market access market access JULY/08/AUG
market access market access JULY/08/AUG
market access market access JULY/08/AUG
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>market</strong> <strong>access</strong><br />
Cover Story<br />
International Approvals<br />
Global Market Compliance (continued)<br />
In some countries, the product’s associated<br />
documents must be written in the local language.<br />
For example, Taiwan requires Simple Chinese as<br />
opposed to Mandarin Chinese. In some cases, a local<br />
compliance agency can assist with translation or will<br />
accept an English manual for testing and certification<br />
purposes with the guarantee that a local language<br />
manual will be provided with the imported product.<br />
A local compliance agency can translate these<br />
documents for the manufacturer – another benefit of<br />
having a local office.<br />
Additionally, all documents must display the product’s<br />
appropriate warnings and ratings. Rating labels<br />
are reviewed especially closely to ensure it has<br />
the correct ratings, safety warning and certificate<br />
numbers to pass through customs.<br />
budgeting time for the certification process<br />
When launching a product globally, manufacturers must<br />
prepare to work with either the country’s government or<br />
a local regulatory agency. A country can require multiple<br />
preliminary steps for certification, which can extend the<br />
certification process altogether.<br />
ConTInUeD on pAge 5<br />
JulY/<strong>08</strong>/aug<br />
The lead time for certifying a product varies<br />
depending on the product, country and whether<br />
certification is through a government authority or<br />
through a national Certification Body with a local<br />
office. Certifying your product can take anywhere<br />
from 1 week to 3 months, sometimes longer if it’s<br />
through a government authority or there are issues<br />
with the product passing.<br />
In China, for example, the manufacturer must<br />
have its product tested for EMC by a government<br />
lab. The manufacturer can submit a safety report<br />
and certificate (CB scheme) to the government’s<br />
regulatory agency. However, the government must<br />
test product samples in its own test laboratories for<br />
the product to receive the China CCC certification<br />
mark. The timeframe for this entire process depends<br />
on the length of the testing cycle and the product’s<br />
ability to pass government testing without issues.<br />
Furthermore, all telecommunications products must<br />
be tested in-country in China for telecom approval.<br />
local expertise<br />
It is a very daunting task to meet compliance in<br />
the global <strong>market</strong>. Even if you have the technical<br />
understanding of the process, certifying a<br />
product worldwide requires familiarity with the<br />
local country’s regulations, processes and even<br />
government contacts. Therefore, in-country<br />
personnel will bring an insider’s approach, helping<br />
smooth the path toward global compliance.<br />
Moreover, in many cases local representation is<br />
required by law to obtain an approval certificate<br />
for a product. Until the day when global compliance<br />
becomes harmonized, taking the local route – one<br />
day and one country at a time – yields the most<br />
success.