i'mpact Singapore Tourism Board Annual Report 2010/2011
i'mpact Singapore Tourism Board Annual Report 2010/2011
i'mpact Singapore Tourism Board Annual Report 2010/2011
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<strong>Board</strong> of Directors<br />
Mrs Diana Ee-Tan<br />
Mrs Diana Ee-Tan has over 25 years of<br />
experience in hospitality and tourism.<br />
She was formerly President of Raffles<br />
Hotels and Resorts, where she was<br />
responsible for the operating and<br />
financial performance of its hotels<br />
worldwide and the brand’s growth<br />
strategy. Under her leadership, Raffles<br />
expanded to China, Europe, Indonesia,<br />
and the Middle East.<br />
Mrs Tan brings with her extensive<br />
international operations experience from<br />
having spearheaded numerous hotel<br />
openings and reflagging in Australia,<br />
Germany, London, Indo China, the<br />
United States and the Caribbean. She<br />
was also instrumental in building the<br />
global sales, branding, marketing,<br />
revenue management and e-commerce<br />
distribution capabilities of the Raffles<br />
management company during its early<br />
years of growth.<br />
Active in supporting the industry, Mrs<br />
Tan has served as an EXCO member of<br />
the <strong>Singapore</strong> Hotel Association (SHA)<br />
and is presently Deputy Chairman of the<br />
Academic <strong>Board</strong> of SHATEC Institutes,<br />
the educational arm of SHA. She is<br />
also a Member of the School Advisory<br />
Committee of the School of Hospitality,<br />
Republic Polytechnic.<br />
Mrs Tan is an Advisor to the hospitality<br />
division of Straits Trading Co Limited and<br />
is a <strong>Board</strong> Director of Orchard Parade<br />
Holdings Limited.<br />
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