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A guide to third sector trading - WCVA

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It’s an idea, but is it business? A <strong>guide</strong> <strong>to</strong> <strong>third</strong> sec<strong>to</strong>r <strong>trading</strong><br />

1: Getting<br />

started<br />

2: First steps 3: Business<br />

planning<br />

4: Legal and<br />

governance<br />

5: Funding<br />

and<br />

resourcing<br />

6: Financial<br />

controls<br />

7: Managing<br />

growth<br />

8: Management<br />

and<br />

governance<br />

9: Social<br />

enterprise<br />

10: Sources<br />

of support<br />

The real benefits of <strong>third</strong> sec<strong>to</strong>r <strong>trading</strong><br />

Types of benefit: Having dismissed the hype and misconceptions<br />

we can start <strong>to</strong> be more positive. The genuine advantages of<br />

<strong>trading</strong> can be enormous. You just need <strong>to</strong> be clear why you are<br />

doing it. The benefits can be divided in<strong>to</strong> two main types:<br />

• the direct impact of the <strong>trading</strong> itself, such as caring for<br />

elderly or disabled people by running a day centre which no<br />

one else is prepared <strong>to</strong> provide<br />

• the indirect benefits of <strong>trading</strong>, such as creating new<br />

economic activity and jobs, irrespective of what type of<br />

business is involved.<br />

Direct social benefits:<br />

• Services not provided by the public sec<strong>to</strong>r: Voluntary<br />

organisations have been less active in providing social care than<br />

was expected when the private sec<strong>to</strong>r involvement in care for<br />

the elderly expanded dramatically in the 1990s. But when they<br />

do, they commonly claim that they do so because they believe<br />

their services are better than those provided by the private sec<strong>to</strong>r<br />

(which operate with the aim of making a profit) and public<br />

authorities (whose overheads are often higher and may be<br />

partly hidden).<br />

• Buildings and services devolved by the public sec<strong>to</strong>r:<br />

Government policy, economic pressures and public spending<br />

cuts are encouraging local authorities <strong>to</strong> transfer the delivery of<br />

some services <strong>to</strong> community groups. Community centres are in<br />

the front line of this movement. It is obviously vital for groups<br />

taking responsibility for community buildings <strong>to</strong> have:<br />

− a business plan which shows how they can be run sustainably, or<br />

− a sound contract with the authority (supported by a business<br />

plan) for providing the service, which at least covers the costs<br />

of the annual deficit.<br />

• Preserving vital services: It is not uncommon for community<br />

groups <strong>to</strong> step in <strong>to</strong> take over services in rural areas (and<br />

occasionally in seriously disadvantaged urban areas) which<br />

private opera<strong>to</strong>rs no longer find viable – this includes shops,<br />

post offices and pubs.<br />

• Making community buildings and services sustainable:<br />

Where buildings are already owned by community organisations<br />

or charities it is becoming increasingly important <strong>to</strong> operate<br />

them as businesses <strong>to</strong> replace disappearing grants and meet<br />

rising operating costs.<br />

19

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