[Dec 2007, Volume 4 Quarterly Issue] Pdf File size - The IIPM Think ...

D A R E T O D R E A M : S T R A T E G I C A L L Y ! I N N O V A T I V E L Y !
Strategicw w
July-September 2007, Volume 1 Issue 3
Innovators
www.iipm.edu
w . i i p m p u b l i c a t i o n s . c o m
Rs.100
Radical knowledge
Re-structuring
INSIDE THIS ISSUE
20 STRATEGIC CHOICES: ANEEL KARNANI
PROFESSOR OF STRATEGY, UNIVERSITY OF MICHIGAN
How Indian firms can make better strategic choices &
execute them to achieve true competitive advantages
32
ILLUSION & REALITY: ANDREW LIKIERMAN
DEAN, LONDON BUSINESS SCHOOL
How the success of an organisation is not reflected by
its sheer size; rather it’s linked to shareholders’ returns
40
PR AND COMMUNICATION SYSTEM: DAVID NORDFORS
SEMIOR RESEARCH SCHOLAR, STANFORD UNIVERSITY
How communicators & journalists are “attention workers”
driving the “innovation communication system”
48
ENTREPRENEURSHIP: ELIZABETH R. THORNTON
PROFESSOR OF ENTREPRENEURSHIP, BABSON COLLEGE
Unveiling the rich
secrets behind those
unanticipated strategic
master-strokes
Explaining the risks and returns behind many
entrepreneurial motives to start their own businesses
56 INDIA’S PATH TO INNOVATION: DR. DAN STEINBOCK
DIRECTOR, ICT RESEARCH INSTITUTE
On how India’s future depends on the private sector
players becoming the highly-active innovation drivers
AN AN IIPM IIPM INTELLIGENCE UNIT UNIT PUBLICATION