSUPA with uplink speeds of up to 5.8 Mbps in the near<br />

users of m2m solutions, providing a common forum for<br />

52062 Aachen<br />

One critical factor easily overlooked in the discussion<br />

future.<br />

the various interests of those involved in the market<br />

Tel.: +49 (0) 241 88 97 0 - 37<br />

Tobias Ryberg<br />

about 3G and m2m is the speed of the data uplink. To-<br />

with a view to tapping into its significant potential and<br />

Fax: +49 (0) 241 88 97 0 - 42<br />

Analyst, Berg Insight<br />

day increasingly sophisticated applications generate<br />

driving forward market development. The primary aim<br />

E-Mail: backes@tema.de<br />

more and more data that needs to be transmitted over<br />

a cellular network. Fleet management, remote product<br />

Comparison of 2.5G and 3G data performance<br />

of the m2m Alliance is to promote the distribution of<br />

the various m2m technologies and publicize the nu-<br />

www.m2m-alliance.de<br />

management and video surveillance are examples of<br />

merous opportunities they support. Furthermore, the<br />

Public Affairs PR Agentur GmbH<br />

applications that can produce much more data than<br />

what GPRS networks are designed to cope with. Particularly<br />

security cameras could potentially generate<br />

near infinite amounts of data.<br />

<strong>Tech</strong>nology GPRS UMTS HSUPA<br />

Uplink 14–48 Kbps 64 Kbps 1–5.8 Mbps<br />

Times faster<br />

than GPRS<br />

1x 1.5x 20–100x<br />

Alliance intends to achieve technical harmonization for<br />

m2m applications as part of a drive towards standardization.<br />

The m2m Alliance is taking a dual-channel approach<br />

to networking. The <strong>Tech</strong>nology Working Group<br />

primarily targets those involved in the m2m value-<br />

Marc Pfeil<br />

Spichernhöfe / Kamekestr. 21<br />

50672 Köln<br />

Tel.: +49 (0) 221 95 14 41 - 44<br />

Fax: +49 (0) 221 95 14 41 - 50<br />

E-Mail: Marc.Pfeil@public-affairs.de<br />

www.public-affairs.de<br />

84 TELIT2MARKET TELIT2MARKET 85


TELITDISTRIBUTION<br />

TELITDISTRIBUTION<br />

INTERvIEW WITH lARS MISTANDER<br />

RUTRONIK EUROPE<br />

<strong>telit</strong>2market: RUTRONIK previously worked success-<br />

<strong>telit</strong>2market: RUTRONIK is heavily investing in the<br />

security of being able to daringly enter the world of<br />

means that we are now prepared to provide our cus-<br />

fully across Europe with SonyEricsson m2m. Where<br />

Wireless Development Center unit. What is the mis-<br />

wireless.<br />

tomers with optimal technical support.<br />

do you see the strength of Telit in the m2m arena?<br />

sion from senior management?<br />

<strong>telit</strong>2market: m2m value chain and the benefit of<br />

<strong>telit</strong>2market: Success stories already after less than<br />

Telit is one of the leading and highest growing m2m<br />

The wireless market is among Europe’s strongest growth<br />

complementary lines?<br />

12 months in the Telit family?<br />

suppliers in Europe. As the m2m market has a growth<br />

areas. Market researchers expect annual growth of up<br />

rate with more than 30 percent per year,<br />

to 20 to 30 percent in the wireless distribution market.<br />

Complementary <strong>Tech</strong>nologies such as GPS, WLAN,<br />

Within a short time Telit has grown to be one of the top<br />

RUTRONIK is committed to playing an active role<br />

RUTRONIK clearly aims to be one of the leading distrib-<br />

RFID, Bluetooth and suitable accessory parts like an-<br />

suppliers within the wireless industry. We are proud to<br />

within this market segment. According to Gartner, the<br />

utors in this market. We want to support our customers<br />

tennas, connectors, SIM card holders, and power sup-<br />

have over 650 identified m2m projects and over 200<br />

market for m2m communication will grow to around<br />

to remain on the cutting edge of development and to<br />

plies which are available through one supply channel,<br />

design wins across Europe so far even though our Wire-<br />

914 million Euros by 2008, featuring applications in the<br />

avoid missing any market trends. We are building an ef-<br />

offer customers great efficiencies in production supply<br />

less Unit is still “young.” More than 50 projects have<br />

fields of transport and logistics, remote control sys-<br />

ficient sales and marketing organization for wireless<br />

and technology expertise. Many customers in telema-<br />

now reached full production stage. This includes<br />

tems, healthcare and security technology. The innova-<br />

products which can develop stable wireless business<br />

tics applications are using both GSM/GPRS and GPS<br />

everything from rat-trap/pest controls to multimedia<br />

tive and qualitatively enhanced products from Telit are<br />

across Europe. As a broad line distributor we are able to<br />

technologies. In other applications like AMR it is com-<br />

coffee machines to advanced fleet management/<br />

a good choice for customers, together with the excel-<br />

offer an extensive portfolio comprising semiconduc-<br />

mon to use both 868 MHz ISM transceivers together<br />

tracking systems.<br />

lent logistics and customer proximity that RUTRONIK<br />

tors, passive and electromechanical components as well<br />

with GSM/GPRS communication.<br />

offers. In their international product development, cus-<br />

as displays and embedded boards. We also want to offer<br />

tomers benefit from the constant availability of the<br />

a comprehensive portfolio of wireless technol ogies<br />

<strong>telit</strong>2market: RUTRONIK’s view of m2m and the rela-<br />

Telit m2m modules, their presence throughout Europe,<br />

so that we can achieve maximum synergies with in<br />

tionship with Telit?<br />

field application engineer (FAE) competence in applica-<br />

the customer applications. The customer benefits from<br />

tion design and the system solutions, as well as from<br />

numerous value added services. Unlike others, Telit<br />

Wireless Solutions is totally dedicated to the m2m mar-<br />

this complete product range because they are provided<br />

with a kit of well fitting components from one source.<br />

RUTRONIK is dedicated to be a European distrib utor.<br />

After one year of European cooperation between Telit<br />

and RUTRONIK, we are very satisfied with the cooperation<br />

and the good relationship we have managed to<br />

About RUTRONIK<br />

RUTRONIK Elektronische Bauelemente GmbH is one of Europe’s leading broadline<br />

ket. Telit offers market leading hardware and software<br />

We are providing a mixture of both local and central-<br />

build. We can see that Telit has an interesting long-term<br />

distributors for semiconductors, passive and electromechanical components in ad­<br />

solutions across the technology spectrum: GSM/GPRS,<br />

ized technical support functions.<br />

strategy to become the number one m2m supplier<br />

dition to wireless products, displays as well as embedded boards. To round off the<br />

CDMA, EDGE, 3G/UMTS as well as their own GSM pro-<br />

European customers prefer in many cases to purchase<br />

which is definitely in line with RUTRONIK’s future<br />

product portfolio RUTRONIK also offers storage technologies from its subsidiary<br />

tocol stack which makes Telit more flexible and fast in<br />

their wireless components in Europe instead of in the<br />

targets.<br />

company Discomp. The company, established by Helmut Rudel in Ispringen, Ger­<br />

developing new products. This also allows Telit to make<br />

Far East, although the rest of the equipment is prod-<br />

During 2008 we believe that m2m products will repre-<br />

many in 1973, employs about 1,100 staff throughout Europe and achieved sales of<br />

all products backward compatible. Moreover Telit is<br />

uced there. Wireless technologies are quite demanding<br />

sent around 50 percent of our total wireless revenue.<br />

EUR 550 million in fiscal year 2006.<br />

very well accepted as one of the key players in the wireless<br />

m2m market. It has achieved all major GSM/GPRS<br />

tests, qualifications and approvals from important US<br />

and require substantial knowledge and training for<br />

the customers. The components cannot simply be sold<br />

on the basis of a product catalog. In addition to knowl-<br />

Due to a much more stable GPRS connection and the<br />

launch of future high speed technologies like EDGE<br />

and UMTS, we see a lot of new interesting vertical<br />

Short Profile Lars Mistander<br />

Lars Mistander is Manager of the Wireless Development Center at RUTRONIK. He is<br />

and European mobile network operators.<br />

edge of the product, they require profound exper -<br />

market segments entering the m2m arena. This will<br />

strongly dedicated to the wireless sector and established a European wireless unit at<br />

Furthermore, Telit’s clear distribution strategy offers<br />

tise in terms of the technology and the application.<br />

strengthen the m2m market in the coming years.<br />

RUTRONIK. He is responsible for business development across all of Europe. His<br />

small and medium sized customers optimum support<br />

RUTRONIK is a reliable innovative partner for manu-<br />

To reach our aggressive targets we will keep our work<br />

background spans over 28 years experience of sales and marketing responsibili­<br />

regarding technology, application design-in and com-<br />

facturers and customers in this arena.<br />

close to our customers and give them the best possible<br />

ties within electronic component distribution. For the last ten years he has mainly<br />

mercial aspects. Telit puts a lot of effort into devel oping<br />

The RUTRONIK team of experts, consisting of FAEs,<br />

support. This requires a very close relationship with<br />

fo cused on wireless communication technologies.<br />

leading edge products which gives RUTRONIK the op-<br />

product marketing and sales engineers, along with the<br />

all levels of Telit’s key personnel. RUTRONIK and Telit<br />

portunity to get access to new vertical markets. For ex-<br />

pan-European Wireless Development Center, offer cus-<br />

in cooperation have arranged some comprehensive<br />

ample, combined GPS and GSM/GPRS modules give<br />

tomers deep, and at the same time, broad expertise in<br />

technical training on GSM/GPRS modules and related<br />

RUTRONIK access to interesting tracking and tracing<br />

this product field. Even when dealing with particularly<br />

devel opment tools. In total, more than 20 FAEs across<br />

applications.<br />

difficult applications, RUTRONIK offers customers the<br />

Europe have now passed this high level training. This<br />

86 TELIT2MARKET TELIT2MARKET 87


TELITDISTRIBUTION<br />

TELITDISTRIBUTION<br />

TELIT WORLDWIDE<br />

ARGENTINA<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

Distelec<br />

Daniel Castro<br />

dcastro@classelectronics.com<br />

AUSTRALIA<br />

Arrow Electronics Australia Pty Ltd.<br />

Leigh Winter<br />

leigh.winter@arrowasia.com<br />

<strong>Glyn</strong> Ltd. Australia - <strong>High</strong> <strong>Tech</strong> <strong>Distribution</strong><br />

Dean Sarelius<br />

<strong>telit</strong>@glyn.com.au<br />

AUSTRIA<br />

Round Solutions GmbH & Co KG<br />

Harald Naumann<br />

harald.naumann@roundsolutions.com<br />

Rutronik Elektronische Bauelemente<br />

Ges.m.b.H.<br />

Josef Ecker<br />

josef_ecker@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

BELARUS<br />

Microdis Electronics<br />

Robert Panufnik<br />

microdis.by@microdis.net<br />

BELGIUM<br />

AVE Added Value Electronics BV<br />

Michiel Vercauteren<br />

michiel@ave-be.com<br />

Rutronik Elektronische Bauelemente GmbH<br />

Bart Hicguet<br />

bart_hicguet@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

BOLIVIA<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

BOSNIA HERZEGOVINA<br />

Arrow Southern Europe<br />

Bojan Zalatelj<br />

bzalatelj@arrowslovenia.com<br />

BRAZIL<br />

Mobix S/A<br />

Ferdinando Guerra<br />

f.guerra@mobixsa.com.br<br />

PI Componentes<br />

Ana Cristina Avoleta<br />

faleconosco@picomponentes.com.br<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

TRADECOMP<br />

(Non stocking manufacturer representative)<br />

Luis Augusto Garcia<br />

luis-garcia@tradecomp.com.br<br />

BULGARIA<br />

Electroninvest<br />

Viktor Tsenkov<br />

electron@interbgc.com<br />

MACRO BULGARIA Ltd.<br />

Plamen Filley<br />

macrobul@tea.bg<br />

CANADA<br />

Janus Remote Communications<br />

Gordon Olp<br />

golp@janus-rc.com<br />

Symmetry Electronics<br />

Kathy Sakaue<br />

katherines@symmetryelectronics.com<br />

CHILE<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

CHINA<br />

Arrow Asia Pac Ltd.<br />

Louis Wong<br />

louis.wong@arrowasia.com<br />

Honestar<br />

Victor Wang<br />

victor.wang@honestar.com<br />

COLOMBIA<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

CROATIA<br />

Arrow Southern Europe<br />

Bojan Zalatelj<br />

bzalatelj@arrowslovenia.com<br />

CZECH REPUBLIC<br />

Microdis electronics s.r.o.x<br />

Martin Pflug<br />

microdis.cz@microdis.net<br />

Rutronik Elektronische Bauelemente<br />

G.m.b.H. CZ spol.s.r.o.<br />

Jiri Tomasek<br />

jiri_tomasek@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

DENMARK<br />

Arrow Denmark<br />

Kenneth Wennerwald<br />

kwennerwald@arrownordic.com<br />

Round Solutions Nordic<br />

Ben Hoelke<br />

ben.hoelke@roundsolutions.com<br />

Rutronik Denmark<br />

Jens Hylleberg<br />

jens_hylleberg@rutronik.com<br />

ESTONIA<br />

Arrow Electronic Estonia<br />

Olev Toper<br />

otoper@arrownordic.com<br />

Microdis<br />

Arturas Taicas<br />

arturas.taicas@microdis.net<br />

FINLAND<br />

Arrow Finland Oy<br />

Timo Poikonen<br />

TPoikonen@arrownordic.com<br />

M2M Platforms Finland Oy<br />

Kari Järveläinen<br />

kari@m2m-platforms.com<br />

Round Solutions Nordic<br />

Ben Hoelke<br />

ben.hoelke@roundsolutions.com<br />

FRANCE<br />

Arrow Southern Europe<br />

Henri Kharoubi<br />

hkharoubi@tekeleceurope.com<br />

Rutronik S.a.S.<br />

Reynald Edouard<br />

redouard@rutronik.com<br />

GERMANY<br />

CEP AG Cellulare Produkte<br />

Isabelle Ludwig<br />

i.ludwig@cepag.de<br />

Round Solutions GmbH & Co. KG<br />

Harald Naumann<br />

harald.naumann@roundsolutions.com<br />

Rutronik Elektronische Bauelemente<br />

G.m.b.H.<br />

Bernd Hantsche<br />

bernd_hantsche@rutronik.com<br />

SASCO HOLZ GmbH<br />

Karin Scheffels<br />

KScheffels@sascoholz.com<br />

GREECE<br />

Arrow Electronic Hellas SA<br />

Constantino Danos<br />

cdanos@arrowgr.com<br />

HUNGARY<br />

Microdis<br />

Jozsef Burian<br />

microdis.hu@microdis.net<br />

Rutronik Magyarorszag Kft.<br />

Janos Szentimrei<br />

janos_szentimrei@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

INDIA<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

INDONESIA<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

IRELAND<br />

Arrow Electronics UK Ltd.<br />

Neil Bosworth<br />

wireless@arrowuk.com<br />

Round Solutions Ltd.<br />

Edward McLaughlin<br />

uk@roundsolutions.com<br />

Rutronik Ltd.<br />

Sinead Mullins<br />

sinead_mullins@rutronik.com<br />

Sequoia Ltd.<br />

Zorik Donelian<br />

zorik.donelian@sequoia.co.uk<br />

ISRAEL<br />

Aviv Mobile - Com<br />

Lior Motola<br />

lior.m@avivint.co.il<br />

ITALY<br />

Arrow Southern Europe<br />

Marco Sangalli<br />

msangalli@arrowitaly.com<br />

Comprel/Esprinet Group<br />

Alberto Caimi<br />

alberto.caimi@comprel.it<br />

KOREA<br />

M2MNet<br />

M.J. Lee<br />

mjlee@m2mnet.net<br />

LATVIA<br />

Arrow Latvia<br />

Santa Gile<br />

sgile@arrownordic.com<br />

Microdis<br />

Arturas Taicas<br />

arturas.taicas@microdis.net<br />

LITHUANIA<br />

Arrow Lithuania<br />

Kestutis Bilius<br />

kbilius@arrownordic.com<br />

Microdis<br />

Arturas Taicas<br />

arturas.taicas@microdis.net<br />

MALAYSIA<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

MEXICO<br />

Janus Remote Communications<br />

Gordon Olp<br />

golp@janus-rc.com<br />

Symmetry Electronics<br />

Kathy Sakaue<br />

katherines@symmetryelectronics.com<br />

MONTENEGRO<br />

Arrow Southern Europe<br />

Bojan Zalatelj<br />

bzalatelj@arrowslovenia.com<br />

NETHERLANDS<br />

AVE<br />

Johan Bickel<br />

johan@ave-nl.com<br />

Rutronik Elektronische Bauelemente GmbH<br />

Reno Pikkemaat<br />

reno_pikkemaat@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

NEW ZEALAND<br />

Arrow Components<br />

Leigh Winter<br />

leigh.winter@arrowasia.com<br />

<strong>Glyn</strong> <strong>High</strong> <strong>Tech</strong> <strong>Distribution</strong> Ltd.<br />

Mike Benson<br />

sales@glyn.co.nz<br />

NORWAY<br />

Arrow Norway<br />

Jan Erik Engemoen<br />

SalesNO@arrownordic.com<br />

Round Solutions Nordic<br />

Ben Hoelke<br />

ben.hoelke@roundsolutions.com<br />

Rutronik Elektronische Bauelemente GmbH<br />

Vidar Lillehagen<br />

vidar_lillehagen@rutronik.com<br />

PARAGUAY<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

PERU<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

PHILIPPINES<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

POLAND<br />

Microdis<br />

Robert Panufnik<br />

microdis.pl@microdis.net<br />

Rutronik Polska Sp.Z.o.o.<br />

Roman Broda<br />

roman_broda@rutronik.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

Telic Polska Sp.Z.o.o.<br />

Artur Wróbel<br />

poland@telic.pl<br />

PORTUGAL<br />

Arrow Southern Europe<br />

Juan José Gonzalez<br />

jjgonzalez@arrowiberia.com<br />

ROMANIA<br />

Arrow Electronice SRL<br />

Ferenc Gal<br />

office@arrowromania.com<br />

Rutronik Elektronische Bauelemente GmbH<br />

Dorin Tutiu<br />

dorin_tutiu@rutronik.com<br />

RUSSIA<br />

Microdis<br />

Robert Panufnik<br />

microdis.ru@microdis.net<br />

MT System<br />

Alexander Chukharev<br />

micro@mtgroup.ru<br />

RAINBOW TECHNOLOGIES<br />

Aleksey Chechekin<br />

cau@rtcs.ru<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

SERBIA<br />

Arrow Southern Europe<br />

Bojan Zalatelj<br />

bzalatelj@arrowslovenia.com<br />

SINGAPORE<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

SLOVAKIA<br />

Microdis<br />

Lubomir Gajdosik<br />

microdis.sk@microdis.net<br />

Rutronik Elektronische Bauelemente GmbH<br />

Tomas Knapko<br />

tomas_knapko@rutronik.com<br />

SLOVENIA<br />

Arrow Southern Europe<br />

Bojan Zalatelj<br />

bzalatelj@arrowslovenia.com<br />

Rutronik Elektronische Bauelemente GmbH<br />

Rudolf Gornik<br />

rudolf_gornik@rutronik.com<br />

SOUTH AFRICA<br />

RF Design<br />

Andrew Hutton<br />

andrew@rfdesign.co.za<br />

SOUTH AMERICA<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

SPAIN<br />

Arrow Southern Europe<br />

Juan José Gonzalez<br />

jjgonzalez@arrowiberia.com<br />

Rutronik Espana S.L.<br />

Sergio Llorca<br />

sergio_llorca@rutronik.com<br />

SWEDEN<br />

Arrow Sweden<br />

Andres Jansson<br />

AJansson@arrownordic.com<br />

Round Solutions Nordic<br />

Ben Hoelke<br />

ben.hoelke@roundsolutions.com<br />

Rutronik Nordic AB<br />

Bjorn Eriksson<br />

bjorn_eriksson@rutronik.com<br />

SWITZERLAND<br />

Round Solutions GmbH & Co. KG<br />

Harald Naumann<br />

harald.naumann@roundsolutions.com<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

Telion AG<br />

Peter Furrer<br />

pfurrer@telion.ch<br />

THAILAND<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

TURKEY<br />

Arrow Southern Europe<br />

Suleyman Tuccar<br />

stuccar@arrowtr.com<br />

Epsilon <strong>Tech</strong>nology TR<br />

Mutlu Sahin<br />

mutlu.sahin@epsilontek.com.tr<br />

UKRAINE<br />

Biakom Ltd.<br />

Igor Kovryga<br />

kovriga@biakom.kiev.ua<br />

Microdis<br />

Lubomir Gajdosik<br />

microdis.sk@microdis.net<br />

SASCO HOLZ<br />

KScheffels@sascoholz.com<br />

VD MAIS<br />

Kirill Skiba<br />

m2m@vdmais.kiev.ua<br />

UNITED KINGDOM<br />

Arrow Electronics UK Ltd.<br />

Neil Bosworth<br />

wireless@arrowuk.com<br />

Round Solutions Ltd.<br />

Edward McLaughlin<br />

uk@roundsolutions.com<br />

Rutronik UK Ltd.<br />

Mike Parker<br />

michael_parker@rutronik.com<br />

Sequoia Ltd.<br />

Zorik Donelian<br />

zorik.donelian@sequoia.co.uk<br />

UNITED STATES<br />

Janus Remote Communications<br />

Gordon Olp<br />

golp@janus-rc.com<br />

Symmetry Electronics<br />

Kathy Sakaue<br />

katherines@symmetryelectronics.com<br />

URUGUAY<br />

Seva Engenharia Electronica S.A.<br />

Marcelo Rezende Ribeiro<br />

<strong>telit</strong>@seva.com.br<br />

VIETNAM<br />

Arrow Asia Pac Ltd.<br />

Patrick Wallace<br />

PATRICK.WALLACE@arrowasia.com<br />

Soanar Pte. Ltd.<br />

Daryl Wong<br />

daryl.wong@soanar.com.sg<br />

88 TELIT2MARKET TELIT2MARKET 89


TELITSALES<br />

TELITSALES<br />

THE TElIT INTERNATIONAl<br />

SALES AND DISTRIBUTOR<br />

CONFERENCE 2007<br />

Arrow Southern Europe<br />

awarded as Telit distributor<br />

of the year 2006<br />

Telit chose the beautiful landscape of Sardinia to<br />

host the 3rd International Sales and Distributor<br />

Conference 2007.<br />

Some 70 attendees from Telit’s global distributors and<br />

30 Telit employees met for three days to discuss the future<br />

sales & marketing strategy. Several workshops<br />

were held giving each participant the possibility to<br />

contribute to a continuous enhancement of sales and<br />

marketing activities.<br />

Chia laguna Beach Resort, Sardinia, Italy<br />

A tour through Telit’s short range wireless R&D Center,<br />

located in Sardinia’s capital Cagliari, gave Telit dis -<br />

trib utors the opportunity to discuss the status of the<br />

service and product offerings with Telit’s R&D<br />

and man agement team. Four demonstrations on<br />

topics such as ZigBee, Wi-Fi, Bluetooth and E-Call<br />

were performed.<br />

Great dinners, a marvelous beach party and networking<br />

made the event a great success.<br />

SALES MANAGER<br />

SPOTLIGHT<br />

Mads Kring (38) joined the Telit Company Title Contact Person<br />

organization in spring 2005 Global SVP Global Sales Felix Marchal<br />

as the Regional Sales Director of Be­<br />

felix.marchal@<strong>telit</strong>.com<br />

nelux, Baltic and Nordic countries.<br />

Based out of the most northerly<br />

located office of Telit, just on the outskirts<br />

of Copenhagen/Denmark,<br />

Mads is responsible for the direct<br />

accounts and partners in the territory,<br />

as well as supporting the<br />

strong distributor network actively<br />

promoting the Telit products.<br />

Since his B.Sc.E.E. graduation from<br />

DTU, The <strong>Tech</strong>nical University of Denmark in 1992, Mads<br />

has been involved in the forefront of technical solutions<br />

sales and projects in the fields of microcontrollers and<br />

programmable logic. Starting in 1998, he focused on<br />

both ISM band RF, GPS and GSM solutions.<br />

Prior to Telit Wireless Solutions, Mads was employed as<br />

<strong>Tech</strong>nical Sales Manager within the Nordic distributor<br />

ACTE/Lagercrantz Group, strategically and operationally<br />

responsible for all the wireless and embedded products,<br />

including Wavecom and Siemens. Carrying this experience<br />

and realizing that the m2m market was rapidly<br />

growing, and thus demanding a more innovative and<br />

flexible product with a more solution oriented approach,<br />

it was an easy decision for him to join the newly IPO<br />

floated Telit team.<br />

Telit EMEA RSD Italy Sergio Sciarmella<br />

sergio.sciarmella@<strong>telit</strong>.com<br />

Telit Americas<br />

RSD South-East Europe<br />

RSD United Kingdom, Australia,<br />

New Zealand<br />

RSD Israel, Greece, Turkey, South Africa<br />

Country Sales Manager, Israel<br />

Country Sales Manager, Turkey<br />

RSD Germany, Austria, Switzerland<br />

RSD Nordics, Baltics, Benelux<br />

RSD Spain, Portugal, France<br />

Director Automotive Sales EMEA<br />

VP Sales Americas: USA, Canada,<br />

Mexico, Central and South America<br />

Key Account Director<br />

Indirect Sales Channel Director<br />

Nikola Balj<br />

nikola.balj@<strong>telit</strong>.com<br />

Philip Collins<br />

philip.collins@<strong>telit</strong>.com<br />

Gideon Rogovsky<br />

gideonr@<strong>telit</strong>.com<br />

Shuki Yulzari<br />

shuki.yulzari@<strong>telit</strong>.com<br />

Yavuz Ferhusoglu<br />

yavuz.ferhusoglu@<strong>telit</strong>.com<br />

Dietmar Staps<br />

dietmar.staps@<strong>telit</strong>.com<br />

Mads Kring<br />

mads.kring@<strong>telit</strong>.com<br />

Carlos Pérez Negrete<br />

carlos.perez@<strong>telit</strong>.com<br />

Gerd Koeck<br />

gerd.koeck@<strong>telit</strong>.com<br />

Mike Ueland<br />

mike.ueland@<strong>telit</strong>.com<br />

Mark Maresca<br />

mark.maresca@<strong>telit</strong>.com<br />

Mike Wagner<br />

mike.wagner@<strong>telit</strong>.com<br />

Telit APAC Senior Sales Manager, Asia Pacific, India HoSang Kim<br />

hosang.Kim@<strong>telit</strong>.com<br />

Country Sales Manager, Taiwan<br />

Country Sales Manager, Korea<br />

Country Sales Manager, South China<br />

Country Sales Manager, Central and<br />

Northern China<br />

Allen Wang<br />

allen.wang@<strong>telit</strong>.com<br />

J.K. Noh<br />

jk.noh@<strong>telit</strong>.com<br />

Sunman Liu<br />

sunman.liu@<strong>telit</strong>.com<br />

Chen Ming<br />

chen.ming@<strong>telit</strong>.com<br />

RSD: Regional Sales Director<br />

90 TELIT2MARKET<br />

TELIT2MARKET 91


TELITCOMPETENCECENTER<br />

TELITEVENTS<br />

EXTENDED NETWORK OF<br />

COMPETENCE CENTERS<br />

Telit is extending its range of services and level of<br />

customer support by setting up Competence Centers<br />

around the globe. The partner companies, selected<br />

on the basis of strict criteria, offer special skills and engineering<br />

services in the technical design of cellular<br />

m2m applications based on Telit technology. Until now,<br />

seven Competence Centers in Europe as well as North<br />

and South America have joined the new Telit program<br />

in order to give customers extended support services.<br />

The Telit Competence Centers provide design, development,<br />

integration assistance and other value added<br />

services to customers looking to execute an application<br />

design. By developing individual concepts, the<br />

centers help to integrate the innovative suite of Telit<br />

GSM/GPRS modules and services in cellular m2m solutions<br />

in order to achieve best technical results. Therefore,<br />

customers can benefit from outsourcing parts of<br />

their development to experienced partners with an extensive<br />

range of competency in the particular field of<br />

wireless cellular. Moreover, OEMs can focus on their<br />

specific core competencies of product development<br />

and increase R&D efficiency as well as final time-tomarket<br />

performance.<br />

Broaden Possibilities for Customers<br />

“The Telit Competence Centers provide extended support<br />

services and additionally help our customers to<br />

broaden their GSM/GPRS landscape. In this context<br />

Telit customers can experience the Competence Center<br />

as a professional and reliable partner which solves the<br />

communication integration in a short time,” says Dominikus<br />

Hierl, President of Telit Wireless Solutions. In<br />

addition to extending customer support, the Competence<br />

Center partners will complement Telit’s current<br />

distribution network. Even though they are not sales<br />

channels, the Compentence Centers will indirectly contribute<br />

to generating new business for all partners.<br />

Tough Selection Procedure<br />

The Competence Center partners are being selected on<br />

the basis of strict criteria. First, they must demonstrate<br />

a wealth of experience in GSM/GPRS design and have<br />

proven their skills in the development of hardware,<br />

software and mechanical components. The companies<br />

should also have far-reaching knowledge of international<br />

certification procedures and be experts in the<br />

design, prototyping and manufacturing of electronic<br />

concepts. Having a large number of contacts in the international<br />

m2m market also plays an important role<br />

in the selection of the Telit Competence Centers, as<br />

does having close links with local manufacturing partners.<br />

The following partner companies currently form part<br />

of the close circle of international Telit Competence<br />

Centers.<br />

An overview of the Telit Competence Centers:<br />

Competence Center Brazil<br />

SEVA Engenharia Eletronica S/A<br />

Marcelo Rezende Ribeiro<br />

Tel.: +55 31 3211-10000<br />

Fax: +55 31 32211 1010<br />

www.seva.com.br<br />

Competence Center Finland<br />

ionSign Oy<br />

Kimmo Aho<br />

Tel.: +358 40 721 3688<br />

Fax: +358 2 822 0098<br />

www.ionsign.fi<br />

Competence Center Germany<br />

CETEC<br />

Peter Güntzer - Managing Director<br />

Tel.: +49 89 67346061<br />

Fax: +49 89 67346066<br />

www.cetec.cc<br />

Competence Center India<br />

ConnectM <strong>Tech</strong>nology Solutions Pvt. Ltd.<br />

Abhishek Agarwal – Business<br />

Development Manager<br />

Achutha Jois<br />

Tel.: +91-80- 41700531/2/3<br />

www.connectm.com<br />

Competence Center Israel<br />

Gatetel<br />

David Ezer<br />

Tel.: +972 54 7665754<br />

Fax: +972 9 7454549<br />

www.gatetel.com<br />

Competence Center Italy<br />

Skytechnology s.r.l.<br />

Ing. Giampaolo Figini<br />

Tel.: +39 02-370511 or +39 02 37051241<br />

Fax: +39 02 4156786<br />

www.skytechnology.it<br />

Competence Center Slovenia<br />

University of Ljubljana<br />

Andrej Stern - Mobile Project Manager<br />

Tel.: +386 31 625892<br />

Fax: +386 1 47 68 732<br />

www.ltfe.org<br />

Competence Center<br />

United States<br />

The Morey Corporation<br />

Keith Gelinas – VP Sales and Marketing<br />

Tel.: +1 630-754-2285<br />

Fax: +1 630-754-2300<br />

www.moreycorp.com<br />

For detailed information about Telit’s Competence Centers,<br />

please visit www.<strong>telit</strong>.com >> Competence Centers<br />

EVENTS<br />

Telit Started Active Advancement into the<br />

Chinese Market<br />

Telit APAC participated in PT/EXPO COMM CHINA 2007<br />

after setting up a branch office in Shenzhen, China.<br />

Telit APAC displayed not only its new UC864/GC864/<br />

CC864 module but also displayed applications for a variety<br />

of sectors including security in China and Korea,<br />

a personal PDA, and telematics. As a result, Telit APAC<br />

seized an opportunity to firmly establish its brand recognition<br />

in m2m. PT/EXPO COMM CHINA 2007 was<br />

held in Beijing, China last October and was the largest<br />

scale IT exhibition in Asia. The scale of the exhibition<br />

made visitors realize that China is rising as a central<br />

force in the global economy and that there is not much<br />

time left to host the coming 2008 Beijing Summer<br />

Olympics.<br />

PT/EXPO COMM China 2007 is hosted by the Ministry<br />

of Information Industry, China. Eight hundred fifty ITrelated<br />

companies from thirty three countries and<br />

over 40,000 visitors took part in or viewed the exposition.<br />

Participants were major communications operators<br />

such as China Mobile, China Unicom, and China<br />

Telecom. Global communications related operators<br />

included Sony Ericsson, Nokia, NTT Tokomo, Samsung<br />

Electronics, and LG Electronics.<br />

Exhibition Summary<br />

1. Exhibition name: PT/EXPO COMM CHINA 2007<br />

2. Exhibition place: China International Exhibition<br />

Center, Beijing, China<br />

3. Exhibition period: Tuesday, October 23, 2007<br />

~ Saturday, October 27, 2007<br />

4. Exhibition scale: 850 communications related<br />

companies from 33 countries<br />

5. Number of visitors: over 40,000<br />

At this exhibition, Telit APAC released innovative products<br />

including an upgraded UMTS/HSDPA module<br />

and CDMA dual-band module. Demonstrating a variety<br />

of m2m applications, Telit attracted positive market<br />

interest and responses. Visitors had interactions with<br />

Telit products through impressive<br />

demonstrations executed in the Telit<br />

booth in exhibition place: Hall 7, Stand<br />

7722.<br />

Telit will build on the PT/EXPO COMM CHINA 2007<br />

feedback and provide a wider variety of competitive,<br />

advanced wireless solutions to the m2m market in the<br />

Asia Pacific region.<br />

Telit’s North American Success Evident at<br />

CTIA Wireless IT & Entertainment 2007<br />

Telit Wireless Solutions dominated the m2m Zone at<br />

CTIA Wireless IT & Entertainment 2007<br />

in San Francisco, CA with demonstrations<br />

and displays of Telit’s modules<br />

and an array of innovative customer<br />

applications. Featured in radio, television,<br />

print and online stories published<br />

around the globe, Telit Americas President<br />

& CEO Roger Dewey gave media<br />

and analysts an excellent expert view<br />

of the m2m industry and market perspective.<br />

Additionally, dozens of journalists<br />

buzzed around Telit’s first North<br />

American consumer application, the DogTracs TM pet<br />

tracking device, which is expected to hit retail outlets<br />

across the US in the beginning of 2008.<br />

Also garnering media attention were the announcements<br />

of Telit’s North American PTCRB certification for<br />

the GE864-PY module, and its recent joint marketing<br />

agreement with m2m cellular service provider Jasper<br />

Wireless. This CTIA show provided Telit the opportunity<br />

to demonstrate its accelerated market growth and<br />

success in North America since launching at the same<br />

event a year prior. With exciting news ahead, Telit is<br />

keeping the momentum going, increasing its Americas<br />

presence one application at a time.<br />

APAC and China Channel<br />

Staff for PT/EXPO 2007<br />

CTIA Wireless,<br />

San Francisco, 2007<br />

92 TELIT2MARKET TELIT2MARKET 93


TELITPRESS<br />

TELITPARTNERSHIP<br />

TElITPRESS<br />

Americas:<br />

Bob Gold & Associates<br />

www.bobgoldpr.com<br />

Publication Country Date/Issue Circulation Headline Summary/Excerpt<br />

wirelessdesignasia.com Asia 26.04.2007 online Telit Wireless Solutions<br />

Receives AT&T Certification<br />

EMEA/APAC:<br />

Maisberger Whiteoaks<br />

www.maisberger.de/en<br />

»Telit was awarded certification on the GE864-QUAD, GE863-QUAD, GM862-QUAD, GC864-<br />

QUAD, GM862-GPS, and GE863-GPS modules.«<br />

digitalmediaasia.com Asia 30.05.2007 online Xemex chooses Telit solution »Telit’s GE863-Quad module is expected to enable Creditalk to continuously monitor data<br />

related to customers’ energy usage as well as widen the Xemex’s portfolio of services.«<br />

De Standaard Belgium 07.04.2007 98.685 Machines communiceren<br />

dankzij Telit<br />

»Telit Wireless Solutions gaat de komende vijf jaar de productie van zijn m2m-modules<br />

uitbesteden aan Bames, die zelf 16 miljoen euro investeert in Telit.«<br />

dmeurope.com Belgium 30.05.2007 online Xemex chooses Telit solution »Telit Wireless Solutions, a mobile technology arm of Telit Communications, and the Belgian<br />

automated meter reading (AMR) company Xemex have announced that Xemex has selected<br />

one of Telit’s GSM/GPRS modules to be deployed in Xemex’s Creditalk Smart Meters.«<br />

Teknikogviden.dk Denmark 21.08.2007 online Telit revolutionerer m2mmarkedet<br />

med ægte dual-CPU<br />

koncept<br />

»Med den samme formfaktor som det kompakte GE863, den gennemprøvede BGAmonteringsteknologi<br />

og integreret hukommelse til softwareapplikationer giver GE863-PRO 3<br />

også væsentlige fordele i forhold til udvikling og produktion af komplekse m2m-løsninger.«<br />

Automobil Konstruktion Germany January/2007 15.000 Autoguard »Die polnische Autoguard & Insurance GmbH wird in ihre »Autoguard S4« Produkte für den<br />

Diebstahlschutz GE864-Module der italienischen Telit Communications einsetzen.«<br />

logistik journal Germany 01.03.2007 15.190 Cleverer Kasten »Der international tätige Telematik-Anbieter Punch Telematix setzt in seiner Car-Box das<br />

GSM/GPRS-Modul des italienischen m2m-Spezialisten Telit ein. Ausschlaggebend dafür<br />

sind Funktionsumfang und Qualität des Moduls.«<br />

Net Germany 01.04.2007 13.000 Zum Anfassen: m2m-Lösung<br />

für Tracking und Tracing<br />

»Das Telit-Modul GE864 ist einer der zentralen Bestandteile des Gerätes und derzeit das<br />

weltweit kleinste GSM/GPRS-Quadband-Modul.«<br />

Markt & <strong>Tech</strong>nik Germany 20.04.2007 31.133 CEP »CEP wird Telit Wireless Solutions künftig dabei helfen, seine Position im deutschen Markt<br />

auszubauen und sein Engagement in Polen zu versträrken.«<br />

Funkschau Germany 28.09.2007 29.753 Duales CPU-Konzept »Das GE863-PRO 3 ist damit bestens geeignet für Anwendungen, die eine hohe Rechenleistung<br />

verlangen, wie zum Beispiel Point-of-Sale-Terminals, Flottenmanagement-Systeme<br />

und Multimode-Automated-Meter-Reading-Anwendungen.«<br />

mobile-times.com Germany 29.10.2007 online Telit GE863-SIM Modul »Das neue Quadband Modul der GE-Produktfamile ist das Ergebnis der engen technologischen<br />

Zusammenarbeit mit Gemalto. Das integrierte SIM bietet erhöhte Zuverlässigkeit<br />

sowie Kostenersparnisse und Effizienzvorteile bei der Entwicklung und Produktion von<br />

m2m-Lösungen.«<br />

Automazione Italy 31.01.2007 unknown <strong>telit</strong> amplia la rete di<br />

distributori<br />

Wireless Italy 31.06.2007 unknown Telit Wireless Solution ottiene<br />

la certificazione AT&T<br />

Sistemi e Impresa Italy 25.09.2007 unknown Masternaut trasmette i dati<br />

die orodotti con Telit<br />

Comunicaciones Hoy Spain 01.04.2007 unknown Telefónica Espana y Telit<br />

firman un acuerdo estratégico<br />

para el mercado de m2m<br />

Telefonia & Comunicaciones<br />

Para Todos<br />

»Grazie alla collaborazione con Rutronik, Telit amplia ulteriormente la propria rete<br />

mondiale di distributori che, al momento, copre piú di 50 Paesi.«<br />

»Telit Wireless Solution, business unit di Telit progetta, produce e commercializza module<br />

Gsm/Gprs, Umts/Hsdpa e Cdma/Evdo per al comunicazione Machine-tomachine, ha<br />

annunciato di aver ottenuto la certificazione AT&T per sei die propri moduli di telecomunicazione<br />

cellulare utilizzabili sulla rete wireless die AT&T nel mercato statunitense.«<br />

»Masternaut, specialista della telematica, ha scelto di inserire nei propri prodotti MCU2 e<br />

Tribox i moduli m2m ultracompatti della serie quad-band Ge di Telit.«<br />

»Como parte de este acuerdo, Telefónica integrará los módulos de <strong>telit</strong> en sus proyectos<br />

m2m lo que redundará en un mejor rendimiento para los clientes que deseen desarollar<br />

proyectos m2m dentro de un plazo y un presupuesto.«<br />

Spain 01.06.2007 13.347 Geolocalización »Desde este ano, la impresa ítaliana especialista en comunicaciones inalámbricas, Telit<br />

Communications, afrece sus módulos GE863-GPS y GM862-GPS productos que combinan<br />

en un espacío mínimo las tecnologías GSM/GPRS y GPS.«<br />

EPE Spain 7+8/2007 unknown UC864 - Telit está ya listo para<br />

la siguiente generación<br />

»El UC864 es un módulo completo de datos inalámbricos para 3G disenado para ser<br />

totalmente compatible con los productos CDMA y GSM/GPRS de la misma familia.«<br />

Elektronik i Norden Sweden 13/2007 22.800 m2m-modul »GE863-PRO 3 har tva kraftfulla mikroprocessorer och ett integrerat minne för mjukvarutillämpningar.«<br />

logistics manager UK 01.05.2007 13.989 Upwardly mobile »The Falcom mambo II is based on the Telit module GE864 which, Falcom reckons, is<br />

currently the world‘s smallest GSM/GPRS quad-band module.«<br />

telematicsupdate.com UK 23.07.2007 online Telit revolutionises m2m<br />

market with dual CPU concept<br />

For detailed information, please visit www.<strong>telit</strong>.com >> press<br />

Imprint<br />

<strong>telit</strong>2market<br />

Published by<br />

Chief Editor<br />

Editors<br />

The global magazine for clients and partners of<br />

Telit Wireless Solutions<br />

Telit Communications S.p.A.<br />

Oozi Cats, CEO Telit Communications PLC<br />

Alexander Bufalino, SVP Global Marketing<br />

Leigh Ann Ryals, Director Strategic Marketing<br />

Joe Braga, Director Marketing Americas<br />

TElIT PUBlIC RElATIONS lEAD AGENCIES<br />

»The new GE863-PRO 3 GSM/GPRS module is the first module in the Telit PRO 3 professional<br />

dual-processor product line. Thanks to its integrated ARM9 processor, software<br />

applications can take full control of the CPU, while the GPRS-based band processor handles<br />

time-critical communication tasks.«<br />

Concept and Design<br />

Copyright<br />

Circulation<br />

Reader Service<br />

Pantos Werbeagentur GmbH,<br />

www.pantos.eu<br />

© by Telit Communications S.p.A.<br />

58,000, bi-annual<br />

TelitToMarket@<strong>telit</strong>.com<br />

TElIT TO REvOlUTIONIZE THE M2M MARKET WITH GEMAlTO’S<br />

INNOvATIvE EMBEDDED SIM CONCEPT<br />

The new quad-band module in the GE product range<br />

is the fruit of close technological cooperation with<br />

Gemalto, the world leader in digital security. This new<br />

module has been designed specifically for the requirements<br />

of m2m applications. Telit’s customers stand to<br />

benefit from the SIM’s enhanced reliability, as well as<br />

considerable cost savings and efficiency in the development<br />

and production of their m2m solutions. This module<br />

is the first ever to feature the innovative m2m card<br />

concept within an m2m card. Gemalto is the first supplier<br />

of these SIMs, which include specific m2m features<br />

and have a new form factor embedded directly<br />

into the m2m module at the manufacturing stage.<br />

<strong>Tech</strong>nology Partnership<br />

“Gemalto is a worldwide leader in the development of<br />

SIM-based solutions and services and particularly active<br />

in the m2m market. Given the business opportunity<br />

of the m2m market, the choice of the technological<br />

partner quickly became strategic, and the name of<br />

Gemalto came across as obvious,” says Dominikus<br />

Hierl, President of Telit Wireless Solutions.<br />

The m2m card product developed by Gemalto is of particular<br />

importance, since the SIMs used in the m2m<br />

sector need to satisfy very specific demands such as robustness<br />

to last 10 years and resistance to extreme<br />

temperatures between -40 °C and +85 °C, vibrations,<br />

shocks and humidity.<br />

Jasper Wireless is the world’s first and only global<br />

m2m Mobile Operator. The company was created to<br />

offer simple, efficient and cost-effective communications<br />

solutions for the rapidly-growing machine-tomachine<br />

device market. The company has uniquely<br />

converged wireless technologies with Internet applications<br />

to design a solution unlike any other on the market<br />

in meeting the needs of global m2m application<br />

providers. The company’s service model features the<br />

“In order to respond to m2m industry challenges, Gemalto<br />

is developing a new long-life SIM card, with special<br />

m2m specifications and Over-The-Air mecha nisms.<br />

This new, more robust and immovable SIM will reduce<br />

the logistics on behalf of the mobile network operators<br />

(MNOs) and reduce the cost of ownership for all players<br />

within the value chain,“ says Jean-François Schreiber,<br />

SVP Gemalto Operated Services.<br />

Simple Integration and Assembly<br />

The new GE863-SIM has the same form factor and software<br />

interfaces as all the other modules in the GE863<br />

product range. This means that it can be integrated<br />

into existing customer designs with only minimal<br />

adap tations.<br />

Market Opportunities for Mobile Network<br />

Operators<br />

The GE863-SIM GSM/GPRS module, with its m2m card,<br />

which remains under the full control and administration<br />

of the Telecom Operators, is suitable for all m2m<br />

sectors.<br />

More information about Gemalto at<br />

www.gemalto.com<br />

JASPER WIRElESS AND TElIT PARTNER TO BRING COMPlETE<br />

SOlUTION FOR M2M CUSTOMERS<br />

Jasper Wireless Global SIM, vertical application solutions,<br />

and the Jasper Wireless Control Center for realtime<br />

visibility and control to help m2m application<br />

providers maximize their revenues.<br />

By working with Telit, Jasper Wireless has partnered<br />

with another industry leader. The Jasper Wireless global<br />

service, coupled with state-of-the-art Telit modules,<br />

brings a complete solution to further meet the needs of<br />

m2m applications providers.<br />

Learn more about Jasper Wireless at<br />

www.jasperwireless.com<br />

94 TELIT2MARKET TELIT2MARKET 95


TELITPARTNERSHIP<br />

TELITPARTNERSHIP<br />

ARROW RElIES ON TElIT TO ROll OUT<br />

ITS GlOBAl BUSINESS STRATEGY<br />

Interview with Phillipe Djeddah, vP EMEA Marketing, Arrow Electronics<br />

<strong>telit</strong>2market: m2m has emerged as a highly­promising and fast­growing<br />

market. Telit is now one of the top three m2m vendors in Europe<br />

with an aggressive growth strategy. Why is m2m strategic to Arrow<br />

and how do you expect the market to develop in terms of growth?<br />

Phillipe Djeddah: “Our strategic approach for the m2m<br />

market is to offer a wide range of wireless technologies<br />

including GSM, GPRS, UMTS and CDMA as well as shortrange<br />

complementary wireless technologies such as<br />

Bluetooth, ZigBee or Wi-Fi. Furthermore, we also offer<br />

<strong>telit</strong>2market: Telit recently signed distribution<br />

agreements with Arrow APAC and Arrow<br />

Brazil. We are already working together in the<br />

whole of Europe. How do you evaluate this<br />

development from your perspective?<br />

nies and teams work jointly on our common strategy<br />

to achieve the best results in an efficient way. It is a<br />

pleasure for us to work with Telit and we are looking<br />

forward to strengthening our partnership.”<br />

Phillipe Djeddah: “To answer the question of why m2m<br />

a variety of supplementary components as antennas,<br />

and Telit are strategic to Arrow, I need to start with an<br />

explanation of Arrow: Arrow is a global distributor of<br />

electronic components and computer systems. We are<br />

a key player in the field of distribution. As Telit is one<br />

of the leading manufacturers and suppliers of m2m<br />

mod ules, the company is a tier-one partner for Arrow.<br />

Our strategy is to address the entire customer pyramid<br />

cables and power supplies – thus providing our customers<br />

with complete solutions.”<br />

<strong>telit</strong>2market: We know that there is a new<br />

supplier strategy at Arrow. How does the collaboration<br />

between Arrow and Telit fit in with<br />

this new supplier strategy?<br />

Phillipe Djeddah: “Arrow’s concept with regard to strategic<br />

suppliers is to establish a worldwide relationship.<br />

Therefore one of our main objectives is to cooperate<br />

with Telit on a global level – and we are currently putting<br />

this into practice: Our collaboration initially started<br />

in Italy. Due to the success of this agreement, we extended<br />

our joint activities to the rest of Europe. In<br />

Peter Kong, President of Arrow Asia Pac Ltd. is<br />

convinced that both Telit and Arrow will realize<br />

tremendous benefits from the cooperation in the<br />

Asia Pacific region:<br />

“Leveraging our existing relationship with Telit in<br />

the European countries, we are pleased to be working<br />

across all regions. In the last 15 to 20 years, Arrow has<br />

addition, we signed a distribution agreement for the<br />

together to explore the high potential growth of the<br />

grown mostly through acquisitions and therefore es-<br />

Phillipe Djeddah: “On the one hand, our strategy is to<br />

Asia Pacific region – a great opportunity for both of us<br />

Asian Pacific m2m market. This collaboration will al­<br />

tablished a very strong position in a variety of markets.<br />

offer a wide range of products and to work with a large<br />

as this m2m market is growing faster than any other in<br />

low Arrow’s extensive customer base to gain access to<br />

These include telecommunications, information sys-<br />

number of suppliers. On the other, we have identified<br />

the world. The next step will be to further strengthen<br />

Telit’s wide range of cutting­edge and competitive<br />

tems, automotive and transportation, medical and life<br />

key suppliers which are strategically important for Ar-<br />

our strategic partnership. Therefore we are currently<br />

wireless solutions. With Arrow’s robust demand<br />

Peter Kong, President of<br />

sciences, industrial equipment and consumer electron-<br />

row: These are leading suppliers that have a great inter-<br />

discussing the expansion of our joint activities to the<br />

creation capabilities, technical service expertise and<br />

Arrow Asia Pac Ltd.<br />

ics. Consequently, we now have a wide range of custom-<br />

est in developing their business through distribution.<br />

US market.”<br />

strong distribution network, we look forward to<br />

ers on these markets, probably the largest one in the<br />

distribution sector.<br />

Now Arrow has changed its strategy. Arrow’s main<br />

current objective is to achieve organic growth and to<br />

Given the business potential of the m2m market, the<br />

choice of the right strategic supplier in the field of wireless<br />

technologies was important for Arrow. Therefore,<br />

we chose Telit as our main supplier for m2m business.<br />

<strong>telit</strong>2market: What do you think about Telit<br />

as a supplier in terms of quality and partnership?<br />

helping Telit expand its business in the Asia Pacific<br />

region.”<br />

strengthen its market position, thus focusing on tech-<br />

Telit is a suitable partner for Arrow as the company is a<br />

nologies and suppliers with the best growth potential<br />

winner on the m2m market. Since the management of<br />

Phillipe Djeddah: “We feel that the m2m market is very<br />

in the market. That is exactly why m2m and Telit are<br />

Telit has realized that they will not be able to address<br />

competitive and we know that our customers require<br />

extremely interesting for Arrow.”<br />

all the potential customers themselves, Telit is relying<br />

reliable products at a reasonable price. Telit’s products<br />

<strong>telit</strong>2market: For Telit, m2m means cellular<br />

technologies such as GSM and GPRS as well<br />

as supplementary wireless technologies like<br />

Bluetooth or ZigBee. How is Arrow going to<br />

position itself in this segment?<br />

on Arrow’s service support in order to achieve the best<br />

distribution results. Thus, both companies will benefit<br />

from this strategic alliance.”<br />

meet this target head-on. In addition, the modules are<br />

certified by many network operators and address a<br />

wide range of vertical markets and applications – which<br />

is a great advantage for our customers.<br />

Moreover, we have reached a new level of partnership.<br />

For us, Telit is much more than a supplier. Both compa-<br />

www.arrow.com<br />

96 TELIT2MARKET TELIT2MARKET 97


TELITUNIVERSITY<br />

TELIT<br />

ACADEMIC PROGRAM<br />

TELITLIVING<br />

SUPPORTED BY TElIT<br />

DvMS+, Dynamic vehicle Monitoring System<br />

by David Gferer, Markus Schulnig and Stefan Ragger<br />

TWO DIFFERENT, BUT vERY SIMIlAR WORlDS:<br />

RACING AND M2M<br />

The Idea Behind DVMS and DVMS+<br />

As the result of increasing traffic and trade, businesses<br />

have had ever increasing trouble in monitoring and supervising<br />

the routes of their transports. This would often<br />

lead to difficulties and wasted time within logistics<br />

departments resulting in schedule changes and possibly<br />

not being able to deliver goods.<br />

With the introduction of mobile GPS­stations, businesses<br />

could now use another method of tackling transportation<br />

problems. With a few simple commands, location,<br />

speed and route of the transport could be seen, opening<br />

viable options in course changes for vehicles. This could<br />

prevent them from getting stuck on the same route or<br />

even going haywire. That was, of course, in theory. In<br />

truth, these devices did not give many options in such<br />

cases until recently.<br />

The DVMS­module was an idea which sprang up exactly<br />

because of these reasons. The modules were advanced<br />

enough to actually support most key features needed in<br />

a monitoring device, but simply lacked the necessary<br />

software to make these easily accessible by a broad range<br />

of customers.<br />

Project History Till Now<br />

The first team of students started research and development<br />

in summer of 2006. Development and implementation<br />

of a DVMS prototype took nearly 200 hours. The<br />

first prototype’s architecture was subdivided into six<br />

main modules.<br />

Four communication modules and one storage module<br />

were managed by a C­coded PIC 18F455 micro controller.<br />

The collected and stored GPS data was sent to a MySQL<br />

database server via GSM technology.<br />

A graphical user interface implemented in Java let the<br />

user maintain the DVMS prototype in terms of time interval<br />

between data transmission, internal memory<br />

man agement, device name, device id and so on.<br />

Received GPS data, stored in a MySQL DBS, was visu alized<br />

with the help of Google­Maps (maps.google.com).<br />

Upcoming Research and Development<br />

In the following year the DVMS project should see its<br />

next upcoming version called DVMS+.<br />

With a new team of Markus Schulnig and David Gfrerer<br />

leading the way and the vision of the initiator of the project,<br />

Stefan Ragger, a new concept for the module was designed.<br />

Using already available hardware kindly sponsored<br />

by Telit, a long time producer of R&D services and<br />

wireless solutions, the main focus of the project should<br />

become the software and the visualization of the collected<br />

data.<br />

The main points to be tackled by the new team were:<br />

a) the collection and structured storing of GPS­data on<br />

an SD­card<br />

b) downloading of this data and implementation in a<br />

database and<br />

c) the visualization of the data in a map<br />

Furthermore these features should be easily accessible<br />

and key elements changeable, as the time between saving<br />

points of the GPS­module. The module should also<br />

be able to respond to requests from the outside and give<br />

information, for example, to the current speed or to<br />

change the interval of the data storing.<br />

The most time consuming process to date was getting to<br />

know the module and its scripting language. At the beginning<br />

of the project, the team had to familiarize themselves<br />

with the Telit EVK2 (Evaluation Kit 2) which<br />

homed the GPS­device. Using the examples included<br />

with the module, the team took first steps using AT commands<br />

to send simple instructions to the device. After<br />

some experiments and getting a basic idea of the module<br />

the team could now easily set I/O­pins on the device,<br />

upload the Python scripts and run them from the module.<br />

With the help of the excellent Telit Python Easy<br />

Script guide the team was able to send and receive SMS<br />

through the device in no time.<br />

The DVMS team<br />

www.htl­klu.at<br />

www.ragger­it.com<br />

As we watch every race, we are always fascinated by<br />

high tech gems. They are very fast and equipped<br />

with such high performance engines that they can dart<br />

to hundred km per hour before our very eyes. These are<br />

cars built to compete, to win, and constantly test a man’s<br />

endurance to become the best.<br />

Behind each race car, there is a team of people. Success is<br />

defined by several fundamental variables; the continuous<br />

innovation, attention to detail, the selection of<br />

materials and technologies and the speed for planning<br />

and development. These are variables that combined<br />

with skill, professionalism and practice of a driver rely<br />

on the success of a racing car.<br />

Even a driver has to take care of his competitive training.<br />

Motor racing has been recognized as a competitive<br />

sport, like swimming, soccer and volleyball. It is not<br />

often thought which kind of training is required, but<br />

to race a large capacity of concentration, appropriate<br />

train ing, and a determination in order to respect the<br />

deadline are needed. The man once in his car becomes at<br />

one with it: but he drives the car, not vice versa. He is<br />

able to hear the engine purr, and he knows all the particulars<br />

on the dashboard before him, knowing his limits<br />

very well.<br />

Every little change proposed by testing engineers, by<br />

mechanics and also by drivers is studied to meet several<br />

requirements. Each change will only be done in order to<br />

make the car more competitive. Meeting the deadline<br />

and the rules shows that class racing is more than a sport<br />

but a discipline which is able to highlight the relationship<br />

between man and machine.<br />

Now, we can see the m2m world from the same point of<br />

view. <strong>Tech</strong>nologies, applied in telemetry, logistics and<br />

distribution, health and safety, security, fleet management,<br />

automotive and many others, are chosen with the<br />

same care for quality. The precociousness applied during<br />

the project research and development phases, the<br />

professionalism of a team that analyzes and studies and<br />

interfaces itself with the constant changes of the technologic<br />

world captures each next challenge to face.<br />

To be part of the m2m world means that companies<br />

like Telit always have to act in advance thus being one<br />

step ahead of the competition and market. That is why<br />

market analysis, strategic research and component<br />

sourcing are natural activities required to achieve best<br />

in class results, the basis to win.<br />

The success direction chosen by Telit is<br />

based on:<br />

• Aiming at quality reliability<br />

• Identifying market trends and providing the most<br />

competitive solutions<br />

• Accomplishing ease of integration, investment protection<br />

and scalable business solutions<br />

• Delivering a knowledgeable and experienced team<br />

offering 360 % technical support<br />

by Alessia Borrett<br />

Federico Borrett<br />

Since Borrett Team Motorsport was founded in<br />

1994, Federico Borrett, an experienced driver, collected<br />

a lot of prestigious trophies during various<br />

victories both in one brand challenges and during<br />

endurance competitions.<br />

Federico began his career during the 70’s, with a<br />

Fiat 500 Abarth and proceeded during the years,<br />

alternating his marriage, his job, and his passion.<br />

By the beginnings of the 90’s, he had the possibility<br />

to race with a new Porsche 964 Carrera RS (3600).<br />

Due to his endless participation in races in Italy<br />

and Europe, in circuits like Spa-Franchorchamps,<br />

Hockenheim, Zeltweg, Paul Ricard, Nürburgring,<br />

and many others, and winning for three consecutive<br />

years the Italian national challenges (Carrera<br />

RS 1999, Carrera Cup 2000, Supercup 2001) he has<br />

been selected as Azzurro d’Italia, the Number 1<br />

title in Italy for the racing category.<br />

Federico drives a Porsche Cup 996 GT3 now and<br />

ra ces for the Endurance GT Series Challenge,<br />

achiev ing pole position for the last 5 times in Misano,<br />

Mugello, Varano, Monza and Vallelunga, and<br />

winning the Winter Trophy Supercars 2007 for this<br />

category. Until 2004 he was also an official driver<br />

for Porsche Italy, and many times the winner of<br />

the Targa Tricolore Porsche Trophy in his category.<br />

Federico Borrett wins at<br />

Monza, Italy<br />

98 TELIT2MARKET TELIT2MARKET 99


Who is your m2m module vendor?<br />

A trendy cell phone maker?<br />

A power generation equipment manufacturer?<br />

Our core business is m2m.<br />

We leverage from this focus to bring you innovative products<br />

and comprehensive support now<br />

and for a long time to come.<br />

QUALITY<br />

INVESTMENT<br />

PROTECTION<br />

BUSINESS<br />

SCALABLE<br />

EASE OF<br />

INTEGRATION<br />

We live m2m<br />

Contact us at:<br />

wireless.solutions@<strong>telit</strong>.com<br />

www.<strong>telit</strong>.com<br />

Making machines talk. ®

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