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healthy people 2020 - Society for Public Health Education

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✯ Poster Abstracts ✯<br />

thursday – saturday | november 4-6<br />

33. Internet Risk Behavior: Willingness to Engage<br />

in Unsafe Sexual Behavior<br />

Jorge Figueroa, PhD, Department of <strong>Health</strong> and Applied Human Sciences<br />

University of North Carolina Wilmington; Nolan G. Heath, University of<br />

North Carolina Wilmington<br />

Internet Risk Behavior: Willingness To Engage In Unsafe Sexual Behavior<br />

Type of presentation: Brief Individual Conference Theme: Key<br />

Words: risk behaviors, unprotected sex, MSM, internet, social networks<br />

Current research reports the prevalence of unprotected anal intercourse<br />

among men who have sex with men (MSM) as being between 33% and<br />

49%. Similar estimates of unsafe sexual practices are presented <strong>for</strong> men<br />

who meet via internet social networks. The basis of these prevalence<br />

estimates tends to be surveys, interviews and other self-report measures.<br />

The limitations of self-reported data in accurately estimating risk<br />

behaviors has been investigated and explored extensively. However,<br />

particularly with sexual behaviors, it often is the only practical and ethical<br />

option. This study utilizes a modified Observer Participant model to<br />

assess the willingness of men interacting on a well known internet social<br />

networking site to agree to engage in unprotected anal intercourse. An<br />

ad was placed online in 16 cities nationwide, providing a description<br />

and anonymous image of a fictitious 26 year old male. Responders to<br />

the ad were sent an email indicating a willingness to meet and have sex,<br />

but with a pre-condition that sex would be “bareback” (unprotected).<br />

This study looks at the number of men agreeing to have unprotected<br />

sex, as well as variables that were potentially related. Attractiveness of<br />

the fictitious male, attractiveness of the respondents (when it could be<br />

determined from pictures provided in responses), and size of city where<br />

the ad was placed were analyzed. The results reflected a much higher<br />

willingness to engage in unprotected sex, when responding to a specific<br />

partner and situation than is reported in studies using self report measures.<br />

The implications of these findings <strong>for</strong> estimating potential prevalence<br />

of unprotected anal intercourse among MSM who meet online are<br />

discussed. Variables which appear to be related to willingness to agree<br />

to unprotected sex are also explored and the development of prevention<br />

strategies are discussed.<br />

34. High School Youth Using Their Creative Voice<br />

To Improve Community <strong>Health</strong><br />

Samuel Wood, BA, MFA, Kaiser Permanente <strong>Education</strong>al<br />

Theatre Programs; Brian Harper, BA, Kaiser Permanente <strong>Education</strong>al<br />

Theatre Programs<br />

Kaiser Permanente’s youth advocacy program, Teens Take It On, employs<br />

cutting-edge strategies to address the social and physical determinates of<br />

teens’ nutrition and physical activity choices. Additionally, the program<br />

targets specific teen populations to achieve measurable outcomes. This sixweek<br />

high school residency program empowers high school students to<br />

become advocates and peer-educators <strong>for</strong> <strong>healthy</strong> eating and active living.<br />

Students use various <strong>for</strong>ms of media to identify barriers to <strong>healthy</strong> behaviors<br />

<strong>for</strong> students, to challenge the status quo and to advocate <strong>for</strong> change.<br />

This presentation will share the methods, strategies and successes of Teens<br />

Take It On, highlighting the power of the youth voice to advance and sustain<br />

CDC and IOM recommended strategies to prevent childhood obesity.<br />

During the last five years, the Teens Take It On program has successfully<br />

changed health policy in four Denver metro schools. In one school district,<br />

three school-based projects catalyzed major changes in school cafeteria<br />

offerings, which will impact 84,000 students in 148 schools. Recently, a<br />

Teens Take It On bilingual film promoting National Walk to School Day<br />

walking to was seen by over 19,000 elementary, middle and high school<br />

students in 8 school districts across the state of Colorado. Teens Take it On<br />

achieved these results by employing the principles of Positives Youth Development<br />

coupled with the creative power of young <strong>people</strong>. This session<br />

will demonstrate how Colorado youth are scaling new heights impacting<br />

the health of their peers and their community.<br />

35. Developing Cancer <strong>Education</strong> Curricula to Reduce Cancer<br />

Disparities: Report on Process and Outcome From an Academiccommunity<br />

Partnership<br />

Brenda Adjei, EdD, Intercultural Institute on Human Development and Aging;<br />

Tatiana Lee-Amaya, BA, Long Island University<br />

U54 Comprehensive Cancer Partnerships are an NCI-funded initiative<br />

intended to create sustainable research collaborations between Minority<br />

Serving Institutions and Cancer Centers to reduce cancer disparities in<br />

minority and underserved communities. The Long Island University/<br />

Columbia University U54 Partnership serves this purpose by supporting<br />

cancer research, training, and outreach initiatives that address cancer<br />

disparities in Brooklyn’s and Northern Manhattan’s Caribbean immigrant<br />

communities. The Partnership’s Community Outreach Program<br />

is currently collaborating with three community-based organizations to<br />

design a training program <strong>for</strong> Community <strong>Health</strong> Workers (CHW) that<br />

will prepare them to educate their clients about breast, cervical, colorectal<br />

and prostate cancer prevention and control and about participation<br />

in clinical research. This study describes the collaborative development of<br />

a training program <strong>for</strong> CHWs on colorectal and clinical trials education.<br />

Based on the <strong>Health</strong> Belief Model, data were abstracted from 22 studies<br />

on barriers faced by minority communities related to colorectal cancer<br />

screening and clinical trials participation to stimulate focus group discussion<br />

(3 focus groups, n=18 CHWs) of and ideas to enhance the feasibility<br />

and effectiveness of the curriculum. Supplemental materials will be developed<br />

to provide CHWs with the tools necessary to promote screening<br />

and education. Results from this pilot study will include the curriculum<br />

development process, <strong>for</strong>mative research on barriers and related strategies,<br />

an overview of the curriculum content and materials, as well as process<br />

and outcome evaluation results (i.e. pre-post test knowledge and number<br />

of educational sessions delivered by CHWs). As well these results will be<br />

used to refine the curriculum and outreach program as well as enhance the<br />

utility of this educational program <strong>for</strong> CHWs.<br />

36. <strong>Health</strong> <strong>Education</strong> in Practice: Applying<br />

the Ecological Model to <strong>Health</strong>care Work<strong>for</strong>ce Issues<br />

Kari Simpson, MPH, CHES, NOVA<br />

Admittedly, a Work<strong>for</strong>ce Investment Board (WIB) is not the first thought<br />

to come to mind when considering health education. It’s more likely<br />

that one’s first thought is “what is a WIB”? A WIB is a state and federally<br />

funded organization with a main goal of preparing its local work<strong>for</strong>ce<br />

to meet workplace demands by conducting research on regional trends<br />

or needs and providing career development training to job seekers as<br />

well as incumbent workers. Although an oft overlooked institution, the<br />

presentation will demonstrate how WIBs are excellent partners <strong>for</strong> creating<br />

strategic work<strong>for</strong>ce solutions that address commonly aligned public<br />

health and HP <strong>2020</strong> goals. Contemporary health promotion looks beyond<br />

individual health education; it endeavors to include change to organizational<br />

behavior change as well as physical and social environment<br />

of communities. As a health educator, when looking to address specific<br />

HP <strong>2020</strong> objectives, such as those that fall under <strong>Health</strong> Communication<br />

and IT, Access to <strong>Health</strong> Services, <strong>Health</strong>care-associated Infections, and<br />

<strong>Education</strong>al and Community-Based programs, one cannot overlook how<br />

integral the healthcare work<strong>for</strong>ce, and there<strong>for</strong>e related work<strong>for</strong>ce issues,<br />

sophe conference ✯ november 4-6, 2010 53

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