healthy people 2020 - Society for Public Health Education

✯ Poster Abstracts ✯
thursday – saturday | november 4-6
5) Increasing clinical staff ’s patient education skills and knowledge of
online resources. To increase system-wide communication and collaboration
several unique strategies have been employed. This presentation
will highlight the strategies to achieve step three and four of the strategic
plan. These include development and implementation of the UMHS
Clearinghouse, a shared database which provides a single access point
to all patient education materials authored by UMHS staff and faculty.
It links to written and audiovisual materials that can be accessed by all
staff for patient education use. Another strategy is linking our six health
education resource centers, which are geographically dispersed across
campus into an integrated library system so that patients and staff can
access information from any location. In addition, the UMHS PE website
was redesigned to improve navigation, provide support for staff to obtain
updated materials, access training to maximize their knowledge of current
PE technology and assist staff to produce quality materials.
17. Developing a Culturally and Linguistically Appropriate Stroke
Knowledge Assessment Tool: The Importance of
Community Partnership
Lesli Skolarus, MD, University of Michigan, Department of
Neurology, Jillian Murphy, MPH, University of Michigan, Sarah Bailey,
PhD, Bridges into the Future, Sophronia Fowlkes, PhD, Bridges into the
Future, Marc Zimmerman, PhD, University of Michigan
background: Stroke is a leading cause of morbidity and mortality in
the United States. African Americans experience nearly twice as many
strokes as European Americans. Effective acute stroke treatments are
underutilized primarily because patients do not arrive to the hospital in
time. Calling 911 decreases delays in getting to a hospital, resulting in
increased opportunities for acute stroke treatment. theoretical
framework: The Theory of Planned Behavior (TPB) proposes that behavioral
attitude, subjective norms, and perceived behavioral control all
influence behavioral intention, the predominant determinant of behavior
itself. This project explores how beliefs, attitudes, and intentions are
associated with calling (or not calling) 911 during acute stroke.
hypothesis: A causal chain of beliefs, attitudes, and intentions drive
the decision to call 911 for acute stroke among African Americans in
Flint, Michigan. Methods: We established a collaborative partnership
with an African American faith-based community organization in Flint,
MI - Bridges Into the Future. Flint has a population of 105,000 and is
predominately African American. Over 25% of the population lives below
the poverty line. Community based participatory research principles
helped us identify attitudes, beliefs, and intentions of African American
adults and youth with regard to calling 911 for acute stroke. We used
an iterative process that included feedback from members of the focus
population to pilot test and select final items of the study.
results: Outcome expectations heavily influenced individual attitudes,
as many believed effective acute stroke treatments do not exist. Subjective
norms seem extremely important – the power of word-of-mouth
was emphasized by many individuals, and beliefs about social standards
and motivation to comply were often mentioned in the context of family
and church. Finally, distrust of medicine, and lack of knowledge about
stroke warning signs are also salient factors in the decision to call 911 for
acute stroke. Members of the partnership collaborated to assimilate these
behavioral constructs into a culturally sensitive needs assessment survey,
which was tailored to the community based on linguistic, cultural and
religious appropriateness. conclusion: Community based participatory
research is an effective method to develop a needs assessment survey
and behavior change theory relevant to that community.
implications for practice: A behavioral intervention that is faithbased,
guided by the TPB, utilizes existing social networks and is culturally
relevant may increase 911 calls and consequently improve stroke
outcomes for African Americans living in Flint, Michigan.
18. EPA Air Quality Index Values of Smoke-Free Venues after
Smoking Ordinances
Nancy Johnson, BS, CHES, Truman State University - Campus-Community
Alliances for Smoke-free Environments; Justin McDermott, Truman
State University; Samantha Goode, Truman State University
Secondhand smoke, also known as environmental tobacco smoke (ETS)
contains a variety of toxic or carcinogenic chemicals. ETS is classified as
a Group A carcinogen, mixtures associated with causing cancer. Those
close in distance to smokers risk inhaling substances emitted from the
cigarettes which may possibly increase their risk for future health complications.
Influenced by the known risk factors of second hand smoke
and the studies done on smoke-free ordinances, the researchers had
successfully passed legislation to enforce all bars, restaurants, parks, and
public amusements in a small Midwestern town of population 17,000 to
be smoke-free as of July 2007. An air quality study using air quality monitors
was preformed to insure the businesses were complying with the
new smoking ordinance. It was hypothesized that not all public venues
were enforcing the city smoking ordinance. Between March 1, 2009 and
July 20, 2009, air quality was assessed in six restaurants, three bars, and a
bowling alley. Within the test group, all ten businesses allowed smoking
prior to the ban. Testing occurred when business was at its peak hours
for a period of one hour per business. A TSI SidePak AM510 Personal
Aerosol Monitor was used to sample and record the levels of respirable
suspended particles (RSPs) (particles small enough that one can breathe
in) in the air at each testing site in order to test the air quality index. All
ten venues tested were within the United States Environmental Protection
Agency (US EPA) Good Air Quality Index value, as the average
Particulate Matter (PM2.5) of all venues was 5.73 g/m3(range: 4.39
- 7.45g/m3). An air quality index of less than or equal to 15 PM2.5 g/
m3 is within the US EPA Good Air quality Index range. Averages of
twenty-four people were within each venue at the time of testing. Every
venue tested was following the city smoking ordinance by not allowing
any smoking within their indoor space and were therefore protecting
their patrons from the dangers of secondhand smoke by keeping their air
quality within the EPA Good air quality index range. It is recommended
that health educators participate in air quality index testing in smoking
and non-smoking venues as US EPA Air Quality Index values can be
used to convince leaders that secondhand smoke is a real problem within
inside venues.
19. Evaluating The Jackson Road Map To Health
Equity Farmers’ Market Patrons’ Satisfaction and Engagement
In Positive Health Behaviors
David Brown, EdD, MA, CHES, Department of Behavioral and Environmental
Health, Jackson State University; Beneta Burt, MPPA, Director,
Jackson Road Map To Health Equity; Modupe AinaAkinpelu, MD, MPH,
Doctoral Candidate, Jackson State University Department of Behavioral
and Environmental Health
background: The Jackson Road Map for Health Equity maintains a
farmers’ market in the metropolitan Jackson Mississippi Area. This Kellogg
Foundation funded project was designed to improve the Jackson
inner-city citizens’ access to and consumption of reasonably priced, high
quality fresh fruits and vegetables. The farmers’ market addresses Nutri-
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