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Media Policy and Globalization - Blogs Unpad

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CIVIL SOCIETY AND SOCIAL JUSTICE 155<br />

counterpart, with the private sector <strong>and</strong> Northern states effective in displacing<br />

the crucial issue of access to content <strong>and</strong> technology transfer almost<br />

completely from the official deliberations. In Geneva, open-source<br />

software was recognized as important if not preferential from the perspective<br />

of development by most Southern nations. Partially in response<br />

to this trend, IP Watch has reported how Microsoft became an official<br />

sponsor of the WSIS Tunis Summit, gaining its own ‘speaking slot’ to<br />

reinforce the importance of the ‘strict protection of intellectual property’,<br />

exp<strong>and</strong>ed its participation in WSIS by bringing 70 representatives<br />

to Tunis versus some 6 to Geneva <strong>and</strong> played a disproportionate role in<br />

drafting the official WSIS documents (Ermert 2005). If civil society engaged<br />

primarily in the areas of human rights <strong>and</strong> Internet Governance,<br />

the Tunis Summit showed how the private sector had mastered the discourse<br />

of sustainable <strong>and</strong> multicultural info-development. In Tunis, the<br />

‘trade fair’ look of the event was played down by corporate representatives<br />

who pointed out that their booths were not manned by salespeople but<br />

rather ‘community affairs’ or ‘public sector managers’. Representatives<br />

from Sun Microsytems, Microsoft, Nokia, among others, argued that<br />

they were ‘selling success stories’ <strong>and</strong> the growing presence of the private<br />

sector in the development arena was explained as a ‘win–win’ proposition.<br />

As the Managing Director for Africa of Hewlett-Packard Co. exclaimed,<br />

‘Investors are not doing business only for charity . . . Business must be sustainable.<br />

And funds could be cycled to local communities’ (Toros 2005).<br />

This logic strongly opposes any mention of tax-based solutions or the<br />

Global Public Goods model of regulation as proposed by CSOs from the<br />

South, as evident in the official documents produced in Tunis (see: http://<br />

www.itu.int/wsis/ ).<br />

While progressive Southern-based NGOs supported the communications<br />

rights agenda of holding authoritarian states in the South accountable,<br />

the separation of recognition-based claims targeted at states in the<br />

developing world deflects the larger scale of ongoing human rights violations<br />

by Northern states like the US <strong>and</strong> the UK, especially in the<br />

context of the egregious violations of human rights resulting in the ‘War<br />

on Terror’. 11 The civil society priorities that did manage to surface in<br />

the content of the WSIS official documents raised only the narrowest<br />

of claims for gender advocacy as well as human rights, steering clear of<br />

redistributive issues that faced enormous opposition by corporate <strong>and</strong><br />

Northern state actors (Dany 2004). The civil society outcry against the<br />

violation of communication rights by Southern states therefore served<br />

to displace, however unintentionally, a focus on redistributive claims. As<br />

we have seen, the Civil Society Declaration critiques the technological<br />

determinism of the dominant policy framework <strong>and</strong> promotes instead

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