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Media Policy and Globalization - Blogs Unpad

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16 MEDIA POLICY AND GLOBALIZATION<br />

needs has led to ‘uneven biases’ in the development of telecommunications<br />

around the world. Finally, the economic centrality of telecommunications<br />

services for TNCs puts pressures on national governments to<br />

separate the needs of corporate users of high-speed networks <strong>and</strong> services<br />

from the public networks, creating new levels of information disparity <strong>and</strong><br />

a ‘new geography of inequality’ (Sassen 1999).<br />

Social constructionists also reject the dominant view on telecommunications<br />

policy on the grounds of technological determinism. While<br />

this school agrees that social relations shape policy, they are less convinced<br />

that political economic structures determine technological outcome.<br />

They focus less on broader macro-power imbalances (at the level<br />

of capital, nation or class), <strong>and</strong> more on meso- or micro-power relations<br />

at the level of institutional struggle. These critics begin by recognizing<br />

that the older model of national telecommunications policy failed to meet<br />

anywhere near universal service objectives in most societies in the world,<br />

<strong>and</strong> they seek instead institutional solutions that can identify the causal<br />

‘relationships between social, institutional <strong>and</strong> political factors <strong>and</strong> the development<br />

<strong>and</strong> applications of technologies’ (Graham <strong>and</strong> Marvin 2000:<br />

151). Although much of this work critiques the simplistic notion that<br />

competition is a catch-all alternative to public ownership or regulation,<br />

the focus of this research is on the operation of autonomous regulatory<br />

agencies that can hold both state <strong>and</strong> private actors accountable in local<br />

contexts. As such, researchers in this tradition propose public-policy solutions<br />

institutionalizing competition <strong>and</strong> innovation while taking into<br />

account questions of equitable distribution <strong>and</strong> access (Mansell 2001).<br />

At issue in these analyses of reform is the changing meaning of public<br />

interest as an objective of communications policy (van Cuilenburg <strong>and</strong><br />

McQuail 2003). Not only are new questions being raised about who exactly<br />

represents public interest in an era of ‘liberalization’, but, as the<br />

state’s role changes from owner to regulator, new concerns are being<br />

voiced about the accountability of both state <strong>and</strong> corporate actors at the<br />

local, national <strong>and</strong> global level.<br />

Historicizing shifts in communications policy<br />

<strong>and</strong> public interest in the West<br />

When describing the historical development of communications policy<br />

in the Western world, van Cuilenburg <strong>and</strong> McQuail (2003) identify<br />

three periods of communications policy paradigms that express the definition<br />

<strong>and</strong> underst<strong>and</strong>ing of ‘public interest’. These periods are identified<br />

from the mid-nineteenth century to the beginnings of the Second World<br />

War characterized by ‘piece meal accumulation of measures, with varying

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