Media Policy and Globalization - Blogs Unpad
Media Policy and Globalization - Blogs Unpad
Media Policy and Globalization - Blogs Unpad
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128 MEDIA POLICY AND GLOBALIZATION<br />
Number of PCs per 100 inhabitants<br />
50<br />
45<br />
40<br />
35<br />
30<br />
25<br />
20<br />
15<br />
10<br />
5<br />
0<br />
44.88<br />
29.02<br />
22.43<br />
10.13<br />
1.44<br />
4.58<br />
Africa Americas Asia Europe Oceania World<br />
Figure 5.2 Number of PCs: latest data available 2003<br />
Source: ITU (2005).<br />
located in the EU <strong>and</strong> the USA. However, the ‘networked’ capacity of<br />
Japan, the Asian Newly Industrialized Countries (NICS), along with the<br />
enormous expansion in large ‘emerging economies’ like China, India <strong>and</strong><br />
Brazil, reveals new kinds of divisions that criss-cross national boundaries.<br />
Looking at the national scenario we find that while seven more countries,<br />
including Japan, South Korea <strong>and</strong> China, form 38 per cent of the world’s<br />
users another 160 countries make up the remaining 6 per cent. The<br />
promise of jobs <strong>and</strong> the high-tech hopes of ‘leapfrogging’ development<br />
associated with ICTs is certainly a powerful vision in the global cities of<br />
the South, where local <strong>and</strong> regional administrations compete to attract<br />
foreign firms with the most promising terms of investment <strong>and</strong> access<br />
to a skilled but ‘affordable’ labour force. Generating new employment<br />
is vitally important to nations in the South, <strong>and</strong> the expansion of ICTbased<br />
pink-collar <strong>and</strong> white-collar jobs are appealing precisely because<br />
in theory they offer better employment opportunities in terms of wages<br />
<strong>and</strong> work conditions compared to other existing employment opportunities,<br />
especially for women workers. But much of the giddy accounts of<br />
personal <strong>and</strong> corporate success generated by the computer programmers<br />
of Bangalore, the call-centre workers of Manila or the data-processors<br />
of Barbados overlook the fact that many of these jobs are flexible to<br />
the detriment of workers’ interests <strong>and</strong> offer little long-term mobility or<br />
stability. 5 More significantly, jobs in these sectors are often limited to<br />
a tiny middle-class minority with questionable impact on greater urban<br />
<strong>and</strong> rural unemployment, <strong>and</strong> much larger unintended consequences in<br />
terms of environmental pollution (often referred to as a new form of environmental<br />
racism). 6 The need to balance public policy concerns around