What Makes Ads Go Viral... and How to Test for It! - BrainJuicer
What Makes Ads Go Viral... and How to Test for It! - BrainJuicer
What Makes Ads Go Viral... and How to Test for It! - BrainJuicer
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% of respondents<br />
High-Volume Sharing: TNT’s “Push To Add Drama”<br />
100%<br />
90%<br />
2.39<br />
2<br />
2<br />
010<br />
10<br />
Intensity Score<br />
on<br />
a scale 0 <strong>to</strong> +3<br />
Contempt<br />
80%<br />
Disgust<br />
70%<br />
60%<br />
42<br />
Anger<br />
50%<br />
Fear<br />
40%<br />
Sadness<br />
30%<br />
20%<br />
10%<br />
0%<br />
44<br />
TNT (150)<br />
Neutral<br />
Happiness<br />
Surprise
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