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Admission Document - BrainJuicer

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The Board has also considered the guidance issued by the Institute of Chartered Accountants in England and<br />

Wales (commonly known as the Turnbull Report) concerning the internal requirements of the Combined<br />

Code. The Board intends to regularly review key business and financial risks facing the Group in the<br />

operation of its business.<br />

Details of the Placing<br />

Under the Placing the Company is issuing 1,388,900 New Ordinary Shares. The Placing Shares represent<br />

approximately 11.1 per cent. of the Enlarged Share Capital immediately following <strong>Admission</strong>, on the<br />

assumption that all of the Placing Shares are issued. The Placing is conditional upon, among other things,<br />

<strong>Admission</strong>. The Placing is not being underwritten. Further details of the Placing Agreement are set out in<br />

paragraph 9.1(a) of Part VII of this document.<br />

Application has been made for the existing issued Ordinary Shares (including the Placing Shares) to be<br />

admitted to trading on AIM. Dealings on AIM are expected to commence on 5 December 2006.<br />

The Directors’ interests immediately following <strong>Admission</strong> are set out in paragraph 5.1 of Part VII of this<br />

document. In aggregate, the Directors will be interested in 46.3 per cent. of the Enlarged Share Capital<br />

following <strong>Admission</strong>, on the assumption that all of the Placing Shares are issued.<br />

Lock-in arrangements<br />

Each of John Kearon, James Geddes, Simon Godfrey and Mark Muth have undertaken that, subject to certain<br />

limited exceptions, they will not sell or otherwise dispose of, or agree to sell or dispose of, any of their<br />

interests in Ordinary Shares held by them respectively for a period of one year from the date of <strong>Admission</strong>.<br />

In addition each of John Kearon, James Geddes, Simon Godfrey and Mark Muth have agreed that any sale<br />

or disposal of Ordinary Shares for a further period of six months, will be effected through Teather &<br />

Greenwood and with its consent so as to maintain an orderly market in the Company’s shares.<br />

Dividend policy<br />

For the foreseeable future, the Directors’ intention is to re-invest funds directly into the Group rather than to<br />

fund the payment of dividends. Thereafter, the payment of dividends will be subject to the availability of<br />

distributable reserves in the Company having regard to maintaining an appropriate level of dividend cover<br />

and the need to retain sufficient funds to finance the development of the Group’s activities.<br />

Employee Share Option Scheme<br />

In order to incentivise and retain key staff members, the Company has introduced a discretionary Share<br />

Option Scheme (further details of which are set out in paragraph 7 of Part VII of this document) in order to<br />

allow selected employees to share in the success of the Group. All executive directors and employees will<br />

be eligible to participate in the Share Option Scheme but share options will only be granted at the discretion<br />

of the Directors. The Share Option Scheme provides for share options to be granted within 10 years of the<br />

approval of the Scheme by the Board at an exercise price to be approved by the Board. Shares may be issued<br />

by the Company to satisfy share options under the Share Option Scheme up to a limit of 10 per cent. of the<br />

issued share capital on a fully diluted basis in any ten year period following <strong>Admission</strong>, such limit not to<br />

include existing Options granted prior to the implementation of the Scheme.<br />

Enterprise Investment Scheme and Venture Capital Trusts<br />

The Company is a qualifying investment for the purposes of the EIS and a “qualifying company” for the<br />

purposes of investment by VCTs.<br />

The continuing availability of EIS relief and the status of the Placing Shares as a qualifying holding for VCT<br />

purposes will be conditional, inter alia, on <strong>BrainJuicer</strong> continuing to satisfy the requirements for a qualifying<br />

company throughout the period of three years from the date of the investor making his or her investment<br />

(under EIS) and, for VCT purposes, throughout the period the Ordinary Shares are held as a “qualifying<br />

holding”. Qualifying company status requires, inter alia, the Group to conduct its trading mainly in the UK.<br />

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