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Mastering Engineering Service Outsourcing in the automotive industry

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31 |<br />

<strong>Master<strong>in</strong>g</strong> <strong>Eng<strong>in</strong>eer<strong>in</strong>g</strong> <strong>Service</strong> <strong>Outsourc<strong>in</strong>g</strong> <strong>in</strong> <strong>the</strong> <strong>automotive</strong> <strong>in</strong>dustry<br />

7. Once runn<strong>in</strong>g bus<strong>in</strong>ess relations are established with key <strong>automotive</strong><br />

customers, ESO providers should develop a clear and susta<strong>in</strong>able<br />

cooperation model for subcontract<strong>in</strong>g <strong>the</strong>mselves with downstream<br />

service suppliers. The smooth <strong>in</strong>tegration of low-cost/offshore eng<strong>in</strong>eer<strong>in</strong>g<br />

facilities with<strong>in</strong> <strong>the</strong>ir own value generation process will play<br />

a key role for <strong>the</strong>ir future competitiveness.<br />

8. To acquire a significant share of bus<strong>in</strong>ess from major <strong>automotive</strong><br />

companies, emerg<strong>in</strong>g market players <strong>in</strong> particular still need to develop<br />

a spotless track record and doma<strong>in</strong>-specific competence. Our market<br />

study revealed that a successful approach to becom<strong>in</strong>g a recognized<br />

eng<strong>in</strong>eer<strong>in</strong>g service outsourc<strong>in</strong>g provider is to establish a specialization<br />

<strong>in</strong> selected doma<strong>in</strong>s and processes by tak<strong>in</strong>g over series development<br />

tasks and later on expand <strong>in</strong>to related areas.<br />

9. Especially important for emerg<strong>in</strong>g market ESPs but valid also for established<br />

market players it to get a grip on excessive eng<strong>in</strong>eer attrition<br />

levels, to avoid loss of well tra<strong>in</strong>ed resources and overall company<br />

productivity.<br />

10. F<strong>in</strong>ally, consolidation with<strong>in</strong> <strong>the</strong> ESO provider market is imm<strong>in</strong>ent, with<br />

tighten<strong>in</strong>g bus<strong>in</strong>ess opportunities due to <strong>the</strong> market downturn. ESPs<br />

need to come up with appropriate <strong>in</strong>organic growth opportunities <strong>in</strong><br />

order to successfully overcome <strong>the</strong> market downturn and benefit from<br />

<strong>the</strong> <strong>in</strong>corporation of needed doma<strong>in</strong> expertise.

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