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Media Policy and Globalization - Blogs Unpad

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THE HISTORY OF GLOBAL COMMUNICATION AND MEDIA POLICY 35<br />

protecting property rights (Trade-Related Aspects of Intellectual Property<br />

Rights, TRIPs). These agreements would be the basis for replacing<br />

the GATT with the permanent institutional structure of the WTO in<br />

1995. The WTO is essentially a multilateral regulatory agency based on<br />

member nation representation (currently at 148 members) 17 that coordinates<br />

trade policy, negotiates trade disputes <strong>and</strong> has the legal power<br />

to sanction member nations through an empowered Dispute Settlement<br />

Body. In contrast to the GATT, which was exclusively a treaty that dealt<br />

with trade, the WTO has jurisdiction like the UN to enforce its rulings<br />

in the much broader realm of ‘trade-related’ issues. In effect, the WTO<br />

‘harmonizes’ trade policy between member nations such that individual<br />

states can be sanctioned for any kind of regulatory intervention that is<br />

seen as discriminating against the ‘free’ movement of goods or services.<br />

In practice, this has meant unprecedented challenges to national labour,<br />

health, environmental <strong>and</strong> other public interest legislation that is now<br />

deemed a violation of the rules of ‘free’ trade. While any member nation<br />

has the right to lodge complaints through the WTO against another<br />

nation-state that is ‘distorting trade obligations,’ the highly technical <strong>and</strong><br />

opaque structure of the WTO explicitly favors the most economically<br />

powerful member states <strong>and</strong> the transnational firms that are the biggest<br />

beneficiaries of the ‘harmonization’ process (Jawara <strong>and</strong> Kwa 2004). Since<br />

the last failed WTO ministerial meeting in Cancun in 2003, a Group of<br />

Twenty Southern (G20) nations including Brazil, China, Egypt, India <strong>and</strong><br />

South Africa, among others, have ‘joined forces to defend the interests<br />

of developing countries in multilateral trade negotiations’. 18<br />

The authority of the World Bank <strong>and</strong> IMF in transforming the role<br />

of the state in the ‘developing’ <strong>and</strong> former Socialist world, along with<br />

the rise of the G8 nations <strong>and</strong> the WTO gave credence to the argument<br />

that national elites <strong>and</strong> policy-makers across the world had now come<br />

to agreement over the ‘Washington Consensus’ of neoliberal reform for<br />

both strategic reasons <strong>and</strong> out of economic necessity. This transformation<br />

was also, however, a result of the failures of most postcolonial states<br />

to deliver the promise of modernization <strong>and</strong> progress to its citizens as<br />

discussed in the previous section. In this case, it is not so much the institutional<br />

failures – which became the myopic focus of policy reform<br />

initiatives by the World Bank <strong>and</strong> others who would now manage ‘good<br />

governance’ – but rather the symbolic violence enacted by state institutions<br />

on behalf of the public that lent a degree of legitimacy to whatever<br />

external pressures there existed for reform. These gaps in the symbolic<br />

authority of the nation-state to represent public interest allowed a variety<br />

of civil-society organizations, ranging from religious nationalists to new<br />

social movements, to offer competing political solutions to the problems

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