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Media Policy and Globalization - Blogs Unpad

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TELECOMMUNICATIONS POLICY 67<br />

all segments of the telecommunications market were opened to competition<br />

from American <strong>and</strong> Canadian firms, including radio, satellite orbital<br />

slots <strong>and</strong> local <strong>and</strong> long-distance telephony. Although foreign ownership<br />

was restricted at 49 per cent for basic services, cellular telephony was not<br />

bound by this restriction. Mexico’s reforms took place a few years earlier<br />

<strong>and</strong> were more radical than many other nations in the South because<br />

of NAFTA, but this mode of reform was reinforced by the World Bank<br />

where telecommunications privatization became a central conditionality<br />

within the Structural Adjustment <strong>Policy</strong> (SAP) programmes, as evident<br />

by the privatization schemes initiated in Brazil, Chile, India, Ghana <strong>and</strong><br />

Kenya, among others.<br />

These external pressures for national reform have to be weighed according<br />

to the bargaining power of Southern nation-states, <strong>and</strong> it would<br />

be faulty logic to assume that the expansive range of reforms can be explained<br />

by the power of multilateral institutions <strong>and</strong> the G7 nations alone.<br />

In explaining the internal factors for reform, we argue that the symbolic<br />

failures of the previous state-led model of telecommunications provision<br />

in much of the South coupled with the allure <strong>and</strong> speed of modernization<br />

promised through the global integration must be taken into account<br />

(Chakravartty 2004). In considering these internal factors, we hope to<br />

show the grounds for both the legitimacy <strong>and</strong> contestation of these new<br />

rules of governance.<br />

During the period of nationalized telecommunications operations in<br />

the South, World Bank <strong>and</strong> ITU experts repeatedly highlighted both low<br />

rates of telephone density – numbers of phones per population – <strong>and</strong> long<br />

waiting lists for new services <strong>and</strong> records of consistent patterns of poor<br />

service (Wellenius <strong>and</strong> Stern 1994). For example, World Bank studies<br />

drew frequent attention to the number of years people who had to wait<br />

for phone installations in 1986 <strong>and</strong> 1991, when reforms were launched<br />

in these countries: Argentina (4.1), Chile (5.7), Jamaica (9), Malaysia<br />

(1.6), Mexico (4.9), the Philippines (14.7) <strong>and</strong> Venezuela (2.5)(Galal <strong>and</strong><br />

Nauriayal 1995; Noll 1999: 12). Low rates of telephony along with soaring<br />

rates of unmet dem<strong>and</strong> <strong>and</strong> poor service allowed domestic neoliberal<br />

reformers to make a convincing case that the state had failed to serve the<br />

public interest. While it is very clear that large corporate users were<br />

the main constituents lobbying for reforms, increasingly vocal urban<br />

middle-class users of telecommunications <strong>and</strong> other state-provided infrastructure<br />

services supported the new regulatory logic of market-based<br />

expansion <strong>and</strong> efficiency.<br />

By the late 1980s <strong>and</strong> certainly into the 1990s, a new globalized middle<br />

class of ‘highly educated salaried professionals, technical specialists,<br />

managers <strong>and</strong> administrators’ in the private <strong>and</strong> public sectors rejected

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