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i'mpact Singapore Tourism Board Annual Report 2010/2011

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<strong>Tourism</strong> Sector Performance<br />

<strong>Singapore</strong>’s top five visitor generating markets for <strong>2010</strong> accounted for 36.6 per cent of total tourism receipts during this period,<br />

specifically Indonesia (S$2,604 million), P R China (S$1,644 million), Australia (S$1,002 million), India (S$911 million) and Malaysia<br />

(S$767 million).<br />

<strong>Tourism</strong> Receipts by Major Components,<br />

Top 10 Markets, Jan - Dec <strong>2010</strong><br />

<strong>Tourism</strong> Receipts: S$18.9 billion (49.6% vs 2009)<br />

% Change<br />

vs 2009<br />

Overall<br />

Shopping<br />

Accommodation<br />

Food & Beverage<br />

Other TR Components<br />

20% 27% 24% 13% 36%<br />

<strong>2010</strong> TR<br />

(S$ mil)<br />

14,918<br />

24%<br />

Indonesia<br />

30% 15% 9% 47%<br />

2,604<br />

22%<br />

P R China<br />

48% 19% 9% 24%<br />

1,644<br />

11%<br />

Australia<br />

19% 24% 13% 44%<br />

1,002<br />

19%<br />

India<br />

28% 24% 14% 34%<br />

911<br />

15%<br />

Malaysia<br />

29% 23% 12% 36%<br />

767<br />

23%<br />

USA<br />

11% 40% 20% 29%<br />

647<br />

13%<br />

Philippines<br />

24% 32% 17% 27%<br />

628<br />

17%<br />

Japan<br />

17% 30% 11% 42%<br />

609<br />

20%<br />

Thailand<br />

22% 36% 17% 26%<br />

549<br />

5%<br />

UK<br />

12% 30% 15% 42%<br />

542<br />

Expenditure is estimated from Overseas Visitor Survey.<br />

Other TR components comprise of airfare, local transport, medical business, education and other expenditure.<br />

Sightseeing & entertainment has been excluded in the country analysis due to commercial sensitivity of information.<br />

36

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