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Media Policy and Globalization - Blogs Unpad

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STUDY OF COMMUNICATIONS AND MEDIA POLICY 19<br />

a variety of first reflections upon another significant institutional reform<br />

is emerging, addressing the official inclusion of civil society actors in the<br />

deliberations of the World Summit on the Information Society. 4 Recent<br />

approaches to communications <strong>and</strong> media policy attempt to sketch the<br />

structural <strong>and</strong> institutional transformations of international <strong>and</strong> national<br />

policy-making from a critical political economic perspective that introduces<br />

a synthesis of factors into the equation of communication policy<br />

analysis. These are institutional change, legislative reform <strong>and</strong> process,<br />

analysis of legislative, policy <strong>and</strong> political discourse, the impact of the international<br />

policy regime <strong>and</strong> the relationship with the symbolic cultural<br />

domain of identity <strong>and</strong> expression (for example, Mosco 2004).<br />

In this book, we are exploring the multiplicity of these factors <strong>and</strong><br />

draw upon theoretical perspectives that address the structural as well<br />

as cultural <strong>and</strong> agency bound domain to analyse policy. We argue that<br />

there is a need to move beyond the developmentalist framework of the<br />

study of global communication policy based on our previous work on<br />

communication, modernization <strong>and</strong> the postcolonial state (Chakravartty<br />

2001, 2004). We address institutional change building upon previous<br />

work on representational politics <strong>and</strong> parliamentary advocacy within the<br />

context of liberal democracy <strong>and</strong> in response to processes of globalization<br />

(Sarikakis 2004c). This book is also informed by postcolonial <strong>and</strong> feminist<br />

scholarship influencing the ways in which we look into other than the<br />

obvious spaces, to identify the range of policy formation. And it is in this<br />

way that we seek to help extend the rich debate on global communications<br />

<strong>and</strong> media policy.<br />

The logic <strong>and</strong> organization of the book<br />

Our approach to the study of policy derives from the underst<strong>and</strong>ing<br />

that communications <strong>and</strong> media are not just technologies or tradeable<br />

goods but also expressions of social relations <strong>and</strong> power. In this work,<br />

we focus on the actors <strong>and</strong> institutions that have played a significant role<br />

historically in defining, challenging, disrupting or reinforcing symbolic<br />

power in the policy field – both in terms of influencing outcome <strong>and</strong><br />

discourse. Our approach to policy is to identify those issues that are of<br />

common concern across cultures <strong>and</strong> geopolitical formations, whether<br />

states, regions or other localities, <strong>and</strong> analyse them against the background<br />

of the intensification of market integration at a global scale. The<br />

study uses empirical <strong>and</strong> historical sets of data that relate to policy development<br />

in the fields of telecommunications policy, broadcasting <strong>and</strong><br />

audiovisual policy, as well as information <strong>and</strong> communication technologies<br />

(ICTs) policy. These fields are intrinsically dependent in the way that

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