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Mrs. Nadene and Mr. Bob Desserich, Cheyenne Kubota, USA - Luyckx

Mrs. Nadene and Mr. Bob Desserich, Cheyenne Kubota, USA - Luyckx

Mrs. Nadene and Mr. Bob Desserich, Cheyenne Kubota, USA - Luyckx

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The SVL90 delivers a superb performance.<br />

High Customer Acclaim<br />

What has been customer reaction since these models were introduced into the North American market?<br />

Nakata: The customer who bought the very first model put on sale in the <strong>USA</strong> stated, “I have never before seen<br />

a CTL featuring so much power <strong>and</strong> stability, <strong>and</strong> allows h<strong>and</strong>ling operations with such total ease!”<br />

I am very pleased to realize that the performance we aimed to deliver has been recognized <strong>and</strong><br />

properly evaluated.<br />

Kojima: Since the introduction of these models in the spring of 2010, their characteristics of being “tough,<br />

simple, <strong>and</strong> powerful” have been warmly accepted – particularly for their performance, operator<br />

comfort, lift capacity, stability, <strong>and</strong> digging force.<br />

Have customers made any requests or inquiries concerning these products?<br />

Kojima: Yes, there have been a variety of requests <strong>and</strong> inquiries regarding usage in a wide range of operational<br />

situations by a wide range of users. As a result, we realize the need to exp<strong>and</strong> our field of vision to<br />

encompass the requirements of applications we didn’t know about before.<br />

After North America, into what markets with the <strong>Kubota</strong> CTL be launched?<br />

Nakata: We are considering exp<strong>and</strong>ing the market worldwide in the future.<br />

Aiming at Becoming No. 1 both in Name <strong>and</strong> in Reality<br />

What are the future marketing goals?<br />

Kojima: In the same manner that <strong>Kubota</strong> Mini Excavators have achieved the Number 1 position in the mini<br />

construction machinery market, it is our intention to offer products enabling us to become the Number 1<br />

manufacturer – both in name <strong>and</strong> in reality – in the global comprehensive construction<br />

machinery market.<br />

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